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  • THE FORWARD OBSERVER  |  TUESDAY, NOVEMBER 11, 2014
    [Websites] How To Create B2B Website Content That Sells
    " For B2B Internet marketing and websites, the axiom is "content is king." Here are the nine things to keep in mind for killer B2B website content. 1. Educate and offer value - Sure, your website should have information about your products and services. However, most website visitors are not ready to buy from you.
  • MARKETING INTERACTIONS  |  WEDNESDAY, SEPTEMBER 29, 2010
    [Websites] White Papers and Websites are Highly Influential to Buyers
    Although it covers a variety of impressions from both decision makers and influencers involved in the technology purchasing process, today's post is focused on their findings about white papers and websites. Now a few words about websites. The fact that B2B websites remain ineffective needs to be addressed. See #2 below).
  • BLOG MY CALLS  |  FRIDAY, DECEMBER 7, 2012
    [Websites] 9 Reasons Your Website Might Be Failing
    He said that only about 15% of SMBs are actively marketing their website. Estimates by the Automotive Services Association—the official association of auto repair shops and collision shops—show that less than 50% of companies in the automotive sector even have websites. Their website looked like something from 1997. Believe me).
  • EMAGINE B2B BLOG  |  TUESDAY, MAY 28, 2013
    [Websites] eMagine Launches New Websites
    eMagine has a large portfolio of website designs, SEO engagements, PPC Campaign Management, Social Media Management and more. Below is a sampling of some new website launches, and the services eMagine provided: Kotin Crabtree & Strong (KCS Legal). We use this blog to provide educational material for our visitors on these subjects.
  • BIZNOLOGY  |  MONDAY, MAY 7, 2012
    [Websites] How to clean up a cluttered website? Content analytics is the answer
    Panda (Photo credit: Wikipedia). Post Panda (Google’s one-year-old revolutionary search ranking algorithm that has upended old-style SEO), optimizing individual pages is more difficult and less effective than it was before Panda. Google now pays more attention to overall site cleanliness and architecture. You do the keyword research.
  • EMAGINE B2B BLOG  |  TUESDAY, JUNE 25, 2013
    [Websites] eMagine Launches New Websites
    eMagine has a large portfolio of website designs, SEO engagements, PPC Campaign Management, Social Media Management and more. Below is a sampling of some new website launches, and the services eMagine provided: The Lowell Five. We use this blog to provide educational material for our visitors on these subjects. Asahi-America.
  • NUSPARK  |  SATURDAY, MARCH 10, 2012
    [Websites] Is Your Website Working for Lead Generation and Inbound Marketing?
    How’s your website doing? . The answer starts off with what your goals are for the website, and then determine if those goals are being met. . Does your website tell a compelling story? Websites themselves tell a more complete story, with the goal to reassure a prospect that your solution is right for them.  Sorry.
  • SYNECORE  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Websites] How Much Will it Cost to Build a Website?
    How much does a website cost? The same goes for websites. It all depends on what you want your website to be able do, the message you want to send, and the desired functionality for your users. Websites are NOT Products, they are Services. No Two Websites are Alike. Will you need custom graphics or photography?
  • B2B IDEAS @ WORK  |  WEDNESDAY, JUNE 17, 2015
    [Websites] 5 Concepts to Consider for B2B Website Design
    Better B2B website design is not difficult. You visit websites for various products and services everyday and probably make a pretty quick judgement on which sites “work” and which don’t. Consider these five concepts as a quick guideline to better website design. B2B Design B2B Websites
  • SAZBEAN  |  FRIDAY, FEBRUARY 1, 2013
    [Websites] Website Improvements to Boost ROI
    Many business websites are little more than brochures online. Businesses have websites because they feel they have to, but a business website can be a powerful lead and sales generator. Website Improvements to Boost ROI from Sazbean Consulting. Analytics Design Marketing Usability
  • THE FORWARD OBSERVER  |  THURSDAY, AUGUST 29, 2013
    [Websites] B2B Marketers: How To Convert Your Website Visitors Into Leads
    Artillery B2B Marketing Blog > The Forward Observer So you’ve gotten more of the right kind of website traffic. You’ve engaged your website visitors with remarkable content that is helpful and informative. The next step is to get your website visitors to convert from prospects into leads. Now what ? But don’t overdo it.
  • CLIENT BRIDGE  |  THURSDAY, OCTOBER 14, 2010
    [Websites] Free Website Strategy and Planning Guides.Now Available
    The first set of planning guides and templates is designed to help you develop a website that meets your marketing and sales goals. Website Planning, Strategy and Content Guides. We, at ClientBridge , are very process-oriented. We have guides, templates and checklists for just about everything we do. Here's the link to the first set.
  • HUBSPOT  |  MONDAY, MAY 25, 2015
    [Websites] 5 Simple Ways to Optimize Your Website for Lead Generation
    Optimizing your website to generate leads is a no-brainer. In this post, we'll go over some quick ways you can optimize your website for lead generation that actually work. To understand how to optimize our website, we'll have to first gain a basic understanding of the lead generation process. Unfortunately.). How does it work?
