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  • HUBSPOT  |  MONDAY, JUNE 1, 2015
    [Twitter, URL] 10 Tips for Getting Long-Term Traffic to Your Content
    This tool allows readers to highlight any piece of content on the page and share it via Twitter, Facebook, or email. 4) Plan your outreach strategy. The only downside to this approach is that you only get the user’s Twitter handle. Most of us publish blog posts the same way. We then hit publish. It stinks, right? It’s simple.
  • DELICIOUS B2BMARKETING  |  TUESDAY, JULY 31, 2012
    [Twitter, URL] Top Social Media Measurement and Tracking Tools
    While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. Tool: Adobe Sitecatalyst URL: Omniture.com/sitecatalyst What it does: Segments traffic to determine “high-value” Web visitors and offers real-time analytics. RSS Feeds. --> --> Bookmark FOLIOMag.com. folio.
  • HUBSPOT  |  TUESDAY, JUNE 8, 2010
    [Twitter, URL] 21 Firefox Extensions Every Marketer Needs
    and Twitter and how we read blogs and news websites. URL Shortening -- Shortened URLs are becoming an increasingly popular (and much more efficient) way to share content on social networks. If you use Twitter, you likely see hundreds of shortened URLs every day. While it doesn't help you shorten URLs, the Bit.
  • HALEY MARKETING  |  SATURDAY, JANUARY 23, 2016
    [Twitter, URL] 4 Ways to Reach Active and Passive Job Seekers and Gather More Applications
    Go to one of your current job listings, copy the URL and share it on Facebook. Related Content: Sharing Jobs on Twitter Has Never Looked Better. Speaking with dozens of staffing firms across the country, a shortage in qualified talent continues to remain one of the top hiring challenges. economy picks up.". Brad Bialy. 716)867-5309.
  • DELICIOUS B2BMARKETING  |  THURSDAY, DECEMBER 23, 2010
    [Twitter, URL] 4 Tips for B2B Marketing on Facebook
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 jordanercomgo [URL=[link] These are the Air Jordan 2010 DoubleWadeSpecial Edition of the new color, two home white as the main color, and two away as the main color black. Twitter Explo. Send & Receive Money From Twitter & F.
  • HUBSPOT  |  FRIDAY, MARCH 20, 2015
    [Twitter, URL] A Simple Formula for Writing Kick-Ass Blog Titles
    Look, I said ass. And in a minute, you''ll know why. It''s one thing to write great content, but it''s another thing to get it read and ranked -- which is where nailing the title comes in. Titles are what sell the content. They represent it in search engines, in email, and on social media. So let''s just dive right in, shall we? Use strong language.
  • WRITTENT  |  WEDNESDAY, MAY 1, 2013
    [Twitter, URL] 14 Blog Writing Tips for Creating SEO-Friendly Blog Posts
    URL if possible. Facebook is especially important for Bing and Google+ is critical for Google, while Twitter, LinkedIn, Reddit, and other social services show visitors how often your content is read and shared. After all, if you’re not getting traffic, you’re not getting engaged readers or leads, either. Publish Regularly. Media.
  • SAVVY B2B MARKETING  |  THURSDAY, JANUARY 21, 2010
    [Twitter, URL] 78 Questions to Ask Before Launching a Blog
    What's hot on twitter that's also relevant to your business? What tools will you use to track those statistics - google analytics, native platform tools, social media tools like twitter searches and trackbacks? Will that dialog extend into your other social outposts like twitter and LinkedIn? Congratulations! Got it?
  • HUBSPOT  |  FRIDAY, APRIL 24, 2015
    [Twitter, URL] The Ultimate Online Editing and Proofreading Checklist
    on-page SEO best practices , incorporating your targeted keywords into the page/post title, URL, headers, and body content (especially within the intro) where appropriate -- without over-stuffing? But if you really want to ship remarkable, high-quality content , you can't afford to overlook the proofreading and editing process. list post , a.
  • HINGE MARKETING  |  WEDNESDAY, MARCH 4, 2015
    [Twitter, URL] Responsive vs. Mobile Website: Which Is Right for Your Professional Services Firm?
    However, with responsive design a separate domain is not required, so all web traffic is directed to a single URL, increasing traffic and avoiding a mobile site redirect altogether. On Twitter or Facebook? Even with a number of statistics to support this, many firms have not taken the plunge and implemented a mobile-friendly site.
  • WEBBIQUITY  |  WEDNESDAY, MARCH 24, 2010
    [Twitter, URL] How to Use Article Marketing as Part of Your Social Media Strategy
    Twitter - Similar to Facebook, Twitter allows you to market your articles automatically and in real time.  As a micro-blogging service, it allows businesses to communicate and share the latest information with customers, and link to articles and other content using a url shortener. 3. Guest post by Beth Hrusch. Digg this!
  • HINGE MARKETING  |  WEDNESDAY, MARCH 11, 2015
    [Twitter, URL] How to Improve the Mobile-Friendliness of Your Website Before Google’s Mobile Search Update
    For example, if you have a search query with a low click-through rate (CTR) despite the webpage ranking well for that query, use the Google AdWords Ad Preview and Diagnosis Tool to search Google with the search query and see how your webpage information, such as title, URL, and meta description, appear to mobile users in search results.
