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  • WEBBIQUITY  |  MONDAY, SEPTEMBER 10, 2012
    [Twitter] The Top #Nifty50 Women in Technology on Twitter for 2012
    A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time. Stacey Acevero. sacevero.
  • THE POINT  |  TUESDAY, OCTOBER 7, 2014
    [Twitter] Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook
    Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. However, it also drives much higher conversion rates (up to 7x, in our experience) compared to Twitter and Facebook. 4. Twitter. 6. General.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 27, 2010
    [Twitter] Social scoring and the business case for blocking Twitter spammers
    Twana is probably some teenager in a Third World country hired to propagate and populate fake Twitter accounts that will later be sold on eBay. Twitter has done a good job clearing out most of the porn stars and MLM hacks who almost brought the service to its knees by mid-2009. But there is no Twana Florance. What does it hurt? 
  • B2B MEMES  |  FRIDAY, AUGUST 12, 2011
    [Twitter] Do B2B Editors Get Twitter?
    As with other business-to-business content creators these days, there are few trade press editors who don’t have—and at least occasionally use—a Twitter account. But how many use Twitter not just for promotion, but for its most valuable benefit, social engagement? Related posts: The Perils of Corporate-Personal Twitter Names.
  • WEBBIQUITY  |  MONDAY, JUNE 6, 2011
    [Twitter] The 2011 #Nifty50 Top Twitter Men Reprise
    Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web. Adam L.
  • DIGITAL B2B MARKETING  |  THURSDAY, FEBRUARY 23, 2012
    [Twitter] Social Sleuthing: Who is Sharing Your Content: Twitter & LinkedIn Edition
    Here are ways you can find out who is sharing your content, and in some cases how much traffic each share is driving, on Twitter and LinkedIn. Who is Sharing Your Content on Twitter Because almost all tweets are public, Twitter is the easiest platform to discover who is sharing your content. traffic twittershortened URL.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, SEPTEMBER 13, 2011
    [Twitter] Thinking of Starting a Twitter Chat? Read this First.
    by Jesse Noyes | Tweet this Anyone who’s spent significant time on Twitter has probably jumped on a Twitter chat, or at least seen one in action. You see a hashtag and, suddenly, your Twitter feed is popping up with questions and answers around a particular topic. good Twitter chat needs to be relevant. Twitter.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JANUARY 16, 2012
    [Twitter] Chart: Where Did Our Twitter Traffic Go?
    by Egan Cheung | Tweet this Have you noticed that your referral traffic from Twitter has basically completely dropped off since July 2011? Of course, there are solutions to track managed Twitter campaigns without using referrer, but they require you to manage the link that gets tweeted.  Hello again, Twitter!
  • WINDMILL NETWORKING  |  FRIDAY, SEPTEMBER 9, 2011
    [Twitter] Twitter SEO? Think Twylah.
    The founders of the company put it this way: Twylah helps you significantly leverage your Twitter efforts.  Currently, individuals and brands are spending a lot of time on Twitter, and not necessarily seeing direct returns on their investment. The background is a JPG image similar to how you can customize your own Twitter background.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, NOVEMBER 5, 2014
    [Twitter] Gamergate and the great Twitter Debate
    If you haven’t been living in a cave for the last few weeks, you’ve probably heard of a Twitter hashtag that has set vast portions of the Web on fire: Enter #gamergate. Either way, I saw the heated Twitter debate catching fire on my newsfeed, and since I’m a passionate gamer, I did the most foolish thing imaginable.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, NOVEMBER 25, 2014
    [Twitter] 3 Social Selling Templates for LinkedIn and Twitter Messaging
    With social selling gaining momentum for sales professionals, inside sales reps are making their presence known in the digital sphere, specifically on LinkedIn and Twitter. Twitter. Twitter. Twitter. Unfortunately, that presence isn’t always positive. The result? It’s a common occurrence. The Introduction Template.
  • INBLURBS  |  THURSDAY, SEPTEMBER 6, 2012
    [Twitter] 7 Easy Steps on How to use Twitter to Reach Your Revenue Goals
    New reports show that Twitter beats Facebook in US Mobile Ad Revenues This Year. This is a clear sign that Twitter users could be more engaged that Facebook users. New numbers also show that Photo- and Video-Sharing Popular on Twitter. Twitter users share 1.5 Steps how can you profit from Twitter? 1.
  • B2BBLOGGERS  |  THURSDAY, MAY 10, 2012
    [Twitter] 25 Awesome Twitter Tips
    This week she takes on Twitter. For many B2Bs, Twitter is a mystery. When you primarily market to businesses, is Twitter really a valuable asset? The truth is, Twitter can be a powerful marketing tool for B2Bs—at least when it’s done right. Here are 25 ideas to help you get the most out of your B2B Twitter presence!
  • SAZBEAN  |  WEDNESDAY, APRIL 27, 2011
    [Twitter] 5 Strategies for Managing the Twitter Firehose
    Twitter can be very difficult to use, especially for new users. A lot of the difficulty comes in trying to manage the fire hose worth of incoming information. The great part of Twitter lists is that they’re supported by most third-party Twitter applications too, so you can use them on multiple platforms and devices. 2.
