HUBSPOT | WEDNESDAY, SEPTEMBER 14, 2011
[Twitter, URL] 7 Ways to Optimize Content for Social Sharing
While it's a good idea to make sure you're spreading it to your direct network of fans and followers on sites like Facebook , LinkedIn, Twitter, and Google+, the true value that social media provides is its ability to spread content beyond your direct network of social media connections. So what can you do to help move this process along?
VIRALLY BLOG | WEDNESDAY, APRIL 29, 2015
[Twitter, URL] What Is Dark Social Media?
Dark social media has been around longer than Facebook and Twitter, but nobody has quite realised just how much power it has. When Those who arrived on specific article pages must have been referred, as people will not sit and type long URLs in the address bar. Dark social is a term coined by Alexis C.
VERTICAL RESPONSE | TUESDAY, FEBRUARY 3, 2015
[Twitter, URL] 6 Time-Saving Business Tools to Help You Get Organized
Insert Buffer – a tool that allows you to automate your posts across popular social media networks like Facebook and Twitter, saving you time while growing your social reach. Getting ( and staying ) organized is a goal for many busy small business owners juggling multiple tasks with limited time. Evernote is free to use.
KOMARKETING ASSOCIATES | THURSDAY, DECEMBER 5, 2013
[Twitter, URL] 12 Simple Ways to Build Links Through Events
While we don’t always love giving away our personal information, make sure to fill out your website URL info. Check out the event’s Facebook page, Twitter hashtag, LinkedIn group, etc. Events also offer an opportunity for businesses to increase their brand visibility and gain a few links to their site. Registration. Probably not.
HUBSPOT | SUNDAY, APRIL 14, 2013
[Twitter, URL] Facebook Home Opens Up Mobile Ad Targeting Opportunities, and Other Marketing Stories of the Week
Every Character Counts: Google Secures New URL Shortener Domain, YT.be, From The Next Web. On Twitter alone, almost 700 YouTube videos are shared every minute. Although 3 characters may not seem like much, in the world of Twitter, it could make or break a well-crafted tweet. Mobile advertising has been a hot topic lately.
EMAGINE B2B BLOG | TUESDAY, MARCH 19, 2013
[Twitter, URL] Do you know who is Linking to your Website?
There are three ways people can come to your site: they type in your URL and get to you, they use the search engines to type in a word or phrase and then find your site from an organic or Paid search listing, or they have visited another site that has a link on it that, when a user clicks on it, takes them to your site. Inbound Links.
HUBSPOT | FRIDAY, DECEMBER 5, 2014
[Twitter, URL] 12 Clever Ways to Use More Visuals on Social Media
That''s where this post comes in -- the purpose of this article is to explain the best (and often easiest) tips for adding visuals to your social media posts. 1) Maximize Twitter''s Images. They are wrong -- Twitter is a powerful visual-marketing platform too. There are several ways to maximize your Twitter content with visuals.
SALES PROSPECTING PERSPECTIVES | TUESDAY, JULY 3, 2012
[Twitter, URL] Is Your Marketing Content Leaving Footprints In The Sand?
Twitter- Tweet you post in your own words, don’t just take the title and copy it into TweetDeck or Hootsuite and add the shortened URL. Use your Twitter post as your opportunity to comment on the content or use a line that will entice readers to open your tweet. So how do you get your information out into the industry?
WEBBIQUITY | WEDNESDAY, MARCH 27, 2013
[Twitter, URL] 26 Outstanding LinkedIn Tips and Tactics
Stating that “We already know that LinkedIn is more effective at generating leads than Facebook or Twitter. Create images that are 640×220 pixels, upload them to your page and add a unique URL, preferably to a landing page, and you have free ads”) and incorporating video with a call to action. ” Looking for a new job?
DIGITAL VOICES | FRIDAY, OCTOBER 4, 2013
[Twitter, URL] This Week in Digital Strategy 10.4.13
Social activity like Facebook “likes”, “Retweets” on Twitter, and “Pins” on Pintrest had a significant correlation to higher search engine placement. Happy Friday, everyone! This was another busy and informative week in the world of digital strategy. They risked lost traffic and sales.
HUBSPOT | WEDNESDAY, SEPTEMBER 4, 2013
[Twitter, URL] 9 Do's and Don'ts for Creating Outstanding Facebook Cover Photos [+Free Templates]
Bonus: If you need help creating cover photos for all your social networks, we''ve created free templates you can use for Twitter, Facebook, LinkedIn, YouTube, and Google+. We''d recommend using one or two at most -- maybe to promote an event or Twitter/Facebook chat. It takes up almost a quarter the screen on most desktop browsers.
HUBSPOT | THURSDAY, SEPTEMBER 26, 2013
[Twitter, URL] The 45 Inbound Marketing Terms You Should Know [Glossary]
Ensuring that key pieces of the specific page (content, title tag, URL, and image tags) include the desired keyword will help a page rank for that particular phrase. The information encoded may be text, URL, or other data. Twitter. There you have it -- a tweetable definition of Twitter. U. Analytics. Blogging. Content.
WEBBIQUITY | MONDAY, JULY 7, 2014
[Twitter, URL] 20 Expert LinkedIn Guides
Victoria Ipri passes along nine helpful tips, like getting your employees involved, sharing your LinkedIn page on other social media sites (“Are you using Facebook, Twitter, Google+ and other SM platforms? Ask your employees to do the same”), and adding your LinkedIn page URL to your commpany email signature. Want a Job?
