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  • IT'S ALL ABOUT REVENUE  |  TUESDAY, MAY 27, 2014
    [Twitter] 3 Enterprise Takeaways from SiriusDecisions Summit
    Follow the event discussion on Twitter with the hashtag #SDSummit. Jon serves on the Board of Directors for MOCCA, the leading enterprise association for Marketing Operations professionals. Prior to founding B2B Fusion, Jon held global CMO roles for 10 years in private and public technology companies in Silicon Valley, NYC, and Luxembourg.
  • HUBSPOT  |  FRIDAY, JUNE 20, 2014
    [Twitter] Dear HubSpot: I Have to Market My New Business. Where Do I Start?
    With only one Like on Facebook and two followers on Twitter, do I need to buy advertisements? We''re hoping your two Twitter followers aren''t your parents ;). If you want to market to college students or recent college graduates, you might spend more time on Facebook, Instagram, and Twitter. If so, which ones? Submit it here.
  • B2B MARKETING INSIDER  |  WEDNESDAY, MARCH 30, 2011
    [Twitter] How To Measure B2B Demand Generation
    Let me know what you think in the comments below or on Twitter , LinkedIn , or Facebook. How to measure B2B Marketing. This question was asked recently on Focus.com. I am cross-posting my answer here since this is a GREAT question. But I encourage you to add your thoughts as well either in the comments below or on their website. Want more?
  • KOMARKETING ASSOCIATES  |  TUESDAY, APRIL 1, 2014
    [Twitter] What to Know: SMX West 2014 Takeaways
    According to Ruslan Belkin , VP of Engineering, Twitter, when a user searches on the network, they look at who you follow, who you interact with, and where you’re located, to give you the most relevant result. It was a busy month here at KoMarketing and it’s hard to believe that it’s already April 1 st. Everything is Becoming Personalized.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, SEPTEMBER 16, 2015
    [Twitter] 5 Big tips to make LinkedIn ads work for you
    You can find him on Twitter ( @wittlake ) when he isn’t working with B2B marketers. By Eric Wittlake, {grow} Contributing Columnist. LinkedIn is today’s B2B media powerhouse. If you are a B2B marketer, in nearly any sector, chances are you are paying attention to LinkedIn, as well you should. Scale. Content Distribution. Scale.
  • VIEWPOINT  |  FRIDAY, MARCH 27, 2015
    [Twitter] 4 Tips to Power Up Prospecting in 2015: #4 Use the Telephone!
    Twitter: @mike_weinberg. Here we are at the fourth and final installment of the series, 4 Tips to Power Up Prospecting in 2015 , from Mike Weinberg’s presentation at the 2015 Virtual Sales Kickoff. His final tip is a passionate plea calling all sales reps to return to the telephone. Part 1: Tip #1 Believe it Works. Let’s face it. Expect it.
  • B2BBLOGGERS  |  MONDAY, APRIL 26, 2010
    [Twitter] Upcoming Event: How To Build A Demand Generation Machine With.
    Author: Jeremy Victor | Website | Twitter Jeremys the founder of Make Good Media and Editor In Chief of B2Bbloggers.com.B2Bbloggers.com is a B2B Marketing online magazine discussing the evolution of B2B marketing. Your B2B Marketing Plan Doesn’t Need Twitter. Sign up. Get all the articles via email. How can we help you Make Good Media?
  • B2BBLOGGERS  |  TUESDAY, JUNE 1, 2010
    [Twitter] 17 Essential Tools You Need To Produce Your Own Videos
    Author: Talmadge Boyd | Website | Twitter tagged in B2B Marketing , Content Marketing , Video B2B Social Media & Content Marketing Online Magazine for B2B Marketers Connect B2Bbloggers.com Hi, Im @jeremyvictor, the founder of Make Good Media and Editor In Chief of B2Bbloggers.com. Your B2B Marketing Plan Doesn’t Need Twitter.
  • B2B MARKETING INSIDER  |  THURSDAY, MAY 14, 2015
    [Twitter] Creativity, Technology, And The Future Of Storytelling
    Check out my presentation here: Please follow me on Twitter , LinkedIn , and Facebook and Subscribe here for regular updates. What Is The Content Marketing Imperative? Six months ago, I opened the NewsCred # ThinkContent Summit with my argument for the content marketing imperative. Social media has turned us all into publishers. ” �.
  • DIGITAL B2B MARKETING  |  THURSDAY, DECEMBER 12, 2013
    [Twitter] How Google Is Killing Native Advertising
    Share your view in the comments below or with me on Twitter ( @wittlake ). Native advertising has been one of the hottest advertising topics of 2013. According to a recent survey, the majority of publishers now offer or plan to offer native advertising programs. One of the key reasons, however, is the surprising part. Google. Surprise!
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JANUARY 29, 2015
    [Twitter] 3 Lessons Spammers Taught Me About Marketing to Strangers
    To figure that out, I check out their Twitter bio, or their about page, and try to figure out whether they are solo, part of a team, or carry a PhD. To figure that out, I check out their Twitter bio, or their about page, and try to figure out whether they are solo, part of a team, or carry a PhD. I get lots of spam mail. Um, say what?
  • MARKETING ACTION  |  FRIDAY, JUNE 13, 2014
    [Twitter] Choose the Right Social Networks to Boost Your Business
    You can easily search for your brand name on Twitter (“My Brand”), search mentions (@MyBrand), and hashtags (#MyBrand). They cross-post the videos to Twitter for maximum reach. Rolling commentary and news: Twitter. Twitter is a continuous feed of news and rolling commentary. Let’s start with the bad news. I hear you.