  • DIGITAL B2B MARKETING  |  WEDNESDAY, JANUARY 22, 2014
    [Twitter] Why The Analysts Are Wrong About Twitter’s Ad Platform
    60% said Facebook delivers the best ROI, 25% picked LinkedIn and just 5% chose Twitter. Sell Twitter. They expect Twitter’s stock price to fall to $32 (it closed at $62.53 on 1/21). And Twitter will be just fine. Why Media Buyers Don’t Like Twitter. Twitter Has High Minimum Spends. My conclusion?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, MARCH 19, 2011
    [Twitter] Twitter at Year Five
    Twitter has had a transformational effect on many individuals and businesses. Here is Twitter by the numbers, courtesy of the Twitter blog : #tweets. Number of Twitter employees in Jan 2008, Jan 2009, Jan 2010, Jan 2011 and today. twitteryears, 2 months and 1 day. 50 million. 140 million. 177 million. 6,939.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, JANUARY 28, 2015
    [Twitter] How to Leverage Your Twitter Profile for Social Selling
    Twitter is all about clarity and brevity. As opposed to a LinkedIn profile, a Twitter bio offers much less real estate. So while salespeople can spend hours or days trying to craft the perfect LinkedIn page, writing a Twitter profile is not nearly as time-consuming. Keep this in mind when writing your Twitter profile.
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 10, 2012
    [Twitter] 9 Top Twitter Tips You Should Start Using Today!
    Yesterday was my 3-year twitter anniversary. To celebrate, I sent one small “ humble brag ” as one of my twitter friends called it. Twitter Tip # 2 : Share Great Content. Twitter Tip # 3 : Engage With People. Twitter Tip # 4 : Find Your Voice. Twitter Tip # 5 : Have Good Manners. watched.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, NOVEMBER 8, 2013
    [Twitter] What the Twitter IPO Means for Marketers
    Congratulations to the entire Twitter team; past, present and early-stage investors! Whether you participated in Twitter’s historic initial public offering or not, chances are you’ve been vested in the microblogging service for quite some time as a modern marketer. price. if this resonates. Which brings us to the topic of Engagement.
  • FEARLESS COMPETITOR  |  TUESDAY, DECEMBER 21, 2010
    [Twitter] Facebook vs Twitter Infographic
    Bottom line – Facebook is bigger but Twitter users are more loyal. Focus Roundtable on B2B Lead Generation Jeff Ogden (@fearlesscomp on Twitter) is President … Continue reading → Marketing Social Media Social NetworksVery cool info graphic. If you are into b2b lead generation, you should use both.
  • B2B LEAD BLOG  |  MONDAY, MAY 4, 2015
    [Twitter] Is Twitter the Next Big Player in Big Data Marketing?
    Basically, that’s what drove the worth of Facebook to $200 billion and Twitter’s estimated value to $17 billion. All the buzz around social media madness to this point has surrounded the immense revenue potential for advertising. But we forget that social media is still a toddler in terms of businesses.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, OCTOBER 22, 2012
    [Twitter] How to Get The Most Out of Paid Twitter Ads
    But success I’ve seen through Twitter changed my mind. Here are four such tips for your Twitter ads project. 1. Twitter has done an excellent job in modifying the paid ad capabilities on continuous basis. Twitter has  proactively reached out to introduce these updates and solicit advice. Twitter changed this.
  • SMALL MANUFACTURER BLOG  |  TUESDAY, FEBRUARY 15, 2011
    [Twitter] Building Relationships on Twitter: Consider What You Tweet
    Tweet A prospect called me last week to inquire about my social media services after following me on Twitter for over a year now. What does go through my head when I tweet something? I’m *always* aware that Twitter is a public platform. And, posts don’t just live on the Twitter platform. These are great questions!
  • DIGITAL BODY LANGUAGE  |  SUNDAY, JANUARY 25, 2009
    [Twitter] Twitter, Chris Brogan, and Black Swans
    Chris Brogan asked an interesting question the other day on Twitter, and it got me thinking. It's a great question because we've all seen people on Twitter aggressively trying to acquire new followers. That's why the big names on Twitter become even bigger names on Twitter. He asked "Why do you try to acquire followers?
  • WEBBIQUITY  |  TUESDAY, OCTOBER 7, 2014
    [Twitter] 5 Fast Hacks To Increase Your Twitter Click Through Rate
    There are few things more satisfying to an online marketer than witnessing your brand’s Twitter account reach critical mass. But after that success, how do you make the most of Twitter as a traffic driver to your blog posts, landing pages, and other valuable content? Gaining followers is only half the Twitter battle. PrettyLink.”
  • AD YOUR COMMENT HERE  |  FRIDAY, AUGUST 24, 2012
    [Twitter] A Day in the Life of Twitter #infographic
    Thanks to Diffbot and  Ragan , who posted this cool infographic, we now know… Infographics Twitter day in the life diffbot statisticsThe most commonly shared links contain images, according to a recent study. You’ll never guess the most common source for articles shared on the popular site.
