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  • SOCIAL MEDIA B2B  |  THURSDAY, JUNE 2, 2011
    [Twitter] How B2B Companies Can Use Google +1 for Recommendations
    Ways B2B Companies Can Translate Tweets Twitter is a global platform with more than 60% of. Google just announced the +1 feature to bring social recommendations to search. The initial presentation of the button is that it gives people the ability to endorse search results, and share that with their networks. Go to [link]. CSV file).
  • CRIMSON MARKETING  |  TUESDAY, OCTOBER 8, 2013
    [Twitter] Pick ‘n’ Mix for a Sweet Content Strategy [Infographic]
    in 3 marketers have generated leads through Twitter. Your Website. website health check will show what needs to be fixed to get the most from your content. Landing Pages. 55% increase in inbound leads when adding 5 landing pages to existing 10. More landing pages + more calls to action = MORE CONVERSION. Take your fill. News Articles . Blogs.
  • JILL KONRATH'S SELLING TO BIG COMPANIES  |  WEDNESDAY, AUGUST 18, 2010
    [Twitter] Check Out My Recent Fox2 TV Interview
    It includes interviews with multiple entrepreneurs,  Plus, click here to get updates on Twitter or Facebook Recently I flew into St. Louis to do a video interview with small business expert Susan Solovic. Her It's Your Biz show for entrepreneurs just debuted on Fox 2 TV. My segment  starts about one minute in.).
  • EB2BLEADS  |  THURSDAY, MARCH 10, 2011
    [Twitter] 11 Marketing Checks To Improve Website Lead Generation And Sales
    Use thank you pages to present other options to engage visitors further such as with your Blog, YouTube channel or Twitter. If you’re looking to improve your companies profitability and grow then your website can be a great source of hidden opportunity. 1) Are your calls to action prominent enough ? 2) Are your offers clear and compelling ?
  • BUSINESS GROWTH DEVELOPMENT  |  FRIDAY, JANUARY 13, 2012
    [Twitter] The Reasons Why Social Media Will Boost Your Sales In 2012
    On pages like Facebook, Twitter, and Google+, businesses can make posts and then view customer comments and questions. For businesses that use Twitter as a social media tool, links to infographics are a great way to share your products and ideas with customers in a small URL. Quantifiable Marketing Techniques. Marketing
  • THE NEW STRATEGIST  |  SUNDAY, MAY 29, 2011
    [Twitter] 3 Lessons About Social Media Marketing Learned From Transformers
    The perfect example of this is the typical ‘Twitter is useless’ or ‘Facebook is for kids’ stereotypes we hear all too often. Social Media is awesome. Transformers are awesome. Coincidence? ll let you decide. Lessons can be drawn from anywhere. also stumbled across one of my old G1 Transformers toys the other day. Here we go…. at first.
  • WEBBIQUITY  |  MONDAY, APRIL 8, 2013
    [Twitter] 24 Exceptional Email Marketing Tips, Techniques and Tactics
    Remove the #hashtag you used in Twitter and add a compelling graphic.” Among the facts David Erickson shares here: three times as many people have email accounts as are on Facebook, and compared to Twitter the ratio is ten to one. What are the most effective techniques for building an opt-in email list? Adam T. Between 0.5
  • HUBSPOT  |  THURSDAY, JUNE 6, 2013
    [Twitter] 14 of the Worst Typos We've Ever Seen
    5) Ironic Twitter Shaming: a dish best served cold. 'Here''s the thing. Typos happen. No matter how vigilant you are, no matter how many times you run spell check, no matter how many times you proofread, one of those suckers will slip through. Some call that schadenfreude , others call it being a jerk. The other thing about typos? 10) Pssst.
  • SYNECORE  |  TUESDAY, MARCH 12, 2013
    [Twitter] Pinterest Banks on Web Analytics
    For example, data from e-commerce consultant RichRelevance shows that Pinterest shoppers, on average, spend roughly $170 per browsing session, a huge increase over that of Facebook ($95) and Twitter ($70) users. Back to Pinterest. The very layout and structure of the Pinterest site lends to its sales action-ability. Of course.".
  • GREAT B2B MARKETING  |  FRIDAY, MARCH 23, 2012
    [Twitter] Pull Marketing – a Valuable Strategy to Stay in Touch with Prospects
    Every connection you can make though LinkedIn, Twitter or your blog, gives you many future opportunities to educate your prospects and bring them into your sphere of influence.  Timing is an extremely important element in B2B marketing and sales.  Most prospects are somewhere in between these extremes.  They are anyway, so why fight this? 
  • SAVVY B2B MARKETING  |  THURSDAY, SEPTEMBER 29, 2011
    [Twitter] Prospects DO Judge Your White Paper by its Cover
    You can follow her on Twitter or read more of her posts on Savvy B2B. I’ve written quite a bit about white papers in my blog posts because they are one of the key content assets I develop for my clients. So I’m always on the lookout for new research and insights into how to magnify their effectiveness.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, OCTOBER 29, 2013
    [Twitter] Memories From Eloqua Experience 2013 (Slideshow)
    Follow the Eloqua Experience event discussion on Twitter with the hashtag #EE13. 'by Eloqua | Tweet this More than 2,000 modern marketers gathered at Eloqua Experience last week at the Hilton Union Square in San Francisco. We shared three days of memorable content, information exchange, and networking. Who Took Home a 2013 Markie Award? .
