Writing on the Web

JUNE 17, 2016

Fix any valid, broken links (yes, all of them)! Did you use a “dot” when you should have used a “dash”? Did you use backslashes “” instead of forwardslashes “/”? Take your verified list of broken links.

Business Blogging 100

Business Blogging Business Domain Blogger 100

Writing on the Web

JUNE 26, 2015

Does social validation work for businesses selling services and experiences? Yet when I see a customer rave review and 5 stars, I’m all in. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products?

Amazon 100

Amazon Validation Click Rate Tactics 100

Writing on the Web

JUNE 26, 2015

Does social validation work for businesses selling services and experiences? Yet when I see a customer rave review and 5 stars, I’m all in. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products?

Trigger Marketing 100

Trigger Marketing Amazon Validation Click Rate 100

Writing on the Web

MARCH 30, 2016

You see, it doesn’t matter what industry you’re in, or what you’re selling, or whether it’s a product or an experience.

Content 100

Content Banners Newsletter Validation 100

Writing on the Web

MARCH 21, 2011

So of course having a sharing option is important if you want your post to be read widely, but the social validation of having a few tweets at the top is also a crucial psychological reinforcement that says: “this is a post that should be read!”. What’s your opinion about this? What grabs you and compels you to read a post through?

Digg 100

Digg Blogger Opinions Buzz 100

Writing on the Web

AUGUST 5, 2011

Does social validation work for businesses selling services and experiences? Our brains respond to our strong need to belong and fit in, and it all happens in our unconscious minds. Do these same persuasion tactics work for sites and businesses that aren’t selling physical products? That’s what researchers wanted to find out.

Amazon 100

Amazon Validation Click Rate Tactics 100

Writing on the Web

NOVEMBER 29, 2010

The brain research behind this is valid, and in everyday life we experience it with 7-digit phone numbers. We’ve often heard the brain can only hold seven things in mind. But I think there’s a perception that an audience will listen and remember 7 things from a presentation which is wrong.

Digg 100

Digg Buzz Internet Marketing Blogger 100