SALES INTELLIGENCE VIEW | FRIDAY, NOVEMBER 16, 2012
[Websites] The 10 Commandments of #pre-callresearch
The company website is a great source of information. Visit the SEC website ( www.sec.gov ) for publicly traded companies to learn about their financial landscapes. Many industries have trade associations, publications or websites you can visit to learn about that industry’s trends, new technologies or challenges.
INDUSTRIAL MARKETING TODAY | WEDNESDAY, SEPTEMBER 21, 2011
[Websites] Website Content Must Address What’s Keeping Engineers up at Night
Does your website content address those issues? If you are in the process of redesigning your industrial website, pause for a moment and think about the site content first. Just like the proverbial chicken or the egg conundrum, the recurring question in redesigning websites is – what comes first, site content or site design?
THE NEW STRATEGIST | TUESDAY, MARCH 10, 2015
[Websites] 3 Questions Great Websites Always Answer
Great websites that convert visitors to customers answer these three questions. Creating a great website requires much more than the latest widgets or a shiny new set of graphics. Clarity, as you will see, is a key element of a great website. The importance of first impressions on your website cannot be emphasized enough.
WEBBIQUITY | TUESDAY, NOVEMBER 1, 2011
[Websites] On-Page SEO: Eight Techniques for On-Page Website Optimization
One common technique for building links in the past was to submit a website to hundreds of general online directories. On-page search engine optimization (SEO) is a set of techniques for making it clear to the search engines what each page, and your website overall, is about. In the body text. ” 2. In page headings and subheads.
CHRIS KOCH | FRIDAY, SEPTEMBER 17, 2010
[Websites] Why our thought leadership is broken
They demanded that readers click on their banner ads on publishers’ websites before they’d pay. Tags: Brand, Reputation, and Positioning Thought Leadership Advertising B2B marketing Brand Management Business BusinessWeek IBM Idea Marketing marketing Marketing and Advertising Publishing Smarter Planet Social Media Website Check. Check.
INDUSTRIAL MARKETING TODAY | TUESDAY, OCTOBER 23, 2012
[Websites] What You Should Know Before Developing Industrial Blog Sites
If you are one of them, a redesign of your industrial website [.]. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]. At this time of the year, many industrial companies are getting ready for their annual budget planning meetings.
B2B MARKETING TRACTION | TUESDAY, JANUARY 15, 2013
[Websites] B2B Marketers – How to Make Your Website Mobile-Friendly
It’s time to make sure that your website and other online marketing platforms show up clearly and consistently for all users, including those using smart phones and tablet devices. More people are browsing your website on their mobile device. Marketing Implementation Web Site Projects b2b marketing websiteAre they engaged?
VERTICAL RESPONSE | TUESDAY, NOVEMBER 4, 2014
[Websites] 3 Ways to Wrap up Retail Website Sales this Holiday Season
Create strong incentives to buy A potential customer leaving a website without taking any action is the norm rather than the exception. According to the Baymard Institute , an average of 68.06% of web users will leave a website without completing their purchases. It’s hard to believe that the holiday season is here.
INBLURBS | MONDAY, DECEMBER 20, 2010
[Websites] Getting found online with social media SEO
There are many websites that help you to get found online. Get found online with presentations: It is easy to get found online by sharing your presentations in some top websites which are visited by customers. Start NOW and get Your FREE Website Analysis Today! By sharing your expertise, you get found online very easily. Vimeo.
INBLURBS | WEDNESDAY, JULY 13, 2011
[Websites] 6 Tipps how to Increase Website Traffic with a Corporate Blog to generate more business leads
Every company tries to reap in the most out of the available set of resources. Businesses with a small budget have to consider different plans to attract more customers than expensive campaigns and celebrity endorsements. cost effective way to get attention of the target audience is corporate blog. Dataram Successfully Leverages Web Strategy.
INBLURBS | MONDAY, DECEMBER 27, 2010
[Websites] 6 smart steps to start up your Inbound Marketing in 2011
Blogging is the most effective way to attract visitors to your business website. Upload a summary of your digital info product to websites like Slideshare, Issue and Docstoc to tease your target audience to your landing page where they can download the full and free version of your reports, eBooks and white papers. 5.
INBLURBS | TUESDAY, DECEMBER 14, 2010
[Websites] How to get more Visitors to your website
Attracting more visitors to your website helps in increasing your website or blog traffic and also helps in generating quality leads for your internet marketing campaigns. This article provides information of how to get more visitors to your website online. Website should attract visitors. Getting started online.
INBLURBS | THURSDAY, MARCH 24, 2011
[Websites] How marketing consultants can help you increase web traffic
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? Marketing consultants play a crucial role in analyzing your business, identified new sources of traffic and decreasing your marketing costs. Advantages of hiring an expert marketing consultant. Helps in introducing new tools.