  • TALKWALKER B2B  |  TUESDAY, APRIL 28, 2015
    [Twitter, URL] 5 Steps to True (Data) Love: From Big Data to Smart Data
    At the beginning, from a computer’s perspective, all social data is just words on a page from different sources such as Twitter posts, Facebook posts, news articles, blogs and forums comments. At this stage, without any other parameters or filters what we would have is just a very long list of url’s or post titles in no particular order.
  • MARKETING ACTION  |  TUESDAY, DECEMBER 16, 2014
    [Twitter, URL] 2 Ways to Unite Social Media and Email Marketing and Double Your Conversions
    Share Links in Email Blasts.  If you are using an email marketing system, there should be an option to include share links for Facebook, Twitter, LinkedIn, Google+, and email within your blast. First create a “web page version” of your email blast and use that URL as the link to the share icons. But, are they intertwined? Check it out!”
  • HUBSPOT  |  MONDAY, FEBRUARY 9, 2015
    [Twitter, URL] How to Research Blog Topics: A Step-by-Step Process
    You can enter any URL for a piece of content into the search function and discover how many people have shared it, as well as who has linked to it. 3) Relevant Conversations. Tools: To find this information, you may like to use Twitter advanced search or Google+ Communities. Let''s dive right in. The title of the content. Conclusion.
  • MARKETING ACTION  |  FRIDAY, OCTOBER 2, 2015
    [Twitter, URL] Search Ranking Factors: 2015 and Beyond
    The crowdsourced data survey polled 150 industry leaders, examining over 170 data attributes, 16,521 search queries, and 700,000 unique URLs too ( full methodology can be found here ). The survey revealed: Engagement with content/URL on social networks had a high rating of influence. How do search engines rank web pages ? Proof?
  • SOCIAL MEDIA B2B  |  WEDNESDAY, NOVEMBER 20, 2013
    [Twitter, URL] LinkedIn Launches Company Showcase Pages for B2B Brands
    The HP image has a URL as part of it. It would be nice if there were some visual reference to this showcase page, although this gentleman does appear on their Twitter background. This image appears on both Twitter and Facebook, so this page is branded consistently with Dynamics’ other social channels.
  • HUBSPOT  |  TUESDAY, JANUARY 19, 2016
    [Twitter, URL] What Is Co-Marketing? A Guide to Co-Branding Marketing Campaigns
    Below is an example of a video from MOZ and Wistia , on how to use video: Twitter Chats. Twitter chat is a virtual event where people gather to discuss a common topic. For example, Google and Twitter partnered on a campaign about Small Business Saturday. Will you both promote the same hashtag on Twitter? Co-Marketing.
  • SOCIAL MEDIA B2B  |  THURSDAY, MAY 28, 2015
    [Twitter, URL] 10 Ideas to Refresh Your B2B LinkedIn Presence Before Summer Vacation
    You should be using a URL link shortener that lets you track clicks, as well as a web analytics tool that lets you track where traffic came from. You can also encourage them to follow your B2B company on LinkedIn and Twitter and to share what they think their network would find interesting. Review Company Page Description.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 8, 2012
    [Twitter, URL] Social Media Event Marketing – 6 Things to Do Before Your Event
    Here are 6 things that you should consider to implement before your next event to both increase participation as well as have a more informed and engaged audience. 1) Create and promote a hashtag In the world of event marketing, utilizing the power of Twitter hashtags in coordination with an event is almost a no-brainer for many in 2012.
  • TRADESMEN INSIGHTS  |  TUESDAY, JANUARY 8, 2013
    [Twitter, URL] Tips on Getting the Most out of SlideShare
    Did you add your firm’s name, URL and contact info at the bottom of each page of your handouts? Did you create links between SlideShare and social media sites like LinkedIn and Twitter? SlideShare is gaining traction more and more and it’s not just for slides. recently read an article by Roger C.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 11, 2012
    [Twitter, URL] 12 Revealing Marketing Stats About Facebook for Business
    Encourage Twitter followers to become Facebook fans, Facebook fans to comment on your LinkedIn page, and Pinterest users to share their images on your Facebook Timeline. Were you one of those people back in 2008 who looked at your Facebook profile and thought. "I see some real potential here for business owners.". That's cool.
  • ACT-ON  |  FRIDAY, OCTOBER 23, 2015
    [Twitter, URL] Make a Blockbuster: 8 Tips to Promote Your Webinar
    Share regularly on LinkedIn, Twitter, Google+, and Facebook in the three weeks leading up to the event. Use trackable URLs for each channel, so as registration progresses you can determine which channels deliver the most (or best) registrants. What if you gave a party and no one came? Make a promotion plan. Create your landing page.
  • THE FORWARD OBSERVER  |  WEDNESDAY, JULY 2, 2014
    [Twitter, URL] How to Measure Success in Inbound Marketing
    Direct traffic is from people who have typed your URL into their browser. So rather than focus exclusively on how many Facebook fans and Twitter followers you have, look at the engagement of those audiences. Start with these questions. So let’s say you’re the owner or CEO of a company that has started doing more inbound marketing.