  • DIGITAL VOICES  |  MONDAY, MAY 21, 2012
    [Twitter] Driving Social Engagement (Part 4) - Using Twitter effectively in your social media marketing
    Our final post in the Driving Social Engagement series will focus on Twitter, and how you can incorporate the appropriate social buttons or social links for your business. Twitter is a social network that allows you to scale followers, amplify conversations, and accelerate engagement with 140 simple characters. Is Twitter right.
  • WEBBIQUITY  |  THURSDAY, FEBRUARY 20, 2014
    [Twitter] Six Stellar Twitter Tools and Reviews
    Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. Expert Reviews of Top Twitter Tools. Twitter Tools Every Content Marketer Should Have by Streetwise Media.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, AUGUST 3, 2015
    [Twitter] 5 Ways Twitter is changing the world (despite what the critics say)
    I was recently interviewed by CNN  about how Twitter is shaping the world. Despite the gloomy projections of analysts and the cries of the purists who long for the “old days” on Twitter, this is a media channel that has profoundly changed our world … and continues to do so. 1. Today, news breaks on Twitter.
  • SAZBEAN  |  THURSDAY, DECEMBER 2, 2010
    [Twitter] 17 Reasons Why No One is Following You on Twitter
    As I was going through my new Twitter followers this morning, viewing each profile and timeline, I started thinking about why many did not have a lot of followers. think these types of mistakes are made by many first-time Twitter users, especially when they try to use Twitter for the same marketing and advertising they do in other channels.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, DECEMBER 8, 2011
    [Twitter] Twitter Adds Brand Pages. The Brand Pages War Gets Bigger.
    by Jesse Noyes | Tweet this Twitter announced a new look on Thursday. Twitter’s Chief Revenue Officer, Adam Bain, told Advertising Age that brand pages on Twitter were a frequent request of CMOs. Twitter is a must-use channel for many B2B marketers. Yet, Twitter was only the top channel for 13% of respondents.
  • SMALL MANUFACTURER BLOG  |  MONDAY, MAY 16, 2011
    [Twitter] How Nathan Dube Sold Me a Printer Via Twitter
    Spending time on Twitter or Facebook posting things to hundreds or thousands of people you don’t really know does seem like a huge waste of time. Clueless people on Twitter push out impersonal direct messages or respond to requests with a hard-sell, one-size-fits-all approach. Tweet What’s the ROI of social media?
  • IT'S ALL ABOUT REVENUE  |  MONDAY, JUNE 10, 2013
    [Twitter] How To Put Twitter Lead Generation Cards To Work With Marketing Automation
    Twitter recently announced an addition to its suite of Twitter Cards called Lead Generation Cards. Twitter cards are the ubiquitous additional information that often shows up under a tweet. Lead Generation cards allow for Lead Generation activities to happen directly from within twitter (both web and support clients).
  • SAZBEAN  |  TUESDAY, JULY 15, 2014
    [Twitter] 5 Tips for Better Twitter Advertising
    Advertising on Twitter can be effective for increasing the size of your audience and also for sending traffic to your website. Besides knowing what your goal is, these tips will help you advertise better on Twitter… 1. Deciding on your goal for your Twitter advertising will help you choose the right type of campaign.
  • SAZBEAN  |  WEDNESDAY, DECEMBER 22, 2010
    [Twitter] Best of 2010 – 13 Twitter Tips for Increasing Engagement
    original on increasing engagement posted October 18, 2010) A major frustration for people trying out Twitter for the first time is figuring out how to get anyone to respond. They set up their Twitter account, tweet a few times and wonder why no one responds. While it’s ok to post your blog posts to Twitter, etc.,
  • INBOUND MARKETING AUTOMATION BLOG  |  WEDNESDAY, DECEMBER 5, 2012
    [Twitter] Twitter is like Breathing for B2B Marketers
    Forget about ineffective Ads that no one watches, listens to or reads anymore - Twitter replaces them for a fraction of the cost with something much more efficient. The real power of Twitter is that it can reveal the inside of your prospects' heads! Read our post to find out… No related posts. Blog Posts
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, JUNE 5, 2014
    [Twitter] Case Study: How I got on a national television show through Twitter
    And while I can’t gurantee it would work for everyone, I think this approach to using Twitter for media relations is scalable for other PR projects. volunteered my time to help get the word out on Twitter and Facebook. We found some of their Facebook pages but found ALL of their Twitter handles. Here’s our story.
  • WINDMILL NETWORKING  |  TUESDAY, MARCH 22, 2011
    [Twitter] 9 Twitter Etiquette Tips for Businesses Starting Out on Twitter
    There are many different objectives that businesses have in embarking on using Twitter, but a common goal for many companies is to build brand loyalty and establish yourself as a helpful and useful resource for your followers, in doing so creating a relationship of trust.  There are many Twitter mistakes for business to avoid. 
  • SAZBEAN  |  TUESDAY, SEPTEMBER 21, 2010
    [Twitter] What is a Twitter Hashtag?
