Webbiquity

JUNE 7, 2018

Connect with Twitter. Once you connect your Twitter and LinkedIn accounts, you can choose to post your LinkedIn updates automatically on Twitter, thus increasing your post reach and possibilities of generating more leads. Conduct webinars on topics related to your industry. Connect with Grin on Facebook or Twitter.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Go Beyond SEO

FEBRUARY 20, 2023

What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? Contact us to discuss your needs or visit us on LinkedIn, Instagram, Facebook, and Twitter. How are they engaging with users? What are they doing well? How would you improve on their efforts?

Social Media 88

Social Media Media Best Practices Marketing Analytics Tools 88

Brightedge

JANUARY 20, 2022

The interface displays several site metrics, including the percentage of “Good URLs” and the total number of desktop impressions, along with statuses of Core Web Vitals. John Mueller: URL Changes Can Take Months to Process. Therefore, when a site changes core parts of its URL, every page address in Google’s database needs updating.

SEO 59

SEO Allocation Webinar Metrics API 59

Go Beyond SEO

FEBRUARY 20, 2023

What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? Contact us to discuss your needs or visit us on LinkedIn, Instagram, Facebook, and Twitter. How are they engaging with users? What are they doing well? How would you improve on their efforts?

Social Media 78

Social Media Media Best Practices Marketing Analytics Tools 78

Brightedge

JANUARY 20, 2022

The interface displays several site metrics, including the percentage of “Good URLs” and the total number of desktop impressions, along with statuses of Core Web Vitals. John Mueller: URL Changes Can Take Months to Process. Therefore, when a site changes core parts of its URL, every page address in Google’s database needs updating.

SEO 52

SEO Allocation Webinar Metrics API 52

Optinmonster

FEBRUARY 11, 2024

Check out our guides on getting traffic from Facebook and using Twitter for lead generation for more actionable tips you can use to spread the word on social media. Here are a few ideas: Run a simple sweepstake on Twitter, with an account as the prize. Make sure to comply with Twitter’s contest rules.

Paid Content 91

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 91

Adobe Experience Cloud Blog

DECEMBER 16, 2015

Author: Elaine Ip It’s been a few weeks since we bid adieu to a good friend, the Twitter share counter, but life must go on. While this has caused quite a headache for some marketers, Twitter did explain their reasoning on their blog. But was this ever really a good measure to begin with? Update your web design.

Twitter 48

Twitter API Thought Leadership Marketo 48

Moz

AUGUST 31, 2020

Think about this for a minute: what types of URLs don't show up in the SERPs that the model will use to produce Page Authority? The first thing you should do when analyzing the Page Authority of any URL is set it in the proper context of its competitor's URLs. Well, for starters, there won't be many images or other binary files.

SERP 75

SERP Correlation Domain Ideal Customer Profiles 75

Convince & Convert

MAY 2, 2016

Your funnel might look something like this: Post link on Facebook to a webinar teaching 101 level techniques to designers > Visit landing page > Sign up for webinar > Follow up with sales link > Sign up for a trial as a new customer. All you have to do is start building campaign URLs via Google’s URL Builder Tool.

Social Media 110

Social Media Social Marketing Top of Funnel Marketing Analytics Tools 110

ConvertKit

NOVEMBER 20, 2020

Host a webinar, workshop, or masterclass. A webinar, like an email course, requires an email address to share the incentive. Webinars are also often perceived as high value and high-touch. As a creator, you can host a webinar to share your expertise and collect email addresses. Twitter: Tweet. Image via Mariah Coz.

Opt-out 135

Opt-out Opt-in Landing Pages Work Management 135

ConvertKit

JUNE 21, 2021

After customizing your landing page, get the unique URL by clicking Share : Get your URL to share your landing page. Start growing your email list by sharing the URL on your social media channels and adding it to your website or blog! Those channels are where you’ll focus your marketing strategy for your launch.

Paid Content 142

Paid Content Product Landing Pages Top of Funnel 142

Circle Studio

JUNE 23, 2022

Here are some SEO best practices to follow: • Include a descriptive URL that includes primary keyword (<90 characters). Each and every employee has their own social network, whether on LinkedIn, Twitter, Facebook or another social platform. Encourage employees to: • Share every blog post, eBook, webinar, etc. on LinkedIn.