  • WEBBIQUITY  |  MONDAY, APRIL 8, 2013
    [Twitter, URL] 24 Exceptional Email Marketing Tips, Techniques and Tactics
    Add a #hashtag and use a shortened URL to save on character count. Remove the #hashtag you used in Twitter and add a compelling graphic.” Among the facts David Erickson shares here: three times as many people have email accounts as are on Facebook, and compared to Twitter the ratio is ten to one. Adam T. Between 0.5
  • VERTICAL RESPONSE  |  TUESDAY, MARCH 3, 2015
    [Twitter, URL] 7 Advanced Email Tools to Pump up the Volume on Your Marketing
    Just paste in your website URL and Premailer will create inline CSS to use in the HTML of your email. Being able to see all this next to your Google Analytics, Adwords, Facebook, Twitter and other apps all in one place – for free. You can share your sign up form on Facebook, Twitter, or anywhere you can share a URL.
  • HUBSPOT  |  THURSDAY, OCTOBER 6, 2011
    [Twitter, URL] 12 Important Places You're Forgetting to Add Calls-to-Action
    In Your Tweets and on Your Twitter Background: Consider customizing your Twitter background and including a simple CTA. While Twitter backgrounds aren't clickable, you can include a short URL in your background design. Furthermore, you can use your Twitter bio and link as CTA real estate. Connect with HubSpot
  • VOICE-BASED MARKETING  |  FRIDAY, APRIL 11, 2014
    [Twitter, URL] Google Switches to Protected (Not Provided) Paid Search Keyword Data
    Track calls from referring websites like Facebook, Twitter, partner sites, etc. Something important to note is that in order to see the keyword data, Ifbyphone customers must have the links in their Google ads destination URLs tagged appropriately. Referrals from all other sources (Bing, Yahoo, Facebook, Twitter, etc.)
  • HUBSPOT  |  SUNDAY, NOVEMBER 22, 2015
    [Twitter, URL] How to Improve Your Website Experience: 10 User Testing Tools to Try
    She yells at her computer, doesn't know what a Twitter is, and struggles to find windows she's minimized. All that's required is your website URL, name, number, and email address, and you're on your way to receiving a five-minute video of input that can be easily shared with your colleagues. Seems reasonable, right? The best part?
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, APRIL 20, 2011
    [Twitter, URL] Argyle Social Helps to Track Social Media Results
    It does this in two ways: - embedding trackable URLs in social messages. The URLs are sent to an Argyle-controlled destination which logs the traffic before redirecting the Web visitor to the original target page. It can currently post to Facebook, Twitter and Linked In. make a purchase or take some other targeted action).
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, MARCH 17, 2009
    [Twitter, URL] With Facebook Pages - Who needs a Website?
    I was talking to a small business owner last night. They are in the middle of a very costly redesign of their B2C website and I couldn't help but ask if they had plans to set up on Facebook as well. Right now, I have Facebook on the brain. Something they call - Facebook Marketing Optimization.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 5, 2012
    [Twitter, URL] 13 Free Design Tools for Visual Marketers on a Budget
    Our favorite tools are PHOTOCOPA, which allows you to upload a photo and outputs a corresponding set of key colors, and THEMELEON, a tool to design and implement a Twitter theme without leaving the COLOURLovers site. 5) Oto255. They say don’t judge a book by its cover, but let's be honest. pretty cover sure doesn’t hurt. Oh, another problem?
  • SOCIAL MEDIA B2B  |  WEDNESDAY, DECEMBER 15, 2010
    [Twitter, URL] Budget Change into Your B2B Social Media Plans
    Let’s look at some of the recent changes on Twitter, Facebook and LinkedIn as an example of how much things change in social media, and how you have to be prepared to deal with that change. Changes in Twitter. The new layout of Twitter has created a challenge for businesses that use their Twitter background for branding.
  • B2BBLOGGERS  |  MONDAY, OCTOBER 25, 2010
    [Twitter, URL] 5 Best Practices for B2B Corporate Blogging | B2Bbloggers.com.
    There are some basic tactics to employ a when focusing on a data-driven blogging technique by identifying keywords in your post and bolding them, interlinking other relevant parts of your website, and employing custom URLs that include the title or keywords of the blog. Your B2B Marketing Plan Doesn’t Need Twitter. Or Does It? 5.
  • WEBBIQUITY  |  MONDAY, NOVEMBER 14, 2011
    [Twitter, URL] 40 (of the) Best SEO Guide, Tips and Insights of 2011 (So Far)
    and) all major search engines take data feeds from Twitter and Facebook,” Lee Odden provides two tactical approaches (nicely illustrated with diagrams) for incorporating social media efforts into SEO processes. How to keep up? This is one outstanding checklist. 20 SEO Tips You Either Forgot or Didn’t Know! And more.
  • FEARLESS COMPETITOR  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Twitter, URL] 12 Marketing-Takeways from the B2B Marketing Manifesto
    Should you use Auto Direct Messages in Twitter? Create trackable tagged URL’s. B2B Demand Generation | 12 Marketing Take-Aways. One of our favorite content marketing firms is Velocity Partners in London, creators of a 42 page “rant” called the B2B Marketing Manifesto. Don’t try to be all things to all people.
  • HUBSPOT  |  SUNDAY, OCTOBER 13, 2013
    [Twitter, URL] Pinterest Lead Gen, Sexy Data, Blog SEO, and More in HubSpot Content This Week
    Updates keep popping up left and right for Twitter, Google, Facebook, and the like. You may have mastered the art/science of securing a deluge of leads via Facebook and Twitter. Keeping up with the latest big trends in technology, social media, and marketing can seem like an arduous task -- even for the most experienced marketers.
