Marketing Insider Group

FEBRUARY 23, 2021

Case studies help you build a story around your customers, products, and services. Case studies are one of the most powerful forms of content to have in your marketing repertoire. Case studies can help your business generate leads, educate consumers, boost your credibility, and display your success. Source: BrightLocal.

Case Studies 281

Case Studies Case Study Studies Top of Funnel 281

BOP Design

SEPTEMBER 7, 2021

We may not have all the answers, but we’ve done some research, called on some great sources, and compiled a list of B2B marketing stats for 2022 and beyond. If you need to convince your C-suite or manager to set aside money, time, or other resources for your B2B marketing efforts, these stats should help. Source: HubSpot).

Stats 105

Stats Work Management B2B Marketing Marketing Management 105

Sword and the Script | B2B

MARCH 26, 2024

Comment: This finding has shown up in the study in prior years as well. Comment: It’s important to realize these stats could go either way. 43% said it “offers concrete guidance and case studies.” Third, they want to know the vendor is capable of solving their problem for them (guidance and case studies). >>>

B2B Thought Leadership 84

B2B Thought Leadership Thought Leadership Studies B2B 84

SEMrush

MAY 3, 2019

SEMrush has conducted the first display advertising study for ecommerce businesses on the market. Research is based on over 40 million impressions from the top Google Display Network (GDN) ecommerce advertisers, and 23 million impressions from the top GDN ecommerce publishers. We have uncovered insights you need, so keep reading.

Display 100

Display Studies Advertisements Advertising 100

Webbiquity

APRIL 10, 2018

Here are half a dozen insights from 27 B2B marketing stats facts compiled from recent studies, plus one key conclusion no B2B marketer will want to miss. And case studies are the type of content technical professionals value most. 1: A Spectacular Springtime of Stats, Facts and Insights About Digital Marketing. #2:

Marketing AI 243

Marketing AI Enterprise Management Stats Marketing Management 243

Sprout Social

APRIL 22, 2021

However, in order to know if TikTok makes sense for your brand , you need to understand some basic TikTok stats such as demographics and user behavior that can inform what opportunities exist for your brand. Studies show that TikTok users are spending around 858 minutes a month and 46 minutes a day scrolling through videos on the app.

Stats 140

Stats Planning Paid Search Agency User-Generated Content 140

Content4Demand

JANUARY 27, 2021

It’s easy to take the deceptively simple case study format for granted. Case studies play a valuable role in your content library. Standout case studies are concise, so you can’t waste words on tangents that don’t support your key points. Powerful stats will jump off the page and support the story you’re telling.

Case Studies 100

Case Studies Case Study Studies Stats 100

Vidyard

FEBRUARY 19, 2020

Case study videos are powerful tools for businesses looking to attract new clients and drive revenue. By using video, you add a personal element that’s difficult to achieve with a traditional, text-based case study. When properly executed, a case study video showcases the value of your work and helps grow your business.

Case Studies 147

Case Studies Case Study Studies Video Marketing 147

LeanData

FEBRUARY 4, 2022

Studies repeatedly show the majority of buyers are now deep into the Consideration phase of their buying journeys before they ever engage with a seller. 10 Speed to Lead Stats All Revenue Teams Should Know. The post Top 10 Speed to Lead Stats All Revenue Teams Should Know appeared first on LeanData.

Stats 98

Stats Sales Qualified Leads Marketing Analytics Tools Leads 98

Sprout Social

SEPTEMBER 14, 2020

As your team starts looking to the future, here are five key stats from the 2020 Sprout Social Index that you need to keep top of mind when marketing in 2021. One Gartner study found customers are more likely to stick with brands long-term when their service expectations are met.

Stats 145

Stats Marketing & Strategy Marketing Strategy Planning 145

Hubspot

APRIL 5, 2023

You’ll also need a thorough knowledge of sales trends and stats to succeed. With a modest, go-get-'em attitude, you can learn the stats you need to know to anticipate what a career in sales has in store for you. Explore different salary stats (as of 2023) that different sales positions provide and what skills these roles require.

Stats 78

Stats Enterprise Management Work Management Marketing Management 78

ClearVoice

JULY 6, 2021

As you delve into the outlined stats below, you will come away with a better understanding of the importance of video in your own marketing efforts. Content marketing video stats. YouTube video stats. Instagram video stats. Facebook video stats. TikTok video stats. 50+ eye-opening video marketing statistics.

