• HUBSPOT  |  TUESDAY, APRIL 15, 2014
    [Stats] 8 Things That Trip You Up in Blogging (And How to Get Back on Your Feet)
    3) Incorporating Data: "Is This Stat Good Enough? 'A lot goes into a blog post -- which is also why there''s a lot that can trip you up when you''re writing one. Am I right, or am I right? To keep you on your feet, we''ve compiled some of the most common things that can make you stumble during the blogging process. Damn hard. Don''t panic.
  • KOMARKETING ASSOCIATES  |  TUESDAY, APRIL 15, 2014
    [Stats] 4 Content Marketing Blogs That Can Help You Improve Your Writing
    Speaking of memorable, I can’t seem to get the image of “Chucky” in the 8 Scary Stats for Content Marketers post out of my mind. To me, it felt a lot like busy work. After I’d gotten the first two or three of these under my belt, however, I started feeling like I was missing the point of the exercise. What’s my point in bringing all this up?
  • HUBSPOT  |  MONDAY, APRIL 14, 2014
    [Stats] Duane Reade's Social Media Mistake Might Cost Them $6 Million
    While these two stats are pulled from fairly isolated situations, they can speak to the larger takeaway: Over time, it''s usually more effective to get "endorsed" through reviews, testimonials, and case studies than have a celebrity using your product. 'Note to self: Never mention a celebrity on Twitter from a company account. Social Media
  • MARKETING ACTION  |  MONDAY, APRIL 14, 2014
    [Stats] Using the Unsubscribe Process to Grow Your Company
    You know that if people want out, then that means they want out , stat , and if you try to make it difficult for them to leave, they’ll only dislike you more. 'Making sure you have a solid email unsubscribe strategy is nothing new. Not to mention the legal requirements…). It’s not as bad as it seems. Or offer them a less-often option.
  • WEBBIQUITY  |  MONDAY, APRIL 14, 2014
    [Stats] 83 Exceptional Social Media and Marketing Statistics for 2014
    So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. Marketing Management and Measurement Stats.
  • VIDYARD  |  MONDAY, APRIL 14, 2014
    [Stats] The Modern Marketer’s Mission: Become an Agent of ROI [Infographic]
    Some Stats to Share With Your Peeps! Need more Video Marketing Stats? 'Based on research by the Fournaise Marketing Group , over 70% of marketers failed to deliver quantifiable results for their marketing efforts in 2013. On a whole, you failed to prove any real value. So we’ve got a new mission for you. Click to Tweet ).
  • SAZBEAN  |  SATURDAY, APRIL 12, 2014
    [Stats] Internet Marketing Strategy Articles for the Week of April 7, 2014
    US smartphone engagement has overtaken desktop: stats (eConsultancy). 'Here are the top Internet strategy, marketing and technology links for the week of April 7, 2014…. Commenting Platform Disqus Introduces Sponsored Comments (TechCrunch). Why Hadoop Isn’t Killing The Data Warehouse (ReadWrite). Marketing Profs).
  • LEADERSHIP  |  FRIDAY, APRIL 11, 2014
    [Stats] Uncovered: The Future of Mobile Marketing
    These stats will help you understand where you need to concentrate on mobile marketing: The Most Popular Smartphone Apps. 'How much of your leads are generated through the mobile landscape? It is surprising to discover how the mobile landscape is altering the future of our marketing campaigns. In the U.S. billion. Facebook (74%). Take Note.
  • KOMARKETING ASSOCIATES  |  THURSDAY, APRIL 10, 2014
    [Stats] 5 Insightful B2B Content Marketing Strategy Videos
    50 Awesome Content Marketing Stats. 33 Stats on Content Marketing. 'Content is king, and the king is everywhere we turn on the web. However, gone are the days of “batch N’ blast” success stories. Enjoy! Relevance, Resources, Relationships: How to Create a B2B Content Marketing Strategy. TL;DW Summary : Sharmila C.
  • MODERN B2B MARKETING  |  THURSDAY, APRIL 10, 2014
    [Stats] Marketo’s Marketing Nation Summit Wrap-Up: Practical Innovation, Being Human, and Going Beyond the Keyword
    DJ opens with a compelling stat–there are 182.9 'Author: Dayna Rothman This year’s Marketo Marketing Nation Summit was a complete whirlwind. We hosted for the first time at the Moscone Center, with keynotes from former Secretary of State, Hillary Clinton, CMO of GE, Beth Comstock, and our own fearless leader Phil Fernandez. DJ’s answer? 
  • HUBSPOT  |  WEDNESDAY, APRIL 9, 2014
    [Stats] 9 Ways to Use Twitter's New Photo Collages in Your Marketing
    If you don''t have visuals to support the case study, you can also feature before and after stats and/or quotes from the customer. 'More marketing doesn''t always mean better marketing. More display ads? More irrelevant emails in my inbox? More sponsored selfies ? I''d pass on getting more of those things any day. pic.twitter.com/07pfDfra5o.
  • HUBSPOT  |  TUESDAY, APRIL 8, 2014
    [Stats] How Use Storytelling to Cut Through the B2B Content Clutter [Infographic]
    Keep reading to discover some compelling stats about how people consume content online, and get some tips for using storytelling to make your content stand out. 'The internet is a busy, busy place. Luckily, there are lots of ways you can try to get noticed online. Maybe you decide to game the system with Upworthy-style headlines.