  • MODERN B2B MARKETING  |  FRIDAY, APRIL 3, 2015
    [Websites] Marketing Mathematics: Why You Need to Invest in Website Engagement
    Marketers see their website as a main point of interaction between prospects and content, but they are often unsure how to strategically invest their resources. So, let’s solve that problem—this blog will walk you through how to think about your website as a strategic channel and invest for success. The Web as a Strategic Channel.
  • B2B MARKETING UNPLUGGED  |  TUESDAY, APRIL 15, 2014
    [Websites] Fixing Your Sucky Website Step Three: The End Game
    Here is our final look at fixing sucky websites. You have a great platform, great tools, and a trained web resource, but they have a day job and can’t seem to get around to the website. If you are entrusting your website to Skippy , you have got bigger issues than I can solve. But that was just window-dressing.
  • EMAGINE B2B BLOG  |  WEDNESDAY, JUNE 3, 2015
    [Websites] The 4 Crucial Elements For A Successful Website Project
    When embarking on your next website design project, it’s vital to take the time to think about and discuss what your site’s visitors are likely to want from it, as well as what you want from them. Choosing the right web designer can ensure your website never endures the common symptoms of UX failure.
  • EMAGINE B2B BLOG  |  THURSDAY, OCTOBER 31, 2013
    [Websites] SIX eMagine-designed Websites Win 2013 WebAwards
    The Web Marketing Association   recently awarded WebAwards to six (6) websites designed by eMagine. The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. The Web Marketing Association is the producer of the WebAward Competition.
  • VERTICAL RESPONSE  |  TUESDAY, JUNE 30, 2015
    [Websites] 8 Things Your Website Needs to Increase Traffic and Sales
    If you’ve been scratching your head trying to understand why your website isn’t getting much traffic , keeping visitors’ attention or converting visits to actual sales, we’ve got some tips to help solve this issue. Just type your website in here and the test will analyze your URL. mobile version. fast load time.
  • HUBSPOT  |  MONDAY, NOVEMBER 17, 2014
    [Websites] 4 Creative Ways to Make Your Website More Personalized
    In fact, a study by Janrain showed that 74% of online consumers get frustrated with websites when content appears that has nothing to do with their interests. Your website should be catered to different buyer personas and serve relevant content to individuals in your core personas. " You can thank technology for all of that.
  • CONTENT MARKETING TODAY  |  FRIDAY, AUGUST 21, 2009
    [Websites] Why Your Blog Beats Your Website to Your Prospects
    have written before about the many differences between a traditional website and a blog. Your website typically provides timeless information, while your blog provides timely information. It boils down to the fundamental difference between the purpose of your website and of your blog. We are looking for information.
  • ENGAGE  |  TUESDAY, MARCH 8, 2011
    [Websites] Your Website is on Fire! What Do You Save?
    I f all the content on your website had to use the fire escape, would every piece make it out alive? Like an attic in an old house, websites tend to be a place where we set something down for the time-being, and that time-being turns into eternity. But our cluttered websites try to swim against this powerful current.
  • MARKETING ACTION  |  FRIDAY, FEBRUARY 28, 2014
    [Websites] 3 Reasons You Should Use Website Visitor Tracking
    More than likely, your website plays a sizable role in your overall business success. So if you haven’t already (and only 51% of B2B companies have, according to a recent study ), one of the key systems you should implement and take full advantage of is website visitor tracking. The Act-On platform includes website visitor tracking.).
  • DIGITAL VOICES  |  THURSDAY, MAY 29, 2014
    [Websites] Why Experimental Data is Essential for Website Design
    Why do you use toggle switch vs. a drop down? Why tabs? Why long page? Why…? Often times clients want to know why proposed solution, feature, interaction, visual treatment - you name it, is better than another. experimental data User Experience ux
  • HUBSPOT  |  WEDNESDAY, MAY 27, 2015
    [Websites] The 6 Month Website Redesign Framework
    The same is true of website redesigns. You could hastily compile a website in 30 days, but it won’t be the same as if you dedicate your time to making it perfect. The difference is that a quickly built website often only focuses on the look and functionality of the website. Or, you could make one from scratch. Month 1.
  • DIGITAL VOICES  |  MONDAY, DECEMBER 10, 2012
    [Websites] The Holidays, Gingerbread Houses and Breadcrumbs in Website Navigation
    That old, Grimm tale got me thinking about breadcrumbs, which of course made me think of website architecture and proper planning for site navigation. The Perkin Elmer website has implemented a technique whereby front-end web technology like HTML5 is used to physically layer breadcrumbs one on top of the other. I love the holidays.
