Marketing Insider Group

JANUARY 24, 2022

Their YouTube videos are organized by topic playlists, making it super easy for people to find the content they need. The Ahrefs YouTube channel has become a go-to resource for SEO professionals. Their searchable database allows users to filter by solution to find case studies specifically relevant to their needs. Image Source.

Paid Search Agency 326

Paid Search Agency Content Marketing Companies Case Study 326

EMagine B2B Blog

MAY 1, 2023

As the second largest search engine, YouTube is a force to be reckoned with. However, no matter how much you leverage video marketing and fill up your YouTube channel , if your videos aren’t properly optimized, you’re missing out on valuable opportunities. YouTube recommends using an image (.JPG,GIF,BMP, JPG,GIF,BMP, or.PNG.)

Youtube 52

Youtube Video Marketing Practices Best Practices 52

Sprout Social

AUGUST 22, 2022

The answer is probably “YouTube.” And new YouTube features are making it even more beneficial to marketers and creators—YouTube Shorts topped 1.5 billion monthly users in just two years. But with 500+ hours of content uploaded to YouTube every minute, high popularity also means high competition. Hashtag searches.

Youtube 71

Youtube Features Social Media Ad Exchange 71

Brightedge

DECEMBER 21, 2020

Many companies use YouTube marketing as a way to promote their businesses and products for audiences who prefer video as a way to interact with brands. YouTube is the second most visited search engine on the internet second to Google. Why YouTube marketing? YouTube marketing has allowed many businesses to establish their brand.

Youtube 59

Youtube Brand Identity Branding Advertising Agencies 59

Marketing Insider Group

JANUARY 5, 2021

Data shows that audience trust is becoming increasingly important for brands. Over a third of American consumers now say that it’s vital to trust the brands they choose to buy from because they can’t afford to waste money on a bad purchase. However, where Trader Joe’s really excels is with user-generated content.

Trust Marketing 362

Trust Marketing Content Marketing Ad Building Content 362

Webbiquity

JUNE 21, 2022

For example, a customer might: Discover a product while browsing videos on YouTube. Ultimately, having marketing campaigns on multiple channels will be vital to building trust and credibility with customers. Become a Brand Influencer on TikTok, Instagram, or YouTube. Use a comparison tool on their phone to find the lowest price.

Privacy Policies 340

Privacy Policies Brand Identity Branding Multi-Channel 340

Webbiquity

JANUARY 28, 2020

The content can be aggregated in real time from social media platforms such as Twitter, Facebook, Instagram, Pinterest, and Youtube. This makes the user’s experience more interactive and engaging. Here are a few specific benefits of using a social media hub for your brand: 1. Boost User Engagement. 5. Build Trust.

Social Media 257

Social Media Media Aggregators Trust Marketing 257

Webbiquity

DECEMBER 31, 2019

81% say video helps generate more leads. It builds trust. Internet users aged 18-24 watch videos on YouTube. But it’s not just for young adults: the 35+ and 55+ age groups are the fastest growing segments on YouTube. Video can increase organic search traffic by as much as 157%. Who watches online videos?

Stats 338

Stats Video Marketing Marketing Mix Viral Marketing 338

illumin

APRIL 11, 2024

As TikTok gained momentum, a notable shift occurred with users providing candid recommendations for products and brands within their content. and then generate an ad tag. This rapid rise can be attributed not only to the popularity of short-form video content but also to the platform’s genuine and unfiltered nature.

Barriers 117

Barriers Brand Identity Branding Content 117

Optinmonster

APRIL 11, 2024

Related content: How to Create a Winning Email Marketing Strategy 9 Ways to Grow Your Email List With Social Media Host Twitter Chats Create Facebook Ads Promote Your Gated Content Leverage LinkedIn Groups Run a Giveaway Contest Create CTA Cards on YouTube Capture Leads on LinkedIn Host Webinars with Google Meet Leverage Instagram Stories 1.

Social Media 90

Social Media Media Ideal Customer Profiles Lock-In 90

Content Standard

APRIL 19, 2024

Understanding the various platforms available and their capabilities—user demographics, strengths, and weaknesses—is the first step in crafting your brand’s social media strategy. While marketers spend a lot of time talking about Meta, YouTube is actually the most widely used social media platform.