SAZBEAN | TUESDAY, FEBRUARY 8, 2011
[Websites] Social Media in 15 Minutes Per Day
subscribe to a bunch of blogs and websites using Google Reader so I can quickly scan through headlines for valuable content. There are a lot of free and paid templates for WordPress that can allow you to combine your blog and website into one place online. reputation social social networking tumblr website wordpressThoughts?
LEAD VIEWS | FRIDAY, FEBRUARY 25, 2011
[Websites] DAMN! ROI!
B2B marketing Lead Generation Marketing ROI Generation Qualified Leads Return on Investement ROI ROI measurement website analyticsReturn on Investment or ROI may be the force that drives most Businesses but it is also the most dreaded term in our industry. Documented Validation. Helps Optimize your resources. Improved Budgeting.
WEBBIQUITY | TUESDAY, JULY 31, 2012
[Websites] Nine B2B Marketing Lessons from College Visits
Design your website to guide prospects through your different product and service offerings. B2b vendors should do the same on their websites through features like site search, FAQs, prominent and easy-to-find phone numbers and email addresses, social media links, and interactive capabilities beyond online chat. Anticipate questions.
REVENUE JOURNAL | WEDNESDAY, FEBRUARY 29, 2012
[Websites] Your Website: Get personal or get ignored
come to your website. Buyer experiences Buying Process Websites that sellI am looking for a product or service like the one you sell. have talked to a couple of my LinkedIn buddies, and I have a short list. You're on it. already know pretty much what you sell, and I know what my buddies think of you. read more.
BIZNOLOGY | MONDAY, MAY 21, 2012
[Websites] Should I stay away from highly competitive keywords?
Paid Search AdWords Contextual advertising Google Keyword organic search small business Tools WebsiteImage via CrunchBase. If you’ve used Google’s Keyword Tool, you’ve probably seen the column called “Competitiveness”–low, medium, and high. The The low. they usually run about the same. But consider this.
WINDMILL NETWORKING | MONDAY, AUGUST 8, 2011
[Websites] 10 Steps to Maximizing LinkedIn for Sales and Social Media Marketing
LinkedIn just announced their earnings last week for the first time since going public, and it was good to see that their membership (now at 115 million members ) and website traffic ( #11 in the U.S., #13 in the world ) continue to grow. Social media optimization is about using social media activity to bring more visitors to your website.
SMALL MANUFACTURER BLOG | WEDNESDAY, APRIL 11, 2012
[Websites] Six DIY Google Analytics Fix-Its for Small Businesses
As I always tell my clients and prospects, I don’t make any recommendations on what should be changed on a Website unless I have data. B2B Web Marketing B2B Website Lead Generation Google AnalyticsYou’re not the account owner. I see this problem quite a bit. For detailed instructions, see this Google help page.
INBLURBS | FRIDAY, JANUARY 14, 2011
[Websites] Recruit your employees online and save thousands of dollars
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? How business has gone the social media marketing way there also recruiting is changing. Business will spend less money in the future on head hunters and advertising to attract employees! Be human and authentic. Be creative.
ENGAGE | FRIDAY, AUGUST 5, 2011
[Websites] If Your Website Burst into Flames, What Would You Keep?
L ike an attic in an old house, websites tend to be a place where we set something down for the time-being, and that time-being turns into eternity. But our cluttered websites try to swim against this powerful current. But what if we designed websites like they were about to catch on fire ? And it ends up being very cluttered.
CEEKUE | WEDNESDAY, MARCH 9, 2011
[Websites] Will Facebook Replace Your Website?
According to Stephen Haines, commercial director of Facebook UK, your page on Facebook may well take over the role of your website in future. Blogging facebook General Marketing Social Media twitter YouTube blog internet website
INBLURBS | MONDAY, FEBRUARY 7, 2011
[Websites] Old school marketing vs. inbound marketing
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? You have established a corporate blog and you write remarkable content and you distribute it through various social media sites like Facebook, Twitter, LinkedIn and some more. But do you really think this is all you can do?
HINGE MARKETING | FRIDAY, APRIL 3, 2015
[Websites] How Websites Drive New Business for Management Consulting Firms
But today’s leading firms are rising to the occasion by making transformative use of their websites. Our research shows that a firm’s website is playing a more important role than ever before. First Impressions Matter More often than not, your website is the first impression a potential client gets of your firm.
INBLURBS | TUESDAY, JANUARY 18, 2011
[Websites] Social Media increases the pressure for better customer service
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? If you are active in social media and you only talk about your self and do not listen to your target audience than you are definitely going into the wrong direction! Social media marketing opportunities are limitless.