  • CEEKUE  |  FRIDAY, SEPTEMBER 24, 2010
    [Websites] Do Not Kill Your Website Yet
    In his post Is It Time To Bury Your Website? on Grow, Mark Schaefer writes about websites and their changing role in the era of the social web. According to Mark, a lot of social media advocates think the website is dead. Tags: General Marketing Social Media b2b ceekue grow mark schaefer marketing Webdesign website
  • KOMARKETING ASSOCIATES  |  MONDAY, SEPTEMBER 29, 2014
    [Websites] Your Feedback is Needed! This Year’s B2B Website Usability Survey
    Earlier this year, we released findings from a survey we ran in conjunction with Dianna Huff, asking B2B buyers about the role vendor websites play in the B2B buying process. Once B2B buyers get to the vendor website, social media plays much less of a role in validating the buying decision. The 2014-2015 Survey is Here! Here it is!
  • EMAGINE B2B BLOG  |  FRIDAY, SEPTEMBER 26, 2014
    [Websites] Which Website Metrics Really Matter? (Webinar)
    This webinar, Google and Web Analytics for Marketers: Which Website Metrics REALLY Matter? Alicia Hale, VP of Digital Marketing Services, and Bill Gadless, Co-Founder and President of eMagine will provide in-depth insight into the following four questions: Which website data is relevant to maximizing online marketing impact?
  • B2B MARKETING BLOG  |  FRIDAY, APRIL 13, 2012
    [Websites] Is your website true to your brand?
    But their brand identity often falls flat when it comes to the corporate website. Branding Interactive Web-centric marketing B2B Marketing brand websiteCorporations spend a lot of money on brand identity efforts – logos, corporate guidelines, etc. Everyone knows the importance of a first impression, which is [.].
  • SAVVY B2B MARKETING  |  WEDNESDAY, JUNE 2, 2010
    [Websites] Inspired by Sesame Street: 10 Ways B2B Marketers Can Improve Their Websites
    Sesame Street has a different, simplified version of the website for mobile, which is something all B2B organizations should consider. (My favorite go-to blogger for B2B mobile is Christina "CK" Kerley. Check out this section on her website dedicated to B2B mobile marketing if you're looking for ideas on how to get started.).
  • HUBSPOT  |  MONDAY, AUGUST 18, 2014
    [Websites] 5 Data-Backed Reasons to Redesign an Ugly Website [Infographic]
    For even the most seasoned marketer, website design can be both really exciting (so many possibilities!) Red Website Design gathered the data to answer that question in this easy-to-follow infographic. Learn which parts of your website design impact users the most so you can properly plan, prioritize, and optimize your site.
  • EMAGINE B2B BLOG  |  MONDAY, MARCH 16, 2015
    [Websites] 4 Tips For An SEO-Friendly Website Architecture
    While it’s common knowledge that your site architecture and menu structure can affect the ease and usability of your website, you may not know how much of an impact your site architecture can have on your SEO efforts. How can you make your website’s site architecture more SEO friendly? We’d love to hear from you! B2B Web Strategy SEO
  • CONTENT MARKETING TODAY  |  FRIDAY, MAY 7, 2010
    [Websites] Why Your Website is More Important than You Ever Imagined
    Imagine for a moment that your website is really a compelling magazine that sits on a giant virtual magazine rack on the Web where only qualified buyers are browsing. Your website’s presence on that virtual global magazine rack offers you the opportunity to attract visitors who are actively searching for answers to specific problems.
  • WRITTENT  |  FRIDAY, SEPTEMBER 19, 2014
    [Websites] 11 Steps to Effective Website Copywriting
    Effective website copy can be broken down into two simple parts: it conveys information and convinces visitors to act. The ultimate goal of any website is to gain conversions, and website copywriting is the science of telling stories that urge readers to respond. It is important that the links in you website copy work properly.
  • BIZNOLOGY  |  TUESDAY, DECEMBER 4, 2012
    [Websites] Upgrade your lame agency website into your social media brand HQ
    Image via CrunchBase. At the end of the day, none of us own anything we do on Facebook, Twitter , Pinterest, Google +. What we do own is our own properties. No matter how many hours I spend at the Java Shack or Peregrine Espresso, I am just a customer. At the end of the day, none of this is yours. What is home? What do I mean by this? zemanta.com).
  • SYNECORE  |  MONDAY, OCTOBER 6, 2014
    [Websites] Don't Overlook SEO During Your Next Website Redesign
    Redesigning your website is like buying a new car. Like a car, redesigning your website isn’t just an exercise in aesthetics. Sure, the purely visual elements of your newly designed website will likely get the most attention, but remember: a great website redesign requires that you consider what’s under the hood.
  • INBLURBS  |  THURSDAY, JANUARY 27, 2011
    [Websites] Is your website a liability or a real estate
    Today still most websites receive less or even no traffic. Those websites are not marketing optimized and offer no user experience! First thing which you should consider when you plan to setup a marketing optimized website, is not to ask a web designer! Empowers you to make website changes all by yourself, whenever you need to!
