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The 32 Best Twitter Marketing Tools

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While Facebook is far and away the largest social network, when it comes to driving B2B website traffic and brand visibility, Twitter and LinkedIn are tops. HubSpot has noted Twitter has more than 300 million active monthly users, and “accounts for 16% of referrals to longer articles from social sites and 14% for shorter news articles.” 11) Twitter Analytics.

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The 15 Best Special-Purpose SEO Tools

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LinkResearchTools collects links from 24 different link data sources including MajesticSEO, Ahrefs, SEMrush , Moz,  Google Analytics, Google Search Console, Facebook, and Twitter, and reports a wide range of metrics for each link (e.g., Previous posts in this series have covered tools for specific SEO functions including content ideation , keyword research , and rank tracking. Pricing:  $97.

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115 Facts You Never Knew About Social Media [Infographic]

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Twitter comes in at a close third, with Tumblr and Instagram rounding out the top five. Facebook and Twitter are not even close to LinkedIn, but they are still being monitored. 66% of employers say they checked Facebook, and 54% say they checked Twitter. 435,000 tweets every minute on Twitter. Guest post by Josh Wardini. Social Media Is The New Newspaper. It is.

3 Tips for Using Social Media for B2B Marketing

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Follow him on Twitter and LinkedIn. Guest post by Larry Alton. Social media can be a great business tool to use for marketing, sales, PR, customer service, and HR. However, most of what’s written about social media functionality on a professional level tends to be focused on businesses that work directly with consumers (B2C) rather than B2B enterprises.

B2B Marketing Trends for 2016

and Twitter followers. B2B Marketing. Trends for 2016 Edited by Tom Pick and Tony Karrer 25 Thought Leaders Weigh In 0 Executive Summary B2B marketing practices are in the midst of profound change, driven by three powerful trends: • Changing expectations of buyers: as Baby Boomers retire and Millennials move into and up within the ranks of B2B enterprises, buying. know which half." Look for.

Five Strategies for Improving Customer Experience

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In her spare time, she enjoys learning more about InMoment.com —her CX platform of choice, reading books/articles on industry news, engaging on twitter, and exploring her local neighborhood coffee shop. Guest post by Brooke Cade. As a marketing professional, you understand customers are your firm’s most valuable assets. They are the key to your brand’s ultimate success and survival.

The 29 Best Social Media Monitoring Tools

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Social media monitoring, analytics and stats for Facebook, Twitter, YouTube and Instagram, with benchmarking to measure your performance against peers, insights to optimize content, and reporting capabilities. Tagboard uses hashtags to search for and collect public social media within seconds of being posted to networks like Twitter and Facebook. Google Review Count:  345. 16) Nuvi.

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Fluency of Culture, Not Language, Is Key to Winning Big in Global Online Markets

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In fact, Facebook and Twitter interactions can increase by up to one-third during Ramadan. Guest post by Charles Whiteman. The smartest companies are always looking to reach untapped markets. These days, most are finding success by engaging new global consumers through digital channels. Marketers can face challenges during such expansions, however. They also need cultural fluency.

How Does Content Marketing Help with SEO?

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Twitter: @ CustardMedia. Guest post by Sam Allcock. Content marketing and SEO are often written about and addressed separately. But both are actually essential, and work in tandem as part of a broad web presence optimization (WPO) strategy. Here are a few distinctions between content marketing and SEO, as well as the effect they can have on your online visibility. What is the difference?

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B2B Marketing Trends for 2016

and Twitter followers. B2B Marketing. Trends for 2016 Edited by Tom Pick and Tony Karrer 25 Thought Leaders Weigh In 0 Executive Summary B2B marketing practices are in the midst of profound change, driven by three powerful trends: • Changing expectations of buyers: as Baby Boomers retire and Millennials move into and up within the ranks of B2B enterprises, buying. know which half." Look for.

Five Reasons Why Sales Strategy Doesn’t Work for Many Small Businesses

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Many small businesses work on SEO, SEM, and advertising on Facebook, LinkedIn, Twitter and YouTube simultaneously, and end up generating little return on investment (ROI). Guest post by Anthony Bergs. Customers are the heart and soul of any business. To survive in the long run, companies need to have a sound customer acquisition and service strategy. Image credit: The Blue Diamond Gallery.

What is Inbound Marketing? The Idiot’s Guide [Infographic]

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You can get in touch with Andy at LinkedIn or  Twitter. . Guest post by Andy Beohar. Over the past decade, inbound marketing has climbed to the top of the marketing latter and claimed its place as (arguably) the most beneficial approach for business campaigns—both online and off. But you may be wondering, why exactly have inbound practices become so dominant in marketing?

