B2B MARKETING INSIDER | THURSDAY, JANUARY 24, 2013
[Twitter] Top 50 B2B Marketing Influencers On Twitter
Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag # B2BMarketing , as well as a variety of social scoring tools using the keyword. Powerful.
WEBBIQUITY | TUESDAY, MAY 3, 2011
[Twitter] The Nifty 50 Top Women of Twitter for 2011
Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. One source of inspiration was Twitter’s Top 75 Badass Women by Diana Adams ( @adamsconsulting ) and Amy D. What is it? Jennifer Aaker. aaker. Diana Adams.
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, JANUARY 23, 2011
[Twitter] The four keys to tweet success
found this research interesting and hope it will help you hit your tweet-spot on Twitter! Twitter best practices twitter best tweets how to do twitterHe uncovered some very interesting ideas that will help you get more out of every tweet! The study showed tweet quality is MUCH more important than quantity. to 11.0.
PROTEUS B2B MARKETING BLOG | TUESDAY, SEPTEMBER 21, 2010
[Twitter] Mapping and Effectively Using Twitter Hashtags for Business
Including hashtags in your tweets is a powerful way to extend the reach of your activity on Twitter. While people can follow other Twitter users, they can also follow hashtags. Tags: B2B Social Media B2B Marketing twitter Tools like TweetDeck, Seesmic Desktop, and HootSuite are great for monitoring hashtag streams.
SOCIAL MEDIA B2B | MONDAY, SEPTEMBER 23, 2013
[Twitter] 5 Ways B2B Companies Can Generate Leads on Twitter
'Many B2B businesses have a Twitter account these days, but simply being on Twitter is not enough. It’s fine if you want to use Twitter as a news publication feed – but there’s so much more you can do with it as a B2B communication tool. Why not use Twitter as part of your new business strategy?
WINDMILL NETWORKING | TUESDAY, SEPTEMBER 25, 2012
[Twitter] Platform Counts! The Differences between Facebook, Twitter and LinkedIn Writing
Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. Even though Facebook, LinkedIn and Twitter tend to get lumped into the same general category of marketing, they are actually quite different. Twitter Updates. Facebook Updates. LinkedIn.
CHRIS KOCH | TUESDAY, JUNE 16, 2009
[Twitter] Why Twitter is for old people
Like many, I’m a late convert to Twitter. So I figured I wouldn’t have much to twitter about. also figured that Twitter would appeal mostly to young people interested in flirting with one another in 140 characters or less. Twitter doesn’t just add another one of those annoying Web 2.0 Follow to learn.
WEBBIQUITY | TUESDAY, MARCH 23, 2010
[Twitter] 44 (of the) Best Twitter Articles and Blog Posts of 2009
There’s no doubt that Twitter is a phenomenon. How can you optimize your organization’s use of Twitter? What are the best tools for increasing your effectiveness and efficiency on Twitter? Twitter Tips & Tactics. The Twitter Guide Book by Mashable. ????? Twenty-One Top Twitter Tips by Forbes.
HUBSPOT | WEDNESDAY, JULY 9, 2014
[Twitter] #BrazilvsGermany Most Tweeted Sporting Event in History: Here Were the Top Tweets
The game did not only break records on the field, but it also spurred a record-breaking number of mentions on Twitter. million Tweets, #BRA v #GER is the most-discussed single sports game ever on Twitter. — Twitter Data (@TwitterData) July 9, 2014. Twitter It was a crazy game. was keeping up with the game at work.
SAZBEAN | FRIDAY, DECEMBER 3, 2010
[Twitter] Tips for Finding the Right People on Twitter
Blindly following everyone on Twitter, in hopes that they’ll follow you back, may get you a large following (if they do follow back), but it may not be the right people. All your efforts will be wasted and you’ll wonder why Twitter isn’t working for you. This concept applies to other communication channels too.)
CLIENT BRIDGE | MONDAY, APRIL 15, 2013
[Twitter] INFOGRAPHIC: Maximizing Twitter Engagement
From PR Daily, here''s an infographic about how to most effectively engage with your followers on Twitter. 'Having engaged followers is more important than having a huge number of followers. View Original Article
TRADESMEN INSIGHTS | WEDNESDAY, NOVEMBER 23, 2011
[Twitter] Are You Minding Your Manners on Twitter?
Yes, there are rules (even though some should be self-evident) on the do’s and don’ts on Twitter. Here are just a few: Use a recognizable Twitter handle - keep it short and align it so it can go across several platforms. Twitter bio - should be there to help others figure out what you’re all about.
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, MARCH 2, 2010
[Twitter] How to use Twitter to crowd-source creativity
Some I didn’t know at all, some like Gregg Morris and Carla Bobka had become my friends over months of interaction on Twitter. Tags: Case studies Twitter best practices best practices business relationships time management I have a “virtual company. So I have the best of both worlds. But how? think that’s cool.