  • HINGE MARKETING  |  WEDNESDAY, AUGUST 12, 2015
    [Twitter] The Calls-to-Action Your Website Needs to Capture and Convert Leads
    Make it simple for a prospect to spread your word on platforms such as Twitter, LinkedIn, and Google+ by placing social media sharing buttons on your blog posts and other pages that include shareable content. Join us on LinkedIn and Twitter for more marketing tips and strategies. It houses your educational content. Blog Subscription.
  • SALESFUSION  |  FRIDAY, DECEMBER 11, 2015
    [Twitter] Webinar Replay: Tips for Using Social Media in B2B Marketing
    Overall, there are three social platforms that should be a focus for B2B – Twitter, LinkedIn and Facebook. Did you miss our #InsightfulMarketer webinar with Oktopost on tips for using social media in B2B marketing? B2B Social vs. B2C Social. It’s important to understand how social differs between B2B and B2C. Measuring Social Success.
  • HUBSPOT  |  TUESDAY, MARCH 6, 2012
    [Twitter] 8 Industry Experts Weigh in on the Toughest Social Media Topics
    If you're doing customer service on Twitter , for example, are you operating it in such a way that there are sufficient safeguards for the sensitive information being transmitted between you and your customers? This poses a couple of challenges -- can I compare today's Twitter engagement scores to last year's? Pin It. Pin It.
  • B2BBLOGGERS  |  MONDAY, DECEMBER 6, 2010
    [Twitter] A Two Way Conversation | B2Bbloggers.com - B2B Social Media and.
    The customer probably would’ve taken down the video, posted on his Twitter feed how great and efficient United were and millions and millions of us would never have seen a guy dressed up as a United Airline baggage handler gleefully throwing bags off a plane to a rather catchy song. Your B2B Marketing Plan Doesn’t Need Twitter.
  • HUBSPOT  |  WEDNESDAY, JUNE 3, 2015
    [Twitter] Pinterest Announces Buyable Pins
    Unlike Facebook's and Twitter’s buy buttons, the Pinterest "Buy it" option is more likely to disrupt ecommerce. We’ve all heard the rumors, but yesterday it was confirmed. Pinterest announced that Buyable Pins are coming in the next few weeks. For consumers, this simplifies the steps from pinning to purchase. How Does it Work for Consumers?
  • HALEY MARKETING  |  TUESDAY, MAY 17, 2016
    [Twitter] Lunch with Haley Webinar: Online Advertising for Staffing Companies
    And join us on Twitter at #lunchwithhaley for real-time discussion and Q&A during the webinar! Want to get to the top of Google results…instantly? Do you want to recruit more candidates from Facebook? Use remarketing to deliver targeted ads to those most likely to take action, previous visitors to your website. Time: 2 PM EDT.
  • BIZNOLOGY  |  MONDAY, APRIL 23, 2012
    [Twitter] Looking for a job? Why aren’t “job creators” finding you, instead?
    Do you have a website or a Twitter account or a LinkedIn profile? In one recent case, I went through a dozen resumes of “social experts” and only found 3 candidates who had Twitter and LinkedIn profiles. It included a simple blog on Tumblr, a Facebook page, and a Twitter stream. Photo credit: Wikipedia. What is it?
  • WINDMILL NETWORKING  |  TUESDAY, OCTOBER 20, 2015
    [Twitter] An 11-Step Approach to Implementing Employee Advocacy [Free Ebook & Webinar]
    Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest |. Let me begin by saying, out of any other social media program that your enterprise decides to implement, an employee advocacy program is the one initiative that will touch more of your employees than any. Author information. Neal Schaffer. Neal Schaffer. Employee Advocacy
  • CONTENTLY  |  TUESDAY, AUGUST 2, 2016
    [Twitter] The Top 10 Free Content Analytics Tools
    The report will also include which platforms people used to share the link so you know if most of your traffic is coming from Twitter, LinkedIn, and so on. Clicky also offers an integration with Twitter that makes it easy to monitor Twitter mentions of your account, website, or any URL or keyword. Let’s take a look. Piwik.
  • THE B2B RESEARCH BLOG  |  TUESDAY, JANUARY 22, 2013
    [Twitter] Eight ways B2B market research differs from B2C
    Connect with Andrew on Twitter or Google+. Warning. Market research can be bad for your health. It can actively hurt business performance by drawing misleading conclusions. Conclusions which fail to consider the full picture, which focus on the obvious rather than delving deep or which are simply based on faulty information.
  • HUBSPOT  |  THURSDAY, MARCH 22, 2012
    [Twitter] The Tactics You Need to Capitalize on the Fast Pace of Social Media
    On Twitter it's even lower at 2.8 So unless you want to spend the entire day clicking refresh on your Twitter stream, implementing some social media monitoring technology is the best way to stay on top of the conversations. And when customers take to Twitter, Facebook and the like with an issue, they expect a response immediately.
  • SYNECORE  |  WEDNESDAY, JUNE 26, 2013
    [Twitter] From the Intern Desk: 4 Quick and Dirty Tips to Social Media
    Likewise, whenever you’re posting a photo, tag the people in it (unfortunately, brand/company pages can’t tag people on Facebook or LinkedIn, but it does work on Google Plus, Instagram and Twitter). Hey there, marketing professionals/geniuses/world changers. It''s lyss.c (my It''s another way to connect. Integration rules. People. Brands.
  • ANNUITAS  |  TUESDAY, MARCH 22, 2011
    [Twitter] What’s Your ROI?