  • MARKETING ACTION  |  MONDAY, DECEMBER 29, 2014
    [Twitter, URL] Pinterest Crash Course: Get Up and Running In One Day
    Pinterest is now more popular than Twitter, according to Pew Research. Think a bit about the URL you’ll use for your Pinterest account. Bonus: Use Google Analytics’ URL builder to add custom campaign parameters to your URLs. Still holding out on Pinterest? It may be time to reconsider. Your timing is good, too. Media.
  • HUBSPOT  |  MONDAY, JANUARY 26, 2015
    [Twitter, URL] 6 Basic Reports Every Marketer Should Know How to Run
    You''ve got reports on the number of Twitter followers, the number of Facebook Likes, the number of visits to your website, the number of conversions, the number of leads from different campaigns or channels -- just to name a few. This report shows the different URLs that contributed to lead conversions ranking in order of importance.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 10, 2013
    [Twitter, URL] 25 'Boring' Companies With Brilliant Social Media Cover Photos
    Twitter. 6) Organik SEO. So that''s not the only reason we included this Twitter profile header on this list. VMware did just this in its Twitter cover photo. Cisco uses this real estate to feature key URLs and hashtags to connect its cross-platform campaign. And right about now, I know what you''re thinking. LinkedIn.
  • WINDMILL NETWORKING  |  THURSDAY, APRIL 22, 2010
    [Twitter, URL] 6 Great Reasons to Become a Business Exchange User
    Have you heard of Business Exchange ?  It is an information-centric social networking site that is run by Bloomberg and sits on the same URL together with Business Week magazine.  As you can already guess, it is a site that is extremely focused on business and the news. What targeted demographic does Business Exchange appeal to? Thanks!
  • DIGITAL B2B MARKETING  |  THURSDAY, JULY 12, 2012
    [Twitter, URL] 6 Free Ways to Find the Best B2B Advertising Opportunities
    Twitter Streams and Content Curators What sites do people in your audience read? Tip: if individuals share content using the popular bit.ly URL shortener, you can often see what content they share by looking at their bit.ly Post them in the comments below or share them with me on Twitter ( @wittlake ). account. 6.
  • HUBSPOT  |  THURSDAY, DECEMBER 20, 2012
    [Twitter, URL] 7 Common SEO Myths to Throw Out the Window Immediately
    The keyword (or a variation of it) should also be included in a headline on the page, ideally also within the URL, and at least once within the content. In social search, content that has a social connection to you in some way is prioritized, which could mean someone you are linked to via Facebook, Twitter, or any other major social network.
  • HALEY MARKETING  |  WEDNESDAY, SEPTEMBER 2, 2015
    [Twitter, URL] Posting This Type of Content Will Get You 90% More Clicks on Your LinkedIn Posts
    On the other, I have Google Analytics, LinkedIn Insights, and trackable URLs telling me what my audience wants to see, click, and share. With Social Media Management by Haley Marketing, one of our skilled Social Media Marketing Advisors will take responsibility for developing your organization’s voice on Linkedin, Facebook, and Twitter. By
  • WEBBIQUITY  |  WEDNESDAY, JANUARY 26, 2011
    [Twitter, URL] Best SEO Guides, Tips and Resources of 2010
    Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building. Twitter & Facebook links affect SEO on Google and Bing by Web SEO Analytics. 93% of these decision makers use search to begin the buying process.
  • CONFLUENT FORMS  |  TUESDAY, MARCH 26, 2013
    [Twitter, URL] Why your business needs to claim its Google Places page
    Make sure to keep all of your contact information correct (address, phone numbers, website urls), fill out your hours and description, and above all, make sure you have one or more categories selected! Immediately. When does your location matter? 30% conversions immediately and 60% conversions within an hour. How do you get those +1s?
  • B2B MARKETING INSIDER  |  WEDNESDAY, AUGUST 26, 2015
    [Twitter, URL] If You Blog And No One Reads It Does It Really Matter?
    Add keywords in the structure of your URL (i.e., When writing your LinkedIn, Twitter, SlideShare, YouTube or Facebook posts, make sure to use similar keywords and hashtags to map back to the story you tell in your blog. If you write a blog post and no one reads it, did you really write it? Writing powerful prose is one thing. Graphics.
  • HUBSPOT  |  MONDAY, JULY 2, 2012
    [Twitter, URL] 10 Marketing Pairings That Go Together Like a Steamy Summer Romance
    If you have a company Twitter presence, chances are you've needed to shorten a link or two. Including links in your tweets is critical for driving traffic (and leads) from Twitter to your website, but with that pesky 140-character limit holding you back, your lengthy URLs will always need some slimming down. Danny and Sandy.
  • MODERN B2B MARKETING  |  MONDAY, DECEMBER 16, 2013
    [Twitter, URL] Don’t Be a Data Creep: Use Data to Add Value
    You’ll decrease the number of fields they have to complete, and as a bonus, you’ll collect data such as Twitter handles, Facebook URLs, or LinkedIn profiles. Author: Dennis Bronnikov Consumers reveal tons of information about themselves on the internet – their gender, geographic location, contact information…the list goes on.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 23, 2013
    [Twitter, URL] The Future of SEO and What it Means for Inbound Marketing [SlideShare]
    Here''s are a few big milestones so far: December 2010 : " Google and Bing Confirm that Facebook and Twitter Influence SEO.". In fact, we''ve always recommended frontloading your titles and URLs with the keywords used in your content. But the biggest reason I''m pretty confident in these? Mobile Search Will Continue to Rise.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 9, 2011
    [Twitter, URL] A Marketer's Guide to Quora
    Quora has a follow feature, which many of us who have used Twitter , should be familiar with. When first signing up for Quora, users are able to follow their connections from Facebook and Twitter, to start with people and questions to follow from the beginning. Getting Started With Quora. What Is Different About Quora?
