SYNECORE | TUESDAY, APRIL 15, 2014
[Websites] Sales are Struggling! What Needs Attention: My Website or My Sales Team?
I’ve always been straight to the point, and I’ll continue that characteristic today; the answer to the question in the title is…your WEBSITE! Your website is far and away your organization’s most impactful sales tool and I’m here to tell you why. Now another question: why do you have a website? SPOILER ALERT!
HUBSPOT | FRIDAY, JANUARY 31, 2014
[Websites] 10 Award-Winning Websites With Kick-Ass Designs
Every once in a while I find a new website that makes me stop and stare. With that said, below are 10 world-class websites to win Awwwards in the last year. Norton knows that their audience cared about privacy and security, which is why this website is so powerful. 2) Warner Bros.: It''s a modern-day masterpiece. Not impressive.
HINGE MARKETING | FRIDAY, APRIL 3, 2015
[Websites] How Websites Drive New Business for Management Consulting Firms
But today’s leading firms are rising to the occasion by making transformative use of their websites. Our research shows that a firm’s website is playing a more important role than ever before. First Impressions Matter More often than not, your website is the first impression a potential client gets of your firm.
HUBSPOT | THURSDAY, JULY 17, 2014
[Websites] How to Decrease Your Website's Bounce Rate [Infographic]
How sticky is your website? Your website''s bounce rate is a metric that indicates the percentage of people who land on one of your web pages and then leave without clicking to anywhere else on your website -- in other words, single-page visitors. Content Websites: 40-60%. Lucky for you, there''s a metric for that.
HUBSPOT | MONDAY, NOVEMBER 5, 2012
[Websites] 10 Clever Website Error Messages From Creative Companies
Website up-time -- the amount of time a business' website is up and functioning -- is an important metrics for marketers and IT professionals to track. But no matter how many resources you put into ensuring your website never, ever, ever goes down. your website will totally still go down. Source: Apple II Bits. Tumblr.
CONFLUENT FORMS | MONDAY, FEBRUARY 4, 2013
[Websites] A website renovation or a website overhaul?
You've come to the realization that your website just isn't doing enough for you - it's just not bringing in enough business. One of the services our company provides is a strategy evaluation and website audit. Only problem is that you recently paid to have the site redesigned and you can't bear to gut renovate it already.
B2B MARKETING TRACTION | SATURDAY, OCTOBER 30, 2010
[Websites] How to Optimize LinkedIn Profile Website Links
Here’s a video that show you how to optimize your LinkedIn Profile website links with keywords. Instructions on Optimizing Your LinkedIn Profile Website Links. This is OK, but who wants to click on a link that says “My Website?” Tweet. If you prefer to read the instructions, I’ve provided them below.
B2B IDEAS @ WORK | THURSDAY, JULY 16, 2015
[Websites] In-house vs. Outsourced: Considerations for Website Design
B2B Design B2B Websites
SYNECORE | FRIDAY, APRIL 4, 2014
[Websites] 4 Things You Need to Know About Designing Your Website
Looking to redesign your website, but not sure where to start? We''ll also explain how you can get these designs implemented on the website of your choice.for free! Overwhelmed by all the latest and greatest trends in the web industry? Look no further! From scrolling to RWD, discover why these trends are here to stay!
SYNECORE | WEDNESDAY, APRIL 9, 2014
[Websites] Determining Your Goals: Tips to Get You Started on a Website Redesign
When you think about redesigning your website, it''s likely that the first thing that jumps to your mind is design. Design the organizational structure of your website. Determine what action(s) you want your visitors to take when accessing your website. This will give you a definitive direction for your website redesign.
HUBSPOT | TUESDAY, MAY 5, 2015
[Websites] How to Make a Mobile-Friendly Website [Free SEO Guide]
The aftermath of this rollout, dubbed "Mobilegeddon," has resulted in thousands of non-optimized websites plummeting in mobile search results. According to the Searchmetrics blog , some of the websites most-affected by Google's mobile-friendly update include reddit, NBC Sports, SongLyrics.com, and Upworthy, just to name a few.
KOMARKETING ASSOCIATES | TUESDAY, MAY 21, 2013
[Websites] Search: Moving Beyond Your Website in 2013
When we think of SEO, we think about the big three search engines (Google, Yahoo, and Bing) and how well our website(s) perform in the results of these search engines. The thing is, there are other ways to optimize for “search” that don’t include your website or the search engines themselves. It makes sense. About Us. Directories.
SALESFUSION | TUESDAY, AUGUST 26, 2014
[Websites] How to Turn Your Website into an ROI Machine
The post How to Turn Your Website into an ROI Machine appeared first on Salesfusion. Website Tracking
ENGAGE | FRIDAY, MAY 30, 2014
[Websites] Website Design: Win With a Whisper
We design a website that makes people want to know more. In a society overrun with a heavy influx of media, it’s easy to feel overwhelmed and bombarded by a stream of information coming from every direction. Isn’t that why the World Wide Web was created? We whisper. sweater. An iPad. Keys, shoes … is that a dinosaur coloring book? Impressive.
