• MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, AUGUST 15, 2014
    [Stats] Interactive 24x7 Content: Why Online Presentations Belong in Every Digital Content Strategy
    viewer stats. www.knowledgevision.com KnowledgeVision ® Why Online Presentations. Belong In Every Content. Strategy by Michael Kolowich CEO and Founder KnowledgeVision Systems, Inc. MICHAEL KOLOWICH I N T E R ACTIVE INTERACTIVE. Table of Contents: Why Online Presentations Belong In Every Content Strategy What Is An Online Presentation? world.
  • MADISONLOGIC B2B WHITE PAPERS  |  FRIDAY, AUGUST 15, 2014
    [Stats] Closing the Loop on Social Leads
    The next section delves into the metrics of social that you can use to take granular stats, such as Likes, retweets, +1s etc. Closing the Loop on Social Leads 2 A guide to measuring social media lead generation Social media has outgrown its infancy and is no longer an optional task for brands. Indeed, building and. So, as social. business.
  • REVRESPONSE B2B WHITE PAPERS  |  FRIDAY, AUGUST 15, 2014
    [Stats] The Marketing Automation Executive Value Guide
    Learn how to start the right conversations, and pick up tips and stats to help you sell marketing automation to the C-suite
  • HUBSPOT  |  THURSDAY, AUGUST 28, 2014
    [Stats] 15 Stats That Prove You Need Mobile Email Optimization
    The following 13 stats explain why. 'I don''t know about you, but when I get an email on my phone and have to squint my eyes to try and make out the words, I hit delete. The emails I''m deleting aren''t spammy, unpersonalized messages -- they''re just poorly optimized for mobile. And I''m not the only person who does this. Source: Gartner ).
  • VOICE-BASED MARKETING  |  THURSDAY, AUGUST 28, 2014
    [Stats] 9 Stats That Will Change Your Mind About Email Marketing
    The post 9 Stats That Will Change Your Mind About Email Marketing appeared first on Ifbyphone. 'Email marketing doesn’t have the best public image at the moment, a reputation built by studies questioning its usefulness. Email marketing isn’t going anywhere, and here’s why: Worldwide, there were 3.6 billion email accounts in 2013.
  • VIRALLY BLOG  |  THURSDAY, AUGUST 28, 2014
    [Stats] Why marketing is more important than sales
    This has led some recent figures being published of varying stats but in general somewhere between 70-80% of the buying process takes place before sales gets involved. 'Touchy subject this one, but one i feel compelled to address. So where does this leave sales people and departments? On twitter or facebook? Where is the hiring done? Events
  • VERTICAL RESPONSE  |  THURSDAY, AUGUST 28, 2014
    [Stats] Are You Committing Content and Social Media Sabotage?
    If do have them, but they’re hard to find (ask someone who’s never seen your site before), make them visible STAT. However, don’t let loose with that stat just yet. 'Recently, I had a music journalist and friend conduct an interview with one of our favorite artists. “Maybe they’re at the top!”
  • HUBSPOT  |  THURSDAY, AUGUST 28, 2014
    [Stats] Your Leads Are Annoyed With You: Here's Why [Data]
    The Stats. 'When your job is to generate and nurture new leads like it is for pretty much every marketer and salesperson, it can be all too easy to think of every new lead as just another number on a waterfall report or just another name on a call list. Human beings with mood swings, families, insecurities, personal and company goals.
  • HUBSPOT  |  TUESDAY, AUGUST 26, 2014
    [Stats] How to Get People to Read Your Entire Blog Post
    The stats presented in these articles aren''t all that inspiring. 'Once upon a time, you wrote an article. It was a good one. It took you four and a half hours, required a ton of research, and maybe cost you a very late night. After you wrote the article, proofread it, edited it, added images, and published it, you felt good about yourself.
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 25, 2014
    [Stats] The Importance of Personalization in BtoB Marketing today
    Tweet This Stat. Tweet This Stat. Tweet This Stat. 'Hey Tampa/St. Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! Set your FREE meeting with this award-winning marketing expert today at www.findnewcustomers.com. This has been a popular topic on both the Marketo and Hubspot blog.
  • WRITTENT  |  MONDAY, AUGUST 25, 2014
    [Stats] The 5 Step Formula for a Perfect Blog Post
    Powerful action words are interspersed with facts and stats. 'Breaking Down a Perfect Blog Post. When your blog just isn’t taking off or seeing the readership you hoped for, It can be easy to blame low numbers on outside factors when the actual problem might be your blog writing methods. Content is broken up with subheaders. Use them.
  • VIDYARD  |  MONDAY, AUGUST 25, 2014
    [Stats] Video Marketing Metrics: Get the Latest Research Report
    You can read the entire report to get more stats on hosting and producing video content, video content budgets, and how video fits into the sales process. As many companies past the experimentation phase are realizing, a well-made video with a ton of views or likes means absolutely nothing if you can’t tie its performance to ROI.
  • LEADERSHIP  |  FRIDAY, AUGUST 22, 2014
    [Stats] Interesting Infographics: CMO’s Face a Major Dilemma
    In addition, the infographic highlights suggestions for streamlining these obstacles: Stats You Need To Know…. 'How well do you understand the needs of your consumers? Unfortunately, understanding the consumer experience is one of many problems CMOs face in their marketing tasks. How CMOs Can Shorten Their Obstacles.
