Biznology

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How promotional products fit in with the modern consumer

Biznology

The statistics and information in our article come from a 2017 research project as part of the Get “In Touch!” The statistics prove just how important branded gifts and merchandise with your company logo on them can benefit your advertising and marketing mix. ” campaign. 8 in 10 recalled the messaging. Credit: [link].

Promotion 196
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AMP Up Your Digital Marketing: Employee Advocacy By The Numbers

Biznology

Hutchinson explains that while some statistics affirm what you may already suspect, many of the employee advocacy statistics paint quite an interesting picture of the industry and how your piers use their platforms.

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How do you know how long to A/B test your website changes?

Biznology

One way is to go for statistical significance. One way to detect how many repetitions you might need for statistical significance is to run an A/A test–where you use an A/B testing tool to run the exact same experience against itself. How can you know? How much is enough? There will be some random noise in any test.

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Educating Your Stakeholders on the Why and How of What You Do

Biznology

For each of these four, find a balance between hard statistics and storytelling to ensure your message is impactful and memorable. Educate about Education: Finally, consider reinforcing the importance of educating the general public on your work and the issues associated with it.

Education 104
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When it Comes to Pay Equity, Companies Can Run But Can’t Hide

Biznology

Whether it’s employee demographics or hiring, retention, and promotion statistics or truth around pay equity, companies just don’t want to share. Across Europe, many countries require companies doing business within their borders to publicly report their gender pay statistics.

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6 types of content your readers hate

Biznology

People don’t trust unsubstantiated claims, especially when they involve statistics and numbers. You can include statistics and other facts but cite your sources. Probably not—unless a major university or organization has conducted research to back up your claim. How to Avoid Unsubstantiated Claims. Text-Speak Content.

Content 144
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Augmented Reality Marketing Is Becoming Normal: 5 Applications to Consider

Biznology

According to statistics from International Data Corporation (IDC), worldwide spending on AR and virtual reality (VR) will reach $18.8 Statistics indicate that more than 200,000 events feature AR applications annually. billion in 2020 , representing a 78.5% increase from the amount forecasted in 2019.