    This week we are fortunate to have the winner of the 2010 B2B Twitterer of the Year, Michael Brenner , guest post and share his thoughts on Marketing ROI. You can follow Michael on Twitter: @BrennerMichael. Michael Brenner is a Sr. Director of Marketing for SAP. What is your return on marketing? Many marketers cringe. Metrics
  • ONALYTICA B2B  |  WEDNESDAY, OCTOBER 26, 2016
    [Twitter] Celebrities may be Making a Fortune With Their ‘#ad’ Posts, but What About The Brands?
    Similarly, Twitter, the least lucrative channel for social media stars, is perhaps so, because of the high volume of tweets posted ( 500 million + per day ), therefore meaning your ad may get lost. In theory, a very efficient and effective means of achieving direct marketing. WHAT DOES THE DATA SAY? ARE CELEBRITY ENDORSEMENTS THE WAY FORWARD?
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Twitter] 10 User Generated Content Campaigns That Actually Worked
    To help boost top-of-mind awareness, Coca-Cola created the “Share a Coke” campaign, throughout which the company produced Coke bottles with customers’ names on the labels and handed them out throughout different cities, in order to increase its exposure on Twitter. You’re in luck! 1) Burberry. 2) Belkin. 3) Starbucks. 4) Tourism Queensland.
  • B2B MARKETING INSIDER  |  WEDNESDAY, FEBRUARY 26, 2014
    [Twitter] 20+ Amazing Examples Of Content I Wish We Created
    And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates. I have to admit that I really geek out when I see a great piece of content. Just look at this photo on the left from Flickr. Amazing! Right? Videos, Photos and Vines I Wish We Created. And 1.8
  • HUBSPOT  |  TUESDAY, MAY 28, 2013
    [Twitter] What the Arrested Development Re-Launch Tells Us About the Future of Mass Media
    Rensing wanted to create shows that could live not just on the cable platform but across the internet too -- on sites like Twitter, Facebook, and YouTube. Twitter? The “show” would live only on the internet, on various social channels -- Facebook, Twitter, Pinterest, YouTube, Reddit. If you haven’t read it, you really need to.
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 25, 2014
    [Twitter] The Importance of Personalization in BtoB Marketing today
    Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! You can follow me on Twitter at @fearlesscomp. Hey Tampa/St. Set your FREE meeting with this award-winning marketing expert today at www.findnewcustomers.com. If you want marketing results, you need to personalize the content you send out.
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 20, 2013
    [Twitter] What’s it Matter? Trust, Social Media and Your B2B Brand
    Related Stories Social Sales | How To Avoid Being Seen As “Just Another Salesperson” Ways the Hospitality Industry Can Take Advantage of LinkedIn 5 Hot Tips for Running Successful Twitter Contests. “Trust me…” “If I’m being honest…” “To tell the truth…” “Honestly…” You’ve heard all this before.
  • SYNECORE  |  SATURDAY, FEBRUARY 8, 2014
    [Twitter] My 60-Minute Blog Challenge
    But the Internet is right here, calling out with invitations to check my Twitter feed and email updates. A couple weeks ago Hubspot presented the Blogosphere with a challenge to conceptualize, write, and post a blog in 60 minutes flat. I read a great many of them, some that were very impressive, and others that…well, weren’t. How meta.
  • WINDMILL NETWORKING  |  THURSDAY, SEPTEMBER 11, 2014
    [Twitter] Being of Service Matters More than Being Social for Media Relations
    Maggie Patterson | Twitter | Facebook | Google+ | LinkedIn | Being of Service Matters More than Being Social for Media Relations by Maggie Patterson - Maximize Social Business. Have you ever wondered why some companies get so much media attention, while other, more established or credible companies don’t fare as well? Media Relations
  • DELICIOUS B2BMARKETING  |  MONDAY, DECEMBER 13, 2010
    [Twitter] The State of the Blogosphere 2010
    With the rise of Twitter, Posterous, Tumblr and other forms of micromedia, many believed that the glass was half empty. Today, 100 million Tweets flew across Twitter. Their longevity far outlasts the short-term memory of Twitter or any other micro network. In fact, with Twitter, we are simply competing for the moment.
  • MODERN B2B MARKETING  |  TUESDAY, JULY 1, 2014
    [Twitter] The 4 Things Digital Marketers are Missing
    Offline” marketing like TV and radio ads are likely to spark activity online (say Twitter, Facebook and Google+) which means that a well-executed radio ad could have a significant, if indirect, impact on your SEO. Author: Bill Balderaz Today, the distinction between offline and digital marketing has become practically irrelevant.
  • HUBSPOT  |  THURSDAY, JANUARY 22, 2015
    [Twitter] 17 Stats You Should Know About Visual Content Marketing in 2015
    Over the last 12 months almost every major social network, including Facebook, Twitter, LinkedIn and Instagram have increased the prominence and importance of visual content. At the risk of sounding like a broken record, honestly, it’s amazing how fast things can change in twelve short months and 2014 was certainly no exception. Source ).
  • MODERN B2B MARKETING  |  TUESDAY, AUGUST 26, 2014
    [Twitter] Why You Need an Editorial Calendar for Social
    If you tweet 10 times a day in your first month on Twitter, and then don’t make a peep for days, you lose credibility. Regardless of which category your company falls into, an editorial calendar is what you need. But why should you even bother with an editorial calendar for social? It helps you maintain a consistent cadence.