  • HUBSPOT  |  TUESDAY, AUGUST 19, 2014
    [Stats] Why You Need to Stop Neglecting Your Old Content
    The real crazy thing is, even though that stat is probably similar for most marketers, we still put practically all our effort into creating brand new content. If your focus is primarily on creating new content every month, that 76% stat may seem startling. 'Raise your hand if this sounds familiar. Crazy, right? And, whaddya know?
  • VERTICAL RESPONSE  |  MONDAY, AUGUST 18, 2014
    [Stats] A Fundamental Guide to Email and Social Media Marketing for Non-Profits
    Share the link to those must-read stats in an email. 'As a non-profit, you work hard to offer unmatched services, promote a cause and improve your community. Like most non-profits, you’re probably doing all of this with limited staff and a tight budget. “It can bring much needed attention to a non-profit. Get to the point.
  • EARNEST ABOUT B2B  |  FRIDAY, AUGUST 15, 2014
    [Stats] What does a great B2B marketing email look like?
    Loads more of this sort of stuff – benchmarks, best practice guides, useful marketing stats – can be found in the Essential Benchmarks for B2B Marketers e-book. 'Best practice for B2B marketing emails. It can be cost effective, personalised and easy to measure. But here’s the thing, you need to get it right. on a desktop.
  • MARKETING ACTION  |  FRIDAY, AUGUST 15, 2014
    [Stats] Getting Started with Video Marketing: Q & A
    And finally, asked in a comment on last week’s blog post: Do you have any stats to share to answer the question “Is 2014 the Year of Video Marketing?” Our friends at DigitalSherpa have compiled a much longer list of video marketing stats, so if you’d like to see some more, click here. Q: Music adds a lot to a video.
  • ENGAGE  |  THURSDAY, AUGUST 14, 2014
    [Stats] Email Isn’t Dead and We’ve Got the Stats to Prove It
    'What’s the first thing you did after you woke up this morning? According to this report from IDC Research , you likely reached for your phone (as did 80 percent of all smartphone owners). If you’re anything like me, the first app you tried to touch (but missed because your contacts weren’t in yet) was the email icon. My answer: They’re wrong.
  • VERTICAL RESPONSE  |  WEDNESDAY, AUGUST 13, 2014
    [Stats] An Eye-Opening Breakdown of Back-to-School Spending in 2014 [Infographic]
    billion – to where, what, who, and how people will be shopping this year, the stats are valuable for every business to note. Speaking of, we took notes for you and compiled the most interesting and useful stats from the back-to-school survey into this handy infographic. From how much money will be spent – a whopping $74.9
  • WRITING ON THE WEB  |  WEDNESDAY, AUGUST 13, 2014
    [Stats] Content Marketing: How do you know if it���s working?
    Everybody says they want more traffic, but quite frankly, traffic stats leave me scratching my head and saying “Okay, that’s nice…and so what?” 'How do you know if your content is working for you? Why can’t we have a report for our blogs? Or for e-newsletters? Or for overall Web content marketing? Is it: Sales.
  • ENGAGE  |  TUESDAY, AUGUST 12, 2014
    [Stats] Show Me the Pixels: The Benefits to Using Two Monitors
    want to share with you some compelling stats, a few tantalizing testimonials, and a super easy setup that will work with just your laptop and an external monitor. 'The days of working on one monitor are overeven for laptop users. The productivity benefits of using two monitors are astounding. Startling, right? Across all departments.
  • HUBSPOT  |  TUESDAY, AUGUST 12, 2014
    [Stats] How to Create a Curated Blog Post [+5 Free Blog Post Templates]
    For example, before finalizing the title for a blog post to support the downloadable presentation we put together for Halloween 2013 , we brainstormed several titles before choosing a working title, and then revised that title further to come up with the final title: 13 Stats to Spook Your Boss Away From Traditional Advertising. Great!
  • HUBSPOT  |  FRIDAY, AUGUST 8, 2014
    [Stats] You���re Taking These Marketing Maxims Way Too Literally
    The post is full of cool stats and a litany of compelling reasons to think visually. 'I’m guessing I read 500 headlines each day. might skim 50 or so articles. And I go top to bottom on 5 or more. Maybe we’re in the same boat. We know all too well marketing changes at the speed of screen flicker. We get it. People like it.
  • LEADERSHIP  |  THURSDAY, AUGUST 7, 2014
    [Stats] Interesting Infographics: Enhance Your Twitter Strategy With These New Stats
    The infographic strongly recommends marketers to continue engaging with their customers’ concerns, especially with this stat in mind. The post Interesting Infographics: Enhance Your Twitter Strategy With These New Stats appeared first on LEADership. Also, which of the tweets that mention your company do not get retweeted?
  • HUBSPOT  |  THURSDAY, AUGUST 7, 2014
    [Stats] Do You Know How to Delegate?
    If something comes up that needs to get done stat, it''s not only wise -- but crucial -- that it gets delegated to the one most qualified to do it correctly and on time. 'Control issues. It looks lazy. I''m used to doing all the work myself. If I''m not careful, I''ll become irrelevant. In short, it helps everyone up their game. Be a leader?