  • B2B VOICES  |  FRIDAY, AUGUST 24, 2012
    [Twitter] Klout Gets Closer But Can It Ever Arrive?
    When you’re helping a client get a new or revamped Twitter presence off the ground, it can be encouraging to use Klout to simply show that the world is noticing.  Those who know me are aware that I’ve long been a Klout skeptic. Anyone who mostly does B2B communications should be, quite frankly.  All good. What does that even mean?
  • B2B VOICES  |  FRIDAY, AUGUST 5, 2011
    [Twitter] How do you reach the guy with the wallet?
    I had a client who works in the production/post-production technology industry for the film, advertising and broadcast verticals – straight B2B transaction-  ask me what the benefits were of using tools like Twitter were for selling a product that’s tens of thousands of dollars directly to a production house or film team.
  • PAUL GILLIN  |  TUESDAY, MARCH 1, 2011
    [Twitter] Got a Cause? Pen a Poem. Win 10 Grand.
    You can also follow #ctkgrant on Twitter. It’s tough raising nickels and dimes. In even the most prosperous times. One new course of action. That might get some traction. Is pitching nonprofits in rhymes. OK, so I didn’t miss my calling as a poet. But if you’re a nonprofit organization in the U.S., They’re Googling to be sure.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, OCTOBER 1, 2013
    [Twitter] How to Become a Thought Leader In Your Industry
    Each social network could have its own blog post about it, but make sure you have access and are consistently posting on the three most popular: Twitter, Facebook and LinkedIn. 'A company with a reputation for dependability, consistency and quality services or products will win consumers'' business. The key word here is novel. Novel ideas?
  • B2B VOICES  |  TUESDAY, NOVEMBER 6, 2012
    [Twitter] The Three I’s of Social Business Media
    As these tools have evolved from communication experiments to integrated marketing tools the next phase we need to watch will be the transition to how Twitter, LinkedIn and other tools become part of an organizations’ business processes. Influence, Information, Interpretation. Part of this transition will cause frustrations. ”).
  • B2B VOICES  |  WEDNESDAY, AUGUST 3, 2011
    [Twitter] Quotes That Inspire Me and Why
    Knowing how to use tools like Twitter, Google, YouTube and delegating tasks are all important skills to do your research. Looking for inspiration to improve your work can come from many areas — colleagues, customers, partners and even competitors. Sometimes inspiration can come simply from a quote. — Henry David Thoreau. Emerson.
  • WEBBIQUITY  |  TUESDAY, JUNE 8, 2010
    [Twitter] Social Media: Making Friends for Fun & Profit
    Twitter. 1.    Think carefully about your Twitter name.  We’ve got some useful first steps in the booklet on Facebook specifically, as well as additional tips on both LinkedIn and Twitter. Guest post by Kim Albee. Should you participate?  What avenues will be most fruitful? 2.    Tweet according to your content strategy.  or su.pr
  • B2B VOICES  |  TUESDAY, JUNE 22, 2010
    [Twitter] Social Media for Financial Communicators
    Felix blogged about the conference and his thoughts on why companies should be using Twitter. One of the key takeaways for me about the panel is that they are all connected to and use Twitter daily — not so much as a broadcast medium but for a way to monitor trends/issues and meet new people (potential sources). Enthusiasm.
  • BIZNOLOGY  |  THURSDAY, AUGUST 9, 2012
    [Twitter] Olympics, Diversity and Social Business Platforms
    Social business platforms often fall in the same trap:  instead of catering for a very diverse workforce, several of them seem to assume that the whole digital social world is like Facebook or Twitter. Photo credit: clevercupcakes. The two countries I cheer for–Brazil and Canada–are particularly diverse. Simply astonishing.
  • HUBSPOT  |  TUESDAY, MAY 11, 2010
    [Twitter] 5 Viral Marketing Lessons From Dropbox
    Free Download: Marketing Data: 50+ Marketing Charts and Graphs HubSpot has complied over 50 marketing charts and graphs on topics including Lead Generation, Blogging and Social Media, Marketing Budgets, Twitter and Facebook Download the ebook now! All of this by spending no money on advertising and having no prior marketing experience.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, OCTOBER 17, 2012
    [Twitter] 10 Google+ Power Tips for B2B Social Media
    It lets you easily share any Google+ post, yours or others, on Twitter and Facebook. If automatically cross-posting to multiple social platforms is your thing, this extension will automatically post what you share on Google+ on your Twitter, Facebook and LinkedIn profiles. Social signals has proven to be another card in that deck.
  • MODERN B2B MARKETING  |  TUESDAY, JANUARY 5, 2010
    [Twitter] Simple Steps to Creating Custom Social Landing Pages and Social Emails
    This can be done in emails or landing pages for lots of sites including Linkedin, Twitter, Facebook, and more. Share on Twitter Link code: [link] and xTitlex) Example: [link] Leader in Marketing Automation- [link]. It is not as hard as you might think. Fortunately, custom links that share your content in social media are easy, too.
  • HUBSPOT  |  TUESDAY, APRIL 30, 2013
    [Twitter] Two Personas Every Marketer Should Care About, Even if They Never Buy
    For example, there are only 34 Twitter users in New York who have “plumber” in their bio. You will get back a list of other common words these people have in their Twitter bio. This could help you identify other interests that plumbers have, giving you things they may link to or share on Twitter. The Company Fan. The Influencer.