B2B Marketing 60

B2B Marketing Content Marketing Planning B2B Thought Leadership 60

NuSpark Consulting

MARCH 3, 2016

Store your white paper on a separate page of your site, as shown on the right, with an SEO-friendly URL, title, and Meta description. Consider using a subdomain, and make sure the words in your URL are separated by dashes so Google can read it better. Split up the paragraph into a series of tweets you can share on Twitter.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Biznology

JANUARY 15, 2013

And you’ll need to post anything you have by hand to G+ because, as of now, Google doesn’t allow cross-posting services to post to Google+ so you’re limited to auto cross-posting to Facebook, Twitter , Linkedin. or Twitter shortened URL. Well, when I do all of this by hand, I can see this messing up.

Blast Campaigns 80

Blast Campaigns Twitter Facebook Linkedin 80

Brandwatch Marketing

OCTOBER 5, 2020

So whether it’s promoting a blog post or running a recruitment drive, if it involves something like Facebook or Twitter, it’s social media marketing. For more specific advice, check out our Twitter audit guide. We don’t go on Twitter to be sold to, but that doesn’t mean we don’t end up buying something while we’re there.

Social Media 105

Social Media Social Marketing Media Planning 105

Adobe Experience Cloud Blog

MAY 4, 2011

by Andrew Spoeth What does it take to produce a successful webinar, one which executes flawlessly and provides an enchanting experience for your audience? Webinars can’t be taken lightly. With this in mind, we have been constantly evolving our webinars up to a point where we would like to share our tips.

Webinar Metrics 48

Webinar Metrics Co-Registration Work Management Lead Scoring 48

Webbiquity

JUNE 16, 2015

– Webinars (63%). More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. Brands that use shortened URLs with a “vanity domain” experience an average increased click volume of 25% compared to long URLs or generic URL shorteners.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

MLT Creative

OCTOBER 27, 2010

As a B2B marketing professional, you realize that targeted and compelling webinars are an excellent marketing technique that can: Allow an introduction to new prospects through meaningful thought leadership. You’ve got compelling content, the date, time and the webinar provider selected for your B2B webinar. Contact us. /mh.

Webinar Metrics 40

Webinar Metrics Tactics B2B Thought Leadership B2B 40

Metadata

SEPTEMBER 28, 2023

Audience: Figure out which audiences convert and which don’t Ads: Test the ad design, copy, and call to action (CTA) Assets: Experiment with the offer type , e.g., webinar, incentivized demo request , etc. For example, leads from gated content or a webinar won’t have an immediate impact on your bottom line. Sure, but many are thriving.

Paid Content 52

Paid Content Paid Social Agency Cost per Lead Advertising Agencies 52

ConvertKit

JUNE 4, 2021

During Tim Grahl ’s From Zero to Platform: The First 3 Steps to Start Your Book Marketing webinar, he said: What’s easier: work to get 10 million followers on Twitter, or work with someone who has 10 million followers on Twitter to promote your book? Create a free ConvertKit account. 1 Partner with influencers.

Ad Building 88

Ad Building Webinar Metrics Marketing & Strategy Landing Pages 88

NuSpark Consulting

DECEMBER 9, 2012

Store your white paper on a separate page of your site, with an SEO-friendly URL, title, and meta description. Consider using a sub domain for the white paper, and make sure the words in your URL are separated by dashes so Google can read it better. Webinars and Slideshare. Put a link to your new white paper on your home page.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

LeadsRX

MAY 24, 2021

Companies that incorporate ad campaigns, social media, blogging, and webinars for their marketing efforts use attribution models. A few days later, they see the same ad, but it is on Twitter. The Twitter ad receives full credit for the sale. Meanwhile, those who use radio, print ads, and TV often rely on marketing mix modeling.

Marketing Mix 56

Marketing Mix Multi-Touch Attribution Paid Search Agency Multi-Channel 56

Optinmonster

FEBRUARY 21, 2024

Include Keywords in Post URL Next, the AdEspresso team simply went down the list and started turning keyword ideas into blog post topics. The lead magnets included educational ebooks, webinars, checklists, and white papers. So, once an article went live on the site, they would share it via Facebook, Twitter and Google Plus.

Paid Content 78

Paid Content Traffic Webinar Metrics Marketing & Strategy 78

Optinmonster

NOVEMBER 20, 2023

Several eCommerce brands and product-based companies apply the early bird discount to boost subscriptions , improve webinar sign-ups, and improve online footfalls. OptinMonster will generate a special URL that you can embed in the relevant anchor text section of your countdown timer email. And that’s it!

Examples 59

Examples Urgency Marketing Loyalty Mobile Advertising 59

Hubspot

JUNE 8, 2010

Today, we are going to focus on one platform that is at the top of most B2B marketers' lists: Twitter. How to Generate B2B Leads With Twitter Generating leads using Twitter is really about leveraging a community of people interested in your knowledge to share your information to new people unfamiliar with your business and expertise.