EMAGINE B2B BLOG | THURSDAY, OCTOBER 31, 2013
[Websites] SIX eMagine-designed Websites Win 2013 WebAwards
The Web Marketing Association recently awarded WebAwards to six (6) websites designed by eMagine. The Web Marketing Association was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. The Web Marketing Association is the producer of the WebAward Competition.
HUBSPOT | MONDAY, NOVEMBER 17, 2014
[Websites] 4 Creative Ways to Make Your Website More Personalized
In fact, a study by Janrain showed that 74% of online consumers get frustrated with websites when content appears that has nothing to do with their interests. Your website should be catered to different buyer personas and serve relevant content to individuals in your core personas. " You can thank technology for all of that.
THE FORWARD OBSERVER | WEDNESDAY, JULY 17, 2013
[Websites] B2B Marketers: How To Avoid Scaring Away Website Visitors
bounce rate is the percentage of visitors to your website who leave without navigating to any other pages. While it varies by industry, most websites have 30 to 60 percent bounce rates. That means that a large proportion of the traffic coming to your website may be leaving right away and probably never returning.
SMALL MANUFACTURER BLOG | WEDNESDAY, NOVEMBER 14, 2012
[Websites] Why a Website Overhaul is Like Redoing Your Bathroom
What struck me later, however, is how much this process dovetailed with how I help companies overhaul Websites — and how small business owners can become completely overwhelmed by it. Because Websites are graphically rich, many companies begin the Web Overhaul process by calling a designer. The same is true for your Website.
HUBSPOT | WEDNESDAY, JULY 10, 2013
[Websites] A Look Back at 20+ Years of Website Design
Web design has come a long way since 1991 when the first ever website was published. Exclusively text-based, this first website marked the beginning of what would become a digital revolution. Therefore, websites from these early days needed to be built for less-than-stellar connection speeds. Antiquity. The Middle Ages. Rebirth.
THE POINT | FRIDAY, JANUARY 6, 2012
[Websites] How to Optimize Your Website’s Resource Library for Lead Generation
A well-designed resource library can be a key factor in converting Website visitors to measurable, actionable sales leads. Ad Agencies B2B Marketing Content marketing Graphic Design Interactive Design Landing Pages Marketing Automation marketo Spear Marketing Group web design Web resource centers Web resource libraries Website design
REVENUE JOURNAL | WEDNESDAY, FEBRUARY 29, 2012
[Websites] Your Website: Get personal or get ignored
come to your website. Buyer experiences Buying Process Websites that sellI am looking for a product or service like the one you sell. have talked to a couple of my LinkedIn buddies, and I have a short list. You're on it. already know pretty much what you sell, and I know what my buddies think of you. read more.
HUBSPOT | WEDNESDAY, MAY 27, 2015
[Websites] The 6 Month Website Redesign Framework
The same is true of website redesigns. You could hastily compile a website in 30 days, but it won’t be the same as if you dedicate your time to making it perfect. The difference is that a quickly built website often only focuses on the look and functionality of the website. Or, you could make one from scratch. Month 1.
HUBSPOT | MONDAY, MARCH 24, 2014
[Websites] How to Use Infographics to Get Leads From Your Website
As a result, creating infographics for your website can get you more traffic. Here is an example of a call-to-action you can place below your infographic: If you need help learning how to create a complete conversion path on your website, read this blog post for a step-by-step walkthrough. How are you getting leads today? Free samples?
HINGE MARKETING | WEDNESDAY, MARCH 4, 2015
[Websites] Responsive vs. Mobile Website: Which Is Right for Your Professional Services Firm?
The number of people using mobile devices to access the web has skyrocketed over the past few years, making it increasingly important for professional services firms to make their websites mobile friendly. While this method allowed businesses to have a good mobile experience, this required the business to manage not one, but two websites.
NUSPARK | SUNDAY, DECEMBER 18, 2011
[Websites] A Primer on Website Visitor ID and Smart Form Technology for Lead Generation
There’s a technology available that identifies company and prospect visitors to your websites, landing pages, and forms. There are two classifications of this type of technology: Website ID: Tracking which firms or IP addresses visit your site. Analytics packages do this all the time to measure website performance.
B2B LEAD GENERATION BLOG | TUESDAY, JUNE 7, 2005
[Websites] B2B Lead Generation Blog: Website Landing Pages impact Lead Generation results
« Strategize to get more referral leads | Main | Landing Page Handbook: How to Raise Conversions by 40% » Website Landing Pages impact Lead Generation results Lead generation remains the top priority for B2B websites. On average, web visitors spend just 8-seconds scanning a website landing page before they decide to leave.
