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| Page 1 of 25 | Previous | Next | CUSTOMER EXPERIENCE MATRIX MAY 18, 2010 CMO Survey: Measurement Isn't Our Top Priority I’ve spent a lot of time looking at surveys to understand marketers’ priorities. The survey seems nice and simple: three questions with five answers each, and the answers contain similar categories. Tags: marketing measurement marketing priorities cmo surveys The results are the most puzzling yet. | MARKETING GENIUS BLOG MAY 3, 2010 Survey Reveals that B2B Marketers Struggle with an Evolving Role B2B Marketer Skills Survey. Today we unveiled the results of the first annual B2B Marketer Skills Survey , a study that examines the challenges facing marketers and how their position is evolving in the enterprise. The survey validated some long-held beliefs? marketers are challenged to do more with less? Tweet This! Digg this! | | | | | |
| | | | | FOLLOW THE LEAD JULY 22, 2010 Survey: Quality (not quantity) of leads Job One for marketers Nearly a third (31%) of marketing executives in the manufacturing sector reported an increase in their marketing budgets compared with 2009, according to the GlobalSpec Industrial MarketingTrends Survey. According to the survey, 74% of respondents stated that customer acquisition or lead generation is their primary marketing goal(s). | | | | | | | |
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FOLLOW THE LEAD | THURSDAY, JULY 22, 2010 Survey: Quality (not quantity) of leads Job One for marketers
Nearly a third (31%) of marketing executives in the manufacturing sector reported an increase in their marketing budgets compared with 2009, according to the GlobalSpec Industrial MarketingTrends Survey. According to the survey, 74% of respondents stated that customer acquisition or lead generation is their primary marketing goal(s). MORE >> -
MARKETING EDGE | THURSDAY, APRIL 14, 2011 And the Social Media Marketing Survey Says…
Time 22:10 I usually don’t budge on surveys, most of them are a dime a dozen and an often used way to get a little PR. This Social Media Marketing survey from Social Media Examiner caught my eye. Time 22:10 I usually don’t budge on surveys, most of them are a dime a dozen and an often used way to get a little PR. MORE >> -
 Survey results: marketing automation drives improved business results
A March 2011 survey conducted by Patricia Seybold Group and Information Technology Services Marketing Association (ITSMA) found a correlation between leadership in data-driven marketing and increased sales productivity as well as improved market share over a two year period. Pretty exciting results! MORE >> -
 Top 5 Social Media Challenges in B2B Marketing (Survey)
We are conducting a survey of B2B marketing professionals. Here is a summary of the top-5 challenges the survey identified so far (n = 253). 40 percent of survey participants selected (4) coordination of social media activities as a challenge, and 33 percent found that (5) keeping track of conversations is an issue. MORE >> -
DIANNA HUFF - B2B MARCOM | SUNDAY, DECEMBER 4, 2011 Please Take My Blog Survey
