Here are 10 stats that will hopefully prove otherwise: - Increasing blog production from 3 blogs a week to 3 blogs a day increased organic traffic by 70% - LogMyCalls. 'We''re fans of content marketing. In fact, we''re big fans of content marketing. It did both. Content marketing works. More businesses are learning this. And we know it works.

Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 150+ Tweetable Stats About the Current State of Inbound Marketing. Tweet This Stat. Tweet This Stat. Tweet This Stat. Tweet This Stat. 95) U.S.

And if you haven''t seen the latest co-marketing commercial with Geico in which he struggles to get through airport security ( Spoiler Alert: The pat-down tickles and he can''t stop laughing), I recommend you mosey on over to YouTube stat. 'This post is full of gratuitous cuteness. Here''s why. That kind of cute. rest my case.). awwwwww!!!

There are stats all over the internet telling you the different figures and metrics about “open rates” and “click through rates”, but those stats do not reflect sending targeted emails at the correct time, to the correct person. 'This must be the question I am asked most by many of my new clients. How do you achieve this? Read on….

Ready for some stats? 'Over the past few weeks, we’ve noticed more and more articles being written about Call Tracking and Local Search. The overwhelming number of them have been negative, and would have local businesses worrying about non-existent issues with call tracking. Or it didn’t happen!” Hint: NOPE! We don’t argue with Google.

'[Posted by Ben Tepfer, Product Marketing Specialist, Neolane, Inc.] On the heels of announcing our new offices in Munich, Sydney and Singapore, I decided to look at digital marketing trends in these new geographies. What was immediately clear is that the digital revolution is well underway in these regions, and marketers need to embrace new [.].

You may want to create separate emails for attendees and non-attendees, offer different content and links and check your stats to see if you get different engagement. 'Webinars are not only fun to host and conduct, but they’re also an excellent tool for generating leads and sales for your business. image courtesy of ClickMeeting.com.

We’ve compiled some of the most fascinating stats and facts on the state of content curation: 1. 'For many content marketers, curation is something of a silver bullet. For many companies, it’s no longer enough to blog three times a week and release a white paper once a quarter. Content Curation: Everyone Is Doing It. Curation Is Social.

Home Ideas Blog Brainshark Articles 6 Product Video Stats Every Marketer Should See. Product Video Stats Every Marketer Should See. 'Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Ideas Blog. Entire Site. Search. SEE A DEMO TRY IT FOR FREE. May 14, 2013 09:52 AM. Tweet. Disqus.

Jeff Bullas shares a wealth of fascinating blogging facts and stats here, such as that 27 of the top 100 blogs are built on WordPress, with 16 on TypePad. 'Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. Why Blog. ”).

Join us as we reveal the facts, stats and current marketing trends that shocked us in HubSpot’s 2013 State of Inbound Marketing Annual Report : 1. 'Inbound is so hot right now. One of the most-discussed topics among marketers right now is the recent release of marketing automation software provider HubSpot’s annual report.

Should we simply, for example, measure the accounts closed, the sales that result pre vs. post, the incremental revenue achieved, the ROI for each sales stat? All the other cost measures are great, but wouldn’t simple sales stats justify our seat at the table? You can connect with Andy on LinkedIn or via email. Should we go further?

created a new Scribd account for a client and it’s still too early to know the reads and downloads, but you can follow your stats very easily. 'I may be a late bloomer, but I just discovered Scribd. found it when I was doing research for my webinar series, Social Media KISS (Keep it Simple and Serene) for Authors. Page fragment caching.

So here are the  engagement stats : Email A: Tremendous Opportunity at the 2013 Marketo User Summit   13.6% 'Hi Fellow Marketer, A big deal for us at ReachForce is to improve the nurture email conversation, to never send pointless, cheesy emails, among other things.  As marketers, we all get far too many of them. open rate, 37.8% 94.74%.