B2B MARKETING UNPLUGGED | THURSDAY, OCTOBER 6, 2011
[Twitter, URL] Still Life with Dog Biscuit: Bad Direct Mail Part 2
The sole call to action in this, well, this masterpiece, is a URL with a special access code. The URL offers no hint as to the site’s provenance and there is no evidence of Hand-Wringers insisting on a copyright line or disclaimer. Follow me on Twitter @bizmkter. Not this girl! In I went. And out came this. Try again.
WEBBIQUITY | WEDNESDAY, DECEMBER 12, 2012
[Twitter, URL] 24 of the Best Google+ Guides, Tips, Rants and Raves of 2012
Again arguing against the “Google+ is a ghost town” thesis, Donnie Bryant here provides a handful of helpful tips for getting more performance out of a Google+ business page, from creating a short URL and maximizing the use of photos and video to encouraging sharing. So what makes Google+ special? Google+ Guides and Tips. You can!
SAVVY B2B MARKETING | TUESDAY, FEBRUARY 2, 2010
[Twitter, URL] How a Viral Email Campaign Helped Juniper Networks Triple its Contact Base and Boost Advocacy
We also became aware that the URL with our book offer was posted on blogs around the world. technologies and social-media platforms, including YouTube, live chat, forums, and Twitter. While it was extremely time-consuming for this employee to respond, she ultimately built up a large Twitter following. " Q.
HUBSPOT | WEDNESDAY, AUGUST 20, 2014
[Twitter, URL] 6 Ingenious Microsites You Could Play With All Day
When I was in college, I used to send the URL isitchristmas.com to my friends when we were counting down to the end of exams. There’s not even a share button — you have to copy the URL manually. But on Christmas, of course, it says “YES.” Totally chill, nonchalant, and hilarious. Send ''em the link. Link ''em.
HUBSPOT | MONDAY, DECEMBER 12, 2011
[Twitter, URL] 40 Essential SEO Terms Marketers Should Know [Glossary]
Canonical URL - The canonical URL is the best address on which a user can find a piece of information. Specifying the canonical URL helps search engines understand which address for a piece of content is the best one. Facebook, YouTube, LinkedIn, Google+, and Twitter are popular social media websites. Directory and Dmoz.
DIGITAL BODY LANGUAGE | TUESDAY, AUGUST 17, 2010
[Twitter, URL] Text “WhoCares?” to 66863
On this application platform, a variety of other communication mechanisms, like Facebook, Twitter, and Foursquare continue to evolve. 2) Communication Style: in a B2B marketing context, the communication is significantly different from the personal communications of Gen Y on their mobile phones. Is Text Messaging Relevant for B2B Marketers?
SAVVY B2B MARKETING | THURSDAY, FEBRUARY 24, 2011
[Twitter, URL] Why Design Matters in Content Marketing
Once all revisions are incorporated, we do the final layout, where we add any URL links before creating the final PDF. You can follow her on Twitter or read more of her posts on Savvy B2B. I’m pleased to present this interview with Margery Stegman of Schenkel/Stegman Communications Design. wrote for AG Salesworks last fall.
VERTICAL RESPONSE | THURSDAY, AUGUST 28, 2014
[Twitter, URL] Are You Committing Content and Social Media Sabotage?
Sure, I could copy and paste the URL of the post into my various social accounts, but I’d also have to log into Twitter, Facebook and my email individually to do so – which is also more difficult and time consuming to do on a mobile phone. “Maybe they’re at the top!” ” I thought. So guess what I did?
HUBSPOT | MONDAY, DECEMBER 16, 2013
[Twitter, URL] 16 Free Tools That Make Content Creation Way Easier
Storify''s claim to fame has long been embedding Twitter conversations or individual tweets into your blog posts. just search under the Twitter option in Storify, drag and drop the tweets I want to include, and -- presto -- content curated in very little time: 2) Click to Tweet. exploded into flames. Not yet. Not anytime soon. Maybe.
SOCIAL MEDIA B2B | WEDNESDAY, FEBRUARY 22, 2012
[Twitter, URL] 5 B2B Social Media Questions to Ask about LinkedIn Answers
Each question has a unique URL, which means you can ask the same question to your Twitter followers, and have them respond on LinkedIn. B2B companies have been successful growing their business and driving leads from LinkedIn, and many still continue to wonder how they do this. How Do I Ask a Question? How Do I Answer a Question?
HUBSPOT | THURSDAY, JANUARY 23, 2014
[Twitter, URL] The "Three A's" of Nonprofit Social Media Engagement
Don’t be afraid to ask for Twitter usernames or other social URLs, and store them with other contact information in your donor database. There’s no reason not to solicit donations directly from Twitter, Facebook, and the like, provided your appeals occur proportionately to other forms of content. nonprofit
SOCIAL MEDIA B2B | FRIDAY, JANUARY 6, 2012
[Twitter, URL] 5 Ridiculous B2B Social Media Marketing Myths
Why not try testing including your LinkedIn Company Page URL? You might want to send a custom product focused email to anyone who is an existing lead and mentions your product on Twitter. B2B social media is gaining wider adoption. We are past arguing if B2B companies can use social media like we did in the early days of this blog.