  • FEARLESS COMPETITOR  |  MONDAY, APRIL 30, 2012
    [Twitter] Lisa Nirell is Find New Customers Fan of the Month for April 2012
    Follow Lisa on Twitter at [link]. We’re delighted to name Lisa Nirell Fan of the Month for April 2012. Congratulations, Lisa. Lisa is a strategic growth expert, as well as the Chief Energy Officer of Energize-Growth LLC. She’s also the author of Energize Growth Now , which she invited me to read and review. Thanks, Lisa.
  • FEARLESS COMPETITOR  |  FRIDAY, APRIL 20, 2012
    [Twitter] Lisa Nirell is Find New Customers Fan of the Month for April 2012
    Follow Lisa on Twitter at [link]. We’re delighted to name Lisa Nirell Fan of the Month for April 2012. Congratulations, Lisa. Lisa is a strategic growth expert, as well as the Chief Energy Officer of Energize-Growth LLC. She’s also the author of Energize Growth Now , which she invited me to read and review. Thanks, Lisa.
  • WRITTENT  |  THURSDAY, APRIL 25, 2013
    [Twitter] Top Blogging Statistics: 45 Reasons to Blog
    32) Twitter users are 506% more likely to write a blog, and 314% more likely to post a comment or review than other internet users. 44) Less than 20% of small and medium-sized business websites have a link to a Facebook page, and fewer have links to Twitter and LinkedIn. Wondering if you need to set up a blog ? Blogging. 2) 81% of U.S.
  • B2B LEAD GENERATION BLOG  |  MONDAY, FEBRUARY 16, 2015
    [Twitter] Lead Generation: How an insurance company reduced acquisition costs in purchased leads
    You can follow Erin Hogg, Reporter, MECLABS Institute, on Twitter at @ HoggErin. Tweet Generating leads organically can ease the qualifying process, throwing “bad” leads out that are simply not worth pursuing. According to the Salesforce 2015 State of Marketing report, lead quality is the No. Change the way leads are purchased.
  • FEARLESS COMPETITOR  |  THURSDAY, OCTOBER 23, 2014
    [Twitter] Sorry Toto. We’re not in NYC any more.
    Follow the President of Find New Customers on Twitter here. Find New Customers is in Tampa/St Petersburg and not Long Island, NY. This blog is more popular than it has ever been. Thank you so much! I still get lots of emails from my former life in Long Island, NY. But Find New Customers is now in Tampa/St. Thank you dear readers. Do it now!
  • FEARLESS COMPETITOR  |  TUESDAY, JANUARY 3, 2012
    [Twitter] My Review of the book Running the Gauntlet by Jeffrey Hayzlett
    In addition, Jeffrey invites readers to Run the Gauntlet with him on Facebook, Linkedin and Twitter. 4 1/2 out of 5 stars (Based on a review of a reviewer copy of the book.). Jeffrey is also a guest on Mad Marketing TV , where he’s interviewed by yours truly.). The book not only covers change. “No one is going to die.”
  • JUNTA 42  |  WEDNESDAY, AUGUST 26, 2015
    [Twitter] Native Advertising Is Not Content Marketing
    For most situations, longer-form native advertising (I’m not talking about Google or Twitter ads) is: A directly paid opportunity – Native advertising is “pay to play.” When you see the phrase “native advertising,” what do you think? Do you think of content marketing? The words we use are important. custom publishing, custom content.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 23, 2015
    [Twitter] The Myth of Ownership in Customer Experience Marketing
    Twitter | Facebook | Google+ | LinkedIn |. In corporate America, establishing ownership of a project, function, or activity is a familiar process. As a consultant, I have often witnessed the ritual, especially when there is a function or responsibility that’s being created or reorganized. When someone owns a process they are […].
  • SYNECORE  |  WEDNESDAY, JANUARY 20, 2016
    [Twitter] 8 Ways to Improve Your Online Content Marketing
    From formal webinars to low-res, snackable content shorts broadcast on Blab, YouTube, Periscope, Twitter, Instagram, or Facebook Live, the options for brands interested in video marketing abound. Good question. It’s also a question for which I have not one, not two, but no fewer than eight (hopefully) useful answers for you to chew on.
  • HINGE MARKETING  |  TUESDAY, JUNE 9, 2015
    [Twitter] Stop Selling: How To Turn Your Expert Reputation Into New Relationships (And Revenue)
    And yes, I highly recommend getting a Twitter , Google+ and Facebook account in your name as well. Use Twitter if you can. On Twitter or Facebook? Back in 2009, I ran an experiment. For six months, I dedicated myself to making a number of cold calls – every single day. It was dreary, mind-numbing work. But it worked.
  • BLUE FOCUS MARKETING  |  MONDAY, SEPTEMBER 19, 2016
    [Twitter] First Ever FDU #ContentMarketing Seminar – Register Now #NJ #Content
    Others know just how to navigate Twitter’s system of hashtags and mentions to […]. Content Marketing is the Future of Marketing. Join us for a Fairleigh Dickinson University (FDU) seminar in #NJ on Oct. 27, 2016 There’s a lot of different ways to craft good content. Many organizations have legions of skilled bloggers among their ranks.
  • JUNTA 42  |  SATURDAY, OCTOBER 3, 2015
    [Twitter] This Week in Content Marketing: Apple Is Spurring On the Next Generation of Advertising
    Facebook launches Signal, a way for journalists to gather news without Twitter (31:44): Several weeks ago, Facebook launched Signal , a desktop tool that enables journalists to surface and curate relevant trends, photos, videos, and posts from Facebook and Instagram for use in their storytelling and reporting. This week’s show. link].