So here are the  engagement stats : Email A: Tremendous Opportunity at the 2013 Marketo User Summit   13.6% 'Hi Fellow Marketer, A big deal for us at ReachForce is to improve the nurture email conversation, to never send pointless, cheesy emails, among other things.  As marketers, we all get far too many of them. open rate, 37.8% 94.74%.

So we’ve combed through some of the hottest new social media research -- including the new 2013 State of Inbound Marketing Report -- to highlight some of the freshest stats that reveal the truth about the current state of social media marketing. 18 Brand-Spanking New Social Media Marketing Stats. Source: Experian ) Tweet this stat!

'We are biased inbound marketers at HubSpot, and normally I ignore many of the stats I see about display ads because I know their engagement rate is incredibly low: The average banner ad has a 0.1% But recently, a few really shocking stats caught my eye, and I thought it would be fun to share them all with you. So here they are.

But as always, the report is crammed with useful facts, interesting stats, and vital tips, tools and techniques for inbound marketing success. 'HubSpot last week released its 2013 State of Inbound Marketing report,  this year weighing in at a massive 175 pages. To get the full story, download the HubSpot report here.

Yes, you probably have stats about the best time to reach people. 'via Flickr by Seattle Municipal Archives. Dear Telemarketers, I understand your job is difficult. You have to make dozens if not hundreds of calls every day. You have quotas to make. You have it rough and I don’t envy you. receive a lot of these calls. Practice. Hello?

Also, make sure to put rewards up for backers who donate less than $20 as stats show that projects that do this succeed more than those who do not. 'This is a guest post by Phil Treagus, co-founder of Giraffe Social Media. Kickstarter is fast becoming the next big internet success story. The answer is: lots of people. Marketing

So here are the engagement stats : Email A: Tremendous Opportunity at the 2013 Marketo User Summit 13.6% 'Hi Fellow Marketer, A big deal for us at ReachForce is to improve the conversation – for marketers to the prospects via more precise marketing. We ourselves are working hard to avoid the cheesy sales emails. open rate, 37.8% 94.74%.

'Updated 2013 stats – Know B2B social media facts from fiction. Fiction: Social media offers limited value to B2B marketers. Here are 8 Tweetable Facts bout how B2B companies are  using social media to generate leads, connect with customers, and reach business goals. TWEET THIS. TWEET THIS. TWEET THIS. TWEET THIS. TWEET THIS.

But this isn’t just about us – there are a whole host of facts and stats hidden away that we want you to share to help B2B marketers at large. 'It’s funny how so many business-to-business marketers take themselves so seriously. And ironic, how the world at large doesn’t. Unfortunately, B2B seems to have an image problem. B2B marketing boring?

Tumblr is on that list… [stats on Tumblr]… What is Tumblr? 'Fast Company Editor Robert Safian sits down with Tumblr’s CEO, David Karp, for a wide-ranging exploration of what it means to innovate on the web and in the social sphere today. Part of Fast Company’s Innovation Uncensored 2013 , 23-24 April in NYC. And ad platform?

However, the stat that really catches our attention is that only 39% of marketers are using content marketing for lead management and nurturing. 'There is no question that in the digital world content is king. Content is an essential part of any marketing strategy. Now don’t get me wrong. The big thing here is to educate not sell.

Sometimes this is a stat that can be a little misleading. This is a prime example of where the competition stat is a misleading. 'So let’s cover the basics first: What exactly is a keyword? This (hopefully) directs users to information relevant to their search and ultimately to your site. found on your site. Monthly Searches: 3.7 billion.

To find even more stats, check out the rest of the infographic here. 'Social media marketing may seem challenging for any business, even non-profits. But MDG Advertising has created a super informative infographic citing just how stellar non-profits are doing on social media, as it’s become an integral part of fundraising. Twitter.

List some (not all) of your biggest awards, company stats and any significant articles written about you in the press – this adds legitimacy to your claims. 'If you’ve got a website, you know that your company profile page (also known as your “about” page) is essential. It’s a glimpse into your company beyond what’s on your product pages.

