KoMarketing Associates

MAY 1, 2013

Last month, Content Marketing Institute (CMI) released its report , “B2B Software Content Marketing: 2013 Benchmarks, Budgets, and Trends – North America,” sponsored by the International Data Group (IDG). Webinars/webcasts (88%). YouTube (69% vs. 61%). B2B Industrial Marketing Trends: Recap of the GlobalSpec 2012 Report.

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

Leadspace

AUGUST 15, 2019

You focus on recent market events, emerging industry trends and the latest news. Business White Papers and Customer Case Studies. Business white papers and customer case studies provide substantial data to back up your claim and they are excellent ways of generating leads. Graphics are another fantastic tool.

Webcast 48

Webcast Business Case Studies Case Study 48

Content Standard

DECEMBER 9, 2014

Nielsen recently announced plans to begin reporting on Netflix’s and Amazon’s video-on-demand services in an effort to better track consumption trends in video content. Video only trails “in-person events” and “webinars/webcasts” by less than 10 percent.

Demand 40

Demand Video Marketing Webcast Paid Search Agency 40

Online Marketing Institute

DECEMBER 6, 2011

White Paper Library. 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]. Here is B2B Content Marketing: 2012 Budgets, Benchmarks and Trends. White papers (19% increase). Every social media channel is seeing increased adoption, often by 15-20%: YouTube: 47% increase.

Advertising Benchmark 40

Advertising Benchmark Budget Programs Marketing Report Statistics 40

Anything Goes Marketing

NOVEMBER 16, 2008

During my research, I stumbled upon a great article by the Canadian Marketing Blog called " 2009 B-to-B Demand Creation Trends " eh (Canadian joke). Here are my recommendations: Reuse your webinars. If you have run a live webinar, post the archived version on your website behind a form.

Lead Ranking 100

Lead Ranking Top of Funnel RSS Lead Nurturing 100

Buzz Marketing for Technology

JUNE 27, 2008

A Webcast with McGraw-Hill/Platts and the Industry Analysts at Outsell - June 17 at 11 a.m. Chuck will discuss the role of vertical search in the publishing and information industry, vertical search trends and recommended strategies. FAST White Paper. Find out more and download the paper today. Web Advertising.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Webbiquity

NOVEMBER 12, 2013

e-Strategy Trends ). There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100