  • HINGE MARKETING  |  FRIDAY, DECEMBER 19, 2014
    [Twitter] Hinge’s Guide to Last Minute Holiday Shopping
    On Twitter or LinkedIn? It’s too late to buy holiday gifts online. Now what to do? Without presents for loved ones, you’re seriously scrooged. Never fear! Hinge’s guide to last minute shopping is here To help you spread lots of holiday cheer And ensure you survive into the New Year! Happy holidays from the Hinge team!
  • HUBSPOT  |  MONDAY, OCTOBER 22, 2012
    [Twitter] Pinterest vs. Facebook: Which Is REALLY the Better Visual Social Network?
    98% of people surveyed with a Pinterest account said they also have a Facebook and/or Twitter account. Meanwhile, Pinterest has over 10 million users, 98% of whom have a Facebook and/or Twitter account. Visual content has become one of the most desirable types of content -- because it's so darn easy to consume. It did to us.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 10, 2014
    [Twitter] Green Marketing: Be Careful What You Say
    Twitter | LinkedIn | Green Marketing: Be Careful What You Say by Kyle-Beth Hilfer - Maximize Social Business. Social media marketers often try to lure in customers by appealing to their sense of environmentalism. They tout their products as being green, biodegradable, or good for the environment. Social Media and the Law
  • WEBBIQUITY  |  TUESDAY, JUNE 4, 2013
    [Twitter] 37 Fantastic SEO Guides, Tips and Tactics
    From Google+ profiles to Facebook info sections, you can display keywords and all of your business web properties (website, Twitter, YouTube, corporate blog, etc).” But precisely what constitutes “best practices” in SEO is a continually (and lately, rapidly) moving target. Keep up with SEO trends and changes. 1 ranking.”
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 16, 2016
    [Twitter] Cutting, pasting, and going to court. Know your copyright rights
    Find Kerry on Twitter. By Kerry Gorgone, {grow} Contributing Columnist. As an attorney, all I want is for my friends and colleagues to avoid legal hassles. All you want is to create effective content and score big with marketing campaigns. But the legal department keeps killing your mojo with their copyright concerns. DO NOT USE IT. Not cool.
  • CONTENT STANDARD  |  FRIDAY, FEBRUARY 24, 2017
    [Twitter] Movies in Your Customer’s Minds: Video Marketing Trends, Take 10
    Twitter’s in this playground as well, and with live video streaming increasingly proving to be a thing, more and more networks are going to host brand-built movies. Some 2016 Twitter statistics bear this out: videos are six times more likely to be retweeted than photos and three times more likely than GIFs. I won’t do it.
  • SOCIAL MEDIA B2B  |  FRIDAY, JANUARY 20, 2012
    [Twitter] 4 Reasons For B2B Marketers To Explore Pinterest
    While Twitter and Facebook require constant upkeep to stay on top of fan and follower comments, questions and shares, brands are able to push out content on their own time without a brand page to constantly update. But despite its reputation as a service for brides and decorators, only 58% of the visitors to the site are women. Niche Value.
  • HUBSPOT  |  THURSDAY, SEPTEMBER 26, 2013
    [Twitter] The 45 Inbound Marketing Terms You Should Know [Glossary]
    Facebook, Twitter, YouTube, LinkedIn and Google+ are examples of social media networks that one can join for personal or business use. Twitter. For the sake of creativity, I’ll define Twitter in 140 characters or less: “Twitter is a platform that allows users to share 140-character long messages publicly. A/B Testing.
  • VIEWPOINT  |  WEDNESDAY, AUGUST 28, 2013
    [Twitter] PowerViews with Nick Stein: The Role of Games in the Sales Office
    Twitter: @stein_nick. Mobile and social technologies have radically changed the way people buy. Buyers are increasingly savvy and willing to shop around, and salespeople have to recognize how the landscape has changed and how the interaction with potential customers continues to evolve. Consumers are Better Equipped. What About Gamification?
  • HUBSPOT  |  THURSDAY, JULY 3, 2014
    [Twitter] 9 Hilarious Out-of-Office Email Auto-Replies
    I''m actually more likely to check email than Twitter on vacation. Without fail, I almost always forget to put up an out-of-office autoreply message when I''m headed out for vacation. It''s one of those things I remember just as I''m shutting down, or sometimes even after I''ve already left. Heh, sorry guys.). Bold move. 7) Hi.
  • WEBBIQUITY  |  TUESDAY, APRIL 29, 2014
    [Twitter] 31 Expert Guides to Maximizing Online Brand Visibility – WPO
    ” As indicated by the posts from Search Engine Watch and All Twitter highlighted below, that is starting to change, but only just. The Web Presence Optimization Cycle [INFOGRAPHIC] by All Twitter. This is not to say “SEO is dead” or that it no longer has value, only that it can no longer stand on its own. by Forbes.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, AUGUST 19, 2013
    [Twitter] Spin A Story That Stands Above The Noise: Content Marketing Tips From ?Ardath Albee
    Follow the event discussion on Twitter with the hashtag #EE13. by Amanda Batista | Tweet this Storytelling is one of the last opportunities marketers have to differentiate their companies, brands, and products. Stories are difficult to copy. Create contagious content that motivates conversations. Grow engagement consistently across channels.
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  THURSDAY, FEBRUARY 16, 2012
    [Twitter] Never Ramble In Your Communications with Busy People
    For some, it is e-mail, for others phone, and still others, Twitter DMs. In today's words of "never" wisdom, Lori Richardson , author of 50 Days to Build Your Sales and CEO of Score More Sales shares an invaluable lesson a Chief Financial Officer (CFO) taught her about email prospecting and email communications. This happened again.