B2B MARKETING UNPLUGGED | MONDAY, AUGUST 5, 2013
[Websites] This Old Website – 7 Unfortunate Realities
The reason I mention this is because it was to this Winged Angel that I first presented the notion of a corporate website. All those websites we created all those years ago, are actually still out there. This Old Website was conceived in a time when people actually read stuff longer than 140 characters. Sorry.
WEBBIQUITY | WEDNESDAY, APRIL 17, 2013
[Websites] How to Tame Panda and Penguin with WPO
The effect of these changes is that it may be more difficult for commercial websites to rank highly for specific keyword phrases. Understanding your website’s backlink profile helps guide your overall WPO strategy and allocation of dollars and efforts. Difficulty ranking does not mean, however, difficulty in being visible.
E-LIGN | MONDAY, JULY 15, 2013
[Websites] 5 Ways Easter Eggs in Your Website Can Maximize User Experience
Adding semi-hidden features and functions to your website can attract new users and keep your customers coming back for more. Accidentally discovering a hidden creative gem on a website is a unique experience. It creates a stronger relationship with your brand, and leads users to greater immersion in your website or application.
IT'S ALL ABOUT REVENUE | THURSDAY, JULY 19, 2012
[Websites] 4 Ways To Organically Capture Attention and Leads from SEO
Few tactics are as effective and efficient as the website. So optimizing your website is probably a priority. Marketing Efficiency b2b marketing blogging Content Marketing Demand Generation lead generation website optimizationFor relevancy’s sake, Google is focused on content. Start Answering Questions. Get Outside Links.
FATHOM | TUESDAY, JULY 1, 2014
[Websites] Feel the Need. The Need for Speed.
” Is your website going to be a good experience for mobile visitors? It is a reality of business that a website design project is often an exercise in compromise. Unfortunately, a common element left out of a website redesign or launch is optimizing the mobile version. The need for speed!” “So what?”,
INBLURBS | WEDNESDAY, JULY 6, 2011
[Websites] Facebook Video Calling for Real Time marketing with social media
With its new Video Calling feature powered by Skype Facebook opens another opportunity for companies to do marketing with social media. With Facebook Video Calling businesses have the opportunity to meet their customers face to face in real time and to chat and to interact with them instantly! To stay up to date, please subscribe to our RSS Feed.
LEADSLOTH | MONDAY, JULY 12, 2010
[Websites] Hubspot Review
Until recently, it was hard for small businesses to be effective with online marketing because the tools were fragmented: you had to hire someone to do your website, get email marketing somewhere else, hire a search engine optimization (SEO) consultant, and figure out this social media thing. Marketing departments at mid-size companies.
WEBBIQUITY | MONDAY, FEBRUARY 13, 2012
[Websites] 20 (More of the) Best SEO Guides, Tips and Insights of 2011
SEO remains the most cost-effective way to drive website traffic. B2B websites often receive anywhere from 30%-60% from organic search, with 50% or more sometimes coming from Google alone. HOW TO: Guide to Performing Website Audits by Techipedia. But SEO is changing. Sure-Fire Signs Your SEO Sucks by HubSpot Blog.
INBLURBS | MONDAY, JULY 18, 2011
[Websites] Google+ abilities of real time marketing and lead generation
Google has added the +1 button before the launch of Google+ and offered a powerful tool to recommend a website to friends, as like the “Facebook Like Button” but with higher volume depending on the Google search results. So everybody can rate any website with the +1 button and show it to his network of friends. Tweet this on Twitter!
HINGE MARKETING | WEDNESDAY, AUGUST 20, 2014
[Websites] Google Analytics: Top Metrics B2B Firms Should Monitor, Part 1
When it comes to evaluating the performance of a professional services firm’s website, most people tend to focus the majority of their attention towards one metric. That metric is overall traffic, or the number of visits to a website. Make sure that your website has simple, easy to understand navigation elements.
B2B MARKETING UNPLUGGED | MONDAY, MAY 11, 2015
[Websites] What Did Your Brand Ever Do To Deserve Bad Photos?
Time to update our corporate website again. Marketer #1: Our website is going to rock. Be honest, somewhere on your website you have a photo of an improbably attractive, multi-racial team of adults, all wearing headsets and smiling benevolently while they tap away on their sleek computers. Marketer #1: Hmmm.
B2B MARKETING TRACTION | TUESDAY, DECEMBER 17, 2013
[Websites] Is Your Own Website Stopping You From Getting Found Online?
Now more than ever, a “legacy” or old website can keep you from getting found online. One of the reasons is Google’s recent emphasis on website performance and compatibility with mobile devices. Websites that are linked to from social media sharing sites perform better in search results.
