HUBSPOT | TUESDAY, MAY 13, 2014
[Twitter, URL] 7 Quick Ways to Curate Industry Content for Your Blog
Digg: Search URL to add content. This blog post, " How to Do Keyword Research ," will be helpful in understanding how to approach selecting the right Twitter hashtags from which to curate. You''ll also end up inherently identifying some excellent Twitter accounts to follow when you start doing this hashtag curation. Blogging
TRADESMEN INSIGHTS | WEDNESDAY, APRIL 13, 2011
[Twitter, URL] Content is King: 10 Tips on Effective Writing
It helps not only for search but will also help drive ‘targeted traffic’ as your posts are repurposed through Twitter. With only 140 characters that you can use for Twitter, that’s not much more than your title and a shortened URL. Content is king as I’ve learned from mentor Michael Gass. Key words in every post titles.
MODERN B2B MARKETING | THURSDAY, MARCH 1, 2012
[Twitter, URL] 5 CEO-Worthy Metrics for Demonstrating Inbound Marketing Success
Twitter followers, Facebook fans, LinkedIn followers, blog subscribers), comments, retweets, Likes, shares, clicks, traffic, leads… and so many more. typing in your URL or searching your brand names). When they do actually convert, they are likely get to your site using a different method such as direct URL entry.
HUBSPOT | FRIDAY, SEPTEMBER 27, 2013
[Twitter, URL] How to Make a Visual Call-to-Action for Social Media [Quick Tip]
Because of the way social networks like Facebook, Twitter, Pinterest, and Google+ display images, users can''t just click on an image to be taken to your landing page. Your URL Shortener of choice. HubSpot customers, this is under your Reports tab in the Tracking URL Builder.). but what does that actually mean? visual.
HUBSPOT | FRIDAY, MARCH 9, 2012
[Twitter, URL] Your Master List of Low-Hanging Marketing Fruit
3) Embed Twitter Testimonials on Your Reviews Page: Reviews are even more impactful when it's obvious that they're real. Use Twitter's new embeddable tweets feature to add positive testimonial tweets to your website's reviews/testimonials page. Unless of course, you're Hawaiian or Arizonan.). Try sending more traffic to landing pages
SOCIAL MEDIA B2B | THURSDAY, JULY 24, 2014
[Twitter, URL] Do B2B Companies Really Need to Be on Facebook?
Step 1: Twitter. If you get good engagement on Twitter, then post exclusive content on Facebook and use Twitter to drive traffic to it. If Twitter or LinkedIn are working for you, driving traffic and leads, and otherwise serving your business and its goals, and Facebook is not, it is time to leave. Step 2: Facebook.
HUBSPOT | FRIDAY, MARCH 2, 2012
[Twitter, URL] SEO for YouTube: How to Search Optimize Video for B2B Marketing
To include a link in the description, just add a full URL (including [link] in your description. For example, on YouTube, the video included at the top of this post includes a URL pointing back to this post on our blog, on which we've included calls-to-action for conversion. Title & Description. Popularity/Views.
WEBBIQUITY | MONDAY, JULY 7, 2014
[Twitter, URL] 20 Expert LinkedIn Guides
Victoria Ipri passes along nine helpful tips, like getting your employees involved, sharing your LinkedIn page on other social media sites (“Are you using Facebook, Twitter, Google+ and other SM platforms? Ask your employees to do the same”), and adding your LinkedIn page URL to your commpany email signature. Want a Job?
B2B MARKETING UNPLUGGED | THURSDAY, OCTOBER 28, 2010
[Twitter, URL] Nobody Reads. Get Over It
If you tattoo the URL on their left buttock, they won’t (or maybe can’t) read it. follow me on Twitter: [link]. It’s really not unusual to find people crying in the ladies room at work. Often it has to do with boyfriends, football pools or American Idol. But sometimes it has to do with a truly nasty day at work. Nobody reads stuff.
B2B MARKETING ZONE POSTS | WEDNESDAY, SEPTEMBER 8, 2010
[Twitter, URL] Top 37 B2B Marketing Posts and Hot Topics August 2010
20 SEO Terms Every Good Inbound Marketer Should Know - Sales Intelligence View , August 4, 2010 301 Redirect – A redirect is a technique for forwarding one URL to another URL. Here are five ways to approach B2B Twitter engagement: 1. How did Twitter get those vital initial users? Find her on Twitter and LinkedIn.
HUBSPOT | THURSDAY, JULY 7, 2011
[Twitter, URL] Top 4 Personal Branding Myths Debunked by @DanSchawbel on [@InboundNow #28]
It can be your name (claim your URL before someone else does), or you can brand yourself around a certain topic. You can follow Dan on Twitter @DanSchawbel and on his blog , and take a look at his book, Me 2.0. Dan Schawbel joins us for another exciting episode of Inbound Now, HubSpot's social media and inbound marketing podcast !
HUBSPOT | MONDAY, DECEMBER 12, 2011
[Twitter, URL] 40 Essential SEO Terms Marketers Should Know [Glossary]
Canonical URL - The canonical URL is the best address on which a user can find a piece of information. Specifying the canonical URL helps search engines understand which address for a piece of content is the best one. Facebook, YouTube, LinkedIn, Google+, and Twitter are popular social media websites. Directory and Dmoz.