  • HUBSPOT  |  WEDNESDAY, AUGUST 6, 2014
    [Stats] 25 Demand Gen Resources, Stats, and Visuals Worth Bookmarking
    Demand Gen Stats You Should Know. 'Reading this headline, you might be thinking, “What is demand gen, and what does it have to do with what I’ve spent the last few years doing with my marketing strategy?” ” Don’t worry. Your instincts are dead-on. But it’s more than a buzzword. 1) What Is Demand Gen?
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, AUGUST 6, 2014
    [Stats] How to Maximize Your Marketing Automation Investment
    This statistic, included in Katie Hollar’s 30 Shocking Marketing Automation Stats for 2014 article, indicates that purchasing and implementing marketing automation tools is inevitable for most companies. 'Editor's Note: Today's post comes courtesy of Mary Wallace , who has more than 25 years experience in the tech industry.
  • VOICE-BASED MARKETING  |  WEDNESDAY, AUGUST 6, 2014
    [Stats] 5 Content Marketing Strategies You Should Implement Today
    It’s more than just throwing out a bunch of stats and hoping your audience digests them in a way that helps them understand the value of your product or service. 'Content is the thing that every marketing organization knows they should be doing but aren’t always sure if they’re doing right. Combine Content with SEO. Track Everything.
  • WRITTENT  |  MONDAY, AUGUST 4, 2014
    [Stats] 9 Simple & Powerful Copywriting Tips
    Facts and stats are funny things; they help me rationalize my decisions. 'Image source. My name is Karri, and I am a consumer. Every day, wherever I turn, someone is trying to sell me something. Most of the time I just scroll on by, but occasionally something catches my eye and makes me click or call. Simple. Powerful. love stories. Proven.
  • IT'S ALL ABOUT REVENUE  |  SUNDAY, AUGUST 3, 2014
    [Stats] 5 Social Media Tips to Enhance Engagement
    Here are some tips for effective visual storytelling: An infographic with stats or entertaining information. 'Editor's Note: Today's post comes courtesy of Helen Nesterenko , the founder of Writtent.com , the go-to place to find freelance writers and create great content. Follow Helen on Twitter @HNesterenko. Congrats! Then what?
  • LEADERSHIP  |  FRIDAY, AUGUST 1, 2014
    [Stats] Interesting Infographics: 6 Components You Need In A B2B Online Marketing Program
    Components highlighted in the infographic – such as strategy, content marketing, generating traffic, generating leads, lead management and analytics – also stress noteworthy stats. Consider these stats: Up to 50% of sales are rewarded to the first vendor who makes the initial response. Strategy. Content Marketing. Generating Traffic.
  • HUBSPOT  |  TUESDAY, JULY 29, 2014
    [Stats] 7 Silly Hashtag Mistakes No One Should Make
    Tweet This Stat ). 'Hashtags were initially introduced to Twitter to make it easier for users to keep track of certain types of content on Twitter and find the people and topics most relevant to their interests. Today, hashtags have become a cultural phenomenon -- they''re on almost every social network and used in everyday conversations.
  • HINGE MARKETING  |  FRIDAY, JULY 25, 2014
    [Stats] 8 Key Questions That Will Help You to Know When to Update Your Website
    If you aren’t sure if you are ready to venture into this part for your website, check the Google Analytics traffic source stats on your site. 'Whether your firm manages its own website or not, these 8 questions will help you determine whether your site is up to date, or ready for an update. How old is the content on your site?
  • VERTICAL RESPONSE  |  FRIDAY, JULY 25, 2014
    [Stats] Back-to-School Shopping is Bigger Than You Think! [Video]
    We’re talking about back-to-school, and the stats from the 2014 Back-to-School National Retail Federation Survey we share in this video may surprise you. 'You may already be planning your upcoming holiday season sales, but don’t miss a big opportunity that could have a huge impact on your business. billion. All rights reserved.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JULY 24, 2014
    [Stats] The Staying Power of Buzzfeed’s “What City Should I Actually Live In?” Quiz
    If those are great stats, but Buzzfeed is too far afield from your business, check out this fact from the New York Times: The single most read piece of content from 2013? How is it that Buzzfeed has essentially launched the same quiz more than six times and the stats are still off the charts? Follow Seth on Twitter @sethwlieberman.
  • HUBSPOT  |  THURSDAY, JULY 24, 2014
    [Stats] The Do's and Don'ts of Using Facebook for Business [Infographic]
    Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). 'You’ve heard all about the importance of using Facebook to grow your business. You know that it has a large user base. You realize that it can help you find new customers. Tweetable Takeaways. Social Media
  • LEADERSHIP  |  THURSDAY, JULY 24, 2014
    [Stats] Interesting Infographics: 10 Hacks For Creating The Ultimate LinkedIn Profile
    Stats You Never Knew About LinkedIn. 'As we know, LinkedIn can be a valuable and effective form of B2B lead generation. Have you asked yourself these questions recently? How effective is my LinkedIn profile? Does my LinkedIn profile currently provide my prospects with a positive first impression?
