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  • SAZBEAN  |  WEDNESDAY, FEBRUARY 5, 2014
    [Twitter, URL] Five Free Tools for Startups to Measure Impact of Online Videos
    You can track what time a person clicked your url, their location, and date. Follow him on Twitter and Facebook. 'Video camera in action. Photo credit: Wikipedia) There are a lot of fancy tools which are being used by experts to track the progress of their video marketing campaigns. Vimeo users focus on creating creative shorts.
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 21, 2012
    [Twitter, URL] Pinterest for Social Media Traffic Generation: Nice Pictures or Real Traffic Generation?
    With 31 million visitors per month, Pinterest is reported to now drive more referral traffic than Google+ and Twitter. Pinboards are arranged by common themes and users can either upload things from their own computer or pin things they discover on the web using the Pinterest pin it button or the URL.
  • B2B IDEAS @ WORK  |  WEDNESDAY, OCTOBER 27, 2010
    [Twitter, URL] 10 Tactics for Phenomenal B2B Webinar Registrations
    Daily Twitter mentions from all staff. Each marketing tactic had a unique URL (or source code) that the registration system tracked. Get your B2B Twitter Toolkit Provide a reason to proactively reach out to past prospects, subscribers, social media connections, and friends and allies. Rented list through a list database. Other.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 10, 2013
    [Twitter, URL] 25 'Boring' Companies With Brilliant Social Media Cover Photos
    Twitter. So that''s not the only reason we included this Twitter profile header on this list. VMware did just this in its Twitter cover photo. Cisco uses this real estate to feature key URLs and hashtags to connect its cross-platform campaign. And right about now, I know what you''re thinking. And the answer is yes.
  • JUNTA 42  |  MONDAY, SEPTEMBER 27, 2010
    [Twitter, URL] 35 Ways to Market Your Blog
    Include the blog URL in your email signature.   Many business owners forget to tell employees to fan their own sites on Facebook and Follow on Twitter. Leverage Twitter Hashtags. When you promote your blog via Twitter, use relevant hashtags (i.e., It never fails. Promote it on your website.   Blog on Print.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Twitter, URL] How to Add HTML Embed Codes to Your Website [Quick Tip]
    Twitter. Note: You can embed any post, profile, or board from this page if you have the URL of the object you''d like to embed. Twitter. But wait a second. before we get into the nitty gritty of this tip, what the heck does "embed" mean? And what is HTML? don''t know how to code at all! 1) Generate the embed code. Facebook.
  • HUBSPOT  |  SUNDAY, JANUARY 20, 2013
    [Twitter, URL] LinkedIn Answers Kicks the Bucket, and Other Marketing Stories of the Week
    These are all valid marketing questions, to which Facebook and Search Engine Land have provided some tips: 1) Make sure you’re thoughtful about your company’s Facebook Page name, category, vanity URL, and “About” section. The Science of Twitter Webinar. There’s a science to understanding how users behave on Twitter. Awesome.
  • BUZZ MARKETING FOR TECHNOLOGY  |  MONDAY, SEPTEMBER 29, 2008
    [Twitter, URL] Six Steps to a Remarkably Powerful, Personal Network - Liz Strauss at Successful Blog - Thinking, writing, business ideas. You're only a stranger once.
    Twitter: lizstrauss. Feed URLs. December 10, 2007. Six Steps to a Remarkably Powerful, Personal Network. ME Liz Strauss wrote this at 11:30 am. It’s NOT Who You Know. My recent trip to the UK has me thinking about networking. I’ve never really liked the term, it makes pictures of strangers and stress in my head. Related.
  • HUBSPOT  |  WEDNESDAY, OCTOBER 23, 2013
    [Twitter, URL] The Future of SEO and What it Means for Inbound Marketing [SlideShare]
    Here''s are a few big milestones so far: December 2010 : " Google and Bing Confirm that Facebook and Twitter Influence SEO.". In fact, we''ve always recommended frontloading your titles and URLs with the keywords used in your content. But the biggest reason I''m pretty confident in these? Mobile Search Will Continue to Rise.
  • VOLACCI  |  WEDNESDAY, MARCH 5, 2014
    [Twitter, URL] Tokens for Marketers: Part 1 of 3
    When a piece of content utilizing a token is displayed, the token is replaced with information regarding what the token specifies -- and you can use tokens to easily retrieve and display data like a page title, summary, an author''s twitter handle, and more. URLs Token: [ current-page:url:absolute ] . Formatting. More Examples.
  • WEBBIQUITY  |  THURSDAY, SEPTEMBER 23, 2010
    [Twitter, URL] 40 (of the) Top SEO Guides, Tips and Resources of 2010 (So Far)
    How do realtime platforms like Twitter affect search results? Extensive list of common SEO mistakes made in strategy, market research, keyword research, content development, URLs, link building, coding and more. Twitter and Real Time Search by SEO Wizardry. It is certainly changing though. How can you stay current and adjust?
  • WEBMARKETCENTRAL  |  WEDNESDAY, AUGUST 26, 2009
    [Twitter, URL] How to Create a Cool Social Media Email Signature
    Follow me on Twitter") in the Alternate Text box just in case you recipient's email settings block the images. Select the image (left-click on it), press Ctrl-K, copy or type in the full URL for your social media corresponding to the button (e.g., It helped. In fact. In Outlook, it's a bit more work but not terribly difficult.
