The Effective Marketer

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Marketing Charts and Trends « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Charts and Trends With an impressive collection of charts, HubSpot released The Marketing Data Box. Get it for free either in PDF or PPT format. United States License.

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Magic Quadrant or Magic Numbers? A Judge Will Decide. « The.

The Effective Marketer

Big companies all turn to Gartner’s reports to help them on emerging trends and technologies. Gartner Group is known in the technology industry as a heavyweight analyst group that influences a lot of purchasing decisions. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

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The Challenges in Adoption of Marketing Technology « The Effective.

The Effective Marketer

Not a new trend, but rather a need that has ben greatly amplified by the prevalence of social media channels which in turn is making companies look for technology solutions. The goal is to make use of cross channel marketing strategies to target the customer at the right moment and influence purchase decisions. United States License.

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The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

Yes, looking at different email marketing metrics is good to give you and your team an overall sense of how others are doing and also to spot trends but you should set your goals based on your overall objectives and historical performance. Instead of asking how to match the industry averages, ask instead: How can we improve deliverability?

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Survey Highlights Email Marketing Effectiveness and ROI

The Effective Marketer

A recent research survey, Email Marketing Industry Census 2012 , conducted by eConsultancy and sponsored by Adestra sheds some light into how email marketing is being used and trends facing email marketing as an industry.

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The Enemy of Productivity

The Effective Marketer

If you are anything like the typical worker, you can probably list a few things you’ve accomplished such as: read emails responded to emails sent emails deleted emails See a trend here? If sometimes it feels like email is running your day, then you are not alone. United States License.

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Why Timely Content Always Wins

The Effective Marketer

The hot topic is not necessarily something you actually need to do right now, but is top of mind, it will get looked at because is part of the trend. Or maybe there’s this new methodology everyone is talking about.