  • MARKETING ACTION  |  THURSDAY, JULY 24, 2014
    [Stats] The Modern Marketing Agency Pitch
    Include compelling industry stats that resonate, and screenshots of reports that demonstrate key results, such as clickthroughs, increases in the delivery and quantity of sales-qualified leads, and sales conversions. 'Back when I worked at a marketing agency, assembling a client pitch was like putting on a really big show. Kittens? Agency
  • WRITTENT  |  WEDNESDAY, JULY 23, 2014
    [Stats] 9 Pillars for a Killer Content Marketing Strategy
    Maybe these stats will help convince you…. Keeping abreast of trends and stats ensures that your content is relevant at all times. 'Image source. Would you like to generate more leads, sales, and business? Want to improve conversions and effectively establish your brand? Two words: content marketing. What problems do they have?
  • VERTICAL RESPONSE  |  TUESDAY, JULY 22, 2014
    [Stats] 5 Pinterest Tactics + Back-to-School = A+ Sales
    Stats from ShareThis show that Pinterest has now become the third most popular shared social channel. 'Think it’s too early to utter the words, “back-to-school”? I’m with you, but guess what? Shoppers aren’t. According to the National Retail Federation’s 2014 Back-to-School survey , 22.5% school supplies.
  • HUBSPOT  |  MONDAY, JULY 21, 2014
    [Stats] 10 Things Every Email Marketer Can Relate To
    See more email marketing stats here. 'Sometimes, it can be rough to be an email marketer. Designing email templates, segmenting lists, drafting copy, planning your campaigns -- a lot goes into executing a successful email marketing program. And if you''re a fellow email marketer, I''m sure you know all too well what I mean. source: [link].
  • HUBSPOT  |  FRIDAY, JULY 18, 2014
    [Stats] 12 Reasons to Integrate Visual Content Into Your Marketing Campaigns [Infographic]
    Then scroll down for some interesting, tweetable stats about visual content that we pulled straight from the infographic. 10 Interesting Stats About Visual Content. Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ).
  • WRITTENT  |  THURSDAY, JULY 17, 2014
    [Stats] 17 Powerful Persuasive Writing Techniques
    State your position up front, then proceed to be unfailingly consistent in backing it up with facts, stats and proof. 'Image source. Writing persuasive copy is the goal of every professional copywriter. Persuading Persuading readers to agree with you can help convert them into paying customers. Focus On Your Best Audience. Tell Them Why.
  • VIDYARD  |  THURSDAY, JULY 17, 2014
    [Stats] How to Maximize Your Webinar Effectiveness With Proven Best Practices
    Here’s the engagement stats on a full, hour-long video: Not necessarily what anyone wants to see. 'Who doesn’t love a good webinar? All of the benefits of a conference panel or training session with the added satisfaction of being able to watch along from the office, or from home in your PJs and bunny slippers. Our result? Maybe.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, JULY 17, 2014
    [Stats] Join Us for Our First Twitter Chat, #ProspectingChat, Today!
    What stats would you share? 'As you may already know, AG Salesworks is an active user on Twitter. We share insights and posts from many sales and marketing thought leaders and tweet sales prospecting best practices every day. Today, we’re excited to be hosting our very own Twitter chat, #ProspectingChat , at 1:30 PM EST / 10:30 AM PST!
  • SYNECORE  |  THURSDAY, JULY 17, 2014
    [Stats] The Digital Reality: How Technology has Transformed the New Business
    Case in point: the oft-quoted stat from Google’s Eric Schmidt back in August 2010: “Between the birth of the world and 2003, there were five exabytes of information created. 'Technology builds the business. Technology refines the business. Technology grows the business. Technology is the business. Tech Infiltrates the Biz. So, grab a book.
  • MODERN B2B MARKETING  |  WEDNESDAY, JULY 16, 2014
    [Stats] 10 Blogs to Bookmark: Content Marketing Edition
    Why We Like It:  The be-all end-all in content marketing, and a serious source of research/stats. 'Author: Maggie Jones Marketers love blogging, so it’s no surprise that there’s a  huge  number of blogs devoted to the art and science of all things marketing. are often intimidated by the sheer  number  of blogs to sort through.
  • WRITTENT  |  TUESDAY, JULY 15, 2014
    [Stats] 6 Principles of Persuasion for an Amazing Copy
    Shocking them with stats and facts. While there’s absolutely no way to cover up an abject lack of knowledge, here are some quick ways to make your writing seem more authoritative: Use fresh, reputable stats and facts. 'What’s the best marketing you’ve ever encountered? Maybe it’s T-Mobile’s “can you hear me now?” campaign. Reciprocity.
  • SYNECORE  |  TUESDAY, JULY 15, 2014
    [Stats] Responsive Web Design Stats: What You Should Know
    Check out the stats to get even more insight into the benefits of utilizing a responsive design: Love Responsive Web Design as much as we do? That being said, here are a few Responsive Web Design Stats that you should know. 'We all know that trends come and go throughout the years, especially in the ever-changing world of design.
  • HUBSPOT  |  FRIDAY, JULY 11, 2014
    [Stats] Data Proving Your Work BFF Is the Best [Infographic]
    Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Send this to them to see if they agree with the stats! 'We’ve all heard the saying that “it’s not what you know, but who you know.” And don''t forget to share it with your workplace BFFs.).