DIGITAL B2B MARKETING | TUESDAY, OCTOBER 9, 2012
[Twitter] The Thin Line Between Social Media Marketing and Spam
Twitter Mention Spam You have probably seen the spam on Twitter promoting iPhones, gift cards and similar. However, when someone replies to you on Twitter, says “must read, check it out” and the topic is clearly the kind of thing you read and share, you expect it to be a genuine recommendation. You can share.
TRADESMEN INSIGHTS | TUESDAY, MAY 31, 2011
[Twitter] Understanding Twitter as a Marketing Tool
Twitter still remains a mystery to most B-to-B marketers. ran across a great article recently by Gabrielle Conde called, The Ultimate Guide to Twitter Marketing that pretty much sums it up in a very organized manner. If you like this post, you may want to read: 5 Twitter Tools to Help Manufacturers Generate New Business.
WEBBIQUITY | WEDNESDAY, FEBRUARY 10, 2010
[Twitter] 7 Reasons Every Business Needs to be on Twitter
Despite the fact that Twitter has more than 32 million users , has received massive publicity from both celebrities and government , and produced remarkable results for companies like Dell and Zappos , many business executives still don’t “get Twitter. Here are seven reasons every business needs to be on Twitter.
WEBBIQUITY | TUESDAY, MAY 15, 2012
[Twitter] Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards
A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Nominate your favorite technology twitterer using this form.
WEBBIQUITY | MONDAY, SEPTEMBER 10, 2012
[Twitter] The Top #Nifty50 Women in Technology on Twitter for 2012
A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. Stacey Acevero. sacevero.
MARKETING EDGE | SATURDAY, SEPTEMBER 4, 2010
[Twitter] 5 Ways Klout Should Impact Your Day
Klout scores are part of an individual’s twitter profile and used by more than 450 applications and services. . Tags: marketing Influence Klout Twitter Time 26:42 The Point I dislike solutions headlines, but readers like them, so it’s a compromise. And they work to attract readers, which is what the new system of influence rewards.
ANYTHING GOES MARKETING | SUNDAY, NOVEMBER 15, 2009
[Twitter] B2B Marketing Trends From Eloqua Experience 09 Via Twitter
The main difference this year from last year was that we not only shared our knowledge and insights with each other but with the power of Twitter, we could share these with the rest of the globe. While I could write a number of blog posts on my own findings from this event, I decided to let Twitter write the post for me. Silos must go.
DIGITAL B2B MARKETING | TUESDAY, AUGUST 16, 2011
[Twitter] Can We Save Twitter From Ourselves?
Twitter is not a communication channel, it is a platform that allows each of us to create and evolve our own custom communication channel. If Twitter is not working for communication, it is not a problem with Twitter. The societal norms for Twitter have yet to be established. Discuss your view below or with me on Twitter.
MODERN B2B MARKETING | TUESDAY, APRIL 19, 2011
[Twitter] 9 Twitter Tips for B2B Marketing Success
The same holds true when developing strategies for Twitter. To ensure the most effective return on Twitter, consider the following 9 tips for B2B marketing success: 1. Share control – One way to ensure a steady flow of messages from your company Twitter account is to employ not one, but multiple users to represent the brand.
B2B MARKETING SAVVY | THURSDAY, SEPTEMBER 10, 2009
[Twitter] Deconstructing Twitter: Analytics for Reach and Impressions
Other Twitter Topics: Tools for Business Teams Multiple Account Layering Strategy More Analytics Email The Scoopdog Team. And what of Twitter’s “fuzzy math ? T he recent Harvard study (6/09) is worth the read… Separately, I did find one reach/impression benchmark for Twitter.
GROW - PRACTICAL MARKETING SOLUTIONS | SUNDAY, APRIL 25, 2010
[Twitter] My Twitter Ah-Ha Moment
What did it take for you to “get Twitter? The first tweet I ever received was “It’s 4 a.m. … confirming that Twitter was indeed the stupidest thing I’d ever seen. So hundreds of people on Twitter from around the world were coming up with HILARIOUS new names. But then I had my ah-ha moment.
SOCIAL MEDIA B2B | MONDAY, JANUARY 24, 2011
[Twitter] 15 Useful Twitter Tools for B2B Social Media
With Twitter such an important social media platform and with so many Twitter tools available, we thought we’d highlight a few that could be valuable to the social media managers in your B2B organization. BirdHerd is Twitter made easy for groups and teams to update a single Twitter account. BirdHerd. Cost: Free.
CEEKUE | THURSDAY, OCTOBER 14, 2010
[Twitter] New Twitter Design Available For Everybody
According to Twitter, all 160 million Twitter users have now access to the new Twitter design. Twitter has added some clever functionality that makes is much easier to follow discussions, see contents and check out other Twitter users. Kevin Cheng, Twitter product manager, [.]. Tags: twitter
IT'S ALL ABOUT REVENUE | SUNDAY, MARCH 23, 2014
[Twitter] Calling All Marketers! Take Your Questions to the ‘Engagement’ Twitter Chat!
