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Why are URLs so important?

Biznology

I contend that the URL structure of the two platforms is a key reason. In particular, the semantics of the URLs plays a big part of how search engines index the content, and ultimately rank the content in their indices. LinkedIn’s URLs are organized the way the whole site is: by people’s names. Like this post?

Wikipedia 208
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Does URL Length Affect SEO? via @sejournal, @MattGSouthern

Search Engine Journal

Does Google prefer shorter URLs over longer URLs? Here's when URL length matters and when it doesn't. The post Does URL Length Affect SEO? That's an SEO myth that won't go away. appeared first on Search Engine Journal.

SEO 133
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Search Expert: Don’t Change URLs Just for SEO Purposes

RebelMouse

Every page on your site has a specific URL, and each one is a chance to give important details about your content to Google’s crawler. URLs are one of the most important ranking factors for search, and they’re also critical to maintaining a healthy site structure and hierarchy. What Makes a “Good” URL? id=123456789.

SEO 90
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A Beginner’s Guide to URL Parameters

SEMrush

In this comprehensive guide, we explore the ins and outs of URL parameters. Discover now how to use query strings without hurting your rankings.

SEO 140
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How to Exclude a WordPress URL in Google Analytics

Optinmonster

Are you looking for a way to exclude a WordPress URL in Google Analytics? In this article, you’ll learn an easy way to exclude a WordPress URL in Google Analytics. Exclude a WordPress URL in Google Analytics (Step by Step). Exclude a WordPress URL in Google Analytics (Step by Step). The plugin offers three pricing plans.

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The 8 best URL shorteners for engagement and tracking in 2022

Sprout Social

Since the beginning of the World Wide Web, Uniform Resource Locators (URLs) have been one of the primary methods for jumping from one webpage to another. Unfortunately, URLs become long and complex as subdomains, subdirectories and tracking codes are added. As social media grew in popularity, lengthy URLs began to present a problem.

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Google: URLs Are Case Sensitive via @sejournal, @MattGSouthern

Search Engine Journal

Google's John Mueller clarifies that URLs are case sensitive, so it matters whether the characters are uppercase or lowercase. The post Google: URLs Are Case Sensitive appeared first on Search Engine Journal.

Google 115