Chris Koch

MAY 6, 2011

Image via Wikipedia. The only difference between us and the monkeys is that we usually remember to eat while we watch the Oscars or check our Twitter follower counts. Others include Klout and Twitter Grader, which focus on the social networks. Influence is the ability to affect others in their thinking or actions.

Social Media 100

Social Media Social Marketing Work Management Media 100

Chris Koch

APRIL 2, 2010

Image via Wikipedia. Twitter , LinkedIn, etc. Tags: Blogging Customer Relationships Social Media B2B marketing Business LinkedIn marketing Subject matter expert Technology Thought Leadership Twitter. This company understands my pain. I may need to keep an eye on these guys in case they say something else that moves me.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Marketing Budget Thought Leadership 100

Chris Koch

JUNE 15, 2011

Image via Wikipedia. Only slightly less embarrassing than the anger and bargaining stages, marketers in this stage ban the use of the word “Twitter” in lunch conversation and generally shun the annoyingly perky (unpaid) social media intern, muttering, “What’s he got to be so happy about?”. Depression. What’s the point of going on?”

Social Media 100

Social Media B2B Thought Leadership Media Wikipedia 100

Chris Koch

FEBRUARY 24, 2010

Image via Wikipedia. If you look at social media in isolation, you’re not going to see the larger strategic issues until they slap you in the face—blogs with nothing to write about; LinkedIn groups with no substantive conversation; Twitter streams that link to nothing but brochures and press releases.

Social Media 100

Social Media Marketing Strategy Marketing & Strategy B2B Thought Leadership 100

Chris Koch

JUNE 25, 2010

Image via Wikipedia. Twitter is like a virtual table in the bar that everyone is dancing on. Two interesting posts this week on how our personalities affect our online behavior. First, Paul Dunay (did I mention that Paul is my favorite B2B blogger yet today?)

Social Media 100

Social Media Peer-to-peer Media Wikipedia 100

Chris Koch

JANUARY 29, 2010

Image via Wikipedia. of the links I click on in Twitter take me directly to the content advertised in the tweets. And when there is a gate, most Twitterers take the precious real estate needed to say that registration is necessary. Yet while generally we can’t put a price tag on our content, we do charge for it.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Mobile Advertising 100

Chris Koch

JANUARY 29, 2010

Image via Wikipedia. of the links I click on in Twitter take me directly to the content advertised in the tweets. And when there is a gate, most Twitterers take the precious real estate needed to say that registration is necessary. Yet while generally we can’t put a price tag on our content, we do charge for it.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Mobile Advertising 100