  • BLOG MY CALLS  |  TUESDAY, MAY 14, 2013
    [Twitter, URL] How Many Phone Calls Does Your Marketing Generate?
    For example, in our experience, Facebook and Twitter don''t produce phone calls with any degree of regularity or consistency. Call tracking is able to literally change the number on the landing page dependent on the referring site or URL. This is the question that marketers want answered when they invest in call tracking. Period.
  • HUBSPOT  |  THURSDAY, NOVEMBER 22, 2012
    [Twitter, URL] 30 Amazing Marketing Tools, Tips & Tricks We're Thankful For
    You can even target custom audiences from email addresses you already have in your database! 4) Twitter Hashtags - Twitter hashtags are insanely helpful for marketing a specific event on Twitter -- and eliminate the desire to create a separate handle for something. Happy Thanksgiving, everyone! See how that works? ;-). Maybe.
  • B2BBLOGGERS  |  THURSDAY, APRIL 29, 2010
    [Twitter, URL] Overcoming the B2B Marcom Manager's Content Conundrum
    Social bookmarks serve as a good reference for future blog posts and Twitter tweets.  Then, as ideas come to you, add them to the document.  If your idea came from something online, remember to copy and paste the URL for future reference. For example, some posts are more suitable for Twitter, while others may be better for LinkedIn. 
  • HUBSPOT  |  THURSDAY, JUNE 7, 2012
    [Twitter, URL] 7 Expert Email Marketing Tips You're Probably Missing Out On
    Here, we’ve created a segment of contacts who have Twitter follower counts of more than 1,000. As more of our contacts’ Twitter follower counts grow and cross that 1,000-follower threshold, the list will also grow. newsletter, twitter, adwords, etc.). en&url= [link]. How to Warm Up an IP Address.
  • MARKETING ACTION  |  TUESDAY, JANUARY 13, 2015
    [Twitter, URL] What It Takes to Optimize Your Brand’s Organic Search Visibility
    The danger of page duplication is simple: if a page on your site can be accessed at more than one URL, then the various URLs will circulate on the web independently and acquire links independently. Scenario: The same page (Page A) exists at three different URLs. When did SEO become so complicated? The On-Page Factors.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 22, 2015
    [Twitter, URL] 13 Essential Features for Taking Payments on Your Website
    You should also think about offering shoppers the option of logging in with one of their social media profiles, like Facebook or Twitter. There are a lot of things I used to buy in person that I now buy online. And I'm not alone. If you plan to take payments on your website, then be sure you're checking everything off from the list below.
  • WRITTENT  |  FRIDAY, JUNE 20, 2014
    [Twitter, URL] Maximize Blog Traffic with Top 27 SEO Plugins
    Redirects prevent broken links when a URL or Permalink is changed. It does that by adding Microdata, Twitter Cards, and Facebook Open Graph to websites, and integrating Authorship. Tweet Old Post tweets about those old, forgotten blog posts on your site, breathing life into them again by driving Twitter traffic. Sure you do.
  • HUBSPOT  |  WEDNESDAY, AUGUST 20, 2014
    [Twitter, URL] 6 Ingenious Microsites You Could Play With All Day
    When I was in college, I used to send the URL isitchristmas.com to my friends when we were counting down to the end of exams. There’s not even a share button — you have to copy the URL manually. But on Christmas, of course, it says “YES.” Totally chill, nonchalant, and hilarious. Send ''em the link. Link ''em.
  • HUBSPOT  |  TUESDAY, JANUARY 10, 2012
    [Twitter, URL] 9 Unique Ways to Generate Leads With QR Codes
    Most people don’t have the patience to fill out lengthy forms from a smartphone. 2) Create Your QR Code: Once you’ve created your landing page, copy the URL into a QR code generator. Paste your landing page URL into the QR code generator and, like magic, your QR code will be generated on the spot. Good luck!
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 14, 2011
    [Twitter, URL] 7 Ways to Optimize Content for Social Sharing
    While it's a good idea to make sure you're spreading it to your direct network of fans and followers on sites like Facebook , LinkedIn, Twitter, and Google+, the true value that social media provides is its ability to spread content beyond your direct network of social media connections. So what can you do to help move this process along?
  • INDUSTRIAL MARKETING TODAY  |  FRIDAY, AUGUST 26, 2011
    [Twitter, URL] Inbound Marketing Alone May Not Be Enough for Industrial Companies
    Credibility is built over many years of performance in the field and not by the frequency of blog posts, number of Twitter followers or Facebook likes. Add Personalized URLs (PURLs) to drive people to specific landing pages. Inbound marketing with content has been getting all the attention lately.