  • B2B IDEAS @ WORK  |  THURSDAY, JUNE 23, 2011
    [Twitter] Copyright to prevent copy wrongs in B2B content marketing
    Then, while viewing your search engine results pages or your saved Twitter search, you notice another site in has "borrowed" your content and branded it as theirs without giving any attribution, credit or link back to your original site. You've worked hard researching, writing and editing your content for your B2B website. What did you do?
  • HUBSPOT  |  FRIDAY, JANUARY 3, 2014
    [Twitter] 10 Things That Take a Webinar From Good to Great
    For example, we used #TwitterQA for our webinar with Twitter in January that was mainly a Q&A with an executive from Twitter. 5) Use speaker and company Twitter handles. Guy walked us through his daily social media activities, down to how he takes screenshots and posts them on Twitter! 2) Create a kick-ass deck.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 23, 2010
    [Twitter] What does the future hold for blogging?
    It was trendy a few months ago to predict that micro-blogging (like Twitter) would kill blogging. But Twitter NEEDS blogging. Twitter is like the movie trailer but you still want to watch the movie. In the rapid-fire world of the social web, blogging will surely evolve. Will blogging die? For millions of people. Digg this!
  • VOLACCI  |  THURSDAY, JULY 4, 2013
    [Twitter] Automatr Social Integrations: Socialize
    Setup is a breeze - simply click on the "Manage Accounts" button and add your Twitter and Facebook accounts. Once you''re up and running, you''ll have the ability to schedule, post and monitor your social presence on Facebook and Twitter. 'Social integration is finally here for Automatr! Our customers asked and we have delivered.
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 18, 2013
    [Twitter] Marketing That Helps People? An Interview With Jay Baer
    And please follow along on  Twitter ,  LinkedIn ,  Facebook  and   Google+   or   Subscribe  to the   B2B Marketing Insider  Blog for regular updates. 'If you have read anything on this site, you know my main objective is to be helpful. As a result, I have created content that I think will help my audience. Social Media
  • HUBSPOT  |  MONDAY, APRIL 22, 2013
    [Twitter] 20 Enlightening Pearls of Wisdom From Marketing Experts [SlideShare]
    12) "I''ve seen plenty of Facebook and Twitter accounts that have become nothing more than a band-aid for responding to customer complaints and issuing apologies. 18) "Creating a Facebook page or Twitter account is an invitation to converse with your prospects, customers, and leads. 'Life is busy. 13) "Don''t try to do it all.
  • B2B MEMES  |  TUESDAY, APRIL 5, 2011
    [Twitter] Journalism, Aggregation, and Doing Things with Words
    When Hamilton @replied me (twice) to ask how she was missing the point,  the limitations of Twitter made it difficult to know whether she was offended or looking for constructive debate. There has been a burst of blog posts today discussing the arguments for and against aggregation in journalism. Three writers in particular stand out.
  • HUBSPOT  |  THURSDAY, JANUARY 31, 2013
    [Twitter] The Sales Professional's Guide to Building Rapport With Leads
    It's less to find out whether they like cats versus dogs, and more to figure out what they care about as a business, what they're promoting, and then following up to say I read that link to the blog post they shared on, say, Twitter.". Marketers and salespeople alike are both concerned with building rapport with leads. or just plain creepy.
  • PUZZLE MARKETER  |  THURSDAY, OCTOBER 25, 2012
    [Twitter] 5 Tips for a Fantastic Marketing Conference
    Embrace the conversations by setting up Twitter hashtags, Facebook pages about the event, or other channels for people to share. I recently attended a marketing conference in Indianapolis, IN called Connections - “Inspire the Future” The event was put on by ExactTarget , an international email marketing service provider.
  • FUNNEL FOCUS  |  THURSDAY, NOVEMBER 18, 2010
    [Twitter] Q&A Excerpt: Driving Leads with Social Media
    Social media – blogs, discussion forums, twitter feeds, reviews – shows up in search results. In Tuesday's webinar Social Media Integration into Marketing Campaigns – Does it Drive Leads? View the entire Webinar. Christopher: Buyer behavior has changed. Social media is an important part of that shift.
  • B2B MARKETING INSIDER  |  TUESDAY, DECEMBER 21, 2010
    [Twitter] Augmented Reality For B2B Marketing in 2011? | B2B Marketing Insider
    Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Share If you’ve ever seen Star Trek, Minority Report or just about any other movie based in the future, you have seen augmented reality in use, albeit in a future vision. Whoa – quite a mouthful! See for yourself by looking at the latest emerging technology hype cycle.
  • NUSPARK  |  SUNDAY, JULY 15, 2012
    [Twitter] Implementing a Content Experiment from Google Analytics with a WordPress Website; Conversion Testing
    Related Posts: Conversion Rate Optimization Partners/Alliances LinkedIn and Twitter Advertising and Marketing Options; A Primer. Proper conversion rate optimization requires testing of landing pages. The best way to learn is to try new features yourself; which is what I did with my WordPress website. Step 2: Name your experiment. Excellent!
