Trending Sources

Do your prospects think of your email as spam?


The post Do your prospects think of your email as spam? appeared first on Salesfusion. Marketing Automation

Spam 113

The Thin Line Between Social Media Marketing and Spam

Digital B2B Marketing

You can spam. With more people publishing and more competition for our attention, free and easy-to-use communication channels lead to spam. Even well-intentioned individuals, marketers and publishers can fall into the spam trap. Twitter Mention Spam You have probably seen the spam on Twitter promoting iPhones, gift cards and similar. Social Media Spam twitter

Spam 117

Email Anti-Spam Laws Around the World [Infographic]

Vertical Response

How familiar are you with email spam legislation? anti-spam law is called CAN-SPAM. CAN-SPAM law. as the CAN-SPAM law doesn’t require opt-in. If you mail to a country with strict spam laws, use a double opt-in form in case you’re ever asked to prove signup. Email Marketing Infographics anti-spam laws CAN SPAM email delivery email marketing

Spam 59

Why I Don’t Care About Spam Rates and Sender Reputation (and Neither Should You)

The Point

Like so many things in today’s B2B marketing world, the question of what does or doesn’t cause business emails to be classified as spam constitutes a moving target. For example, in this earlier post , I discussed how whereas in the past spam triggers were largely triggered by content (for example, the word “free”), we’re told that the biggest variable today is now sender reputation.

Spam 74

What the New Canadian Anti-Spam Law (CASL) Means for B2B Marketers


The difference between the United States CAN-SPAM Law and CASL boils down to permission. Blog Anti-spam law B2B Marketing CASL email and privacy compliance opt-in permission

Spam 55

Spam Traps and More – Email Deliverability Hot Buttons


Take a look at some of the outstanding questions from the webinar about spam traps and the answers to help you take control of your deliverability challenges. Q: What are Spam Traps? A: Spam traps are real email addresses that are used to identify and track (test validity) of the emailers. There are two types of spam traps – pure and recycled. It impacts revenue.

Spam 34

5 Important Facts About Canada’s Anti Spam Legislation (CASL)

It's All About Revenue

July 1, 2014, the day at long last that CASL (Canadian Anti-Spam Legislation) finally comes into force. The law is certainly a step beyond the US CAN-SPAM law in many respects, but it is not as harsh as the regulations in say, Australia or Germany. 5 Important Facts About Canada’s Anti Spam Legislation (CASL) is from Eloqua’s It’s All About Revenue, a Blog Covering Business To Business Marketing. by Kevin Senne | Tweet this Editor's Note: Today's post comes courtesy of Kevin Senne who leads global deliverability for the Oracle Marketing Cloud. Email marketin

Spam 84

What Is CAN-SPAM? [FAQs]


CAN-SPAM ( C ontrolling the A ssault of N on- S olicited P ornography A nd M arketing) is an act that was passed in 2003. The Bureau of Consumer Protection notes that CAN-SPAM doesn''t just apply to bulk email. "It First, what are the penalties for non-compliance with the CAN-SPAM Act? For every single email that violates the CAN-SPAM Act, the FTC will fine you $16,000.

Does Google Think Your Website Is Spam?


I think we can all agree: Spam sucks! That’s web spam. Not every awful website is web spam. However, unlike those bad sites, the creators of web spam deliberately (in most cases) manipulate search engines in order to get their content ranking in search results. And we all know how Google hates spam. In fact, I'm sure you hate spam just as much. Not cool.

Spam 48

Why Do Spam Filters Hate Me?


button class="lbp_secondary" link="[link] align="center" size="medium" type="wide" style="solid" icon="lightbulb" title="Learn More"]Sign Up[/button][/box] The post Why Do Spam Filters Hate Me? [one_half valign="middle"] Partner Portal. Why Partner With SalesFUSION. [/one_half] Many agencies, firms and CRM solution providers already understand the importance of partnering with a MA Company.

Spam 38

Are your emails legal? – International Spam Laws

Haley Marketing

International Spam Laws. Most 1st world countries take spamming very seriously. just posted a great infographic breaking down many of the international spam laws. – International Spam Laws appeared first on Haley Marketing Group. Content Marketing Email Marketing Trends email marketing best practices email marketing for staffing Email Marketing Laws International Spam Laws Spam Laws What Are The Fines For Sending Spam Are the emails your company is sending out legal? You can view the full graphic here.

Everyone Hates Comment Spam, So Why Are We Drowning In it?

grow - Practical Marketing Solutions

Comment spam is bewildering to me. Readers are thwarted in their attempt to glean additional insight from legitimate blog comments because these are lost in a sea of “I am much enjoyment of your excellent blog” spam posts. Spam comments range from nonsensical to effusive in their praise, and they are nearly always unrelated to the substance of your post. So… No Comments Then?