Join the Twitter chat! Which is why I will be hosting a Twitter chat on Friday 28 th March at 4pm GMT (11am EST). Check out the ‘Engagement’ Twitter Chat, Friday the 28th of March at 4pm GMT/11am EST. To get involved, simply follow and tweet your questions @DeSheliaSpann including our unique hashtag #Eloquestions.
WINDMILL NETWORKING | WEDNESDAY, OCTOBER 24, 2012
[Twitter] Twitter Writing 101: RTs, Hashtags and More
Writing for Twitter, even a LOL cat can do it! Now it’s time to turn our attention toward Twitter. Twitter has been called many things – from a waste of time to an online cocktail party. Here are the Twitter basics that you need to make the most of the platform – and avoid any snafus. Are you a Twitter Newbie?
WINDMILL NETWORKING | WEDNESDAY, MARCH 2, 2011
[Twitter] Is Your Business Making Any of These 5 Common Twitter Mistakes?
As Twitter grows to encompass almost 200 million users and businesses display almost as many Twitter icons as Facebook icons on their websites, you’d think that companies are starting to figure out how to better utilize Twitter to inform and truly engage with the public. 4) Leverage Twitter Lists.
SOCIAL MEDIA B2B | MONDAY, JULY 11, 2011
[Twitter] Hashtag Stuffing Doesn’t Work for B2B Twitter Accounts
If your B2B company is just starting on Twitter and doesn’t have many followers, then you need to get more attention from search. The selected sample included more than 37,000 total tweets from 103 Twitter accounts between November 2010 and May 2011. Social Media 101 Social Networks Twitter hashtagsThe problem? It doesn’t work.
HUBSPOT | FRIDAY, AUGUST 30, 2013
[Twitter] Generating Leads on Twitter Just Got Easier: Get Started With Lead Gen Cards
'A few months ago, we told you that Twitter was testing out Lead Generation Cards. Yesterday, Twitter opened up its Lead Generation Cards to everyone. You get a Twitter Lead Generation Card! And YOU get a Twitter Lead Generation Card! What Are Twitter Lead Generation Cards? Well first, what are Twitter Cards?
DIGITAL B2B MARKETING | THURSDAY, FEBRUARY 23, 2012
[Twitter] Social Sleuthing: Who is Sharing Your Content: Twitter & LinkedIn Edition
Here are ways you can find out who is sharing your content, and in some cases how much traffic each share is driving, on Twitter and LinkedIn. Who is Sharing Your Content on Twitter Because almost all tweets are public, Twitter is the easiest platform to discover who is sharing your content. traffic twittershortened URL.
LEAD VIEWS | FRIDAY, JUNE 25, 2010
[Twitter] Facebook And Twitter Not For Generating B2B Leads!
Especially the more popular channels like Twitter, Facebook and Linkedin. Linkedin topped the list of social media sites – sending the maximum number of leads, Wikipedia came second followed by Twitter and then Facebook. Social Media is witnessing a phenomenal increase in the number of Enterprise users.
PR MEETS MARKETING | MONDAY, FEBRUARY 16, 2009
[Twitter] Would YOU Trust a PR Agency Not Involved in Social Media with YOUR Social Media Programs?
Some points to keep in mind: I looked at if the agency had a blog, Twitter profile, Facebook page (both group and/or fan), LinkedIn Group. For Twitter, I used Twitter search or tried to manually type in what seemed like an appropriate Twitter handle. So some fields may be marked as “none” as a result. from their website.
EARNEST ABOUT B2B | FRIDAY, FEBRUARY 28, 2014
[Twitter] What's the value of a Twitter follower? New infographic
'A handy infographic on why it pays to build your follower base on Twitter. However, this new Twitter infographic builds a compelling case for SMEs to invest in growing their follower base. We like it alot - but then Earnest did develop the infographic with Twitter. B2B social media business case twitter followers
WINDMILL NETWORKING | TUESDAY, MARCH 22, 2011
[Twitter] 9 Twitter Etiquette Tips for Businesses Starting Out on Twitter
As I continue to speak to corporations, professional associations, as well as social media workshop attendees on the strategic value of Twitter for both B2C as well as B2B companies, I am finding many businesses starting to take the plunge and explore tweeting as a business tool. There are many Twitter mistakes for business to avoid.
DIGITAL VOICES | TUESDAY, JULY 2, 2013
[Twitter] Getting Back to Basics with Twitter: 5 Key Tactics to Maintain a Strong Social Presence and Keep Users Engaged
'Despite the emergence of trendy new social sharing apps like Instagram Video, Vine and SnapChat, Twitter remains one of the primary social networks for brands to engage with their customers. Fully 73% of the Fortune 500 has an active Twitter account 1 , and the chances are that your company does too. billion search queries on Twitter.
