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The next generation of bloggers is here. And they are computers

grow - Practical Marketing Solutions

Nearly 10 percent of the articles on Wikipedia were not written by humans. Nearly 10 percent of the articles on Wikipedia were not written by humans. The writing bots are here. Computer scientists in Finland have created an algorithm that can programmatically create better rap lyrics than actual rappers. Last year the L.A. So what is the very process humans have? Brainstorming?

Why the economics of blogging are diminishing

grow - Practical Marketing Solutions

It sounds negative, but hear me out. I’ve once written that since 2014, style matters more than substance, because algorithm and wikipedia can give you all the information you need, but they have zero emotional pulling power. wikipedia page gives you info, but I can make you feel something. 3) I relate everything that I write about to me. And so did the clients. Lack of time.

Highlights from SXSW 2016

grow - Practical Marketing Solutions

His latest company, Viv , is creating a global brain where we “teach it” like we would contribute to Wikipedia. His latest company, Viv, is creating a global brain where we “teach it” like we would contribute to Wikipedia. If you have never been to SXSW before, it is truly impossible to describe how epic this event is. It’s just too big and complicated. Very VR.

The Fatal Flaw of A/B Testing

grow - Practical Marketing Solutions

If you search significance of A/B testing, Wikipedia gives you the following scenario: Email test group A: 50 out of 1000 (5%) success rate. If you search significance of A/B testing, Wikipedia gives you the following scenario: Email test group A: 50 out of 1000 (5%) success rate Email test group B: 30 out of 1000 (3%) success rate. By Kiki Schirr, {grow} Contributing Columnist.

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New insights on the future of search, privacy and the inevitability of social media

grow - Practical Marketing Solutions

Are you going to be satisfied living a Wikipedia life or will you seek to lead life that is based on something that is true?” Last week I had the honor of attending a “B2B Marketing Huddle” in London organized by Kerry Bridge , Neville Hobson , and Simon Hughes. How many people try to access the web at work and get, “Computer says NO.” Screens will disappear.

The Chasm of Expectations Between B2B Marketers and Buyers

grow - Practical Marketing Solutions

TED, Khan Academy, Wikipedia and more are fundamentally changing the expectations buyers have of the information, education and inspiration that is freely available. TED, Khan Academy, Wikipedia and more are fundamentally changing the expectations buyers have of the information, education and inspiration that is freely available. By Eric Wittlake, {grow} Contributing Columnist.

QR Codes Have the Beer Can Problem

grow - Practical Marketing Solutions

Here’s the Wikipedia definition. I’m not an expert in QR codes – or anything for that matter — but I’ve been around long enough to have a good idea if something is going to work or not.  I’m thinking the buzz on QR codes may be short-lived – and I’d like to explain why by telling you a short story about a beer can. We were vulnerable! 

Creating an inclusive social media event

grow - Practical Marketing Solutions

Our favorite apps like Wikipedia were built by volunteers. A few years ago, I was speaking at a social media event in New York. student wrote me and said, “I would love to come to meet you but I can’t afford the $375 ticket!” And because the events are usually in New York or L.A., the travel and hotel costs can also be significant. Networking opportunities were limited.

The Business Case for Irrelevance

grow - Practical Marketing Solutions

Oh, and Wikipedia’s definition of an elephant, which common sense might have expected to come out at the top. By {grow} Community Member Paul Mayze. Algorithms are the magic of the Internet. Cloaked in secrecy, they invisibly control big chunks of our personal and professional online lives while quietly collecting, dissecting, and electing what we do and see. Try it yourself.

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Ten social media and technology mega-trends to watch

grow - Practical Marketing Solutions

Wikipedia and a handful of open-source software developers were the pioneers. I just read a fascinating (and lengthy!) report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community.  Here are some highlights from this excellent report: 1. Crowd-sourcing moves into the mainstream. Making the network the organization.

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Social media in numbers too big to ignore

grow - Practical Marketing Solutions

Articles on Wikipedia 6.5 I recently read a post recently summarizing a few eye-popping social media trending stats that just demand attention. If the "powers that be" in your company think social media marketing is a fad and a waste of time, dangle a few of these gems in front of them. billion. Minutes spent on Facebook every DAY 3.6 billion. YouTube videos viewed per DAY 13 million.

The REAL math behind your followers, Mr.Twitter Bigshot!

grow - Practical Marketing Solutions

The Harvard study goes on to say that 90% of the tweets are generated by 10% of the users — a user concentration even higher than Wikipedia! I attended a webcast featuring a famous consultant and blogger (Let’s call him Twitter King) who mentioned that he had could exert influence over his 50,000 Twitter followers. REALLY? That brings his number of followers down to 28,000.