  • THE FORWARD OBSERVER  |  MONDAY, APRIL 14, 2014
    [Websites] How to Unlock the Lead Generation Power of Your B2B Website
    Artillery B2B Marketing Blog > The Forward Observer Not generating enough leads on your website? If you read a lot about B2B marketing like I enjoy doing, you would think that every company is generating leads from their websites , filling their sales pipeline to the point of bursting, breaking sales records and growing fast. Forms.
  • SAZBEAN  |  WEDNESDAY, MAY 25, 2011
    [Websites] 11 Ways to Improve Your Business Website
    Yesterday we explored 7 reasons why business websites are still important. Once you’ve decided that your business website is a vital part of your online strategy, how do you improve it to make it work better for your business? Let’s take a look at ways you can improve your business website. Does it look professional?
  • EMAGINE B2B BLOG  |  THURSDAY, JULY 25, 2013
    [Websites] eMagine Launches New Websites
    eMagine has a large portfolio of website designs, SEO engagements, PPC Campaign Management, Social Media Management and more. Below is a sampling of some new website launches, and the services eMagine provided: NetChange. We use this blog to provide educational material for our visitors on these subjects. Boston Biomedical.
  • HUBSPOT  |  THURSDAY, JANUARY 24, 2013
    [Websites] How to Audit Your Website for Improved SEO and Conversions
    When was the last time you gave your website a checkup? Website audits are extremely valuable and absolutely necessary before beginning any large-scale SEO or website redesign projects. The Benefits of a Website Audit. throughout the content of your website. Is your website content high quality?
  • HUBSPOT  |  THURSDAY, JULY 17, 2014
    [Websites] How to Decrease Your Website's Bounce Rate [Infographic]
    How sticky is your website? Your website''s bounce rate is a metric that indicates the percentage of people who land on one of your web pages and then leave without clicking to anywhere else on your website -- in other words, single-page visitors. Content Websites: 40-60%. Lucky for you, there''s a metric for that.
  • HUBSPOT  |  TUESDAY, MAY 26, 2015
    [Websites] 38 Essential Website Redesign Terms You Need to Know
    If your head is spinning from seemingly endless jargon, or if you’re getting ready to redesign your company website and want to inform yourself on the most common technical terms in modern web design, then this is the list for you. If elements of your website are “above the fold,” then people don’t have to scroll down to see them.
  • BIZNOLOGY  |  MONDAY, OCTOBER 8, 2012
    [Websites] 7 Tips for Getting More Local Website Traffic
    Local customers provide the support that small businesses need to keep going, which makes optimizing your website for local search engine rankings even more important. 1) Find Reliable Hosting. Before you start any website project, you need a reliable place to host it. Photo credit: Wikipedia.
  • TRADESMEN INSIGHTS  |  TUESDAY, MARCH 5, 2013
    [Websites] Is Your Website Mobile Ready for the Professional Tradesmen?
    Manufacturers are trying different ways to get and stay in front of the professional tradesman, and your website is probably one of the first places they will look for info. In preparation for new business opportunities, it is important that your company’s website be mobile ready. Is it mobile friendly? Good info. MobiReady.
  • PUZZLE MARKETER  |  TUESDAY, AUGUST 14, 2012
    [Websites] 3 Website Metrics to Watch Daily
    If you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. Below are 3 key website metrics that I watch every day: Daily Visits (Google Analytics) – Although you’re thinking this is an obvious choice, you’d be surprised at how it’s overlooked.
  • B2B MARKETING UNPLUGGED  |  THURSDAY, APRIL 7, 2011
    [Websites] Small Business Website Woes? Get it to The Geek
    Did you know that almost half of Canadian small businesses don’t have a website? There are lots of well-documented reasons why small business websites are such a sorry lot: other priorities; too busy. No wonder my dentist is afraid of her website. no idea how to build or maintain a site. not enough money to hire an expert.
  • MANHATTAN MARKETING MAVEN  |  TUESDAY, MAY 27, 2014
    [Websites] Are Websites Obsolete?
    If information and engagement are business goals, websites , the ultimate icons of the Internet age, are quickly becoming obsolete. Consumers now engage and interact with mobile apps , social networks, text messages, email and dynamically loaded loyalty cards much more than they do brand websites.  Brands consolidated assets.
  • HUBSPOT  |  MONDAY, NOVEMBER 5, 2012
    [Websites] 10 Clever Website Error Messages From Creative Companies
    Website up-time -- the amount of time a business' website is up and functioning -- is an important metrics for marketers and IT professionals to track. But no matter how many resources you put into ensuring your website never, ever, ever goes down. your website will totally still go down. Source: Apple II Bits. Tumblr.
  • B2B LEAD BLOG  |  MONDAY, JULY 16, 2012
    [Websites] 12 Things You Need to Know When Redesigning Your Website
    Just a few months ago we went through the process of a top-to-bottom refresh of our site. We looked at imagery, structure, content, flow, links, tags – the whole bit. The project made for some long nights, but the end result was a fresh, engaging site (especially the homepage) that has positively impacted conversion rates and decreased bounce rates.
