LeadSloth

SEPTEMBER 24, 2009

I’d love to hear your tips to get started with marketing automation: please let me know in the comments. In this post I’ve only mentioned a couple of speakers, but all speakers brought up very relevant issues, and creative solutions to common marketing problems.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Automation Sales Qualified Leads 100

LeadSloth

NOVEMBER 16, 2010

Almost 30 people showed up for the first two Marketing Automation Monday meetups in San Francisco and Palo Alto. The topics for these meetings was drip campaigns and lead nurturing. Lots of good ideas and best practices were exchanged, and I wanted to give you a quick summary in this blog post. Database Segmentation.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Automation Marketing Management 100

LeadSloth

JANUARY 14, 2010

4 Tips for Successful Lead Scoring. 7 Tips to Sell Sales on Lead Scoring. Tips for Creating Better Lead Nurturing Content. 10 Tips for a Successful Newsletter. I also wrote a couple of posts that focus on Lead Scoring: Lead Scoring 101. Elaborating on the Lead Scorecard. The Four Dimensions of Lead Scoring.

Marketing Automation 100

Marketing Automation Automation Lead Scoring Lead Ranking 100

LeadSloth

APRIL 29, 2009

Pardot’s corporate blog has practical tips for email marketing, landing pages, search engine optimization and marketing automation. Reachforce publishes almost daily Lead Generation tips. Pardot Corporate Blog and Adam Blitzer’s B2B Marketing ROI blog. Marketing VP Adam Blitzer posts less frequently but goes more in-depth.

Demand Generation 100

Demand Generation Marketing Management ReadyContacts Marketing Automation Services 100

LeadSloth

JULY 23, 2010

In 30 minutes you will get practical tips that can result in conversion improvements ranging from 20% to 400%. Do I segment my database by title, influence, industry, or something else? Which personas should I develop? How can I develop an insightful persona quickly? I have created segments & personas, what now? I hope you can make it!

Segmentation 100

Segmentation Webinar Metrics Conversion Lead Nurturing 100

LeadSloth

AUGUST 23, 2010

Visit this registration page to get the discount » Tip: if you're coming to the San Francisco summit and you like affordable and delicious Thai food, check out Siam Thai : it's inside the Parc 55 hotel where the conference takes place. Normally the event is $1,695, regular discount is $200, but you get an extra $500 off.

Enterprise Management 100

Enterprise Management B2B Marketing Marketing Management B2B 100

LeadSloth

OCTOBER 28, 2010

Would you like to meet up with fellow Marketing Automation professionals to exchange tips and best practices? Join us at Marketing Automation Monday for an informal panel discussion on using drip marketing to find more qualified leads and for networking with other like-minded marketers.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Automation Marketing Management 100