Expert Take: Approaching Convergent TV Advertising in its Most Dramatic Season Yet
QuanticMind
MAY 25, 2023
At the same time, there’s massive churn happening across the industry in terms of personnel. As to how these changes will impact their advertising businesses, there’s a whole lot of uncertainty—both in the short and long term. On YouTube TV, for example, consumers can click to get more information on each ad as it pops up.
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