  • THE FORWARD OBSERVER  |  TUESDAY, FEBRUARY 26, 2013
    [Websites] 5 Easy Pieces to Turn Your Website Into a B2B Marketing Machine
    Specifically, businesses need to generate more website visitors, convert them to leads, turn those leads into customers, and continuously analyze every step of the process. To accomplish all that, there are five keys to turning your website into a lead-generating sales and B2B marketing machine. 1. The keywords play a role here, too.
  • HUBSPOT  |  WEDNESDAY, JULY 10, 2013
    [Websites] A Look Back at 20+ Years of Website Design
    Web design has come a long way since 1991 when the first ever website was published. Exclusively text-based, this first website marked the beginning of what would become a digital revolution. Therefore, websites from these early days needed to be built for less-than-stellar connection speeds. Antiquity. The Middle Ages. Rebirth.
  • TRADESMEN INSIGHTS  |  TUESDAY, NOVEMBER 30, 2010
    [Websites] Identify Website Users: Capture More Sales Opportunities
    More than 95% of visitors to B2B websites leave sites without requesting additional information according to recent research. Visitors LEADADVANTAGE  is a program that helps you identify companies that visit your website, their interest (pages viewed), and key contacts at that company and more. Great Now you can! 
  • MODERN B2B MARKETING  |  FRIDAY, JUNE 13, 2014
    [Websites] Putting it to the Test: Never “Redesign” Your Website Again
    Author: Chris Goward Are you planning to redesign your company’s website? Is your boss (or her boss) worried the website’s looking a little old and dated? Because I want to show you why the traditional website redesign process is a dangerous trap that can cause you pain and lost revenue. Website experiments are no different.
  • EMAGINE B2B BLOG  |  TUESDAY, FEBRUARY 10, 2015
    [Websites] How To Create A Website Your Clients Will Love
    Because we use this blog to educate our viewers on these various industries, below are a few examples of our recent website launches to show you what your business could look like online and how you can create a website your clients will love. It is available 24/7 and judged by first impression. Asure Software. Qualitest Group.
  • HUBSPOT  |  TUESDAY, APRIL 10, 2012
    [Websites] 15 Things People Absolutely Hate About Your Website
    So why is it that many websites are still chock full of the elements that so many visitors have bemoaned over and over? Perhaps with the sheer excitement (or terror, depending on your personality) that comes with designing your own website, all of the user experience quirks that have driven you crazy over the years escape your mind.
  • PWB MARKETING BLOG  |  WEDNESDAY, JULY 6, 2011
    [Websites] The Limitations of Facebook Insights For Websites
    Facebook Insights for Websites provides Facebook Page owners data around who is sharing their website content on Facebook. If someone links to your website in their Facebook status message or shares your content, you can get data on this. Benefits of Facebook Insights For Websites. No, not at this point.
  • THE FORWARD OBSERVER  |  TUESDAY, APRIL 30, 2013
    [Websites] The 5 Things Your Website Really Needs To Get Found Online
    That age-old philosophical question also could apply to website development, because a website is invisible if no one visits it. That’s why search engine optimization (SEO) is vital to any website strategy. website’s SEO is arguably more important than its appearance. XML Sitemap – This is like a subway map for a website.
  • SAVVY B2B MARKETING  |  THURSDAY, JUNE 18, 2009
    [Websites] Does Your B2B Website Content Create Competitive Advantage?
    Word choice is one of the most important facets of B2B website content. To see what I mean, take a look at three excerpts taken from actual website homepages. If their visitors want to know more, they must expend the effort dive farther into the website. More fantastic guests are planned for the weeks ahead, so stay tuned.
  • SAVVY B2B MARKETING  |  THURSDAY, JUNE 18, 2009
    [Websites] Does Your B2B Website Content Create Competitive Advantage?
    Word choice is one of the most important facets of B2B website content. To see what I mean, take a look at three excerpts taken from actual website homepages. If their visitors want to know more, they must expend the effort dive farther into the website. More fantastic guests are planned for the weeks ahead, so stay tuned.
  • INDUSTRIAL MARKETING TODAY  |  WEDNESDAY, SEPTEMBER 21, 2011
    [Websites] Website Content Must Address What’s Keeping Engineers up at Night
    Does your website content address those issues? If you are in the process of redesigning your industrial website, pause for a moment and think about the site content first. Just like the proverbial chicken or the egg conundrum, the recurring question in redesigning websites is – what comes first, site content or site design?
  • HUBSPOT  |  SATURDAY, SEPTEMBER 14, 2013
    [Websites] 6 Flaws Your Nonprofit's Mobile Website Should Never Have
    When thinking about your nonprofit’s website and how these Millennials are interacting with your organization, do not forget the mobile experience. Try to avoid these six problems when redesigning or updating your nonprofit''s website. Has your organization taken the next step to optimize your website for mobile?
