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  • B2B MEMES  |  WEDNESDAY, FEBRUARY 15, 2012
    [Twitter] Twitter Challenge Update: 3 Things I’ve Learned So Far
    Now that I’m halfway through my self-imposed Twitter challenge for February, it’s time for a progress report. ll revisit and perhaps expand the following list at the end of the month, but here’s some of what I think I’ve learned so far, both about myself and about Twitter. The more you put into Twitter, the more you get back.
  • ENGAGE  |  FRIDAY, JULY 20, 2012
    [Twitter] Look Before You Leap into a Twitter Hashtag
    In the wake of the tragic and horrifying movie theatre shooting in Aurora, Colorado, Twitter is abuzz with mentions of support, bewilderment, grief, and shock. Content Management community Social Media social media disaster TwitterNaturally, the hashtag #Aurora has proven quite popular. Check out some of the angry responses.
  • WINDMILL NETWORKING  |  TUESDAY, JULY 5, 2011
    [Twitter] 4 Things Triberr Reminded Me about Twitter
    When I taught my first Twitter workshops back in 2009, I mentioned one of the many reasons why I was bullish from the start about using HootSuite as a Twitter client: It gave you the ability to seamlessly import RSS feeds. to create a blog post, you might as well spend a minute or two to customize your tweet to promote it. Thank you.
  • WINDMILL NETWORKING  |  THURSDAY, APRIL 14, 2011
    [Twitter] Twitter for B2B Marketing Case Studies: Four Ways How Tweets Lead to Business
    Twitter is now 5 years old – Long Live Twitter!  Apparently, Charlie Sheen is not the only one “winning&# on Twitter. We often see the Twitter icon on the websites of most big consumer brand websites now, but the question at hand is: How can B2B marketers use Twitter as part of their social media marketing strategy? 
  • PWB MARKETING BLOG  |  MONDAY, AUGUST 22, 2011
    [Twitter] Top Ten Reasons You Know You’re a Social Media Expert [Humor]
    So we thought we’d compile the top ten reasons you know you’re a social media expert: You have more than 6 social profiles – Linkedin, Facebook, Twitter, YouTube, Google+, Flickr, FourSquare. B2B Social Media Facebook Media TwitterHow do you know if you’re a social media expert? There’s a low barrier to entry. You have a blog.
  • PR MEETS MARKETING  |  THURSDAY, JUNE 25, 2009
    [Twitter] Sourcing Leads from Twitter: Good, bad and ugly
    Forgive me Cece, I meant to send this to you referring to your posting on Twitter but failed to.  Yes, my email address is on my blog but I used Twitter for a reason. wanted to get feedback from Twitter. Add Value: To me, Twitter is about engaging in a conversation or seeing what my friends/contacts are doing.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 17, 2010
    [Twitter] A Twitter success story: Search leads to new market discovery
    In a recent comment on {grow} she mentioned that Twitter had led her to discover a new market for her company’s product. asked her tell us more and here she goes: To some, Twitter is surely the Paris Hilton of new media, a place popular only because of its own popularity, fascinating because it’s so clearly pointless. REALLY?
  • LEADER NETWORKS  |  SATURDAY, JANUARY 16, 2010
    [Twitter] Find your Company's Twitter Voice for Business
    I have been as excited about Twitter as I have been about the advent of the fork or the football - I'm not intrigued by the thing- only the application of it. Twitter is a utensil that provides a single basic function with stylistic differences that are determined by the user's agility with the tool. Who will be in charge of it?
  • SOCIAL MARKETING FORUM  |  MONDAY, JANUARY 24, 2011
    [Twitter] Will Twitter More Than Triple Revenues In 2011?
    People may be all “a twitter” about Twitter, but can it make any money? eMarketer is predicting Twitter could earn $150 million in revenue in 2011. Research Social media marketing eMarketer TwitterThat’s a question that comes up quite a bit regarding one of the leading social media platforms on the planet right now.
  • CLIENT BRIDGE  |  TUESDAY, MARCH 8, 2011
    [Twitter] Twitter for Business
    Twitter recently revamped business.twitter.com to provide the basics on how businesses can use Twitter effectively. Go to Twitter for Business for additional resources. Best Practices: Share. Listen. Respond. Reward. Demonstrate wider leadership and know-how. Champion your stakeholders. Establish the right voice.
  • ANYTHING GOES MARKETING  |  MONDAY, AUGUST 3, 2009
    [Twitter] Tips on Using Twitter to Boost Your Marketing Efforts
    Are you already tired of Twitter? Well think again because the popularity of Twitter is growing at an alarming rate. ve already written a post on tips for using Twitter and email marketing but I wanted to take this to another level. This is not a post on the basics of Twitter. Combine the Power of Twitter and StumbleUpon.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, APRIL 4, 2011
    [Twitter] Five Mega-trends: How Social Media is Transforming Government
    Expectations are that the techno-savvy young Nigerians will monitor the 2011 elections civic journalism-style via their accounts on YouTube, Facebook, Twitter and blog sites. The Israeli Consulate in New York City has more than 11,000 Twitter followers and a Klout score (social influence) of a respectable 57. Secretary of State.