  • TRADESMEN INSIGHTS  |  TUESDAY, APRIL 8, 2014
    [Stats] How Does Social Media Impact a B-to-B Purchase?
    So based on these stats, what are you doing to make sure you’re being found and considered? 'B-to-B purchases are usually more complex and the selling cycles are longer with multiple decision makers in the mix. They’re not looking for information, but quality content.
  • MARKETING ACTION  |  TUESDAY, APRIL 8, 2014
    [Stats] 70 New (Really) Marketing Automation Stats
    Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. It’s a great stat that gets a lot of traction; I just found it on 3 different blog posts published within the last week. The Stats. 'They’re getting old.
  • MARKETING ACTION  |  TUESDAY, APRIL 8, 2014
    [Stats] 70 New (Really) Marketing Automation Stats
    Many of the marketing automation stats we regularly use – to make strategic decisions, craft presentations, prepare for sales calls – are getting a bit long in the tooth. It’s a great stat that gets a lot of traction; I just found it on 3 different blog posts published within the last week. The Stats. 'They’re getting old.
  • SAZBEAN  |  SATURDAY, APRIL 5, 2014
    [Stats] Internet Marketing Strategy Articles for the Week of March 31, 2014
    The cost of bad data: stats (eConsultancy). 'Here are the top Internet strategy, marketing and technology links for the week of March 31, 2014…. THE NEW BUZZWORD THAT IS 100 PERCENT B T (Social Media Explorer). How Boolean Search Improves Your Social Media Monitoring (Social Media Examiner). grow}). How the Inc.
  • VIDYARD  |  FRIDAY, APRIL 4, 2014
    [Stats] Drive Real Action With These 6 Killer CTAs
    Created solely to promote their mobile behaviour report, the video shares a few stats as a way to get your overall buy in. 'Once your video fades to black, there are two preferable outcomes (one more ideal than the other). You can either impress your audience, (“wow, that video was neat!”), ” *click*). Suggest another video.
  • HUBSPOT  |  THURSDAY, APRIL 3, 2014
    [Stats] 5 Things Many Marketers Forget When Running A/B Tests
    As captured in the book and movie Moneyball, Oakland A''s GM Billy Beane revolutionized baseball and gained a tremendous competitive edge by eschewing traditional metrics for more complex and intricate stats. 'In 2014, the buzzword game has changed. Data" is the new "synergy.". Let''s A/B test it" is the new "Let''s circle back on that.".
  • WRITTENT  |  WEDNESDAY, APRIL 2, 2014
    [Stats] 30 Killer Resources to Learn Content Marketing
    It’s positively filled with helpful stats, facts, graphs, and charts. 'Image credit Adobe. Despite the fact that 86% of brands have adopted content marketing practices, 82% of marketers say they’re not receiving training. This fact has created an interesting playing field for content-minded professionals. Content Marketing Made Easy.
  • HUBSPOT  |  TUESDAY, APRIL 1, 2014
    [Stats] 3 Cutting-Edge Examples of Website Personalization
    Tweet This Stat. Tweet This Stat. Tweet This Stat. 'Last year, research from Aberdeen''s Trip Kucera projected 2013 to be the year of personalized content. 86% of the marketing executives studied by Aberdeen said they planned to develop a process to map content assets to buyer personas that year. It should evolve over time.
  • ENGAGE  |  TUESDAY, APRIL 1, 2014
    [Stats] Don't Be Fooled: Three Considerations When Fact-Checking Online
    The study had an intriguing top-line stat: 11 percent of Americans believe that HTML is a sexually-transmitted disease. 'I''d like to make you a promise: There will be no April Fool''s pranks within this post. But be careful: Like any other piece of news, you''ve first got to check your facts. Makes for a good funny ha-ha moment, right?
  • HUBSPOT  |  MONDAY, MARCH 31, 2014
    [Stats] A Lot of Top Journalists Don't Look at Traffic Numbers. Here's Why.
    Re/code , a tech site run by Kara Swisher and Walt Mossberg, the longtime Wall Street Journal tech columnist, also won’t share traffic stats with writers. ” A reporter at a leading business newspaper says her editor stopped providing traffic stats, and she''s glad. For more content like this, subscribe to Opinion.
  • VERTICAL RESPONSE  |  MONDAY, MARCH 31, 2014
    [Stats] How to Gauge Email Responses
    We’ll define each metric, give you an average to shoot for and, with the help of online supplement retailer , Russell Lundstrom, we’ll give you some tips to get your stats where they should be. 'Emails are a powerful marketing tool, but how do you know which response rates are good? What kind of open rates should you have?
  • WEBBIQUITY  |  MONDAY, MARCH 31, 2014
    [Stats] Book Review: Social PR Secrets
    'One of the first things you’ll notice about Social PR Secrets: How to Optimize, Socialize, and Publicize Your Brand’s News by Lisa Buyer is how compact it is. Coming in at under 100 pages, this slim volume stands apart from most other business books simply by virtue of its slender profile. Lisa Buyer. times more visibility.”
  • HUBSPOT  |  SUNDAY, MARCH 30, 2014
    [Stats] "Free" Stock Photos, New Gmail Layouts, and More in HubSpot Content This Month [March Roundup]
    13 Sales Stats That Unveil What’s Influencing Purchase Decisions [Infographic]. 'It’s amazing how much can happen in one month, particularly in the digital marketing and tech world. At HubSpot, we understand that the technologies that you rely on to complete your daily tasks are constantly changing. Educational Content.
