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KoMarketing Associates

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

The most basic elements of search results are titles, descriptions, and URLs. Search Result URL Information. An optimized URL (web address) should be easily readable for the human eye, explain to search engines what the page is about, and clearly outline the structure of the website. Best Practices for URLs.

SERP 295
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15 Ways B2B Marketers Can Use Twitter to Drive Business Results

KoMarketing Associates

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156
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SERP Features in 2019: The Complete Guide

KoMarketing Associates

Before we get into all of the advanced features Google displays in search results, let’s start with the very basics – titles, descriptions, and URLs. Search Result URL Information. Because URLs have a significant impact on marketing efforts (especially SEO), the following best practices should be considered.

SERP 120
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15 Free Resources to Discover & Learn Google Analytics (from Google)

KoMarketing Associates

Google Analytics YouTube Channel. From quick tips to deep dives, the Google Analytics YouTube Channel has you covered. Google Analytics on Twitter. The Google Analytics Twitter feed is not a typical corporate software feed of product updates and unanswered pleas for help. Google Analytics Google+ Page.

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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Use Google Search Console to find the URLs that link to 404 pages on your site. Some examples we’ve had success with: Build a targeted Twitter list and actively network with profiles that are associated with targeted publications, blogs, and websites. Publish / repurpose blog posts through places like LinkedIn or Medium.

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6 B2B Online Marketing Predictions for 2017

KoMarketing Associates

Quite a few of the latest innovations come in social media , but there are also tons of great things you can do with photo, text, and video outside of platforms like Twitter and Facebook that can get you a lot of traction for your products and services. 360-Degree Photo and Video. Long Pieces of Content. Live Video. AMP Versions of Content.

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Free Content Tools to Give Your B2B Content a Little Extra

KoMarketing Associates

So combine the two by creating live streams on Facebook, Twitter, or Instagram? It’s also possible to download the video to upload them to your YouTube profile or website. Prewrite a tweet for someone and then send them the created Click to Tweet URL. Make sure to always include the URL of the content that you wish to share.