  • VERTICAL RESPONSE  |  TUESDAY, DECEMBER 31, 2013
    [Twitter] How to Use Twitter’s New Timelines
    Willard is all over Twitter’s newest feature, the custom timeline. She’s using Twitter’s new timelines to attract new customers and engage with current ones. Twitter users can create, title and describe a custom timeline. Each timeline gets its own Twitter page and can also be embedded on your website or blog.
  • WEBBIQUITY  |  THURSDAY, JUNE 21, 2012
    [Twitter] Top 10 Tweets About Today’s Twitter Outage
    Twitter went down for about 80 minutes hours today (more or less, depending on where you are), reminding many people how psychologically dependent on it they’ve become. RT_com   # Twitter goes down worldwide [link]. good point) @ rwang0 I have to remember # twitter is a free service. Twitter. factual) ?
  • SOCIAL MARKETING FORUM  |  THURSDAY, DECEMBER 9, 2010
    [Twitter] Michael Kahn: Relevant Brands Need To Have A Presence on Twitter
    Michael Kahn, Senior Vice President, Client Services, at performance markting specialist Performics (Publicis Groupe/VivaKi) about the role of Twitter, amongst others from the search engine marketing perspective. Interviews Michael Kahn search engine marketing Twitter
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 27, 2011
    [Twitter] The anti-prediction of 2012 social media predictions
    Scoble had declared that Quora would replace blogging and was more useful and elegant than Facebook and Twitter. On a percentage basis, Twitter will be the fastest-growing social media platform. Watch out for Twitter. crowdsourcing facebook futurist twitter social media trendsProbably you too? Doesn’t matter.
  • BLUE FOCUS MARKETING  |  MONDAY, NOVEMBER 7, 2011
    [Twitter] How to ignite your business with Twitter: The X Factor
    Everyone seems to have a Twitter handle these days:  News reporters, celebrities, restaurants, friends, and your business contacts.  Twitter usage has skyrocketed to over 100 million active accounts.  game-changer, Twitter offers you the ability to strategically build and leverage your business brand. Engaging Your Customers.
  • HUBSPOT  |  THURSDAY, DECEMBER 8, 2011
    [Twitter] Twitter Launches Brand Pages for Business Accounts
    In a less than detailed announcement on its blog today, Twitter revealed the release of its new version of Twitter on Twitter.com and mobile devices, replete with brand new, simplified design, a new tab menu, and expandable tweets that show more information such as replies, retweets, and embedded photos and videos.
  • WEBBIQUITY  |  THURSDAY, FEBRUARY 20, 2014
    [Twitter] Six Stellar Twitter Tools and Reviews
    'Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. Expert Reviews of Top Twitter Tools. Very Useful Twitter Hashtag Analytics Tools by Razor Social.
  • BIZNOLOGY  |  TUESDAY, JUNE 12, 2012
    [Twitter] You need to prune in order to grow your social followers
    In a world where Lady Gaga has 25,555,017 souls following her @ladygaga Twitter profile, we’re all in it for the numbers. There’s a fourth option that not many people actually do routinely: pruning the dead leaves and branches away from the little bonsai  or your might oak you call your Twitter profile.
  • HUBSPOT  |  THURSDAY, JULY 21, 2011
    [Twitter] How to Become a Twitter Search Ninja
    With more that 140 million Tweets sent per day, Twitter contains tons of information from the collective public conscious. Twitter offers a free, public search tool that lets you search through every public Tweet over the last few days, and you don't even need a Twitter account to use it. The Negation Operator. Retweets.
  • HUBSPOT  |  FRIDAY, JANUARY 3, 2014
    [Twitter] The Anatomy of a 5-Star Twitter Profile
    'I don''t know about you, but when I first got started on Twitter , I was really overwhelmed. Luckily," I was fresh into college and creating a personal Twitter account -- the only person losing out from a bad Twitter presence was me. know you’ve seen those Twitter bios that just sound like corporate gobbledygook.
  • SAZBEAN  |  THURSDAY, DECEMBER 2, 2010
    [Twitter] 17 Reasons Why No One is Following You on Twitter
    As I was going through my new Twitter followers this morning, viewing each profile and timeline, I started thinking about why many did not have a lot of followers. think these types of mistakes are made by many first-time Twitter users, especially when they try to use Twitter for the same marketing and advertising they do in other channels.
  • DIGITAL B2B MARKETING  |  FRIDAY, AUGUST 19, 2011
    [Twitter] Beyond Lists: Use Filters to Manage Twitter
    We each build our own communication channel on Twitter, choosing who to follow and list. However, based on a number of recent conversations I have had on Twitter and Google+, many Twitter users are overlooking a significant tool to customize their channel and reduce noise: filters. Share your tactics below or with me on Twitter.
  • SAVVY B2B MARKETING  |  THURSDAY, AUGUST 11, 2011
    [Twitter] The 7 Cs of Twitter Success
    Not sure how to get started with Twitter, what to focus on, how to find the time to keep up with tweeting, or how to effectively tap into this social media tool? Create a Strategy – Before jumping on the bandwagon, define what it is you’re hoping to achieve by being on Twitter. How have you made Twitter work for you?