HUBSPOT | WEDNESDAY, DECEMBER 7, 2011
[Twitter, URL] Answers to 31 Social Media Questions You're Too Shy to Ask
Answers to Your Twitter Questions. Can I change my Twitter username? Simply go to the 'Account' tab on Twitter, and you'll see a field to change your username. There is not an established industry best practice on this, but let's throw down a definitive answer on whether you should follow someone on Twitter. It depends.
PUZZLE MARKETER | TUESDAY, AUGUST 14, 2012
[Twitter, URL] 3 Website Metrics to Watch Daily
Promote your deals and discounts on social media sites like Pinterest , LinkedIn, Facebook, and Twitter. Even better, link back to specific pages and deeper URLs. If you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. Well yes, but not necessarily every day.
HUBSPOT | THURSDAY, OCTOBER 6, 2011
[Twitter, URL] 12 Important Places You're Forgetting to Add Calls-to-Action
In Your Tweets and on Your Twitter Background: Consider customizing your Twitter background and including a simple CTA. While Twitter backgrounds aren't clickable, you can include a short URL in your background design. Furthermore, you can use your Twitter bio and link as CTA real estate. Connect with HubSpot
B2B MARKETING UNPLUGGED | THURSDAY, OCTOBER 6, 2011
[Twitter, URL] Still Life with Dog Biscuit: Bad Direct Mail Part 2
The sole call to action in this, well, this masterpiece, is a URL with a special access code. The URL offers no hint as to the site’s provenance and there is no evidence of Hand-Wringers insisting on a copyright line or disclaimer. Follow me on Twitter @bizmkter. Not this girl! In I went. And out came this. Try again.
HUBSPOT | THURSDAY, JUNE 19, 2014
[Twitter, URL] 60 Marketing Acronyms Every Industry Pro Should Know
Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. DM: Direct Mail, or Direct Message (Twitter). Direct Message: A message on Twitter used to get in touch with a Twitter follower directly and in private. This Twitter trend is outdated: Find out why. See SaaS.).
VOICE-BASED MARKETING | FRIDAY, APRIL 11, 2014
[Twitter, URL] Google Switches to Protected (Not Provided) Paid Search Keyword Data
Track calls from referring websites like Facebook, Twitter, partner sites, etc. Something important to note is that in order to see the keyword data, Ifbyphone customers must have the links in their Google ads destination URLs tagged appropriately. Referrals from all other sources (Bing, Yahoo, Facebook, Twitter, etc.)
HUBSPOT | SUNDAY, APRIL 14, 2013
[Twitter, URL] Facebook Home Opens Up Mobile Ad Targeting Opportunities, and Other Marketing Stories of the Week
Every Character Counts: Google Secures New URL Shortener Domain, YT.be, From The Next Web. On Twitter alone, almost 700 YouTube videos are shared every minute. Although 3 characters may not seem like much, in the world of Twitter, it could make or break a well-crafted tweet. 'Mobile advertising has been a hot topic lately.
MUTT GROUP | THURSDAY, FEBRUARY 24, 2011
[Twitter, URL] Measuring Customer Engagement
Of course we all know that there are some marketers out there who believe that the more Facebook fans or Twitter followers a company has, the more engaged their customers are likely to be. To gauge these metrics accurately, it’s crucial that Web analytics are able to track interactions at a level deeper than the URL. drive a Toyota.
SAZBEAN | FRIDAY, JULY 1, 2011
[Twitter, URL] Digging in the Cache – Rick Rolling
With the rise of URL shorteners which can easily hide the address of the linked page, sending people to a site that they don’t expect is fairly easy. Here’s an example: There’s this awesome new video that shows you how to make $10k in just 30 days with Twitter: [link]. So, were you ever rickrolled? News & Notes
BUSINESS GROWTH DEVELOPMENT | FRIDAY, JANUARY 13, 2012
[Twitter, URL] The Reasons Why Social Media Will Boost Your Sales In 2012
On pages like Facebook, Twitter, and Google+, businesses can make posts and then view customer comments and questions. For businesses that use Twitter as a social media tool, links to infographics are a great way to share your products and ideas with customers in a small URL. Quantifiable Marketing Techniques. Marketing
HUBSPOT | TUESDAY, AUGUST 17, 2010
[Twitter, URL] 11 Simple Ways B2B Companies Can Be More Social Today
This means you need a small, square-shaped icon that can be used on social network profiles such as Facebook and Twitter. Head over to Twitter , Facebook , YouTube , etc. Use Twitter Search , Alerts Grader and Boardreader to monitor search terms relating to your industry and business. and create your accounts today. account.
DELICIOUS B2BMARKETING | THURSDAY, DECEMBER 23, 2010
[Twitter, URL] 4 Tips for B2B Marketing on Facebook
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 jordanercomgo [URL=[link] These are the Air Jordan 2010 DoubleWadeSpecial Edition of the new color, two home white as the main color, and two away as the main color black. The Total Lunar Eclipse As Seen By Twitter User. link].