  • HINGE MARKETING  |  WEDNESDAY, AUGUST 19, 2015
    [Twitter, URL] How to Balance Website User Experience and SEO
    Instead, use your title tags, headers, image alt tags and URLs to target specific keywords, then reuse the keyword a few times in the text where it makes sense. Join us on LinkedIn and Twitter for more marketing tips and strategies. You’ve probably heard it time and time again: don’t build your website for search engines.
  • HUBSPOT  |  FRIDAY, MARCH 9, 2012
    [Twitter, URL] Your Master List of Low-Hanging Marketing Fruit
    Email should be sent from humans, not companies. 3) Embed Twitter Testimonials on Your Reviews Page: Reviews are even more impactful when it's obvious that they're real. Use Twitter's new embeddable tweets feature to add positive testimonial tweets to your website's reviews/testimonials page. Try sending more traffic to landing pages
  • SAVVY B2B MARKETING  |  THURSDAY, FEBRUARY 24, 2011
    [Twitter, URL] Why Design Matters in Content Marketing
    Once all revisions are incorporated, we do the final layout, where we add any URL links before creating the final PDF. You can follow her on Twitter or read more of her posts on Savvy B2B. I’m pleased to present this interview with Margery Stegman of Schenkel/Stegman Communications Design. wrote for AG Salesworks last fall.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, APRIL 13, 2011
    [Twitter, URL] Content is King: 10 Tips on Effective Writing
    It helps not only for search but will also help drive ‘targeted traffic’ as your posts are repurposed through Twitter. With only 140 characters that you can use for Twitter, that’s not much more than your title and a shortened URL. Content is king as I’ve learned from mentor Michael Gass. Key words in every post titles.
  • HUBSPOT  |  FRIDAY, JANUARY 11, 2013
    [Twitter, URL] The Marketer's Guide to Pinterest SEO
    Going the “business” route also makes it easier to verify your website, add links to your Twitter and Facebook accounts, and add Pinterest buttons and widgets to your company site or blog. Hashtags are no longer just for Twitter. Optimization! If your full company name fits -- fantastic! Furthermore, be sure to verify your website.
  • HUBSPOT  |  WEDNESDAY, DECEMBER 7, 2011
    [Twitter, URL] Answers to 31 Social Media Questions You're Too Shy to Ask
    Answers to Your Twitter Questions. Can I change my Twitter username? Simply go to the 'Account' tab on Twitter, and you'll see a field to change your username. There is not an established industry best practice on this, but let's throw down a definitive answer on whether you should follow someone on Twitter. It depends.
  • SAZBEAN  |  WEDNESDAY, FEBRUARY 5, 2014
    [Twitter, URL] Five Free Tools for Startups to Measure Impact of Online Videos
    You can track what time a person clicked your url, their location, and date. Follow him on Twitter and Facebook. Video camera in action. Photo credit: Wikipedia) There are a lot of fancy tools which are being used by experts to track the progress of their video marketing campaigns. Vimeo users focus on creating creative shorts.
  • HUBSPOT  |  FRIDAY, AUGUST 21, 2015
    [Twitter, URL] Don't Make Them Wait: How to Reduce Page Weight on Your Website
    This July, Yottaa tested the browser performance of 25 URLs from different websites on the HubSpot COS using cable internet connections (in a Chrome browser) and 3G/4G iPhone connections. For example, Twitter includes Gotham in three different weights -- light, book, and medium. When it comes to your website pages, size matters. JSMin.
  • EMAGINE B2B BLOG  |  TUESDAY, MARCH 19, 2013
    [Twitter, URL] Do you know who is Linking to your Website?
    There are three ways people can come to your site: they type in your URL and get to you, they use the search engines to type in a word or phrase and then find your site from an organic or Paid search listing, or they have visited another site that has a link on it that, when a user clicks on it, takes them to your site. Inbound Links.
  • SAZBEAN  |  FRIDAY, JULY 1, 2011
    [Twitter, URL] Digging in the Cache – Rick Rolling
    With the rise of URL shorteners which can easily hide the address of the linked page, sending people to a site that they don’t expect is fairly easy.  In 2007-2008, it was a fad to trick people into visiting a page with a music video of Rick Astley singing his 1987 song “Never Gonna Give You Up&#. So, were you ever rickrolled?
  • MODERN B2B MARKETING  |  MONDAY, MAY 24, 2010
    [Twitter, URL] 5 Free B2B Marketing Tools
    For example, you could add the note, “We launched an email campaign today,” to a sudden spike in traffic. • URL Builder Tool: Analytics now includes a tool to build custom URLs to track the campaign source (i.e., From one central location, you can keep up with multiple Twitter, Facebook, LinkedIn, MySpace and other social profiles.
  • HUBSPOT  |  FRIDAY, MARCH 2, 2012
    [Twitter, URL] SEO for YouTube: How to Search Optimize Video for B2B Marketing
    To include a link in the description, just add a full URL (including [link] in your description. For example, on YouTube, the video included at the top of this post includes a URL pointing back to this post on our blog, on which we've included calls-to-action for conversion. Title & Description. Popularity/Views.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JUNE 23, 2010
    [Twitter, URL] Online Video Marketing: A Great Way to Educate Professional Tradesmen
    Click Here to Email Me Check Out the Marketing Insights Podcast The Official Podcast of Tradesmen Insights Follow Me on Twitter Thanks To All That Supported the Habitat Tool Drive [link] 55 minutes ago 5 Ways to Use Content Marketing to Attract New Business [link] 1 hour ago what kind of lead tracking system do you use? Video works!