Paid Content 91

Paid Content Social Media Advertising Channels Brand Identity 91

Martech

JANUARY 3, 2024

The space continues to diversify, with more user-generated content inspired by the emergence of TikTok in recent years. As the vitriol ramps up in an election year, will users opt out? “We YouTube is an example of a social platform where consumers are potentially more accepting,” said Gutter.

Gartner 137

Gartner Advertising Agencies Paid Search Agency Ad Exchange 137

Marketing Insider Group

AUGUST 11, 2023

PS – Check out these 13 Amazing Examples of Brands on Social Media Top 9 Social Networks for Businesses Facebook: Connecting with a Global Audience Learn how Facebook’s extensive user base and targeted advertising options make it an ideal platform for businesses of all sizes. Share them to foster trust.

Social Networks 181

Social Networks Business Work Management Social Media 181

Top Rank Marketing

OCTOBER 27, 2023

[Study] Analytics and performance measurement has seen the greatest increase in importance among the key marketing responsibilities of B2B marketers, followed by content development and distribution, with lead generation holding the third spot, according to newly-published survey data of interest to B2B marketers.

Trust Marketing 108

Trust Marketing Marketing Report B2B Marketing B2B 108

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. New to YouTube advertising? Why YouTube? YouTube is the world’s second largest search engine and second most visited site after Google. Source: HubSpot. The Bidding Process.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Digilant

APRIL 1, 2020

As Americans are staying home, they’re watching more and more videos on platforms like Netflix, YouTube, Hulu, and Amazon Prime Video. New to YouTube advertising? Why YouTube? YouTube is the world’s second largest search engine and second most visited site after Google. Source: HubSpot. The Bidding Process.

Youtube 52

Youtube Television marketing Mobile Advertising Click Rate 52

Marketing Insider Group

MARCH 16, 2023

Whether it’s through their massive YouTube library, engaging social media, or in-person sporting events, Red Bull has mastered the art of telling people how their product can make them feel — and making them want to experience it firsthand. People trust them more. By asking them to create it. The result?

Marketing Agencies 2 234

Marketing Agencies 2 Lead Ranking Content Work Management 234

ConvertKit

JUNE 10, 2020

Why you need to be using YouTube Analytics. How to access YouTube Analytics. Want YouTube insights? Special thanks to ConvertKit designer and resident YouTuber Charli for kindly donating her YouTube metrics for this post's screenshots. You can check out her YouTube channel right here ! Let's dive in!

Youtube 98

Youtube Advertising Channels Analytics Eye-Tracking 98

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. of the internet’s video traffic and boasts 2 billion users.

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Webbiquity

JUNE 20, 2023

This post explores five effective B2B video marketing strategies that can help you capture attention, deliver compelling messages, and generate demand for your offerings. #1 LinkedIn Live videos appeal to business users on the most popular professional social network.

Webinar Metrics 309

Webinar Metrics Demand Work Management Video Marketing 309

Optinmonster

APRIL 22, 2024

Want to learn how to generate leads with content marketing ? Smart marketers know that having a clear content marketing strategy is key to generating more leads. In this guide, I’ll show you how to generate leads with content marketing, even if you’re not seeing the desired results with it right now. The reverse is true, too.

Paid Content 94

Paid Content Lead Scoring Lead Ranking Sales Qualified Leads 94

Go Beyond SEO

APRIL 11, 2024

Facebook, Instagram, Twitter, and YouTube are popular choices that provide ample opportunities to engage and connect with customers. Utilizing customer testimonials Customer testimonials are a powerful tool to build trust and credibility. Leveraging social media for pest control is more than just posting occasional updates.

Social Media 78

Social Media Media Business Ideal Customer Profiles 78

Contently

FEBRUARY 22, 2023

Let’s explore three emerging video formats and how brands can integrate them into brand awareness and lead-generation campaigns. If executed well, video formats such as short-form, live streaming, and user-generated content can serve all stages of the marketing funnel. Ask users to keep it short and simple.

Top of Funnel 148

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 148

Marketing Insider Group

MAY 18, 2021

Quick takeaways: Employee content marketing can involve user-generated content, interviews, quotes, podcasts, and more. People don’t trust brands. HubSpot, for example, has a dedicated page called HubSpot Life where they share user-generated content on their team members: Instagram.

Content Marketing 277

Content Marketing Planning Webinar Metrics Content 277

Oktopost

NOVEMBER 22, 2023

And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. As new trends emerge and fade, marketing teams must be agile enough to adapt to different formats, user behaviors, and algorithms.