HUBSPOT | THURSDAY, FEBRUARY 20, 2014
[Twitter, URL] The Nonprofit's Guide to Better Social Media Marketing Through Employees
Italian security researchers recently found that one out of every ten Twitter followers is fake, while video blogger Derek Muller reports that a majority of the Facebook followers on his brand page generated by paid ads are bogus. This limits your reach to however many brand fans and followers you can generate. Coordinate Postings. nonprofi
HUBSPOT | FRIDAY, OCTOBER 17, 2014
[Twitter, URL] The Sophisticated Marketer's Guide to Generating More Leads With SlideShare
That way, they don’t have to give you information you already have -- instead, they can access the content just by sharing the landing page URL with their network. Twitter. Twitter, on the other hand, should be handled differently. You''ve uploaded a few presentations. Include Numbers. Keep Your Title to ~55 Characters.
SAZBEAN | FRIDAY, JULY 1, 2011
[Twitter, URL] Digging in the Cache – Rick Rolling
With the rise of URL shorteners which can easily hide the address of the linked page, sending people to a site that they don’t expect is fairly easy. In 2007-2008, it was a fad to trick people into visiting a page with a music video of Rick Astley singing his 1987 song “Never Gonna Give You Up. So, were you ever rickrolled?
WINDMILL NETWORKING | THURSDAY, AUGUST 26, 2010
[Twitter, URL] My Newest Social Media Drug: 4 Reasons Why StumbleUpon for the iPhone Delivers on the Mobile Web Potential
Browsing the internet on a phone can be tedious because of the need to type in a URL; with this new iPhone application the process is now painless because displaying new and relevant content can be accomplished with just an easy press of the “SU button. Thanks! why world wide web YouTube
MODERN B2B MARKETING | THURSDAY, AUGUST 7, 2014
[Twitter, URL] 5 Ways to Redefine and Retell your Brand’s Story
boutique might target Pinterest, Instagram and Facebook users while a computer repair service might target Facebook, Twitter and LinkedIn users. Pingdom: Plug in your URL and see your page’s size and response time almost instantly. For a while, business is thriving. It’s time to redefine and retell your brand’s story.
SOCIAL MEDIA B2B | WEDNESDAY, MAY 25, 2011
[Twitter, URL] 12 Tips to Produce Compelling B2B Video
The end of a video should end with a company URL or a landing page. Embed the video on your company blog and drive traffic back to it with updates on Twitter and LinkedIn. Steps to Make B2B Social Media Produce Sales Blogging, engaging, listening to customers on Facebook or Twitter. Keep it Simple. Compose Like a Photographer.
KOMARKETING ASSOCIATES | TUESDAY, JULY 1, 2014
[Twitter, URL] 26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions
What Happens When One Page Has Two Links To The Same URL? Cutts indicates that activity on Twitter, Facebook, and potentially other social sources have impact in the current (at that time) search ranking landscape but primarily in certain aspects like blog search and real-time search. Common B2B Link Building Questions. Guess what?
HUBSPOT | FRIDAY, MARCH 9, 2012
[Twitter, URL] Your Master List of Low-Hanging Marketing Fruit
Email should be sent from humans, not companies. 3) Embed Twitter Testimonials on Your Reviews Page: Reviews are even more impactful when it's obvious that they're real. Use Twitter's new embeddable tweets feature to add positive testimonial tweets to your website's reviews/testimonials page. Try sending more traffic to landing pages
HUBSPOT | WEDNESDAY, JUNE 25, 2014
[Twitter, URL] The Ultimate Guide to Embedding Social Media Posts on Your Website
In this post, you''ll find the ultimate step-by-step guide to embedding social media posts on your website from Twitter, Facebook, Pinterest, Google+, YouTube, Vine, and SlideShare. Step 4: Add "tw-align-center" after the words "twitter-tweet." ( You can learn more about this method here.). Table of Contents. Tweets. Facebook Posts.
HUBSPOT | WEDNESDAY, SEPTEMBER 11, 2013
[Twitter, URL] How to Add HTML Embed Codes to Your Website [Quick Tip]
Twitter. Note: You can embed any post, profile, or board from this page if you have the URL of the object you''d like to embed. Twitter. But wait a second. before we get into the nitty gritty of this tip, what the heck does "embed" mean? And what is HTML? I don''t know how to code at all! Facebook. Pinterest. YouTube. Google+.
CONFLUENT FORMS | TUESDAY, MARCH 9, 2010
[Twitter, URL] Blog tip #5: Burn your feed and distribute it widely
services, twitter. The piece of information that you'll need to move forward with Feedburner is the URL of your current feed. By default your Blogger feed URL will look like [link] or you can grab the URL by looking for a symbol in your layout and grabbing the URL that it links to. Feedburner to the rescue!
SMALL MANUFACTURER BLOG | FRIDAY, JUNE 3, 2011
[Twitter, URL] Why Google Reader Should Be Your New BFF
When I read something that I think my Twitter following might find of interest, I post a quick summary and a link to the post or article. Hootsuite is a great tool for this type of work as it allows you to post to each platform you're using -- i.e. Twitter, Facebook, LinkedIn, etc. Tweet June, 2011. Published by Dianna Huff. Welcome!