You may also want to use your open stats and other metrics to help you determine the best times to send customer emails. 'Email messages often get lost. Sometimes emails are mistakenly labeled as spam or deleted accidentally, and they never get to your prospects. B2B salespeople can’t afford this problem.

Be sure to track key data points like visitor stats, cost per conversion, and abandonment rates. 'Posted in eCommerce Optimization Testing. On the face of it, the idea of a rigorously testing and optimizing your ecommerce web site seems like a no-brainer. Who wouldn’t want definitive answers to such questions? Really?”). Why bother?”.

Like textual infographics, stats videos can serve as a valuable thought leadership content asset. In this example, we adapted 10 video marketing stats from a recent blog post into PowerPoint slides, added narration to the slides with Brainshark, and came up with the voice-enriched video presentation below. Ideas Blog. Entire Site.

Get snappin’ on Instagram stat! 'Instagram, the beloved photo-sharing site with an avid cult following, ( 100 million monthly active users to be exact), gave Twitter a swift upper cut just three months ago in a social media smackdown of sorts. What was the straw that broke the Twitter bird’s back? Was this a wise decision?

The stat revealed that 33% of law firms are using mobile marketing, whereas only 22% of accounting firms are using mobile marketing. 'I recently attended an event through the Association for Accounting Marketing where I learned a surprising statistic about law firms. Are you ready? Why is this surprising you might ask?

'Here are the top Internet strategy, marketing and technology links for the week of April 6, 2013… It’s Time to Stop Thinking Like Marketers  (Social Media Marketing) Data is Not Killing Creativity, it’s Just Changing How We Tell Stories  (Tech Crunch) Social Media for Customer Service: Just Do It! News & Notes

couple stats: 65% of Fortune 500 companies say phone calls are their highest quality lead source (Source: BIA/Kelsey). 'You have general business goals like revenue goals and market penetration. You also have specific marketing goals for conversion rates, click through rates, and cost per acquisition. The point?

Only 9% of tech blogs have Authorship implemented (a stat I found astounding — only 9%?). Interesting infographic from Attwood Digital regarding Google Plus and Authorship. Three things to note: 1. With so low a number, this means that people who have implemented it will get more clicks because. Posting regularity. Comments per post.

If you only come across a few interesting stats, share them and provide your opinion on them. I can't tell you how many times people have asked me, "How the heck does HubSpot crank out such a high volume of content?!" First things first: To "do" inbound marketing, you also need to "do" content. Be careful here. 1) Compile List Posts.

We find fun and/or interesting stats around marketing and turn them into bold visuals. One stat, one point, one amazingly optimized piece for Facebook. by Jason Miller When I started at Marketo over a year ago, I came into a company that had a very solid social media presence. Tuesdays and Thursdays are mini infographic themed days.

Interesting stats from Experion. Spring is here, spring is here! Well, it is. Even if some of us are still dealing with the last bits of winter's white stuff. This weekend, Peter Cottontail will be a-hopping down that bunny trail, and after that Old Man Winter doesn't have much oomph left. Really? Really. Black Hat or White Hat SEO?

Some measurements or key performance indicators (KPIs) involve: web stats (e.g. There is a common misconception among many accounting and other professional services firms’ leadership teams that marketing develops a series of standalone campaigns such as planning a client event, ordering branded items, and distributing press releases.

These are likely the stats that you'll pull out of more casual online research, other people's reports, or from looking at your own internal strategies. We inbound marketers are a unique bunch. One day we love to dream up lovable campaigns to delight our audience , and the next we want nothing more than to dive into some data. 2) Bottlenose.

Here’s a fascinating collection of LinkedIn facts and stats, among them: less than 10% of members use the paid, premium version of LinkedIn. Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. ” Looking for a new job?