CLIENT BRIDGE | FRIDAY, AUGUST 12, 2011
[Twitter] INFOGRAPHIC: Twitter For Beginners
Twitter is a hugely popular, powerful social media tool. But starting to use Twitter can be daunting. From Twiends, a directory of Twitter Users, here's an infographic that shows the basics of starting with Twitter. Using it properly can enhance blogging SEO. View Original Article
WEBBIQUITY | MONDAY, JUNE 6, 2011
[Twitter] The 2011 #Nifty50 Top Twitter Men Reprise
Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web. Adam L.
VERTICAL RESPONSE | THURSDAY, FEBRUARY 6, 2014
[Twitter] Facebook or Twitter – Which is Better for Your Small Business?
So what about the top social media networks, Facebook and Twitter? In the world of Twitter, look no further than Tacolicious , Odell Brewing and Food in Jars. Twitter. Twitter, however, is composed of one consistently streaming news feed of content/tweets, no restrictions applied. Business vs. Personal. Staying Power.
IT'S ALL ABOUT REVENUE | SUNDAY, FEBRUARY 23, 2014
[Twitter] Take Your Questions To The ‘Targeting’ Twitter Chat
We’re talking about targeting best practices – Join the Twitter chat! will be running a Twitter chat on Friday 28 th February at 4pm GMT (11am EST). Add our Twitter chat to your diary or calendar! Calling all modern marketers: Got questions about targeting? Beyond demographics. Eloquestions ’.
GROW - PRACTICAL MARKETING SOLUTIONS | MONDAY, FEBRUARY 14, 2011
[Twitter] Take the mystery out of Twitter once and for all
Twitter has changed my life. For about a year and half I have been teaching a social media marketing class to show others how Twitter can change their lives too — and it has worked! I simply can’t explain Twitter success strategies and tactics in a phone call, a 30-minute webinar or a blog post. So I wrote a book.
VERTICAL RESPONSE | FRIDAY, MAY 31, 2013
[Twitter] How to Build Your Twitter Community from Scratch
'Twitter is the perfect social media network for keeping track of what’s happening in your industry and the areas you care about while also keeping your followers up-to-date with your business. Follow these simple steps to spread your wings on Twitter in no time: Step 1: Create Your Twitter Account. Step 4: Start Posting.
CLIENT BRIDGE | MONDAY, APRIL 30, 2012
[Twitter] INFOGRAPHIC: Twitter 2012
From Infographic Labs, here's an infographic that shows the current state of Twitter, that other pillar of social media (along with Facebook). million accounts are added to Twitter every day. 540 million - Twitter's projected advertising revenue by 2014. Significant Facts and Figures. 465 million accounts. View Original Articl
B2B MARKETING TRACTION | FRIDAY, NOVEMBER 8, 2013
[Twitter] Why I Hope the IPO Doesn’t Ruin Twitter
'A long time ago I heard a marketing expert tell an audience of marketers to think of Twitter as an online radio show. On this online radio show called Twitter, your broadcasts are free. Broadcasting messages on Twitter is free. like using Twitter. Marketing Soapbox b2b marketing social media twitter It did an IPO.
MARKETING INTERACTIONS | THURSDAY, APRIL 2, 2009
[Twitter] Virtual Events plus Twitter ROCK!
Twitter. Attending an event while monitoring and participating in the Twitter stream made the entire thing more engaging. Once I got into the Twitter flow, I was so absorbed in the sessions that I couldn't divide my brain to multi-task. It takes a lot of effort to both attend, monitor the Twitter stream and post to it.
IT'S ALL ABOUT REVENUE | MONDAY, JUNE 10, 2013
[Twitter] How To Put Twitter Lead Generation Cards To Work With Marketing Automation
Twitter recently announced an addition to its suite of Twitter Cards called Lead Generation Cards. Twitter cards are the ubiquitous additional information that often shows up under a tweet. Lead Generation cards allow for Lead Generation activities to happen directly from within twitter (both web and support clients).
TRADESMEN INSIGHTS | TUESDAY, MARCH 29, 2011
[Twitter] 5 Twitter Tools to Help Manufacturers Generate New Business
Twitter is an under-utilized tool that businesses should be using more. There are well over a hundred different Twitter tools that have been developed. Each makes Twitter a more powerful marketing tool for your online new business efforts. This tool is like Google Alerts for Twitter! TweetBeep. TweetScan. Splitweet .
CLIENT BRIDGE | FRIDAY, SEPTEMBER 2, 2011
[Twitter] INFOGRAPHIC: Twitter vs. Facebook
From BuySellAds.com, here's an infographic that compares user demographics between Twitter and Facebook to help marketers understand which platform would be more effective for them. View Original Article
WINDMILL NETWORKING | FRIDAY, DECEMBER 10, 2010
[Twitter] Job Seekers, Forget About LinkedIn: The Ultimate Guide for Your Twitter Job Search
Instead, it’s time to start thinking about investing more time in utilizing Twitter for your job search. Twitter is a world in which the “connections and other restrictions of LI do not exist: It is a flat society that allows you to communicate with someone just by knowing their username. But Twitter is realtime.