  • LEADSLOTH  |  THURSDAY, AUGUST 26, 2010
    [Twitter, URL] Social Media & Marketing Automation
    Many vendors make it easy to add “share to Twitter/Facebook/LinkedIn/etc.&# On top of that, some vendors offer a built-in URL shortener, such as Genius.com’s gURLs and SalesFusion’s IttyBitty (which isn’t very short by the way: ittybitty.bz). asked myself: Does Marketing Automation Get Social? Social Media ROI.
  • MARKETING ACTION  |  TUESDAY, AUGUST 13, 2013
    [Twitter, URL] 10 Easy Ways to Vary Anchor Text
    1 “Naked” URLs. Your own URL is a naturally occurring anchor text in your backlink profile. No text, no optimization, just a simple raw URL hyperlinked and pointing to your site. Naked URLs could include: www.Domain.com, Domain.com, and [link]. Find her online @cliquekaila on Twitter. 2 Misspellings. 5 Long Tail.
  • HUBSPOT  |  THURSDAY, JUNE 7, 2012
    [Twitter, URL] 7 Expert Email Marketing Tips You're Probably Missing Out On
    Here, we’ve created a segment of contacts who have Twitter follower counts of more than 1,000. As more of our contacts’ Twitter follower counts grow and cross that 1,000-follower threshold, the list will also grow. newsletter, twitter, adwords, etc.). en&url= [link]. How to Warm Up an IP Address.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 1, 2013
    [Twitter, URL] Playing the online reputation shell game
    Next, collect as many explicit URLs you can find, as deep as you care to go into Google Search. Instead of “Chris Abraham” coming up with my web site , my Twitter / LinkedIn / Facebook profile, or my Huffington Post articles , it goes much further. My name is Chris Abraham. Secondly, misspellings. Also, Abraham Chris.
  • WEBBIQUITY  |  MONDAY, JANUARY 10, 2011
    [Twitter, URL] 36 (of the) Best Facebook Guides, Stats and Rants of 2010
    Kristina Weis supplies helpful instructions for how to do things like target your posts to specific audiences, create a custom URL for your Facebook page and get into your fans’ “top news.&#. It’s hard to overstate the impact of Facebook. It started 2010 with roughly 350 million users and is now on its way to 600  million.
  • HUBSPOT  |  MONDAY, JULY 2, 2012
    [Twitter, URL] 10 Marketing Pairings That Go Together Like a Steamy Summer Romance
    If you have a company Twitter presence, chances are you've needed to shorten a link or two. Including links in your tweets is critical for driving traffic (and leads) from Twitter to your website, but with that pesky 140-character limit holding you back, your lengthy URLs will always need some slimming down. Danny and Sandy.
  • HUBSPOT  |  THURSDAY, NOVEMBER 22, 2012
    [Twitter, URL] 30 Amazing Marketing Tools, Tips & Tricks We're Thankful For
    4) Twitter Hashtags - Twitter hashtags are insanely helpful for marketing a specific event on Twitter -- and eliminate the desire to create a separate handle for something. Happy Thanksgiving, everyone! And the easier we make our jobs, the more time we can spend with friends and family. See how that works? ;-). Maybe. SEO Tools.
  • WEBBIQUITY  |  WEDNESDAY, AUGUST 22, 2012
    [Twitter, URL] How to Optimize for “Direct” Website Traffic
    First off, by definition , direct traffic is all visitors who “arrived at your site directly (by typing the url) or via a bookmark.” Visitors may type your URL into their browser address bars based on seeing a company profile, product review, news release pickup, subject matter expert quote or other mention in industry media.
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 14, 2012
    [Twitter, URL] Mobile Marketing: Social Sites Are a Mobile Advertiser’s Greatest Weapon
    Almost 40% of mobile subscribers report accessing social media sites primarily through their mobile devices , and sponsored stories outperform mobile ads and desktop ads for both Facebook and Twitter alike. Can mobile marketing live up to it’s high earning hype? ve heard it said many times that Social Media was web 2.0
  • CUSTOMER EXPERIENCE MATRIX   |  FRIDAY, JANUARY 31, 2014
    [Twitter, URL] More New Systems Challenge the Marketing Automation Status Quo
    MindFire Studio grew out of MindFire’s original Look Who’s Clicking software, which is used by more than 1,100 printers and other graphics arts vendors to add personalized URLs to print promotions. The system supports email, print, SMS, Twitter, and voice messages, typically delivered via integration with third party systems. to $9.99
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, MAY 11, 2011
    [Twitter, URL] Silverpop's Latest Release Targets Sophisticated Marketing Automation Buyers
    The system can publish directly to Twitter, Facebook, and LinkedIn accounts. Users can now embed campaign codes within a URL link, making them easier to capture. Summary: Silverpop has continued to extend the marketing automation capabilities of its Engage platform. Prospects who wanted them had to look elsewhere. social sharing.
  • SOCIAL MEDIA B2B  |  FRIDAY, FEBRUARY 4, 2011
    [Twitter, URL] How to Change Your Google Ranking Through B2B Social Media
    What Janet means by social ranking signals is the idea that a company’s twitter stature will help influence how a page ranks in web search. To do this go to SEO MOZ , type in your twitter profile url, and check your page rank. One term she brought up that I have never heard of before was QDF, Query Deserves Freshness.
  • HUBSPOT  |  THURSDAY, DECEMBER 20, 2012
    [Twitter, URL] 7 Common SEO Myths to Throw Out the Window Immediately
    The keyword (or a variation of it) should also be included in a headline on the page, ideally also within the URL, and at least once within the content. In social search, content that has a social connection to you in some way is prioritized, which could mean someone you are linked to via Facebook, Twitter, or any other major social network.