  • SYNECORE  |  SATURDAY, MARCH 29, 2014
    [Stats] Marketing Madness: March Advertising Review
    phenomenon that has even the least sports savvy Americans researching player stats, cheering on teams they may have never even heard of before, and filling out perhaps dozens of brackets. 'Every year as winter draws to a close and spring (slowly) starts to show its face again, a unique phenomenon sweeps the country. Thanks a lot, Duke.).
  • HUBSPOT  |  THURSDAY, MARCH 27, 2014
    [Stats] Average CMO Tenure Now 45 Months, Indicates Rise of the Digital Executive
    months [Tweet This Stat]. Companies invested $500B in digital marketing just last year, according to Gartner [Tweet This Stat]. 'In the 1800s, Charles Darwin made one of greatest discoveries in human history. Without the finches’ ability to adapt to the changing food supply, they all would have simply died out. Beyond Digital.
  • MODERN B2B MARKETING  |  THURSDAY, MARCH 27, 2014
    [Stats] The State of Marketing Automation Trends 2014 [Infographic]
    Check out our infographic below for some key stats found in Software Advice’s survey. 'Author: Dayna Rothman Finding the right marketing automation software is tough when you are searching for the first time. Plus, we have been speaking to our own customers for years, so we know what goes through their minds. Infographic Marketing Automatio
  • BIZNOLOGY  |  WEDNESDAY, MARCH 26, 2014
    [Stats] Search marketers: Don’t forget to keep an eye on your PPC market visibility
    Have you looked at this stat lately? Next, let’s look at the same market visibility stat, but this time for the five leading mobile phone companies. 'The most common search marketing question I hear from our telecom clients is: How am I doing against my competition? OK, back to the chart. Almost too close! But we don’t see that here.
  • BIZNOLOGY  |  WEDNESDAY, MARCH 26, 2014
    [Stats] Search marketers: Don’t forget to keep an eye on your PPC market visibility
    Have you looked at this stat lately? Next, let’s look at the same market visibility stat, but this time for the five leading mobile phone companies. '(Photo credit: Greg Lilly Photos). The most common search marketing question I hear from our telecom clients is: How am I doing against my competition? OK, back to the chart.
  • LEADERSHIP  |  FRIDAY, MARCH 21, 2014
    [Stats] Interesting Infographics: B2B Leader’s Guide To Drinking Coffee Like A New Yorker
    This stat alone means New York crafts the strongest coffee in the world. 'As Monty Python would say “And Now For Something Completely Different”  B2B leaders must be aware of new marketing methods that drive profitable results. However, it’s crucial to take a break to clear your mind. Who has the most expensive cup of coffee?
  • HUBSPOT  |  THURSDAY, MARCH 20, 2014
    [Stats] The Data You Need to Make a Compelling Case for Inbound Marketing
    That’s why we''ve put together this new presentation: 100 Stats, Charts, and Graphs to Get Inbound Marketing Buy-In. We encourage you to flip through the presentation and copy/paste stats, charts, graphs, and entire slides into your own presentations for convincing your company that inbound is worth the investment. Absolutely!
  • HUBSPOT  |  TUESDAY, MARCH 18, 2014
    [Stats] 8 Brilliant Landing Page Examples You Need to See
    Big, big caveat here: I don''t have access to any of the stats for these pages, so I can''t tell you how well they convert visitors, leads, and customers. 'Learning how to put together an A+ landing page is tricky. Take form length for example. So we decided to compile a list of landing pages we love ourselves. 1) Unbounce. 2) IMPACT.
  • MODERN B2B MARKETING  |  MONDAY, MARCH 17, 2014
    [Stats] How Gamification, Social Sharing, and Unicorns Balancing 34,404,336 Dinner Plates = Winning Emails
    m competitive, but there’s no way I’d remember to visit Fitbit’s website to compare my stats against friends and family. 'Author: DJ Waldow “In 2013, you traveled 543 miles. That’s more than the length of the Serengeti. It’s also the exact height of a rollerskating unicorn balancing 34404336 dinner plates. Fantastic!”. But wait!
  • HUBSPOT  |  FRIDAY, MARCH 14, 2014
    [Stats] 7 Metrics Every Marketer Should Check Weekly (And How to Improve Them)
    It''s important to check these stats on a weekly basis so the strategy and the content you posted on social media is fresh in your mind. 'This post originally appeared on the Academy blog. To read more content like this, subscribe to Academy. As a marketer, tracking and analyzing data is an important part of the gig. Where do you begin?
  • HUBSPOT  |  FRIDAY, MARCH 14, 2014
    [Stats] 55% of Visitors Spend Fewer Than 15 Seconds on Your Website. Should You Care?
    At the end of the day these stats give us a fascinating look into the media world -- the folks we''re all trying to model our content after. 'According to data by Tony Haile of Chartbeat , I''ve only got 15 seconds to capture your attention. so I guess I better make it quick. In an email exchange, Chartbeat confirmed my suspicions. Not quite.