  • NUSPARK  |  SUNDAY, JULY 15, 2012
    [Twitter] Implementing a Content Experiment from Google Analytics with a WordPress Website; Conversion Testing
    Related Posts: Conversion Rate Optimization Partners/Alliances LinkedIn and Twitter Advertising and Marketing Options; A Primer. Proper conversion rate optimization requires testing of landing pages. The best way to learn is to try new features yourself; which is what I did with my WordPress website. Step 2: Name your experiment. Excellent!
  • BIZNOLOGY  |  FRIDAY, FEBRUARY 8, 2013
    [Twitter] Social business, the forest and the garden: Your intranet is not the Internet
    Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Photo credit: Wikipedia. The last 20 years have witnessed many success stories over the net: sites such as Yahoo!, Why does that happen? Williams was published.
  • BIZNOLOGY  |  WEDNESDAY, APRIL 11, 2012
    [Twitter] Email bankruptcy and internal social networking
    Credit: Wikipedia. You have probably been there a few times already: after a one-week vacation or a short business trip, you come back to the office and suddenly 1,000 unread emails are waiting for you in your inbox. And then you wonder: am I going to finally be free of the email jail, and have time to do real work?
  • HUBSPOT  |  MONDAY, JUNE 3, 2013
    [Twitter] The Best Marketer in Silicon Valley Is Doing Everything You're Not Supposed to Do
    In February of this year, when a writer for the New York Times penned a negative piece about Tesla and claimed the battery in his Model S test car had died on a long drive, Musk went ballistic on Twitter, accusing the writer of fabricating his results. Musk does the same -- only he does it on Twitter. How He Does It. Not Musk.
  • B2B LEAD BLOG  |  TUESDAY, FEBRUARY 26, 2013
    [Twitter] Sales Operations Instant Lead Routing Technology Advances
    For more information on ReachForce, visit our web site at [link] or follow us on Twitter @reachforce. A new tool, ReachForce SmartForms, is giving sales operations lead routing teams major speed and productivity gains. This jump in speed helps SmartForms customers open more new orders,” said Mary Firme, Chief Lead Accelerator for ReachForce.
  • FEARLESS COMPETITOR  |  MONDAY, OCTOBER 3, 2011
    [Twitter] Let blog comments through – no matter if they are negative
    was chatting on Twitter with the Vice President of Content at their biggest competitor when an email came it about my comment. B2B demand generation | Err on the side of release on all non SPAM blog comments. Updated to correct title – Director of Content to Vice President of Content. We apologize for the error.). I adamantly disagree!
  • MI6 MARKETING AGENCY  |  WEDNESDAY, SEPTEMBER 21, 2011
    [Twitter] Canadian Companies Use of Social Media
    tweet charts regularly via my Twitter stream which are archived on my Posterous site here. The Mi6 Chart of the Day is a new blog series where we feature a chart each weekday that we think is relevant and of interest to our readers. We will pick a chart each day and add our thoughts and insights. Some Thoughts to Consider.
  • FEARLESS COMPETITOR  |  THURSDAY, APRIL 14, 2011
    [Twitter] The Importance of Uncovering Root Causes in B2B Marketing
    You can follow Jeff on Twitter here. B2B Lead Generation : Uncover Real Underlying Causes by Digging. Do you know the real causes of your lead generation problems? Had an interesting conversation with a good friend, Jim Burns of Avitage. Steve wrote: Jim, Great to hear from you.  Hope that helps, Steve. Keep asking Why? What did we change?
  • FEARLESS COMPETITOR  |  THURSDAY, MARCH 24, 2011
    [Twitter] B2B Content Marketing: HubSpot May Be the Best in the World
    Follow  Jeff on Twitter or download the  free white paper on B2B lead generation. Mike Volpe. Do Salespeople want more leads? Yes, indeed! Steve Gershick interviewed Mike Volpe, VP of Marketing for Hubspot. You can read Steve’s full interview with Mike here. I’ll just give you a taste of it. Look out world! Here comes Hubspot!
  • FEARLESS COMPETITOR  |  THURSDAY, MARCH 4, 2010
    [Twitter] Content Marketing – event you won’t want to miss
    When I posted a Tweet about this, I got an answer from Joe (He’s @juntajoe on Twitter, in case you wish to follow him. 180 seconds and well worth the time to review this. In the recent Online Marketing Summit in San Diego, Joe Pulizzi ( Junta42 and co-author of Get Content, Get Customers ) was presenting to a group of about 300 people.
  • SOCIAL MARKETING FORUM  |  MONDAY, NOVEMBER 22, 2010
    [Twitter] Five Tips to Improve SEO Using YouTube
    So do not forget to set up a link to your video and video channel on blogs, websites, Facebook, Twitter (and whatever you use) to ensure that they can be found more easily. To most marketers, YouTube is known for its possibilities regarding word-of-mouth, viral marketing and for its integration possibilities within other environments.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, SEPTEMBER 16, 2011
    [Twitter] Interactive Timeline of FTC Guidelines & “Disruptive Technology” Launches
    Twitter. by Joe Chernov | Tweet this Next Wednesday, I will be presenting on a WOMMA webinar alongside the association’s attorney, a key member of the Public Relations Society of America and an assistant director from the FTC. We hope to see you next week at the WOMMA webinar. Enjoy the interactive timeline below. Share email. Facebook.