    If you’re on Twitter you may have seen people put a # in front of a word in their post. Hashtags are similar to tagging a photo in Flickr… they help other people understand what the tweet is about, as well as applications that try to help make sense of the overall Twitter stream. How do you use Twitter hashtags?
  • WEBBIQUITY  |  WEDNESDAY, OCTOBER 20, 2010
    [Twitter] 5 Great Reasons to Retweet Others on Twitter
    One of the key characteristics I (and many other Twitter users) use when determining whether I should follow someone back on Twitter is the level of interaction in their tweet stream. But Twitter is a social tool, not a broadcasting medium. Retweeting is a key part of the social interaction on Twitter. Answer them?
  • KOMARKETING ASSOCIATES  |  WEDNESDAY, AUGUST 29, 2012
    [Twitter] 15 Ways B2B Marketers Can Be Using Twitter
    The ever-growing world of Twitter has unlocked opportunities for every type of user; everyone from emerging artists, celebrities, big brands, news sources, and B2B marketers can find a Twitter niche. Answer and Ask : Twitter is a network of asking and receiving.  Promote : Twitter is a great (and free!)
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, DECEMBER 17, 2010
    [Twitter] Research casts new light on Twitter demographics
    This week they unveiled their first all-Twitter study and found a few things that were frankly a little surprising to me.  A high-level summary: Some of the groups who are notable for their relatively high levels of Twitter use include: Young adults – Internet users ages 18-29 are significantly more likely to use Twitter than older adults.
  • SOCIAL MARKETING FORUM  |  SUNDAY, FEBRUARY 17, 2013
    [Twitter] Guidelines For Managers Of Twitter Group Accounts
    Although it’s important to have an overall social media policy, sometimes business also need Twitter policies, for instance if there are smaller groups of people managing a Twitter account for a specific  department, country, blog or any other group of people within the organization that need such an account.
  • ANYTHING GOES MARKETING  |  SUNDAY, DECEMBER 21, 2008
    [Twitter] 10 Tips for Using Twitter And Email Marketing for B2B
    That topic is Twitter and how best to use this tool for your B2B marketing efforts. thought I would take a stab at providing tips on blending a tried and true tool like email with Twitter. Add a link to your company's Twitter account to all mass email communications. Link to a form landing page from your company Twitter account.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, JUNE 4, 2013
    [Twitter] When Twitter followers ask for money
    ” she tweeted. I had never heard of her before. A new Twitter follower. But this is something I would not tweet to my Twitter tribe, let alone blog about it for her (as she requested). brand-new Twitter follower hitting me up for money? “I can’t lead my Twitter followers into a scam.” feel bad.
  • LOOPFUSE  |  MONDAY, JULY 1, 2013
    [Twitter] Put Twitter lead generation cards to work with LoopFuse marketing automation
    Twitter recently launched Twitter Cards for Lead Generation to give marketers an additional tool for lead generation via social media. Twitter Cards provide an enhanced content experience as well as a simple one click “sign up” for Twitter users to take advantage of a promotion, offer, or other type of call to action.
  • SAZBEAN  |  WEDNESDAY, DECEMBER 21, 2011
    [Twitter] Sazcast Episode 35 – Twitter Analytics with Dave Peckens
    Twitter Analytics – Why, What & How to Measure Your Efforts on Twitter with co-host Dave Peckens. Twitter Grader. 10 Twitter tools for better social networking (Webdesigner depot). Show notes. Here are the links we discussed in the podcast: HootSuite. Bit.ly. Twitalyzer. SproutSocial. PeerIndex. CoTweet. Klout.
  • MARKETING INTERACTIONS  |  THURSDAY, SEPTEMBER 9, 2010
    [Twitter] How to Get More Social on Twitter
    For some B2B marketers, Twitter isn't intuitive. Today, I'd like to offer some tips for what to do once you get started - if you choose to engage on Twitter. Through some very unscientific experience, I've discovered a few things: Using Twitter handles in Tweets gets more Re-Tweets. We are, after all, people.
  • B2B MARKETING INSIDER  |  THURSDAY, FEBRUARY 3, 2011
    [Twitter] 10 Tips For Twitter Success From A B2B Twitterer Of The Year
    On Thursday January 27th, while attending the #B2BChat on Twitter, I was honored and amazed to learn that I won the B2B Twitterer Of The Year award in the “Boss Tweet&# category. Because Twitter is a social platform and no one is anything without the connections we form and the strength of those relationships. What else?
  • BIZNOLOGY  |  THURSDAY, MAY 8, 2014
    [Twitter] B2B Marketing: Creative Ways to Promote your Content using LinkedIn and Twitter
    Here’s a couple of creative ways to promote yourself and your content to users on Twitter and LinkedIn. B2B marketing and networking using Twitter and LinkedIn are different than traditional networking for a number of reasons. Twitter. great tool to use to mine your Twitter followers is Followerwonk. Then build another.
