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5 ways to promote your promotional products

Biznology

Why just use them as giveaways at a trade shows and events? Put a landing page URL on your promotional products. The way to help solve this issue is to put a unique landing page URL on your promotional products. When you invest in promotional products, you want to make the most of them.

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Best practices for using social media at a trade show

Integrated B2B

With exhibits to design and logistics to plan, it’s easy to see why so many trade show marketers neglect social media. Budgetary concerns and tough sales targets make it easy to write off social media marketing as an ‘optional extra’ for a trade show. Social media and trade shows, however, can work together very well.

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6 Benefits of Using QR Codes

Lead Liaison

For example, scanning a QR code with your phone might open a URL in your phone’s web browser. To see how Lead liaison’s growing library of digital activations (games) , universal lead capture, and reward-based solutions can help your company generate more leads at your trade shows, contact us today!

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Think Outside the B2B Trade Show Booth

MLT Creative

Here’s a quick B2B case study outlines how we helped our client turn another trip to a trade show into an opportunity to generate leads by integrating outbound tactics with their inbound marketing program. Promote before, during and after the show. Expand our reach to non-attendees.

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Seven Ways to Use Your UVP and Brand Messaging

Webbiquity

That, along with PR contact information and your website URL. Employees should know a shorthand version of your core message (what you do, who you do it for, and what sets your company or product apart) to use verbally in situations like business events and trade shows. Directory Listings and Buyers Guides.

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How to Create a NFC Scavenger Hunt at your Next Event

Lead Liaison

How to Create a NFC Scavenger Hunt at your Next Event Organizers managing conference events, trade shows, association events, VIP experiences and more are continually seeking ways to drive engagement at their events. Scavenger hunts are a perfect way to not only drive engagement, but deliver ancillary benefits along with it.

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Post-Event Follow-Up: Tips for Nurturing Virtual Event Leads

Marketing Insider Group

You can retain the URL and design of the event page for post-event purposes as well. Jordan Schwartz is president and co-founder of Pathable, an event app and website platform for conferences and trade shows. Post-event Content. Prepare additional content to share with your attendees after your virtual event.