B2B MARKETING TRACTION | FRIDAY, JUNE 20, 2014
[Websites] The Biggest Reason WordPress Websites Go Terribly Wrong
We’ve been recommending open source website technologies for our clients, namely WordPress. There are many benefits, but there are also some disadvantages to these cost-effective, “easy-to-use” website platforms. But we’ve seen open source websites go terribly wrong. Are you about to update your website?
HUBSPOT | TUESDAY, SEPTEMBER 22, 2015
[Websites] 13 Essential Features for Taking Payments on Your Website
If you plan to take payments on your website, then be sure you're checking everything off from the list below. 13 Essential Features for Taking Payments on Your Website. 1) Multiple Login Options. Every e commerce website needs an SSL certificate to protect customers' personal and credit card information. And I'm not alone.
SMALL MANUFACTURER BLOG | MONDAY, JANUARY 28, 2013
[Websites] Using Genchi Genbutsu to Create Compelling Website Content
It’s also why I’m passionate about creating Websites that stand apart from the crowd versus stuffing a company’s delightful story inside a one-size-fits-all WordPress theme and blah stock imagery. When I begin a new Website overhaul project, I take a tour of the business. When I hear a good story (or stories!) Whew.).
HUBSPOT | TUESDAY, JUNE 9, 2015
[Websites] 5 Things Custom Manufacturing Websites Must Have
That’s right - the first place these folks are looking is your website. If you just groaned because you have been putting off updating your website for years, don’t worry, you’re in good company. Be sure to display these prominently on the website and provide the ability to download or request the documentation. 4) Video.
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, AUGUST 2, 2011
[Websites] A spicy approach to addressing complexity on your website
Many companies offer a long list of services, which makes their website nearly impossible to navigate and confuses a would-be buyer. When a potential customer visits your website, they don’t know what the right answer is for them. If this is how your website is set up today, don’t feel bad – it’s how the majority of websites are built.
HUBSPOT | FRIDAY, OCTOBER 26, 2012
[Websites] How to Verify Your Website on Pinterest [New Feature]
Pinterest has started to roll out website verification for profile pages. In a nutshell, the feature will let you highlight your full website URL on your Pinterest profile going forward. How to Verify Your Website on Pinterest. Check to ensure you've listed your website here before clicking the 'Verify Website' button.
WRITTENT | FRIDAY, SEPTEMBER 19, 2014
[Websites] 11 Steps to Effective Website Copywriting
Effective website copy can be broken down into two simple parts: it conveys information and convinces visitors to act. The ultimate goal of any website is to gain conversions, and website copywriting is the science of telling stories that urge readers to respond. It is important that the links in you website copy work properly.
PWB MARKETING BLOG | FRIDAY, SEPTEMBER 9, 2011
[Websites] 22 Effective SEO Tips to Optimize Your B2B Website
Do you ever wonder why your B2B website isn’t getting more traffic? It could be that your website isn’t properly optimized for search engines. Google indexes not only websites, but also images, videos, local listings, news stories, blog posts, and more. You need to optimize your entire online presence, not just your website.
BIZNOLOGY | MONDAY, JULY 1, 2013
[Websites] Why is your website search lousy?
Most websites have a lousy search facility. You’ve tried searching websites and you hardly ever find what you are looking for–at least not without a lot of work. But how about your website? Website search isn’t easy to make work–that’s why most of them don’t.
HUBSPOT | FRIDAY, JANUARY 3, 2014
[Websites] 6 Undeniable Reasons Why Your Website Should Be Responsive
Even with this compelling evidence, the vast majority of business websites are still not mobile-friendly. In this post, we explain why having a responsive website is so critical to your marketing as well as some key considerations to keep in mind when designing a responsive website. What do you think about responsive design?
HUBSPOT | FRIDAY, JANUARY 6, 2012
[Websites] 6 Guidelines for Exceptional Website Design and Usability
Now that you’re generating traffic by getting found, your next focus should be getting that traffic to stay on your website. Educational websites have a 30-60% bounce rate on average. This means that a large majority of web traffic entering your website leaves without navigating to any other pages. Yikes!
HUBSPOT | THURSDAY, MAY 8, 2014
[Websites] Need More Website Visitors? Get Back to Basics
Increasing website traffic and visitors isn''t like playing roulette -- there are a few tried-and-true ways people do it. To make sure you''re in-the-know on these tips, we’ve broken down some of the best ways you can generative traffic to your website in the post below. 1) Optimize your website for "searchers.".
THE FORWARD OBSERVER | TUESDAY, NOVEMBER 11, 2014
[Websites] How To Create B2B Website Content That Sells
" For B2B Internet marketing and websites, the axiom is "content is king." Here are the nine things to keep in mind for killer B2B website content. 1. Educate and offer value - Sure, your website should have information about your products and services. However, most website visitors are not ready to buy from you.
