| | | Connect the Docs | | Twitter | 111 articles |
| Page 1 of 2 | Previous | Next | CONNECT THE DOCS APRIL 29, 2010 The Content Marketing Question: To Gate or Not To Gate? Blog Marketing Interactions Twitter Ardath421. Blog Writing on the Web Twitter patsiblogsquad. Talk about it on Twitter, FB or LinkedIn. Blog Funnelholic Twitter funnelholic. He is the author of the very popular sales and marketing blog, the Funnelholic and can be followed on Twitter at @ funnelholic. They can be on blogs, twitter, or research sites. Blogs. | CONNECT THE DOCS MAY 27, 2010 B2B Content Marketing - Less is the New More? Blog Marketing Interactions Twitter Ardath421. Blog Modern B2B Marketing Twitter Marketo InboundMarketer. Is less better than more when it comes to content? Instead of bombarding prospects with "too much content" should companies carefully chose 1 or 2 pieces of important content that will educate prospects? " Read on to get their insights - less or more? Ardath Albee. | | | | | | | CONNECT THE DOCS AUGUST 27, 2010 How should B2B content differ for Business and Technical Decision Maker? Blog Marketing Interactions Twitter Ardath421. Blog Webbiquity Twitter TomPick. B2B Marketing Content falls under 2 broad category - 1. Content addressed to a Technical Decision Maker 2. Content addressed to a Business Decision Maker. Ardath Albee. "Write Content to Address the Problem and the Perspective" Ardath Albee's Bio. Ardath Albee is a B2B Marketing Strategist. | CONNECT THE DOCS JANUARY 7, 2010 ClickInsights: Mistakes to avoid in copy used for lead generation Blog WritingWhitePapers Twitter Mike_Stelzner. Twitter StephanieTilton. Blog CindyKing Twitter CindyKing. Blog Savvy B2B Marketing Twitter MicheleLinn. Blog Kranzcom Twitter jonkranz. One of the purposes of writing copy is to generate leads. " Read on to get their insights. Recommended Resources from Experts on white papers. Books. Others. White Paper FAQs. | CONNECT THE DOCS JULY 6, 2010 Social Media Goes Corporate Blog Dave Fleet Twitter davefleet. Businesses have started integrating social media into their marketing efforts. However do not just social media for the sake of doing social media. Dave Fleet, Account Director at Thornley Fallis Communications, urges companies to communicate across multiple media, over a sustained period of time, in order to succeed.We Dave Fleet. tweet may be missed. | CONNECT THE DOCS APRIL 26, 2010 B2Bs should get Serious about Social Blog Connected Marketer Twitter ParkerTrewin. There are more than 275 million blogs, more than 250 million Facebook users, 43 million LinkedIn members and 6 million followers on Twitter. "Social" is here to stay and marketers should design strategies and programs to take advantage of this tremendous opportunity. To survive marketers must participate in conversations. | | | | | | | | | -
CONNECT THE DOCS | THURSDAY, MARCH 18, 2010 How to put the "Viral" in B2B Marketing Viral Campaigns? Blog Marketing Interactions Twitter Ardath421. Blog Demand Generation Twitter abneedles. For instance, capturing attention via a YouTube video or a viral link on Twitter, but then having people who access this media find something – some link or call to action – that takes them to the next step. Blog Funnelholic Twitter funnelholic. This is a perfect example of a B2B viral campaign, which, by the way, was viral before Twitter had really reached the heights it has achieved now. Does viral work for B2B marketing? Read on to get their insights. Blogs. MORE >> -
