Want to Twitter Better? Diversify Your Pronouns
B2B Memes
NOVEMBER 15, 2011
But as a new study suggests, the story is different on Twitter. ” Back in August, I did an informal study of one B2B publisher’s editorial use of Twitter, and found that most tweets tended to be promotional (linking to in-house sources) rather than curatorial (linking elsewhere) or conversational (engaging with users).
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