  • WINDMILL NETWORKING  |  WEDNESDAY, APRIL 22, 2015
    [Twitter] The Tool That Will Replace Your Social Media Agency: Likeable Hub
    Neal Schaffer | Twitter | Facebook | Google+ | LinkedIn | YouTube | Pinterest | The Tool That Will Replace Your Social Media Agency: Likeable Hub by Neal Schaffer - Maximize Social Business. Neal is the author of three social media books, including the recently published definitive social media strategy book Maximize Your Social.
  • VIEWPOINT  |  THURSDAY, MARCH 13, 2014
    [Twitter] Youth, Lead Quality, Social Selling, Inside Sales and Outbound Marketing
    But if you’re a rep who sells heavy machinery, spending a lot of time on Twitter and LinkedIn probably isn’t an effective and efficient use of your time, Dave said. Each quarter I review my recent PowerViews shows and select one outstanding talking point from each expert (five this past quarter) who joined me. I agree. percent were quality.
  • B2B MARKETING INSIDER  |  FRIDAY, SEPTEMBER 11, 2015
    [Twitter] 5 Best Paid Distribution Methods And When to Use Them
    64% of corporate website traffic comes from LinkedIn, more than Facebook or Twitter. The fundamental core of successful content marketing programs is, well, creating great content. Even great content, however, needs a push. Paid distribution a great way for brands to quickly grow their audiences and jumpstart engagement with their content.
  • WINDMILL NETWORKING  |  MONDAY, FEBRUARY 9, 2015
    [Twitter] Are Salespeople Overlooking Video?
    Craig Jamieson | Twitter | Facebook | Google+ | LinkedIn | YouTube | Are Salespeople Overlooking Video? Everything that we read today about social sales points to three consistent facts … We have moved away from the pitch and instead toward the conversation. Jamieson contributes a monthly column on Social Selling. Social Sales
  • ACT-ON  |  WEDNESDAY, JANUARY 4, 2017
    [Twitter] The 10 Best Marketing Action Blogs of 2016
    10 People You Should Follow on Twitter if You’re in Marketing. Twitter is an incredible way to stay in the loop, but with 320 million active users it can sometimes be a bit… overwhelming. This blog includes a list of 10 authors, marketers, influencers, and visionaries who are totally killing it on Twitter. Again with the ABM!
  • MODERN B2B MARKETING  |  TUESDAY, APRIL 14, 2015
    [Twitter] Engagement is Everywhere: Marketo’s Spring 2015 Product Release
    They have created a strategy and then built campaigns spread across all the various channels in an effort to reach their customers and prospects on Facebook, Twitter, digital advertising , mobile, email , and more. Author: Steve Sloan Today, I’m excited to announce a few new innovations that we know the Marketing Nation™ is going to love.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 29, 2015
    [Twitter] 17 of the Best WordPress Plugins for Marketers
    Formerly known as Tweet Old Post, this plugin helps marketers extend the life of their old posts by automatically sharing them to social networks like Twitter, Facebook, and LinkedIn. 40,296. That's the number of plugins on WordPress. Here's the good news: We've done the work for you. 17 Essential WordPress Plugins for Marketers. 1) Jetpack.
  • E-QUIP  |  SUNDAY, NOVEMBER 6, 2011
    [Twitter] E-Quip Blog: The Minimalist Marketer
    For example, check out Sonjas Twitter profile. Share to Twitter Share to Facebook. Twitter Page. Sunday, November 6, 2011. The Minimalist Marketer. British marketing consultant Sonja Jefferson somehow concluded that I was an effective marketer. Now she wants to interview me for an upcoming book on content marketing. Posted by.
  • SAVVY B2B MARKETING  |  MONDAY, JANUARY 16, 2012
    [Twitter] Top 5 Reasons to Create a Co-Marketing Partnership
    However, while we tried to figure out Google+, Twitter etiquette, and Facebook’s latest format changes, some traditional tactics continued to pull their weight even though they weren’t in the spotlight. Social media has dominated the headlines in 2011 and will most likely continue to create buzz into the New Year.
  • SAZBEAN  |  TUESDAY, APRIL 19, 2011
    [Twitter] The Necessity of Sharing with Your Competitors
    If you want people to continue to visit your blog or interact with you on social media like Twitter or Facebook, they want something in return (valuable information). The same is definitely true online and with social media. That means that in order to stay top of mind, you have to be producing new content pretty much daily.
  • SAZBEAN  |  WEDNESDAY, MARCH 2, 2011
    [Twitter] Missing the Boat by Not Connecting Sales to Marketing
    A good CRM can help the situation by tying customer information with their social profiles (Twitter, website, etc.) The disconnect between sales and marketing is probably as old as the two industrys/jobs. First of all, you never really tried to establish a relationship based on being helpful. How to do this? photo by LancerE , on Flickr).
  • DOCALYTICS  |  TUESDAY, JULY 29, 2014
    [Twitter] Your Prospects Hate You: 3 Content Marketing Turn-offs You've Got to Stop
    Twitter alone has over 600 million users, which is a type of reach that even the most expensive traditional campaigns can't promise. Twitter or LinkedIn can be significantly better for sharing educational business content because that's where users are looking for it. Read Time: 3 Minutes. Do your prospects hate you? Tweet. p/d41HES.