CONNECT THE DOCS | TUESDAY, NOVEMBER 23, 2010 Killer Questions to Ask Before Starting a White Paper Project Blog WhitePaperPundit Twitter Jonathan_Kantor. WhitePaperPundit : The Friday FREE White Paper List, a listing of free white papers from weekly Twitter Tweets that don’t require registration, posted each Friday. Twitter Keywords: White Paper , Whitepaper , #whitepaper , #wppundit. Blog Savvy B2B Marketing Twitter StephanieTilton. Blog WriteSpark Marcom Insights Twitter janiceking. Blog Global Gopywriting Twitter globalcopywrite. " Jonathan Kantor. " Who is the Target Reader? ” Jonathan Kantor's Bio. Jonathan Kantor's Tip. Benefits. MORE >> -
CONNECT THE DOCS | TUESDAY, DECEMBER 8, 2009 ClickLaunch: Jonathan Kantor's Crafting White Paper 2.0 Blog White Paper Pundit Twitter Jonathan_Kantor. Sites such as Twitter, Facebook, and LinkedIn, exemplified by short, quick, rich media messaging has reduced our attention spans and our ability to read large blocks of paragraph-oriented text. To enter this giveaway, simply do the following: Follow @clickdocuments and @Jonathan_Kantor on twitter. We have grown accustomed to short, quick messaging methodologies and unable to read detailed information for a substantial period of time before becoming distracted by events that require our immediate attention. Jonathan Kantor. MORE >> -
CONNECT THE DOCS | FRIDAY, NOVEMBER 12, 2010 How to measure ROI on creating and marketing content? Blog Marketing Interactions Twitter Ardath421. Blog Modern B2B Marketing Twitter Marketo InboundMarketer. To learn more about revenue cycle analytics and how it helps measure marketing ROI, subscribe to the Modern B2B marketing Blog or follow Marketo on Twitter. Measuring ROI on content marketing is not straightforward; that is why most firms put measurement on the back burner. But measuring doesn't have to be difficult. Share one example of ROI tool/strategy that has worked either for you or your client." " Ardath Albee. Ardath Albee's Tip. to their pipeline. MORE >> -
CONNECT THE DOCS | WEDNESDAY, AUGUST 25, 2010 Content Marketing: Anytime, Anywhere, Any Device Blog FusionSpark Twitter Fusionspark NewMedia2012. In the new world marketing, Russell Sparkman, of Fusionspark Media , urges us to use transmedia storytelling. We asked Russell Sparkman "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Russell Sparkman of Fusionspark Media is a veteran New Media marketing communications producer & consultant, having produced content marketing projects for the web since 1999. Russell Sparkman. " Russell Sparkman's Marketing Prediction for 2010. Recommended Resources. MORE >>
- The Biggest Challenge in Creating and Marketing White Papers CONNECT THE DOCS | THURSDAY, JULY 15, 2010
- Content Marketing for Small Business CONNECT THE DOCS | MONDAY, MAY 3, 2010
- Branding - What's Old is New Again! CONNECT THE DOCS | WEDNESDAY, APRIL 28, 2010
- Does 'Being Findable' mean 'Being Everywhere'? CONNECT THE DOCS | THURSDAY, FEBRUARY 18, 2010
- How to write lead generating white papers? CONNECT THE DOCS | THURSDAY, SEPTEMBER 9, 2010
- ClickInsights: What is your favorite white paper? Why do you like it? CONNECT THE DOCS | THURSDAY, NOVEMBER 5, 2009
- ClickInsights: What is the ideal length of a white paper? CONNECT THE DOCS | THURSDAY, FEBRUARY 4, 2010
- Content Takes Center Stage CONNECT THE DOCS | WEDNESDAY, MAY 12, 2010
- ClickInsights: 3 important components that will make a great case study CONNECT THE DOCS | THURSDAY, SEPTEMBER 10, 2009
- ClickInsights: How to make marketing messages memorable? CONNECT THE DOCS | THURSDAY, NOVEMBER 19, 2009
- ClickPredictions: Engage Better on Social Media CONNECT THE DOCS | FRIDAY, FEBRUARY 5, 2010
- How to enhance information absorption for your white paper? CONNECT THE DOCS | THURSDAY, MARCH 11, 2010
- International Social Media Marketing CONNECT THE DOCS | MONDAY, JUNE 28, 2010