HUBSPOT | WEDNESDAY, JANUARY 29, 2014
[Websites] Before & After: 6 Beautiful Website Redesigns [SlideShare]
Though you may''ve decided to give up on a New Year''s resolution or two, there''s one I think you oughta have your list: redesigning your website. We’ve compiled some of the best website transformations we''ve witnessed from HubSpot customers and detailed exactly why they’re so awesome. It''s already the end of January.
HUBSPOT | MONDAY, AUGUST 24, 2015
[Websites] Designing a Website Blueprint: How to Create Your XML Sitemap
Similarly, you'd never want to design a website without creating a sitemap. sitemap is a file of code that lives on your web server and lists all of the relevant URLs that are in the structure of your website. I t helps search engine web crawlers determine the structure of the site so they can crawl it more intelligently. and so on).
VERTICAL RESPONSE | TUESDAY, OCTOBER 13, 2015
[Websites] 5 Reasons Why Hiring Your Facebook Friend to Build Your Website is the Worst Idea Ever
You may think it’s a smart move to save by hiring someone you know to build your company website, such as your brother-in-law, the neighbor’s teen or a Facebook friend, but that’s a horrendously bad idea, one that will cost you more in the long-run. What do all these numbers mean for your website decision?
HALEY MARKETING | THURSDAY, SEPTEMBER 24, 2015
[Websites] Impactful New Website
With passion, innovation and their unique FIVE-Step Process, Impact Management Services was looking for a website that would make a big , well, impact. The post Impactful New Website appeared first on Haley Marketing Group. Recent Work job board staffing blog staffing website websites for staffing
THE FORWARD OBSERVER | MONDAY, APRIL 14, 2014
[Websites] How to Unlock the Lead Generation Power of Your B2B Website
Artillery B2B Marketing Blog > The Forward Observer Not generating enough leads on your website? If you read a lot about B2B marketing like I enjoy doing, you would think that every company is generating leads from their websites , filling their sales pipeline to the point of bursting, breaking sales records and growing fast. Forms.
NUSPARK | SUNDAY, AUGUST 24, 2014
[Websites] How Did That Banner Ad Get To Your Website?
If you’re a novice in the online advertising world and ever wondered how that banner ad showed up on the website you are looking at, I have written a new eBook on how online advertising works, how to plan campaigns, how to target and retarget, how to measure and more. You open up a website. see below). Programmatic Advertising.
VERTICAL RESPONSE | TUESDAY, DECEMBER 17, 2013
[Websites] How to Optimize Your Business Website for the Mobile Era
It’s a sure bet at least some of your readers are browsing your website or email newsletter on their mobile devices: Nine in ten American adults now own smartphones and a third of American adults own a tablet computer such as an iPad, up from 18 percent a year ago, according to Princeton Survey Research Associates International.
B2B MARKETING TRACTION | MONDAY, AUGUST 22, 2011
[Websites] Should You Blog on Your Website or a Separate Site?
As a Marketing Consultant I am frequently asked if businesses should blog on their website or create a separate site with a different domain name and URL. I’ve heard many different answers over the past few years, so I decided to research some expert opinions online. Blogging b2b blog marketing SEO websiteTweet.
SOCIAL MEDIA B2B | TUESDAY, OCTOBER 22, 2013
[Websites] 4 Elements to Consider to Take a B2B Website Mobile
At the center of your B2B marketing sits your website. Beyond the need for aesthetic appeal, your mobile website needs to function without hiccups and without interruption. Like any website venture, it’s imperative to test, test and test again. Mobile B2B Online Marketing mobile optimization mobile website Forms.
FATHOM | TUESDAY, APRIL 7, 2015
[Websites] Redesigning Websites (and Writing) for the People
My colleagues and I have been looking at a lot of different B2B websites recently, mostly in the marketing and advertising industry. Fathom is in the process of redesigning its website, and we’re getting inspiration from all sorts of places. Redesigning website language. Anyone see a problem here? It’s alienating.
FIFTH GEAR ANALYTICS | FRIDAY, JUNE 10, 2011
[Websites] How Do Consumers Find Websites? 2 Key Lessons.
When I think of attracting visitors to a website, I think of constructing as many pathways as possible into the site. The paths become the portal that transforms an unknown prospect to a recognized and all-important “site visitor”— someone who CHOSE to come to my site.
EMAGINE B2B BLOG | TUESDAY, JUNE 19, 2012
[Websites] Is your Website just a Pretty Face?