TRADESMEN INSIGHTS | WEDNESDAY, MAY 30, 2012
[Websites] Manufacturers – Do you Have These Five Essential Website Elements?
With all the marketing activities we are all doing today, we sometimes forget to review some of the old standbys like your website to make sure it’s current. In order to make the most of the increase in online activity, manufacturers need to create a website that meets buyer expectations at each step of the purchasing cycle: 1.
PWB MARKETING BLOG | FRIDAY, JANUARY 9, 2015
[Websites] 2015 Predictions: Increated “Because we can!” Website Hacking
Keith Kopinski our Senior Art Director , predicts that, “As we roll into 2015 we will see an increase in website hacks. September 2012: Many GoDaddy serviced websites go dark after hacker attack. Don’t use generic Usernames suck as “admin” to log into your website. Website Design website hacking
WEBBIQUITY | WEDNESDAY, JUNE 23, 2010
[Websites] Corporate Websites vs. Blogs – Similar Goals, but Very Different Tools
While most businesses today have websites, the majority still don’t have blogs. Though the ultimate objective of either a website or blog is ultimately to drive increased sales, the two platforms have fundamentally distinct characteristics. Here are six key differences between business blogs and websites. Blog: dialog.
VERTICAL RESPONSE | MONDAY, NOVEMBER 11, 2013
[Websites] Does Your Business Need a Responsive Website Design?
If your business has a website, you’ve probably been hearing a lot about responsive design lately. But, what exactly is responsive design and how can it make your website better? Obviously, there’s a lot more to creating a responsive website. The post Does Your Business Need a Responsive Website Design?
INBLURBS | TUESDAY, MARCH 1, 2011
[Websites] In social media sometimes the early bird wins piggyback
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? We all know information is the key to success. If you have the right information you can take advantage of it and make use of an opportunity for your business. SocialMention. Tweetdeck. Tweet this on Twitter! Send article as PDF.
INBLURBS | TUESDAY, FEBRUARY 15, 2011
[Websites] How to create mobile friendly emails and get more response
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? Current analysis show impressive statistics where millions of people will be using advanced email ready phones. Morgan Stanley Research predicts that sales of smart phones will exceed those of PCs within 2 years. Just do it!
B2B MARKETING UNPLUGGED | WEDNESDAY, DECEMBER 17, 2014
[Websites] Five Signs of Hope in Marketing Land
Put This on Your Sucky Website To Do List. You doubtless have a long, long, long list of things you need to get done on your sucky website. I’m sure sales and that helpful lady in accounting have been quietly sending you all sorts of great ideas, broken links and videos they found on Facebook. Of Dogs and Big Data. Fun with Bankers.
WEBBIQUITY | WEDNESDAY, MARCH 28, 2012
[Websites] Best Website, UX and Mobile Design Guides and Tips of 2011
Any website element can be creatively designed and optimized, from navigation menus and forms to landing pages and 404 error pages. 35 Inspiring Examples of Websites Using HTML5 by Web Design Ledger. 35 must see examples of websites using HTML5 by Web and Designers. ground-breaking websites by iMedia Connection.
INBLURBS | THURSDAY, DECEMBER 23, 2010
[Websites] Get mobile with your Inbound Marketing
Optimize your website for mobile use. An ordinary Website cant collect. Mobile Local Ad Market Leadership Not Certain | Mobile Marketing … Mobile Marketing: The Use of QR Codes for Creating a Properly … Start NOW and get Your FREE Website Analysis Today! You should consider building your own app for your business.
VERTICAL RESPONSE | THURSDAY, AUGUST 21, 2014
[Websites] 7 Local Business Listing Sites You Should Claim Now
Website. Business Management SEO/SEM Social Media bing business details business information Business Listings google local business listing local businesses local listing local listing sites local listings search engine optimization Siri website What’s the difference between updating and claiming? ” 5. Business Name.
INBLURBS | WEDNESDAY, JANUARY 19, 2011
[Websites] 4 Easy ways to make your brand more social
It means spread the information on social media websites consistently. You must be regular on these social media marketing websites and also you can share your company blog’s post regularly here. Do you know the marketing effectiveness of your website? How many sales leads does your website generate?
INBLURBS | MONDAY, SEPTEMBER 5, 2011
[Websites] How to reach 43 percent of all online consumers with your brand message
Companies that blog get about 55% more traffic to their websites. The more content you publish on the web, the more outposts will be online which can be seen and lead traffic to your website. Stats show 43 percent of all online consumers are in social media. Is your business there too? An average Facebook user has about 130 friends.
INBLURBS | FRIDAY, AUGUST 19, 2011
[Websites] Social Media puts your business at risk! Are you prepared?