Spam 23

Is Your Email Compliant with Spam Law? Find Out Now, Before It’s Too Late

Marketing Action

Practically the last thought on anyone’s mind is “Are my emails compliant with current spam laws?”. If you (like so many other marketers) and haven’t found the time to take action, or even to think about whether your emails are compliant with the spam laws in place throughout the world, then now is the time to develop a plan of action to do so. CAN-SPAM: What does it stand for?

Spam 44

The Ultimate List of Email SPAM Trigger Words


Will it even get to them, or will it trigger SPAM filters? SPAM filters can be triggered for a variety of reasons, causing your email to skip recipients' inboxes and land straight in their SPAM box. One of easiest ways to avoid SPAM filters is by carefully choosing the words you use in your email's subject line. Back off, SPAM filters! This isn't spam.

Spam hurts. A {growtoon}.

grow - Practical Marketing Solutions

Kacy Maxwell is guy who love his work, family and a good challenge. Follow him on Twitter @KacyTheDude. growtoons

Spam 27

The Evolution of Spam – An Email Marketing Infographic

Modern B2B Marketing

by Maria Pergolino According to Google, spam is either a canned meat product made mainly from ham or irrelevant or inappropriate messages sent on the Internet to a large number of recipients. The Evolution of Spam – An Email Marketing Infographic was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. Enjoy!

Spam 28

A Marketer's Guide to Getting Past Email Spam Filters


And with more stringent laws and increasingly sophisticated spam filters, it's to your benefit to know everything that can affect your email's deliverability. Yes, you can legally purchase lists of people who have agreed to email communications, but they aren't likely to actually want your emails, increasing the likelihood they will mark you as spam. Don't buy or rent lists.

Spam 54

7 Easy Ways to Avoid Email Spam Filters


To say it another way, you must keep spam filters top of mind whenever building out email campaigns for your brand. Luckily, it isn’t too difficult a task to build your emails to avoid spam filters. How Spam Filters Work. Let’s take a look at the following tactics to avoid each of these criteria and, in turn, avoid spam filters. It is an absolute must. Let’s take a look.

Is Your Prospecting Email Spam – or Not?

Jill Konrath's Fresh Sales Strategies Blog

Is it spam to send a prospecting email to someone you don''t know? Officially, an email is spam when you''re blasting a huge number of people with the same message. It''s also spam if your email lacks official contact information or people can''t unsubscribe from these massive blasts. I get asked about that a lot. Nobody wants to be seen as a spammer. Prospecting

14 Eye-Opening Stats You Probably Didn't Know About Spam


Even with all the tools we have at our disposal to help us block out these annoying messages, you’ve probably seen spam from marketers weasel its way into your mailbox, your inbox, your news feed, or your phone. Today, we launched our Make Love Not Spam campaign to support the creation of lovable marketing. Valentine’s Day, here are 14 surprising statistics about spam.

Spam 44

A Guide to the New Canadian Anti-Spam Legislation (CASL)


anti-spam law, "CAN-SPAM" -- it''s actually more comparable to laws in EU member states like the Ireland and Germany. For instance, if someone puts their email address on their website, but doesn''t include a caveat like "but don''t send me anything" or "no spam, please". In late 2013, the new Canadian Anti-Span Legislation (CASL) was passed. I am not a lawyer. email marketin

Spam 38

Top Reasons Consumers Give for Marking Emails as Spam


Email-spam-sample (Photo credit: Wikipedia) Kentico has released the results of a survey regarding consumers’ views of email marketing. Among them: respondents are more likely to say they’d mark email from legitimate companies as spam because the companies email them too frequently (38%) than because the emails are unsolicited (34%). some of the attitudes uncovered are intriguing.

Spam 33

Facebook Cracks Down on News Feed Spam From Brand Pages


We all hate spam. The web version -- not the canned good. I''ll let you speak for yourself on the latter.). Well, Facebook couldn''t agree more. Yesterday, Facebook announced it would be cracking down on spammy stories in the News Feed -- particularly those from brand pages that purposely try to game the News Feed to generate more exposure. What Spammy Content Is Facebook Cracking Down On?

Spam 36

Savvy Speaks: Handling Business Blog Comments: Spam, Trolls, and Crickets

Savvy B2B Marketing

From spam to trolls to inappropriate backlinks, sometimes blog comments aren't everything they're cracked up to be. Delete: Spam, blatantly self-promotional or abusive comments, I don't have to give them a forum, it's MY blog after all. Blog comments. Most business bloggers would simply like more of them, but be careful what you wish for. Heather. Wendy. Thick skin.

Spam 46

Will paid Spam Squads make Google irrelevant?

grow - Practical Marketing Solutions

My friend Helen Brown wrote this thought-provoking post on her blog, “ The Intelligent Edge &# and graciously allowed me to reprint it on {grow} … The Washington Post ran an article a few days ago exposing some shocking developments about spam and Google. Big deal, there’s more spam in Google results. Will Bing just clone Google’s results, spam and all? Crap.