  • B2B MARKETING UNPLUGGED  |  TUESDAY, MAY 21, 2013
    [Twitter] Got Lead Gen? A Book Review
    The minutiae behind Google ads and Twitter promotions changes hourly, which is pretty bad news for a book in analog format that seeks to explain them. or follow me on Twitter @bizmarkter. Did you know there were rules about lead generation? I had no idea. has his own lead generation marketing firm. Maybe a little too much. Really?
  • EMAGINE B2B BLOG  |  WEDNESDAY, APRIL 1, 2015
    [Twitter] Tim’s Top 10 Tips For The Bestest Website Ever
    And a Twitter feed. Today Tim is back on the blog to share his 2nd post in his monthly blog series. Before we begin, he’d like to share this month’s theme - “Make This Better: Your Website” So without further ado… Tim’s Top 10 Tips For The Bestest Website Ever. Simple math. ” More what? You need one.
  • CONTENT STANDARD  |  SATURDAY, AUGUST 27, 2016
    [Twitter] Lessons for Your Brand from Facebook Live Video—As Told by Hashtags
    From Twitter’s deals with PAC-12 and Thursday Night Football to the recent announcement that Tumblr is launching its own live video service , no social channel is immune to the live video craze. It seems like every week something new happens on Facebook Live video. nofilter. Unpredictable Content, Predictable Results.
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 17, 2014
    [Twitter] The Secret To A Better Customer Experience
    And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates. OK, so check this out: If you go to the Yahoo Fantasy Sports page you should see the page is sponsored by my company, SAP. The Age of Personalization. Personalization Comes Of Age. Strategy
  • B2B MARKETING TRACTION  |  FRIDAY, DECEMBER 9, 2011
    [Twitter] How We Know Users Are in Charge of Technology
    Now we have Twitter and Facebook , Google and YouTube , Skype and Yahoo , PhotoShop and iTunes. It’s clear to me that users are in charge when it comes to technology. It wasn’t always that way. When programmers ruled, we had acronyms. Confusing, unintelligble acronyms. Now it’s all fun. The users are in charge.
  • HUBSPOT  |  WEDNESDAY, JANUARY 4, 2012
    [Twitter] How Google+ Is Changing the Web, Even Though No One Wants It To
    It couldn't reach a deal with Twitter to include the popular social network's data in Google search results, and Facebook was already in a deep relationship with Google's core search competitor, Microsoft. Google gave the world something it didn't want with the launch of its social network, Google+. But that didn't matter. 62 million users?
  • WINDMILL NETWORKING  |  THURSDAY, DECEMBER 27, 2012
    [Twitter] 10 New Websites to Add to Your Social Media Blog List in 2013
    For his recent practical posts, check out A New Way to Connect Twitter to Lead Generation and 3 Ways to Use the Value of a Like or Follow. Looking for new blogs to follow in 2013 for unique and insightful information on social media? We are always looking for new insight as to how we can be better utilize social media for our business.
  • HUBSPOT  |  WEDNESDAY, MAY 14, 2014
    [Twitter] 8 Companies Totally Rocking Their LinkedIn Company Pages
    The percentage of clickthroughs is markedly higher than it is on Facebook, and to a degree, Twitter.". Over the past two years, LinkedIn has quickly evolved from a cocktail party for recruiters and job seekers to something much more substantial: an epicenter for content -- particularly branded content. 1) Coca-Cola. 2) AppleOne. 3) Mashable.
  • FEARLESS COMPETITOR  |  THURSDAY, MAY 26, 2011
    [Twitter] Do We Need Generally Accepted Marketing Principles? – by Steve Gershik
    You can reach him at steve@28marketing.com or follow him on Twitter at @sgersh. Thank you @ckburgess and @tompick for referring @fearlesscomp as a “Special Honorable Mention&# for the #nifty50 men of Twitter. B2B Lead Generation | Guest Posts from Top Marketing Experts. We’re honored to bring you insights from him.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 8, 2012
    [Twitter] Social Media Event Marketing – 6 Things to Do Before Your Event
    1) Create and promote a hashtag In the world of event marketing, utilizing the power of Twitter hashtags in coordination with an event is almost a no-brainer for many in 2012. Hashtags are not only important for social media engagement regarding around your event – they also become search engine indicators that go beyond Twitter.
  • HUBSPOT  |  TUESDAY, AUGUST 20, 2013
    [Twitter] What Is CRM? [FAQs]
    Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. We talk a lot about using your blog to answer questions your customers have. Today’s question of the day: What is CRM? Everyone in marketing tosses this acronym around. Crazy Red Monkey? Champion Runner Man? Corn Row Marketing? Well, no.
  • WINDMILL NETWORKING  |  TUESDAY, APRIL 5, 2011
    [Twitter] 4 Great Ways to Get More Facebook Fans
    Related Stories 9 Twitter Etiquette Tips for Businesses Starting Out on Twitter Social Media Marketing Tips for 2011: How NOT to Spread Yourself Thin Is Your Business Making Any of These 5 Common Twitter Mistakes? If you think of Facebook as just a fun way to keep up with old friends, think again. So, how do you get more fans?
  • B2B LEAD GENERATION BLOG  |  WEDNESDAY, DECEMBER 15, 2010
    [Twitter] Need to Know Where to Go for Marketing and Sales Insight? Come to The Blog Tree
    Joe Chernov, Director of Content at Eloqua, puts it this way: “Anyone can cobble together a list of Twitter tips or ‘must-read” blogs and crown themselves ‘content marketers,” he explains. And I think the attention is well deserved. Until The Blog Tree. It blooms naturally.”.
