Paul Gillin

FEBRUARY 24, 2011

Blogs Are the New Trade Shows. Contributions to the company’s social media programs potentially reach a much larger audience than a presentation at a trade show. They go to the trade show because that’s what’s always been done. A couple of hours of media training does wonders.

Trade Show 50

Trade Show Youtube Statistics Social Media 50

Paul Gillin

AUGUST 4, 2016

Ken Bungarda (T – 49ers) developed trading software for commodities traders and is now building a hedge fund. Todd Scott (DB – Vikings, Buccaneers and Chiefs and a Pro Bowler) runs a real estate services company with 50 properties under management.

Class 50

Class Work Management Marketing Management Press 50

Paul Gillin

JUNE 17, 2010

Hansen and colleagues Jeff Sullivan, Kong Yang and Dennis Smith are celebrities of sorts in the community of enterprise customers, who frequently seek them out for meetings at trade shows and during visits to the company’s executive briefing center.

Enterprise Management 50

Enterprise Management B2B Marketing Rules B to B 50

Paul Gillin

OCTOBER 21, 2010

Feature-wise, the apps don’t hold a candle to Microsoft Office, but the collaborative convenience is often worth the trade-off. My last two books have been written with co-authors, and Docs enabled us to share and edit each other’s work without the nightmare of version control.

Product 50

Product Co-Registration Webcast Work Management 50

Paul Gillin

MAY 27, 2010

Online friends frequently become real ones when they arrange meet ups at trade shows and events. . “Community isn’t just about discussing products but about getting to know each other and making friendships,&# says Nicholas Tolstoshev, a Spiceworks community manager.

Communities 50

Communities B2B Work Management Marketing Management 50

Paul Gillin

APRIL 10, 2013

Brill’s engaging and readable book is aimed at product managers, those corporate jacks of all trades who fret about everything from market research to customer support. That seems funny today, but at the time it was a bold test of new management principles that challenged IBM’s 100-year-old prohibitions against individual expression.

Blogger 50

Blogger Opt-in Guidelines Social Media 50

Paul Gillin

JUNE 9, 2010

Online friends in B2B communities frequently arrange meet ups at trade shows and events. . “Community isn’t just about discussing products but about getting to know each other and making friendships,&# says Nicholas Tolstoshev, a Spiceworks community manager.

Social Networks 50

Social Networks Work Management B2B Marketing Management 50