WINDMILL NETWORKING | TUESDAY, JULY 13, 2010
[Twitter] How Your Business Can Twitter Better with Hootsuite
Any business who has a social media policy and uses Twitter or Facebook extensively to reach out to customers now can fully manage their social activities through this site. Hootsuite is an evolution of Twitter management that started out as “Brightkit” in 2008. Create Twitter Lists. Create and Manage Team Workflow.
BIZNOLOGY | FRIDAY, OCTOBER 19, 2012
[Twitter] “I don’t use Twitter because I don’t care what you had for lunch”
For those of us who do use Twitter, how many times have you heard that one? Somewhere along the way, it became the fashionable way to sidestep the real question, “If your customers are on Twitter, why aren’t you?” If you think Twitter is a waste of time and want to avoid it, that’s fine. know I do. Sorry.
TRADESMEN INSIGHTS | TUESDAY, DECEMBER 6, 2011
[Twitter] Marketing Tips to Utilize Twitter
Twitter isn’t about you, it’s about sharing relevant information with those that follow you. use Twitter strictly for business, so everything I put out has something to do with issues that I think affect my followers. Twitter, along with LinkedIn, are my two biggest sources of page views to my blog.
CEEKUE | SUNDAY, AUGUST 1, 2010
[Twitter] Sunday Cartoon – Twitter
Tags: Sunday Cartoon twitter
WRITING ON THE WEB | TUESDAY, JUNE 15, 2010
[Twitter] Twitter: the little bird that grew up strong
Why Twitter Is Such a Powerful Social Media Platform , this week’s guest post by Phyllis Zimbler Miller , When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! I began reading about how to use Twitter and observing what was going on – and I got it! Best Tip for Using Twitter?
SAZBEAN | WEDNESDAY, DECEMBER 22, 2010
[Twitter] Best of 2010 – 13 Twitter Tips for Increasing Engagement
original on increasing engagement posted October 18, 2010) A major frustration for people trying out Twitter for the first time is figuring out how to get anyone to respond. They set up their Twitter account, tweet a few times and wonder why no one responds. While it’s ok to post your blog posts to Twitter, etc.,
THE NEW STRATEGIST | SUNDAY, AUGUST 7, 2011
[Twitter] 3 Essential Twitter Chats for Business
Twitter Chats let you get info, insight, and real-time interaction with the brightest minds in the Social Media universe. Twitter chats are an invaluable source of insight, discussion, and debate. The stream of tweets in a Twitter Chat is actually more like a class-5 rapid. The content that gets shared here is always top-notch.
PAUL GILLIN | TUESDAY, SEPTEMBER 6, 2011
[Twitter] The Trouble with Klout
The service crawls Twitter and ranks members automatically. They aren’t active on Twitter and they don’t have Klout accounts. Barry does have a couple of thousand more Twitter followers than Schwartzman, but she said Klout ignores follower metrics as meaningless. The more I look at it, the less I like it.
LOOPFUSE | TUESDAY, JULY 30, 2013
[Twitter] How to Use Twitter Cards with Nearstream Social Prospecting for Better Engagement
'We posted previously about how you can use Twitter Cards and our LoopFuse marketing automation platform to combine social ads and lead capture. Taking that a step further, you can use our Nearstream Social Campaigns with Twitter Cards to provide a richer content response plus a one-click sign up for the offer or promotion.
HUBSPOT | FRIDAY, MARCH 21, 2014
[Twitter] #FirstTweet: Proof That You Should Be Open to New Social Networks
But Twitter would like to refresh your memory. In honor of Twitter''s eight-year anniversary, they''ve launched a tool to let you see your debut tweet. If you''re not already logged into Twitter, enter your Twitter handle. Apparently I thought that applied to Twitter, too. I''ll twitter. Twitter
SAZBEAN | WEDNESDAY, APRIL 27, 2011
[Twitter] 5 Strategies for Managing the Twitter Firehose
Twitter can be very difficult to use, especially for new users. So how do you use Twitter effectively and still keep a handle on all the information that’s bombarding you? Lists Twitter lists can make it a lot easier to group people and keep track of what’s going on. What strategies do you use to manage Twitter?
HUBSPOT | WEDNESDAY, OCTOBER 3, 2012
[Twitter] Twitter 'Surveys' Announced Alongside New Nielsen Partnership
Today, Twitter announced an exciting new partnership with media measurement and analysis company Nielsen. But here's what we can tell you about Twitter Surveys before it rolls out on a larger scale -- that way you're prepared, and know what the heck you're looking at if one of those surveys pops up in your own Twitter feed.
B2B MARKETING TRACTION | WEDNESDAY, APRIL 17, 2013
[Twitter] B2B Marketing Survey Says Email and Twitter Work
One interesting result of the survey is that, of the small portion social media contributes to B2B website traffic, Twitter constitutes 82%. According to the Optify survey, Twitter leads have a higher conversion rate than organic search. Marketing Planning b2b email marketing marketing social media twitter
KOMARKETING ASSOCIATES | WEDNESDAY, AUGUST 29, 2012
[Twitter] 15 Ways B2B Marketers Can Be Using Twitter
The ever-growing world of Twitter has unlocked opportunities for every type of user; everyone from emerging artists, celebrities, big brands, news sources, and B2B marketers can find a Twitter niche. Answer and Ask : Twitter is a network of asking and receiving. Promote : Twitter is a great (and free!)