- Get Great at Content Marketing - NOW! CONNECT THE DOCS | WEDNESDAY, FEBRUARY 10, 2010
- ClickInsights: Biggest roadblock to converting marketing leads CONNECT THE DOCS | THURSDAY, JANUARY 21, 2010
- ClickInsights: How B2B marketers should forge customer relationships by providing compelling content? CONNECT THE DOCS | THURSDAY, SEPTEMBER 17, 2009
- ClickInsights: What was your "Aha" moment in 2009? - Part 2 CONNECT THE DOCS | THURSDAY, DECEMBER 17, 2009
- Does your B2B Marketing have Consistent Messages? CONNECT THE DOCS | THURSDAY, JULY 22, 2010
- Free your Whitepapers from Registration! CONNECT THE DOCS | WEDNESDAY, SEPTEMBER 16, 2009
- Worry Less about being Heard CONNECT THE DOCS | WEDNESDAY, AUGUST 11, 2010
- The Rise of Content in B2B Marketing CONNECT THE DOCS | WEDNESDAY, APRIL 21, 2010
- STOP chasing Consumers. Collaborate with your Customers. CONNECT THE DOCS | FRIDAY, FEBRUARY 12, 2010
- The White Paper Question: To Gate or Not To Gate? CONNECT THE DOCS | THURSDAY, MAY 6, 2010
- ClickInsights: Social Media Marketing in 2010 CONNECT THE DOCS | THURSDAY, JANUARY 28, 2010
- The Buyer has Changed; Marketers will Change Too CONNECT THE DOCS | WEDNESDAY, SEPTEMBER 1, 2010
- The Dawn of Content Strategy CONNECT THE DOCS | WEDNESDAY, AUGUST 18, 2010
- Lead Generation to Demand Generation CONNECT THE DOCS | MONDAY, MAY 10, 2010
- Link Thought Leadership to Intelligent Client Discovery CONNECT THE DOCS | THURSDAY, FEBRUARY 18, 2010
- ClickLaunch: Seth Godin's Linchpin CONNECT THE DOCS | TUESDAY, JANUARY 26, 2010
- Happy Sixth Month Blog Anniversary! CONNECT THE DOCS | TUESDAY, OCTOBER 6, 2009
- Do your Content have a Personality? CONNECT THE DOCS | MONDAY, APRIL 19, 2010
- ClickLaunch: What Matters NOW - Things to Think About and Do in 2010 CONNECT THE DOCS | MONDAY, DECEMBER 14, 2009
- The New Brand Investments CONNECT THE DOCS | WEDNESDAY, MAY 5, 2010
- ClickPredictions: Deliver Compelling Content to Match Buyer Information Needs CONNECT THE DOCS | MONDAY, FEBRUARY 8, 2010
- ClickInsights: What is your favorite case study? Why do you like it? CONNECT THE DOCS | THURSDAY, NOVEMBER 12, 2009
- ClickInsights: How should case studies be used in marketing activities versus sales activities? CONNECT THE DOCS | THURSDAY, OCTOBER 8, 2009
- Defy Gravity: Propel Your Business to High-Velocity Growth CONNECT THE DOCS | TUESDAY, SEPTEMBER 14, 2010
- ClickInsights: What was your "Aha" moment in 2010? - Part 1 CONNECT THE DOCS | MONDAY, JANUARY 31, 2011
- Content Marketing Predictions for 2011 - Content Snacking will be the Vogue CONNECT THE DOCS | FRIDAY, JANUARY 7, 2011
- David CONNECT THE DOCS | WEDNESDAY, JUNE 9, 2010
- Craig CONNECT THE DOCS | WEDNESDAY, JUNE 9, 2010
- 42 Rules For Your New Leadership Role: Interesting insights CONNECT THE DOCS | MONDAY, JUNE 4, 2012
- Campaigns to Conversations CONNECT THE DOCS | WEDNESDAY, JULY 28, 2010
- Steve Woods CONNECT THE DOCS | SUNDAY, FEBRUARY 28, 2010
- Jonathan CONNECT THE DOCS | SUNDAY, FEBRUARY 28, 2010
- Patsi CONNECT THE DOCS | SUNDAY, FEBRUARY 28, 2010
- Social Media - Invest in relationships for the long run CONNECT THE DOCS | WEDNESDAY, JULY 14, 2010
- ClickLaunch: Bob Gilbreath's The Next Evolution of Marketing CONNECT THE DOCS | MONDAY, DECEMBER 7, 2009
- 2011 #Nifty50 Top Twitter Women CONNECT THE DOCS | FRIDAY, MAY 20, 2011
- ClickInsights: What was your "Aha" moment in 2009? - Part 1 CONNECT THE DOCS | THURSDAY, DECEMBER 3, 2009
- Creative is King, Queen, and Everything in Between CONNECT THE DOCS | MONDAY, FEBRUARY 15, 2010
- ClickInsights: What is the biggest mistake to avoid when writing a white paper? CONNECT THE DOCS | THURSDAY, SEPTEMBER 3, 2009