HUBSPOT | SUNDAY, OCTOBER 13, 2013
[Twitter, URL] Pinterest Lead Gen, Sexy Data, Blog SEO, and More in HubSpot Content This Week
Updates keep popping up left and right for Twitter, Google, Facebook, and the like. You may have mastered the art/science of securing a deluge of leads via Facebook and Twitter. Keeping up with the latest big trends in technology, social media, and marketing can seem like an arduous task -- even for the most experienced marketers.
B2B MARKETING SAVVY | MONDAY, AUGUST 3, 2009
[Twitter, URL] Tricking MS Outlook To Get Embedded Signature Links
Other Popular Posts: DIY Media Buying Or Use A Pro ? Twitter PR Gem Email Scoop. He included in his signature block, three embedded hotlinks to his Twitter account, LinkedIn profile and his blog. Type in (copy/past) into the Hyperlink screen address field your Twitter account URL. . 5. If only.
HUBSPOT | THURSDAY, OCTOBER 6, 2011
[Twitter, URL] 12 Important Places You're Forgetting to Add Calls-to-Action
In Your Tweets and on Your Twitter Background: Consider customizing your Twitter background and including a simple CTA. While Twitter backgrounds aren't clickable, you can include a short URL in your background design. Furthermore, you can use your Twitter bio and link as CTA real estate. Connect with HubSpot
MARKETING ACTION | TUESDAY, DECEMBER 16, 2014
[Twitter, URL] 2 Ways to Unite Social Media and Email Marketing and Double Your Conversions
Share Links in Email Blasts. If you are using an email marketing system, there should be an option to include share links for Facebook, Twitter, LinkedIn, Google+, and email within your blast. First create a “web page version” of your email blast and use that URL as the link to the share icons. But, are they intertwined? Check it out!”
HUBSPOT | WEDNESDAY, JANUARY 14, 2015
[Twitter, URL] How I Easily Got 25% More Views on My LinkedIn Profile
Maybe some will visit me in return. 8) Added my LinkedIn account to my email signature & Twitter profile. Note Facebook doesn''t include a field for LinkedIn profile URL. (Or if it does, I couldn''t find it.). Just because HubSpot values humility doesn’t mean we’re not a competitive bunch. Zippo. After all, lunch was approaching.
HUBSPOT | TUESDAY, AUGUST 7, 2012
[Twitter, URL] 7 Creative Ways Nonprofits Can Use Social Media to Drive Donations
2012 study from Ipsos OTX and Ipsos Global @dvisor revealed that 22% of global internet users said they would purchase from a brand if they saw that a friend liked or followed the brand on a social network such as Facebook or Twitter. You might be surprised at how many people are using Twitter as a news source. And you know what?
HUBSPOT | FRIDAY, MARCH 2, 2012
[Twitter, URL] SEO for YouTube: How to Search Optimize Video for B2B Marketing
To include a link in the description, just add a full URL (including [link] in your description. For example, on YouTube, the video included at the top of this post includes a URL pointing back to this post on our blog, on which we've included calls-to-action for conversion. Title & Description. Popularity/Views.
SYNECORE | SATURDAY, FEBRUARY 1, 2014
[Twitter, URL] Pin to Win: Social Sharing on Pinterest Trumps Email
This is especially true for B2C brands and companies with an e-commerce function, given that images appearing on a company’s boards can be linked to external URLs (for example, if a user clicks on an image, he or she can be brought to the company’s ecommerce site checkout page). Most of that growth was driven by women, who account for 56.76
DELICIOUS B2BMARKETING | WEDNESDAY, MARCH 30, 2011
[Twitter, URL] Content Curation Grows Up, Original Content Still Key
Post a comment or leave a trackback: Trackback URL. Post Comment › Subscribe for updates Comment Share via Facebook Share via Twitter Email This Comment ( ) Share via Facebook Share via Twitter Email This Comment ( ) Share via Facebook Share via Twitter Email This what is Highlighter? Heres what they found. Share.
HUBSPOT | THURSDAY, DECEMBER 6, 2012
[Twitter, URL] 6 Tips for Creating Content That Spreads Naturally
mean, think about how often content is shared across the web -- there are one billion Facebook users, and according to Twitter itself , there are about one billion tweets sent every two and a half days. We’ve all been there -- you hit publish on a blog post and expect the social shares, page views, and agreeable comments to start rolling in.
HUBSPOT | THURSDAY, SEPTEMBER 8, 2011
[Twitter, URL] 10 Helpful Uses of RSS Feeds for Marketing
Monitor Twitter for mentions of your company and industry-related terms. For Twitter specifically, you should be looking for industry tweets, @replies, and mentions of your business. So, knowing that a channel's username is what appears after the last backslash in the channel's URL (e.g. But it can be so much more to marketers.
HUBSPOT | TUESDAY, APRIL 30, 2013
[Twitter, URL] Two Personas Every Marketer Should Care About, Even if They Never Buy
For example, there are only 34 Twitter users in New York who have “plumber” in their bio. When you remove New York, there are over 4,000. 2) Copy the FollowerWonk search URL and paste it into TagCrowd. You will get back a list of other common words these people have in their Twitter bio. At HubSpot we talk about personas a lot.
WINDMILL NETWORKING | THURSDAY, APRIL 22, 2010
[Twitter, URL] 6 Great Reasons to Become a Business Exchange User
Have you heard of Business Exchange ? It is an information-centric social networking site that is run by Bloomberg and sits on the same URL together with Business Week magazine. As you can already guess, it is a site that is extremely focused on business and the news. What targeted demographic does Business Exchange appeal to? Thanks!