  • HUBSPOT  |  WEDNESDAY, JANUARY 2, 2013
    [Twitter, URL] A Breakdown of All Your Website's Traffic Sources (What Means What?)
    Remember that social media as a source could include more than just Facebook and Twitter, too. To sum it up, there is no referring URL when someone reaches your site via direct traffic. Often, this unidentifiable traffic -- anything without a referring URL -- is also bucketed into direct traffic. 1) Organic Search. sometimes.
  • SAVVY B2B MARKETING  |  TUESDAY, FEBRUARY 2, 2010
    [Twitter, URL] How a Viral Email Campaign Helped Juniper Networks Triple its Contact Base and Boost Advocacy
    We also became aware that the URL with our book offer was posted on blogs around the world. technologies and social-media platforms, including YouTube, live chat, forums, and Twitter. While it was extremely time-consuming for this employee to respond, she ultimately built up a large Twitter following. " Q.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JUNE 23, 2010
    [Twitter, URL] Online Video Marketing: A Great Way to Educate Professional Tradesmen
    Click Here to Email Me Check Out the Marketing Insights Podcast The Official Podcast of Tradesmen Insights Follow Me on Twitter Thanks To All That Supported the Habitat Tool Drive [link] 55 minutes ago 5 Ways to Use Content Marketing to Attract New Business [link] 1 hour ago what kind of lead tracking system do you use? Video works!
  • SAVVY B2B MARKETING  |  THURSDAY, FEBRUARY 24, 2011
    [Twitter, URL] Why Design Matters in Content Marketing
    Once all revisions are incorporated, we do the final layout, where we add any URL links before creating the final PDF. You can follow her on Twitter or read more of her posts on Savvy B2B. I’m pleased to present this interview with Margery Stegman of Schenkel/Stegman Communications Design. wrote for AG Salesworks last fall.
  • DELICIOUS B2BMARKETING  |  THURSDAY, DECEMBER 23, 2010
    [Twitter, URL] B2B Video Content Marketing on Youtube
    Share Email This In my last post, I touched on the importance of B2B Content Creation and more specifically B2B Blogging, which is the easiest way to create B2B content.  Today, I will touch on a few reasons why Marketers should consider video content creation and Youtube to get found online by the right prospects. Video is in demand.  Try it today!
  • HUBSPOT  |  FRIDAY, JANUARY 11, 2013
    [Twitter, URL] The Marketer's Guide to Pinterest SEO
    Going the “business” route also makes it easier to verify your website, add links to your Twitter and Facebook accounts, and add Pinterest buttons and widgets to your company site or blog. Hashtags are no longer just for Twitter. Optimization! 1) Choose an Optimized Company Username. If your full company name fits -- fantastic!
  • BIZNOLOGY  |  MONDAY, DECEMBER 31, 2012
    [Twitter, URL] 5 Critical Roles that Need SEO Skills
    Many people in my Twitter stream are calling SEO the bane of the web. Still, I spend a lot of time training these folks in the proper use of human-readable URLs, the importance of minimalist metadata, and the appropriate use of JavaScript. Photo credit: Wikipedia. Last month, I said that SEO is the top skill for digital marketers.
  • EMAGAZINE B2B BLOG  |  TUESDAY, JULY 2, 2013
    [Twitter, URL] The Unlike Pair of B2B and Facebook with Chats
    'In a previous post, we discussed the advantages and dynamics of Twitter Chats for B2B companies. So, the natural progression would lead us to the conclusion that, like Twitter, Facebook would be a beneficial platform for a Facebook chat. Recently, Facebook has created new functionality whereby you are able to reply to comments.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, SEPTEMBER 22, 2010
    [Twitter, URL] 5 Helpful Hints to Attract New Business Using Your Blog
    There are lots of online business directories where you can just submit your URL, agency’s name and a description of your services. Promoting Make sure your content can be easily shared on Facebook, Twitter, LinkedIn, as well as social bookmarking sites such as Digg, del.icio.us Write at least 3 to 5 posts per week.
  • B2BBLOGGERS  |  WEDNESDAY, NOVEMBER 3, 2010
    [Twitter, URL] B2B Copywriting and Landing Pages--Does SEO Apply? | B2Bbloggers.
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Should B2B SEO Include Landing Pages? Your B2B Marketing Plan Doesn’t Need Twitter. Good point.  message recall. Or Does It?
  • B2B MARKETING BLOG  |  MONDAY, JUNE 8, 2009
    [Twitter, URL] Creating an Online Newsroom
    Choose a URL that makes sense. Consider URLs such as www.companydomain.com/News, news.companydomain.com, media.companydomain.com, or newsroom.companydomain.com. Add feeds from your corporate blog and/or Twitter account to keep all your social media efforts connected. from wikiHow – The How to Manual That You Can Edit.
  • KOMARKETING ASSOCIATES  |  THURSDAY, DECEMBER 5, 2013
    [Twitter, URL] 12 Simple Ways to Build Links Through Events
    While we don’t always love giving away our personal information, make sure to fill out your website URL info. Check out the event’s Facebook page, Twitter hashtag, LinkedIn group, etc. Events also offer an opportunity for businesses to increase their brand visibility and gain a few links to their site. Registration. Probably not.
