DiscoverOrg

APRIL 7, 2017

Twitter handle identity accuracy : Was the person’s twitter handle correct? Twitter Handle Accuracy. While only 10% of the contacts had a twitter handle, the accuracy level was 100%. Email address accuracy : Was the email address valid and correct? DiscoverOrg’s Sales Data Accuracy Put to the Test. Name Accuracy.

Sample 232

Sample Ideal Customer Profiles Outreach Validation 232

DiscoverOrg

JULY 3, 2018

It’s unlikely that you’ll be signing the contract over Twitter. Click around your prospect’s LinkedIn profile, follow them on Twitter, and reach out with some helpful research or an interesting statistic that might speak to their job. You’re setting your sights on sales that are still months away.

Top of Funnel 196

Top of Funnel Ad Building B2B Thought Leadership Buyer Intent 196

DiscoverOrg

APRIL 14, 2017

Even if you’re already purchasing sales intelligence data (most of us are), sales teams still spend over half of their day scouring LinkedIn, Twitter accounts, and forging through forests of phone trees for correct phone numbers and email addresses. Very, very expensive researchers.

Cost 208

Cost Lead Ranking Buy Ad Building 208

DiscoverOrg

MARCH 27, 2017

You can follow him on twitter @brandon_lee_09 or connect with him on LinkedIn. Brandon is the Director of Growth at Engagio, the Account-Based Everything platform that orchestrates human connections. He is passionate about the intersection between tech and psychology, especially as it applies to growing businesses. Account-Based Marketing.

Account Based Marketing 120

Account Based Marketing Sales Management ABM Top of Funnel 120

DiscoverOrg

AUGUST 23, 2018

One client may prefer email-only interactions, while others check Twitter, or live on LinkedIn. At least follow them on LinkedIn and Twitter.”. You’ve done nothing today but make Twitter comments. There’s so much more you could be using.”. Every “dial” is unique, because every person responds differently to every sales approach.

Social Media 197

Social Media Social Networks B2B Sales Linkedin 197

DiscoverOrg

AUGUST 23, 2018

One client may prefer email-only interactions, while others check Twitter, or live on LinkedIn. At least follow them on LinkedIn and Twitter.”. You’ve done nothing today but make Twitter comments. There’s so much more you could be using.”. Every “dial” is unique, because every person responds differently to every sales approach.

Social Media 120

Social Media Social Networks B2B Sales Linkedin 120

DiscoverOrg

AUGUST 24, 2017

Maersk now has over 63K Twitter followers and 2.45M likes on Facebook. They focus on telling stories that emerge from within its business , such as helping spur a boom in the sale of Kenyan avocados, and where its staff comes from. As marketers and salespeople, we can not afford to be bandwagoners in such a fast-paced world.

B2B 191

B2B Buyer Personas B2B Sales B2B Marketing 191