  • HUBSPOT  |  SUNDAY, OCTOBER 13, 2013
    [Twitter, URL] Pinterest Lead Gen, Sexy Data, Blog SEO, and More in HubSpot Content This Week
    Updates keep popping up left and right for Twitter, Google, Facebook, and the like. You may have mastered the art/science of securing a deluge of leads via Facebook and Twitter. Keeping up with the latest big trends in technology, social media, and marketing can seem like an arduous task -- even for the most experienced marketers.
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, JULY 10, 2013
    [Twitter, URL] Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement
    This includes detailed research into keyword rankings for the client and competitors, analysis of Web pages for features that improve search ranks, an inbound link manager, and a Twitter client to publish posts and embed trackable URLs that measure campaign results. That''s theme number three. Emails are delivered through ExactTarget.
  • VERTICAL RESPONSE  |  FRIDAY, APRIL 3, 2015
    [Twitter, URL] 4 Social Contests that Help You Grow Your Email List and Reach New People
    Participants click on the promotion and enter their Twitter handle and email address along with their own special message about your product or service. You’ll also get a URL to the quiz, so you can promote it on other social channels and your website. Host a Facebook giveaway. Everyone loves a freebie. Tool to use: Rafflecopter.
  • HUBSPOT  |  SATURDAY, APRIL 18, 2015
    [Twitter, URL] The Story of a Rookie Mistake, a Redesign, and an Accidental Middle Finger to Google
    To find this file, type in your URL, and append the it with robots.txt, such as inbound.org/robots.txt. Twitter can provide you with high numbers of impressions, but that doesn't always equal clicks. Engagement rate and the click percentage were independent, and most of the engagement was happening on Twitter, not on The Atlantic.
  • B2B MARKETING INSIDER  |  TUESDAY, APRIL 19, 2011
    [Twitter, URL] Marketing & Sales: Integrating Social Media and Lead Generation
    URL:   [link]. Follow Paul on Twitter @nusparkmktg. This is a guest post by Paul Mosenson, President and Founder of NuSpark Marketing, www.nusparkmarketing.com , a B2B Marketing firm. Much has been discussed about the importance of aligning sales and marketing with regard to marketing automation and lead management processes.
  • HUBSPOT  |  TUESDAY, JUNE 17, 2014
    [Twitter, URL] Running Out of Email Marketing Ideas? 17 Sources of Endless Inspiration
    Sending an email with the answers to this question can make a pretty powerful email -- plus, you could reply to Jan and the rest of the thread with the URL of your email to help get more subscribers. 5) Frequently Asked Questions on Twitter. You can also look at Twitter to see what questions your leads and customers are asking.
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, MARCH 30, 2011
    [Twitter, URL] Content Curation Grows Up, Original Content Still Key
    Post a comment or leave a trackback: Trackback URL. Post Comment › Subscribe for updates Comment Share via Facebook Share via Twitter Email This Comment ( ) Share via Facebook Share via Twitter Email This Comment ( ) Share via Facebook Share via Twitter Email This what is Highlighter? Heres what they found. Share.
  • VERTICAL RESPONSE  |  MONDAY, JUNE 2, 2014
    [Twitter, URL] Useful Google Analytics: Goals and Attribution Models
    • Types of traffic: direct traffic (people who type in your URL), search engine traffic, paid traffic, or referring websites. For example, a reader may find your site via web search, and return after clicking on a link on Facebook or Twitter a week later. Then you can make changes as needed. You can even create a custom model.
  • HUBSPOT  |  TUESDAY, MAY 21, 2013
    [Twitter, URL] Are People Stealing Your Content? How (and When) to Fight Back [SlideShare]
    Here are a couple ways to find it: Copyscape : Simply plug your page’s URL into the search box, and voila! Be sure to get a full page (or at least a picture of all the content that has been stolen) and the site URL so others could potentially find the website if needed at a later date. Then the anger sets in. Not cool. what’s next?
  • MARKETING ACTION  |  THURSDAY, APRIL 25, 2013
    [Twitter, URL] Hidden Deliverability Dangers In Your Email Marketing Messages
    When we’re investigating delivery issues, there’s one area that’s often overlooked:  Domains or URLs within an email. You should also beware of using URL shorteners such as Bit.ly in your email. Use URL shorteners only in social media such as Twitter that have message length restrictions; there is no need to use them in email.
  • HALEY MARKETING  |  WEDNESDAY, DECEMBER 30, 2015
    [Twitter, URL] An Overview of My Top Content Published Throughout 2015
    Posting daily content to Facebook, Twitter, LinkedIn, Google+ might seem downright dreadful, but, if you stick with it, I promise you will start to see results. How to Write a Kick Ass Twitter Bio. Your first opportunity to convert a casual Twitter user to a follower, before they even have a chance to see your content, is your Bio.
  • HUBSPOT  |  MONDAY, APRIL 21, 2014
    [Twitter, URL] How to Be an Efficient & Effective Marketer (Without Losing Your Sanity)
    You''re getting followers on Twitter, but website traffic has dipped. If your website visitors are more high-quality than Twitter followers, refocus your efforts on blogging and content creation. Then share each post on Twitter to drive followers to your site. As a marketer, you''re an extremely busy person. Use them.