INDUSTRIAL MARKETING TODAY | FRIDAY, AUGUST 26, 2011
[Twitter, URL] Inbound Marketing Alone May Not Be Enough for Industrial Companies
Credibility is built over many years of performance in the field and not by the frequency of blog posts, number of Twitter followers or Facebook likes. Add Personalized URLs (PURLs) to drive people to specific landing pages. Inbound marketing with content has been getting all the attention lately. an Outlet Size of 3?,
WRITING ON THE WEB | FRIDAY, JULY 9, 2010
[Twitter, URL] Online Reputation? 4 Tips
Get URLs for your site before somebody else does so with the poor intentions. It also uses a number of Twitter accounts for business news and the industrial index. For instance, VA Mortgage Center.com ratings are shared on Twitter and on our company’s website. Twitter: the little bird that grew up strong. Be a watchdog.
HUBSPOT | WEDNESDAY, SEPTEMBER 11, 2013
[Twitter, URL] How to Add HTML Embed Codes to Your Website [Quick Tip]
Twitter. Note: You can embed any post, profile, or board from this page if you have the URL of the object you''d like to embed. Twitter. But wait a second. before we get into the nitty gritty of this tip, what the heck does "embed" mean? And what is HTML? don''t know how to code at all! 1) Generate the embed code. Facebook.
HUBSPOT | TUESDAY, JULY 29, 2014
[Twitter, URL] The Forgetful Person's Guide to Staying Organized at Work
For example, I need to check out the backend of HubSpot blog approximately a bagillion times a day to make sure posts are properly scheduled and monitor the performance of recently published content -- and of course, I can never remember the direct URL to enter. 'At some point in our lives, we have to just accept who we are. Click it.
HUBSPOT | WEDNESDAY, SEPTEMBER 21, 2011
[Twitter, URL] 4 Mistakes Marketers Make With QR Codes
Making a QR code your Facebook picture, Twitter icon, or posting one on your blog isn't exactly creating a situation for a quick response. For more information about creating tracking URLs, check out the " Marketer’s Guide to Tracking Online Campaigns.". Question: How do we become cool and trendy inbound marketers? Weeks later.).
KOMARKETING ASSOCIATES | THURSDAY, MAY 15, 2014
[Twitter, URL] An Eight-Step Process for Creating Front-Page B2B Industry News
Create unique URLs. Social media networks (Twitter, Facebook, Google+, and LinkedIn) are a great place to start, as they provide an excellent opportunity to share content and engage with others in the industry. Or, as I interpreted it: “What do you want to be when you grow up?” Developing a Client Questionnaire. Research. Pulse.
HUBSPOT | TUESDAY, JANUARY 10, 2012
[Twitter, URL] 9 Unique Ways to Generate Leads With QR Codes
2) Create Your QR Code: Once you’ve created your landing page, copy the URL into a QR code generator. Paste your landing page URL into the QR code generator and, like magic, your QR code will be generated on the spot. This is a guest blog post written by Jamie Turner, founder and chief content officer of the 60 Second Marketer.
DIANNA HUFF - B2B MARCOM | FRIDAY, JUNE 3, 2011
[Twitter, URL] Why Google Reader Should Be Your New BFF
When I read something that I think my Twitter following might find of interest, I post a quick summary and a link to the post or article. Hootsuite is a great tool for this type of work as it allows you to post to each platform you're using -- i.e. Twitter, Facebook, LinkedIn, etc. Tweet June, 2011. Published by Dianna Huff. Welcome!
HUBSPOT | FRIDAY, SEPTEMBER 30, 2011
[Twitter, URL] How to Measure Your Social Media Lead Generation Efforts
Follow her on Twitter @ashjbee. For example, using a shortened URL like Ow.ly Click-Throughs – Conversions don’t happen on Twitter or Facebook per se, but clicks from your social channels to your landing pages, ecommerce store, order page, etc. Did they sign up to your program when they clicked on a Twitter link?
DELICIOUS B2BMARKETING | WEDNESDAY, MARCH 30, 2011
[Twitter, URL] Content Curation Grows Up, Original Content Still Key
Post a comment or leave a trackback: Trackback URL. Post Comment › Subscribe for updates Comment Share via Facebook Share via Twitter Email This Comment ( ) Share via Facebook Share via Twitter Email This Comment ( ) Share via Facebook Share via Twitter Email This what is Highlighter? Heres what they found. Share.
SOCIAL MEDIA B2B | WEDNESDAY, FEBRUARY 22, 2012
[Twitter, URL] 5 B2B Social Media Questions to Ask about LinkedIn Answers
Each question has a unique URL, which means you can ask the same question to your Twitter followers, and have them respond on LinkedIn. B2B companies have been successful growing their business and driving leads from LinkedIn, and many still continue to wonder how they do this. How Do I Ask a Question? How Do I Answer a Question?
HUBSPOT | THURSDAY, JUNE 7, 2012
[Twitter, URL] 7 Expert Email Marketing Tips You're Probably Missing Out On
Here, we’ve created a segment of contacts who have Twitter follower counts of more than 1,000. As more of our contacts’ Twitter follower counts grow and cross that 1,000-follower threshold, the list will also grow. newsletter, twitter, adwords, etc.). en&url= [link]. How to Warm Up an IP Address.
WEBBIQUITY | WEDNESDAY, MARCH 27, 2013
[Twitter, URL] 26 Outstanding LinkedIn Tips and Tactics
Stating that “We already know that LinkedIn is more effective at generating leads than Facebook or Twitter. Create images that are 640×220 pixels, upload them to your page and add a unique URL, preferably to a landing page, and you have free ads”) and incorporating video with a call to action. ” Looking for a new job?