  • LEADERSHIP  |  FRIDAY, JULY 11, 2014
    [Stats] Interesting Infographics: Why You Need to Embrace LinkedIn for Lead Generation – Right Now
    ask that you refer to the following section, which consists of stats from Oktopost’s infographic titled “LinkedIn for Lead Generation: Why, When, How.” The subsequent stats reveal the percentages of leads generated from these different LinkedIn pages: Company pages: 10.07%. Interesting Info About LinkedIn. Personal profiles: 3.63%.
  • HINGE MARKETING  |  FRIDAY, JULY 11, 2014
    [Stats] Capture Customers’ Imagination with Corporate Journalism
    You should check the site stats every day and keep a running list of the most-read articles per week, month and year. 'There’s an information overload and you can feel it. There’s too much email, too much advertising, and too many marketing messages. Restaurants have TVs and loud music. And consumers are tuning out. and Flipboard.
  • WINDMILL NETWORKING  |  WEDNESDAY, JULY 9, 2014
    [Stats] Video Marketing: How To Drive Traffic From YouTube
    YouTube stats are clearly impressive – the site now has more than 1 billion unique visitors each … Continue Reading. 'It’s no surprise that video marketing is continuing to grow in its popularity.  Every day more than 100 million Internet users watch an online video and 50% of users watch business related videos on YouTube once a week.
  • VIDYARD  |  WEDNESDAY, JULY 9, 2014
    [Stats] The State of B2B Video Marketing: Demand Metric and Vidyard Present Benchmarks Report
    'There are plenty of stats out there revealing just how popular video marketing is, but together with Demand Metric , we wanted to take a calculated look at the state of the video marketing industry as it relates to B2B companies in particular. What video distribution methods have proven to be the most worthwhile? Click to Tweet.
  • HUBSPOT  |  TUESDAY, JULY 8, 2014
    [Stats] The History of Our Social Media Obsession [Infographic]
    Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Facebook.
  • VOICE-BASED MARKETING  |  MONDAY, JULY 7, 2014
    [Stats] 7 Sales Stats That Will Change How You Sell
    Here are 7 things you and your sales team might be doing that aren’t helping acquire customers, and 7 sales stats that support how to change them. Sales Stat: The Best Time to Cold Call is 4-5pm. Sales Stat: If You Follow Up With Web Leads Within 5 Minutes, You’re 9 Times More Likely to Convert Them. Only 5% Remember Stats.
  • VOICE-BASED MARKETING  |  MONDAY, JULY 7, 2014
    [Stats] 7 Sales Stats That Will Change How You Sell
    Here are 7 things you and your sales team might be doing that aren’t helping acquire customers, and 7 sales stats that support how to change them. Sales Stat: The Best Time to Cold Call is 4-5pm. Sales Stat: If You Follow Up With Web Leads Within 5 Minutes, You’re 9 Times More Likely to Convert Them. Only 5% Remember Stats.
  • VERTICAL RESPONSE  |  MONDAY, JULY 7, 2014
    [Stats] Top 4 Reasons People Unsubscribe from Your Emails & How to Keep Them
    First, let’s talk stats. 'Wonder why people unsubscribe from your email list? You’re not alone. According to MarketingProfs , the average unsubscribe rate for most small businesses is below one percent. In fact, the average unsubscribe rate is about.25 percent. But what makes that.25 percent jump from your email ship? It happens.
  • WEBBIQUITY  |  MONDAY, JULY 7, 2014
    [Stats] 20 Expert LinkedIn Guides
    Katrina Collier shares an infographic loaded with stats and guidance for job seekers on LinkedIn. 'LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network.
  • DIANNA HUFF - B2B MARCOM  |  THURSDAY, JULY 3, 2014
    [Stats] Why Marketing Advice for Small Industrial Manufacturers Needs to Change
    Taken alone, according to the stats, manufacturing in the United States would be the 8th largest economy in the world. 'If you want to get me ranting and foaming at the mouth, talk to me about the state of education here in the U.S. Period. This failure to thrive doesn’t stop at grade 12 either. Journalism anyone?). “Neumont Who?”
  • TRADESMEN INSIGHTS  |  THURSDAY, JULY 3, 2014
    [Stats] Stats on U.S. Manufacturing
    These stats came from NAM (the National Association of Manufacturers), you can find these and other facts about U.S. Uncategorized American Made did you know facts Made in USA Rachel Kerstetter reshoring stats US Manufacturing 'By Rachel Kerstetter, PR Engineer. It’s a day that we recognize our country’s independence. to the economy?
  • VERTICAL RESPONSE  |  WEDNESDAY, JULY 2, 2014
    [Stats] Google Knocks out Authorship Photos
    Your name will still be included in the search results, but no picture or social stat. Were pictures and social stats important? Your picture and stats are gone but it won’t have any effect on where your site lands in a search. Now, it looks like this: What’s behind the changes? Is Google Authorship still worth it?
  • VERTICAL RESPONSE  |  WEDNESDAY, JULY 2, 2014
    [Stats] A Beginner’s Guide to Google Webmaster Tools
    How do you keep these stats high? Crawl stats. Author stats. 'Your website is like a high-performance car. Similar to a Porsche, your website should grab attention, navigate easily and hit max speeds. To keep a fancy sports car in tip-top shape, you use a specialized mechanic. Set up and verification. Site messages. Site links.