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, AUGUST 9, 2011
    [Twitter] Why Teens Don’t Use Twitter: A Teenager’s Point of View
    But in the case of Twitter, this young crowd seems to have been left behind. According to Pew Research users, only 8 percent of online teens use Twitter. If Twitter wants to keep growing, it needs to reach out to this key demographic. What can Twitter do to appeal to teens? Twitter is more like going to a singles club.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, AUGUST 3, 2011
    [Twitter] 10 Tweetable Twitter Tips for B2B Marketers
    Many B2B companies start their social media adoption with Twitter because it seems to be the easiest platform to jump right in without a plan. Let’s start twittering, the boss says. With that in mind, this post offers 10 helpful tips for B2B marketers who are running the company Twitter account. twittertips #smb2b. 2.
  • MARKETING EDGE  |  MONDAY, NOVEMBER 15, 2010
    [Twitter] Twitter CRM Embraced by MyTweeple.com
    Time 26:41 Twitter is, if not the default database for many marketers PR, and communications professionals, a very important repository of individuals and relationships. Time 26:41 Twitter is, if not the default database for many marketers PR, and communications professionals, a very important repository of individuals and relationships.
  • B2B MARKETING UNPLUGGED  |  THURSDAY, MAY 1, 2014
    [Twitter] Twitter: It’s Not About You
    The same is true of Twitter. Let’s face it, Twitter is mostly boring, cranky twaddle with just enough drunk celebrities to keep things interesting. Kellogg’s poured a heaping bowl of resentment with a spectacular Twitter campaign promising to donate to a children’s breakfast program for each retweet. But no. Uh-oh.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MARCH 7, 2011
    [Twitter] On Twitter, no one can hear you scream
    I had the strangest call from Charlie Sheen yesterday. "OK man, I've got 2 MILLION freaking people following me on Twitter and my Klout score still sucks.  Ya gotta help me!" Social scoring sociology twitter how do I raise my klout score klout klout scores social scoringCharlie," I calmly replied, "Klout scores really don't tell you.
  • DIGITAL B2B MARKETING  |  THURSDAY, NOVEMBER 7, 2013
    [Twitter] 12 Surprising B2B Marketing Spammers on Twitter
    Mass following is frowned on by Twitter and if carefully managed, your follower ratio eventually makes you look like a spammer. But what if there was a way to get more followers without paying to promote your account through Twitter, hurting your follower ratio or filling your stream with an excessive number of tweets? Reachforce.
  • B2B MARKETING TRACTION  |  THURSDAY, JANUARY 31, 2013
    [Twitter] 5 Creative Ways B2B Marketers Can Use Twitter’s Vine
    To Twitter’s credit, the Vine videos I’ve seen default to audio off (thank you! Here is how Twitter defines Vine: Vine is a mobile service that lets you capture and share short looping videos. Twitter’s Vine might prove another refreshing example of less being more. Check them out. Readers, what do you think?
  • ANYTHING GOES MARKETING  |  SUNDAY, JANUARY 18, 2009
    [Twitter] Twitter and Customer Service - Potential PR Nightmare
    Your company may have just started down the path of using Twitter as another communication channel. (If you're not there yet, that's cool but keep reading because there are some items to be aware of. The question that you may be grappling with is this: How should Twitter be used for customer service? Respond to the twitterer directly.
  • BLUE FOCUS MARKETING  |  SUNDAY, MAY 8, 2011
    [Twitter] 2011 #Nifty50 Top Twitter Women
    Cheryl and I thought it would be a great idea to collaborate on this special social media project – and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. One source of inspiration was Twitter’s Top 75 Badass Women by Diana Adams ( @adamsconsulting ) and Amy D. What is it? Amber Buhl. amberbuhl.
  • CLIENT BRIDGE  |  TUESDAY, MARCH 8, 2011
    [Twitter] Twitter for Business
    Twitter recently revamped business.twitter.com to provide the basics on how businesses can use Twitter effectively. Go to Twitter for Business for additional resources. Best Practices: Share. Listen. Respond. Reward. Demonstrate wider leadership and know-how. Champion your stakeholders. Establish the right voice.
  • VERTICAL RESPONSE  |  WEDNESDAY, APRIL 10, 2013
    [Twitter] A Social Media Photo Sharing Smackdown: Instagram vs. Twitter
    Instagram, the beloved photo-sharing site with an avid cult following, ( 100 million monthly active users to be exact), gave Twitter a swift upper cut just three months ago in a social media smackdown of sorts. What was the straw that broke the Twitter bird’s back? Instagram nixed its Twitter cards integration – Cat fight!
  • FOLLOW THE LEAD  |  TUESDAY, JANUARY 18, 2011
    [Twitter] What b2b sales reps need to know about Twitter
    However, Twitterholic actually calculates individual statistics for each twittering twit in Twitter’s database and is one of a slew of analytics associated [.]. Sales & Marketing Career Enlightenment Joshua Waldman Twitter TwitterholicTwitterholic.
  • B2B MARKETING TRACTION  |  MONDAY, NOVEMBER 24, 2014
    [Twitter] The 6 Most Common B2B Questions about Twitter
    Learning to use Twitter can be perplexing, because it has it’s own language and coding. In this blog post I provide answers and how-to’s for the six most common questions B2B companies have about getting started on Twitter. 1. The @ sign is used to designate a Twitter user’s name. Twitter Icon.
