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Beyond Events & Trade Shows: Affiliate & Referral Marketing Strategies for SaaS [PART 2]

SmartBug Media

If you’ve read part one of this two-part blog series, you’ve learned that the ability to connect with leads, acquire customers, and build your brand does not go away when trade shows and events go virtual—or are canceled altogether. Determine which of these is most important and how much spend you’re willing to devote.

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4 Tactics for Your 2024 Facility Service Marketing Plan

sagefrog

Leverage Trade Shows Another source of marketing that tends to be effective for facilities services businesses is trade shows. That’s because networking at trade shows allows you to interact directly with buyers, publications, and influential business leaders. Contact us today to learn more.

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Cultivating Quality Interactions on the Event Show Floor

Lead Liaison

If they know how good you are at taking care of them, the positive experience will provide an opportunity for future word of mouth referrals. Customers come to trade shows for the opportunity to have conversations and understand more about certain products and services offered by exhibitors. 6: Have fun!

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Using Email to Get the Most of Your Events

Lead Liaison

If you’re using a Universal Lead Capture platform such as Lead Liaison , you can ask them if they want the documents immediately, at the end of the day, or after the show, or any other time frame as a qualifier for sending the email. On average, trade show attendees spend 8.3 End of Show.

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B2B Lead Generation Blog: Word-of-mouth marketing gets BtoB people buzzing

markempa

I wrote a post a while back you might want to check out, " Word of Mouth Marketing relies on reputation not branding. I wrote a post a while back you might want to check out, " Word of Mouth Marketing relies on reputation not branding." BtoBOnline Link: Word-of-mouth marketing gets people buzzing.

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5 ways to promote your promotional products

Biznology

Why just use them as giveaways at a trade shows and events? Take these with you and hand out to local target audiences, other businesses, or give to friends for some great word-of-mouth marketing. When you invest in promotional products, you want to make the most of them. Promote your promotional products on your website.

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B2B Lead Generation Blog: How to leverage word of mouth for more leads

markempa

« Velocity of Lead Follow-Up Is Critical To Winning the Complex Sale | Main | B2B Lead Generation Blog Nominated for MarketingSherpas 2005 Readers Choice Blog Awards » How to leverage word of mouth for more leads I liked this post by Joe Cullinane, author of 21st Century Selling , over at his WOMP blog. Be visable.