HUBSPOT | THURSDAY, SEPTEMBER 26, 2013
[Twitter, URL] The 45 Inbound Marketing Terms You Should Know [Glossary]
Ensuring that key pieces of the specific page (content, title tag, URL, and image tags) include the desired keyword will help a page rank for that particular phrase. The information encoded may be text, URL, or other data. Twitter. There you have it -- a tweetable definition of Twitter. B Testing. Analytics. Blogging.
B2B MARKETING UNPLUGGED | FRIDAY, DECEMBER 7, 2012
[Twitter, URL] A Tale of Two Transit Ads
In the call to action we have our toll-free number and email and, interestingly, no URL. Follow me on Twitter @bizmkter. What the heck is happening to transit advertising? used to be able to kill a ten-minute subway ride by reading the ads. They were never particularly good, but they amused. Uh oh. Forgot about commuter trains.
ENGAGE | WEDNESDAY, MAY 18, 2011
[Twitter, URL] The Next Big Thud
If not, simply listing a URL may yield better results, even if it seems old-fashioned. After all, even firmly established tools — Facebook pages and Twitter feeds — will fail if someone is not there to fill them with useful content and interaction. W hen it comes to gadgets and tech, I used to be a late adopter. GPS stopped working.
READYPULSE | MONDAY, JUNE 17, 2013
[Twitter, URL] ReadyPulse Now Offers Instagram Brand Promotion Capabilities
In its recent report Pew Research highlighted the recent trend of teens spending more time on Instagram and Twitter and away from Facebook. ReadyPulse allows you to customize the web page URL you want your participants to visit after joining the Instagram promotion. Highlights. Match photos with products to enable shopping. Traffic.
B2B MARKETING ZONE POSTS | TUESDAY, NOVEMBER 2, 2010
[Twitter, URL] Top 56 B2B Marketing Posts October 2010
50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. How do you PROVE the value of Twitter? Twitter (141).
HUBSPOT | WEDNESDAY, JUNE 1, 2011
[Twitter, URL] How to Create a Winning Contest with Social Media
To generate some pre-contest buzz, the museum started conversations on Twitter (using hashtag #MATM) and inspired bloggers and mainstream media channels to cover this unique experiment; BoingBoing, Mediabistro, PBS, The Huffington Post, ChicagoNow, and other mainstream outlets and local blogs wrote about the contest ( see example ).
HUBSPOT | MONDAY, JULY 2, 2012
[Twitter, URL] 10 Marketing Pairings That Go Together Like a Steamy Summer Romance
If you have a company Twitter presence, chances are you've needed to shorten a link or two. Including links in your tweets is critical for driving traffic (and leads) from Twitter to your website, but with that pesky 140-character limit holding you back, your lengthy URLs will always need some slimming down. Danny and Sandy.
KOMARKETING ASSOCIATES | THURSDAY, JUNE 26, 2014
[Twitter, URL] How To Blend B2B SEO Into On-Site Content Development
As illustrated in this screen grab of a tweet from Shaun Moynihan in late 2012, @Moynihan received an astounding 2,300 retweets and 630 favorites for it, but The Atlantic actually covered “Twitter’s Best Joke”, among other humorous variations, nearly a year earlier. Unfortunately, the joke is based on a bit of truth.
WEBBIQUITY | WEDNESDAY, DECEMBER 12, 2012
[Twitter, URL] 24 of the Best Google+ Guides, Tips, Rants and Raves of 2012
Again arguing against the “Google+ is a ghost town” thesis, Donnie Bryant here provides a handful of helpful tips for getting more performance out of a Google+ business page, from creating a short URL and maximizing the use of photos and video to encouraging sharing. So what makes Google+ special? Google+ Guides and Tips. You can!
HUBSPOT | THURSDAY, FEBRUARY 20, 2014
[Twitter, URL] The Nonprofit's Guide to Better Social Media Marketing Through Employees
Italian security researchers recently found that one out of every ten Twitter followers is fake, while video blogger Derek Muller reports that a majority of the Facebook followers on his brand page generated by paid ads are bogus. This limits your reach to however many brand fans and followers you can generate. Coordinate Postings. nonprofi
SOCIAL MEDIA B2B | WEDNESDAY, MAY 25, 2011
[Twitter, URL] 12 Tips to Produce Compelling B2B Video
The end of a video should end with a company URL or a landing page. Embed the video on your company blog and drive traffic back to it with updates on Twitter and LinkedIn. Steps to Make B2B Social Media Produce Sales Blogging, engaging, listening to customers on Facebook or Twitter. Keep it Simple. Compose Like a Photographer.
B2B IDEAS @ WORK | MONDAY, FEBRUARY 27, 2012
[Twitter, URL] SEO FYI: 9 Tips for B2B Website Lead Generation Improvement
Here are 9 tips to improve B2B website home page for improved lead generation: The Page title: The page title is the text that appears in the blue bar above a website’s URL in a browser. blog or Twitter feed work well here. Visitors can then access an offer by providing contact information on a landing page.
MARKETRI | THURSDAY, FEBRUARY 21, 2013
[Twitter, URL] How Your A/E/C Firm Can Build a Rewarding Presence on Pinterest
As you’re creating your Pinterest profile, you’ll have the option to enter your website URL. Connect your profile with Twitter and Facebook. If your firm is also active on Twitter and Facebook, you may connect these profiles directly to Pinterest under the “Account Settings” page for your profile.