SOCIAL MARKETING FORUM | MONDAY, NOVEMBER 22, 2010
[Twitter, URL] Five Tips to Improve SEO Using YouTube
But if your online videos are relevant, people will be curious to see who’s behind them, and of course you can always get your URL in the video itself. So do not forget to set up a link to your video and video channel on blogs, websites, Facebook, Twitter (and whatever you use) to ensure that they can be found more easily. 2.
FATHOM | TUESDAY, MAY 27, 2014
[Twitter, URL] Why You Need a Blog and How to Leverage It Using Social Media
More than 70 percent of Fortune 500 companies have active Facebook and Twitter accounts, yet only 34 percent have a blog. Be sure your blog URL is included in your Facebook profile, Twitter bio, LinkedIn profile, YouTube channel description, etc. Still on the fence? Write unique social media messages.
MARKETING ACTION | MONDAY, JANUARY 5, 2015
[Twitter, URL] 87 New (Really) Marketing Automation Stats
We have not changed the URL to keep the integrity of inbound links. Email remains a significantly more effective way to acquire customers than social media — nearly 40 times that of Facebook and Twitter combined. LinkedIn is 2nd (43%) and Twitter is 3rd (35%). This is a January 2015 update to the original April 2014 post. hours.
JUNTA 42 | MONDAY, SEPTEMBER 27, 2010
[Twitter, URL] 35 Ways to Market Your Blog
Include the blog URL in your email signature. Many business owners forget to tell employees to fan their own sites on Facebook and Follow on Twitter. Leverage Twitter Hashtags. When you promote your blog via Twitter, use relevant hashtags (i.e., It never fails. Promote it on your website. Blog on Print.
HUBSPOT | THURSDAY, JUNE 7, 2012
[Twitter, URL] 7 Expert Email Marketing Tips You're Probably Missing Out On
Here, we’ve created a segment of contacts who have Twitter follower counts of more than 1,000. As more of our contacts’ Twitter follower counts grow and cross that 1,000-follower threshold, the list will also grow. newsletter, twitter, adwords, etc.). en&url= [link]. How to Warm Up an IP Address.
HUBSPOT | MONDAY, DECEMBER 3, 2012
[Twitter, URL] 8 Real-Life Examples of Engaging Pinterest Contests
GE leveraged multiple social networks to get the most reach for their campaign -- using Instagram as the entry point, Facebook as the evaluation mechanism, and wrapping it up with some extra visibility on Pinterest. (We bet they even promoted the campaign on Twitter, too.) Running contests in social media can get pretty sticky. Go ahead.
KOMARKETING ASSOCIATES | THURSDAY, MAY 15, 2014
[Twitter, URL] An Eight-Step Process for Creating Front-Page B2B Industry News
Create unique URLs. Social media networks (Twitter, Facebook, Google+, and LinkedIn) are a great place to start, as they provide an excellent opportunity to share content and engage with others in the industry. Working in an agency setting requires the ability to wear many hats and learn quickly. Developing a Client Questionnaire.
DELICIOUS B2BMARKETING | TUESDAY, DECEMBER 11, 2012
[Twitter, URL] A 50-Point Checklist For Creating The Ultimate Landing Page
You should follow Oli Gardner on Twitter | Google+. Oli writes about conversion centered design and is one of the main voices of the Unbounce Twitter account. Oli writes about conversion centered design and is one of the main voices of the Unbounce Twitter account. Landing Pages & Twitter. (11 pages, pdf). Twitter.
HUBSPOT | WEDNESDAY, FEBRUARY 9, 2011
[Twitter, URL] A Marketer's Guide to Quora
Quora has a follow feature, which many of us who have used Twitter , should be familiar with. When first signing up for Quora, users are able to follow their connections from Facebook and Twitter, to start with people and questions to follow from the beginning. Getting Started With Quora. What Is Different About Quora?
MARKETING ACTION | MONDAY, JANUARY 27, 2014
[Twitter, URL] How to Leverage LinkedIn for Lead Generation and Recruitment
Though it might lack the flair its younger siblings on social possess (Facebook, Twitter, et al.), In fact, Forbes reports content sharing on LinkedIn rose by 15% in the third quarter of 2013, at a rate faster than larger content-sharing giants such as Facebook and Twitter. your URL here]). LinkedIn for Recruiting. license.
HUBSPOT | MONDAY, JULY 2, 2012
[Twitter, URL] 10 Marketing Pairings That Go Together Like a Steamy Summer Romance
If you have a company Twitter presence, chances are you've needed to shorten a link or two. Including links in your tweets is critical for driving traffic (and leads) from Twitter to your website, but with that pesky 140-character limit holding you back, your lengthy URLs will always need some slimming down. Danny and Sandy.
CUSTOMER EXPERIENCE MATRIX | WEDNESDAY, MARCH 9, 2011
[Twitter, URL] Act-On Software Stresses Ease of Use
Summary : Act-On Software’s revised system offers a reasonable mix of features in an easy-to-use interface. At $500 per month with no annual contract, it’s priced to make it easy to get started with marketing automation. So let me try again. The new release is designed for marketers who want to start using the system with little or no training.