Several years ago, we were working with a company who insisted (against our advice) that we use an image of a bridge and a construction worker as the main image on the homepage of their website. What was the problem? The image looked great, and was very impressive, BUT the company’s messaging was all marketing-ese. [.]. Web Design
TOMORROW PEOPLE | TUESDAY, OCTOBER 16, 2012
[Websites] Not Just a Pretty Face: Moving Your Website from Cosmetic to Strategic [INFOGRAPHIC]
Many businesses think all they need is a website (sparkly or non-sparkly) for internet domination. Leave a website to rot and it'll do just that, regardless of how much it cost to build. "In today's information age of Marketing and Web 2.0, a company's website is the key to their entire business." – Marcus Sheridan, Marketing Speaker.
MODERN B2B MARKETING | FRIDAY, JUNE 13, 2014
[Websites] Putting it to the Test: Never “Redesign” Your Website Again
Author: Chris Goward Are you planning to redesign your company’s website? Is your boss (or her boss) worried the website’s looking a little old and dated? Because I want to show you why the traditional website redesign process is a dangerous trap that can cause you pain and lost revenue. Website experiments are no different.
WRITESPARK | TUESDAY, FEBRUARY 12, 2013
[Websites] Four Tips to Guarantee Freelancer Websites Deliver Great Results (Guest Post)
Four Tips to Guarantee Freelancer Websites Deliver Great Results By Christine Farrier . hour that I had optimistically allotted to the task. A few posts later, both the websites and I. Your website, a trade. Working with Writers elance finding a freelance writer freelance copywriter freelance websitesThe current. In the.
TRADESMEN INSIGHTS | WEDNESDAY, MAY 30, 2012
[Websites] Manufacturers – Do you Have These Five Essential Website Elements?
With all the marketing activities we are all doing today, we sometimes forget to review some of the old standbys like your website to make sure it’s current. In order to make the most of the increase in online activity, manufacturers need to create a website that meets buyer expectations at each step of the purchasing cycle: 1.
EMAGINE B2B BLOG | MONDAY, MARCH 16, 2015
[Websites] 4 Tips For An SEO-Friendly Website Architecture
While it’s common knowledge that your site architecture and menu structure can affect the ease and usability of your website, you may not know how much of an impact your site architecture can have on your SEO efforts. How can you make your website’s site architecture more SEO friendly? We’d love to hear from you! B2B Web Strategy SEO
MEASURABLE MARKETING | FRIDAY, JANUARY 20, 2012
[Websites] Have a Mobile Website? If Not, Here's Why You Should
If you find this post useful, be sure to register for Marqui's free live webinar, The Marketer's Guide to Taking Your Website Mobile , on Tuesday January 31 @ 10:30-11:30AM PST. whopping 70% of companies have not optimized their website for the growing number of mobile consumers. It already is. The time for delay has long passed.
EMAGINE B2B BLOG | TUESDAY, AUGUST 19, 2014
[Websites] 8 Reasons Your B2B Website Is Ready For A Redesign!
At eMagine, we like to say your website is your most visible face, and you always want to put your best face forward. Is your website turning potential customers and prospects away? If your website is designed in a way that makes your blog difficult to find or read, then you could be limiting the opportunities your blog can offer you.
CMO ESSENTIALS | WEDNESDAY, JUNE 3, 2015
[Websites] Personalization 3.0: Turning Your Website into Your Best Salesperson
The vast majority of companies in the world at that time didn’t even have a website, never mind a personalized one! Wouldn’t it be amazing if your website could do these things? It’s time the corporate website starts acting like one of the smartest salespeople in the company, instead of one of the dumbest. More personalized?
WRITING ON THE WEB | MONDAY, MAY 2, 2011
[Websites] 4 Content Marketing Goals for a Coach Website
How should content marketing be used on the home page of your website? What makes good website copy? That’s a basic outline that you could follow, not just for websites, but for your blog and other content marketing pieces. His previous website was well designed, but it had too much information, in my opinion.
HUBSPOT | TUESDAY, APRIL 22, 2014
[Websites] The Anatomy of an Inbound Ecommerce Website
Again, the key factor here is the customization of the website experience to the psychographic dimensions of their buyer personas. This post originally appeared on the Ecommerce section of Inbound Hub. To read more content like this, subscribe to the Ecommerce section. The parts of a well-designed ecommerce site are many and varied.
FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 17, 2014
[Websites] 5 Tips in Building a Great Website in BtoB Marketing
I’m old enough to remember a time when businesses debated whether or not they needed a website, but those days are gone forever. Today, your website is more important than it has ever been. When your salespeople leave a message and give a company name, the prospect is more likely to visit your website than to call you back.
SALESFUSION | MONDAY, MAY 19, 2014
[Websites] Designing a B2B Marketing Website
The post Designing a B2B Marketing Website appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. Social Media Techie Stuff Website Tracking [one_half valign="middle"]. Partner Portal. Why Partner With SalesFUSION. [/one_half]. one_half_last valign="middle"]. divider style="simple"].
HINGE MARKETING | TUESDAY, SEPTEMBER 29, 2015
[Websites] Is Your Website Attracting Clients or Scaring Them Away?