  • FATHOM  |  MONDAY, JUNE 30, 2014
    [Stats] Content Strategy, ROI & Staffing: Is Your Marketing Job Secure?
    can’t help but pair this stat with another one I discovered recently: 28% of marketers believe they understand the ROI of their content (via  Marketo ). 'A recent report from The Creative Group shows 73% of U.S. Alternative plans for the 2nd half of 2014 include: 12%: Expand staff. 12%: Freeze hiring. 3%: Reduce staff.
  • THE NEW STRATEGIST  |  SATURDAY, JUNE 28, 2014
    [Stats] Onward, to Total Immersion!
    ve accepted a gig as a marketing strategist and content architect at gShift , a company that has developed an incredible software tool that not only enables businesses to compile all their web presence stats in one powerful dashboard, but also enables them to overcome many of the obstacles currently plaguing marketers in the digital space.
  • VERTICAL RESPONSE  |  FRIDAY, JUNE 27, 2014
    [Stats] The Beginner’s Guide to Email Marketing
    Pay attention to your stats,” Bastian advises. 'So you’ve heard the buzz about how easy and cost effective email marketing can be for your business. But, But, you might not be sure where to start? We’ve put together this handy guide to help you get started in a snap. Build your email marketing list. That’s okay. Start small. Testing.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, JUNE 24, 2014
    [Stats] 10 Aligned Lead Nurturing Statistics for B2B Sales and Marketing
    Source: MarketingSherpa) Tweet This Stat. Source: Gleanster Research) Tweet This Stat. Source: MarketingSherpa) Tweet This Stat. Source: Forrester Research) Tweet This Stat. Source: DemandGen Report) Tweet This Stat. Source: Juniper Research) Tweet This Stat. Source: MarketingSherpa) Tweet This Stat.
  • NUSPARK  |  TUESDAY, JUNE 24, 2014
    [Stats] Video Marketing; A recap of the potential platforms and placements for promoting your product video
    Related Posts: The Growth of Video and Mobile Marketing; Key Stats and… Video Marketing A Brief Guide to Increasing Website Conversions with Video B2B Online Video Marketing; Planning to Execution Best… Video Blog 1: An Introduction to the B2B Buying Funnel. 'A brave new world is upon us. The writing is already on the wall.
  • HUBSPOT  |  MONDAY, JUNE 23, 2014
    [Stats] Why Aren't My Facebook Fans Seeing My Posts Anymore?
    but those stats only tell half of the story. 'If you manage a Facebook Page, you might be a little bit frustrated. Anyone who manages a Facebook Page has either heard about Facebook’s organic reach decline or experienced its aftermath first hand. And fewer of those interactions mean fewer conversions, leads, and customers. Your turn!
  • MODERN B2B MARKETING  |  MONDAY, JUNE 23, 2014
    [Stats] What Content Marketing ROI and a Beach in Fiji Have in Common
    could inundate you with stats about how including visuals in your content converts better (it does) or how people will be predominantly using mobile devices soon ( 87% of Internet device sales will be mobile or tablet by 2017 ), now making responsive design a must have — but I think you’ve heard it all before. Make It Visual & Responsive.
  • VERTICAL RESPONSE  |  FRIDAY, JUNE 20, 2014
    [Stats] A Definitive Guide to Using Facebook Insights for Your Business
    'Facebook has multiple metrics and analytics to help you with your marketing efforts. For example, Facebook Page Insights provides information about the content you share on your Facebook Page. It lets you see the demographics of those viewing your content, as well as user growth and how frequently a piece of content is consumed. Who has access?
  • HUBSPOT  |  FRIDAY, JUNE 20, 2014
    [Stats] How to Write a Tweet: 8 Formulas to Get You Started
    4) The Stat or Fact Tweet. Did you know that [STAT]? 'Not sure what to tweet on Twitter? If you''re just getting started or have been on Twitter for a while but feel that you haven''t really gotten anywhere with it, it can be hard to know what exactly what will make your followers engage with you. marketingtip). DianaUrban).
  • WRITTENT  |  FRIDAY, JUNE 20, 2014
    [Stats] Maximize Blog Traffic with Top 27 SEO Plugins
    Monitoring web traffic and usage stats using Google Analytics enables you to optimize your website for better rankings, traffic, and conversions.Google Analytics Dashboard for WP conveniently displays all the analytics data right in your WordPress Dashboard. 'Want to maximize your blog traffic? Sure you do. Again, I hope you these helpful.
  • LEADERSHIP  |  THURSDAY, JUNE 19, 2014
    [Stats] Interesting Infographics: What You Need To Know About Twitter This Year
    This infographic is a noteworthy summary of stats we should consider in our decision-making processes for marketing campaigns. invite you to read over these next points, which are also highlighted in Dashburst’s infographic: Twitter Stats You Need To Know. How do you think these Twitter stats will change in the next five years?
  • LEADERSHIP  |  THURSDAY, JUNE 19, 2014
    [Stats] Interesting Infographics: What You Need To Know About Twitter This Year
    This infographic is a noteworthy summary of stats we should consider in our decision-making processes for marketing campaigns. invite you to read over these next points, which are also highlighted in Dashburst’s infographic: Twitter Stats You Need To Know. How do you think these Twitter stats will change in the next five years?
  • EARNEST ABOUT B2B  |  THURSDAY, JUNE 19, 2014
    [Stats] B2B Summit 2014. Crunched.