WINDMILL NETWORKING | FRIDAY, DECEMBER 14, 2012
[Twitter] 6 Twitter Contest Ideas Worth Exploring
Pin It Twitter contests help you spread the love – and reach important marketing objectives. Twitter contest is a great way to increase engagement, increase followers as well as increase product awareness. This is one of the fastest Twitter contest s you can organize and it is a powerful short-term contest. Sweepstakes.
DIGITAL BODY LANGUAGE | MONDAY, JANUARY 3, 2011
[Twitter] Virgin America tackles cross-identity marketing
Sure enough, within 30 minutes, Twitter notified me that Virgin America was following me. All that is needed is to recognize the match between different identities (my email address and my Twitter handle), and then follow. Social media Twitter IdentityI just took a flight on Virgin America from San Francisco to Toronto.
B2B MARKETING INSIDER | TUESDAY, JULY 10, 2012
[Twitter] 9 Top Twitter Tips You Should Start Using Today!
Yesterday was my 3-year twitter anniversary. To celebrate, I sent one small “ humble brag ” as one of my twitter friends called it. So I thought it was a good time to share some of my top Twitter Tips (and not to brag with stats that mean nothing to anyone) … Twitter Tip # 1 : Listen Before You Tweet.
SAVVY B2B MARKETING | WEDNESDAY, JANUARY 19, 2011
[Twitter] Savvy Speaks: Best B2B Twitter Tips
Unless you're living under a rock, you probably noticed everyone jumping on the social media bandwagon over the past year or two - Twitter in particular. Here, the Savvy Sisters share their best tips for using Twitter effectively. think Twitter is a great way to engage potential partners. Along with the enthusiasm (hype?),
HUBSPOT | MONDAY, DECEMBER 5, 2011
[Twitter] 7 Key Ways to Optimize Twitter for Search
To start getting your social media updates found better in search, an easy place to start is Twitter. Here are 7 key ways to optimize your Twitter presence for search. To participate in more discussion about search engine optimization, join our Twitter Chat tomorrow, December 6 at 3:30 PM by following the hashtag #InboundChat ).
B2B MARKETING UNPLUGGED | MONDAY, MAY 12, 2014
[Twitter] Twitter Truth #2: Sometimes You Need to Shut Up
'Last week we looked at some recent Twitter escapades that had in common the mistaken belief by marketers that Twitter has something to do with them. Sometimes the best Twitter strategy of all is to zip it. As a rule, if you’re telling anyone to suck anything that isn’t a cough drop, you should turn off Twitter for the day.
CLIENT BRIDGE | MONDAY, JULY 18, 2011
[Twitter] INFOGRAPHIC: Twitter User Demographics
From Column Five, here's an infographic that shows Twitter demographics, based on a recent Pew survey. View Original Article
WRITING ON THE WEB | TUESDAY, JUNE 8, 2010
[Twitter] Why Use Twitter, Facebook & LinkedIn for Content Marketing?
alt=" Why Use Twitter, Facebook & LinkedIn for Content Marketing?" />. But still, I am using Twitter , Facebook and LinkedIn and I think you should too. Around 2004, sites like Facebook, Myspace, and Twitter came along, but they didn’t really pick up steam until 2006 and later. Twitter has 75 million accounts.
B2B MARKETING ONLINE | THURSDAY, OCTOBER 14, 2010
[Twitter] Twitter feeds - The benefits and pit falls
You’re discussing the finer details of the landing page/website and all of a sudden someone pipes up with: “Why don’t we include a Twitter feed?”. The good There are many good reasons for using a Twitter feed, it allows you to put all the different things that people are saying about your promotion in one place on your site.
E-STORM | TUESDAY, JANUARY 24, 2012
[Twitter] 3 Proven Twitter Marketing Tips for Businesses
Most people who are involved personally or professionally online have heard about Twitter, the universally popular microblogging service, and understand the different ways to tweet and share information. However, when it comes to successfully sharing and using Twitter for business marketing – [.].
HUBSPOT | TUESDAY, MAY 1, 2012
[Twitter] Analyze Twitter Data for Any Search Term [Free Tool]
It's called TweetCharts , and it's designed to be a simple way for you to quickly and easily obtain Twitter data on any hashtag, username, word, phrase, or URL. Most of these Twitter users are probably not marketers, so heavy-handed social media marketing tactics would probably appear alien here. Here are a few things I learned.
WINDMILL NETWORKING | WEDNESDAY, DECEMBER 21, 2011
[Twitter] 5 Important Things Japan Taught the World about Twitter in 2011
Twitter has always had more uptake in Japan when compared to the United States , but although business use of Twitter lags behind that of the United States, it has become a major form of mobile communication and news reading/sharing. We all know that Twitter is much more than that. The World is Listening on Twitter.