Help me help you by taking my blog survey. TAKE THE SURVEY! did a survey very similar to this one for my e-newsletter and was rather surprised at the responses. Survey respondents said, “We want it on Wednesdays!” Tweet I’ve been blogging since 2006. It will take just a couple of minutes. MORE >>
- 7 Critical Steps to Getting Effective Survey Results SAVVY B2B MARKETING | MONDAY, DECEMBER 14, 2009
- Social media benchmark survey FOLLOW THE LEAD | MONDAY, NOVEMBER 8, 2010
- CMO Council: CMOs and CIOs Are Not Aligned CUSTOMER EXPERIENCE MATRIX | THURSDAY, OCTOBER 21, 2010
- PR And Social Media Survey: Mixed Findings For 2011 SOCIAL MARKETING FORUM | MONDAY, DECEMBER 20, 2010
- Survey Says: Email Provides the Perfect Direct Response Test Kitchen. FIFTH GEAR ANALYTICS | WEDNESDAY, JULY 21, 2010
- Survey Results: Improving Content Marketing is the #1 Priority for 2012 Lead Generation. NUSPARK | SATURDAY, FEBRUARY 4, 2012
- What B2B Marketing Tactics Are Up, Down, Flat? (Survey Sneak Peek) EVERYTHING TECHNOLOGY MARKETING | SATURDAY, JUNE 19, 2010
- 2011 Marketing Automation Survey Results: Marketing Automation Achievements and Priorities LOOPFUSE | THURSDAY, JULY 21, 2011
- 2011 Marketing Automation Survey Results: Barriers to Marketing Automation Adoption LOOPFUSE | FRIDAY, AUGUST 5, 2011
- Want happier customers? Survey your house email list B2B WEB STRATEGY | TUESDAY, NOVEMBER 2, 2010
- Chart of The Week: The Skills of a Modern Marketer MARKETING GENIUS BLOG | WEDNESDAY, MAY 19, 2010
- Survey Shows Online Customer Engagement is Essential MARKETING INTERACTIONS | SUNDAY, NOVEMBER 30, 2008
- Using the Survey to Build Customer Engagement in Neolane INSIGHTIQ BLOG | WEDNESDAY, JANUARY 25, 2012
- OneSource Survey: Salespeople Accept Value of Leads from Marketing CUSTOMER EXPERIENCE MATRIX | TUESDAY, APRIL 20, 2010
- Chart of the Week: Show Me the Money! MARKETING GENIUS BLOG | MONDAY, JUNE 28, 2010
- The Problem with Surveys is All Those Damn Questions B2B MARKETING UNPLUGGED | WEDNESDAY, JANUARY 26, 2011
- 2011 Marketing Automation Survey Results Are In! LOOPFUSE | THURSDAY, JUNE 2, 2011
- Advanced Techniques that Takes Email to the Next Level MARKETING GENIUS BLOG | WEDNESDAY, JULY 7, 2010
- Savvy Speaks: Surveys Says.?!? SAVVY B2B MARKETING | WEDNESDAY, DECEMBER 7, 2011
- Is B2B Marketing Ready for Social Media? Take the Survey to Find Out. EVERYTHING TECHNOLOGY MARKETING | THURSDAY, JUNE 10, 2010
- CSO Insights: Take survey, get back great data FOLLOW THE LEAD | MONDAY, OCTOBER 25, 2010
- Survey: 71% of CMOs Feel Unprepared For Today’s Market B2B MARKETING INSIDER | THURSDAY, OCTOBER 13, 2011
- Chart of the Week: Is a Marketer’s Compesation Tied to Revenue? MARKETING GENIUS BLOG | WEDNESDAY, MAY 5, 2010
- Content Marketing Budgets Increasing B2B MARKETING BLOG | FRIDAY, FEBRUARY 26, 2010
- Benefits of Online Surveys for B2B Marketers MODERN B2B MARKETING | MONDAY, APRIL 18, 2011
- You Have No Metrics for B2B Social Media Measurement? (Survey Sneak Peek) EVERYTHING TECHNOLOGY MARKETING | TUESDAY, JUNE 22, 2010
- Why Marketers Invest in Technology: Survey Results MARKETING TO BUSINESS EXECUTIVES BLOG | TUESDAY, MAY 10, 2011
- Take the 2011 B2B Content Marketing Survey EVERYTHING TECHNOLOGY MARKETING | MONDAY, APRIL 4, 2011