  • HUBSPOT  |  THURSDAY, MARCH 13, 2014
    [Stats] How SMBs Use Twitter: 15 Stats You Should Know
    Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Social Medi
  • WINDMILL NETWORKING  |  WEDNESDAY, MARCH 12, 2014
    [Stats] The 5 Commandments To Becoming A Leader In Social Media Recruiting
    Related Stories Blog + Social Media: Not Your Mom’s Donor Acquisition / Retention Plan Steps to Take Today to Build Your Brokerages Social Media Strategy All the Instagram Stats You Need to Know. 'Your company HR department is considering social media recruiting. But, what does that mean? And how does one be … Continue Reading.
  • ACSELLERANT  |  TUESDAY, MARCH 11, 2014
    [Stats] Achieving Remarkable ROI with Your Business Story Video
    'Today, every marketing campaign should include well-made video. Business Story Video Visual Storytelling video marketing
  • MARKETING ACTION  |  TUESDAY, MARCH 11, 2014
    [Stats] Award-winning Education Tablet Solution LearnPad Sees 26x Growth in Marketing-Qualified Leads
    People can enter your sales funnel at any point, from “Just looking, thanks” to “Sign me up, stat.” 'Here’s a story that’s a true pleasure to write: Act-On customer LearnPad replaced an email marketing solution with marketing automation, and went from a few dozen marketing-qualified leads per month to over 700. In just six months!
  • HUBSPOT  |  MONDAY, MARCH 10, 2014
    [Stats] I Ditched Marketing and Hit the Sales Floor for an Hour. Here's What Happened.
    He broke down some stats for me -- out of 80 attempts, you should chat with 10, and then book one of those for the next step in the sales process. 'As I type this, my brain is in overdrive. My heart is racing. My legs are shaking. I''d like to chalk it up to adrenaline, not fear (but there is a lot of the latter happening). Chad stopped me.
  • HUBSPOT  |  MONDAY, MARCH 10, 2014
    [Stats] How to Use NPS Surveys for More Powerful Marketing Automation
    NPS surveys can help you set up your marketing automation to 1) nurture the leads into customers, 2) weed out folks who don''t really want to hear from you anymore (and could be dragging down your email marketing stats), and 3) bring new people into your marketing funnel. 'Have you ever used NPS surveys in your marketing? 1) The Email Survey.
  • VIDYARD  |  MONDAY, MARCH 10, 2014
    [Stats] How Video Marketing Influences Your Customers’ Decisions [Infographic]
    Take a look at the stats: Embed This Infographic On Your Site. Some stats to share with your peeps! 'You know video is popular, but we wanted to take a good look at the numbers behind this unstoppable force. There’s simply no better time to be using video in your marketing mix. Click to tweet ). Click to tweet ).
  • DIGITAL VOICES  |  FRIDAY, MARCH 7, 2014
    [Stats] This Week in Digital Strategy 3.7.14
    Here's a stat we've heard over and over: 58% of American adults own smartphones. 'Happy Friday, everyone! Hopefully you are getting caught up in the phenomenon that is True Detective but just in case you aren't we have got you covered with marketing insights. This week we expanded our knowledge in the world of analytics.
  • DIGITAL VOICES  |  FRIDAY, MARCH 7, 2014
    [Stats] This Week in Digital Strategy 3.7.14
    Here's a stat we've heard over and over: 58% of American adults own smartphones. 'Happy Friday, everyone! Hopefully you are getting caught up in the phenomenon that is True Detective but just in case you aren't we have got you covered with marketing insights. This week we expanded our knowledge in the world of analytics.
  • EMAGAZINE B2B BLOG  |  THURSDAY, MARCH 6, 2014
    [Stats] Millennial Impact
    My daughter, a Millennial enjoying her college years in South Carolina, recently sent me a great article: 15 Stats Brands Should Know About Millennials. 'Generations, like individuals tend to have personalities. For marketers they open up new opportunities as well – as long as we understand them and can connect with them in a meaningful way.
  • FATHOM  |  WEDNESDAY, MARCH 5, 2014
    [Stats] Why Your Marketing Needs To Be Cool
    If these stats don’t give you a chill, I suggest you pinch yourself to see if you’re alive. '“60% of customers have a negative opinion of marketing.” ” –Yankelovich Partners. There’s a classic scene in Pulp Fiction where Samuel L. How does Jules Winnifeld’s angry exclamation relate to marketing?
  • HUBSPOT  |  MONDAY, MARCH 3, 2014
    [Stats] 7 Reasons Most Enterprise Websites Fall Short
    According to a 2013 study by Gartner , total spend on “digital marketing” by large companies is now over $500B annually [Tweet This Stat]. 'What makes a website truly great? mean so great that traffic is high and growing, bounce rates are low, and engagement and demand are off the charts. Is it a beautiful, award-winning design?
  • WINDMILL NETWORKING  |  FRIDAY, FEBRUARY 28, 2014
    [Stats] How Business Blogs Can Use reddit for Creative Content Strategy
    10 Ideas for Businesses All the Instagram Stats You Need to Know. 'When businesses embark on a blogging journey, there are many roadblocks that occur, such as: writers block! We can achieve business goals with blogging!” Related Stories Evolving From #SoLoMo to Customer Experience Marketing What to Pin on Pinterest?
  • MODERN B2B MARKETING  |  FRIDAY, FEBRUARY 28, 2014
    [Stats] Brand Loyalty isn’t Dead – Don’t “Buy” the Hype
    As we already know, consumers trust Don Draper about as far as they can throw him – recent stats from Forrester indicate that only 10% of adult US internet users trust online advertisements, and 95% of millennials told Social Chorus that they consider their friends to be the most trusted source of information about products. Mac versus PC.