    'All the best quotes and stats from the #b2bsummit14 in one handy slideshare. There was certainly a lot to take in, so for the benefit of marketingkind we took down all the best quotes and stats from the day and crunched them all into one slideshare. Most of all, content is still the big buzz word for b2b marketers.
  • VOICE-BASED MARKETING  |  THURSDAY, JUNE 19, 2014
    [Stats] 4 Times You’re Going to Wish You Had a Phone Number on Your Website
    And referencing the above stat about e-commerce transaction, 43% of e-commerce transactions that begin in a web search end in a telephone call. 'For some reason, some businesses tend to act like they’ve committed some great feat of business strategy when they manage to avoid phone calls from their customers. We have a contact us box!”
  • VOICE-BASED MARKETING  |  THURSDAY, JUNE 19, 2014
    [Stats] 4 Times You’re Going to Wish You Had a Phone Number on Your Website
    And referencing the above stat about e-commerce transaction, 43% of e-commerce transactions that begin in a web search end in a telephone call. 'For some reason, some businesses tend to act like they’ve committed some great feat of business strategy when they manage to avoid phone calls from their customers. We have a contact us box!”
  • VOICE-BASED MARKETING  |  THURSDAY, JUNE 19, 2014
    [Stats] 4 Times You’re Going to Wish You Had a Phone Number on Your Website
    And referencing the above stat about e-commerce transaction, 43% of e-commerce transactions that begin in a web search end in a telephone call. 'For some reason, some businesses tend to act like they’ve committed some great feat of business strategy when they manage to avoid phone calls from their customers. We have a contact us box!”
  • MARKETING ACTION  |  THURSDAY, JUNE 19, 2014
    [Stats] 10 Amazing Email Marketing Statistics for 2014
    Take a look at these 10 stats; you might get a few new ideas about how to better engage your prospects and customers. 'We’re only halfway through 2014, but there are already quite a few amazing email marketing statistics out there that demonstrate the staying power of email. Why do we need numbers to make the case? billion in 2014 to over 2.8
  • VOICE-BASED MARKETING  |  WEDNESDAY, JUNE 18, 2014
    [Stats] 5 Quick Tips for Content Marketing Wins
    Future Selections Based on Stats. 'According to the Content Marketing Institute, 60% of B2C marketers and 54% of B2B marketers are increasing their spend in content. With marketing budgets on the rise, companies must constantly be innovating their tactics and deploying the right strategies to stay competitive in crowded markets.
  • VOICE-BASED MARKETING  |  WEDNESDAY, JUNE 18, 2014
    [Stats] 5 Quick Tips for Content Marketing Wins
    Future Selections Based on Stats. 'According to the Content Marketing Institute, 60% of B2C marketers and 54% of B2B marketers are increasing their spend in content. With marketing budgets on the rise, companies must constantly be innovating their tactics and deploying the right strategies to stay competitive in crowded markets.
  • VOICE-BASED MARKETING  |  WEDNESDAY, JUNE 18, 2014
    [Stats] 5 Quick Tips for Content Marketing Wins
    Future Selections Based on Stats. 'According to the Content Marketing Institute, 60% of B2C marketers and 54% of B2B marketers are increasing their spend in content. With marketing budgets on the rise, companies must constantly be innovating their tactics and deploying the right strategies to stay competitive in crowded markets.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, JUNE 18, 2014
    [Stats] Timeliness Matters: 3 Ways to Stay Ahead in Sales
    The Lead Management Study from InsideSales.com cites even more startling stats: “The odds of contacting a lead if called in 5 minutes versus 30 minutes drop 100 times. 'Sales Prospecting Perspectives is pleased to bring you a guest post from Amanda Maksymiw , Content Marketing Manager at Lattice Engines. One hour. Can’t swing new technology?
  • MODERN B2B MARKETING  |  WEDNESDAY, JUNE 18, 2014
    [Stats] Facebook Stats that Every Social Marketer Should Know
    In addition to arming yourself with a rock solid social media tactical plan (click the link for a comprehensive sample plan, including high-level objectives and granular action items), marketers need to approach their Facebook strategy with the most up-to-date insights and stats. 'Author: Maggie Jones With over 1.23 Social Media
  • THE B2B RESEARCH BLOG  |  THURSDAY, JUNE 12, 2014
    [Stats] Time to get with the programmatic
    Let me sign off with one final stat, just for any ad agencies reading this.  'Here’s my attempt at a bit of Derren Brown-esque trickery. If you’re a B2B marketer, annual planning is on your mind.  Events, email and content feature heavily.  Two fifths of your budget is allocated to digital channels.  How did I do? Now, let me try again. 
  • TRADESMEN INSIGHTS  |  THURSDAY, JUNE 12, 2014
    [Stats] Big Data, Mobile and Social Media Dominate the Conversations at the 2014 BMA Global Conference
    Here are a few stats from the conference that help reinforce the importance of mobile: Mobile data usage doubled in 2013. 'By Matt Sonnhalter, Vision Architect. recently attended the Business Marketing Association (BMA) global conference which was held in Chicago May 28-30, 2014. Mobile. 78% access Twitter via a mobile device. Social Media.