- Survey Suggests Marketers Are Moving from Paid to Social Media CUSTOMER EXPERIENCE MATRIX | MONDAY, OCTOBER 26, 2009
- Email campaigns should be the start of the conversation FOLLOW THE LEAD | WEDNESDAY, NOVEMBER 10, 2010
- Take the Survey: B2B Marketing Trends in 2012 EVERYTHING TECHNOLOGY MARKETING | WEDNESDAY, NOVEMBER 16, 2011
- Managers Say the Majority of Information Obtained for Their Work Is Useless, Accenture Survey Finds BUZZ MARKETING FOR TECHNOLOGY | THURSDAY, JULY 24, 2008
- Savvy Survey - Who are all these experts? SAVVY B2B MARKETING | MONDAY, JUNE 27, 2011
- ExactTarget Survey: Lack of Skills Slows Growth of Digital Marketing CUSTOMER EXPERIENCE MATRIX | MONDAY, FEBRUARY 8, 2010
- Survey Highlights Contradictions for B2B Marketers MARKETING INTERACTIONS | WEDNESDAY, MAY 5, 2010
- New CMO Survey Reports Marketing Spending to Rise HUBSPOT | TUESDAY, AUGUST 31, 2010
- Who owns your brand? B2B brand perceptions research THE B2B RESEARCH BLOG | FRIDAY, MARCH 16, 2012
- The Emotion found in Social Data BUZZ MARKETING FOR TECHNOLOGY | WEDNESDAY, MAY 9, 2012
- IBM Global Survey: CMOs Need to Boost Influence in the Enterprise MODERN B2B MARKETING | WEDNESDAY, OCTOBER 19, 2011
- Survey: 0% of Internet Users Would Pay for Twitter HUBSPOT | TUESDAY, JULY 27, 2010
- 2011 Marketing Automation Survey Results: Motivated to Automate LOOPFUSE | THURSDAY, JULY 14, 2011
- Savvy Survey - Do you repurpose content from other blogs? SAVVY B2B MARKETING | MONDAY, JUNE 13, 2011
- Survey Your B2B Clients on a Regular Basis | Marketri MARKETRI | TUESDAY, DECEMBER 21, 2010
- The Content Marketing Sweet Spot CONTENT MARKETING FOR BI | TUESDAY, AUGUST 31, 2010
- 2011 Lead Management Optimization Survey shows less focus on branding, more on customers MODERN B2B MARKETING | FRIDAY, JULY 29, 2011
- It’s All About the Landing Page THE EFFECTIVE MARKETER | MONDAY, SEPTEMBER 12, 2011
- How are Alinean-powered diagnostic assessment tools different than survey-powered tools? THE ROI GUY | WEDNESDAY, SEPTEMBER 14, 2011
- Survey Looks At ROI Of Web Site, Email, Mobile And Social: Comments And Context SOCIAL MARKETING FORUM | FRIDAY, DECEMBER 24, 2010
- Got an Email Newsletter List? Why Not Take a Survey? SAVVY B2B MARKETING | MONDAY, SEPTEMBER 20, 2010
- More Surveys Agree: Web and Non-Web Data Must Be Integrated CUSTOMER EXPERIENCE MATRIX | TUESDAY, SEPTEMBER 29, 2009
- The seven R’s of thought leadership THE B2B RESEARCH BLOG | FRIDAY, JANUARY 13, 2012
- Yes! You Can Afford to Do The Research That Lets You Understand Your Customers CONTENT MARKETING TODAY | THURSDAY, OCTOBER 22, 2009
- Savvy Toolkit - Take a B2B Demand Gen Survey SAVVY B2B MARKETING | TUESDAY, APRIL 19, 2011
- How Long Should a Marketing Survey Be Online? HUBSPOT | THURSDAY, FEBRUARY 17, 2011
- Google Survey Says Marketers Should be Ga-Ga for Smartphone Growth SOCIAL MARKETING FORUM | SUNDAY, MAY 1, 2011
- New DemandGen Report Survey Reveals Tips for Using Content to Connect with Buyers FUNNEL FOCUS | MONDAY, AUGUST 29, 2011
- Survey Says…Case Studies Still Influential in B2B Tech Purchases STORIES THAT SELL | THURSDAY, OCTOBER 13, 2011
- Share Surveys of B2B Social Media Usage with Caution SOCIAL MEDIA B2B | MONDAY, OCTOBER 18, 2010