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, NOVEMBER 8, 2013
    [Twitter] What the Twitter IPO Means for Marketers
    Congratulations to the entire Twitter team; past, present and early-stage investors! Whether you participated in Twitter’s historic initial public offering or not, chances are you’ve been vested in the microblogging service for quite some time as a modern marketer. price. if this resonates. Which brings us to the topic of Engagement.
  • MARKETING ACTION  |  TUESDAY, OCTOBER 22, 2013
    [Twitter] 11 Steps to Using Twitter for Lead Generation
    'To paraphrase Jack Dorsey, cofounder of Twitter, “Commerce isn’t about money; it’s about conversation.”. 200 million of Twitter’s 500 million users [1] send over 400 million tweets daily (nearly 60% through mobile devices). While the numbers are impressive, it’s how people use Twitter that makes it a strong tool for lead generation.
  • FEARLESS COMPETITOR  |  TUESDAY, DECEMBER 21, 2010
    [Twitter] Facebook vs Twitter Infographic
    Bottom line – Facebook is bigger but Twitter users are more loyal. Focus Roundtable on B2B Lead Generation Jeff Ogden (@fearlesscomp on Twitter) is President … Continue reading → Marketing Social Media Social NetworksVery cool info graphic. If you are into b2b lead generation, you should use both.
  • B2B VOICES  |  THURSDAY, OCTOBER 3, 2013
    [Twitter] What Does Twitter’s IPO Mean for B2B Communicators?
    'Recent news of Twitter’s IPO have many stakeholders in social media wondering what’s next. There’s already been lots of speculation on what future Twitter will be, from an emphasis on users to search. There was even a plea for Twitter to just stay weird. hope that Twitter does as well. Advertising.
  • HUBSPOT  |  THURSDAY, AUGUST 26, 2010
    [Twitter] The March Of Twitter: Analysis of How And Where Twitter Spread
    Nine months after the creation of the service in March 2006, Twitter only had a few thousand users. How did Twitter get those vital initial users? How did Twitter grow in the early days? Back in the dark days of 2006, Twitter was just another tech startup competing for attention, so how did it pick up those vital first users?
  • SAZBEAN  |  TUESDAY, SEPTEMBER 21, 2010
    [Twitter] What is a Twitter Hashtag?
    If you’re on Twitter you may have seen people put a # in front of a word in their post. Hashtags are similar to tagging a photo in Flickr… they help other people understand what the tweet is about, as well as applications that try to help make sense of the overall Twitter stream. How do you use Twitter hashtags?
  • FATHOM  |  SATURDAY, FEBRUARY 2, 2013
    [Twitter] Are You Ready to Swing from Twitter's Vine?
    Well, if you do … Continue reading → The post Are You Ready to Swing from Twitter's Vine? Content Creation & Strategy Social Media Video content marketing online video twitter video video content marketing vine vine videoappeared first on Fathom.
  • BIZNOLOGY  |  FRIDAY, SEPTEMBER 28, 2012
    [Twitter] Successful Social Business Practices Need C-Suite Support
    Twitter is not just for the kids. Twitter is not just for the kids. The respondents said that CEOs and other company leaders that use platforms like Twitter effectively are regarded more highly by customers and their employees. Social Media Marketing Brand social media twitterPhoto credit: angeloangelo.
  • DIGITAL B2B MARKETING  |  TUESDAY, DECEMBER 4, 2012
    [Twitter] 3 Ways To Use the Value of a Like or Follow
    Share your view in the comments below or with me on Twitter (@wittlake). Measurement Social Media Facebook hubspot twitterDan Zarella and Hubspot gave the “what is your social media audience worth” pot a good stir last week. It doesn’t matter if you like Hubspot’s formula or not (at least not for this article).
  • PR MEETS MARKETING  |  TUESDAY, APRIL 29, 2008
    [Twitter] Brave New World of Media Pitching: Twitter
    Twitter, facebook, linked in, RSS feeds, etc.  . For this issue, it's how people are using Twitter for media outreach and relationship building.    . Update - Create Your Own Conversation: TechCrunch wrote about an interesting use of Twitter for a project wine tasting via Twitter. The questions now is, which is better?
  • DIGITAL BODY LANGUAGE  |  FRIDAY, JULY 30, 2010
    [Twitter] The Results: Is B2B Content "Likeable"
    Put more simply, is B2B content as likely to be shared in the social atmosphere of Facebook as it is to be shared in the more hybrid social/business atmosphere of Twitter. The results are dramatic – mentions of the content of this blog on Twitter generally fall around 20 or so mentions per post.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, MARCH 23, 2014
    [Twitter] Calling All Marketers! Take Your Questions to the ‘Engagement’ Twitter Chat!
    Join the Twitter chat! Which is why I will be hosting a Twitter chat on Friday 28 th March at 4pm GMT (11am EST). Check out the ‘Engagement’ Twitter Chat,   Friday the 28th of March at 4pm GMT/11am EST. To get involved, simply follow and tweet your questions @DeSheliaSpann including our unique hashtag #Eloquestions.