If you’re not getting a sizable amount of leads online, including from your website , then you’re leaving opportunities on the table. What’s missing is usually a combination of two things: website traffic and credibility. Boosting Your Firm’s Website Traffic. WebsitesThat’s a big difference.
WEBBIQUITY | WEDNESDAY, AUGUST 22, 2012
[Websites] How to Optimize for “Direct” Website Traffic
But for most b2b websites, one of the top three sources of traffic—and often the largest single source—is “direct” visits. What’s behind this number and what factors affect it? First off, by definition , direct traffic is all visitors who “arrived at your site directly (by typing the url) or via a bookmark.”
B2B MARKETING UNPLUGGED | THURSDAY, APRIL 7, 2011
[Websites] Small Business Website Woes? Get it to The Geek
Did you know that almost half of Canadian small businesses don’t have a website? There are lots of well-documented reasons why small business websites are such a sorry lot: other priorities; too busy. No wonder my dentist is afraid of her website. no idea how to build or maintain a site. not enough money to hire an expert.
HUBSPOT | WEDNESDAY, AUGUST 5, 2015
[Websites] Ecommerce Website Design for Different Buying Styles
Designing and developing an ecommerce website seems pretty straightforward, doesn’t it? This certainly involves a lot more than a straightforward, simple ecommerce website, doesn’t it? There are a lot of people you have to consider when deciding on website features and design. Or are you? Impulse Shoppers. Hesitant Buyers.
HALEY MARKETING | MONDAY, NOVEMBER 23, 2015
[Websites] Talution Announces Launch of Modern New Website
announces its contemporary new website www.talution.com , launched in conjunction with its sister company’s new site at www.oprecruiting.com. The post Talution Announces Launch of Modern New Website appeared first on Haley Marketing Group. Recent Work IT Consulting job board staffing blog staffing website
BLOG MY CALLS | MONDAY, JULY 2, 2012
[Websites] 7 Reasons Your Website (Might Be) Failing
In other words, everyone searches for you before they call, visit or show pu on your website. With that information in mind, it is critical to have a super-awesome website, market that website like a banshee, and track whether that marketing is successful. Here are 7 reasons your website might be failing
WRITTENT | THURSDAY, NOVEMBER 21, 2013
[Websites] 50 Weirdest Websites That Rock the Web
find myself stumbling upon websites that seem not to be created by anyone who falls under any reasonable definition of sanity. Some of these websites even made me question MY own sanity. present to you – the list of 50 weirdest websites, which are hiding in my “Bookmarks” folder. An offensive website with a noble cause.
HUBSPOT | MONDAY, AUGUST 11, 2014
[Websites] The No B.S. Guide to Reducing Your Website's Bounce Rate
Bounce rates are website killers. Immediately, such advice launches into tips like redesign your website! This website has them, but you can bet I’m going to bounce as soon as possible. Attracting the right user to your website is all about targeting the right keywords. Good design is a marker of a good website.
B2B MARKETING INSIDER | WEDNESDAY, AUGUST 26, 2015
[Websites] 6 Things Your Website Must Have To Get Found Online
On-page SEO has to do with things like including the right keywords on your website. Off-page SEO is about improving your website’s reputation on the web, which is largely determined by having relevant, authoritative sites linking to you. Or that some traditional SEO agencies are diversifying into other services as quickly as possible?
HALEY MARKETING | FRIDAY, NOVEMBER 20, 2015
[Websites] Objective Paradigm Launches New IT Recruiting Website
Objective Paradigm, a leading provider of end-to-end IT recruiting solutions in Chicago, New York and nationwide, has just launched a singularly different website at www.oprecruiting.com. . The post Objective Paradigm Launches New IT Recruiting Website appeared first on Haley Marketing Group.
INBLURBS | THURSDAY, JANUARY 27, 2011
[Websites] Is your website a liability or a real estate
Today still most websites receive less or even no traffic. Those websites are not marketing optimized and offer no user experience! First thing which you should consider when you plan to setup a marketing optimized website, is not to ask a web designer! Empowers you to make website changes all by yourself, whenever you need to!
INDUSTRIAL MARKETING TODAY | SATURDAY, JUNE 11, 2011
[Websites] Build Industrial Websites as Dynamic Blog Sites
For most industrial companies and manufacturers, a Website is the centerpiece of their online presence. Building or redesigning a company Website as a blog site is increasingly becoming the preferred method for many industrial and manufacturing marketers. Does your current industrial Website include a blog?
B2B IDEAS @ WORK | WEDNESDAY, AUGUST 26, 2015
[Websites] Test Piloting the Top 10 Free Website Graders
Not only will I present to you the best website grader tools available on the web today, I will attempt to grade the graders themselves. But history must be made, and B2B marketers and website developers must be helped. B2B WebsitesIn the spirit of going above and beyond, this blog will tread where none have gone before.
