Biznology

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21 stats show CMOs leap before they look at ROI

Biznology

Here are 21 stats that show most CMOs leap before they look at ROI. 91% of senior marketers believe successful brands use customer data to drive marketing decisions; yet, 39% say their own company’s data is collected too infrequently or not real-time enough to be useful (source: BRITE Study). source: BRITE Study).

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?????????SEO Copywriting Buzz: Part 2

Biznology

Have you read studies recommending your blog posts should be around 2,000 words and thought, “How can I write THAT MUCH BLOG CONTENT all the time?” The “real deal” with expert studies. It’s true that the “word count experts” don’t pull their stats out of the air. Here’s why.

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Keep consumers clicking on your online videos

Biznology

Consider these stats: 65 percent of consumers are visual learners and the brain processes visual data 60,000 (!!!) On the surface, it would seem like shorter videos would see higher completion rates than long-form ones, but the stats do not back that up. times faster than text alone. million words, according to Forrester Research.

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Include video content in your buyers’ journey

Biznology

In June 2014, Aberdeen Research published a study called “Analyzing the ROI of Video Marketing.” The study proved how powerful video content marketing is to core marketing objectives. Two of the stats revealed. Customer case study videos that showcase the problem, solution, and benefit– just like you do on paper.

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How customer experience supports brand loyalty through relationships

Biznology

We’ve all heard and read a lot about customer experience recently and how the study of and practice of CE Marketing has become an area of specialization and innovation. It’s time to take the wheel, even if you’re not into cars.

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8 Video Marketing Statistics You Should Know for 2020

Biznology

Here are eight video marketing stats for you to keep in mind: 92% of Marketers Say Video Is an Important Part of Their Strategies. However, looking for relevant stats that illustrate the potential payoff of the promotional method should help you feel more confident. that way in the study.

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Is the CMO becoming the Chief Collaboration Officer?

Biznology

Studies show that 71% of people are more likely to purchase based on social media referrals (Source: Hubspot). Here are some stats to show the results of improved marketing collaboration: B2B organizations with tightly aligned sales and marketing operations achieved 24% faster 3-year revenue growth, and 27% faster 3-year profit growth.

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