  • HUBSPOT  |  MONDAY, MAY 2, 2011
    [Twitter] Which Social Networks Should You Be On? [Marketing Cast]
    David Meerman Scott, for instance, is not on LinkedIn because he invests most of his efforts on channels like Twitter, Facebook and YouTube. As new social media channels sprout up from the ever-evolving Web, marketers face the challenge of constant reevaluation of important networks. Which platforms should one be active on?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JULY 26, 2011
    [Twitter] Blogging, social media use skyrocketing at universities
    Eighty-four percent have a school Twitter account (up from 59%) and 66% have a blog (up from 51%). From time to time I have been pleased to feature the research of the University of Massachusetts Dartmouth Center for Marketing Research. Some highlights: Social media usage soars. Podcasting has risen from 22% to 41% in just one year.
  • B2B MARKETING INSIDER  |  TUESDAY, SEPTEMBER 11, 2012
    [Twitter] 18 Tweetable Moments From Content Marketing World 2012
    Let me know which were your favorite moments in the comments below and follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Google+. Hanging with C.C. Chapman , Jay Baer , Mark Schaefer and Jason Falls at Content Marketing World 2012. We saw similar things with social media with people asking “what’s the ROI of social?” Cmworld.
  • WINDMILL NETWORKING  |  TUESDAY, JULY 10, 2012
    [Twitter] Top 3 Relationship Building WordPress Plugins That You’ve Never Heard Of
    If they are coming from a specific social media channel you can tailor your message to have them “RT” your content more or follow other Twitter accounts that you might have. There are many who post shout-outs to new followers on Twitter or Google Plus – you can be doing the same with your blog commenters!
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 8, 2011
    [Twitter] Nonprofits and Social Media: Finding A-Listers to Create a C-Level Board
    From blogs to Twitter accounts, you can find top executives from many companies surfing the Web. You can also search social media sites like Facebook, Google+ and Twitter to locate potential candidates in your geographic area. See if the potential candidate is on Twitter, Facebook, or Google+. Take advantage of social networks.
  • SAVVY B2B MARKETING  |  MONDAY, MAY 23, 2011
    [Twitter] 3 (Eye-Opening) Benefits I Learned Writing a Free E-Book
    You can follow Tom on Twitter at @ThomasClifford. This week we are thrilled to welcome Tom Clifford. We really enjoy Tom's straightforward and practical inights. if you're thinking about writing an eBook, here are some ideas for you! You think giving away your e-book isn’t the brightest idea, right? Actually, you’re wrong.
  • WRITTENT  |  TUESDAY, MAY 6, 2014
    [Twitter] Publishing ?ontent is Half the Battle: Here is The Other Half
    On Twitter, you may mention a person or a company that’s included in the post to increase your odds of getting a few retweets. Sure you do have Twitter, Facebook and Google+ followers, but will they always catch your post? But more often than not, people overlook one of the most important part: distribution. Share on all the networks.
  • B2B MARKETING TRACTION  |  TUESDAY, MAY 3, 2011
    [Twitter] Why Product Launch Plans Need to Include Social Networking
    It takes time to establish a following, a rapport with your connections, and credibility on social media sites like Twitter, Facebook and even LinkedIn. Tweet. recently provided some marketing consulting and services for a technology start-up about to launch a new product. ” Their answer? Social Media/Web 2.0
  • REPUTATION TO REVENUE  |  FRIDAY, MARCH 25, 2011
    [Twitter] B2B ads worth spreading
    Would they rush to their email, Twitter, and Facebook accounts to tell their friends and colleagues that they simply must check out your new white paper or ebook? The always interesting  TED  announced the winners in an intriguing new competition the other day: Ads Worth Spreading. It wasn't an original idea. So what's the B2B connection?
  • DIGITAL B2B MARKETING  |  TUESDAY, JUNE 7, 2011
    [Twitter] Is Free Costing You Your Social Media Reputation?
    editions, I receive more mentions on Twitter from Paper.li You can connect with me on Twitter at @wittlake or in the comments here on my Digital B2B Marketing blog. Advertised Price: Free. Real Price: Your Reputation and Influence. How much will you pay for a service that saves you time in social media? Paper.li In addition, if Paper.li
  • HUBSPOT  |  MONDAY, MARCH 3, 2014
    [Twitter] The CMO's Guide to Marketing Org Structures [SlideShare]
    Contribute to the conversation in the comments, or on Twitter via #CMOPOV. 'The old playbook is broken, consumers are in control, and technology has enabled more marketing innovation and accountability than ever before. Want to talk more about different ways to structure your marketing organization? Inbound Marketing
  • FUNNEL FOCUS  |  THURSDAY, MARCH 31, 2011
    [Twitter] Interview: Tibor Shanto Reveals How to Use Lead Nurturing to Prevent Sales Funnel Leakage
    You can read our blog, The Pipeline with new material three times a week, and follow Tibor on Twitter @Renbor. In today’s b2b environment, connecting with buyers over the phone and in one-on-one meetings is becoming increasingly difficult. Tibor Shanto, Principal at Renbor Sales Solutions Inc. and author of award winning book Shift!:
  • CLIENT BRIDGE  |  THURSDAY, NOVEMBER 29, 2012
    [Twitter] Debunking Social Media Marketing Myths
    Facebook has a billion users, Twitter has 170 million users, Google+ has 100 millions. It can be hard to keep up to date on what's really going on with social media. As a result, myths about social media persist and prevent marketers from fully utilizing it as a tool. My customers aren't on social media." Social media is awesome!