  • HUBSPOT  |  MONDAY, OCTOBER 28, 2013
    [Twitter, URL] How to Create a Pinterest Board for Halloween
    You could pin a free online calculator, your free budget template on your website, and some people to follow on Twitter for budgeting tips -- but give it a Halloween twist. If you''re creating any graphics for Pinterest, don''t forget to brand it with your logo or website URL as watermark. 'Guess what, guys. it''s October 28. Awesome!
  • HUBSPOT  |  TUESDAY, JANUARY 11, 2011
    [Twitter, URL] A Marketer's Guide to APIs
    As software companies like Twitter , Flickr , Facebook grow, the staff within that company quickly realizes that it has more ideas than it has development time and resources. Let's take a quick look at the Twitter API documentation as an example. Much of Twitter's growth has been because of outside developers. Need more leads?
  • HUBSPOT  |  MONDAY, JANUARY 2, 2012
    [Twitter, URL] 8 Reasons You'll Get Buried Alive Without Quality Content
    According to URL shortening service Bitly, the 'half life' for a tweet ( the time it takes a link to receive half the clicks it will ever receive after it reached its peak) is merely 2.8 Join HubSpot for our fourth Twitter Chat tomorrow, January 3, 3:30 PM ET. What 2011 Indicated. Facebook's Timeline Calls for More Content. hours.
  • B2B MARKETING SAVVY  |  MONDAY, AUGUST 3, 2009
    [Twitter, URL] Tricking MS Outlook To Get Embedded Signature Links
    Other Popular Posts:         DIY Media Buying Or Use A Pro ?        Twitter PR Gem            Email Scoop. Things like: does your signature line include links to things like Twitter or LinkedIn or Facebook?  He included in his signature block, three embedded hotlinks to his Twitter account, LinkedIn profile and his blog.
  • HUBSPOT  |  WEDNESDAY, MAY 23, 2012
    [Twitter, URL] How the Right Tools Can Help Remedy Your Website's Traffic Problem
    When picking website tools, make sure that it's easy to change page attributes like the title, the meta description, and the keywords, and that new pages are created with default optimization like keywords in the URL address, and automatic sitemap generation. The post URLs should have good SEO structure and page-level SEO features.
  • B2B MARKETING UNPLUGGED  |  FRIDAY, DECEMBER 7, 2012
    [Twitter, URL] A Tale of Two Transit Ads
    In the call to action we have our toll-free number and email and, interestingly, no URL. Follow me on Twitter @bizmkter. What the heck is happening to transit advertising? used to be able to kill a ten-minute subway ride by reading the ads. They were never particularly good, but they amused. Uh oh. Forgot about commuter trains.
  • MODERN B2B MARKETING  |  WEDNESDAY, MAY 4, 2011
    [Twitter, URL] How to Manage Successful Webinars: A Checklist
    Leverage your existing social networks – and your webinar presenters – to get the word out on Twitter, Facebook, LinkedIn and any other relevant channel. When sharing the registration link, use URL tracking parameters so you can later measure exactly where registrations came from. Webinars can’t be taken lightly.
  • MODERN B2B MARKETING  |  THURSDAY, FEBRUARY 17, 2011
    [Twitter, URL] How to Optimize Your B2B Marketing and Sales with Online Video
    For example, I’m a huge fan of the Flipboard app on the iPad, which converts RSS feeds and Twitter lists into a highly customized and personalized online magazine. Create a text summary, and use compelling copy and keywords to summarize your subject matter and main points, and include your URL.  by Jon Miller Online video is exploding. 
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 9, 2011
    [Twitter, URL] Confessions of a Content Marketer
    The rest I find through my RSS, Facebook feed, Twitter feed, LinkedIn, Gchat, links from other sites, email subscriptions…point taken? If you build it, they will come. They will come…won’t they? have a confession. During my time as a content marketer, that’s what I touted. In fact, you’ll get tons of them.
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 6, 2010
    [Twitter, URL] How Social Media Drives Better Email Results
    recent study by GetResponse showed that adding social sharing in an e-mail increased click-through rates by 30%, adding a twitter share option increased response rates by 40% and adding as many as three sharing options increased response rates up 55%. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?
  • HUBSPOT  |  TUESDAY, AUGUST 16, 2011
    [Twitter, URL] 4 Tips for Effective Multi-Channel Ecommerce
    Direct – Direct channels include SEO, email marketing , affiliate marketing, and direct URL navigation/bookmarking. Social – With over 750 million active users on Facebook and 200 million Twitter users, online consumers are spending a bulk of their online activities engaged in social media. Different Ecommerce Channels.
  • WINDMILL NETWORKING  |  FRIDAY, AUGUST 24, 2012
    [Twitter, URL] WordPress Plug-Ins: Five Easy Ways to Ruin Your Website and Business
    The site was up, but the next day all of a sudden the only thing they saw on their site when they entered in the URL was a social sharing icon. What’s wrong with my website? Too many WordPress plug-ins? Just as an iPhone is nothing without the apps but a phone, WordPress is nothing without its plug-ins. UPDATE your plug-ins!!!