  • WEBBIQUITY  |  TUESDAY, MAY 15, 2012
    [Twitter] Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards
    A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Nominate your favorite technology twitterer using this form. 
  • WEBBIQUITY  |  TUESDAY, NOVEMBER 5, 2013
    [Twitter] The Top #Nifty50 Men Writers on Twitter for 2013
    In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people. Last year , we narrowed our focus to honor the top 50 men and top 50 women engaging on Twitter on behalf of the tech sector.
  • B2B MARKETING INSIDER  |  TUESDAY, SEPTEMBER 18, 2012
    [Twitter] Top 50 Twitter Men In #Technology #Marketing
    Last year, I was honored to be included by Cheryl Burgess (@ ckburgess ) and Tom Pick (@ TomPick ) on their 2011 # Nifty50 awards , which identified 50 men and 50 women as positive examples of active engagement in social media, specifically on Twitter. Last week, Tom announced the 2012 # Nifty50 Women  (including my wife @ LizBrenner ).
  • CHRIS KOCH  |  FRIDAY, MAY 13, 2011
    [Twitter] Social media’s Hallmark Moment: the Twitter Auto DM
    But now I’m on Twitter and I’ve just met you, so what kind of help are we talking about here? category: “I’m using this to make money on Twitter, I hope you find it useful.” Things Not to Do on Twitter (lockergnome.com). Verdict – Auto DM may equal Twitter suicide (apt-consultant.com). hope you enjoy that.”.
  • SAZBEAN  |  MONDAY, JUNE 28, 2010
    [Twitter] Review: Klout for Measuring Twitter Influence
    Klout is a measurement tool which gives an idea of social web influence (at least via Twitter). Like Twitalyzer , Klout measures various aspects of Twitter usage and network, but focuses more on how influence and messages are spread via your network. Their data is used by applications such as Co-Tweet , HootSuite and others. Overall.
  • SYNECORE  |  TUESDAY, DECEMBER 9, 2014
    [Twitter] Forget Facebook & Twitter: Time to Start Marketing on Pinterest & Instagram?
    For years now Facebook and Twitter have been the two reliable social standbys, an oft-used, go-to social media marketing pairing equivalent to wine and cheese or beer and pizza (or in my case, wine, cheese, beer, and pizza). Don’t go overboard and pitch your Facebook profile or ditch your Twitter feed just yet. Follow @chrshorton.
  • KOMARKETING ASSOCIATES  |  THURSDAY, JULY 31, 2014
    [Twitter] 5 Things Machiavelli Would Do With His Competitors’ Twitter Profiles
    One such location is in your competitors’ Twitter profiles. And Twitter is a good place to start. In this post, I’ve put together a list of 5 key things that Machiavelli would do with his competitors’ Twitter profiles, to unravel the competition and use it to his own advantage. Twitter Counter  for network history.
  • DIGITAL B2B MARKETING  |  FRIDAY, AUGUST 19, 2011
    [Twitter] Beyond Lists: Use Filters to Manage Twitter
    We each build our own communication channel on Twitter, choosing who to follow and list. However, based on a number of recent conversations I have had on Twitter and Google+, many Twitter users are overlooking a significant tool to customize their channel and reduce noise: filters. Share your tactics below or with me on Twitter.
  • WRITING ON THE WEB  |  MONDAY, FEBRUARY 21, 2011
    [Twitter] Feed Your Blog Automatically to LinkedIn & Twitter
    How do you get your blog posts to feed into your LinkedIn profile and Twitter automatically? The second option is to add your Twitter stream to LinkedIn and then by default as long as your blog posts are appearing in Twitter they will also appear on LinkedIn. Twitter. For LinkedIn you have a couple of options as well.
  • DIGITAL B2B MARKETING  |  TUESDAY, SEPTEMBER 11, 2012
    [Twitter] The Pledge Twitter Needs to Make to Users
    As Twitter evolves from a technology company that was focused on serving users to a media company (at least in its business model) attempting to balance the demands of both marketers and users, the conflict is in full view. I am both a Twitter user and an advertising buyer. Social Media twitterEffective options for marketers.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, JUNE 18, 2011
    [Twitter] Twitter, Klout and the vacation effect
    Certainly there is a business element to Twitter. But Twitter is also home to some of my best friends from around the world and sending out a tweet is an easy and quick way to keep in touch with them along the way. To me, and I hope to you, Twitter is FUN.  In fact, I even did a little writing on my vacation.
  • HUBSPOT  |  TUESDAY, MARCH 3, 2015
    [Twitter] 38 Incredibly Amusing Twitter Bios
    Unsurprisingly, a Twitter bio is equally challenging. You mean to tell me that I have 160 characters (thanks for the extra 20?) to explain to the Twittersphere who I am, what I do, and why my Twitter is worth the follow? The basic Twitter bio above was generated here. Her Twitter bio is no exception. You bet. Bacon.