HUBSPOT | MONDAY, OCTOBER 8, 2012
[Twitter, URL] How to Painlessly Transition Your Company to Inbound Marketing
Use it in quotes, to start Twitter chats, when citing stats. This could be through a QR code like Gucci did below, or by simply including a URL. Generate reports that show you the number of times your hashtags were mentioned on Twitter. Of course not. Even if it was true. Note: it's not.). here's what to do. But be strategic.
MUTT GROUP | THURSDAY, FEBRUARY 24, 2011
[Twitter, URL] Measuring Customer Engagement
Of course we all know that there are some marketers out there who believe that the more Facebook fans or Twitter followers a company has, the more engaged their customers are likely to be. To gauge these metrics accurately, it’s crucial that Web analytics are able to track interactions at a level deeper than the URL. drive a Toyota.
HUBSPOT | THURSDAY, AUGUST 11, 2011
[Twitter, URL] 5 Places to Promote Your Business' Social Media Presence
On Your Blog: Considering it's such a hub for new activity and fresh content for many websites, your blog is often the first place people will look to see if you're on social networks like Facebook, Twitter, LinkedIn, etc. they're impossible to find! It's simply because they're not promoting the presence they have! Connect with HubSpot
HUBSPOT | SUNDAY, JANUARY 20, 2013
[Twitter, URL] LinkedIn Answers Kicks the Bucket, and Other Marketing Stories of the Week
These are all valid marketing questions, to which Facebook and Search Engine Land have provided some tips: 1) Make sure you’re thoughtful about your company’s Facebook Page name, category, vanity URL, and “About” section. The Science of Twitter Webinar. There’s a science to understanding how users behave on Twitter. Awesome.
CLIENT BRIDGE | THURSDAY, SEPTEMBER 1, 2011
[Twitter, URL] Creating a Branded Foursquare Page
Keep in mind also that your Foursquare page URL uses your Twitter name, so associate a business Twitter account. Twitter Dependent You are required to connect a Twitter account to it in order to create the pages. You can add someone using their Twitter name, email, phone number or Foursquare user ID.
VERTICAL RESPONSE | FRIDAY, APRIL 3, 2015
[Twitter, URL] 4 Social Contests that Help You Grow Your Email List and Reach New People
Participants click on the promotion and enter their Twitter handle and email address along with their own special message about your product or service. You’ll also get a URL to the quiz, so you can promote it on other social channels and your website. Host a Facebook giveaway. Everyone loves a freebie. Tool to use: Rafflecopter.
ENGAGE | TUESDAY, SEPTEMBER 2, 2014
[Twitter, URL] Video Storytelling Made Fun—And Easy
Once selected, you could share through Facebook, Twitter, email, an instant message or a URL link. You can''t export your video, only replay via a custom URL link. I have great appreciation for the art of animated video storytelling. major problem that is holding companies back, especially small ones, is time and resources.
HUBSPOT | FRIDAY, JUNE 24, 2011
[Twitter, URL] How to Generate Links that Tweet [Free Tool]
If you've ever wanted to make a link that would prepopulate a Twitter message, you've probably read a bunch of blogs, and then had to manually edit a link and add "pluses" to replace your spaces, and its just a pain. Make sure to shorten any URLs before using this tool, and it'll take care of you. Well, until now. Photo Credit: eldh.
DELICIOUS B2BMARKETING | WEDNESDAY, MAY 26, 2010
[Twitter, URL] How to measure 5 popular social media channels
Twitter Twitter is a social media darling for any product launch, service or business. How many times was your vanity URL used? If your video had a call to action with a vanity URL, how many times did this happen? Social media can offer some very accurate metrics for ROI. How many comments did these posts receive?
WEBBIQUITY | WEDNESDAY, JANUARY 26, 2011
[Twitter, URL] Best SEO Guides, Tips and Resources of 2010
Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building. Twitter & Facebook links affect SEO on Google and Bing by Web SEO Analytics. 93% of these decision makers use search to begin the buying process.
HUBSPOT | WEDNESDAY, NOVEMBER 3, 2010
[Twitter, URL] The 9 Worst Ways to Use LinkedIn for Business
However, just like Facebook and Twitter , there are several common mistakes that companies make on LinkedIn. Twitter). 5. Enter the URL. 7. It might seem like overkill to post updates on Facebook, Twitter, AND LinkedIn. LinkedIn is a powerful social network to connect with industry professionals, especially for B2B.
HUBSPOT | THURSDAY, JULY 18, 2013
[Twitter, URL] How to Showcase Your Work Using LinkedIn's 'Professional Portfolio' Feature [Quick Tip]
As shown in the below graphic, you''ll be asked to enter a URL and provide a description for that link. With Facebook acquiring Instagram, LinkedIn acquiring SlideShare, and Twitter launching Vine, it''s clear that social thrives on visual content. We''ve all heard the expression, "You can talk the talk, but can you walk the walk?".
INDUSTRIAL MARKETING TODAY | FRIDAY, AUGUST 26, 2011
[Twitter, URL] Inbound Marketing Alone May Not Be Enough for Industrial Companies
Credibility is built over many years of performance in the field and not by the frequency of blog posts, number of Twitter followers or Facebook likes. Add Personalized URLs (PURLs) to drive people to specific landing pages. Inbound marketing with content has been getting all the attention lately.