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 25, 2012
    [Twitter, URL] Social Capital Byte: Institutionalizing Parity in B2B Relationships
    This includes garnering feedback and letting the self-identified “community” know what the organization has to offer, including short-term campaigns and promotions—often highlighting how people have taken advantage of the offers or championed the company’s efforts (on Twitter and Facebook or in endorsement blog posts, etc.),
  • DELICIOUS B2BMARKETING  |  TUESDAY, NOVEMBER 2, 2010
    [Twitter, URL] B2B marketers are stumbling in the dark
    new CMO walking into her new job in a B2B company ought to be able to ask for the Book of Learning and be given a big, fat ring binder (or wiki URL). Judging Categories Previous winners How can we help you? Theyre missing out on a hugely powerful asset. Theres a never-ending dialogue about the difference between B2B and B2C marketing.
  • DIGITAL B2B MARKETING  |  WEDNESDAY, MARCH 27, 2013
    [Twitter, URL] B2B Marketing and the Cheap Tchotchke Mistake
    Two sentences with what makes your solution worth remembering, a URL and a business card, included with the package, is appropriate. Share your example, or advice for marketers that use promotional products, in the comments below or with me on Twitter ( @wittlake ). Most went straight into the trash. Keep It One Size Fits All.
  • B2B MARKETING INSIDER  |  TUESDAY, OCTOBER 4, 2011
    [Twitter, URL] Why SEO Is The Key To Successful Marketing
    Last but certainly not least, in order to master the art of search engine marketing, you need to understand SEO concepts like tagging, url composition and anchor text. would be honored if you follow along on  Twitter ,  LinkedIn ,  Facebook  or  Subscribe  to the  B2B Marketing Insider   Blog. Everyone uses a search engine!
  • WEBBIQUITY  |  SUNDAY, MAY 30, 2010
    [Twitter, URL] What’s So Funny About Social Media and Online Marketing?
    The Twitter Avatar Roast: 10 Types of Profile Images by Tremendous News. An inspired taxonomy of Twitter avatar types, from “The People Who Think We’re So Interested In Them We Need To See Their Childhood Photos&# to “The Nothing-Is-More-Natural-Than-Me-Just-Kinda-Laughing-Not-Noticing-You’re-Taking-A-Picture-Of-Me Guys.&#.
  • HUBSPOT  |  THURSDAY, OCTOBER 4, 2012
    [Twitter, URL] Excuse Me, There's a Digital Hair in My Print Media Soup
    We believe in the merits of channels like Google, Facebook, Twitter, LinkedIn , and the whole wide interwebs for marketers and business owners to spread their message, and generate leads and customers. Why, then, are there no: URLs pointing to their social media accounts. 2) Live Twitter Feed Streaming in Your Print Ad. Hokay.
  • HUBSPOT  |  TUESDAY, AUGUST 27, 2013
    [Twitter, URL] How LinkedIn's University Pages Will Kick Your Marketing Strategy Up a Notch
    And the nature of LinkedIn allows more formal conversations and interactions to happen, compared to the informal/friendly nature of Facebook and the character limitations of Twitter. 'Ready to give your university''s social presence a boost? You''re in luck! Last week, the professional social network LinkedIn announced University Pages.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Twitter, URL] 11 Digital Tactics to Amplify Your Next Fundraising Event
    Not only does it provide information about the event, but it also gives people a URL to share with their networks via email and social. After someone registers for your event, encourage them to share that they are participating on Twitter and Facebook. 'Fall fundraising event season is here! Amplify before your event. And it works!
  • SYNECORE  |  WEDNESDAY, DECEMBER 12, 2012
    [Twitter, URL] Case Study: Using Integrated Digital Marketing to Sell Old Books
    In terms of SEO, when I typed in “Strand” in my Google Chrome URL, the bookstore site came up first in page rank. The site also contains social share buttons linking to solid presences on Facebook and Twitter. Sometimes cutting-edge marketing is found in the unlikeliest of places. VISUAL AND INTERACTIVE. Pretty slick. Nice touch.
  • SOCIAL MEDIA B2B  |  THURSDAY, FEBRUARY 20, 2014
    [Twitter, URL] Increase B2B Traffic and Reach with a LinkedIn Blog
    Follow me on Twitter. Each LinkedIn post has its own URL, which means you can share these posts on Twitter, Facebook and any other platforms where your prospects spend their time. And they picked who could participate. And they worked with editors. This doesn’t mean you and I can become part of the Influencer program.
  • CONFLUENT FORMS  |  TUESDAY, MARCH 26, 2013
    [Twitter, URL] Why your business needs to claim its Google Places page
    Make sure to keep all of your contact information correct (address, phone numbers, website urls), fill out your hours and description, and above all, make sure you have one or more categories selected! Immediately. When does your location matter? 30% conversions immediately and 60% conversions within an hour. How do you get those +1s?
  • TRADESMEN INSIGHTS  |  TUESDAY, JANUARY 8, 2013
    [Twitter, URL] Tips on Getting the Most out of SlideShare
    Did you add your firm’s name, URL and contact info at the bottom of each page of your handouts? Did you create links between SlideShare and social media sites like LinkedIn and Twitter? SlideShare is gaining traction more and more and it’s not just for slides. recently read an article by Roger C.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, APRIL 13, 2011
    [Twitter, URL] Content is King: 10 Tips on Effective Writing
    It helps not only for search but will also help drive ‘targeted traffic’ as your posts are repurposed through Twitter. With only 140 characters that you can use for Twitter, that’s not much more than your title and a shortened URL. Content is king as I’ve learned from mentor Michael Gass. Key words in every post titles.