Spam 19

An Open Letter to Marketers: Make Love, Not Spam


We, the marketing industry, have a problem with spam. Make Love Not Spam from HubSpot All-in-one Marketing Software. Finally, we’re launching Make Love Not Spam to share inspiration and ideas for how to make marketing people love instead of sending spammy emails. In this open letter, I am urging you -- marketing professionals worldwide -- to join us in reducing spam.

Spam 35

Better built than bought – how to build your email marketing list


So, your message in their inbox is viewed as an uninvited guest at best, and as a potentially malicious piece of spam at worst. You can also run afoul of regulations like the CAN-SPAM act , which prohibits many kinds of unsolicited email messages. Here’s why. First though, why should we even care about email marketing right now? But purchased lists typically lead to problems.

List 45

Why your referral marketing recipe needs to include CAN SPAM


How well does your referral program walk the CAN SPAM line? Let’s be honest, most people detest spam in both the digital and the supposedly food based form. That’s why it was inevitable that the Federal Trade Commission passed the CAN SPAM Act in 2003. And while the allegedly edible spam might be scary, the CAN SPAM Act is not something that you should shrink from.

Is Your Email Marketing CAN-SPAM Compliant? 7 Common Mistakes People Make


CAN-SPAM. To help you avoid those confusing pitfalls, here are several ways you might actually be breaking CAN-SPAM without realizing it. This is not legal guidance, and you should consult your own counsel for legal advice on how to interpret CAN-SPAM laws. Some may think it''s just a canned food product, but marketers know it''s the law we adhere to when sending emails. Yikes.

Staying Clear of Spam Traps with Routine Data Maintenance

B2B Lead Blog

True to the adage “there is nothing new under the sun,” we’ve had a renewed rush of questions from B2B marketers about spam traps. I suppose it’s only natural given all of the attention that CRM data quality has been getting over the past few quarters. Since its become a recurring

Spam 30

Spring Into Compliance – The Canadian Anti-Spam Law (CASL) is Around the Corner

Marketing Action

The Canadian Anti-Spam Law (CASL) C-28 is scheduled for enforcement in Canada late this year to early 2014. The bill intends to promote ecommerce by deterring spam, identity theft, phishing, spyware, viruses, botnets and misleading representations online. CAN-SPAM compliance overview. Are you sending marketing emails to prospects in Canada? Read a summary of the bill here.

Spam Filter Basics: How to Keep Your Emails from Getting Blocked

Marketing Action

The last thing you need is to discover that your emails are getting caught in a spam filter – never getting the chance to be read by that hot prospect. The fact is, without proper adherence to best practices, the email you and your team worked so hard to craft could go unread in the spam folder. How do Spam Filters Work? Reputation. Authentication. Formatting. Engagement.

Gmail Introduces New Easy Unsubscribe and Block Options to Stop Users Wrongly Marking You as Spam

Haley Marketing

They can report the message as spam. If the message or the sender is reported as spam enough times, the sender can be blacklisted by Gmail or the Internet service provider and future messages will bounce or not be sent. Unfortunately for marketers, many users do not know the consequences of reporting spam and will use that option because it is often the easiest. Unsubscribe.

Avoiding Spam Filters: Best Practices


One wrong word in your subject line can trigger spam filters and cast your email off into the endless abyss that is the SPAM filter. Often, it’s surprising which words will trigger SPAM filters and which won’t. This tactic can, and often does, land you in the spam folder. Don’t forget to spell check; misspellings can be spam triggers. Keep emails short.

Mind the Spam Trap: New On-Demand Webinar Helps You Avoid Being Blacklisted

Marketing Action

First, your domain can easily end up blacklisted if a spam trap ensnares it. Second, spam traps and their consequence – being blacklisted – will effectively (very effectively) squash your deliverability. And chances are you will be at some point, because the hard reality is that spam traps are part-and-parcel of being an email marketer. “A You just got blacklisted. Now what?

CASL Compliance: Q & A About Canada’s Anti-Spam Law

Marketing Action

Recently David Fowler, Act-On’s Chief Deliverability and Privacy Officer, delivered a webinar about the impact of Canada’s Anti-Spam Legislation (CASL), which went into effect July 1, 2014. The thing is, we have a lot of the same issues down here when we’re dealing with CAN-SPAM. During the Q&A session, webinar attendees asked great questions about the details of compliance.

Spam 29

Get rid of the spam link I left on your site!


Instead, most of the letters sound something like this: Dear Webmaster, Google has informed us that there is a spam link coming from your site to our site that we are being penalized for in our search results. We really screwed up when we hired a company to do search marketing for us because they went out and placed many spam comments on blogs including yours. Nothing. Thanks.

Spam 51