  • EMAGINE B2B BLOG  |  TUESDAY, MAY 5, 2015
    [Websites] 5 Secret Ingredients For A Successful Website Margarita Mix
    So much that the other day when I got home Jessie asked me, “ Senorita, what is the secret to a killer website? ” I figured the easiest way to explain was to compare it to something she was familiar with…a margarita! So in honor of Cinco de Mayo, here are 5 ingredients for a successful website margarita mix: 1.
  • SAZBEAN  |  TUESDAY, JUNE 8, 2010
    [Websites] Add WordStream’s Advanced Keyword Tools to Your Website for free
    WordStream , provider of keyword tools for SEO and PPC, is making three of their advanced keyword tools available to add to any website for free. Adding these free tools to your website gives you additional features for your audience and a way to collect leads (and gives WordStream a way to increase their brand awareness).
  • E-LIGN  |  MONDAY, JULY 15, 2013
    [Websites] 5 Ways Easter Eggs in Your Website Can Maximize User Experience
    Adding semi-hidden features and functions to your website can attract new users and keep your customers coming back for more. Accidentally discovering a hidden creative gem on a website is a unique experience. It creates a stronger relationship with your brand, and leads users to greater immersion in your website or application.
  • SOCIAL MEDIA B2B  |  TUESDAY, OCTOBER 22, 2013
    [Websites] 4 Elements to Consider to Take a B2B Website Mobile
    At the center of your B2B marketing sits your website. Beyond the need for aesthetic appeal, your mobile website needs to function without hiccups and without interruption. Like any website venture, it’s imperative to test, test and test again. Mobile B2B Online Marketing mobile optimization mobile website Forms.
  • BIZNOLOGY  |  MONDAY, JULY 1, 2013
    [Websites] Why is your website search lousy?
    Most websites have a lousy search facility. You’ve tried searching websites and you hardly ever find what you are looking for–at least not without a lot of work. But how about your website? Website search isn’t easy to make work–that’s why most of them don’t.
  • SYNECORE  |  MONDAY, APRIL 21, 2014
    [Websites] How to Conduct a Website Content Audit in 3 Easy Steps
    If you''re looking to undergo a full website redesign, or if you''re simply trying to update your brand messaging, it''s essential to perform a content audit. Analyzing your current content strategy is an easy way to give your website a facelift and it provides the ideal opportunity to assess the tone of voice for your redesign.
  • INDUSTRIAL MARKETING TODAY  |  THURSDAY, NOVEMBER 3, 2011
    [Websites] Retrofitting Blogs and Converting Industrial Websites into Blog Sites
    They all want to either add a blog to their static industrial websites or convert them into dynamic blog sites. For a full list of benefits, refer to my earlier post, “Build Industrial Websites as Dynamic Blog Sites.”. I am seeing more manufacturers and industrial companies willing to try inbound marketing with content.
  • BIZNOLOGY  |  MONDAY, JUNE 3, 2013
    [Websites] Is your website search engine a random web page generator?
    Harsh question, I know, but the search results for many website search engines appear almost random. Who is responsible for your website search, marketing or IT? To learn more about improving your website search, join us on June 18 at 11 am ET for our next Biznology webinar, Making Money from Website Search.
  • CONFLUENT FORMS  |  MONDAY, FEBRUARY 4, 2013
    [Websites] A website renovation or a website overhaul?
    You've come to the realization that your website just isn't doing enough for you - it's just not bringing in enough business. One of the services our company provides is a strategy evaluation and website audit. Only problem is that you recently paid to have the site redesigned and you can't bear to gut renovate it already.
  • NUSPARK  |  SUNDAY, AUGUST 24, 2014
    [Websites] How Did That Banner Ad Get To Your Website?
    If you’re a novice in the online advertising world and ever wondered how that banner ad showed up on the website you are looking at, I have written a new eBook on how online advertising works, how to plan campaigns, how to target and retarget, how to measure and more. You open up a website. see below). Programmatic Advertising.
  • HUBSPOT  |  TUESDAY, MAY 5, 2015
    [Websites] How to Make a Mobile-Friendly Website [Free SEO Guide]
    The aftermath of this rollout, dubbed "Mobilegeddon," has resulted in thousands of non-optimized websites plummeting in mobile search results. According to the Searchmetrics blog , some of the websites most-affected by Google's mobile-friendly update include reddit, NBC Sports, SongLyrics.com, and Upworthy, just to name a few.
  • HINGE MARKETING  |  WEDNESDAY, MARCH 4, 2015
    [Websites] Responsive vs. Mobile Website: Which Is Right for Your Professional Services Firm?
    The number of people using mobile devices to access the web has skyrocketed over the past few years, making it increasingly important for professional services firms to make their websites mobile friendly. While this method allowed businesses to have a good mobile experience, this required the business to manage not one, but two websites.
  • EMAGINE B2B BLOG  |  WEDNESDAY, APRIL 22, 2015
    [Websites] Is Your Website All Beauty With No Brains?