33 Thought-Provoking B2B Social Media and Marketing Stats

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71% said Twitter, while 54% each mentioned Facebook and YouTube. 74% use LinkedIn, and 42% use Twitter. As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. Lead generation is still a challenge.

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Three Influencer Marketing Secrets to Drive Traffic

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Make a Twitter list of 10 people in your industry, or in an adjacent industry, who have a large number of followers and a large number of interactions on a regular basis. Guest post by Tim Brown. When was the last time you clicked on an ad on social?” I asked. Blank stares. Come on guys—were there any ads in the past year that you actually looked at?”. Blog comments. Tweets very regularly.

B2B Marketing Trends for 2016

and Twitter followers. B2B Marketing. Trends for 2016 Edited by Tom Pick and Tony Karrer 25 Thought Leaders Weigh In 0 Executive Summary B2B marketing practices are in the midst of profound change, driven by three powerful trends: • Changing expectations of buyers: as Baby Boomers retire and Millennials move into and up within the ranks of B2B enterprises, buying. know which half." Look for.

49 Noteworthy Social Networking Stats and Facts

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93% of small business owners/marketers use Facebook, ahead of Twitter at 79%. Twitter Stats and Facts. 36% of Twitter users visit the site daily. ( Pew Research ). Twitter has 302 million active users per month. Every minute, Twitter users post more than 347,000 tweets. 23% of adult Internet users are on Twitter, and there are 288 million active users monthly.

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The 24 Best Visual Content Creation Tools

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Great for posting on sites like Twitter, Pinterest, Facebook, and Google Plus.” More than 90% of B2B marketers already use content marketing in some form, and spending on content marketing is projected to double by 2019. But content won’t simply be produced in greater volumes, it will also become increasingly visual. Visual and video content will become increasing important.”

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How to be Twitterific – 39 Expert Twitter Guides and Tips

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From humble beginnings, Twitter has grown to become an indispensable source for online news alerts as well as a vital marketing tool. The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. How can marketers best utilize Twitter’s expanded features and the latest tools?

29 (of the) Best Twitter Guides, Tips and Infographics of 2013

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Twitter became a publicly traded company on November 7 and saw the price of its shares climb 73% on the first day of trading. Does anyone still thing Twitter is for the birds? What are the best ways to drive website or blog traffic with Twitter? To grow your company’s Twitter following? Utilize Twitter advertising? Get the most out of Twitter search?

104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

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Twitter Marketing Stats. The average time per month spent by users on Twitter is 170 minutes. Only about half of the people who log in to Twitter once a month are actually taking the time to tweet. Ironically, the most-followed brand on Twitter is…Facebook, with more than 13 million followers. eBay is the most engaging brand on Twitter. NewsCred ). 2.

Your Employees May Be Your Best Untapped Brand Advocates

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You can follow her on Twitter @LizVGreene or catch her latest misadventures on her blog, Instant Lo. Guest post by Liz Greene. If you were asked to rattle off your top marketing strategies, would employee advocacy make the list? 65% saw improved brand recognition. 7% had better brand loyalty. It’s simple. Identify. Desire to make things better for their teams and the company as a whole.

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47 Superb Social Media Marketing Stats and Facts

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Among the top 100 global brands, just 31 CMOs maintain active Twitter accounts, and only six of those big-brand CMOs have more than 10,000 Twitter followers. The “most important” social networks to teens and young adults (aged 12-24) are now Instagram (32%), Twitter (24%), Facebook (14%), Snapchat (13%) and Tumblr (4%). 62% use Twitter to build relationships.

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35 Stupendous Social Networking Facts and Stats

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And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Yet just 8% of Fortune 500 CEOs have a Facebook account–a lower adoption level than American grandparents. •  Twitter can’t get no respect. Twitter Facts and Stats. Image credit: The Wonder of Tech.

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Best Twitter Tips, Tools and Tactics of 2011

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In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.

6 Tips for Encouraging Your Team to Blog

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Connect with Jill via Twitter @jillphlps. Guest post by Jill Phillips. When it comes to search engine optimization and conversion rates, content marketing is an absolute necessity. Unfortunately, if you don’t have a dedicated team of writers, you might struggle with producing high-quality content consistently. Ask Each Employee Personally. Give Them a List of Topics. Let Them Be Creative.

34 Compelling Content Marketing Stats and Facts

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More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. Content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing (it’s not clear what the other 7% are doing). Based on the research detailed below, here are five key takeaways: •  Tell, don’t sell.

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The Top #Nifty50 Women in Technology on Twitter for 2012

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A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. She’s a rock star on Twitter and also speaks French. sacevero.