INBOUND SALES NETWORK | THURSDAY, MARCH 3, 2011
[Twitter, URL] Is Your Social Media Strategy a Field of Dreams?
Recently, I have seen a huge influx of companies getting into social media marketing; they setup up all their accounts on Facebook, Twitter, and Linked and just expect the leads to just come pouring in. So many times, I see companies jump on Twitter or Facebook, just to find no results/only to obtain no results. Twitter. Step 1.
SAVVY B2B MARKETING | MONDAY, MARCH 8, 2010
[Twitter, URL] A Platform for Syndicating B2B Content to Partners
For example, say a vendor delivers a mailing that the reseller sends out with a URL to the reseller's site, and the recipient clicks the link in the mailing and ends up purchasing a product on the reseller's Web site – we can track that process from beginning to end. You can follow her on Twitter or read more of her posts on Savvy B2B
WEBBIQUITY | THURSDAY, AUGUST 26, 2010
[Twitter, URL] 35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)
It’s John Haydon again, this time in video form, answering 13 common yet vexing questions about Facebook like how to edit your thumbnail, how to set up a custom view for new visitors, and how to easily create a custom URL for your Facebook page. Facebook is an extraordinary phenomenon. It’s inspired a movie. How do you do it?
MARKETING ACTION | MONDAY, JANUARY 27, 2014
[Twitter, URL] How to Leverage LinkedIn for Lead Generation and Recruitment
'Though it might lack the flair its younger siblings on social possess (Facebook, Twitter, et al.), In fact, Forbes reports content sharing on LinkedIn rose by 15% in the third quarter of 2013, at a rate faster than larger content-sharing giants such as Facebook and Twitter. your URL here]). LinkedIn for Recruiting. license.
WEBBIQUITY | TUESDAY, JANUARY 15, 2013
[Twitter, URL] 24 More of the Best Facebook Guides, Stats and Rants of 2012
” How to Add A Twitter Tab to Your Facebook Page [Quicktip] by Hongkiat. Mustaza Mustafa presents a richly illustrated, step-by-step process for using the CertifiedSeller app to add a Twitter profile link to your tab on Facebook timeline. aging demographic may be cause for concern. Will Facebook lose ground to Google+?
WINDMILL NETWORKING | MONDAY, AUGUST 20, 2012
[Twitter, URL] Hospitality Industry Social Media: “Get Social” Pages are Perfect
For example, Mirage Hotel & Casino in Las Vegas has a “ socialize ” page, which lists the URLs of their social media. The Mesa Convention and Visitors Bureau in Arizona does a great job with their “ Get Social ” page, where they list the Twitter accounts associated with the numerous facets of the city.
WEBMARKETCENTRAL | TUESDAY, NOVEMBER 10, 2009
[Twitter, URL] Best of 2009 (So Far): AdWords Tips and Tactics, Part 2
This includes the capability to use multiple destination URLs, track all activity including mouseovers, and exercise greater creativity in producing ads. How can you utilize rich media ads to take advantage of the coverage provided by Google's content network? Another Inside AdWords post worth checking out is AdWords Editor 7.5.1
WEBBIQUITY | WEDNESDAY, JANUARY 26, 2011
[Twitter, URL] Best SEO Guides, Tips and Resources of 2010
Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building. Twitter & Facebook links affect SEO on Google and Bing by Web SEO Analytics. 93% of these decision makers use search to begin the buying process.
SOCIAL MEDIA B2B | FRIDAY, JANUARY 6, 2012
[Twitter, URL] 5 Ridiculous B2B Social Media Marketing Myths
Why not try testing including your LinkedIn Company Page URL? You might want to send a custom product focused email to anyone who is an existing lead and mentions your product on Twitter. B2B social media is gaining wider adoption. We are past arguing if B2B companies can use social media like we did in the early days of this blog.
HUBSPOT | MONDAY, DECEMBER 16, 2013
[Twitter, URL] 16 Free Tools That Make Content Creation Way Easier
Storify''s claim to fame has long been embedding Twitter conversations or individual tweets into your blog posts. just search under the Twitter option in Storify, drag and drop the tweets I want to include, and -- presto -- content curated in very little time: 2) Click to Tweet. recommend shortening the URL with a service like bit.ly
HUBSPOT | THURSDAY, JANUARY 23, 2014
[Twitter, URL] The "Three A's" of Nonprofit Social Media Engagement
Don’t be afraid to ask for Twitter usernames or other social URLs, and store them with other contact information in your donor database. There’s no reason not to solicit donations directly from Twitter, Facebook, and the like, provided your appeals occur proportionately to other forms of content. 1) Appreciation.
INBOUND SALES NETWORK | THURSDAY, NOVEMBER 24, 2011
[Twitter, URL] Is Content Curation Stealing or a Shrewd B2B Marketing Practice?
So does working Twitter, LinkedIn (B2B) and Facebook (B2C). They would change the title and URL for my post on their site. Many companies are starting to realize that content marketing is the future of B2B marketing. Content marketing is changing the way B2B marketers work. Manager of Social Media for SAP. Tony Karrer : Great question!