  • EARNEST ABOUT B2B  |  FRIDAY, FEBRUARY 28, 2014
    [Stats] What's the value of a Twitter follower? New infographic
    Unfortunately stats to justify investment in social media are still hard to come by. 'A handy infographic on why it pays to build your follower base on Twitter. However, this new Twitter infographic builds a compelling case for SMEs to invest in growing their follower base. 72% are likely to make a purchase after following a company.
  • MARKETING ACTION  |  FRIDAY, FEBRUARY 28, 2014
    [Stats] 3 Reasons You Should Use Website Visitor Tracking
    Here are two stats that underscore this benefit quite nicely: According to a recent Aberdeen Group study , sales and marketing professionals both agree that lead quality is far more important to revenue than lead quantity (by a factor of 2-to-1). 'More than likely, your website plays a sizable role in your overall business success. license.
  • BIZNOLOGY  |  THURSDAY, FEBRUARY 27, 2014
    [Stats] How do apparel advertisers use search marketing for the Sochi Olympics?
    The Search Monitor recommends that most advertisers monitor this stat weekly, and even more often during promotional campaigns or holiday periods where search volume increases and market visibility shifts happen quickly. Just look at the Ralph Lauren-design Team USA outfit, for example. Was it a brick-and-mortar giant? Very impressive!
  • WRITTENT  |  WEDNESDAY, FEBRUARY 26, 2014
    [Stats] Do You Make These Mistakes When Writing Content for the Web?
    And it isn’t pretty, to say the least: If you’re using a blog layout with pre-set colors decreasing your readability, stop all content writing efforts and buy a new layout – stat. 'There is only a 16% chance someone will actually read your entire blog article. Staggering, isn’t it? The “Wall of Text”. Poor Use of White Space. Tiny Text.
  • WINDMILL NETWORKING  |  WEDNESDAY, FEBRUARY 26, 2014
    [Stats] All the Instagram Stats You Need to Know
    And in that context, I want to share some current stats … Continue Reading All the Instagram Stats You Need to Know by Jenn Herman - Maximize Social Business. 'Many have hesitated to use Instagram because they think their audience isn’t there. The Pyramid of Influence on Social Media.
  • MANHATTAN MARKETING MAVEN  |  TUESDAY, FEBRUARY 25, 2014
    [Stats] Big Data Promises Personalized Medicine
      Trailing results, plus medical records, DNA and up-to-the-minute stats, will be accessible to EMTs or in the ER, in the case of an accident or incident, and will be routinely trafficked to primary care providers. 'By 2020, big data technology will turn every person into his/her own mobile health network.  For Drs.
  • SYNECORE  |  MONDAY, FEBRUARY 24, 2014
    [Stats] Marketing Goes Mobile and Global (MoGlo)
    For those of you who prefer solid data to wild assumption, here are some interesting stats taken from eMarketer’s Key Digital Trends From 2014 report: In 2013, smartphone sales in the US were 134 million; in China, 315.5 'At this point, there seems to be a general consensus that marketing is going mobile. MoGlo by the Numbers. In India, 49.2
  • HUBSPOT  |  MONDAY, FEBRUARY 24, 2014
    [Stats] How SMBs Use Social Media: 15 New Stats You Should Know
    How SMBs Are Using Social Media: 15 Stats You Should Know. Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). economy.
  • HUBSPOT  |  FRIDAY, FEBRUARY 21, 2014
    [Stats] The Most Important Tool in Every Nonprofit's Fundraising Toolbox
    Metrics and the data that comprise those metrics may include social stats, website analytics, communication conversions, revenue growth rates, or other donor engagement measures. 'The list of ways we connect with donors and the list of methods we use to raise funds for our missions is growing. Why Measurement Is Important. What did you learn?
  • ENGAGE  |  FRIDAY, FEBRUARY 21, 2014
    [Stats] How to Write a Compelling Introduction for a Health Care Feature Story
    The startling stat. Here’s one from Men’s Health : (The stats actually get touted in paragraph two, which is quite effective.). 'The first few sentences of a story have a big job. Called the “lede” in feature-writing parlance, this part either draws readers in or drives them away. So there’s a lot riding on it. Yes, music. Humor.
  • WEBBIQUITY  |  THURSDAY, FEBRUARY 20, 2014
    [Stats] Six Stellar Twitter Tools and Reviews
    Ann Smarty (again) reviews a handful of “great apps that will let you get the proper stats to start engaging your followers in a real and dynamic way,” such as Birdsong (“Do a quick analytics search of any social media profile and find out exactly what conversations your brand is generating”).
  • FATHOM  |  WEDNESDAY, FEBRUARY 19, 2014
    [Stats] Top 3 Essentials for Successful Retail SEO Programs
    There are some clients that are “nervous” to open that door for other people to see their stats, their sales, etc. 'SEO success depends on so many things. lot of the factors are known and even more are unknown. Need 1 – Access to Analytics (and any other data the online retailer can provide). What has been working? What hasn’t? Resources.