SYNECORE | MONDAY, OCTOBER 6, 2014
[Websites] Don't Overlook SEO During Your Next Website Redesign
Redesigning your website is like buying a new car. Like a car, redesigning your website isn’t just an exercise in aesthetics. Sure, the purely visual elements of your newly designed website will likely get the most attention, but remember: a great website redesign requires that you consider what’s under the hood.
FEARLESS COMPETITOR | WEDNESDAY, OCTOBER 1, 2014
[Websites] Missing Link on too many Websites – Marketing exec!
In my job as President of Find New Customers , I visit a lot of company websites. Neither one has a marketing leader among the executives listed on their websites. They have a prominent Chief Marketing Officer listed and a visit to their website shows a very savvy marketing company. One can learn quite a lot there.
INBLURBS | WEDNESDAY, JULY 13, 2011
[Websites] 6 Tipps how to Increase Website Traffic with a Corporate Blog to generate more business leads
Every company tries to reap in the most out of the available set of resources. Businesses with a small budget have to consider different plans to attract more customers than expensive campaigns and celebrity endorsements. cost effective way to get attention of the target audience is corporate blog. Dataram Successfully Leverages Web Strategy.
NUSPARK | SATURDAY, APRIL 5, 2014
[Websites] Website Call to Action; Alternatives to “Contact Us” for lead generation
Here’s a question to ponder: Why did you build a website for your business? Building a website is a great first step for an inbound marketing strategy, but you can not build it, launch it, then let it be and hope that it will generate the leads you want and expect. Conversion optimization focuses on increasing website conversions.
THE POINT | TUESDAY, DECEMBER 18, 2012
[Websites] 3 Models for Gating Lead Generation Content on Your Website
Ask a group of B2B marketers whether their Websites’ lead generation content (white papers, archived Webinars, case studies, videos, etc.) Here are 3 models to consider when making the decision on how to serve up lead generation content on your Website: The “Free for All” Model. So the question is: To gate or not to gate?
WINDMILL NETWORKING | THURSDAY, AUGUST 20, 2015
[Websites] How to Get Website Traffic from Periscope
How to Get Website Traffic from Periscope by Leah Mazur - Maximize Social Business. Periscope is the hot new social network on everyone’s lips right now. The app, which is owned by Twitter, allows users to stream and watch live video broadcasts. Author information. Leah Mazur. She also loves event planning, traveling, and cooking.
HUBSPOT | TUESDAY, APRIL 10, 2012
[Websites] 15 Things People Absolutely Hate About Your Website
So why is it that many websites are still chock full of the elements that so many visitors have bemoaned over and over? Perhaps with the sheer excitement (or terror, depending on your personality) that comes with designing your own website, all of the user experience quirks that have driven you crazy over the years escape your mind.
HUBSPOT | WEDNESDAY, AUGUST 19, 2015
[Websites] 8 Years, 4 Major Trends: The Evolution of Websites From 2007 to Now
For example, businesses' websites are completely different than they were eight years ago. Websites created in 2007 look, feel, and function totally different than their 2015 counterparts. And if you want to see how your website stacks up against 2015 standards, head on over to Website Grader for a free assessment.). 1) Design.
HUBSPOT | THURSDAY, NOVEMBER 15, 2012
[Websites] How to Add Pinterest's Buttons & Widgets to Your Website
Luckily, yesterday Pinterest also announced some other awesome tools and resources just for businesses, including a couple of brand new widgets that help you promote your business' Pinterest presence through one of your most powerful marketing assets: Your website! Didjya hear the news? Yesterday, Pinterest launched business accounts!
CRIMSON MARKETING | THURSDAY, SEPTEMBER 10, 2015
[Websites] Beginner’s Guide to SEO: Landing Pages and Website Infrastructure (Pt. 2)
Now that you’ve spent some time learning the basic steps of SEO , let’s dive a little deeper and discuss the importance of landing pages and infrastructure on your website. . Website Infrastructure. Website Structure. Landing pages. When it comes to landing pages, ask yourself: does the page make sense? . And why? .
HINGE MARKETING | FRIDAY, JANUARY 9, 2015
[Websites] Understanding Your B2B Website: 10 Key Terms to Know
In professional services, over 80% of prospects will check out your website when considering engaging with a firm. Before Googling, researching social media profiles, or asking a colleague, buyers will go to your website to begin learning if your firm is the right fit. Most website redesigns begin with an initial kickoff meeting.
WRITING ON THE WEB | THURSDAY, JANUARY 26, 2012
[Websites] 4 Content Marketing Goals for a Coach Website
How should content marketing be used on the home page of your website? What makes good website copy? That’s a basic outline that you could follow, not just for websites, but for your blog and other content marketing pieces. His previous website was well designed, but it had too much information, in my opinion.