  • VERTICAL RESPONSE  |  WEDNESDAY, JUNE 11, 2014
    [Stats] What Facebook’s New Pages Layout Means for Your Business
    Easier access to page stats To see how your posts are doing with the current layout you have to click the Insights tab. That tab will still be there, but with the new design the most important Facebook stats will be listed on the top right side of your screen. 'Facebook is at it again. ” Intrigued? We thought you might be.
  • ENGAGE  |  MONDAY, JUNE 9, 2014
    [Stats] This Week in Content: What the Real ‘Mad Men’ Can Teach Us About Content Marketing, Why Consumers Un-Follow Brands
    Marketing professionals love stats. In this article, eMarketer lays out the latest stats about consumer usage of mobile messaging apps and highlights the countries that are reporting the highest usage rates. 'Take the good with the bad. What the Real ‘Mad Men’ Can Teach Us About Content Marketing. It’s impossible to dominate them all.
  • HUBSPOT  |  MONDAY, JUNE 9, 2014
    [Stats] How to Build a Successful Native Advertising Campaign
    Review the publisher’s reader stats and make sure they line up with your target audience. 'A marketer’s job is always changing, whether it’s keeping up with new trends and technology, or simply altering a strategy to grow with your company. 1) Get the Right Eyeballs. company size, title, industry, etc.).
  • HUBSPOT  |  SUNDAY, JUNE 8, 2014
    [Stats] What 15,000 People Read and You Didn't
    15 Blog Optimization Stats You Need to Tweet. 'At HubSpot, we spend a lot of time and effort each week attempting to create content that is relevant and valuable to you, our wonderful readers. We view social shares as an endorsement of sorts -- they show us how many people found our content valuable enough to share it with their own contacts.
  • HUBSPOT  |  FRIDAY, JUNE 6, 2014
    [Stats] 16 Stats That Prove Social Media Isn't Just a Fad [New Data]
    So if you need some stats to prove to your boss that social media isn''t just a passing fad, keep on reading -- we''ve got 16 of them for you. 16 Stats That Prove Social Media Isn''t a Passing Fad. Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ).
  • B2B MARKETING TRACTION  |  FRIDAY, JUNE 6, 2014
    [Stats] When it Comes to Blog Post Length, Is More More?
    hope you find this post helpful, and if you have other stats to share on blog post length please do! 'My answer to the question, “How long should my blog post be?” ” has always been, “As long as it takes.” ” I took to the web to see if others think differently, and what I found surprised me.
  • HUBSPOT  |  WEDNESDAY, JUNE 4, 2014
    [Stats] Cut Your Content in Half: How to Write Less and Say More
    Generate some empathy, tell a quick story, cite a stat, whatever -- then get on with it. 'You and your audience have something in common: You want to write less, and they want to read less. It''s not that your content is boring -- it''s that we don''t even make time to read stuff we want to read. Here''s how. Make your intros shorter.
  • HUBSPOT  |  TUESDAY, JUNE 3, 2014
    [Stats] 15 Blog Optimization Stats You Need to Tweet. STAT
    15 Tweetable Blog Optimization Stats From TrackMaven. Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ).
  • VOICE-BASED MARKETING  |  FRIDAY, MAY 30, 2014
    [Stats] How to Turn a Conversation With a Customer Into a Sale
    Ready…set…stats! 'B2B sales today call for a strong back-and-forth between brand and customer to fully nurture a lead or create a long-term relationship. Don’t believe me? 50% of leads are qualified but not ready to buy (Gleanster Research). Only 25% of leads are high-quality and should advance to sales (Gleanster Research). Identify Needs.
  • MARKETING ACTION  |  FRIDAY, MAY 30, 2014
    [Stats] The Cobbler’s Children Have No … Marketing Campaigns
    Collect snippets of excellent pieces of information (stats, graphics, quotes, tips, best practices, survey results) from credible and vendor-agnostic sources, then add your own insightful commentary. 'Editor’s note: While this post was written for the marketing agency pro, most of its recommendations are good for any time-strapped marketer.
  • HUBSPOT  |  THURSDAY, MAY 29, 2014
    [Stats] The Internet Trifecta & the Battle for Attention: Lessons From Mary Meeker's Internet Trends Report
    Rather than attempt to capture all of the wisdom of her slides (which you can read in its entirety by flipping through the SlideShare presentation below), we decided to pull out the top insights for marketers contained in the report and give you some tweetable stats to share with your friends. 10 Tweetable Takeaways. 1) 3 Cs > 4 Ps.
  • BIZNOLOGY  |  THURSDAY, MAY 29, 2014
    [Stats] 5 Popular Movies that will Improve Your Marketing Strategy
    The strategy was to dig deep into the stats to find the overlooked players, so as to bypass the pricey superstars and find undervalued players who delivered (i.e. 'No matter how solid your business model or how good your product is, crafting an effective marketing strategy is the key to long-term success. “John Anderton! Win/win!
  • ANNUITAS  |  WEDNESDAY, MAY 28, 2014
    [Stats] BMA 2014 Recap Day 1. Most of It Anyway
    A few stats show that CEOs have large expectations -. -          81% of CEOs say the importance of marketing has risen. -          71% of CEOs have increased involvement in marketing. 'I am taking some time during the networking break to record some real-time feedback from the BMA National Conference here in Chicago.  Not one hand was raised. 
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