  • FATHOM  |  WEDNESDAY, FEBRUARY 19, 2014
    [Stats] Top 3 Essentials for Successful Retail SEO Programs
    There are some clients that are “nervous” to open that door for other people to see their stats, their sales, etc. 'SEO success depends on so many things. lot of the factors are known and even more are unknown. Need 1 – Access to Analytics (and any other data the online retailer can provide). What has been working? What hasn’t? Resources.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 19, 2014
    [Stats] Good News for Creepers: LinkedIn Upgrades "Who Viewed Your Profile" Feature
    When I click into the stat "20 Viewers with the title Founder/Partner," they deliver a similar breakdown as the company statistics: As you can see, you get a breakdown of the industries and titles your profile viewers have -- ideally so you can identify trends, although the "Unknown" buckets are pretty large, making it difficult.
  • HUBSPOT  |  WEDNESDAY, FEBRUARY 19, 2014
    [Stats] Want to Publish on LinkedIn? Now You Can
    After you publish, you''ll be able to monitor your post''s stats such as views, likes, and other metrics, and flag inappropriate comments. 'Ever wanted to get published on LinkedIn Pulse? Though we haven''t gotten access to try it out for ourselves, LinkedIn''s help center says that publishing is pretty simple. Here''s how it works.
  • TRADESMEN INSIGHTS  |  TUESDAY, FEBRUARY 18, 2014
    [Stats] Manufacturers: Why Are You Using Content Marketing?
    'I just saw a stat this week that over 90 percent of B-to-B companies are now using content marketing. wonder if you asked them why, what the answer would be. Hopefully it’s not because everyone else is using it! If you’re using content, you know how much time it takes you and your team to develop and place good content.
  • WRITTENT  |  MONDAY, FEBRUARY 17, 2014
    [Stats] 11 Scientific Facts About Why You’re Doing Blog Titles All Wrong
    In the spirit of fact-based discovery, I’ve curated 11 stats and studies that show just how much your headlines really matter – as well as some sage advice on just what you can do about it: 1. 'Writing blog titles isn’t much of an art. It’s a highly unpredictable, non-exact science, but a science none the less. Relevance. Appeal. media.
  • HUBSPOT  |  FRIDAY, FEBRUARY 14, 2014
    [Stats] New Data Reveals the ROI of Inbound [Free Report]
    Check out the stats. 'Every year, we like to check in with our customers to see how our software is working for their businesses. We team up with an MBA candidate at MIT Sloan to see just what kind of ROI our customers are getting out of our software. In a word. Inbound helps them build a sustainable business model. Don''t believe me?
  • HUBSPOT  |  FRIDAY, FEBRUARY 14, 2014
    [Stats] A Sales & Marketing Love Story: From LinkedIn & HubSpot [SlideShare]
    Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). Tweet This Stat). 'It can sometimes feel like marketers are from Venus and salespeople are from Mars. Here are eight interesting statistics that came from our survey.
  • VOICE-BASED MARKETING  |  THURSDAY, FEBRUARY 13, 2014
    [Stats] Plane Crashes and Navy SEAL Training: Rescuing Display Advertising
    'There are some pretty disturbing stats going around about display advertising, and if you’re a smart marketer, you want to stay abreast of them. We’re going to carry you through a dark tunnel of scary stats, but hang tight: there is light at the end of that tunnel and it means rescuing your display ad campaigns from dismal failure.
  • WRITTENT  |  WEDNESDAY, FEBRUARY 12, 2014
    [Stats] 59 Killer Content Marketing Stats: 2014 Edition
    We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. Want to dive a little deeper into some of the latest content marketing stats and research? The post 59 Killer Content Marketing Stats: 2014 Edition appeared first on Inbound & Content Marketing Hub. Source: CMI ).
  • B2B MARKETING INSIDER  |  WEDNESDAY, FEBRUARY 12, 2014
    [Stats] Trending: How To Justify Content Marketing?
    Q4: What aspects are most important when citing stats or case studies when justifying content marketing? A4:  4 areas to focus – start with cost per lead stats and conversion rates of traditional tactics vs content and inbound marketing. A5: Here’s 33 Stats on the future of content marketing: [link] and @ Slideshare : [link].
  • CHRIS KOCH  |  TUESDAY, FEBRUARY 11, 2014
    [Stats] Sports Analogies Suck, Right?
    For example, the Uphoria app from Major League Soccer’s Sporting KC gives fans access to live video streaming during the game, with a variety of camera angles and replay options along with real-time stats. There are tons more like these. Please tweet your “favorite” or put it in a comment below.). to a record of $3.39 No more.
  • STORIES THAT SELL  |  MONDAY, FEBRUARY 10, 2014
    [Stats] Why Some Buyers Don’t Look at Case Studies
    couple of years ago, a small software company shared stats with me regarding case study consumption. 'Locked. Let''s suppose, for a moment, that you''re in the market for a new car. You probably don''t just get up in the morning, head to a dealership, drive one and buy. Toyota does this nicely.). The door''s locked. Put Out the Welcome Mat.
  • SALES PROSPECTING PERSPECTIVES  |  MONDAY, FEBRUARY 10, 2014
    [Stats] The Gender Gap: Hiring Women in Inside Sales
    Trish also acknowledges an important stat from Sheryl Sandbergs Lean In: “An internal report at Hewlett-Packard revealed that women only apply for open jobs if they think they meet 100 percent of the criteria listed. 'As an inside sales manager, I try to use my few minutes of downtime to read articles related to my field.
  • VIRALLY BLOG  |  MONDAY, FEBRUARY 10, 2014
    [Stats] So what exactly is Virally?