The marketing technology company Alterian found out that 80% of companies struggle to analyze their social media data. As social media marketing is estimated to increase in the next twelve months by up to 25% companies should have clear how the online – social media conversation can impact their brand. How about your business? What do you think?
ENGAGE | THURSDAY, JUNE 7, 2012
[Websites] 5 Things You Probably Didn’t Know About Google Analytics
know my fair share of HTML code, and have a lot of experience measuring the performance of websites. Measurement and Analysis Google Analytics Insight Media Statistics productivity Statistics technology Website performanceI’d like to think I’m pretty web savvy. The true definition of a visit. Seems simple enough, right?
SAZBEAN | WEDNESDAY, SEPTEMBER 8, 2010
[Websites] Social Media in an Hour a Day
As you’re reading blogs or websites, think about what types of questions or concerns are brought up. website world wide web You’re busy. You’re trying to run your business and you probably are wearing multiple-hats — marketing, accounting, sales, operations, etc. Here’s how… Choose Your Battles.
CONVERSIONATION | THURSDAY, JANUARY 12, 2012
[Websites] Social and Digital in Belgium: Trends, Budgets and Challenges 2012
Blog Research digital marketing Belgium mobile websites ROI social media Belgium The ReferenceAt the occasion of our latest event in December, we joined forces with agency The Reference, to conduct a survey regarding the digital marketing evolutions in my home country, Belgium. We targeted decision [.].
DIGITAL VOICES | FRIDAY, JUNE 22, 2012
[Websites] After You Invest In Mobile Offerings, Invest In Your Mobile Marketing
Allow users to share and recommend your mobile website link, or a branded Tweet or Facebook message. Mobile mobile mobile app mobile apps mobile business Mobile Marketing mobile solutions mobile web mobile websitesby one-quarter of customers, 22 percent by less than a quarter and only 16 percent report widespread adoption. and U.K )?
TRADESMEN INSIGHTS | TUESDAY, JULY 22, 2014
[Websites] Do B-to-B Buyers Trust Your Website?
recently read an article from the Content Marketing Institute written by Dianna Huff entitled, Why 55% of Potential B2B Buyers Might Not Trust Your Website that highlights some interesting findings. Interesting question, isn’t it? think everyone thinks because they built one, everyone will like and trust what you have up there.
WINDMILL NETWORKING | FRIDAY, FEBRUARY 25, 2011
[Websites] 10 Tips for Integrating Social Media and LinkedIn in to Your Job Search in 2011
I recently had a chance to meet the younger sister of a high school friend who was in transition for the first time since college graduation. “I used to always have jobs lined up for me and never had a challenge finding work. Heard that one before, right? Enjoy the tips & advice, and please feel free to add to them in the comments.
B2B MARKETING TRACTION | FRIDAY, AUGUST 24, 2012
[Websites] SEO: Can Your Website Provider Tell His ALT Tag from His Anchor Text?
Marketing Soapbox consultant optimization SEO Trust websiteAs a marketing consultant who learned the details about SEO as early as 1998, I’ve observed the birth and the growth of an industry that I’m not sure I like that much. Here’s why. The information online about how-to do SEO got muddier as things changed.
ENGAGE | TUESDAY, MARCH 8, 2011
[Websites] Your Website is on Fire! What Do You Save?
I f all the content on your website had to use the fire escape, would every piece make it out alive? Like an attic in an old house, websites tend to be a place where we set something down for the time-being, and that time-being turns into eternity. But our cluttered websites try to swim against this powerful current.
INBLURBS | THURSDAY, DECEMBER 30, 2010
[Websites] Before you start your marketing you should think!
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? Marketing is a necessary thing for any company if you want to stand out of competition and if you want to grow your business. We all know there are many different ways to reach our buyer persona with our marketing message.
CONTENT MARKETING TODAY | FRIDAY, AUGUST 21, 2009
[Websites] Why Your Blog Beats Your Website to Your Prospects
have written before about the many differences between a traditional website and a blog. Your website typically provides timeless information, while your blog provides timely information. It boils down to the fundamental difference between the purpose of your website and of your blog. We are looking for information.
B2B MARKETING TRACTION | TUESDAY, FEBRUARY 17, 2015
[Websites] 12 Steps and the Skills You Need for Your WordPress Website Update
Is it time to update your website in WordPress? WordPress website updates are easy, right? Too many marketing people are pitching WordPress websites as easy and claim that they can handle the whole project. If you don’t understand the technology behind the website upgrade you are buying, you can end up with problems.