Stats 98

Stats Video Marketing Planning Emarketing 98

Sprout Social

MAY 10, 2019

As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own. A study using eye-tracking technology found that YouTube ads hold visual attention 62% of the time, compared to 45% of TV ads.

Youtube 110

Youtube Stats Paid Content Marketing Strategy 110

Contently

FEBRUARY 4, 2020

As a former full-time freelancer who still freelances for publishers like Fast Company, two of those stats stood out to me. The post Study: 88% of Creative Freelancers Oppose AB5. What we found: 88 percent oppose the 35-submission limit. 75 percent prefer freelancing to a full-time job.

Creativity 199

Creativity Studies Classified Ads Storytelling 199

ClearVoice

DECEMBER 13, 2018

The post Focus Group on Must-Know Instagram User Behavior Stats [Data Study] appeared first on ClearVoice. There is great content to be shared, but the key to understanding what to share and post is first to comprehend the data behind your Instagram user’s behavior.

Focus Group 79

Focus Group Stats Studies Profiling 79

Sprout Social

APRIL 19, 2019

Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats. Facebook publishing stats. Facebook demographic stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Hubspot

JANUARY 27, 2020

In fact, a Deloitte study found that a growing number of private companies are more heavily prioritizing emerging technology and hiring talent in their annual budgets. In fact, a Deloitte study notes that many marketing firms are ramping up their information technology processes because of it. In a 2018 study based in the U.K.

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Hubspot

FEBRUARY 3, 2020

To help you build a buyer persona for potential Gen Z customers, I've compiled a list of stats that highlight Gen Z's unique qualities, behaviors, and motivations. 52 Gen Z Stats to Know in 2020. General Stats. Defy Media Study published by Variety). 2019 Yellow Recruiting Study ). 2019 Yello Recruiting Study ).

Stats 101

Stats Work Management Buyer Personas Mobile Marketing 101

Moz

FEBRUARY 4, 2021

Posted by Zoe.Pegler Winning the featured snippet for a target keyword means increased traffic to that page , and you can use STAT to achieve those wins. Today I'm going to be showing you how to use STAT to identify featured snippet opportunities. Upload keywords to STAT and filter. Video Transcription.

Stats 56

Stats Features Long Tail Marketing Lead Scoring 56

Webbiquity

JULY 18, 2023

This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. While the entire study is worth a read, here are three key takeaways plus a few other points of interest from the State of Marketing report. ” Only 29%?! That doesn’t sound right.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Hubspot

MAY 28, 2020

To get you started on your LinkedIn research, here are 24 need-to-know stats about the platform's audience, growth, and most common marketing tactics. LinkedIn Stats to Know in 2020. General LinkedIn Stats. In Q2 of 2020, LinkedIn revenue increased 21 percent year-over-year ( LinkedIn ). In 2019, LinkedIn made more than 6.8

Stats 101

Stats Linkedin B2B Thought Leadership Paid Search Agency 101

Hubspot

DECEMBER 5, 2019

To keep you informed and help you make strategic social media decisions, here's a list of 30 helpful and intriguing Reddit stats related to the company, its user base, and what it takes to engage audiences on the platform. General Stats. In a 2019 study of 60,000 Reddit posts, those between 60 and 80 characters get 8,600 upvotes.

Stats 98

Stats Mobile Advertising Internet Marketing Mobile Marketing 98

Sprout Social

JANUARY 27, 2020

Here’s five stats to get you fired up about social media marketing for your software company. . Testimonials and case studies that highlight customer success build trust and favorability among new leads. Armed with these stats and findings, refine your social strategy, go out there and let your software shine. Not convinced?

Social Media 101

Social Media Stats Software Social Marketing 101

Unbounce

DECEMBER 10, 2018

To paint a picture of why load time is so essential , we’ve collected seven stats about page speed. When Akamai studied how mobile load times affected a client’s conversions, they discovered that 2.4 This stat shows that something like a slow loading site can easily turn visitors away—sometimes for good. during a 30-day span.

Stats 111

Stats Landing Pages Mobile Marketing Conversion Rate 111

SEMrush

OCTOBER 11, 2019

Google Display Network is one of the most influential and profitable digital marketing channels that majority of Fashion & Lifestyle companies underutilize while it can be a goldmine of targeted, quality, lower of cost traffic.

Display 77

Display Advertisements Advertising Stats 77

SEMrush

DECEMBER 31, 1969

Using Semrush’s powerful intel that spans across social media, Google, and Amazon searches, we’ve pinpointed some interesting stats for this year’s Summer Olympics.