DELICIOUS B2BMARKETING | THURSDAY, DECEMBER 23, 2010
[Twitter, URL] 4 Tips for B2B Marketing on Facebook
Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 jordanercomgo [URL=[link] These are the Air Jordan 2010 DoubleWadeSpecial Edition of the new color, two home white as the main color, and two away as the main color black. Twitter Explo. Send & Receive Money From Twitter & F.
TRADESMEN INSIGHTS | WEDNESDAY, APRIL 13, 2011
[Twitter, URL] Content is King: 10 Tips on Effective Writing
It helps not only for search but will also help drive ‘targeted traffic’ as your posts are repurposed through Twitter. With only 140 characters that you can use for Twitter, that’s not much more than your title and a shortened URL. Content is king as I’ve learned from mentor Michael Gass. Key words in every post titles.
HUBSPOT | WEDNESDAY, SEPTEMBER 21, 2011
[Twitter, URL] 4 Mistakes Marketers Make With QR Codes
Making a QR code your Facebook picture, Twitter icon, or posting one on your blog isn't exactly creating a situation for a quick response. For more information about creating tracking URLs, check out the " Marketer’s Guide to Tracking Online Campaigns.". 3. Question: How do we become cool and trendy inbound marketers?
ENGAGE | WEDNESDAY, MAY 18, 2011
[Twitter, URL] The Next Big Thud
If not, simply listing a URL may yield better results, even if it seems old-fashioned. After all, even firmly established tools — Facebook pages and Twitter feeds — will fail if someone is not there to fill them with useful content and interaction. W hen it comes to gadgets and tech, I used to be a late adopter. GPS stopped working.
HUBSPOT | TUESDAY, SEPTEMBER 11, 2012
[Twitter, URL] 12 Revealing Marketing Stats About Facebook for Business
Encourage Twitter followers to become Facebook fans, Facebook fans to comment on your LinkedIn page, and Pinterest users to share their images on your Facebook Timeline. Were you one of those people back in 2008 who looked at your Facebook profile and thought. "I see some real potential here for business owners.". That's cool.
B2B MARKETING INSIDER | TUESDAY, JULY 6, 2010
[Twitter, URL] How Social Media Drives Better Email Results
recent study by GetResponse showed that adding social sharing in an e-mail increased click-through rates by 30%, adding a twitter share option increased response rates by 40% and adding as many as three sharing options increased response rates up 55%. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?
WEBBIQUITY | MONDAY, APRIL 8, 2013
[Twitter, URL] 24 Exceptional Email Marketing Tips, Techniques and Tactics
Add a #hashtag and use a shortened URL to save on character count. Remove the #hashtag you used in Twitter and add a compelling graphic.” Among the facts David Erickson shares here: three times as many people have email accounts as are on Facebook, and compared to Twitter the ratio is ten to one. Adam T. Between 0.5
WEBBIQUITY | SUNDAY, MAY 30, 2010
[Twitter, URL] What’s So Funny About Social Media and Online Marketing?
The Twitter Avatar Roast: 10 Types of Profile Images by Tremendous News. An inspired taxonomy of Twitter avatar types, from “The People Who Think We’re So Interested In Them We Need To See Their Childhood Photos to “The Nothing-Is-More-Natural-Than-Me-Just-Kinda-Laughing-Not-Noticing-You’re-Taking-A-Picture-Of-Me Guys..
VOICE-BASED MARKETING | FRIDAY, APRIL 11, 2014
[Twitter, URL] Google Switches to Protected (Not Provided) Paid Search Keyword Data
Track calls from referring websites like Facebook, Twitter, partner sites, etc. Something important to note is that in order to see the keyword data, Ifbyphone customers must have the links in their Google ads destination URLs tagged appropriately. Referrals from all other sources (Bing, Yahoo, Facebook, Twitter, etc.)
MODERN B2B MARKETING | TUESDAY, JANUARY 5, 2010
[Twitter, URL] Simple Steps to Creating Custom Social Landing Pages and Social Emails
This means sharing more than a URL by adding the content title or promotion into the message as well. This can be done in emails or landing pages for lots of sites including Linkedin, Twitter, Facebook, and more. Simply replace (xURLx) with the actual URL and (xTitlex) with the actual title for these popular sites.
MODERN B2B MARKETING | FRIDAY, MAY 22, 2015
[Twitter, URL] Referral Marketing: Catapulting SaaS Businesses to the Next Level
Though most SaaS companies depend on referral links or email as the primary source of ‘referring’, many others have been successful in gaining mileage through referrals made by existing users on social media platforms like Facebook and Twitter. Social media channels, unique URLs, and emails are just a few ways of sharing.
PUZZLE MARKETER | TUESDAY, AUGUST 14, 2012
[Twitter, URL] 3 Website Metrics to Watch Daily
Promote your deals and discounts on social media sites like Pinterest , LinkedIn, Facebook, and Twitter. Even better, link back to specific pages and deeper URLs. If you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. Well yes, but not necessarily every day.
MARKETING ACTION | TUESDAY, JANUARY 13, 2015
[Twitter, URL] What It Takes to Optimize Your Brand’s Organic Search Visibility
The danger of page duplication is simple: if a page on your site can be accessed at more than one URL, then the various URLs will circulate on the web independently and acquire links independently. Scenario: The same page (Page A) exists at three different URLs. When did SEO become so complicated? The On-Page Factors.