    We track all the useful stats like how many people visit your landing page how many downloaded and what social connector they used and if there shared it how many additional downloads they generated. When i say content i mean brochures, whitepapers, event guides, sample chapters, ebooks, spec sheets and anything in a PDF format. Bonus part!!
  • EARNEST ABOUT B2B  |  MONDAY, FEBRUARY 10, 2014
    [Stats] To B2B or not to B2B, is that the question?
    The stats confirm business brands can exist on the same platforms as B2C brands and succeed, but the message must be the benefit for the business, not just the individual. 'Recently, B2B marketing has been suffering from an existential crisis. Last year, one well known voice maintained his belief that B2B had ceased to be altogether.
  • SYNECORE  |  SUNDAY, FEBRUARY 9, 2014
    [Stats] Marketing Goes SoLoMo
    few stats from the Adobe 2013 Mobile Con­sumer Sur­vey bear out this notion: 71% of respondents reported using their mobile device to access social media. 'As a general proposition, I think it’s fair to say that marketing is going mobile. There is something organic and seamless about the relationships we have with our mobile devices.
  • HUBSPOT  |  THURSDAY, FEBRUARY 6, 2014
    [Stats] How to Run a Successful Kickstarter Campaign: Insights From RingSafe
    There''s a bit of gamification in watching your stats directly as well as via tools like Kicktraq. 'In 2013, 3 million people from 214 countries and territories (and all seven continents) pledged $480 million to Kickstarter projects. The two people behind this project were kind enough to share their campaign journey with us. Which d. Email.
  • VERTICAL RESPONSE  |  THURSDAY, FEBRUARY 6, 2014
    [Stats] Facebook or Twitter – Which is Better for Your Small Business?
    Social Media business Facebook Facebook Account Facebook Features Facebook Stats Small Business smb Social Media Marketing Twitter Twitter Usage 'Did you read the predictions about social media use for small businesses in 2014? So what about the top social media networks, Facebook and Twitter? Statistics via Statistic Brain at  [link] ).
  • VERTICAL RESPONSE  |  WEDNESDAY, FEBRUARY 5, 2014
    [Stats] Guidelines for Getting Awesome Guest Blog Posts
    QuickSprout , a company that helps businesses boost website traffic, says longer posts get higher Google rankings and they’ve got the stats to back it up. 'Bringing guest bloggers on board is a great way to diversify the content on your site and introduce your product or business to a new audience. ” Set a word count minimum.
  • ENGAGE  |  WEDNESDAY, FEBRUARY 5, 2014
    [Stats] How Many Screens Are You On Right Now?
    caught myself on 4 screens at once last night: streaming an NCCA basketball game on my Apple TV, watching the game stats on my laptop, catching up on some email on my tablet and discussing the game via text and Facebook with fellow fans on my phone. In fact, Twitter reported  more than 24.9 34% are browsing on a PC/laptop.
  • DIANNA HUFF - B2B MARCOM  |  TUESDAY, FEBRUARY 4, 2014
    [Stats] A “Lead” Isn’t a Lead Until It’s Been Qualified
    found this last stat astounding! 'In a new report, The State of B2B Lead Generation: 2013 , the BuyerZone published data stating that the “speed of lead follow up might not be as important as everyone thinks.” Because a person who downloads a white paper or an e-book isn’t a lead, he/she is an inquiry. HOWEVER! Grrrr!”
  • HUBSPOT  |  TUESDAY, FEBRUARY 4, 2014
    [Stats] Are You Cut Out to Be a CEO? [Infographic]
    Some of the standout stats: 2.4% Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Tweet This Stat ). Based on 327 of the S&P 500.) ( Tweet This Stat ). '"Pshh, I could do that job.". Ever utter that? Probably. Ever utter it about your CEO? If you have, this is the infographic for you. Only 4.2%
  • ANNUITAS GROUP  |  TUESDAY, FEBRUARY 4, 2014
    [Stats] Why Organizations Should Stop Focusing on Lead Nurturing Campaigns
    'The stats, guides and tips to effective lead nurturing abound in the B2B marketplace and yet with all of this information,  still only a fraction of B2B companies are using or effective in the use of lead nurturing according to MarketingSherpa. Clearly, not best practice. Figure 1:  Lack of Content Alignment to Buyers Purchase Pattern.
  • VERTICAL RESPONSE  |  MONDAY, FEBRUARY 3, 2014
    [Stats] Are You Making These 5 Common Content Marketing Mistakes?
    Stats indicate that only 15 percent measure results. 'There are over 27,000,000 pieces of content being shared every day, but did you know that 60-70 percent of content produced by B2B marketing goes unused? Don’t Know Your Audience. One of our biggest challenges is to create and deliver content that people actually want to consume.
  • HUBSPOT  |  SUNDAY, FEBRUARY 2, 2014
    [Stats] The Biggest Viral Ads of 2013, Gorgeous Website Redesigns, and More in HubSpot Content This Week
    Along the way, you''ll read some compelling stats (like did you know INBOUND had 5,470 attendees last year?) 'The bright lights and continuous camera flashes, the vivid colors of jerseys and face paint, and those eye-pleasing TV ads … oh those TV ads! It''s bright. It''s flashy. And, to drive the point home again, it''s VISUAL.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, JANUARY 31, 2014
    [Stats] Winning NFL teams have winning social media strategies too
    Data used to determine team rankings: Number of Twitter followers, Facebook Page Fans, and Facebook “Talking About” Stats. Playoff appearance stats 2011-2013.  have some detailed stats about every NFL team so if your favorite team isn’t represented in the chart you can find more data at on my site. The Pittsburgh Steelers.