  • CONTENT MARKETING TODAY  |  WEDNESDAY, OCTOBER 10, 2012
    [Twitter] Timeless Social Media Wisdom from Winnie the Pooh
    On Twitter. “It Written by Brian Adams. Via SocialMediaToday.com. Winnie the Pooh and his friends had wonderful opinions about the world around them but who knew they shared such insight into social media and modern communications technology. Here are a few of their thoughts penned by A. Here are a few of their thoughts penned by A.
  • HUBSPOT  |  SUNDAY, JULY 8, 2012
    [Twitter] The History of the Internet, And Other Marketing Stories of the Week
    Twitter & LinkedIn Break Up, From HubSpot. Last weekend, we covered the public breakup of LinkedIn and Twitter on our blog. Twitter and LinkedIn announced that their partnership, which was forged in 2009 and enabled users to automatically share tweets on LinkedIn, was no more. Take a gander at the infographic here.
  • VERTICAL RESPONSE  |  THURSDAY, JANUARY 29, 2015
    [Twitter] 8 Dos and Don’ts of Networking Follow up
    DO : “Like” a business you’re interested in on Facebook and follow on LinkedIn and Twitter. For example, “It was great meeting you at the ABC Event. I’d like to keep in touch about the possible partnership we were chatting about.” DON’T : Buy a list of event attendees and email them all.
  • CONTENTLY  |  THURSDAY, MAY 26, 2016
    [Twitter] This Bro Loves Denny’s Marketing So Much That He Rallied Change.org to Get Him Hired
    At Contently, we love Denny’s Twitter game so much that they won our Social Media Championship bracket. But apparently we do not love Denny’s weird Twitter as much as Kai Haskins , a bro who started a Change.org petition to see if he could get an interview to work for the Denny’s marketing team. Very cool.
  • HUBSPOT  |  SUNDAY, JULY 1, 2012
    [Twitter] Catch Up on the Latest Google Updates and Other Marketing Stories of the Week
    Bloggers are blogging, Google's making announcements left and right, and Twitter's working on raking in the big bucks. Twitter Generating the Majority of Its Ad Revenue From Mobile. Let's not forget that 60% of Twitter's users are using it on a mobile device. Not sure what I'm talking about? Creepy? Maybe. Useful? Definitely.
  • MARKETING ACTION  |  MONDAY, JANUARY 27, 2014
    [Twitter] How to Leverage LinkedIn for Lead Generation and Recruitment
    Though it might lack the flair its younger siblings on social possess (Facebook, Twitter, et al.), In fact, Forbes reports content sharing on LinkedIn rose by 15% in the third quarter of 2013, at a rate faster than larger content-sharing giants such as Facebook and Twitter. LinkedIn for Recruiting. LinkedIn for Lead Generation.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JANUARY 21, 2015
    [Twitter] 14 Data Visualization Tools to Tell Better Stories with Numbers
    Follow Rob on Twitter: @RobPetersen Illustration (c) businessesgrow.com The post 14 Data Visualization Tools to Tell Better Stories with Numbers appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Hundreds of tools are now available to chart, create dashboards, and better measure and manage data. Shift-drag will pan.
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 13, 2011
    [Twitter] Survey: 71% of CMOs Feel Unprepared For Today’s Market
    Let me know your thoughts in the comments below or on Twitter , LinkedIn , Facebook. As CMOs go full-force into planning mode for their 2012 marketing strategy , a recent report suggests that they are ill-prepared for the changes taking place in the larger business world. The report highlights the major challenges CMOs are facing. 2011).
  • SOCIAL MEDIA B2B  |  FRIDAY, SEPTEMBER 30, 2011
    [Twitter] [PREDICTION] What Will LinkedIn Do for B2B Marketers?
    Related posts: How Twitter And LinkedIn Integration Impacts B2B Social Networking. Follow Your B2B LinkedIn Connections on Twitter. LinkedIn is the dominant social network for many B2B companies. 58% use the platform for marketing, building relationships and lead generation. Business Accounts for Advertising. Guess what?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 14, 2016
    [Twitter] Lessons learned while deleting 274 blog posts
    This is what happens when Barbie joined Twitter. How to be a Google Whore - This is what happens when Barbie joined Twitter - If the Beatles ran Facebook. … After more than seven years of blogging I had a lot of clutter. Irrelevant posts. Broken links. Out-dated information. Silly stuff. Hundreds of them. The firsts. Thank you!
  • HUBSPOT  |  TUESDAY, JULY 8, 2014
    [Twitter] No Photoshop? No Problem: 10 Visual Content Tools for Beginners
    Crop your images to dimensions for Twitter, Facebook, or really any size you want. Design isn''t something that every marketer feels comfortable doing, but the reality is every one of us will need to design something at some point in our careers. But here''s a little secret, marketers: You don''t need Photoshop to create great designs.
  • B2B MARKETING INSIDER  |  TUESDAY, AUGUST 27, 2013
    [Twitter] How To Create Epic Content Marketing
    And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates. Stories are nothing new. They’ve been around for as long as we have. They knew that truly connecting with their audience in an emotional way was a matter of life and death. Content Marketing
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 24, 2012
    [Twitter] The Content Marketing A-Team
    Please follow the conversation on Twitter , LinkedIn , Facebook or Subscribe to the B2B Marketing Insider Blog. If you grew up watching television back in the 1980′s, you couldn’t miss the popular show “ The A-Team.” Editor. This is a new role within many organizations. Content Curator. Channel Manager.
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