HUBSPOT | MONDAY, MAY 3, 2010
[Twitter, URL] How to Use a Blog to Increase Organic Traffic
2) Optimize your post around your keyword (Page Title, URL, H1) The most important places to included keywords on any page of your site is in the page title, the URL and the H1 tag. Depending on your blogging software there could be different ways of editing your page title, URL and H1. The answer, write about your keywords.
WINDMILL NETWORKING | MONDAY, DECEMBER 13, 2010
[Twitter, URL] 15 Best WordPress Plugins for Social Media and SEO Optimized Websites for 2011
The ability to choose which ReTweet button you want: Twitter, TweetMeme, or Topsy. Choose whichever URL shortener you want to use. This handy little widget allows you to easily place social media icons on your sidebar which link to your social media properties by simply inputting the URLs of each of your profiles. DiggDigg.
HUBSPOT | TUESDAY, SEPTEMBER 11, 2012
[Twitter, URL] 12 Revealing Marketing Stats About Facebook for Business
Encourage Twitter followers to become Facebook fans, Facebook fans to comment on your LinkedIn page, and Pinterest users to share their images on your Facebook Timeline. Think of the content you'd like to post to Facebook during the upcoming week, and craft the copy, shortened links (don't forget to include a tracking URL !),
SYNECORE | SATURDAY, FEBRUARY 1, 2014
[Twitter, URL] Pin to Win: Social Sharing on Pinterest Trumps Email
This is especially true for B2C brands and companies with an e-commerce function, given that images appearing on a company’s boards can be linked to external URLs (for example, if a user clicks on an image, he or she can be brought to the company’s ecommerce site checkout page). Most of that growth was driven by women, who account for 56.76
WRITESPARK | TUESDAY, OCTOBER 28, 2008
[Twitter, URL] When the Draft has "Problems"
TrackBack URL for this entry: [link]. Twitter Updates. follow me on Twitter. WriteSpark Tech Marcom Insights. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Case Studies. Content Marketing. TrackBack.
CONTENT MARKETING TODAY | MONDAY, MARCH 29, 2010
[Twitter, URL] Marketing Like the Big Boys—Facebook for Small Business
Establish feeds whereby all of your groups and networks can see your latest blog posts and tweets (yes, you can integrate your Twitter activity into your Facebook page). Try adding your Facebook URL to your email signature, business cards, or other company literature. You really have no clue how to do it. Don’t worry. And it’s cheap.
HUBSPOT | THURSDAY, DECEMBER 6, 2012
[Twitter, URL] 6 Tips for Creating Content That Spreads Naturally
mean, think about how often content is shared across the web -- there are one billion Facebook users, and according to Twitter itself , there are about one billion tweets sent every two and a half days. We’ve all been there -- you hit publish on a blog post and expect the social shares, page views, and agreeable comments to start rolling in.
WEBBIQUITY | TUESDAY, JUNE 8, 2010
[Twitter, URL] Social Media: Making Friends for Fun & Profit
Twitter. 1. Think carefully about your Twitter name. Use a URL shortener like bit.ly We’ve got some useful first steps in the booklet on Facebook specifically, as well as additional tips on both LinkedIn and Twitter. Guest post by Kim Albee. Should you participate? What avenues will be most fruitful? or su.pr
WEBBIQUITY | MONDAY, APRIL 8, 2013
[Twitter, URL] 24 Exceptional Email Marketing Tips, Techniques and Tactics
Add a #hashtag and use a shortened URL to save on character count. Remove the #hashtag you used in Twitter and add a compelling graphic.” Among the facts David Erickson shares here: three times as many people have email accounts as are on Facebook, and compared to Twitter the ratio is ten to one. Adam T. Between 0.5
WINDMILL NETWORKING | THURSDAY, MARCH 8, 2012
[Twitter, URL] Social Media Event Marketing – 6 Things to Do Before Your Event
1) Create and promote a hashtag In the world of event marketing, utilizing the power of Twitter hashtags in coordination with an event is almost a no-brainer for many in 2012. Hashtags are not only important for social media engagement regarding around your event – they also become search engine indicators that go beyond Twitter.
WEBBIQUITY | WEDNESDAY, JANUARY 19, 2011
[Twitter, URL] Best Web Presence Optimization Guides and Tips of 2010
Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. Or maybe it just hasn’t caught on. Whatever. Don’t say those words!) of the past year. Digg this!
HUBSPOT | TUESDAY, APRIL 30, 2013
[Twitter, URL] Two Personas Every Marketer Should Care About, Even if They Never Buy
For example, there are only 34 Twitter users in New York who have “plumber” in their bio. 2) Copy the FollowerWonk search URL and paste it into TagCrowd. You will get back a list of other common words these people have in their Twitter bio. 'At HubSpot we talk about personas a lot. The Company Fan. It''s a lot different, right?
VIDYARD | WEDNESDAY, MARCH 5, 2014
[Twitter, URL] Distribution Checklist: Where to Share Your Videos for Maximum Reach
After uploading your slides, in the ‘My Uploads’ section, beside the SlideShare you’d like to change, click ‘Edit > Add Video” Enter the URL of your YouTube video, select which slide you’d like it to appear after and you’re set. First off – don’t stress, we’ve all done it. YouTube.