REVENUE JOURNAL | WEDNESDAY, APRIL 28, 2010
[Websites] Intranets: That Giant Sucking Sound
Tags: Website navigation Websites that sell
STORIES THAT SELL | TUESDAY, JUNE 22, 2010
[Websites] 86,552 Views of a Single Case Study
Share: Tags: Organizing success stories online case studies on your website For those who doubt the draw of a customer case study online, here’s your proof. One Microsoft case study, posted online just four months ago, has racked up 86,552 total views. Include them with product information. Make them easy to find!
LEAD VIEWS | THURSDAY, MAY 12, 2011
[Websites] Changing Dynamics – The Rise of New B2B Marketing Funnel
Website Sales Funnel. Today, a website plays a significant role in the overall marketing plan; in fact, for many companies, it is also a transaction platform. It is no surprise that we have a Website Funnel that shows how online visits transform to customers and the different stages of this process. Purchase Cycle Funnel.
WEBBIQUITY | THURSDAY, DECEMBER 16, 2010
[Websites] Top Social Media and Marketing Books of 2010
The book is written in case study fashion, taking the reader through a realistic scenario of a midsized company struggling to build on its past success and take sales to the next level… Website Optimization – Speed, Search Engine & Conversion Rate Secrets by Andrew King. Stumped for that last-minute Christmas idea? Happy shopping!
BIZNOLOGY | FRIDAY, MAY 17, 2013
[Websites] Don’t Make These Enterprise SEO Mistakes
The SEO process looks the same, for the most part, for any website owner. The larger the organization is, the larger its website is (usually) since the website content needs to reflect every part of the business including all of the different departments or product or service offerings. Photo credit: Wikipedia.
HINGE MARKETING | MONDAY, MARCH 2, 2015
[Websites] What Every Managing Partner Needs to Know About Your Professional Services Firm’s Website
Many Managing Partners have traditionally thought of websites as a necessary evil. According to this view, your firm’s website is required to explain what you do, but it doesn’t add much value. The goal for these decision-makers was to make their websites acceptable. website attracts new business.
CONTENT MARKETING TODAY | FRIDAY, MAY 7, 2010
[Websites] Why Your Website is More Important than You Ever Imagined
Imagine for a moment that your website is really a compelling magazine that sits on a giant virtual magazine rack on the Web where only qualified buyers are browsing. Your website’s presence on that virtual global magazine rack offers you the opportunity to attract visitors who are actively searching for answers to specific problems.
INDUSTRIAL MARKETING TODAY | THURSDAY, NOVEMBER 3, 2011
[Websites] Retrofitting Blogs and Converting Industrial Websites into Blog Sites
They all want to either add a blog to their static industrial websites or convert them into dynamic blog sites. For a full list of benefits, refer to my earlier post, “Build Industrial Websites as Dynamic Blog Sites.”. I am seeing more manufacturers and industrial companies willing to try inbound marketing with content.
HINGE MARKETING | WEDNESDAY, MARCH 4, 2015
[Websites] Responsive vs. Mobile Website: Which Is Right for Your Professional Services Firm?
The number of people using mobile devices to access the web has skyrocketed over the past few years, making it increasingly important for professional services firms to make their websites mobile friendly. While this method allowed businesses to have a good mobile experience, this required the business to manage not one, but two websites.
HUBSPOT | FRIDAY, MAY 2, 2014
[Websites] Website Redesign Costs Getting Out of Hand? How to Regain Control
Everyone has heard stories of website projects that never end, or whose price tag has ended up 10 times the size of the original estimate. Asking your web company to mediate disputes between business partners or marketing team members about the direction of a website (or company!) Design website optimization
INBLURBS | SATURDAY, SEPTEMBER 17, 2011
[Websites] Bloggers, Stop Thinking… “Just Do It”
We all know that a personal blog and professional blog are inherently different to the core. People who will go out of their way to evaluate needs and fill them immediately themselves are doers. Thinkers can understand needs but they make plans to do them. Blogging Is Raw, Organic. As we all know, successful blogs are shareable and engaging.
INBLURBS | FRIDAY, MARCH 11, 2011
[Websites] Your inbound marketing and failure
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? If you think you can do inbound marketing without any failure then you are dreaming. Means you will do failures. But let’s change the position and take a look from another perspective. This is not the goal to be 100% perfect!
VERTICAL RESPONSE | TUESDAY, OCTOBER 22, 2013
[Websites] How to Use Landing Pages for Better Traffic Conversions
You likely spend more time thinking about how to promote your website rather than where you’re going to send the traffic you receive. But what if you already have plenty of pages on your website that should fit the bill? Web Dev landing page landing pages Oli Gardner Unbounce website conversions website development Website Traffic
CONTENT MARKETING TODAY | THURSDAY, OCTOBER 8, 2009
[Websites] A Financial Pro Charts the Way to a Great Online Business Presence
Dean Piccirillo Makes a One-Person Blog-powered Website Look like a Major Corporate Presence Online. Building a solid business blog-powered website is challenging for all of us. The bottom line: I believe it’s almost impossible to overestimate the power of a terrific blog powered website like DeanPiccirillo.com.