    With your website serving as your company’s most visible face to the world, it’s important to make sure a pretty face isn’t all that it has to offer. Your website should be the marketing machine of your dreams. Below are a few examples of our recent website launches to show you that your site can have both beauty and brains.
  • INBLURBS  |  TUESDAY, DECEMBER 14, 2010
    [Websites] How to get more Visitors to your website
    Attracting more visitors to your website helps in increasing your website or blog traffic and also helps in generating quality leads for your internet marketing campaigns. This article provides information of how to get more visitors to your website online. Website should attract visitors. Getting started online.
  • FEARLESS COMPETITOR  |  THURSDAY, FEBRUARY 17, 2011
    [Websites] Find New Customers: Which Website Approach is Most Effective?
    What can we do to our website to improve results in 2011? Thanks to MarketingSherpa, we have the answer. What do you think? We love comments and people who share. Looking for a great blog on B2B Sales? This one by OneSource is terrific – the B2B Sales Lounge. Find New Customers is one of few  lead generation companies in New York.
  • KOMARKETING ASSOCIATES  |  TUESDAY, MAY 21, 2013
    [Websites] Search: Moving Beyond Your Website in 2013
    When we think of SEO, we think about the big three search engines (Google, Yahoo, and Bing) and how well our website(s) perform in the results of these search engines. The thing is, there are other ways to optimize for “search” that don’t include your website or the search engines themselves. It makes sense. About Us. Directories.
  • LOOPFUSE  |  MONDAY, NOVEMBER 8, 2010
    [Websites] Taking Your Website to the Next Level: Setting a Website Strategy
    Building off of last week’s post , below is an excerpt from the Taking Your Website to the Next Level article on “Setting a Website Strategy”……. Start by carefully considering the goals for your website. Download a copy of Taking Your Website to the Next Level. Tags: Thought Leadership Website Strategy
  • ENGAGE  |  WEDNESDAY, JANUARY 4, 2012
    [Websites] 5 Tips for a Successful Website Launch
    What do you do? I’ve never been part of a perfect website launch (has anyone, truly?), but I’ve managed teams that have launched some pretty incredible websites. I’ve written thorough plans, have worked with highly skilled, dedicated team members, and have done my best to drive my projects to completion. T he launch date is tomorrow.
  • SAVVY B2B MARKETING  |  WEDNESDAY, MARCH 17, 2010
    [Websites] 7 Ideas to Help You Differentiate Yourself on Your B2B Website
    recently had the pleasure of working with Dianna Huff , a B2B Website Marketing Consultant, to update some of the content on her website, including her "How I'm Different" page. Look beyond the website As part of the writing process, I read Dianna's website thoroughly. " Yawn.
  • WRITING ON THE WEB  |  THURSDAY, JANUARY 26, 2012
    [Websites] 4 Content Marketing Goals for a Coach Website
    How should  content marketing  be used on the home page of your website? What makes good website copy? That’s a basic outline that you could follow, not just for websites, but for your blog and other content marketing pieces. His previous website was well designed, but it had too much information, in my opinion.
  • SYNECORE  |  WEDNESDAY, APRIL 9, 2014
    [Websites] Determining Your Goals: Tips to Get You Started on a Website Redesign
    When you think about redesigning your website, it''s likely that the first thing that jumps to your mind is design. Design the organizational structure of your website. Determine what action(s) you want your visitors to take when accessing your website. This will give you a definitive direction for your website redesign.
  • B2BMARKETINGSMARTS  |  TUESDAY, MARCH 16, 2010
    [Websites] Does your Website fail to deliver these 3 basics?
    Helping a newly formed B2B company create their first Website spurred me to visit dozens of sites in search of examples I could show them from their industry that follow best practices. Website is important. Website is no different from any other B2B marketing effort. There are, of course, dozens of other Website best practices.
  • MARKETING ACTION  |  THURSDAY, OCTOBER 30, 2014
    [Websites] Turning Website Visitors into Leads
    Recently, he interviewed Janelle Johnson, director of demand generation at Act-On, about the art of turning website visitors into leads. So: when you get people to the website, how do you convert them? Say there are three, four or five thousand people hitting the website a month, and five people fill out forms or respond.
  • SAZBEAN  |  TUESDAY, NOVEMBER 15, 2011
    [Websites] 25 Must-Haves for a Remarkable Website
    business website is the central component of reaching potential customers, educating them, and convincing them to buy. After all, a company’s website is its virtual storefront. But having a website alone isn’t the key to great results. Instead, it’s the ability turn your website into an inbound marketing machine.
  • EMAGINE B2B BLOG  |  WEDNESDAY, JUNE 24, 2015
    [Websites] 5 Things To Consider When Writing Content For Your Website
    Your website’s purpose is to educate the user on what you can offer them, and convert them into customers, right? In order to do that effectively, your website’s content needs to be designed in a way that it works as an extra sales person. Our words are our emissaries; they tell the world who we are” – Ann Handley, 13 Writing Rules.