HUBSPOT | MONDAY, DECEMBER 3, 2012
[Twitter, URL] 8 Real-Life Examples of Engaging Pinterest Contests
We bet they even promoted the campaign on Twitter, too.) Participants were asked to pin their favorite email marketing creative and submit the URL to the online version of their email to a dedicated landing page. Running contests in social media can get pretty sticky. Go ahead. Experiment with one yourself. We triple dog dare you.
B2B MARKETING INSIDER | THURSDAY, JUNE 3, 2010
[Twitter, URL] 6 Content Marketing Tips That Drives Leads
Create content (blog, video, etc), Optimize that content for Search (titles, URLs, meta data), Promote Content on Social Media Networks (FB, LI, Twitter, etc). Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Stay away from arbitrary boundaries like SIC codes and Revenue range or employee size.
TRADESMEN INSIGHTS | WEDNESDAY, SEPTEMBER 15, 2010
[Twitter, URL] Electricians are SHOCKED! Limited Social Media Equals Unlimited.
Some people truly believe that for most local businesses engaging in Social Media ( e.g. Facebook, Twitter, LinkedIn, blogging, etc. Maybe Twitter, Facebook and LinkedIn aren’t for them, but these geo local sites are just what the doctor ordered. Also…are you on Twitter and Facebook? On Twitter I am @RiaEnjolie.
INBLURBS | TUESDAY, NOVEMBER 2, 2010
[Twitter, URL] Get Help for Your Social Marketing
For example, if you link your website with Twitter feed, your new posts on twitter will be tweeted directly. You need to insert short links: You need convert your long URL of your website into short link url while posting on these sites by which will be easy to post along with the link of your website along with the post.
HUBSPOT | TUESDAY, DECEMBER 27, 2011
[Twitter, URL] 16 Quick Ways to Squeeze More ROI From Your Blog
Extend your reach beyond just Twitter, and include social sharing buttons for LinkedIn, Google+, Facebook, and any other social media sites on which you participate. Optimize your URL architecture. The structure of your URL should include a slug at the end with the title of your blog post. Insert calls-to-action. Tag your posts.
VERTICAL RESPONSE | MONDAY, JUNE 2, 2014
[Twitter, URL] Useful Google Analytics: Goals and Attribution Models
• Types of traffic: direct traffic (people who type in your URL), search engine traffic, paid traffic, or referring websites. For example, a reader may find your site via web search, and return after clicking on a link on Facebook or Twitter a week later. Then you can make changes as needed. You can even create a custom model.
HUBSPOT | WEDNESDAY, JUNE 25, 2014
[Twitter, URL] The Ultimate Guide to Embedding Social Media Posts on Your Website
In this post, you''ll find the ultimate step-by-step guide to embedding social media posts on your website from Twitter, Facebook, Pinterest, Google+, YouTube, Vine, and SlideShare. Step 4: Add "tw-align-center" after the words "twitter-tweet." ( You can learn more about this method here.). Table of Contents. Tweets. Facebook Posts.
HUBSPOT | WEDNESDAY, JANUARY 19, 2011
[Twitter, URL] How to Use Social Media Intel to Prep for a Sales Call
Does he/she have accounts on Twitter, Facebook, LinkedIn, or another social network or community popular for your industry? If you've already connected with the prospect before the call by another means such as email, consider following them on Twitter or connecting them with on that particular social network. This is what I learned.
DELICIOUS B2BMARKETING | TUESDAY, DECEMBER 11, 2012
[Twitter, URL] A 50-Point Checklist For Creating The Ultimate Landing Page
You should follow Oli Gardner on Twitter | Google+. Oli writes about conversion centered design and is one of the main voices of the Unbounce Twitter account. Oli writes about conversion centered design and is one of the main voices of the Unbounce Twitter account. Landing Pages & Twitter. Custom URLs. Twitter.
WEBBIQUITY | TUESDAY, MAY 14, 2013
[Twitter, URL] 30 Awesome Blogging Guides, Tips and Resources
And more than half of all social media-driven blog traffic comes from Facebook (28%) and Twitter (26%) combined. Contending that “Everyone always jumps onto Facebook and Twitter as one of their first social media activities. more here in 30 of the best business blogging guides and resources of the past year. Why Blog. IT DROPPED!
LEADSLOTH | TUESDAY, JULY 14, 2009
[Twitter, URL] SEO Optimization - 3 Steps to Success
Relevant content means that the keywords from the search query appear frequently on the page, and in the right places (Title, URL, Headings). Consider creating “link bait : popular topic formats are “top 10 rules for… or a list of blogs or Twitter accounts that cover your space. How Search Engines Work.
MANHATTAN MARKETING MAVEN | SUNDAY, SEPTEMBER 12, 2010
[Twitter, URL] The 6 Most Important Issues in Social Media
Twitter has 145 million and LinkedIn is up to 60million. Twitter, with 29 million active users each month, is about instant news and quick reactions to news or pop culture developments. Now that social networks have achieved global scale, the conversion shifts from quantity to quality. Differentiation.
MODERN B2B MARKETING | MONDAY, DECEMBER 16, 2013
[Twitter, URL] Don’t Be a Data Creep: Use Data to Add Value
You’ll decrease the number of fields they have to complete, and as a bonus, you’ll collect data such as Twitter handles, Facebook URLs, or LinkedIn profiles. 'Author: Dennis Bronnikov Consumers reveal tons of information about themselves on the internet – their gender, geographic location, contact information…the list goes on.