  • B2BBLOGGERS  |  FRIDAY, JUNE 11, 2010
    [Twitter] 5 Sites To Help You Find People To Follow On Twitter | B2Bbloggers.
    Followerwonk.com Twitter bio search. It offers very specific advanced search options to allow for very targeted searching of Twitter bios– including by location. Twellow.com Twellow is a directory of public Twitter accounts, and a service of WebProNews. Your B2B Marketing Plan Doesn’t Need Twitter. What’s yours? Sign up.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, SEPTEMBER 24, 2012
    [Twitter] Should you out-source your tweets?
    ” Let’s look at the risk of this strategy that I recounted in  The Tao of Twitter :  I have a friend who had been building a Twitter relationship with a business executive she admired. He thought he was tweeting from his personal account but in fact, it came from Chrysler’s Twitter account by mistake. Agree?
  • SOCIAL MARKETING FORUM  |  TUESDAY, MAY 24, 2011
    [Twitter] Twitter Customer Service Should not be Lipstick on a Pig
    Opinion Relationship marketing Social media monitoring Word of mouth marketing customer service customer support social media social media monitoring Twitter
  • MODERN B2B MARKETING  |  SATURDAY, NOVEMBER 28, 2009
    [Twitter] Dreamforce 2009: Using Twitter Effectively for Marketing and Sales
    Tricia narrated the event and Rasmus gave a demo of Salesforce for Twitter. In the demo, we learned that while Salesforce for Twitter is part of Support Cloud 2 , it should be an important part of your marketing toolkit. The Engage by adding value – Twitter can create meaningful conversations.
  • SAZBEAN  |  MONDAY, JUNE 28, 2010
    [Twitter] Review: Klout for Measuring Twitter Influence
    Klout is a measurement tool which gives an idea of social web influence (at least via Twitter). Like Twitalyzer , Klout measures various aspects of Twitter usage and network, but focuses more on how influence and messages are spread via your network. Their data is used by applications such as Co-Tweet , HootSuite and others. Overall.
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 29, 2010
    [Twitter] The 9 Worst Ways to Use Twitter for Business
    Twitter is a fantastic network for businesses. You can monitor your brand to garner valuable feedback, keep tabs on the competition, engage your customers in conversation, or even choose to use Twitter as a customer service channel. But there are several common mistakes that companies make on Twitter. Be Overly Self-Promotional.
  • LEADSLOTH  |  SATURDAY, MARCH 6, 2010
    [Twitter] B2B Marketing Automation Twitter Contest
    used two: Twitter Grader and the number of Tweets containing “Marketing Automation&#. It is clear most of the nominees belong to the Twitter elite, with Twitter Grades in the upper nineties. Tags: Demand Generation marketing automation twitter 25 people are nominated, including myself. This is the list: Nominee.
  • HUBSPOT  |  TUESDAY, JUNE 8, 2010
    [Twitter] A B2B Guide for Twitter Lead Generation
    Today, we are going to focus on one platform that is at the top of most B2B marketers' lists: Twitter. How to Generate B2B Leads With Twitter Generating leads using Twitter is really about leveraging a community of people interested in your knowledge to share your information to new people unfamiliar with your business and expertise.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, MARCH 2, 2010
    [Twitter] How to use Twitter to crowd-source creativity
    Some I didn’t know at all, some like Gregg Morris and Carla Bobka had become my friends over months of interaction on Twitter. Tags: Case studies Twitter best practices best practices business relationships time management I have a “virtual&# company. So I have the best of both worlds. But how? think that’s cool.
  • WINDMILL NETWORKING  |  WEDNESDAY, DECEMBER 5, 2012
    [Twitter] 6 Ways to Start Using Twitter in Your Real Estate Business TODAY
    Buyers and sellers using social media is increasing, so it’s important to use Twitter to your advantage. As the number of buyers and sellers turning to social media sites for information increases, it is important to identify and understand how to best use social networking tools like Twitter to your advantage. Unfortunately,
  • MARKETING INTERACTIONS  |  THURSDAY, SEPTEMBER 9, 2010
    [Twitter] How to Get More Social on Twitter
    For some B2B marketers, Twitter isn't intuitive. Today, I'd like to offer some tips for what to do once you get started - if you choose to engage on Twitter. Through some very unscientific experience, I've discovered a few things: Using Twitter handles in Tweets gets more Re-Tweets. We are, after all, people.
  • WEBBIQUITY  |  TUESDAY, MARCH 23, 2010
    [Twitter] 44 (of the) Best Twitter Articles and Blog Posts of 2009
    There’s no doubt that Twitter is a phenomenon. How can you optimize your organization’s use of Twitter? What are the best tools for increasing your effectiveness and efficiency on Twitter? Twitter Tips & Tactics. The Twitter Guide Book by Mashable. ????? Twenty-One Top Twitter Tips by Forbes.
  • VERTICAL RESPONSE  |  FRIDAY, MAY 31, 2013
    [Twitter] How to Build Your Twitter Community from Scratch
    'Twitter is the perfect social media network for keeping track of what’s happening in your industry and the areas you care about while also keeping your followers up-to-date with your business. Follow these simple steps to spread your wings on Twitter in no time: Step 1: Create Your Twitter Account. Step 4: Start Posting.