The Single Most Important Element for Increasing B2B Lead Gen and Sales

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More than 80% of Twitter users say they expect a same-day response to tweets aimed at brands, yet many B2B vendors fail to meet this standard. This post originally appeared on MarketingProfs. spate of articles recently have expounded on the “consumerization” of all things business: the consumerization of sales, of IT, and of business-to-business (B2B) marketing most prominently.

The 21 Best Content Curation Tools

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Grab content (articles, videos, whatever) from your web browser, email, or a wide range of apps including Twitter, Flipboard and Pulse, and save it in Pocket. Discover, review and curate content from blogs, news sites, Google Plus, Facebook, Amazon, Ebay, YouTube, Twitter, Flickr, Instagram, Wikipedia, or any RSS feed. Expert summary compilations (example: Soulati Media ). 10) Listly.

13 Great Guides to Growing Your Blog Audience

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Lisa Buben shares “16 things that have worked well and what hasn’t worked so well” across here first 400 blog posts, including her tips for Twitter (her #2 traffic source after Google search), Triberr (“a great way to reach other bloggers and share their stuff and for them to share yours too. Now—how you attract and retain a large audience? Simple—but not easy. Email?

16 Enigmatic Business Blogging and Other Marketing Stats

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As winter comes to an end, so too does the  Winter Wonderland of Marketing Stats series that’s been running here over the past few months. This final installment covers some fascinating though sometimes contradictory and confusing stats about business blogging and the value of marketing. For example, what percentage of businesses maintain company blogs? But apparently not. Meghan M. ClickZ ).

10 Top Marketing Thought Leaders in Social Media

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She also hosts the highly popular weekly Viral Content Buzz Twitter chat. If you were asked to name the top thought leaders in marketing today–the 10 marketers you’d definitely advise others to follow on social media–how would you proceed? Perhaps you’d look at existing “top” lists from other sites. But—what if you had to answer on the spot? Meghan M.

The 29 Best Web Analytics Tools

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Clickly logs and reports on a wide range of onsite activities including pageviews, downloads, and outbound link clicks; event alerts (on conversions, for example); bounce rate; campaigns; goal conversions; traffic sources; Twitter analytics; and more. ” Analytics tools can ultimately help measure ROI. ROI is a financial metric, and vital at a high level to show value to the business.

The Basics of B2B Social Media Marketing Strategy

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Regardless of the platform or network, B2B social media marketing is most effective for accomplishing three objectives: Building relationships: Particularly on networks like Twitter, Pinterest and Instagram, people will follow your company long before they will give up their email address or pick up the phone to call you. Hashtags are very important on Twitter but can’t contain spaces.

This One Thing Has Become The New SEO Reputation Management Secret This Year

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And, by linking your websites (pages) to established and populated social media websites like Facebook, Twitter, LinkedIn, Slideshare, YouTube, Pinterest, and more. For example, you could reference content pieces from your LinkedIn articles to your Twitter profile, and boost its “trust”, resulting in higher rankings for that web property. 2) Social Proof. Guest post by Jon Rognerud.

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5 Twitter Strategies And Tools To Take Your Branded Account To the Next Level

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If you’ve invested the groundwork necessary to build a Twitter account, there’s nothing more satisfying than seeing it actually gain steam. How can you break through a Twitter plateau and take your account to an even greater level of success? highly powerful yet underused optional feature of Twitter is the Twitter card. Follow him on Twitter @LM_Strain.

The 20 Best SEO Rank Tracker Tools

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Special features: geo tracking; social metrics for Facebook, Twitter and Google+; Google Analytics integration; team management/collaboration. Management guru Peter Drucker famously said  “You can’t manage what you don’t measure.” ” Search engine optimization offers a broad array of measurable elements. rank checking or rank monitoring) tools. Pricing:  free.

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20 Expert LinkedIn Guides

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Victoria Ipri passes along nine helpful tips, like getting your employees involved, sharing your LinkedIn page on other social media sites (“Are you using Facebook, Twitter, Google+ and other SM platforms? Facebook may be fighting back , but time will tell regarding its true intentions and objectives on that front. Guides to Using LinkedIn for Career or Networking. Want a Job? links.”

The Nifty 50 Top Women of Twitter for 2011

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One source of inspiration was Twitter’s Top 75 Badass Women by Diana Adams ( @adamsconsulting ) and Amy D. Diana writes for BitRebels.com and InkRebels.com, and as noted above, her post on Twitter’s Top 75 Badass Women was one source of inspiration for this #Nifty50 list. She’s an informative and prolific Twitterer, and active in Twin Cities social media. What is it? aaker.