B2B VOICES | MONDAY, SEPTEMBER 5, 2011
[Twitter] Business Tech Buyers Are Using Social Media, But Twitter? Not So Much
Twitter and Facebook are at the bottom of about a dozen online and offline sources. Twitter and Facebook are at the bottom of about a dozen online and offline information sources. Only 5% claim they use Twitter for business purchase decisions.) Business Tech Buyers Are Using Social Media, But Twitter?
TRADESMEN INSIGHTS | TUESDAY, JULY 12, 2011
[Twitter] Event Planning: 5 Tips on How to Get the Most out of Twitter
If you’re in charge of an event, whether it’s a presentation, seminar, webinar, virtual meeting, trade show or sales meeting, if you want to shake it up a little, try using Twitter as an interactive part of the program. If there are multiple presenters , make sure that the audience knows their Twitter handles.
ENGAGE | TUESDAY, JULY 24, 2012
[Twitter] 15 Twitter Hashtags For Content Junkies
If you’re on Twitter, you’ve likely found yourself more than once pondering about what hashtag to use for a tweet. Or maybe you’re a Twitter lurker, and you just want a more efficient way to find content related to, well, content. 51eiq #SMM #Facebook #Twitter #YouTube — Jeff Bullas (@jeffbullas) July 23, 2012. content.
SOCIAL MEDIA B2B | WEDNESDAY, AUGUST 25, 2010
[Twitter] 5 Ways for B2B Companies to Engage on Twitter
Just as B2B sales relationships aren’t built over night, sustained B2B Twitter relationships – often the basis for industry insight, lead generation and media coverage – require a commitment to engagement. Here are five ways to approach B2B Twitter engagement: 1. The beauty of Twitter is its mobility. Retweets.
INBOUND MARKETING AUTOMATION BLOG | WEDNESDAY, DECEMBER 5, 2012
[Twitter] Twitter is like Breathing for B2B Marketers
Forget about ineffective Ads that no one watches, listens to or reads anymore - Twitter replaces them for a fraction of the cost with something much more efficient. The real power of Twitter is that it can reveal the inside of your prospects' heads! Read our post to find out… No related posts. Blog Posts
MARKETING GENIUS BLOG | FRIDAY, MAY 7, 2010
[Twitter] 9 Social Listening & Tracking Tools
Twitter Search. Twitter search is free, and allows you to search keywords or hash tags in real-time and get a live feed of status updates. Twitter search really makes it easy to pull real-time results, at anytime. Is my favorite free Twitter client. Here is a list of 9 social media tracking and monitoring tools. Radian6.
WEBBIQUITY | TUESDAY, NOVEMBER 5, 2013
[Twitter] The Top #Nifty50 Men Writers on Twitter for 2013
In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people. Last year , we narrowed our focus to honor the top 50 men and top 50 women engaging on Twitter on behalf of the tech sector.
HUBSPOT | THURSDAY, DECEMBER 1, 2011
[Twitter] 6 Easy Twitter Hacks for Schmoozing Journalists
So your company is doing more with Twitter. Twitter is a great way to gradually get to know someone, build up trust, and possibly create a relationship where there wasn't one before. Here are 6 simple steps -- that anyone can follow -- to build credibility and relationships with journalists using Twitter. Awesome! Step 6: Ask.
IT'S ALL ABOUT REVENUE | FRIDAY, MAY 2, 2014
[Twitter] 3 Highlights From the ‘Conversion’ Twitter Chat
'by Eloqua | Tweet this Our third #Eloquestions Twitter chat saw Arpine Babloyan, Sr. For our fourth #Eloquestions Twitter chat, Arpine handed the baton to fellow Topliner big-gun Dave Liloia , Director Sales Operations and Marketing Automation at Vertafore. Join our next Twitter chat with Dave Liloia, Friday the 30th of May at 4 p.m.
SOCIAL MEDIA B2B | THURSDAY, MAY 3, 2012
[Twitter] Preview of Twitter Advertising Platform for B2B Companies
Earlier this year Twitter announced a partnership with American Express to make their self-serve advertising platform available to a limited number of small businesses. We signed up for SocialMediaB2B.com because access to Twitter’s advertising platform previously has been limited to those with big budgets. Welcome Screen.
B2B MEMES | FRIDAY, MARCH 11, 2011
[Twitter] Social Media and Ethics: An Interview with B2B Editor Maureen Alley
Like Steve, she is an outspoken advocate of social media and an active blogger and Twitterer. Do you use your personal twitter account (@MaureenEditor) in your professional role as editor of Residential Design + Build ? do manage RD+B ’s Twitter account plus my @MaureenEditor account. Absolutely. It’s very fluid. Great question.