  • ENGAGE  |  FRIDAY, AUGUST 3, 2012
    [Twitter] 8 London 2012 Olympic Twitter Moments You Might Have Missed
    It’s hard to believe, but it’s the first time there’s been such a heavy activity from fans and athletes on Facebook, Twitter, YouTube and Instagram during the Games. During the Beijing Olympics, Twitter was in its infancy and Facebook had a mere 100 million followers. And Adams ban from Twitter hasn’t shut anyone up. So Proud!
  • HUBSPOT  |  FRIDAY, OCTOBER 18, 2013
    [Twitter] The One Mistake Almost Everybody Makes on Twitter [Quick Tip]
    This is a very subtle nuance to Twitter that plenty of folks miss: If you want all of your followers to see your tweet in their stream, you MUST start a tweet with a character and not an @username. If I volunteered to follow each person or brand individually, I''m telling Twitter I''m interested in what they both have to say.
  • CHRIS KOCH  |  TUESDAY, JUNE 16, 2009
    [Twitter] Why Twitter is for old people
    Like many, I’m a late convert to Twitter. So I figured I wouldn’t have much to twitter about. also figured that Twitter would appeal mostly to young people interested in flirting with one another in 140 characters or less. Twitter doesn’t just add another one of those annoying Web 2.0 Follow to learn.
  • KOMARKETING ASSOCIATES  |  THURSDAY, MARCH 7, 2013
    [Twitter] 32 Influential B2B Social Media Profiles (People) to Follow on Twitter
    Twitter in particular proved to be the strongest performing platform for generating leads through social media. Optify’s data shows that Twitter contributed to 82% of social media generated leads, beating out Facebook and LinkedIn 9 to 1. Twitter is one solution. Former artillery officer, Madison Avenue ad man. Speaker.
  • SAZBEAN  |  FRIDAY, DECEMBER 3, 2010
    [Twitter] Tips for Finding the Right People on Twitter
    Blindly following everyone on Twitter, in hopes that they’ll follow you back, may get you a large following (if they do follow back), but it may not be the right people. All your efforts will be wasted and you’ll wonder why Twitter isn’t working for you. This concept applies to other communication channels too.)
  • CLIENT BRIDGE  |  MONDAY, APRIL 15, 2013
    [Twitter] INFOGRAPHIC: Maximizing Twitter Engagement
    From PR Daily, here''s an infographic about how to most effectively engage with your followers on Twitter. 'Having engaged followers is more important than having a huge number of followers. View Original Article
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, APRIL 25, 2010
    [Twitter] My Twitter Ah-Ha Moment
    What did it take for you to “get&# Twitter? The first tweet I ever received was “It’s 4 a.m.&# … confirming that Twitter was indeed the stupidest thing I’d ever seen. So hundreds of people on Twitter from around the world were coming up with HILARIOUS new names. But then I had my ah-ha moment.
  • WEBBIQUITY  |  WEDNESDAY, FEBRUARY 10, 2010
    [Twitter] 7 Reasons Every Business Needs to be on Twitter
    Despite the fact that Twitter has more than 32 million users , has received massive publicity from both celebrities and government , and produced remarkable results for companies like Dell and Zappos , many business executives still don’t “get&# Twitter. Here are seven reasons every business needs to be on Twitter.
  • ENGAGE  |  MONDAY, OCTOBER 31, 2011
    [Twitter] Is Your Twitter Account a Ghost, a Witch, a Pirate or a Vampire?
    But we don’t always think about what kind of costume our Twitter account is wearing and if our attire may be spooking our audience. If your Twitter account is wearing one of the following disguises it might be time to rethink your approach: 1. Surprisingly, 21% of Twitter accounts are blank with no posts. Why so serious?
  • HUBSPOT  |  THURSDAY, SEPTEMBER 15, 2011
    [Twitter] The Ultimate Cheat Sheet for Expert Twitter Marketing
    With 200 million members, Twitter is one of the most popular social networks out there. Used effectively, Twitter can help you promote your content, provide helpful customer service, generate leads and customers, and much more. 35 Tips & Tricks for Getting the Most From Twitter. Optimize your Twitter profile.
  • WEBBIQUITY  |  TUESDAY, MAY 15, 2012
    [Twitter] Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards
    A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Nominate your favorite technology twitterer using this form. 
  • SOCIAL MEDIA B2B  |  MONDAY, SEPTEMBER 23, 2013
    [Twitter] 5 Ways B2B Companies Can Generate Leads on Twitter
    'Many B2B businesses have a Twitter account these days, but simply being on Twitter is not enough. It’s fine if you want to use Twitter as a news publication feed – but there’s so much more you can do with it as a B2B communication tool. Why not use Twitter as part of your new business strategy?
  • DIGITAL B2B MARKETING  |  TUESDAY, AUGUST 16, 2011
    [Twitter] Can We Save Twitter From Ourselves?