  • HUBSPOT  |  WEDNESDAY, JANUARY 23, 2013
    [Twitter, URL] Link-Building Best Practices for Targeting a UK Audience
    Our cheat sheet includes tips specifically for targeting a UK-based audience in respect to two types of SEO strategies: On-Page SEO Strategies: This includes optimizing the pages on your website for search, such as adding keywords to your URL structures, your page titles, your header tags, and so on. On-Page vs. Off-Page SEO. Here’s why.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 8, 2011
    [Twitter, URL] 10 Helpful Uses of RSS Feeds for Marketing
    Monitor Twitter for mentions of your company and industry-related terms. For Twitter specifically, you should be looking for industry tweets, @replies, and mentions of your business. So, knowing that a channel's username is what appears after the last backslash in the channel's URL (e.g. But it can be so much more to marketers.
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 3, 2010
    [Twitter, URL] The 9 Worst Ways to Use LinkedIn for Business
    However, just like Facebook and Twitter , there are several common mistakes that companies make on LinkedIn. Twitter). 5. Enter the URL. 7. It might seem like overkill to post updates on Facebook, Twitter, AND LinkedIn. LinkedIn is a powerful social network to connect with industry professionals, especially for B2B.
  • WEBBIQUITY  |  TUESDAY, MAY 14, 2013
    [Twitter, URL] 30 Awesome Blogging Guides, Tips and Resources
    And more than half of all social media-driven blog traffic comes from Facebook (28%) and Twitter (26%) combined. Contending that “Everyone always jumps onto Facebook and Twitter as one of their first social media activities. more here in 30 of the best business blogging guides and resources of the past year. Why Blog. IT DROPPED!
  • HUBSPOT  |  TUESDAY, DECEMBER 20, 2011
    [Twitter, URL] The Ultimate Guide to Optimized Social Media Updates
    Consider the following questions when publishing any social media update, whether you're on Facebook, Twitter, Google+, or LinkedIn. For example, you'll find that you can get away with posting more on Twitter than on Facebook, given the shorter lifespan of a tweet compared to a Facebook post. We'll start with Twitter.
  • WEBBIQUITY  |  WEDNESDAY, JANUARY 19, 2011
    [Twitter, URL] Best Web Presence Optimization Guides and Tips of 2010
    Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Or maybe it just hasn’t caught on. Whatever. Don’t say those words!)  of the past year. Digg this!
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 21, 2011
    [Twitter, URL] 4 Mistakes Marketers Make With QR Codes
    Making a QR code your Facebook picture, Twitter icon, or posting one on your blog isn't exactly creating a situation for a quick response. For more information about creating tracking URLs, check out the " Marketer’s Guide to Tracking Online Campaigns.". 3. Question: How do we become cool and trendy inbound marketers?
  • WEBBIQUITY  |  MONDAY, APRIL 8, 2013
    [Twitter, URL] 24 Exceptional Email Marketing Tips, Techniques and Tactics
    Add a #hashtag and use a shortened URL to save on character count. Remove the #hashtag you used in Twitter and add a compelling graphic.” Among the facts David Erickson shares here: three times as many people have email accounts as are on Facebook, and compared to Twitter the ratio is ten to one. Adam T. Between 0.5
  • VERTICAL RESPONSE  |  TUESDAY, APRIL 1, 2014
    [Twitter, URL] A Small Biz Guide to Digital Marketing Acronyms
    RT: Retweet is a re-post or forwarded message on Twitter by another user. There’s a wide variety of social media platforms like Facebook, Twitter, LinkedIn, YouTube, Pinterest, Google+ or writing your own blog. URL: Uniform Resource Locator is the web address or specific address of information found on the Internet.
  • PAUL GILLIN  |  WEDNESDAY, JANUARY 25, 2012
    [Twitter, URL] Five Facebook Tips for Small Businesses
    Intel’s Facebook welcome page features product promotions, a gateway to its international pages, jobs, discounts and even a Twitter feed. You can also use free and simple utilities like Bit.ly and Google URL Builder to track the popularity of links you post on Facebook. That’s the herd mentality at work. Tip #3: Keep it simple.
  • HUBSPOT  |  WEDNESDAY, JANUARY 19, 2011
    [Twitter, URL] How to Use Social Media Intel to Prep for a Sales Call
    Does he/she have accounts on Twitter, Facebook, LinkedIn, or another social network or community popular for your industry? If you've already connected with the prospect before the call by another means such as email, consider following them on Twitter or connecting them with on that particular social network. 3. Chime in!
  • B2BBLOGGERS  |  WEDNESDAY, NOVEMBER 3, 2010
    [Twitter, URL] B2B Copywriting and Landing Pages--Does SEO Apply? | B2Bbloggers.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Should B2B SEO Include Landing Pages? Your B2B Marketing Plan Doesn’t Need Twitter. Good point.  message recall. Or Does It? 5.
  • HUBSPOT  |  FRIDAY, MAY 2, 2014
    [Twitter, URL] Spend Less Time on Email: 19 Gmail Hacks, Shortcuts & Add-ons
    html ” to the end of the Gmail URL, you will load Gmail in basic mode, stripping the javascript coding. Smartr integrates with Facebook and Twitter to provide you a remarkably detailed address book. According to a report by McKinsey Global Institute , workers spend 28% of the work week reading and responding to emails.
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