Old Spice has turned their “The Man Your Man Could Smell Like&# ad campaign into a viral sensation by having the “Old Spice guy&# respond to people’s comments and tweets via videos which were posted on YouTube (click on the response videos on the right) — my favorite is below. Mentions & Brand Awareness. Takeoff. MORE >>

Despite all the viral marketing success stories, there is still an embarrassing number of amateur mistakes made in the average viral marketing campaign. In this post you will find five anti-tips that will help you in better planning and executing a successful viral marketing campaign. MORE >>

Then there is a chance it gets viral and you could be able to reach millions of people. Tags: Google Viral Marketing viral marketing If you want to promote your product it might be a good idea to make it part of a video or a game. Put it on the Internet and if it is funny or interesting enough people start sharing it. good [.]. MORE >>

Viral Marketing, or the spread of ideas (also called Word of Mouth Marketing) is usually thought of as a good thing. But sometimes the “viral” element more closely resembles the bad kind, the on that kicks you in the teeth and puts you out in bed for a week. That’s what this next episode of his viral marketing gone wrong reminds me of. MORE >>

Here, talks about the importance of content and how to make it viral. Tags: best practices inbound marketing social marketing Ardath Albee content marketing marketing tips viral viral marketing Ardath Albee is a B2B Marketing Strategist and the CEO of her firm, Marketing Interactions , Inc. Tweet This! Share this on Linkedin. MORE >>