    Twitter is not a communication channel, it is a platform that allows each of us to create and evolve our own custom communication channel. If Twitter is not working for communication, it is not a problem with Twitter. The societal norms for Twitter have yet to be established. Discuss your view below or with me on Twitter.
  • WEBBIQUITY  |  MONDAY, SEPTEMBER 10, 2012
    [Twitter] The Top #Nifty50 Women in Technology on Twitter for 2012
    A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. Stacey Acevero. sacevero.
  • DIGITAL B2B MARKETING  |  TUESDAY, OCTOBER 9, 2012
    [Twitter] The Thin Line Between Social Media Marketing and Spam
    Twitter Mention Spam You have probably seen the spam on Twitter promoting iPhones, gift cards and similar. However, when someone replies to you on Twitter, says “must read, check it out” and the topic is clearly the kind of thing you read and share, you expect it to be a genuine recommendation. You can share.
  • DIGITAL VOICES  |  TUESDAY, JULY 2, 2013
    [Twitter] Getting Back to Basics with Twitter: 5 Key Tactics to Maintain a Strong Social Presence and Keep Users Engaged
    'Despite the emergence of trendy new social sharing apps like Instagram Video, Vine and SnapChat, Twitter remains one of the primary social networks for brands to engage with their customers. Fully 73% of the Fortune 500 has an active Twitter account 1 , and the chances are that your company does too. billion search queries on Twitter.
  • MODERN B2B MARKETING  |  TUESDAY, APRIL 19, 2011
    [Twitter] 9 Twitter Tips for B2B Marketing Success
    The same holds true when developing strategies for Twitter. To ensure the most effective return on Twitter, consider the following 9 tips for B2B marketing success: 1. Share control – One way to ensure a steady flow of messages from your company Twitter account is to employ not one, but multiple users to represent the brand.
  • HUBSPOT  |  FRIDAY, MARCH 23, 2012
    [Twitter] 17 Examples of Twitter Brand Page Backgrounds to Inspire You
    Take Twitter brand pages for example. The background of the page literally provides businesses with a blank canvas to decorate , so to overlook the marketing potential of this valuable Twitter real estate would be a disadvantage to marketers. What other creative business uses of Twitter backgrounds have you come across? Are you?
  • TRADESMEN INSIGHTS  |  TUESDAY, MAY 31, 2011
    [Twitter] Understanding Twitter as a Marketing Tool
    Twitter still remains a mystery to most B-to-B marketers. ran across a great article recently by Gabrielle Conde called, The Ultimate Guide to Twitter Marketing that pretty much sums it up in a very organized manner. If you like this post, you may want to read: 5 Twitter Tools to Help Manufacturers Generate New Business.
  • SAVVY B2B MARKETING  |  TUESDAY, JULY 7, 2009
    [Twitter] Social Marketing FAIL - How not to use Twitter
    The other day I received an auto-follow message from someone I had "followed back" on Twitter. usually ignore auto messages, but this one had a link to something that looked interesting to me, so I clicked on it. The link was bad. messaged the original sender and asked if there was a mistake. His response? Share them here
  • ANYTHING GOES MARKETING  |  SUNDAY, NOVEMBER 15, 2009
    [Twitter] B2B Marketing Trends From Eloqua Experience 09 Via Twitter
    The main difference this year from last year was that we not only shared our knowledge and insights with each other but with the power of Twitter, we could share these with the rest of the globe. While I could write a number of blog posts on my own findings from this event, I decided to let Twitter write the post for me. Silos must go.
  • HUBSPOT  |  WEDNESDAY, MAY 22, 2013
    [Twitter] Twitter Introduces Lead Generation 'Cards' to Collect Leads From Tweets
    'Hold on to your hats, marketers, because we’ve got some exciting news that’s going to transform the way you use Twitter Ads. little background first: back in June, Twitter rolled out Twitter Cards, their name for the multimedia you sometimes see in expanded tweets on Twitter.com, Android, and iOS applications. Probably not.
  • MARKETING EDGE  |  SATURDAY, SEPTEMBER 4, 2010
    [Twitter] 5 Ways Klout Should Impact Your Day
    Klout scores are part of an individual’s twitter profile and used by more than 450 applications and services.  . Tags: marketing Influence Klout Twitter Time 26:42 The Point I dislike solutions headlines, but readers like them, so it’s a compromise. And they work to attract readers, which is what the new system of influence rewards.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, NOVEMBER 23, 2011
    [Twitter] Are You Minding Your Manners on Twitter?
    Yes, there are rules (even though some should be self-evident) on the do’s and don’ts on Twitter. Here are just a few: Use a recognizable Twitter handle - keep it short and align it so it can go across several platforms. Twitter bio - should be there to help others figure out what you’re all about.
  • B2B MARKETING INSIDER  |  TUESDAY, MARCH 29, 2011
    [Twitter] How To Get Started On Twitter
    With  Twitter’s Fifth Birthday now behind us, there are still plenty of B2B Marketers considering whether Twitter is a place to engage with customers, prospects, partners and future employers. People are always asking me “why tweet, who to follow and how to get started on Twitter?&# Who to follow on Twitter?