  • INSIGHTIQ BLOG  |  WEDNESDAY, JUNE 13, 2012
    [Twitter] Eloqua Raises the Bar Once Again
    Connect with us on   Twitter ,   Facebook , and   Linkedin There is a vast difference between our clients’ data and transactional requirements (think Big Data and B2C) and the world we operate in as a customer engagement agency with a very narrow B2B focus. This makes it essential to rally around best practices.
  • INSIGHTIQ BLOG  |  THURSDAY, JUNE 7, 2012
    [Twitter] Analytics at Work in the Ever-changing World of TV
    Connect with us on  Twitter ,  Facebook , and  Linkedin Television used to be simple. Your TV was connected to a cable and you received a certain amount of channels that were paid for in advance. These channels brought you a variety of shows. Although this setup was simple, it was far from being tailored to the consumer.
  • WRITESPARK  |  TUESDAY, FEBRUARY 2, 2010
    [Twitter] E-books: More Than a New Marcom Fashion
    Facebook, Twitter). Like women's fashion, some marketing documents are trendy for awhile, then considered unhip.only to emerge again a few years later in a new form. So it is with e-books, the latest incarnation of short-book projects such as technology primers and guides that I wrote for clients in the 1990s.  . book Advantages.
  • INSIGHTIQ BLOG  |  THURSDAY, APRIL 21, 2011
    [Twitter] Treat Your Customer Like You Would Treat Your Best Friend
    Follow me on Twitter: @billconnolly "What a ridiculous concept," you may be thinking after reading the title of this post. But is it so ridiculous? In today's hyper-connected, consumer-powered world, people demand a stronger relationship with the brands that they interact with. Obviously, you're going to have to humor me a bit on this one.).
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 11, 2013
    [Twitter] How to Add HTML Embed Codes to Your Website [Quick Tip]
    Twitter. Twitter. 'If you want to curate others'' content from social media or just make your own visual social media content work harder for your overall content strategy, you need to know how to embed HTML code onto your blog or website. But wait a second. And what is HTML? don''t know how to code at all! 1) Generate the embed code.
  • FEARLESS COMPETITOR  |  THURSDAY, JULY 19, 2012
    [Twitter] Basil Puglisi of Digital Ethos on Marketing Made Simple TV
    basilpuglisi has been recognized as a Top Conference Influencer on Twitter for Social Media Week NYC 2012 (@Kred & Ogilvy), The Corporate Social Media Summit NYC 2012 (@Radian6 & Useful Social Media) and the Social Media World Forum North America (@Synthesio). Basil C. Puglisi is also the Principal of Puglisi Consulting Group, Inc.
  • FEARLESS COMPETITOR  |  THURSDAY, MARCH 29, 2012
    [Twitter] Mad Marketing TV with Thor Johnson of Team Thor Marketing
    To learn more about our special guest Thor Johnson as well as the Team Thor Marketing , visit his website and follow him on Twitter. How to keep it simple. What to do prior to buying marketing automation. Demand generation common sense. As the former CMO of Eloqua, Thor Johnson has watched the birth and growth of marketing automation.
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 18, 2011
    [Twitter] Find New Customers Fan of the Month – Arthur Germain
    He is also on Twitter at @arthurgermain. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Arthur Germain of the Communication Strategy Group. Arthur is an expert in company messaging and is based on Long Island.
  • FEARLESS COMPETITOR  |  FRIDAY, NOVEMBER 11, 2011
    [Twitter] Find New Customers Fan of the Month – Arthur Germain
    He is also on Twitter at @arthurgermain. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Arthur Germain of the Communication Strategy Group. Arthur is an expert in company messaging and is based on Long Island.
  • MI6 MARKETING AGENCY  |  WEDNESDAY, NOVEMBER 2, 2011
    [Twitter] Our Fav Posts, Week of October 24
    Each week Chris Herbert, through his Twitter feed shares charts, infographics and articles that he’s read and annotated. Helping Unlock the Marketing Puzzle. The goal being to find key information that help us unlock the puzzle of being world class marketers and relationship creators. Here’s the posts he read, annotated and shared last week.
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 28, 2011
    [Twitter] Find New Customers Fan of the Month – Antonio Dimitriadis
    He’s also on Facebook and you can follow him on Twitter at @ antoniodimitria. B2B Lead Generation | Find New Customers Fan of the Month for October 2011. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Antonio Dimitriadis. in Greece. Why don’t you follow Antonio?
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 21, 2011
    [Twitter] Find New Customers Fan of the Month – Antonio Dimitriadis
    He’s also on Facebook and you can follow him on Twitter at @ antoniodimitria. B2B Lead Generation | Find New Customers Fan of the Month for October 2011. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Antonio Dimitriadis. in Greece. Why don’t you follow Antonio?
  • FEARLESS COMPETITOR  |  FRIDAY, OCTOBER 7, 2011
    [Twitter] Find New Customers Fan of the Month – Antonio Dimitriadis
    He’s also on Facebook and you can follow him on Twitter at @ antoniodimitria. B2B Lead Generation | Find New Customers Fan of the Month for October 2011. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Antonio Dimitriadis. Embrace them. in Greece. We really appreciate it.