For instance, in Step 2 when I searched our blog for a Facebook stat, some results from a long time ago -- like 2010 -- came up. could filter for only the most recent stats by refining my search to site:blog.hubspot.com facebook stat 2012. Google's pretty good at surfacing relevant content based on your search query. or info.

While there's no proof of correlation between these two stats, the ability to include CTAs on your Facebook cover photos will likely help improve engagement with your brand on Facebook. I've always considered myself quite the sneak when it comes to marketing on Facebook. but not suggesting you attend it. Awesome! you guessed it. leads, baby!

You all have seen the stats about mobile – suffice it to say that you can count on almost all of your employees having (or soon having) a mobile device and looking for cool apps to download. In earlier blogs I’ve discussed some ways to identify the best opportunities for companies to increase profits with mobile apps.

Their reporting feature is very robust, and there are some features that are not available in the free version (social media stats, etc), but this gives you a great list to work from. When we try to make a website authoritative on particular topics, the number one method to creating that authority is content. Inbound Links. Backlinking.

Unlike most of his contemporaries, Jobs generally avoided complicated stats, technical data, buzzwords , and jargon in his presentations. Do you put data and stats in context so their meaning is clear and easy-to-digest? It’s 7:54 on a frigid January morning in San Francisco. Finally, at 9:43 a.m., He, too, earned his standing ovation.

If you’re interested, here are some more cool stats on enterprise tablet adoption.). Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Ideas Blog. Entire Site. Search. SEE A DEMO TRY IT FOR FREE. Home Ideas Blog Brainshark Articles Sales Team Enablement Content: Ready to Engage.

B2B Online Marketing (@B2BOnlineMktg) : “The latest B2B online marketing facts, stats and strategies from [link]. It’s no secret that social media is an important channel of digital marketing. For B2B marketers, there are endless opportunities for leveraging social media platforms and strategies. Twitter is one solution. Speaker.

Many of these stats were taken from econsultancy’s recent eBook, “ Pinterest for Business: A Best Practice Guide.”. Is Pinterest the most sales actionable social network out there? This very question came to me as I came across a recent interview with Pinterest CEO Ben Silbermann in MIT Technology Review. Affinity, Intent, Proximity, Action.

Note: This stat was from a Burst Media report released in June of 2012 but I thought it was worth sharing). Consider this final stat from the Technorati report: The number 1 source of influence on influencers is other blogs. And brands want in. Among the 18-34 age demographic, the above ratio increases to 2 out of 3 people. Sometimes.

The original post was titled 10 Fascinating Video Marketing Stats for 2012. Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Ideas Blog. Entire Site. Search. SEE A DEMO TRY IT FOR FREE. Home Ideas Blog Brainshark Articles Content Tips: Repurposing Blog Posts into Video Presentations.

But as everyone who’s taken a Stats 101 class knows, correlation is not necessarily causation. Every day, we are seeing more overlap between marketing and technology. Between science and art. And between data and insights that lead to better marketing techniques. Tell us about yourself? Analysis is important. raw data) into gold (i.e.,

Our stats at Virally say that on average you get an extra 15% of leads through social sharing. So you’ve created some valuable content. An ebook or white-paper which has taken eons to put together, and plenty of money as well. What now? How do you turn it into a lean, mean, lead-generating machine? PPC advertising with a landing page.

Join Chris and Spencer this week as they discuss recent stats about the social sharing pinboard, and give some insight into how your business can leverage Pinterest for business. Businesses continue to turn towards social media for an easy boost to their marketing efforts, but a lot of them aren't seeing huge results. Follow @SyneCoreTech

Twitter users love stats and quotes, so try to include them as they appear in presentations or are quoted by the speakers. We had someone monitoring Twitter throughout the live event and she tweeted out important stats and quotes periodically to engage viewers. That way you can go into your event fully prepared. Before an Event.

Why not use these stats to understand more about our target audiences and gain some insight into their online behaviors. Let’s look at some of the survey results with a bit of thought around each stat and how it applies to a B2B audience. B2B marketers often use statistics for their social media presentations. They probably are.