  • WINDMILL NETWORKING  |  WEDNESDAY, OCTOBER 24, 2012
    [Twitter] Twitter Writing 101: RTs, Hashtags and More
    Writing for Twitter, even a LOL cat can do it! Now it’s time to turn our attention toward Twitter. Twitter has been called many things – from a waste of time to an online cocktail party. Here are the Twitter basics that you need to make the most of the platform – and avoid any snafus. Are you a Twitter Newbie?
  • CEEKUE  |  THURSDAY, OCTOBER 14, 2010
    [Twitter] New Twitter Design Available For Everybody
    According to Twitter, all 160 million Twitter users have now access to the new Twitter design. Twitter has added some clever functionality that makes is much easier to follow discussions, see contents and check out other Twitter users. Kevin Cheng, Twitter product manager, [.]. Tags: twitter
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 2, 2011
    [Twitter] Is Your Business Making Any of These 5 Common Twitter Mistakes?
    As Twitter grows to encompass almost 200 million users and businesses display almost as many Twitter icons as Facebook icons on their websites, you’d think that companies are starting to figure out how to better utilize Twitter to inform and truly engage with the public.  4) Leverage Twitter Lists.
  • BIZNOLOGY  |  TUESDAY, JANUARY 15, 2013
    [Twitter] When I cross-post I do it mostly by hand (you should too)
    And you’ll need to post anything you have by hand to G+ because, as of now, Google doesn’t allow cross-posting services to post to Google+ so you’re limited to auto cross-posting to Facebook, Twitter , Linkedin. or Twitter shortened URL. ways to optimize Twitter… (toddlohenry.com). Why did that happen?
  • LEAD VIEWS  |  FRIDAY, JUNE 25, 2010
    [Twitter] Facebook And Twitter Not For Generating B2B Leads!
    Especially the more popular channels like Twitter, Facebook and Linkedin. Linkedin topped the list of social media sites – sending the maximum number of leads, Wikipedia came second followed by Twitter and then Facebook. Social Media is witnessing a phenomenal increase in the number of Enterprise users.
  • SOCIAL MARKETING FORUM  |  SUNDAY, JUNE 19, 2011
    [Twitter] Tweet Tips: 12 Ways to Tweet the Same Thing
    Blogging Community marketing Content marketing Social media marketing social marketing social media tweeting tips Twitter twitter tips & tricksJust tweeting a subject line and link from a blog (be a post by you or a post on another blog) is not always the most effective way to drive traffic to the post.
  • B2B MEMES  |  WEDNESDAY, FEBRUARY 1, 2012
    [Twitter] My February Challenge: 10 Tweets a Day
    This month, I’m setting my sights on Twitter.  And if I can trust the MediaPost claim that average Twitter users tweet 0.5 Now, to be fair to myself, I rarely used Twitter for the first year or so after joining in April 2008. Here are mine: Every day I must post at least 10 times on Twitter. But it works. tweets a day.
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 22, 2011
    [Twitter] 9 Twitter Etiquette Tips for Businesses Starting Out on Twitter
    As I continue to speak to corporations, professional associations, as well as social media workshop attendees on the strategic value of Twitter for both B2C as well as B2B companies, I am finding many businesses starting to take the plunge and explore tweeting as a business tool.  There are many Twitter mistakes for business to avoid. 
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, FEBRUARY 14, 2011
    [Twitter] Take the mystery out of Twitter once and for all
    Twitter has changed my life. For about a year and half I have been teaching a social media marketing class to show others how Twitter can change their lives too — and it has worked!  I simply can’t explain Twitter success strategies and tactics in a phone call, a 30-minute webinar or a blog post.  So I wrote a book.
  • HUBSPOT  |  FRIDAY, AUGUST 30, 2013
    [Twitter] How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]
    'I don''t know about you, but I''m tired of hearing "social media gurus" compare the effectiveness of Twitter versus LinkedIn, or Facebook versus Twitter, or Linkedin versus Facebook, or whatever other comparison you bring to the table. Our data shows that LinkedIn is 277% more effective for lead generation than Facebook and Twitter.
  • VERTICAL RESPONSE  |  THURSDAY, FEBRUARY 6, 2014
    [Twitter] Facebook or Twitter – Which is Better for Your Small Business?
    So what about the top social media networks, Facebook and Twitter? In the world of Twitter, look no further than Tacolicious , Odell Brewing and Food in Jars. Twitter. Twitter, however, is composed of one consistently streaming news feed of content/tweets, no restrictions applied. Business vs. Personal. Staying Power.
  • WEBBIQUITY  |  MONDAY, JUNE 6, 2011
    [Twitter] The 2011 #Nifty50 Top Twitter Men Reprise
    Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web. Adam L.
  • LOOPFUSE  |  TUESDAY, JULY 30, 2013
    [Twitter] How to Use Twitter Cards with Nearstream Social Prospecting for Better Engagement
    'We posted previously about how you can use Twitter Cards and our LoopFuse marketing automation platform to combine social ads and lead capture. Taking that a step further, you can use our Nearstream Social Campaigns with Twitter Cards to provide a richer content response plus a one-click sign up for the offer or promotion.