BIZNOLOGY | TUESDAY, DECEMBER 6, 2011
[Twitter, URL] Inside a Social Media News Release
More importantly is what I circled in red, the “Share This” embed with the easy-to-share-to-Twitter-Facebook-Yahoo!-Etc Well, we were afraid that if we did, bloggers would share on social media and social network and with either their Facebook or Twitter friends and followers instead of posting it on their blogs. The News.
HUBSPOT | MONDAY, OCTOBER 8, 2012
[Twitter, URL] How to Painlessly Transition Your Company to Inbound Marketing
Use it in quotes, to start Twitter chats, when citing stats. This could be through a QR code like Gucci did below, or by simply including a URL. Generate reports that show you the number of times your hashtags were mentioned on Twitter. Of course not. Even if it was true. Note: it's not.). here's what to do. But be strategic.
HUBSPOT | WEDNESDAY, SEPTEMBER 4, 2013
[Twitter, URL] 9 Do's and Don'ts for Creating Outstanding Facebook Cover Photos [+Free Templates]
Bonus: If you need help creating cover photos for all your social networks, we''ve created free templates you can use for Twitter, Facebook, LinkedIn, YouTube, and Google+. We''d recommend using one or two at most -- maybe to promote an event or Twitter/Facebook chat. I''ll give you a few hints. You probably guessed it by now.
MARKETING INTERACTIONS | FRIDAY, AUGUST 20, 2010
[Twitter, URL] Webinar Q&A: Content is Marketing Currency - Australian Audience
They include: Phrasing, Webinars, Blogs, Twitter Streams, LinkedIn, Bit.ly Examples include attendees Tweeting from conferences, seminars and workshops using the event's Twitter hashtag and personalized URLs in direct mail pieces. We didn't have time to get to all the questions, so I'd like to do so now. Q.
HUBSPOT | THURSDAY, APRIL 22, 2010
[Twitter, URL] 8 Enhancements to LinkedIn's Sharing Feature Make Your Content Even Sexier
The ability to preview, edit or delete content you're sharing A re-share feature that allows you to easily share content posted by someone else (think of it as a retweet on Twitter ) Ease of off-site sharing for articles you find shared on LinkedIn Availability of shortened lnkd.in Here's a quick, 47-second overview of the enhanced features.
LOOPFUSE | MONDAY, OCTOBER 28, 2013
[Twitter, URL] How to win at marketing automation and your next chili cook-off
We have our own solutions with the basic action URL submission or use of our API. You can follow LoopFuse on Twitter here or join us on our Facebook fan page here. 'Yes, that's Richard's chili. There are ingredients or materials that need to be combined in a particular manner to end up with the desired result.
SAVVY B2B MARKETING | THURSDAY, JUNE 24, 2010
[Twitter, URL] Mama Nature’s Marketing Tips: 16 Tips for a Strong Social Web Root System
Identify relevant blogs, Facebook groups, forums, news outlets, twitter, LinkedIn groups, professional associations, etc. Your presence is more credible and recognizable when you use the same branding elements (logo, name, URL, profile description, etc) across the Web. noticed that most of the fallen trees were fir trees. Listen.
VERTICAL RESPONSE | TUESDAY, APRIL 1, 2014
[Twitter, URL] A Small Biz Guide to Digital Marketing Acronyms
RT: Retweet is a re-post or forwarded message on Twitter by another user. There’s a wide variety of social media platforms like Facebook, Twitter, LinkedIn, YouTube, Pinterest, Google+ or writing your own blog. URL: Uniform Resource Locator is the web address or specific address of information found on the Internet.
WRITTENT | FRIDAY, JUNE 20, 2014
[Twitter, URL] Maximize Blog Traffic with Top 27 SEO Plugins
Redirects prevent broken links when a URL or Permalink is changed. It does that by adding Microdata, Twitter Cards, and Facebook Open Graph to websites, and integrating Authorship. Tweet Old Post tweets about those old, forgotten blog posts on your site, breathing life into them again by driving Twitter traffic. Sure you do.
MARKETING ACTION | FRIDAY, DECEMBER 6, 2013
[Twitter, URL] 5 Ways to Promote Your Webinar
Use different URLs for each channel, so after the event you can track which channels delivered the most (or best) registrants. Set up event pages on sites such as Facebook and LinkedIn, and promote the webinar on Twitter and on your organization’s blog. On Twitter, the two-week warning probably will not be effective. In the U.S.,
HUBSPOT | THURSDAY, OCTOBER 27, 2011
[Twitter, URL] 101 Signs You're an Inbound Marketer
Even your personal Facebook, Twitter, and LinkedIn accounts include calls-to-action. When Twitter goes down, you feel lost. You follow more internet marketing celebrities on Twitter than mainstream pop celebrities. You have a favorite URL shortener. You have multiple monitors to monitor Twitter and Facebook as you work.
HUBSPOT | WEDNESDAY, DECEMBER 11, 2013
[Twitter, URL] A Year in Review: The Biggest Social Media Updates of 2013
The 3 Most Important Twitter Updates of 2013. 1) Twitter (finally) went public. about Twitter’s initial public offering in November 2013. At the time of its IPO, Twitter hadn''t made any money. 2) Twitter images began showing automatically in users'' streams. 3) Twitter introduced Lead Generation Cards.
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