MARKETRI | THURSDAY, APRIL 18, 2013
[Websites] The DOs and DON'Ts of Developing an Effective Architecture / Engineering Firm Website
Your firm’s website is the foundation of all your marketing efforts, and without a solid foundation your subsequent marketing efforts will never stand as tall as they should. In writing this post, I looked at a number of architecture websites and found that they cover a wide spectrum. DO update your website on a regular basis.
INBLURBS | WEDNESDAY, DECEMBER 8, 2010
[Websites] How to get found from Customers online
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? Getting found by customers online helps in increasing revenue for business online. One can set up a blog and learn effective ways of internet marketing to get found from customers online. Write Compelling Content.
GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, MAY 7, 2014
[Websites] Why Hackers Take Down Sites (and How to Protect Yourself)
Why do the Bad Guys try to take down our websites? never imagined there could be a more sinister motivation, nor did I consider the devastating consequences that bringing down a website could have on a business owner. Companies might pay hackers to execute a denial of service attack on a competitor’s website. Fighting back.
CONNECTING ELEMENT | WEDNESDAY, MAY 6, 2015
[Websites] What to expect from Google’s mobile update
Blog Mobile update mobile user experience mobile UX mobile-friendly websiteDubbed ‘mobilegeddon’, Google’s latest update hit last week, and while we’re still waiting for the dust to settle here’s a quick rundown of what to expect. The post What to expect from Google’s mobile update appeared first on Connecting Element.
ENGAGE | TUESDAY, JULY 26, 2011
[Websites] 3 Ways Less Content Means More to Your Audience
Content Distribution Content Management Content Delivery Content Theory Convenience Customer Service resource management Usability User interface Website DesignI made a surprising observation on my last trip to the grocery store. Spring water? Contain your astonishment: it also comes cheaper in large size. Abdominal limitations are a factor.
LEAD VIEWS | SATURDAY, AUGUST 7, 2010
[Websites] Decode Your Online Leads
Consciously or unconsciously, every visitor on your website leaves behind a set of clues, which if decoded, can easily convey a lot of information on the Lead and his intentions. While browsing a website, enterprise visitors usually spend more time on content and information, that closely meets their intent. Finding Visitor Type.
HINGE MARKETING | THURSDAY, APRIL 23, 2015
[Websites] Why You Should Care About Your Website (Even If You Think It Doesn’t Matter)
Why You Should Care About Your Website A website is an essential element of your of your marketing toolkit. Check out our Lead Generating Website Guide for more information on creating a high performance professional services website that will convert web visitors into leads. Websites Enjoy!
WINDMILL NETWORKING | TUESDAY, SEPTEMBER 21, 2010
[Websites] StumbleUpon Marketing: 5 Ways to Get More StumbleUpon Traffic to Your Website
Social bookmarking websites always confuse my social media strategy customers. There seems to be an aura that somehow just posting all of your own content to these sites will somehow magically drive massive traffic to your website. Of course, it doesn’t work that way. Website world wide web And I’m not alone.
INDUSTRIAL MARKETING TODAY | MONDAY, JULY 25, 2011
[Websites] Manufacturer Successfully Uses a B2C Online Marketing Tactic
Content Marketing Inbound Marketing Industrial Marketing Strategies Industrial Websites b2b marketing B2C marketing Digital marketing Industrial Marketing Manufacturing marketing Manufacturing WebsitesSome have even called B2B marketing obsolete in this day and age. Whether you agree or not is a topic for another day.
LEAD VIEWS | MONDAY, JULY 11, 2011
[Websites] Is Your Content Speaking to your Target Audience?
Think about it- The corporate website is the digital face of your company through which you engage with your audience, tell them who you are, what you stand for and share with them your expertise and experience. regular content audit on your website is essential to ensure the accuracy and relevancy of information.
E-LIGN | THURSDAY, MARCH 20, 2014
[Websites] The 2014 Digital Marketing Ecosystem
The website needs a strong Content Management System. The easiest solution is creating a web presence and a website. Basic questions: Can anyone at the company update the website without knowing HTML? How do visitors subscribe their emails into my ESP from the website? How do leads flow from the website into the CRM?
INBLURBS | TUESDAY, MARCH 15, 2011
[Websites] Get 55% higher lead conversion rate with your own inbound marketing leads
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? As every business need leads there are also companies out there who sell leads for every industry and topic! And here is the problem. When you create your own leads with Inbound Marketing you get: Better quality of your leads.