  • HUBSPOT  |  THURSDAY, OCTOBER 27, 2011
    [Twitter, URL] 101 Signs You're an Inbound Marketer
    Even your personal Facebook, Twitter, and LinkedIn accounts include calls-to-action. When Twitter goes down, you feel lost. You follow more internet marketing celebrities on Twitter than mainstream pop celebrities. You have a favorite URL shortener. You have multiple monitors to monitor Twitter and Facebook as you work.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 15, 2012
    [Twitter, URL] How Social Media Capitalism Will Affect Your Future Marketing Strategy
    Skimlinks takes the URLs that people pin on Pinterest and attaches affiliate marketing referral codes to them, which allows Pinterest to get paid when a person discovers a product on the service and then visits a website to purchase that product. In the early days of Facebook and Twitter, there were no monetization methods in place.
  • WINDMILL NETWORKING  |  FRIDAY, APRIL 13, 2012
    [Twitter, URL] What’s in a domain? Establishing your social business brand
    Her brand is permeated by her no-BS style, artfully reinforced by the blunt admonition of her Twitter tagline : ( I keep companies from looking like assholes online.)  The business URL armentdietrich.com is the name of the company. Sames goes for Twitter handles.  Businesses come and go.  OK, that makes sense.  Join the club. 
  • HUBSPOT  |  MONDAY, OCTOBER 11, 2010
    [Twitter, URL] Answered: 10 Questions About Website Redesign
    Don’t forget that you can use various social media channels like SlideShare and YouTube —not only Twitter and Facebook—to drive people to your blog. That way we keep the URL live, build SEO authority for a specific topic, keep capturing leads and offer our viewers valuable resources. Where should your blog live?
  • BLUE FOCUS MARKETING  |  WEDNESDAY, JULY 17, 2013
    [Twitter, URL] Join the @SocialEmployee Revolution! Start by Downloading Chapter 3 Now! #IBM #Cisco #SouthwestAir
    Share The Social Employee with your communities on Twitter, Google+, and LinkedIn. Follow @ SocialEmployee on Twitter! URL:                 https://www.youtube.com/watch?v=ZK7EXj4lDkA. 'Branding from the Inside Out!   Join the Revolution Now! JOIN THE SOCIAL EMPLOYEE REVOLUTION! Review The Social Employee on Amazon or Goodreads.
  • B2B MARKETING ZONE POSTS  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Twitter, URL] Top 37 B2B Marketing Posts and Hot Topics August 2010
    20 SEO Terms Every Good Inbound Marketer Should Know - Sales Intelligence View , August 4, 2010 301 Redirect – A redirect is a technique for forwarding one URL to another URL. Here are five ways to approach B2B Twitter engagement: 1. How did Twitter get those vital initial users? Find her on Twitter and LinkedIn.
  • HUBSPOT  |  TUESDAY, JANUARY 3, 2012
    [Twitter, URL] 8 Universal Traits of a Winning Social Presence
    But when you begin to dissect any effective social media presence, whether on Twitter, Facebook, LinkedIn, or Google+, there are a handful of characteristics common to all of them that constitute what we can now boil down to social media best practices. Take a look at how may Twitter accounts Verizon has, for example. All of the above?
  • PUZZLE MARKETER  |  TUESDAY, AUGUST 14, 2012
    [Twitter, URL] 3 Website Metrics to Watch Daily
    Promote your deals and discounts on social media sites like Pinterest , LinkedIn, Facebook, and Twitter. Even better, link back to specific pages and deeper URLs. If you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. Well yes, but not necessarily every day.
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 7, 2012
    [Twitter, URL] My Dirty Little Social Media Secret? Content Hoarding Tools.
    Most important, it supports my preferred Twitter habit of cherry picking sound bites from posts, rather than the standard routine of tweeting headlines.  Suggestion to writers: include easy-to-locate Twitter handles with every post; don’t make me work so hard to credit you in addition to the person who shared your work.  am a hoarder. 
  • MUTT GROUP  |  THURSDAY, FEBRUARY 24, 2011
    [Twitter, URL] Measuring Customer Engagement
    Of course we all know that there are some marketers out there who believe that the more Facebook fans or Twitter followers a company has, the more engaged their customers are likely to be. To gauge these metrics accurately, it’s crucial that Web analytics are able to track interactions at a level deeper than the URL. drive a Toyota.
  • SAZBEAN  |  FRIDAY, JULY 1, 2011
    [Twitter, URL] Digging in the Cache – Rick Rolling
    With the rise of URL shorteners which can easily hide the address of the linked page, sending people to a site that they don’t expect is fairly easy. Here’s an example: There’s this awesome new video that shows you how to make $10k in just 30 days with Twitter:  [link]. So, were you ever rickrolled? News & Notes
  • READYPULSE  |  MONDAY, JUNE 17, 2013
    [Twitter, URL] ReadyPulse Now Offers Instagram Brand Promotion Capabilities
    In its recent report Pew Research highlighted the recent trend of teens spending more time on Instagram and Twitter and away from Facebook. ReadyPulse allows you to customize the web page URL you want your participants to visit after joining the Instagram promotion. Highlights. Match photos with products to enable shopping. Traffic.
  • HUBSPOT  |  THURSDAY, AUGUST 9, 2012
    [Twitter, URL] Answers To Your Top 9 Questions About Using LinkedIn Ads
    We had an abundance of fantastic LinkedIn marketing questions come in through the #MasterLinkedIn hashtag on Twitter, the Inbound Marketers LinkedIn Group , and the webinar chat page. If the goal of your ad is to build brand awareness, you should create a LinkedIn Company Page and drive your ad traffic to your page URL.