DIGITAL B2B MARKETING | THURSDAY, NOVEMBER 7, 2013
[Twitter] 12 Surprising B2B Marketing Spammers on Twitter
Mass following is frowned on by Twitter and if carefully managed, your follower ratio eventually makes you look like a spammer. But what if there was a way to get more followers without paying to promote your account through Twitter, hurting your follower ratio or filling your stream with an excessive number of tweets? Reachforce.
B2BBLOGGERS | THURSDAY, MAY 10, 2012
[Twitter] 25 Awesome Twitter Tips
This week she takes on Twitter. For many B2Bs, Twitter is a mystery. When you primarily market to businesses, is Twitter really a valuable asset? The truth is, Twitter can be a powerful marketing tool for B2Bs—at least when it’s done right. Here are 25 ideas to help you get the most out of your B2B Twitter presence!
TRADESMEN INSIGHTS | TUESDAY, APRIL 5, 2011
[Twitter] How to Use Twitter to Find New Business
For those that follow me, you know I talk about how Twitter is one of my best lead generators. Understanding how your prospects are using Twitter and what personal data they are willing to share can boost its use for new business. They have analyzed more than a billion tweets generated by over 20 million Twitter users in 2010.
WRITING ON THE WEB | TUESDAY, NOVEMBER 23, 2010
[Twitter] 3 Great Twitter Apps for Content Marketers
When it comes to Twitter apps for today’s busy professionals, there are some top notch applications available that will let you maximize your productivity on the service without falling prey to the infamous social media “time suck. Related posts: Twitter: the little bird that grew up strong. CoTweet. HootSuite. Twaitter.
CEEKUE | FRIDAY, AUGUST 13, 2010
[Twitter] New Twitter Tweet Button With Extra Functionality
Sharing is caring and therefore many people use their Twitter account to share information they find while surfing the Internet. Although there are already a number of Tweet buttons available, Twitter has now introduced an official Tweet button that website owners and bloggers can put on their pages.
SALES INTELLIGENCE VIEW | THURSDAY, OCTOBER 25, 2012
[Twitter] Twitter Best Practices for Outbound Sales Reps
As sales reps, do we really care about the ROI of the company Twitter feed if it doesn’t help us win the deals in our pipeline? And people don’t sign up for Twitter to hear themselves talk. Build a list of 50 influential executives in your industry, and follow them on Twitter. Add Powerful Prospects. Always Provide Value.
CLIENT BRIDGE | MONDAY, JUNE 20, 2011
[Twitter] INFOGRAPHIC: Twitter Users
From BuySellAds, here's an infographic that details the who, why and how of Twitter users. View Original Article
IT'S ALL ABOUT REVENUE | THURSDAY, MARCH 20, 2014
[Twitter] Thank You For Tweeting! Highlights From the “Targeting” Twitter Chat
'by Eloqua | Tweet this Oracle Marketing Cloud is hosting five Twitter chats to help marketers around the world can get personal answers to their questions from the experts at Oracle Marketing Cloud and Topliners. Here are the highlights from the first Twitter chat, on ‘Targeting’. Eloquestions. A) Retargeting key. Eloquestions.
FUNNEL FOCUS | TUESDAY, MAY 25, 2010
[Twitter] Managing Unhappy Customers on Twitter
Following the conversation on Twitter has become yet another critical “to-do” for us in b2b marketing. Let’s start with the negative way with a quick case study based on a Twitter encounter I recently experienced. There’s no Twitter-trail for the world to see. So how should you address unhappy customers on Twitter?
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, JANUARY 19, 2010
[Twitter] 8,000 Twitter followers. Now what?
I have nearly 8,000 Twitter followers in eight months. How does somebody maintain a meaningful presence on Twitter with a crowd like that? The compromise is, I try to stay engaged in a meaningful way with anybody who makes an attempt to connect with me through Twitter, Facebook, LinkedIn, or (gasp) the real world.
ENGAGE | MONDAY, MARCH 25, 2013
[Twitter] 4 Lessons Brands Can Learn From Twitter Feuds
Two hundred million people are active on Twitter. And if you are a big brand, odds are you’ve got a pretty good chunk of that Twitter audience. When you think of a Twitter feud, what comes to mind? It also served to humanize Old Spice and Taco Bell, proving that wit can indeed win you Twitter followers. slicksnacker.
SAZBEAN | WEDNESDAY, SEPTEMBER 15, 2010
[Twitter] The New Twitter [Video]
Will people use the site instead of Twitter applications? Here’s Twitter’s video promoting the release: Tags: B2B B2C Business Marketing SEO In an effort to make Twitter.com easier for people to use, a slew of new features were released last night (rolling out to people slowly). Will these changes increase adoption?
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, JUNE 10, 2014
[Twitter] Is this the most powerful innovation in the history of social media?
Twitter makes a significant portion of their income from actually selling top hastag trends. On August 23, 2007, the Twitter hashtag was born. Messina pitched his hashtag idea to Twitter’s execs, but the Twitter team deemed the hashtag too nerdy. Twitter best practices that unlock business success.