  • PWB MARKETING BLOG  |  TUESDAY, JUNE 14, 2011
    [Websites] The Science of Website Redesign: Advice on Avoiding Website.
  • VIDYARD  |  MONDAY, JANUARY 26, 2015
    [Websites] Using Video to Turn Website Traffic into Leads
    So if your website doesn’t have any videos, you may be missing a big opportunity to tell your story. Second, they’re visiting company or brand websites to get more information. That means your website is playing a much larger role in the buying process than it did previously. like to think of a website as a virtual sales rep.
  • HUBSPOT  |  WEDNESDAY, APRIL 18, 2012
    [Websites] How to Design a Persona-Centric Website Experience
    Face it: your website isn't just about you. So shouldn't you cater your website -- and the experiences you provide there -- to those very visitors? When people land on your website, they usually ask themselves, “What’s in it for me?” The Importance of Buyer Personas in Website Design.
  • ENGAGE  |  TUESDAY, JUNE 12, 2012
    [Websites] 4 Awesome Mobile Websites to Learn From
    In the rush to develop a mobile app, too many organizations are overlooking an even more basic need: a mobile-friendly website. ” Twitter doesn’t open up your New York Times app, it just sends you to the website. Think about the last time you were checking Twitter on your iPhone. You clicked the link and BAM! Double win!
  • EMAGINE B2B BLOG  |  THURSDAY, MARCH 5, 2015
    [Websites] Parallax Websites: The Good, The Bad, The Ugly
    For those unfamiliar with it, parallax is the shortened moniker for a scrolling technique implemented on a website. What started in video games has turned into the must-have feature for a new website. emagine redesigned ECRS ’s website in late 2014. (Go ahead and play, I’ll wait…) Fun, right? What is Parallax Scrolling?
  • SYNECORE  |  MONDAY, MAY 20, 2013
    [Websites] Want to Increase Website Conversion? Fix These 5 Areas
    Ever been told your website is all flash and no cash? If so, you’re probably sitting on a high-octane brochure website that has little else to offer. If some or all of this is hitting a little too close to mark, you probably need to revamp your website ASAP. What about interoperability and interactivity? Social share buttons?
  • SAZBEAN  |  TUESDAY, APRIL 3, 2012
    [Websites] Websites Have to Get Better
    Read-later apps are competition for noisy, ad-ridden websites. Websites should think of Instapaper as competition. – Websites Have to Get Better by Jon Mitchell. WordPress-vs.-Tumblr Tumblr had a few years ago. They represent a simple fact: Users hate our sites. What should we do? The Competition. News & Notes
  • WRITING ON THE WEB  |  MONDAY, MAY 2, 2011
    [Websites] 4 Content Marketing Goals for a Coach Website
    How should content marketing be used on the home page of your website? What makes good website copy? That’s a basic outline that you could follow, not just for websites, but for your blog and other content marketing pieces. His previous website was well designed, but it had too much information, in my opinion.
  • CEEKUE  |  FRIDAY, JULY 23, 2010
    [Websites] No Website
    A couple of days a go I read a post in which somebody warned about putting social media buttons on your website. These These buttons are leading visitors away from your website, while you should try to keep them there. There is no problem at all with putting social buttons on your website. No Problem.
  • WEBBIQUITY  |  WEDNESDAY, MARCH 28, 2012
    [Websites] Best Website, UX and Mobile Design Guides and Tips of 2011
    Any website element can be creatively designed and optimized, from navigation menus and forms to landing pages and 404 error pages. 35 Inspiring Examples of Websites Using HTML5 by Web Design Ledger. 35 must see examples of websites using HTML5 by Web and Designers. ground-breaking websites by iMedia Connection.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [Websites] Doug Johnson Website --Skills for the Knowledge Worker
    Special note from Linworth Publishing : If you say you “saw it on my website, you will receive a $5 discount on any of my books. My response is on my own website » Author: (forget stored information). Your reference will not appear until it has been cleared by a website editor. Doug Johnson. Search. Subscribe. Shilo.
  • WEBBIQUITY  |  THURSDAY, JUNE 28, 2012
    [Websites] Is your website a top performer — or a black hole for sales and marketing?
    We used to analyze website effectiveness by how well it conveyed who you are as a company and how quickly and easily it informed visitors of the value you deliver to them. need to be able to actually see if the prospects I’m trying to attract to my website are indeed the ones visiting. Guest post by Lisa Cramer. About the Author.
  • EMAGINE B2B BLOG  |  TUESDAY, MARCH 26, 2013
    [Websites] 10 Reasons to Redesign Your Website Now
    Are you thinking about redesigning your website, but hesitant to begin because of the time it would take and the costs associated with it? Here are 10 reasons why you shouldn’t wait: 1.  To ensure that it utilizes Responsive Design and is optimized for Desktops, Laptops, Tablets and Smartphones. Clean is in. “Step outside the box.”
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