BIZNOLOGY | THURSDAY, JULY 18, 2013
[Websites] Why it takes time to see SEO results
72 hours of video are uploaded to YouTube every minute, and that is just one website! One of many factors that the search engine algorithms take into consideration is the trust, or authority, of a website. This is partially determined by the domain age of the website. Photo credit: Wikipedia. Don’t believe me?
INDUSTRIAL MARKETING TODAY | SUNDAY, SEPTEMBER 2, 2012
[Websites] Why a Content BOM is Crucial to a Successful Industrial Web Design
Think of your industrial website as the result of careful engineering and manufacturing. Content BOM is not a typo in my headline. Read on…. I am amazed how often I find that creating content is an afterthought for people who are considering an industrial web design (more commonly a site redesign). What went wrong? What is a content BOM?
BIZNOLOGY | MONDAY, FEBRUARY 27, 2012
[Websites] SEO is Only One Part of an Integrated Marketing Strategy
Organic Search Business integrated marketing strategy Internet marketing marketing Marketing strategy Search engine optimization seo strategy Web search engine WebsitePeople are constantly using the Internet. Whether they are browsing from a desktop computer, laptop, smart phone, or tablet, the Internet is always “on”.
INBLURBS | FRIDAY, DECEMBER 17, 2010
[Websites] Tips to get more Customers with custom landing pages
Customers should easily find what they are searching for and should easily navigate to other resources pages in your website. Custom Website Design Advantages. Start NOW and get Your FREE Website Analysis Today! Landing pages are very important for generating new leads for business online. Tweet this on Twitter!
INBLURBS | THURSDAY, MARCH 3, 2011
[Websites] How to loose in social media? Just talk about yourself!
Do you know the marketing effectiveness of your website? How many sales leads does your website generate? If you like many other out there talk about yourself in social media than you miss a great opportunity to be recognized as an interesting source of information. Imagine you are on a cocktail party! What would you think?
INBLURBS | FRIDAY, MARCH 4, 2011
[Websites] Businesses discover QR codes as marketing method
Websites. Do you know the marketing effectiveness of your website? How many sales leads does your website generate? QR codes are around for several years now. But with the increasing demand of creative marketing challenges, they come more and more into the focus of marketing professionals worldwide. Billboard Ads. Print ads.
B2B MARKETING TRACTION | MONDAY, FEBRUARY 14, 2011
[Websites] Don’t Be a Victim of “Dirty Little Secrets of Search”
Internet Marketing Search Engine Optimization CMO marketing SEO websiteTweet. Your search engine optimization (SEO) company, maybe despite claiming that their tactics are above board ( white hat tactics), tricked the system with black hat tactics that go against search engine guidelines. Black Hat Tactics Have Been Around for Years. Germain.
THE NEW STRATEGIST | THURSDAY, MARCH 26, 2015
[Websites] What Goes Into An Optimized Web Page?
There are more factors influencing a page’s SEO rank now than ever before, and it can be a daunting task for website managers, content creators, and SEO coordinators to keep track of them all. A handy cheat sheet for evaluating your optimized web pages. Well these days things are a bit more complex. appeared first on Foglyte.
PWB MARKETING BLOG | WEDNESDAY, JULY 23, 2014
[Websites] Like Looking at Montana through a Keyhole
Website Design web design Do you browse web sites from your phone or a tablet? Do many sites feel like trying to look at Montana through a keyhole? Last year mobile devices finally outsold more traditional computers. 2014 is predicted to be the year more people access the web via a mobile connection than do so from a fixed one. And more.
B2B MARKETING TRACTION | TUESDAY, FEBRUARY 22, 2011
[Websites] What’s Wrong with Your B2B Web Site?
Internet Marketing Marketing Measurement Search Engine Optimization Web Site Projects b2b marketing ROI SEO websiteTweet. Have you spent money on your web site, search engine optimization (SEO), maybe even online pay per click (PPC) advertising to drive more traffic to your site? How do visitors behave? Where do they go? What do they do?
AVITAGE | MONDAY, AUGUST 6, 2012
[Websites] Talking head video
The narrative has interesting points, especially to a sales person, Video Vignettes talking head video website videoTalking head video is the lowest form of video. It should be minimized as much as possible. It is certainly boring, and generally not very effective. It’s also a poor use of the video medium. Let’s look at why.
WINDMILL NETWORKING | THURSDAY, NOVEMBER 1, 2012
[Websites] Unraveling the Mysteries of How Pinterest Generates Business!
Rebecca’s Soap Delicatessen generates more website traffic from Pinterest than any other site. Once you’ve set up your profile and have integrated Pinterest into your website, it’s time to grow that follower base! Pinterest Blog Business Search engine optimization website trafficHere’s how you can, too. Specialize.