Lead Generation 28

Lead Generation Twitter Generation Leads 28

Convert

JANUARY 25, 2021

The content category includes conditions that relate to your site content (like URL, domain, queries, and protocols used): Traffic Sources. UTM parameters for a URL are tags that help Convert identify things about a link that led visitors to your websites. The following is an example of a URL using UTM parameters.

Paid Search Agency 59

Paid Search Agency Marketing Analytics Tools Click Rate Clickthrough 59

Hubspot

APRIL 3, 2014

If you’re a full-time marketer, regardless of your intentions or your desire to grow your Twitter following, you simply have too much on your plate to be tweeting 24/7. But if you’re serious about growing your Twitter presence, it''s imperative that you find a way to tweet multiple times a day, every day.

Twitter 28

Twitter Curation Inbound Marketing Social Media 28

markempa

AUGUST 19, 2012

Kelly advises using Custom URL Parameters through Google Analytics, a free service, to track how customers came to that landing page. As its name implies, it allows you to create a customized URL that tracks: Source – For instance, Twitter, Facebook, LinkedIn. Customize Links. Related Resources: MarketingSherpa B2B Summit 2012.

Social Media 120

Social Media Social Marketing B2B Marketing SME 120

Hubspot

APRIL 27, 2010

Twitter can drive leads and sales. However, because of the simplicity of the Twitter platform , some businesses overlook simple ways to improve their business' branding on Twitter. One way to enhance your company's branding on social platforms like Twitter is by empowering all employees to be part of your company's brand online.

Twitter 28

Twitter Brand Identity Branding Tips 28

LeadSquared

NOVEMBER 22, 2019

We divulged it in the webinar and we got many questions from the attendees. What is the conversion rate for LinkedIn & Twitter in the case of B2C & B2B for India and the USA? Also, you can add the UTM parameters which consist of the source medium, source campaign, and lead source in every URL. But, there is a catch.

PPC 52

PPC Lead Ranking Planning CTR 52

Hubspot

MAY 5, 2010

Tweets about this, tweets about that, tweets about just about everything are available on Twitter. Twitter has solved the problem of copying and pasting pictures of tweets by launching a tool to actually embed tweets on a page. Below are examples of 1) screenshot of Twitter status, and 2) embedded Twitter status.

Twitter 28

Twitter Tools PR Buzz 28

Heinz Marketing

MARCH 24, 2021

Facebook and LinkedIn are useful for longer-format promotion, while Twitter is good for quick snippets about your event with a registration link. If you’re not using a scheduling platform (like Buffer ), I highly suggest shrinking down your registration URL using a tool like Bitly. Social Promotions.

Promotion 79

Promotion Banners Ad Exchange Opt-out 79

Sprout Social

JANUARY 27, 2021

Content themes relevant to your target audience (think: how-tos, tutorials, vlogs, webinars). It’s the exact URL where you can watch the video on YouTube. To clarify, the YouTube Watch Page just refers to the URL where a video was viewed (on YouTube versus embedded on a website, for example). The Traffic Sources Report.

Youtube 142

Youtube Analytics Video Marketing Optimization 142

Biznology

APRIL 15, 2014

In spite of all those campaigns, all those clients, and all those hours, I tend to spend all of my energy on blogs, bloggers, Twitter, Facebook , Pinterest, and even reddit, message boards, fora, and email lists before I spent time on maybe the most powerful top-down influential platforms in the social media- and social networking- sphere.

Social Media 80

Social Media Linkedin Social Marketing Ideal Customer Profiles 80

Brandwatch Marketing

OCTOBER 5, 2020

So whether it’s promoting a blog post or running a recruitment drive, if it involves something like Facebook or Twitter, it’s social media marketing. For more specific advice, check out our Twitter audit guide. We don’t go on Twitter to be sold to, but that doesn’t mean we don’t end up buying something while we’re there.

Social Media 52

Social Media Social Marketing Media Planning 52

Hubspot

DECEMBER 27, 2011

Whether its blogging, actively publishing updates on social media sites, crafting ebooks , or conducting webinars -- the more content you have associated with your brand that's findable through your website, the better. But what about webinars? 7 Tricks for a Successful Marketing Webinar. Is the webinar part of a series?

Webinar Metrics 28

Webinar Metrics Top of Funnel Planning Work Management 28

TrustRadius Marketing

MARCH 28, 2022

You can enter your site URL and immediately have everything you missed pinpointed and listed out for you to fix. You can just plug in your URL and you will be given a summary of different elements to fix. When you enter your URL you will be given a short summary of what issues you have and the resources you can apply to it.

Budget Programs 98

Budget Programs Enterprise Management Work Management Validation 98