SMALL MANUFACTURER BLOG | THURSDAY, JULY 7, 2011
[Websites] Make Your B2B WordPress Website and Content Mobile Friendly
B2B Web Marketing Tips Mobile Friendly Content Mobile Friendly Websites WPTouch PluginTweet For months now I’ve been watching how I and others use mobile devices. I see iPads everywhere I go: one mom I know, for example, answers her email and reads online magazines while at our kids’ fencing lessons. love it! Grrrrrrrr. Well, duh.
EMAGINE B2B BLOG | TUESDAY, MAY 1, 2012
[Websites] Think of a House – Website Builds Demystified
One of the greatest challenges in working on a web project is that so much of the planning work feels abstract, and the building of the site itself is mostly behind the scenes. If you’ve ever done any type of home building or remodeling project though, you already have the understanding you need. With web [.]. B2B Web Strategy
HUBSPOT | TUESDAY, MARCH 31, 2015
[Websites] Is Your Website Mobile-Friendly? 3 Tools to Help You Prepare for Google's Next Algorithm Update
It will use mobile-friendliness as a ranking signal -- if your website isn''t mobile-friendly, you could get dinged in the SERPs when someone is searching Google using a mobile device. Here are 15 examples of great mobile websites.). But in a few weeks, they''ll be actually rewarding and penalizing websites for their mobile experience.
INDUSTRIAL MARKETING TODAY | MONDAY, OCTOBER 10, 2011
[Websites] Making Your Industrial Website Be All It Can Be
What does any of this have to do with industrial websites? Plenty as it turns out. I can’t think of a single conversation about website redesign that I’ve had with industrial companies that didn’t start with or include the following, “We want our website to be on the first page of Google for … (fill in your own keywords and phrases).”.
DIGITAL B2B MARKETING | TUESDAY, FEBRUARY 14, 2012
[Websites] Corporate Websites for Demand Generation: B2B Discussion Highlights
The latest #B2Bchat discussion focused on the relationship (or lack thereof) between corporate websites and demand generation. Can corporate websites support demand generation and lead capture? Or do marketers need to build microsites to support demand generation effectively? Here are my key takeaways from the discussion.
HUBSPOT | FRIDAY, APRIL 4, 2014
[Websites] How to Get More Leads by Optimizing Your Website Images
There''s a lot of advice out there on how to get more leads from your website: build an intuitive conversion path , place your form above the fold, make your calls-to-action stand out with contrasting colors, and so on. Click to tweet: Even the smallest website tweak can get you more leads. It''s pretty simple. That''s way too big.
HINGE MARKETING | TUESDAY, AUGUST 25, 2015
[Websites] AEC Firms: Your Website is One of the Most Important Things You’ll Build
Today, an AEC firm’s website is the single most common source of information about the firm for buyers. Now, buyers turn to your website, Google, and social media for answers. It’s clear, then, that your website is critical. Is It a Five-Alarm Website Emergency? Website traffic. Don’t believe it?
SAZBEAN | TUESDAY, OCTOBER 11, 2011
[Websites] A Tale of Mobile Website Failure
Story of Frustration… First, I was confronted by a decision, whose answer was not quite clear: use the college game day mobile website or the regular Michigan mobile site. Making a Mobile Website Work. Complete mobile website failure. Mobile websites need to be designed completely differently from regular websites.
HUBSPOT | FRIDAY, MAY 2, 2014
[Websites] Website Redesign Costs Getting Out of Hand? How to Regain Control
Everyone has heard stories of website projects that never end, or whose price tag has ended up 10 times the size of the original estimate. Asking your web company to mediate disputes between business partners or marketing team members about the direction of a website (or company!) Design website optimization
HUBSPOT | THURSDAY, JULY 23, 2015
[Websites] How to Get a Personalized Assessment of Your Website [Free Tool]
Back in 2007, we launched a tool called Website Grader. Since then, it's evaluated 4 million websites, helping many businesses identify website optimization opportunities. Websites have changed significantly in terms of design, functionality, and purpose. What is Website Grader? How does Website Grader work?
WEBBIQUITY | WEDNESDAY, MARCH 28, 2012
[Websites] Best Website, UX and Mobile Design Guides and Tips of 2011
Any website element can be creatively designed and optimized, from navigation menus and forms to landing pages and 404 error pages. 35 Inspiring Examples of Websites Using HTML5 by Web Design Ledger. 35 must see examples of websites using HTML5 by Web and Designers. ground-breaking websites by iMedia Connection.
DIGITAL VOICES | MONDAY, DECEMBER 10, 2012
[Websites] The Holidays, Gingerbread Houses and Breadcrumbs in Website Navigation
That old, Grimm tale got me thinking about breadcrumbs, which of course made me think of website architecture and proper planning for site navigation. The Perkin Elmer website has implemented a technique whereby front-end web technology like HTML5 is used to physically layer breadcrumbs one on top of the other. I love the holidays.