Social Media 117

Social Media Trends Media B2B 117

Binary Demand

MARCH 19, 2024

[ps2id id=’overview’ target=”/]Demand generation examples are the secret sauce for creating a buzz around B2B lead generation companies and captivating potential customers. Unlike lead generation, which focuses on quick wins, demand generation takes the scenic route, nurturing relationships for the long haul.

Demand Generation Agencies 98

Demand Generation Agencies Demand Generation Demand Examples 98

Navigate the Channel

JANUARY 8, 2024

In an era dominated by smartphones and constant connectivity, consumers expect instant access to information and seamless user experiences. SEO and SEM, data analytics, cross-channel consistency and user experience. Brands must maintain a consistent message and user experience across various platforms, ensuring a cohesive presence.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

SocialPilot

FEBRUARY 6, 2024

Enter “Influencer Marketing,” an effective way to reach your target audience and generate leads. In this competitive social media generation, authenticity and engagement are the two alphas of the game. Influencer marketing is the bridge to building trust, expanding your reach, and driving conversions like never before.

Statistics 99

Statistics Advertising Agencies Paid Search Agency Allocation 99

Go Beyond SEO

APRIL 10, 2024

Building a user-friendly website and leveraging social media platforms are important for reaching your target audience. Not only does it help you reach a wider audience, but it also establishes credibility and trust with potential customers searching for pest control services.

Marketing & Strategy 78

Marketing & Strategy Marketing Strategy Ideal Customer Profiles Marketing Analytics Tools 78

Velocity Partners

MARCH 13, 2024

OK, we don’t think generative AI is all bad: there are certainly efficiencies to be gained by letting AI do the boring bits — and we all need to get smart about using them or we’re doing whoever pays our bills a disservice. Search engines — and their users — are about to experience the Great Blanding. Will AI replace SEO?

SEO 86

SEO B2B Paid Search Agency Aggregators 86

Marketing Insider Group

OCTOBER 21, 2021

The second bug trend is AI-generated content. You may not know this but publications like the Washington Post and others have been using AI to generate templated content (think sports scores and highlights, or crime reports) for more than 2 years. We will begin to realize the opportunity of an AI-driven content marketing strategy.

Marketing AI 362

Marketing AI Marketing Budget Paid Search Agency Mobile Advertising 362

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube SEO. Not sure where to start?

Youtube 109

Youtube Paid Content Promotion Advertising Channels 109

Hubspot

APRIL 30, 2018

Remember those speech bubbles that used to pop up at the start of almost every YouTube video years ago? Even though those omnipresent bubble CTAs could get on your nerves, YouTube decided not to get rid of them entirely. Now, CTAs more seamlessly blend into videos, and provide a much better user experience. million subscribers.

Youtube 73

Youtube Advertising Channels Lead Scoring Lead Ranking 73

The Marketing Blender

MARCH 22, 2024

Whether it’s boosting brand awareness, generating leads, or improving conversion rates, setting clear and measurable goals is crucial. They often listen to podcasts or YouTube videos. Today, it’s popular to use AI to generate content. That’s a great way to help them start trusting YOU to be the one who helps them solve it.

Paid Content 97

Paid Content Sales Management B2B Marketing Marketing Strategy 97

Contently

JANUARY 20, 2023

It’s high time businesses tap into the power of user-generated content (UGC), a form of content marketing where your customers take center stage. Trust When it comes to making a purchase, trust is everything—and nothing builds trust quite like seeing a post from a friend or another customer praising a brand or product.

User-Generated Content 141

User-Generated Content PR Word of Mouth Viral Marketing 141

Optinmonster

FEBRUARY 27, 2024

You can chime in with helpful answers that will make Quora users want to follow your profile links back to your site. WPForms WPForms is a user-friendly form builder that lets you add simple but effective lead generation forms to your WordPress website. Sign-up forms are still an excellent and reliable lead generation tool.

Marketing Automation Services 86

Marketing Automation Services Budget Programs Tools Work Management 86

Optinmonster

MARCH 11, 2024

Adding social proof to your marketing campaigns can help you establish trust among your potential customers and increase sales. 88% of consumers trust user reviews as much as personal recommendations. Social proof is a marketing technique that you can use to earn the trust of potential buyers. Nudgify Evidence.io

Tools 68

Tools Work Management Marketing Management Best Practices 68