The REAL math behind your followers, Mr.Twitter Bigshot!

grow - Practical Marketing Solutions

The Harvard study goes on to say that 90% of the tweets are generated by 10% of the users -- a user concentration even higher than Wikipedia! Photo credit: This is an ACTUAL photo of the species Twitterus Poppycockus appearing at a social media forum last week. REALLY? Let's be generous and say if they found this fellow they're sticking it out more. Adult, meaningful follower total: 135.

Wikipedia Management for Dummies

Biznology

While reddit and Wikipedia are probably two of the most influential and powerful media platforms online today, they’re also the most intimidating because so many of us in the PR and marketing world have been not only burned but sent home tarred and feathers, never to go anywhere close to either of these sites ever again. How To Manage Your Wikipedia Page from Chris Abraham.

Cognitive apprenticeship - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

From Wikipedia, the free encyclopedia. About Wikipedia. Contact Wikipedia. Donate to Wikipedia. About Wikipedia. Cognitive apprenticeship. Jump to: navigation , search Cognitive apprenticeship is a theory of the process where a master of a skill teaches that skill to an apprentice. Constructivist approaches to human learning have led to the development of a theory of cognitive apprenticeship [1]. To combat these tendencies, cognitive apprenticeships â??â?¦are Collins, Brown, & Newman, 1987, p. 4). Finally, in the autonomous stage, the learnerâ??s fadesâ??

Personal knowledge management - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

From Wikipedia, the free encyclopedia. Hidden categories: Wikipedia articles containing buzzwords | Articles lacking sources from January 2007 | All articles lacking sources. About Wikipedia. Contact Wikipedia. Donate to Wikipedia. About Wikipedia. Personal knowledge management. Jump to: navigation , search. This article or section appears to contain a large number of buzzwords. Because: Article seems to speak in very vague, glittering generalities , and to contain quite a few business vogue-words. January 2007). Contents. External links. 2005) â??Personal

10 Years in the Making: Eloqua’s Grande Guide to Wikipedia

It's All About Revenue

The Grande Guide to Wikipedia. confess: Despite the fact that the site celebrated its 10-year anniversary this year, I still know next to nothing about what happens “behind the curtain&# at Wikipedia.  I know less about Wikipedia than I do the opera, jai alai or magic tricks.  It’s a mystery, and it frightens me.  So I asked my friends and colleagues what they knew about Wikipedia

A Wikipedia Expert's Thoughts on the NYPD Editing Controversy

Hubspot

Editor''s Note: Recently, Capital New York reported that NYPD computers had been used to make edits to Wikipedia entries on police-related topics. We asked Wikipedia expert William Beutler to comment on this news story. The History of Self-Interested Wikipedia Edits. Wikipedia editors. Wikipedia''s Guidelines on Editing Entries. Closer Look at NYPD''s Edits.

Wikipedia and the wiki utopia, revisited

Biznology

Back in 2006, when the hype around the then-called Web 2.0 “thing” was reaching its peak of inflated expectations , much was said about an article published by Nature the year before, which boldly stated: “Jimmy Wales’ Wikipedia comes close to Britannica in terms of the accuracy of its science entries, a Nature investigation finds. wiki Wikipedia

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Wikipedia Is No Authority–By Design

B2B Memes

MUD day 13: In an interview in Foreign Policy , published on its website earlier this month, Wikipedia founder Jimmy Wales was asked if he’s shocked to hear that people, including journalists, “use Wikipedia all the time.” ” His response is worth repeating to any journalist that either uses Wikipedia unthinkingly or unthinkingly refuses to use Wikipedia: Journalists all use Wikipedia. ” What I find most interesting about Wikipedia, though, is the way it undercuts the old-fashioned notion of authority.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity

How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable. David Meerman Scott explains how to properly write for Wikipedia here. What’s the best process for developing a social media marketing plan? How do we demonstrate the ROI of social efforts?

Navigating Wikipedia as a Communications Manager – A discussion with Phil Gomes of Edelman Digital

Ad Your Comment Here

I had the pleasure of chatting with Phil Gomes, SVP of Digital Integration for Edelman, about  how to best navigate Wikipedia on behalf of your organization. Some of the questions we were trying to tackle were: What’s the current relationship between PR and Wikipedia, and where might it be going? 14:15 – Relationship with Wikipedia Editors.

Social business, the forest and the garden: Your intranet is not the Internet

Biznology

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source. Internet Marketing Google Intranet WikipediaWhy does that happen?