  • FEARLESS COMPETITOR  |  SATURDAY, OCTOBER 1, 2011
    [Twitter] Find New Customers Fan of the Month – Antonio Dimitriadis
    He’s also on Facebook and you can follow him on Twitter at @ antoniodimitria. B2B Lead Generation | Find New Customers Fan of the Month for October 2011. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Antonio Dimitriadis. in Greece. Why don’t you follow Antonio?
  • FEARLESS COMPETITOR  |  FRIDAY, AUGUST 19, 2011
    [Twitter] Find New Customers Fan of the Month – Kenny Madden
    He is also on Twitter at @kennymadden1973. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than b2b marketing expert Kenny Madden. He can be reached at Kenny at spiceworks.com. Why don’t you follow him?
  • FEARLESS COMPETITOR  |  FRIDAY, AUGUST 5, 2011
    [Twitter] Find New Customers Fan of the Month – Kenny Madden
    He is also on Twitter at @kennymadden1973. B2B Lead Generation | Find New Customers Fan of the Month. Each month we recognize a special fan of Find New Customers. This month our fan of the month is none other than Kenny Madden. He can be reached at Kenny at spiceworks.com. Why don’t you follow him? Thanks for your support, Kenny.
  • FEARLESS COMPETITOR  |  FRIDAY, JULY 16, 2010
    [Twitter] 60 Seconds not this week
    Join us every Thursday at 8pm ET/5pm PT for Twitter chat about b2b demand generation. My thanks to our fans, but no 60 seconds this week. We’re with a new client, Aprimo , and unable to post this week. assure you that “60 Seconds with the Fearless Competitor&# will return next week. Companies today need a Chief Content Officer.
  • FEARLESS COMPETITOR  |  FRIDAY, JUNE 11, 2010
    [Twitter] 60 Seconds with the Fearless Competitor – Episode 5
    Join us every Thursday at 8pm ET/5pm PT for Twitter chat about b2b demand generation. In Episode 5 of this quick hitting video series, the Fearless Competitor shares 6 tips for B2B marketing success today. Companies today need a Chief Content Officer. Just go to [link] and enter hashtag #b2bchat.
  • B2BBLOGGERS  |  MONDAY, JULY 19, 2010
    [Twitter] Lessons Learned While Sharpening The Saw
    never watched an episode of Wine Library TV , I didn’t follow @garyvee on Twitter, I actually don’t think I ever even had a discussion about him, but for some reason, in my mind I had formed an impression, that kept me from wanting to learn more. checked email, Twitter, wrote a bit, but guess what, those are all things that I LIKE to do.
  • SAZBEAN  |  WEDNESDAY, JULY 27, 2011
    [Twitter] How Social Media Activity Affects Sales
    He felt like his efforts to post on social media (blog, Facebook, Twitter, etc.) Measuring social media ROI can sometimes be difficult. Metrics like followers, fans, and site traffic are easy to measure. What’s not so obvious is how your efforts on social media are affecting your bottom line (sales, revenue).
  • SAZBEAN  |  WEDNESDAY, DECEMBER 29, 2010
    [Twitter] Best of 2010 – The Wrong Way to Social Network
    The same goes with Twitter and Facebook and other social networks. 2010 in Review! We’re posting the best articles from the year to help you get 2011 off to the right start! Yet many companies still treat social media like traditional media — as a way to distribute marketing and advertising messages. Give more than you receive.
  • SAZBEAN  |  FRIDAY, DECEMBER 24, 2010
    [Twitter] Best of 2010 – Measurable Effects of Old Spice Viral Campaign
    Searches for “old spice&# (and related terms) have also gone up in the past week — starting probably with the upload of the new commercial, and then increasing as people became aware of the video responses, which have been shared vigorously via Twitter, Facebook, email, etc. 2010 in Review! from a combination of sources. Thoughts?
  • SAZBEAN  |  TUESDAY, SEPTEMBER 14, 2010
    [Twitter] Why RSS Is Still Important for Your Business
    Do you have your blog automatically post to Facebook, LinkedIn or Twitter? In case you missed it, there’s been some talk lately about whether or not RSS is dead. RSS feeds make it really easy for people to subscribe to your website and get updates via email or RSS readers (such as Google Reader or iGoogle). Search Engines. Monitoring.
  • PHOENIX RISING  |  MONDAY, NOVEMBER 30, 2009
    [Twitter] Primal Thinking
    Another gal friend DM'd me on Twitter to tell me she loved irony in my post. I wrote a post last week entitled Ready, Fire, Aim. closed with what I thought was a cute little double entendre' Something lifke "Who knows, maybe we'll hit the bullseye!"   Get it? My gal friends  got the pun. They didn't.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 13, 2013
    [Twitter] 5 Valentine's Day Marketing Campaigns That'll Warm Your Heart
    For instance, on Twitter, MegaRed is seeing celebrities like Joy Bauer and Toni Braxton posting about the campaign. It's being promoted on Facebook, Twitter, via email, and via live events in partnership with destination marketing organizations. Love, flowers, chocolate, bla bla bla. Where are the marketing results?! But how? MegaRed.