  • HUBSPOT  |  TUESDAY, AUGUST 17, 2010
    [Twitter, URL] 11 Simple Ways B2B Companies Can Be More Social Today
    This means you need a small, square-shaped icon that can be used on social network profiles such as Facebook and Twitter. Head over to Twitter , Facebook , YouTube , etc. Use Twitter Search , Alerts Grader and Boardreader to monitor search terms relating to your industry and business. and create your accounts today. account.
  • BUSINESS GROWTH DEVELOPMENT  |  FRIDAY, JANUARY 13, 2012
    [Twitter, URL] The Reasons Why Social Media Will Boost Your Sales In 2012
    On pages like Facebook, Twitter, and Google+, businesses can make posts and then view customer comments and questions. For businesses that use Twitter as a social media tool, links to infographics are a great way to share your products and ideas with customers in a small URL. Quantifiable Marketing Techniques. Marketing
  • B2B MARKETING UNPLUGGED  |  THURSDAY, OCTOBER 13, 2011
    [Twitter, URL] Is it Still a Revolution if it Comes with Instructions?
    URL so you can see how many times a link has been clicked. get that they are pretty and that we can change the URLs, but let’s face it, the apps are hard to find and tags of any kind are unpredictable beasts that depend on steady hands, clean lenses, decent wireless connections and a bunch of patience to deliver any value.
  • INDUSTRIAL MARKETING TODAY  |  FRIDAY, AUGUST 26, 2011
    [Twitter, URL] Inbound Marketing Alone May Not Be Enough for Industrial Companies
    Credibility is built over many years of performance in the field and not by the frequency of blog posts, number of Twitter followers or Facebook likes. Add Personalized URLs (PURLs) to drive people to specific landing pages. Inbound marketing with content has been getting all the attention lately. an Outlet Size of 3?,
  • WINDMILL NETWORKING  |  MONDAY, DECEMBER 17, 2012
    [Twitter, URL] Content Marketing: Clearing Up the Confusion, Trends to Watch in 2013
    In contrast, the center of gravity for content marketing is a brand website — whether it be a branded URL like AmericanExpress.com or a microsite for a brand’s specific product, like Amex’s Open Forum. What to look for in content marketing in 2013. Is it about marketing your content, or using content in support of any type of marketing?
  • WRITING ON THE WEB  |  FRIDAY, JULY 9, 2010
    [Twitter, URL] Online Reputation? 4 Tips
    Get URLs for your site before somebody else does so with the poor intentions. It also uses a number of Twitter accounts for business news and the industrial index. For instance, VA Mortgage Center.com ratings are shared on Twitter and on our company’s website. Twitter: the little bird that grew up strong. Be a watchdog.
  • HUBSPOT  |  TUESDAY, DECEMBER 20, 2011
    [Twitter, URL] How to Fix 4 Toxic Marketing Problems With Analytics
    Fix It: Not only can marketers use traffic analytics to show the volumes of traffic coming to their site from social media, but if they are using integrated marketing tools, they can also measure leads and even customers generated from a specific channel like Twitter, LinkedIn, or Facebook. Marketing is hard. I'll just swag it.
  • B2B MARKETING MENTOR  |  THURSDAY, OCTOBER 31, 2013
    [Twitter, URL] Primary Research Reports That Build Brand Authority: 4 Great Examples
    The CMI blog post promoting it has over 1,500 social shares, including 1,000+ from Twitter, 499 from LinkedIn and 199 from Facebook. 'Marketers are continually searching for creative ways to reach their customers and earn their trust. This elevates the authority of your brand and distinguishes you from the competition. percent. percent.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 13, 2012
    [Twitter, URL] The Content Creator's Master List of Commonly Troublesome Words
    Twitter: Uppercase. URL: All capitals. Plural: URLs. Any online content creator knows: Writing for the web is no easy feat. In fact, one of the most frustrating challenges we face is due to the fact that new, web-related words are being coined all the time. As a result, we often run into questions like, "Do I capitalize this?
  • HUBSPOT  |  MONDAY, JANUARY 13, 2014
    [Twitter, URL] 15 Blog KPIs You Should Already Be Tracking
    direct traffic is a big driver of your visits, and visitors typically enter your blog''s URL into their browser to get to you) vs. one that gets found through indirect sources. You might find that content that performs well on Twitter, for instance, does very poorly in a social network like LinkedIn. Analytics, my friends. Analytics.
  • DIANNA HUFF - B2B MARCOM  |  FRIDAY, JUNE 3, 2011
    [Twitter, URL] Why Google Reader Should Be Your New BFF
    When I read something that I think my Twitter following might find of interest, I post a quick summary and a link to the post or article. Hootsuite is a great tool for this type of work as it allows you to post to each platform you're using -- i.e. Twitter, Facebook, LinkedIn, etc. Tweet June, 2011. Published by Dianna Huff. Welcome!
  • HUBSPOT  |  MONDAY, MAY 21, 2012
    [Twitter, URL] 13 Things to Check Before Hitting 'Send' on Your Next Marketing Email
    We've published a helpful guide to make creating the buttons for social sharing on social sites like Facebook, LinkedIn, and Twitter less painful, so be sure to check it out. Raise your hand if you've ever sent out a marketing email , only to realize after clicking 'send' that your email's main call-to-action contained a broken link.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, FEBRUARY 22, 2012
    [Twitter, URL] 5 B2B Social Media Questions to Ask about LinkedIn Answers
    Each question has a unique URL, which means you can ask the same question to your Twitter followers, and have them respond on LinkedIn. B2B companies have been successful growing their business and driving leads from LinkedIn, and many still continue to wonder how they do this. How Do I Ask a Question? How Do I Answer a Question?
