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Leads are Hard 

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According to Wikipedia: “a reader service card or bingo card" was a reply card inserted in a magazine and used by readers to request free samples and literature from businesses who advertised in the issue. A Story From Yesteryear About Reader Service (aka Bingo) Cards. Many advertisers were listed on the reply card.

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Bubble in the Funnel

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According to Wikipedia, Root Cause Analysis (or RCA) is defined as “a method of problem solving that tries to identify the root causes of faults or problems. At the start of 2016, we were brought in to support a group of sales reps who did not make their numbers in 2015. To date in 2016, these same territory reps have exceeded their numbers.

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Jill Konrath Reveals How She Overcomes a Problem by Reframing It

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Check her out on Wikipedia , and don't forget to connect with her on LinkedIn! And Selling to Big Companies provides step-by-step guidance on setting up meetings with corporate decision makers. To learn more about Jill, you can read about her professional background , personal insights and sales philosophy.

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Up, Down, Over and Out

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Now for "over and out" from Wikipedia Voice Procedure : Some words with specialized meanings are used in radio communication throughout the English-speaking world, and in international radio communication, where English is the lingua franca. I''m down with science means "I am familiar with science" or "science is a good thing.".

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What if CRM had not been invented?

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ii Wikipedia: Customer relationship management (CRM) as a widely-implemented strategy for managing a company’s interactions with customers, clients and sales prospects. i Footnote: Professor Laura Kray, Professor Philip Tetlock.

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Avoiding Cascading Zipper Failures between Marketing and Sales

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i Wikipedia ii Dr. Lee Lowery, Jr., To solve follow-up problems use business rules, map out a system of sales lead management using CRM and marketing automation tools, which replaces some of the work the salespeople are supposed to do. iii A simple majority is 50%, a supermajority is considered three fifths or two thirds.

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Prevent Defense or Permit Offense? What a Football Argument Has to Do with B2B Sales Lead Generation

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According to Wikipedia, the Prevent Defense is a defensive alignment in American football that seeks to prevent the offense from completing a long pass or scoring a touchdown in a single play and seeks to run out the clock. Super Bowl winning coach John Madden doesn’t quite agree with this definition.