- Survey Completion Rate vs. Number of Questions [New Data] HUBSPOT | MONDAY, DECEMBER 20, 2010
- Survey Offers Hope that Social Media Enthusiasm Will Soon Spread to B2B Companies B2B MARKETING BLOG | THURSDAY, MARCH 3, 2011
- LeadSloth Marketing Automation Blog – Survey Results LEADSLOTH | THURSDAY, SEPTEMBER 24, 2009
- New Chart: Survey Says Inbound Marketing Budgets on the Rise HUBSPOT | TUESDAY, APRIL 27, 2010
- Survey Request: Presentations and Social Media HUBSPOT | MONDAY, JUNE 7, 2010
- Engaging Content is Key to Content Marketing Success? TOM PISELLO | MONDAY, AUGUST 9, 2010
- Online content preferences of B2B technology buyers – research B2B WEB STRATEGY | THURSDAY, NOVEMBER 4, 2010
- Surveys Show ‘Social Business’ Concept Gaining Traction PAUL GILLIN | WEDNESDAY, NOVEMBER 16, 2011
- More evidence that give-to-get is the key to success REPUTATION TO REVENUE | THURSDAY, DECEMBER 3, 2009
- Survey Reveals Mobile Email Trends: Where Is Your Subscriber? SOCIAL MARKETING FORUM | FRIDAY, DECEMBER 10, 2010
- Survey Looks for Hostility to Behavioral Targeting, and Finds It CUSTOMER EXPERIENCE MATRIX | FRIDAY, OCTOBER 9, 2009
- What Should LeadSloth Write About? LEADSLOTH | TUESDAY, SEPTEMBER 8, 2009
- Survey Finds Growth in Pipelines and Sales Cycles for B2B Lead. INDUSTRIAL MARKETING TODAY | TUESDAY, MAY 11, 2010
- Survey Says…Tech Buyers Read and Forward White Papers SAVVY B2B MARKETING | MONDAY, SEPTEMBER 28, 2009
- SugarCRM Reveals Results of 2010 Social CRM Survey SALES INTELLIGENCE VIEW | TUESDAY, JANUARY 18, 2011
- When Should You Really Think About Marketing? LEAD VIEWS | FRIDAY, NOVEMBER 18, 2011
- Belgian Marketing Professionals Waffle on Social Media SOCIAL MARKETING FORUM | MONDAY, MAY 2, 2011
- From Marketing to Business Metrics: a Thought Leader Interview with Susan McKittrick MODERN B2B MARKETING | THURSDAY, JUNE 2, 2011
- Need to Drive Leads? Try These Traditional Tactics Now B2B MARKETING INSIDER | FRIDAY, JUNE 18, 2010
- When Bad Assumptions Happen to Smart Marketers B2B MARKETING UNPLUGGED | MONDAY, JUNE 21, 2010
- Survey: For Active Sales Professionals Only JILL KONRATH'S FRESH SALES STRATEGIES BLOG | WEDNESDAY, MAY 12, 2010
- Distributor Survey Shows Online Training from Manufacturers Helps. TRADESMEN INSIGHTS | WEDNESDAY, MAY 19, 2010
- That's John Doe to You DIGITAL B2B MARKETING | THURSDAY, MARCH 24, 2011
- Tom Pisello: The ROI Guy: Tech Marketers May Need to Rethink. TOM PISELLO | FRIDAY, OCTOBER 22, 2010
- Tom Pisello: The ROI Guy: Tech Marketers May Need to Rethink. THE ROI GUY | FRIDAY, OCTOBER 22, 2010
- Have You Surveyed Your Customers to See the Best Way to Get Them Info? TRADESMEN INSIGHTS | TUESDAY, DECEMBER 21, 2010
- INFOGRAPHIC: Twitter User Demographics CLIENT BRIDGE | MONDAY, JULY 18, 2011
- Survey: Cell Phones in Class a Bad Idea SOCIAL MARKETING FORUM | THURSDAY, FEBRUARY 24, 2011
- Your Business and the Web: Getting Better? WRITING ON THE WEB | TUESDAY, JUNE 29, 2010
- Who Tweets? Survey Says Twitter Use Up More Than 60 Percent B2B MARKETING INSIDER | THURSDAY, JUNE 2, 2011
- New research shows super-high B2B adoption of social media B2B WEB STRATEGY | THURSDAY, JUNE 2, 2011
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