Pete referenced some stats from Sirius Decisions on the impact outbound and inbound activity can have on closed business and invites us all to get our "outbounding" on! So I typically reserve this section of the weekly recap to share a great piece of content I have run across throughout the week. Now on to this week's recap. Bossypants".

If the stats aren't enough to convince you, try out any social network's advertising targeting platforms (you can often go through the targeting process without launching an ad and spending money) to see how many people on each site actually fit into your target market. There are a lot of so-called “ social media experts ” out there.

Facts & Stats. Think with Google. Search. Featured Insights. Research Library. Planning Tools. Forum. Think Quarterly. Creative Inspiration. B2B's Digital Evolution. New research from CEBs Marketing Leadership Council shows that potential business customers are increasingly using digital channels to form opinions about major purchases.

Source: Journal of Economic Perspectives ) Tweet This Stat. Source: Blue Kangaroo ) Tweet This Stat. Source: NY Times ) Tweet This Stat. Source: BitDefender via Daily Mail ) Tweet This Stat. Source: Mark Risher, Imperium via BusinessWeek ) Tweet This Stat. Source: 41pounds.org ) Tweet This Stat.

If there’s one thing the above stats can teach us, it’s that it pays to know your audience.  Venture into any drugstore or supermarket this week and you’ll find yourself swimming in a sea of pink and red cards, candy, and flowers. happen to love Valentine’s Day—for no reason other than I love candy.  Timing Is Everything. Probably not. Yikes! 

ESPs are like still photographs – you can get great stats from using one, but each campaign is effectively a snapshot in time. had so many awesome answers from thought leaders, that I wanted to create a blog series that showcased their advice and opinions. Skill sets must be developed that are more left-brained than right-brained.

For instance, in the introduction to this post about automated email workflows marketers should be using , we cite this stat: Why site this stat? Blank screens are the enemy of inbound marketing. So smug. So taunting. They think they're so great with all that empty, useless space. But you know what? 1) Keyword Research. Great!

With and without stats. Review stats, theirs and yours. Also, industry stats. You can connect with Andy on LinkedIn or via email. keep hearing, we all keep hearing, “Marketing doesn’t give us enough good leads.”. Sales doesn’t follow up enough on the leads we give them.”. So what’s to be done? My K.I.S.S. method: Talk. Often.

Wong Ching Ya (again) provides illustrated reviews of nearly two dozen “wonderful time-saver tools that (help) regularly in making full use of tweets shared and received,” including TwitFlink for managing your Twitter stream, Embedly (link destination previews) and Hashtracking (Twitter chat capture and stats).

You know you should be using data to back up your points in your content, so just grab the first stat you can find, no matter whether the source is credible, the stat is recent, or the data is even relevant. 28) Don't cite any of the data or stats you include in your content. If you're creating marketing people love , that is.

This result from the Super Bowl further illustrates Google’s stat that, 77% of TV viewers use another device at the same time in a typical day. Kenneth Noland said, “For me context is the key -- from that comes the understanding of everything.”. and also in the right location. Not to worry, though! Here we go. This isn’t terribly surprising.

In the end, the best way to find out is to A/B test, review performance stats, iterate, and repeat. by Jason Miller After losing $16 billion last year, the postmaster general announced Wednesday that the Postal Service intends to halt Saturday delivery of first-class mail by this summer. How’s that for the power of revenue cycle analytics?

As you can see, they took the perspective of rounding up my own personal dining stats to deliver a summary of my year in dining. The alignment with this use of personalized data with its call-to-action , to make more reservations and improve my stats! Personalized email marketing : We have the technology! So why isn't anyone doing it?

Monday Marketing Term: BANT (note interesting survey stats). What is marketing’s role before it hands off a lead to sales? Today marketers need to BAT, not BANT. BANT stands for Budget, Authority, Need and Timeframe. These are things that marketing needed to identify before they could qualify a lead. Readers, what do you think?

