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B2B social media ‘sweet spots’: What’s working and what’s not

Martech

B2B social media ‘sweet spots’ Our research has uncovered a handful of businesses beginning to find the “sweet spot” for B2B. The post B2B social media ‘sweet spots’: What’s working and what’s not appeared first on MarTech. Get MarTech! In your inbox. Business email address Subscribe Processing.

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10 Questions to Help Widen Your View to Overcome a Potential Customer-Centric Blind Spot

Vision Edge Marketing

Blind spots. Often the blind spot is a lack of customer-centricity. If you took driver’s education and had a parent like mine, you might recall the conversation about checking your mirrors and blind spots before changing lanes. If you didn’t know about blind spots, you would think you could just move into the lane.

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Google Loses Top Domain Spot To TikTok via @sejournal, @MattGSouthern

Search Engine Journal

The post Google Loses Top Domain Spot To TikTok appeared first on Search Engine Journal. Google is no longer the world's most popular domain after being dethroned by TikTok, according to rankings from web security company Cloudflare.

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The Sweet Spot is at the Intersection of Pain and Passion

Vision Edge Marketing

We tend to agree with Tim Ellis, CMO of the NFL , that the sweet spot is to match positioning at the intersection of pain and passion points. The intersection between the pain points, the passion points, and your solution is the sweet spot for your positioning statement. Should you focus on pain points or passion points?

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7 Marketing and Sales Strategies to Grow Your Revenue Fast

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

We will cover tips such as: How to spot, and fix, the chief causes of revenue leakage. Join Christopher Ryan, CEO of Fusion Marketing Partners and writer of the recent book The Expert’s B2B Revenue Growth Playbook, to discover seven steps that you can immediately take to grow your company’s revenue quickly and consistently.

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How To Spot (and Fix) Areas Where Employees May Be Harming Your Business

Webbiquity

As a business owner or leader, your job is to spot and eradicate those problems before they take a toll on the business. The post How To Spot (and Fix) Areas Where Employees May Be Harming Your Business appeared first on B2B Marketing Blog | Webbiquity.

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Strengths, Blind Spots and Tools for Professional Transformation

Biznology

Other pieces highlight the need to recognize our blind spots and the risks we run by not tending to them. “ To see the future more clearly, find your blind spots. The post Strengths, Blind Spots and Tools for Professional Transformation appeared first on Biznology. The dark thought, the shame, the malice.

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Lead Gen and Engagement: Find your Marketing Sweet Spot

Speaker: Dawn Colossi, CMO, FocusVision

A shift is occurring for B2B Marketers. We were measured by the number of leads we generate. So, we put gates up on our website, we stand in trade show booths and collect business cards, and run webinars or smaller events where we get people to sign up. Over time, we’ve become much better at measuring conversion rates and lead quality.

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What's Working Now: ABM + Demand Gen

Speaker: Paul Slack, Vende Digital CEO

Register now to secure your spot and receive playbooks, benchmarks, and checklists to help improve B2B marketing results. All registrants will receive a recording, so be sure to register even if you can’t make it live.

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Lead Generation Checklist

You spend time, energy, and money doing demand generation to capture leads, but it's how you manage them that makes the difference between success and failure. This lead generation checklist will help you better manage your leads and give you the best chance of success. Download the checklist today!