  • ENGAGE  |  WEDNESDAY, MARCH 21, 2012
    [Twitter] How to Predict the Future of Content
    Hashtags on Twitter are a good example. But when it started it was unique to Twitter. So, if you create content for a living—let’s use Twitter as an example—you need to speak the language, so to speak? Or, congratulations, you checked in to watch our television program, you get to say something on Twitter. You just know.
  • B2B IDEAS @ WORK  |  MONDAY, MAY 17, 2010
    [Twitter] Meeting IRL Makes Social Media More Meaningful
    The best part was meeting other marketing professionals from the US and Canada IRL (in real life), more than a few of whom I've followed on Twitter for quite some time. He can also be found @TheSocialCMO @KentHuffman – Kent is CMO of a Texas-based business and one of the most helpful marketing professionals on Twitter. Alys is awesome!
  • MODERN B2B MARKETING  |  WEDNESDAY, NOVEMBER 30, 2011
    [Twitter] Marketing Automation in a Social World: Take Some of the Work Out of Online Socializing
    Some marketers believe the answer lies simply in software that automatically replies a generic message anytime they are addressed via Twitter, Facebook, etc. by Maria Pergolino Problem: Social media is a “24 hours a day, 7 days a week” proposition, but your business is more like a 9-to-5, with the occasional 7-to-7 or more, situation.
  • MODERN B2B MARKETING  |  WEDNESDAY, NOVEMBER 23, 2011
    [Twitter] 5 Mobile Innovations to Motivate the B2B Marketer
    Seesmic is a Web, desktop and mobile interface that allows people to manage multiple Facebook, LinkedIn, Twitter and other social media accounts on the go. user simply has to speak a Facebook or Twitter status to their iPhone and voila – it is updated! by Maria Pergolino. More tools are available to forge a path on this new frontier.
  • LEADER NETWORKS  |  TUESDAY, OCTOBER 11, 2011
    [Twitter] Five Ways To Avoid the "Valley of the Social Tools"
    Visit us on the web at [link] Connect with us on Twitter [link] Call us at 617 484 0778. Social strategy and social operations are causing big changes in business today -- online and offline. And, as usual with big changes, there's no shortage of confusion in the market about exactly what's happening, what's working and what's not.
  • ENGAGE  |  MONDAY, MARCH 5, 2012
    [Twitter] I Ain’t Speling Good No More: Why We Need New Rules for Language
    My first reaction was to chuckle and go back to dutifully looking up words I was about to egregiously misspell on Twitter. Okay, just a few on why you should write however  you want on Twitter and Facebook: = FUN! On Twitter, it’s a set number, but on everything else, the longer your post is, the less likely people are to read it.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 29, 2009
    [Twitter] Is social media the new corporate star-maker?
    If you can bring pens to life over Twitter, just about anything is possible. . A few months back I did a fun interview with Susan Wassel , the social media voice for Sharpie pens.  Susan made me a believer. Susan represents the ying and yang of this argument.  She is an enthusiastic, charming woman who has come to personify the brand online.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MARCH 20, 2012
    [Twitter] We are all standing on digital quicksand
    McDonald’s has hosted a series of successful Twitter chats over the past few months and thought they would try something different. The other day I noticed a highway billboard advertising a NASCAR race. The wall-sized photo was not of cars racing around a track or a cheering crowd. It was a photo of a gruesome wreck. McFail. percent.
  • LEADER NETWORKS  |  TUESDAY, JULY 12, 2011
    [Twitter] Why Online Communities and Vegas Have Nothing In Common
    Visit us on the web at [link] Connect with us on Twitter [link] Call us at 617 484 0778. Las Vegas is all about lady luck - If only you face the horseshoe, touch your talisman, and never ever enter a casino through the front door, you will succeed tonight. Superior planning, scale and skill won't help you as serendipity reigns supreme.
  • WRITING ON THE WEB  |  WEDNESDAY, FEBRUARY 29, 2012
    [Twitter] 3 Networking Tips with LinkedIn Groups for Business
    Feed Your Blog Automatically to LinkedIn & Twitter. LinkedIn is today to working professionals what Facebook was to college students when it first launched: a networking tool with a specific audience and purpose in mind. As of last month, LinkedIn reported an astounding 131,200,000 members, with 12% of those being entrepreneurs.  Learn.
  • THE EFFECTIVE MARKETER  |  THURSDAY, AUGUST 18, 2011
    [Twitter] How Great Content Can Solve Problems
    Via email, via Twitter, Facebook, and word-of-mouth. This is the third post in a series of “ Principles of Great Content Marketing ”. The first post talked about creating simple content , and the second post discussed timely content. The Principles of Great Content Marketing series is based on three core ideas: Create simple content.
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 17, 2014
    [Twitter] The Secret To A Better Customer Experience
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. 'OK, so check this out: If you go to the Yahoo Fantasy Sports page you should see the page is sponsored by my company, SAP. The Age of Personalization. Personalization Comes Of Age. Strategy
  • HUBSPOT  |  TUESDAY, NOVEMBER 2, 2010
    [Twitter] 5 Ways to Engage With Customers in Real-Time Marketing
    They are constantly invited to focus on the tools—whether that is Facebook, Twitter or FourSquare. Free Download: Twitter for Marketing and PR. Want to learn more about using Twitter for Marketing and PR? Download the free webinar for tips and tricks to drive inbound marketing using Twitter. Connect with HubSpot
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