Stats 69

Stats Amazon Social Media Google 69

Top Rank Marketing

AUGUST 11, 2023

The post Elevate B2B Marketing News Weekly Roundup: Longer B2B Buying Cycles, AI Marketing Usage Study, & WhatsApp Gets Screen-Sharing appeared first on B2B Marketing Blog - TopRank®. In the meantime, you can follow us on our LinkedIn page , or at @toprank on Twitter for even more timely daily news.

Buying Cycle 91

Buying Cycle B2B Marketing Demand Generation Agencies Studies 91

Sprout Social

OCTOBER 10, 2016

Companies now strive for different and new Instagram stats to understand how they engage and communicate with customers. But effective social and community managers go beyond that by researching and capitalizing on lesser-known Instagram stats. New Instagram stats pop up every day. hashtags per brand post.

Stats 112

Stats Social Media User-Generated Content Acquisitions 112

KoMarketing Associates

NOVEMBER 6, 2014

There are so many good reports and surveys being conducted (* cough ) and truthfully, some of the stats surprise me. Today, I’m going to look at some of these more surprising stats and discuss what they really mean to marketers. For someone who doesn’t have a lot of extra time to go out and find those, it’s a fantastic resource.

Stats 120

Stats B2B Marketing B2B Lead Gen 120

Porch Group Media

OCTOBER 1, 2020

In a 2018 research study by Evergage, marketers are using personalization in the following ways: 76% – Tailored messaging or promotions by audience segment 51% – Product or content recommendations by audience segment 49% – Email messages personalized at spend time. Click here to learn more.

Stats 71

Stats Email Marketing Trends Planning 71

Hubspot

SEPTEMBER 23, 2020

20 Co-Marketing Stats to Know in 2020. In a recent case study, a gaming app company partnered with another brand in a cross-promotional campaign that was coordinated by Aarki -- a mobile marketing agency. And yes, you'll likely want to research more than just the superhero analogy I've made above. The State of Co-Marketing in 2020.

Stats 101

Stats Advertising Agencies Paid Search Agency Planning 101

Hubspot

MARCH 9, 2020

To help you get an idea of how Gen Z talent could benefit your workplace in the future, here are 30 stats that you can keep in mind as they work their way into the labor force. 2019 Yellow Recruiting Study ). 2019 Yello Recruiting Study). 2019 Yellow Recruiting Study ). 2019 Yello Recruiting Study ). Bloomberg ).

Stats 96

Stats Work Management Planning Linkedin 96

Webbiquity

JUNE 16, 2015

– Case studies (65%). The most useful forms of content when making online B2B purchases are technical brochures / specification sheets (cited by 61% of buyers), followed by instruction manuals / how-to documents (46%), videos (38%) and case studies (31%). This was post #2 of Marketing Stats Summer (#statssummer) on Webbiquity. #1:

Stats 100

Stats Enterprise Management Content Marketing Paid Search Agency 100

Hubspot

APRIL 1, 2020

If you're aiming to truly embrace your team's unique qualities in 2020, here are 25 stats to know about the state of workplace diversity, how it benefits companies, and where companies are still falling behind. 25 Stats About Diversity in the Workplace. General Stats. Diversity in the U.S. is growing. Brookings ). Glassdoor ).

Stats 90

Stats Gartner Thought Leadership Click Rate 90

Adobe Experience Cloud Blog

JANUARY 9, 2018

Case studies are loved by marketers and sales teams alike for their ability to educate prospects and turn sales pitches and marketing spiels into verified, credible claims. But for all their perks, case studies are notoriously time-consuming. Sales teams need them to show proof to their prospects. Bad interviews get you nowhere.

Case Studies 134

Case Studies Case Study Studies Top of Funnel 134

Webbiquity

APRIL 11, 2023

The latest ChatGPT stats show what took the world by storm with the use of this technology. Readers want to hear about your own experiences or case studies in your blog posts. Be sure to check any and all stats associated with any content you may use from these tools. AI is just a tool and not another version of you.

Marketing AI 308

Marketing AI Curation Content SERP 308

Vidyard

FEBRUARY 19, 2020

Case study videos are powerful tools for businesses looking to attract new clients and drive revenue. By using video, you add a personal element that’s difficult to achieve with a traditional, text-based case study. When properly executed, a case study video showcases the value of your work and helps grow your business.

Case Studies 65

Case Studies Case Study Studies Video Marketing 65