  • HUBSPOT  |  WEDNESDAY, JUNE 1, 2011
    [Twitter, URL] How to Create a Winning Contest with Social Media
    To generate some pre-contest buzz, the museum started conversations on Twitter (using hashtag #MATM) and inspired bloggers and mainstream media channels to cover this unique experiment; BoingBoing, Mediabistro, PBS, The Huffington Post, ChicagoNow, and other mainstream outlets and local blogs wrote about the contest ( see example ).
  • HUBSPOT  |  MONDAY, OCTOBER 10, 2011
    [Twitter, URL] 5 Key Metrics to Measure Success of Paid Search Campaigns
    She manages the WordStream Internet Marketing Blog and you can follow her on Twitter at @egabbert. The CTR of the display URLs in the ad group. This is a guest post written by Elisa Gabbert. Elisa is the Content Development Manager at WordStream Inc., a provider of search marketing software and services. 1: Quality Score.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, NOVEMBER 2, 2010
    [Twitter, URL] Top 56 B2B Marketing Posts October 2010
    50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. How do you PROVE the value of TwitterTwitter (141).
  • MARKETING ACTION  |  MONDAY, JANUARY 27, 2014
    [Twitter, URL] How to Leverage LinkedIn for Lead Generation and Recruitment
    'Though it might lack the flair its younger siblings on social possess (Facebook, Twitter, et al.), In fact, Forbes reports content sharing on LinkedIn rose by 15% in the third quarter of 2013, at a rate faster than larger content-sharing giants such as Facebook and Twitter. your URL here]). LinkedIn for Recruiting. license.
  • B2B IDEAS @ WORK  |  MONDAY, FEBRUARY 27, 2012
    [Twitter, URL] SEO FYI: 9 Tips for B2B Website Lead Generation Improvement
    Here are 9 tips to improve B2B website home page for improved lead generation: The Page title: The page title is the text that appears in the blue bar above a website’s URL in a browser. blog or Twitter feed work well here. Visitors can then access an offer by providing contact information on a landing page.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, OCTOBER 14, 2008
    [Twitter, URL] cybersoc.com: 3 types of blog: closed, conduit and participant in the conversation
    TrackBack URL for this entry: [link]. URL: Remember personal info? twitter. cybersoc.com. subscribe. what is this? search cybersoc. Categories. academic studies. activism. b4b2007. blogging. blogging techniques. citizen journalism. conferences/events. Current Affairs. cybersex. Data Protection Act. digital television. headshift.
  • MARKETRI  |  THURSDAY, FEBRUARY 21, 2013
    [Twitter, URL] How Your A/E/C Firm Can Build a Rewarding Presence on Pinterest
    As you’re creating your Pinterest profile, you’ll have the option to enter your website URL. Connect your profile with Twitter and Facebook. If your firm is also active on Twitter and Facebook, you may connect these profiles directly to Pinterest under the “Account Settings” page for your profile.
  • WINDMILL NETWORKING  |  MONDAY, AUGUST 20, 2012
    [Twitter, URL] Hospitality Industry Social Media: “Get Social” Pages are Perfect
    For example, Mirage Hotel & Casino in Las Vegas has a “ socialize ” page, which lists the URLs of their social media. The Mesa Convention and Visitors Bureau in Arizona does a great job with their “ Get Social ” page, where they list the Twitter accounts associated with the numerous facets of the city.
  • INBOUND SALES NETWORK  |  THURSDAY, MARCH 3, 2011
    [Twitter, URL] Is Your Social Media Strategy a Field of Dreams?
    Recently, I have seen a huge influx of companies getting into social media marketing; they setup up all their accounts on Facebook, Twitter, and Linked and just expect the leads to just come pouring in. So many times, I see companies jump on Twitter or Facebook, just to find no results/only to obtain no results. Twitter. Step 1.
  • VOICE-BASED MARKETING  |  FRIDAY, APRIL 11, 2014
    [Twitter, URL] Google Switches to Protected (Not Provided) Paid Search Keyword Data
    Track calls from referring websites like Facebook, Twitter, partner sites, etc. Something important to note is that in order to see the keyword data, Ifbyphone customers must have the links in their Google ads destination URLs tagged appropriately. Referrals from all other sources (Bing, Yahoo, Facebook, Twitter, etc.)
  • SAVVY B2B MARKETING  |  MONDAY, MARCH 8, 2010
    [Twitter, URL] A Platform for Syndicating B2B Content to Partners
    For example, say a vendor delivers a mailing that the reseller sends out with a URL to the reseller's site, and the recipient clicks the link in the mailing and ends up purchasing a product on the reseller's Web site – we can track that process from beginning to end. You can follow her on Twitter or read more of her posts on Savvy B2B
  • WEBBIQUITY  |  TUESDAY, JANUARY 15, 2013
    [Twitter, URL] 24 More of the Best Facebook Guides, Stats and Rants of 2012
    ” How to Add A Twitter Tab to Your Facebook Page [Quicktip] by Hongkiat. Mustaza Mustafa presents a richly illustrated, step-by-step process for using the CertifiedSeller app to add a Twitter profile link to your tab on Facebook timeline. aging demographic may be cause for concern. Will Facebook lose ground to Google+?
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