  • PR MEETS MARKETING  |  THURSDAY, NOVEMBER 6, 2008
    [Twitter] Additional Twitter Tricks - Twhirl
    Since I first started tweeting on Twitter (thanks Jeremiah !), I have learned some additional tricks for maximizing my time and presence on Twitter. While Twitter does this too, if you go over your character limit, you can’t shorten it. And while Twitter has disable people search recently, Twhirl has not.  .
  • SAZBEAN  |  THURSDAY, OCTOBER 3, 2013
    [Twitter] What Works with Twitter Today
    Image via CrunchBase Twitter has been with us for a while now – about a century in Internet years. While it has changed and grown and evolved into a staple of the media landscape, many marketers have grown to effectively tap Twitter in a handful of useful ways as well. know, blogging about Twitter? How 2007 of me. [.]
  • DIGITAL B2B MARKETING  |  TUESDAY, AUGUST 16, 2011
    [Twitter] Can We Save Twitter From Ourselves?
    Twitter is not a communication channel, it is a platform that allows each of us to create and evolve our own custom communication channel. If Twitter is not working for communication, it is not a problem with Twitter. The societal norms for Twitter have yet to be established. Discuss your view below or with me on Twitter.
  • HUBSPOT  |  WEDNESDAY, AUGUST 6, 2014
    [Twitter] 5 Data-Backed Twitter Tips You Should Know
    To actually grow your business with Twitter, it''s not enough to merely tweet for the sake of tweeting -- you''ve also got to measure your efforts, and analyze them to see your performance. Below are five takeaways I''ve found from analyzing HubSpot''s Twitter account. How do you measure your marketing efforts on Twitter?
  • MODERN B2B MARKETING  |  TUESDAY, DECEMBER 4, 2012
    [Twitter] Optimizing Twitter for Lead Generation
    by Jason Miller Think of Twitter as the water cooler for B2B marketing professionals: It’s a vibrant community where businesses can prospect leads and congregate as thought leaders to discuss relevant industry topics. On Twitter, it is easy to quickly compose Tweets and messages aimed at those interested in your company or product.
  • SAZBEAN  |  FRIDAY, DECEMBER 3, 2010
    [Twitter] Tips for Finding the Right People on Twitter
    Blindly following everyone on Twitter, in hopes that they’ll follow you back, may get you a large following (if they do follow back), but it may not be the right people. All your efforts will be wasted and you’ll wonder why Twitter isn’t working for you. This concept applies to other communication channels too.)
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, DECEMBER 27, 2012
    [Twitter] Happy New Year, Twitter-style. A {growtoon}.
    Check him out on Twitter:  @joey_strawn. Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events. Joey  Strawn  is a social media strategist who loves enjoying a good book and then drawing in it. Comments Haha, yes we are! This is hilariously sad, but true! Like or.
  • PR MEETS MARKETING  |  WEDNESDAY, AUGUST 11, 2010
    [Twitter] Did Mashable Break Twitter Button Embargo?
    I just noticed a couple of tweets mentioning that Twitter will be announcing a Twitter button, most likely tomorrow. The images clearly state (the above is one of several in the article): Twitter Confidential – subject to NDA. Tags: pr public relations Embargo Mashable NDA TechCrunch Twitter button
  • BIZNOLOGY  |  MONDAY, AUGUST 4, 2014
    [Twitter] Maximize your social media marketing with Twitter’s new analytics
    For years, Twitter has been a very tricky platform to measure marketing ROI on. Earlier this summer, Twitter quietly rolled out a powerful analytics suite to complement their Twitter Ads dashboard. Not a Twitter advertiser? With Twitter’s new analytics, you can do that more than ever before! No more!
  • HUBSPOT  |  MONDAY, APRIL 21, 2014
    [Twitter] 50 Tweetable Twitter Tips You Wish You Knew Years Ago
    Want to get more followers and increase engagement on Twitter? just want to make sure people don''t think you''re a space case on Twitter? Either way, here''s a massive list of 50 Twitter tips that will make you a more effective Twitter user, and that you wish you knew years ago. 10) Let your personality shine on Twitter.
  • BIZNOLOGY  |  MONDAY, JULY 28, 2014
    [Twitter] Why Twitter just may be the better social marketing choice
    At the same time, Twitter is unveiling some pretty stellar new options for businesses wanting to tap into its 255 million, and growing, active monthly user base. In the past few months, Twitter has announced Promoted Tweets in a public form and one-click, in-stream video viewing options. Facebook reports 1.23 People love visuals.
  • TRADESMEN INSIGHTS  |  TUESDAY, DECEMBER 6, 2011
    [Twitter] Marketing Tips to Utilize Twitter
    Twitter isn’t about you, it’s about sharing relevant information with those that follow you. The more relevant the content, the better chance of you building your base of loyal followers. I use Twitter strictly for business, so everything I put out has something to do with issues that I think affect my followers.
  • BIZNOLOGY  |  THURSDAY, FEBRUARY 21, 2013
    [Twitter] Digital Marketing on a Vine–Twitter’s New Video Venue
    Twitter’s new Vine has some social media and marketing experts tumbling with excitement. Welcome to Twitter’s visual challenge. Twitter acted quickly, blocking the #porn hashtag and raising the minimum age to 17. Vine does offer the capability to share videos to Facebook and Twitter and to embed them on a blog or website.
