B2B Marketing Traction

DECEMBER 16, 2014

You’ve redone your website and analysis shows your brand is recognized and remembered. You can tell these stories on your website and in your sales presentations, and then you can also amplify them on social media platforms by sharing links on Twitter, Facebook, LinkedIn, YouTube and more. Yes they are business people.

B2B Marketing 100

B2B Marketing Peer-to-peer Planning B2B 100

B2B Marketing Traction

MARCH 7, 2014

Website and social media technologies are changing so quickly, marketing specialists are emerging to handle different tactics. A good business social media presence should include most of these platforms: Google+, LinkedIn, Slideshare, Facebook, Twitter, Instagram, Pinterest, Vine and YouTube.

Paid Search Agency 100

Paid Search Agency Advertising Agencies Marketing Management SMB 100

B2B Marketing Traction

JULY 9, 2014

At the time, there were some examples of B2B digital (social media, website, content) marketing, but I had to dig for them. Three years ago I did a Social Media Marketing presentation to a group of CEOs, mostly from B2B companies. I used Timken Steel as an example at the time of good, integrated social media.

B2B Marketing 100

B2B Marketing Planning B2B Eloqua 100

B2B Marketing Traction

OCTOBER 13, 2011

Social media platforms like Twitter, Facebook, LinkedIn, YouTube, websites, SEO (social media optimization), marketing analytic dashboards, lead nurturing systems, customer relationship management (CRM) systems are all technology products that you need to use to be efficient and cost-effectively track results. Marketing Technology.

Copywriting 100

Copywriting Optimization Marketing Management CMO 100

B2B Marketing Traction

NOVEMBER 8, 2012

Competitive Analysis – Pin competitor logos, images, cover photos and banners from Facebook and LinkedIn, Twitter and YouTube “skins” to a board that only you and your marketing project stakeholders can see. I remember back in 2000 designing secure client pages that required a password login on New Incite’s website.

B2B Marketing 100

B2B Marketing Planning B2B Paid Search Agency 100

B2B Marketing Traction

AUGUST 15, 2011

Links to new content on your website. Video – you can link your YouTube Channel with YouTube for Pages on Facebook , so that whenever you upload a video it appears on your Facebook wall . You do have a YouTube channel, don’t you? You are blogging, aren’t you? Photos – upload company photos.

Facebook 100

Facebook Trade Show Press CPA 100

B2B Marketing Traction

JANUARY 3, 2014

Photos shared via Twitter and Instagram, videos on YouTube and Vine, and quickly scan-able content on SlideShare are the most shared and popular content. Contact me via our website contact form or call me at 818-347-4248. Your presence on social media and how others share your content makes a huge difference. Get more visual.

Planning 100

Planning Tactics Marketing Plans Trade Show 100