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Top 5 Social Business Myths

Biznology

Photo credit: Wikipedia. Wikipedia stats for their English language site indicate that they have 22 editors for every million users (0.0022%). Being the 6th most popular website in the world, Wikipedia is hardly a failure, but still is several orders of magnitude worse than the 1% rule. Social Media Marketing Social Sharing Facebook Social business social media twitter WikipediaHere is my top 5 list: 1. Your organization MUST “do social” to be successful in business. Well, not really, or at least, not always. Information wants to be free.

20 Experts, 1 Awesome Resource: The Social Media ProBook

It's All About Revenue

by Joe Chernov | Tweet this You may have noticed that over the past month or so, several influential social media professionals changed their profile pictures to funky avatars of themselves.  Edelman’s David Armano went so far as to name his digital persona Vector David (I didn’t have the heart to point out his digital doppelganger’s unfortunate initials). That project goes live now. Right now.

5 Boards to Create for Your Business on Pinterest

WindMill Networking

Pinterest Board Bulletin board Business Facebook Products Social Media Marketing Wikipedia There is no doubt that businesses, especially ones that sell their products or services online, should be exploring Pinterest as a major weapon in their marketing arsenal. As with any online marketing tool, you should be using Pinterest strategically, with an eye on achieving your business goals.

Thought Leadership Merchandising: Rising Above the Noise

Marketing Craftmanship

Researching the term “Thought Leadership” yields everything from a sterile Wikipedia definition, to blog posts featuring marketing insights similar to this online gem: “It doesn’t matter if you’re an entrepreneur, an employee, or a student – your ability to become a thought leader will catapult your success.  A great way to accomplish this, is on LinkedIn.”

Crowdsourcing: Wikipedia vs. The Economist

Acquiring Minds

Is journalism threatened by Wikipedia? The author illustrated the success of crowdsourcing with examples drawn from Wikipedia, the Library of Congress (using Flikr) and Google. In addition, a volunteer model such as Wikipedia would be disrupted should Wikipedia evolve to a for-profit business. Next I turned to Wikipedia for their perspective on crowdsourcing. I was interested to see that many of the same success stories and pros and cons on crowdsourcing were shared by the Economist and Wikipedia.

Can “Social Media” and “Confidentiality” Co-exist in the Workplace?

WindMill Networking

Even Wikipedia’s explanation of “social media” points out that “one of the first signs of human social media was cave wall paintings.”  Social Media and Employment Law Business channels communication company Customer employer Employment Events exist Facebook IT media personal Privacy search time tools TOPIC Twitter Wikipedia By its definition, “social media” focuses on communication, spreading the word, engaging readers, sharing, creating discussion and/or gaining attention.  by James Wu - Maximize Social Business.

Take back your online reputation with a little help from your friends

Biznology

Wikipedia was created by a bunch of casual experts who collaborated in creating a comprehensive, living, and growing resource of all there is. If the editors and experts at Wikipedia were to take an interest in your, how much of your true narrative, story, song, would they have access to? And Wikipedia is only a small part of Google’s index. Good questions. For me!

The History of #SXSW [Infographic]

It's All About Revenue

2006 : Interactive keynote speakers include founders from two of the Internet’s most disruptive websites: Craig Newmark of Craigslist and Jimmy Wales of Wikipedia. by Joe Chernov | Tweet this. There are two basic ways to grow a business. Gobble up as much as much of the current pie as you can. Bake a bigger pie. And we are creating lots of content. Following are just a few.  premiere.

The 10 Best B2B Videos

It's All About Revenue

These three videos, along with the brand new State of Wikipedia , are all part of the same “family” of JESS3-created digital shorts. Content Marketing animation B2B b2b marketing Beagle Research Eloqua future of revenue JESS3 Microsoft NetSuite Revenue Performance Management RightNow salesforce.com SAS Institute SFDC Short Tale Awards State of Cloud Computing State of the Internet State of Wikipedia video viral video Zuoraby Joe Chernov | Tweet this. The best kind of praise comes when you aren’t expecting it, much less looking for it. And we are thrilled to have earned that honor. 

What is Social Media Marketing?

Biznology

Social Media Marketing  — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” Content Marketing  — according to Wikipedia , “ Content marketing is any marketing that involves the creation and sharing of media and publishing content in order to acquire and retain customers.

Tips & Trends for B2B Social Media Marketing Success

Sazbean

English: Moscow-city 2010,March (Photo credit: Wikipedia) Business to business (b2b) companies often neglect or ignore social channels because they don’t think their customers are there. It turns out that, not only are the customers on social networks, they’re using them for purchase decisions. Lee Odden has some great tips and trends for B2B in this presentation.

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