When you look at all the stats below in aggregate, you see that B2B companies are spending more on digital marketing and social media, they are dedicating resources to content marketing, but they are not driving traffic to their websites with social media. If your first tendency is to shout that they are doing it wrong, you are not alone.

Content Strategy brand marketing content marketing budget content marketing spending stats rise on content marketingTo make money, you gotta spend money. Despite making every CFO’s head spin, the above phrase is an undeniable truth in the world of brand marketing. You’ve got a product or service. Your audience has a defined need.

The stats, social links, and related article information on the right side of each post also helps keep readers engaged with the content. This is an excerpt from one of our latest offers, a collection of 47 Amazing Blog Homepage Designs. 81% of U.S. online consumers trust information and advice from blogs, according to BlogHer. 1) PandoDaily.

Research Strategy benchmarks Stats surveyMarketers, encouraged by self-proclaimed gurus, experts and thought leaders, are increasingly misusing and abusing research and statistics when developing their marketing approach. Yes, market and audience research can be incredibly valuable. Forgetting the Trend. People are not automatons. Your Turn.

15 Important Inbound Marketing Stats and What to Do About Them. In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. But that was soooo two years ago, and it's high time we gave that list a refresh, don't you think? spend a lot of time reading these bad boys, and so do my colleagues here at HubSpot.

15 Important Inbound Marketing Stats and What to Do About Them. In August 2011, we did a round-up of the 23 best inbound marketing blogs on the internet. But that was soooo two years ago, and it's high time we gave that list a refresh, don't you think? spend a lot of time reading these bad boys, and so do my colleagues here at HubSpot.

We took a deep look at the online activity for a number of sports teams in both the NHL and NBA, across the last three years, and then averaged the monthly stats for page views, emails, and form conversion rates. Equally as obvious  is that this activity slows down during the off season,  in the summer.  Who will be crowned the next champion?

Want to see more stats from this study? Curious to see more Super Bowl-themed marketing stats? "Sunday! Sunday! Sunday!". That's right, Super Bowl Sunday is here! For avid football fans, this means cozying up next to the TV with a big plate of buffalo wings, watching the Ravens and the 49ers battle it out in New Orleans. Doritos?

twitter.com/Budweiser/stat…. Some argue that early releases spoil the surprise for those who watch the game for the commercials but this is not the case: the stats speak for themselves : Ads that were released before the Super Bowl last year were viewed an average of 9 million times compared to 1.3 million. Daydreaming yet? Proof?

Here’s a stat that summarizes why mobile advertising matters: According to a 2012 survey from Hipcricket, 46% of smartphone owners have viewed a mobile ad; among them, 64% have completed at least one purchase as a result of doing so. We don’t need data points to realize that the world is going mobile. And I don’t understand why. 2016: 6.3%*.

Here are 5 practical reasons to support that claim with stats from a recent survey by Business Bolt. Content Strategy Branded Content Building Community Content (media) Content Marketing content marketing charts content marketing rationale content marketing stats reasons to use content marketingYour site ranking will improve.

For example, you could repurpose customer testimonials to be used in other ways, pull stats from a white paper and create an infographic, or take your ‘how to’ webinar and turn the highlights into an eBook. Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Ideas Blog. Search.

Cool stats that would stand on their own, but together would build a really interesting body of work. How I built out a random idea in two hours just to see what would happen, and why you should do the same. True story: When I started writing on the internet seriously, I set deadlines for myself. Three, two, one. Check. Enter DigitSlam.

That stat is completely irrelevant at this point. Similarly, it doesn't make you look too savvy if the stat is from Jillybeanscatblog.tumblr.com, or worse, if you try to cover up your sketchy data source by not providing any source information at all. If you haven't read it yet, I highly recommend you do. You can view it here.

Similar to this list for B2B tech marketers last month, we are continuing the trend … Continue reading → The post 13 Stats Every Healthcare Marketer Should Know in 2013 (and Why) appeared first on Fathom.