  • HUBSPOT  |  THURSDAY, DECEMBER 15, 2011
    [Twitter] 7 Epic Uses of Twitter's New Embeddable Tweets Feature
    The most important new Twitter feature for marketers isn't brand pages. As part of its redesign announcement last week , Twitter revealed brand pages as well as a host of other features. Embeddable tweets are the game changer in this most recent round of Twitter improvements for marketers. This is HUGE! Lets get right to it.
  • EARNEST ABOUT B2B  |  FRIDAY, FEBRUARY 28, 2014
    [Twitter] What's the value of a Twitter follower? New infographic
    'A handy infographic on why it pays to build your follower base on Twitter. However, this new Twitter infographic builds a compelling case for SMEs to invest in growing their follower base. We like it alot - but then Earnest did develop the infographic with Twitter. B2B social media business case twitter followers
  • PR MEETS MARKETING  |  MONDAY, FEBRUARY 16, 2009
    [Twitter] Would YOU Trust a PR Agency Not Involved in Social Media with YOUR Social Media Programs?
    Some points to keep in mind: I looked at if the agency had a blog, Twitter profile, Facebook page (both group and/or fan), LinkedIn Group. For Twitter, I used Twitter search or tried to manually type in what seemed like an appropriate Twitter handle. So some fields may be marked as “none” as a result. from their website.
  • CLIENT BRIDGE  |  FRIDAY, AUGUST 12, 2011
    [Twitter] INFOGRAPHIC: Twitter For Beginners
    Twitter is a hugely popular, powerful social media tool. But starting to use Twitter can be daunting. From Twiends, a directory of Twitter Users, here's an infographic that shows the basics of starting with Twitter. Using it properly can enhance blogging SEO. View Original Article
  • MARKETING INTERACTIONS  |  THURSDAY, APRIL 2, 2009
    [Twitter] Virtual Events plus Twitter ROCK!
    Twitter. Attending an event while monitoring and participating in the Twitter stream made the entire thing more engaging. Once I got into the Twitter flow, I was so absorbed in the sessions that I couldn't divide my brain to multi-task. It takes a lot of effort to both attend, monitor the Twitter stream and post to it.
  • HUBSPOT  |  FRIDAY, MAY 21, 2010
    [Twitter] 6 Quick Tips to Search Twitter Like an Expert
    Today it's Twitter's turn. Twitter Search can be a powerful tool for helping to achieve many daily Twitter-related tasks, such as monitoring your company and industry; finding new people to follow and attracting new followers. Tips for Better Twitter Searching 1. Twitter can help answer this question.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, FEBRUARY 23, 2014
    [Twitter] Take Your Questions To The ‘Targeting’ Twitter Chat
    We’re talking about targeting best practices – Join the Twitter chat! will be running a Twitter chat on Friday 28 th February at 4pm GMT (11am EST). Add our Twitter chat to your diary or calendar! Calling all modern marketers: Got questions about targeting? Beyond demographics. Eloquestions ’.
  • PWB MARKETING BLOG  |  THURSDAY, OCTOBER 13, 2011
    [Twitter] Why Your B2B Social Media is Failing (And What to Do About It)
    Remember, Facebook, Twitter, and YouTube are tools, not a social media strategy. What to do about it : There are a ton of things you can measure with social media – the number of Facebook fans, Twitter followers, YouTube subscribers, mentions of your company name in the social space, your influence via retweets and reblogging, etc.
  • CLIENT BRIDGE  |  MONDAY, APRIL 30, 2012
    [Twitter] INFOGRAPHIC: Twitter 2012
    From Infographic Labs, here's an infographic that shows the current state of Twitter, that other pillar of social media (along with Facebook). million accounts are added to Twitter every day. 540 million - Twitter's projected advertising revenue by 2014. Significant Facts and Figures. 465 million accounts. View Original Articl
  • MODERN B2B MARKETING  |  TUESDAY, MAY 19, 2009
    [Twitter] The Who, What, When, Why and How of Twitter for B2B Marketers
    Twitter is a hot topic for marketers right now, but B2B marketers often have questions about why they should use Twitter, when and how to get started, who should be handling these efforts, and what content to promote.   Want to know 'the secret sauce' on using Twitter? allowing us to monitor competitors.
  • HUBSPOT  |  MONDAY, JULY 1, 2013
    [Twitter] Twitter Starts Highlighting Websites That Embed Tweets
    'Twitter is a cool platform, but it''s got some problems. There''s so much content, and it''s so text-based, it''s pretty hard to get people excited about scrolling through that hectic Twitter timeline. But Twitter gets it. Twitter''s New Feature for Embedded Tweets. It''s just so cluttered, you know? Mikko Hypponen ?
  • BIZNOLOGY  |  FRIDAY, OCTOBER 19, 2012
    [Twitter] “I don’t use Twitter because I don’t care what you had for lunch”
    For those of us who do use Twitter, how many times have you heard that one? Somewhere along the way, it became the fashionable way to sidestep the real question, “If your customers are on Twitter, why aren’t you?” If you think Twitter is a waste of time and want to avoid it, that’s fine. know I do. Sorry.
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