  • VERTICAL RESPONSE  |  TUESDAY, JULY 28, 2015
    [Twitter] Twitter’s New Analytics: What You Need to Know
    Twitter Analytics is now offering users more tools than ever before to manage, organize and analyze their tweets and followers. Their latest feature release, Audience Insights, is designed to help users understand the demographics on Twitter as a whole as well as their own followers. Looking at all Twitter users. How it Works.
  • SAZBEAN  |  TUESDAY, SEPTEMBER 9, 2014
    [Twitter] Going the Extra Mile: How to Use Twitter to Boost Customer Satisfaction
    Twitter is a breeding ground for customer concerns, questions, complaints, and (sometimes) compliments. Above all, brands on Twitter need to be responsive. The Eptica Multichannel Customer Experience Study found that, on Twitter, the average response time to a customer service question is eight hours and 37 minutes.
  • ENGAGE  |  TUESDAY, JULY 24, 2012
    [Twitter] 15 Twitter Hashtags For Content Junkies
    If you’re on Twitter, you’ve likely found yourself more than once pondering about what hashtag to use for a tweet. Or maybe you’re a Twitter lurker, and you just want a more efficient way to find content related to, well, content. 51eiq #SMM #Facebook #Twitter #YouTube — Jeff Bullas (@jeffbullas) July 23, 2012. 7. content.
  • FEARLESS COMPETITOR  |  TUESDAY, JUNE 7, 2011
    [Twitter] @fearlesscomp congratulates the Nifty 50 Men of Twitter
    The Nifty50 Men of Twitter. Cheryl Burgess of BlueFocus360 and Tom Pick of KC Associates (both good friends of the Fearless Competitor , President of the B2B lead generation consultancy, Find New Customers ) recently announced the Nifty 50 men of Twitter on the Blue Focus Marketing Blog. Mark is a  Twitter Top 40 Marketing Professor.
  • BIZNOLOGY  |  FRIDAY, AUGUST 31, 2012
    [Twitter] Why do you want Twitter followers?
    In that article, Patricio Robles wondered if your Twitter followers are silent or fake. It’s a well-sourced article that links to several studies and articles and well worth the read. (Go read it now. I’ll wait right here for you.) As I read it, it started to make me wonder why we all want Twitter followers. Follower envy.
  • MARKETING ACTION  |  THURSDAY, MARCH 5, 2015
    [Twitter] How to Build Your Twitter Following (for Free)
    Twitter is great, but you need followers to make it pay off. While you can just head over to Twitter Ads and create a Followers campaign, that will cost you up to $3 per follower. If those two options are a bust, what’s a Twitter marketer to do? Here are seven ways to get all the Twitter followers you need. Tweet often.
  • MARKETING GENIUS BLOG  |  WEDNESDAY, MAY 12, 2010
    [Twitter] Do’s And Don’ts Of Building A B2B Community On Twitter
    Recently in an article on B2Bbloggers.com , I stated that the rate of adoption of Twitter for B2B marketing is being slowed because, frankly, at first Twitter can be difficult to understand and hard to use. This hurdle is quickly turning people off to the benefits Twitter can have for their business. Cute Twitter Icons ].
  • WEBBIQUITY  |  THURSDAY, JUNE 21, 2012
    [Twitter] Top 10 Tweets About Today’s Twitter Outage
    Twitter went down for about 80 minutes hours today (more or less, depending on where you are), reminding many people how psychologically dependent on it they’ve become. factual) ? @ RT_com   # Twitter goes down worldwide [link]. 9. good point) @ rwang0 I have to remember # twitter is a free service.
  • CEEKUE  |  MONDAY, FEBRUARY 21, 2011
    [Twitter] How B2B Businesses Can Get More Twitter Followers
    One of the best ways to get Twitter followers is still to create great content on your blog or website and include a link to your Twitter account. They may well be your next new Twitter follower too. Social Media twitter b2b followers marketingAnd [.].
  • BLUE FOCUS MARKETING  |  MONDAY, MAY 23, 2011
    [Twitter] 2011 #Nifty50 Top Twitter Men
    Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 )  present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.  These men are indeed using Twitter to rewire and reorient the Web.  Adam L.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JULY 7, 2010
    [Twitter] How to Find Tradesmen on Twitter
    Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services How to Find Tradesmen on Twitter Twitter is one of the most useful social media tools we use to drive traffic. Twitter has tools as well as third parties that can help.
  • BUZZ MARKETING FOR TECHNOLOGY  |  TUESDAY, AUGUST 25, 2009
    [Twitter] Twitter does not have an Out of Office feature
    have been asked – what is a reasonable response time on Twitter or Blog comment. Since in Twitter or Tweetdeck (or whatever tool you are using to monitor) there are built in delay times. Tags: social media Twitter So at a recent Social Media event we got to talking about the Motrin social media scandal. And I am ok with that.
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