3) Blog Stats – Before you look for anything else, you need to check out the stats of the blog you want to place your guest post on. 4) Google PageRank – This is, in fact, a part of the blog’s stats. 5)   Number of Comments – Authority is not just about numbers or stats. By Obaidul Haque, {grow} community member.

Track the # of followers on your company page as well as weekly page views , clicks and unique visitors , all stats on your LinkedIn Company Page Insights. When you implement social media marketing, you should track the results you get. Start with the basics as described below. mozRank. Twitter. If you can, track # of retweets or RT’s.

Marketing programs need to be set up so that Facebook stats and user profiles are fully integrated with all other online and offline ecommerce channels’ information to create rich, detailed and fully comprehensive user profiles. You’re not alone. Hint: zero of them are Facebook’s fault.). 2.     Poor text and visuals.

The stats? InsideView today released some findings from our customer,  Rosetta Stone , regarding their sales success in 2012. Rosetta Stone’s Corporate Sales team has increased lead-to-opportunity conversion rate by 22%, win rate by 12%, and average deal size by 33%. How did they do it? Through improving their targeting capabilities.

Social State: Thoughts, Stats and Stories about the State of Social Media in 2013 – Esteban Contreras - A fascinating review of the current state of social media marketing and what’s to come in 2013 from founder of SocialNerdia. There are lessons for anyone and everyone involved in any aspect of business. and E.B. B2B Marketing

The paper presents an impressive collection of data-driven marketing stats that clearly show where we’ve been, and concludes with a forecast for where we’re going in 2013, with ten areas spotlighted: 1. His report is packed with data about how various channels performed over the last year, set in a broad economic context.

LinkedIn will show you impressions and engagement percentage stats approximately 24 hours after the post. LinkedIn has announced that they will be shutting down LinkedIn Answers on January 31. This under-utilized area lets anyone with a LinkedIn profile ask questions of the entire social network. Start and Manage a LinkedIn Group.

know everyone loves stats to prove points , and I’m no different. But, before I share the 24 stats I’ve gathered, I want to put you in the right frame of mind. Here are 24 stats that prove the value and power of content. Content isn’t just important these days. The bottom line is that content is essential. in 2013 to total $118.4

Best feature : Results are especially good when searching the reach stats for a particular hashtag topic. Whether you are just getting started or are all about social media this article is for you. Here I look at 10 top rated tools that help B2B companies listen, engage, promote and analyze in the realm of social media. Listen. Engage.

Stats master. Community Manager Appreciation Day (#CMAD) is just around the corner. Monday, January 28 th marks the fourth annual celebration, started by Jeremiah Owyang. Read about the history and happenings of this day here. Why should there be a day dedicated to celebrating this job? That’s easy. Peerless host. Tireless monitor. Really?

Author Stats — Another area of interest, especially if you have a blog, is “Author stats,” which is still in beta (you can find it in Webmaster Tools under “Labs.”) Once you have Author Stats in place, Google Webmaster Tools then shows stats for those pages for which you are the verified author.

Find the answers to these questions and more here in two dozen of the best Facebook guides, tips, stats, facts, raves and rants of 2012. Facebook Stats. As noted in 21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far a few months back, Facebook remains the 800-pound gorilla of the social networking world. Facebook Changes.

Here are 21 stats that show most CMOs leap before they look at ROI. Photo credit: Wikipedia. The average tenure of a CMO has increased from 23.6 to 43 months since 2004 according to Spencer Stuart. That’s good news. Perhaps, companies are finally appreciating the business impact a CMO has. How are CMOs doing? source: Bazaarvoice ).

As we examine the direction that marketing is heading in 2013 and beyond, we have to look at where the influx of technology is taking consumers. With the growth of mobile technology exploding, the majority of consumers have an Internet-capable video player in their pocket. Companies need to understand this paradigm shift and adapt. Video Posts