HUBSPOT | TUESDAY, MAY 17, 2011
[Twitter, URL] Grade Your Website and Win Prizes! [Contest]
Here's the scoop on how to win, Go to WebsiteGrader.com and enter your website's URL. Share your score on Twitter, by using the Tweet This button located at the top of the report. Since its launch in 2006, Website Grader has graded over 3.5 It's helped everyone from small business owners to internet marketing professionals.
HUBSPOT | THURSDAY, OCTOBER 7, 2010
[Twitter, URL] 7 Things Your Blog’s Sidebar Can't Live Without
Add a subscribe button linking to your RSS feed URL. You can use Feedburner to create this URL from your original RSS feed URL, as Feedburner makes it easy for readers to add your feed to their RSS reader, like Google Reader. But there are several important elements that your blog sidebar shouldn’t be without. Search Box.
HUBSPOT | MONDAY, MARCH 2, 2015
[Twitter, URL] Battle of the Brands: Which Famous Rival Company Has Better Marketing?
So perhaps it''s not surprising that McDonald''s is dominating on the social following front, boasting more than twice as many Twitter followers as Burger King and more than seven times as many Facebook Page Likes. Lots of food pics on both Facebook and Twitter. Run your website''s URL through our free Marketing Grader tool.).
HUBSPOT | THURSDAY, DECEMBER 19, 2013
[Twitter, URL] 2013's Top Content: 10 Brands That Totally Nailed It
This campaign from AT&T encourages people to submit messages of adoration for their valentine via their Facebook Page, or on Twitter. Keep entering that URL in your browser, but add an "h" each time. If anyone asks what you''re up to, tell them it''s all part of your content planning process for 2014. The Content Marketing Deluge.
WRITING ON THE WEB | THURSDAY, JUNE 10, 2010
[Twitter, URL] 9 Ways to Use LinkedIn for Smart Professionals
Sign your posts with your URL and you’ll drive traffic over to your site. Related posts: Why Use Twitter, Facebook & LinkedIn for Content Marketing? Ways to Show Me the Money on Twitter, Facebook & LinkedIn… Smart Professionals with Dumb Blogs. Is Your Blog Connected to Facebook, Twitter & LinkedIn?
HUBSPOT | TUESDAY, AUGUST 13, 2013
[Twitter, URL] What Is Business Blogging? [FAQs]
For instance, HubSpot is an inbound marketing platform, so our blog talks about inbound marketing topics -- using Facebook and Twitter for business, email marketing, business blogging, etc. We recently published a blog post answering a common but nuanced question -- " What Is a Landing Page? ". weird. For instance, business blogging. hope so.
SYNECORE | MONDAY, SEPTEMBER 16, 2013
[Twitter, URL] Your Hashtag isn’t Just a Pound Sign, it’s a Lifeline.
Before Target made the official launch announcement on Twitter, users monitoring and engaging with #philiplimfortarget noticed that items were slowly being added to the site, and were quick to share the details to their Twitter community. It’s 11:59pm and I’m wide-eyed, in my pajamas, and anxiously clicking around on my computer.
HUBSPOT | WEDNESDAY, DECEMBER 11, 2013
[Twitter, URL] A Year in Review: The Biggest Social Media Updates of 2013
The 3 Most Important Twitter Updates of 2013. 1) Twitter (finally) went public. about Twitter’s initial public offering in November 2013. At the time of its IPO, Twitter hadn''t made any money. As a marketer, you know it’s a best practice to incorporate visual content into your Twitter posts. Ebooks?
HINGE MARKETING | WEDNESDAY, MARCH 4, 2015
[Twitter, URL] Responsive vs. Mobile Website: Which Is Right for Your Professional Services Firm?
However, with responsive design a separate domain is not required, so all web traffic is directed to a single URL, increasing traffic and avoiding a mobile site redirect altogether. On Twitter or Facebook? Even with a number of statistics to support this, many firms have not taken the plunge and implemented a mobile-friendly site.
HUBSPOT | WEDNESDAY, DECEMBER 7, 2011
[Twitter, URL] Answers to 31 Social Media Questions You're Too Shy to Ask
Answers to Your Twitter Questions. Can I change my Twitter username? Simply go to the 'Account' tab on Twitter, and you'll see a field to change your username. There is not an established industry best practice on this, but let's throw down a definitive answer on whether you should follow someone on Twitter. It depends.
HUBSPOT | MONDAY, JUNE 1, 2015
[Twitter, URL] 10 Tips for Getting Long-Term Traffic to Your Content
This tool allows readers to highlight any piece of content on the page and share it via Twitter, Facebook, or email. 4) Plan your outreach strategy. The only downside to this approach is that you only get the user’s Twitter handle. Most of us publish blog posts the same way. We then hit publish. It stinks, right? It’s simple.
WEBBIQUITY | TUESDAY, JANUARY 15, 2013
[Twitter, URL] 24 More of the Best Facebook Guides, Stats and Rants of 2012
” How to Add A Twitter Tab to Your Facebook Page [Quicktip] by Hongkiat. Mustaza Mustafa presents a richly illustrated, step-by-step process for using the CertifiedSeller app to add a Twitter profile link to your tab on Facebook timeline. aging demographic may be cause for concern. Will Facebook lose ground to Google+?