  • WEBBIQUITY  |  THURSDAY, JANUARY 30, 2014
    [Stats] 12 (of the) Best Guides to Marketing on Pinterest of 2013
    26 Very Pinteresting Stats You Need to Know [Infographic] by Google+. Rebekah Radice (again) showcases an infographic that illustrates more than two dozen Pinterest facts and stats, such as that Pinterest now hosts more than half a million business accounts; visitors spend. Which social network saw its membership outside the U.S.
  • MARKETING ACTION  |  THURSDAY, JANUARY 30, 2014
    [Stats] B2C Marketers: 4 Reasons Why Webinars Are Worth the Investment
    The primary stats that kick-started our efforts came courtesy of Content Marketing Institute’s 2014 B2C Content Marketing study. 'Webinars have long been a top-ranking tactic among B2B marketers and for good reason: They work. At least not very much. WebEx, GoToWebinar, Yugma, etc.). Our opinion? You be the judge. By the numbers. Fascinating.
  • HUBSPOT  |  TUESDAY, JANUARY 28, 2014
    [Stats] 7 Must-Read Blogs to Inspire Your Fundraising Efforts
    With the product’s focus on donor retention and data management, you get a lot of expert tips, stats, and how-to’s around those topics without getting battered over the head to sign up and buy their product. 'Have you made a New Year’s resolution yet? right?). Not by leaps and bounds, but bit by bit. 2) StayClassy. 3) 99U.
  • HUBSPOT  |  TUESDAY, JANUARY 28, 2014
    [Stats] Clicks on Pinterest Generate 4X More Revenue Than Twitter [Infographic]
    Chock-full of stats that legitimize Pinterest''s revenue-generating power for businesses (did you know Pinterest drives four times more money per click than Twitter and 27% more than Facebook ?!), 'Pinterest is one of the most popular social networks around -- but can you really make money from it? But enough with all this talk. Social Medi
  • WRITTENT  |  TUESDAY, JANUARY 28, 2014
    [Stats] 15 Unbelievably Powerful Pro-Tips for Rockstar Blog Titles
    Don’t say you’ve written 15 tips if you’re only offering 5, and don’t promise that your tutorial can help people increase their blog subscribers 10,000% if you don’t have stats or a case study to back it up. 'What’s the easiest thing you can do to improve your blog’s traffic, subscribers, and lead generation overnight? Hardly. Be a Tease.
  • HUBSPOT  |  TUESDAY, JANUARY 28, 2014
    [Stats] How HubSpot Grew by 50% in 2013: A Year in Review
    billion page views to their websites (Tweet this stat). million dollars, and we added 239 employees in 2013 alone (Tweet this stat). HubSpot’s Culture Code was viewed over 1 million times this year, making it the single most viewed piece of content we have ever created (Tweet this stat). Snapshot of Our 2013.
  • HUBSPOT  |  TUESDAY, JANUARY 28, 2014
    [Stats] 9 Revealing European Content Marketing Trends to Watch [New Data]
    Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). Tweet this stat ). international Content Marketing
  • KOMARKETING ASSOCIATES  |  MONDAY, JANUARY 27, 2014
    [Stats] 6 Stats B2B Marketers Must Pay Attention To in 2014
    'We are a month into the new year and there have already been some great studies released (be sure to check out our industry news section for the latest). While most businesses have laid out their marketing strategy and set their budgets, some of the latest facts and figures may have them rethinking current initiatives. For the other 61.4%
  • EARNEST ABOUT B2B  |  MONDAY, JANUARY 27, 2014
    [Stats] This is the week that was
    With the worrying stat that 4% of consumers leaving mobile sites after a mere five seconds, and 46% not returning after experiencing glitches the pressure is on to deliver in the first few seconds. Behavioural economics article of the week. Take for example, an NPD survey we read about this week. It all came down to familiarity.
  • HUBSPOT  |  SUNDAY, JANUARY 26, 2014
    [Stats] New Facebook Algorithm Update, Essential Excel Tips for Marketers, and More in HubSpot Content This Week
    10 Stats About Inbound Marketing That Will Make Your Jaw Drop. Dive deeper into these intriguing stats and learn several more in this new post from our Insiders section. 'As marketers, we all know that great writing can help our content stand out from the crowd. Yes, my friends: Marketing requires a scientific approach. analytics
  • WRITTENT  |  FRIDAY, JANUARY 24, 2014
    [Stats] 8 Things To Be Prepared For When Starting A Blog
    Readers will come to rely on a certain posting schedule, and you’ll see your traffic stats dropping drastically if you allow too much time between posts. 'According to Hubspot , blogging for your business will increase your website traffic by at least 55%. What Will You Blog About? Does your company deal in entertainment? Travel? Blog Domain.
  • WRITTENT  |  THURSDAY, JANUARY 23, 2014
    [Stats] How to Start a Blog: 8 Hacks to Skyrocket Traffic 1000% a Month
    Use Metrics and Stats. Using stats in your headlines, and throughout the body of your content, is a simple way to show that you know exactly what you’re talking about. 'Figuring out how to start a blog isn’t the hard part. And the benefits of improved blog traffic traffic are pretty clear: Image credit: SocialMediaSlant. Company News
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