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MAY 17, 2011 Using Game Mechanics to Increase Engagement & Participation
World of Warcraft, an online MMORPG (massively multiplayer online role playing game) — think D&D online, has over 12 million players (according to Wikipedia ). One of my favorite discussions at UnGeeked Elite in Chicago was by Tom Tentoglou about Gamification, or adding game mechanics into business in order to increase engagement and participation. Popularity of Gaming.
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JANUARY 25, 2012 How to Improve Social Networking for Your Business
Image via Wikipedia. Around 2009, small business followed the lead of big businesses and created pages on social network sites right and left. They might have heard somewhere on the Internet that social network is a great way to reach customers and profiles are free to set up, so why not? lot of those pages are graveyards now. Put some time into it. Run an advertising campaign.
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MAY 29, 2012 5 Tools to Measure Digital Influence
English: Jack Dorsey and Barack Obama at Twitter Town Hall in July 2011 (Photo credit: Wikipedia). The age that we live in is dictated by multiple forms of digital communication. We are always connected to the world around us through social networks like Facebook, Twitter, and LinkedIn. When you connect with an influential user, you ultimately increase your influence and reach. PeerIndex.
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MAY 7, 2013 The Challenge of Producing Quality Content
'English: Slalom race in urban street Italiano: Corsa slalom in strade urbane (Photo credit: Wikipedia) As we all know, producing quality content takes quite a bit of time and effort. There is so much drive to produce more and more content, faster and faster, but I think that Geoff is on the right track here about slowing down, but producing better content. What about you? News & Notes
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NOVEMBER 28, 2011 Sazcast Episode 34 – Mobile Websites with Dave Peckens
List of countries by number of mobile phones in use (wikipedia). Mobile websites and applications with co-host Dave Peckens. Everything you wanted to know about whether you should have a mobile website or mobile application for your business. Show notes. Here are the links we discussed in the podcast: ComScore: Mobile Social Networking App Audience Grows 126% In Past Year (ReadWriteWeb).
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FEBRUARY 24, 2011 Social Commerce – What is it, Who’s Doing it, How can You?
According to Wikipedia : Social commerce  is a subset of electronic commerce that involves using social media , online media that supports social interaction and user contributions, to assist in the online buying and selling of products and services. Another one of the buzzwords that gets thrown around quite a bit is “social commerce. So, what exactly is social commerce?
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SAZBEAN Thoughts on the History of Social Networking [Infographic]
| FRIDAY, JANUARY 28, 2011
: “The first message on the ARPANET was sent by UCLA student programmer Charley Kline, at 10:30 p.m, Social networking has been around for longer than Twitter and Facebook (one could argue that social networking has been around longer than computers, but we’ll save that argument for another day). Digital social networking started the day that two computers could communicate with each other and send messages between people. on October 29, 1969. There were also text-based online gaming communities, called MUDS (multi-user domains). News & Notes MORE >>
SAZBEAN Marketers’ Top Questions on Social Media
| TUESDAY, MAY 21, 2013
'Question mark (Photo credit: Wikipedia
) The 2013 Social Media Marketing Industry Report from Social Media Examiner has been released, answering questions about what’s on the mind of 3,000 marketers when it comes to social media marketing. Lee Odden over at TopRank blog , breaks the report down into 5 top questions: What social tactics are most effective? – 90% What are the best ways to engage my audience with social media? – 88% How do I measure the return on my social media investment? – 87% What are the best social management tools? MORE >>
SAZBEAN Google Wallet Makes It Easier than PayPal to Send Money
| THURSDAY, MAY 16, 2013
'Google Wallet Logo (Photo credit: Wikipedia
) So far Google Wallet has been on the sideline. Well, it just got the call from the coach to check into the game. Google is rolling out integration between Gmail and Wallet which means that getting and sending money may soon be as easy as sending an email. This could have far reaching impact on eCommerce — think about selling products or services without having to setup an eCommerce website… Meet a client for lunch, get paid on the spot. What do you think? percent fee tacked on. eCommerce News & Notes Strategy MORE >>
SAZBEAN What Type of Customers Do You WANT?
| TUESDAY, MAY 7, 2013
'English: Picture Taken in Saidapet market in the morning when the market gets ready for the customers (Photo credit: Wikipedia
) This is an interesting approach to defining potential customers… Instead of thinking about what types of people could possibly be interested in your products or services, what about thinking about the type of customers you WANT? We all have had customers that were more trouble than they were worth. Does it make more sense to narrow the scope for potential customers to save time, money and frustration? — Who Would You Choose to Be Your Customers? MORE >>
SAZBEAN Digging in the Cache – Facepalm
| FRIDAY, JULY 8, 2011
According to Wikipedia
, Facepalm “is a physical gesture of lowering one’s face into one’s hand, usually partially concealing the face… The facepalm was popularized as an Internet meme based on an image of Star Trek Captain Jean-Luc Picard performing the gesture.. Digging in the Cache is a series where we go back in time to look at fun tidbits of Internet and computer history. Ever feel exasperated by someone on online? Wish you could show your frustration? variation is *headdesk* in which someone slams their head onto a desk or table in frustration. MORE >>
- When Corporate “Policies” Get In The Way of Passionate Customers SAZBEAN | WEDNESDAY, MAY 22, 2013
- Facebook Timeline Engagement Tips – Future of Engagement SAZBEAN | WEDNESDAY, MAY 30, 2012
- 8 Marketing Experts Discuss Social Media Surprises & Planning for 2012 SAZBEAN | THURSDAY, MARCH 8, 2012
- Digging in the Cache – Diet Coke & Mentos SAZBEAN | FRIDAY, JUNE 17, 2011
- Facebook Works for B2B Too SAZBEAN | TUESDAY, MAY 14, 2013
- Digging in the Cache – OK Go SAZBEAN | FRIDAY, AUGUST 19, 2011
- Digging in the Cache – Rick Rolling SAZBEAN | FRIDAY, JULY 1, 2011
- Digging in the Cache – A Series of Tubes SAZBEAN | FRIDAY, JUNE 10, 2011
- Digging in the Cache – The Million Dollar Homepage SAZBEAN | FRIDAY, MAY 20, 2011
- Digging in the Cache – ASCII Art SAZBEAN | FRIDAY, MAY 27, 2011
- Digging in the Cache – Hamster Dance SAZBEAN | FRIDAY, MAY 13, 2011
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