Viral Marketing Campaigns - Keep It Simple
WebMarketCentral
NOVEMBER 17, 2008
Creating a successful viral marketing campaign has been likened to hitting home runs—you never know which at-bat is going to produce one, so the key is to make a lot of trips to the plate. Put another way, there is no magic formula for producing a viral campaign, you just have to try different concepts. Now it's a yawn.
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