- ThinkBook CONNECT THE DOCS | MONDAY, JANUARY 30, 2012
- Embrace True Nurturing Programs CONNECT THE DOCS | MONDAY, MAY 17, 2010
- Understand the Full Buying Process of your Buyers CONNECT THE DOCS | WEDNESDAY, APRIL 14, 2010
- ClickPredictions: The Short-Attention White Paper CONNECT THE DOCS | THURSDAY, FEBRUARY 4, 2010
- How to Be a Content Marketing Winner CONNECT THE DOCS | WEDNESDAY, NOVEMBER 11, 2009
- Marketing is a Mindset CONNECT THE DOCS | WEDNESDAY, JULY 21, 2010
- Content Marketing Event: New Media 2012 CONNECT THE DOCS | TUESDAY, SEPTEMBER 1, 2009
- ClickInsights: Aggregating the Best Content in B2B Marketing CONNECT THE DOCS | THURSDAY, OCTOBER 22, 2009
- Content Marketing Showcase Series # 10 French Connection YouTube Channel CONNECT THE DOCS | FRIDAY, DECEMBER 28, 2012
- ClickPredictions: Learn to Listen and Engage CONNECT THE DOCS | MONDAY, FEBRUARY 8, 2010
- Time to Analyze your Content: What Worked and What Failed? CONNECT THE DOCS | WEDNESDAY, DECEMBER 2, 2009
- ClickInsights: How to choose a white paper syndication partner? CONNECT THE DOCS | THURSDAY, OCTOBER 1, 2009
- ClickPredictions: Social Media: Where's My ROI? CONNECT THE DOCS | TUESDAY, FEBRUARY 9, 2010
- Participation Inequality Online: Don't Panic if Your Blog doesn't Get Comments CONNECT THE DOCS | WEDNESDAY, DECEMBER 16, 2009
- ClickLaunch: The Content Marketing PlayBook CONNECT THE DOCS | MONDAY, OCTOBER 12, 2009
- Micro-fragmentation in Online Consumption CONNECT THE DOCS | TUESDAY, FEBRUARY 16, 2010
- Focus on Creating a Good Content Strategy CONNECT THE DOCS | MONDAY, APRIL 12, 2010
- Know Thy Audience: Business and Technical White Papers CONNECT THE DOCS | THURSDAY, AUGUST 5, 2010
- Are You Ready for Black Friday and Cyber Monday? CONNECT THE DOCS | WEDNESDAY, NOVEMBER 25, 2009
- Recipes for Remarkable Content CONNECT THE DOCS | WEDNESDAY, OCTOBER 14, 2009
- White Paper 101: A Step-by-Step Approach to Creating Highly Engaging White Papers CONNECT THE DOCS | WEDNESDAY, JUNE 2, 2010
- Guest Post: The Simplest, Most-Efficient Way to Write a Case Study: The story behind the Making Your Case ebook CONNECT THE DOCS | TUESDAY, SEPTEMBER 22, 2009
- Annual Content Marketing Retreat 2012 CONNECT THE DOCS | WEDNESDAY, DECEMBER 14, 2011
- Content Marketers Must Read Book of the Week! CONNECT THE DOCS | THURSDAY, DECEMBER 27, 2012
- Listen. Educate. Engage. CONNECT THE DOCS | MONDAY, MARCH 28, 2011
- Are you using Video for Corporate Story telling? CONNECT THE DOCS | TUESDAY, FEBRUARY 16, 2010
- Content Marketing Strategy: Interact with your neighborhood CONNECT THE DOCS | TUESDAY, APRIL 3, 2012
- ClickInsights: What ROI metric should B2B marketers use in this digital marketing era? CONNECT THE DOCS | THURSDAY, OCTOBER 15, 2009
- Guest Post: Rebel Brown - Rolling Thunder - Powering Momentous Market Launches CONNECT THE DOCS | MONDAY, SEPTEMBER 14, 2009
- Social Media Marketing Tools Series #2 Shoutlet CONNECT THE DOCS | FRIDAY, DECEMBER 7, 2012
- Content Marketers Must Read Book of the Week! CONNECT THE DOCS | THURSDAY, DECEMBER 20, 2012
- Social Media Marketing Tools Series #4 MediaFunnel CONNECT THE DOCS | MONDAY, JANUARY 7, 2013
- Content Marketers Must Read Book of the Week! CONNECT THE DOCS | FRIDAY, JANUARY 4, 2013
- Content Marketing Playbook: Connect with your Customers CONNECT THE DOCS | SATURDAY, AUGUST 20, 2011
- ClickLaunch: Connect Direct's High-Tech Direct Marketing Handbook CONNECT THE DOCS | TUESDAY, OCTOBER 20, 2009
- Not all Content is King! CONNECT THE DOCS | WEDNESDAY, FEBRUARY 17, 2010
- Are you promoting your Corporate Social Responsibility program? CONNECT THE DOCS | WEDNESDAY, FEBRUARY 17, 2010
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