Buzz Marketing for Technology

JANUARY 5, 2015

This webinar was sponsored by Act-On Software and featured Mike Stenberg ( @stenmic ), Global Vice President of Digital Marketing for Siemens, and Andrew Ashton ( @AndrewLAshton ) Social Media Analyst at Yum! We discussed the best practices in scaling a social media team and content on a global basis.

Practices 100

Practices Best Practices Webinar Metrics Social Media 100

Buzz Marketing for Technology

DECEMBER 5, 2014

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Predictions for 2015: Start Off the New Year Knowing the Future of Social.

Webinar Metrics 100

Webinar Metrics Comparison Social Networks Act-On 100

Buzz Marketing for Technology

MARCH 7, 2012

MadMarketingTV is sponsored by Act-On Software: Marketing Automation for the Fortune 5 Million. . - Buyer personas and the importance of knowing your buyers. Approaches for creating engaging content. - How writing a book can help generate awareness and build reputation. Visit [link] to learn more.

B2B Marketing 100

B2B Marketing Buyer Personas B2B Marketing Automation Services 100

Buzz Marketing for Technology

JUNE 27, 2008

We use SNA, among other things, as a tool for Participatory Impact Pathway Analysis ( [link] ), where project staff draw their own networks, and our team map them with the software. link] : I have learned to use Proximity, open-source software under development by the Univ. At this point it is research software. It is freeware.

Social Networks 100

Social Networks Analysis Work Management Wiki 100

Buzz Marketing for Technology

AUGUST 1, 2008

Internal Collaboration Discover best practices in leveraging enterprise social software. Gia holds a degree in Organizational Communication and has over 10 years experience in developing, educating, consulting and selling social and collaborative solutions with IBM, and now with Jive Software. © Jive Software. Barry Tallis.

Communities 100

Communities Enterprise Management Work Management Business 100

Buzz Marketing for Technology

FEBRUARY 29, 2012

MadMarketing TV is sponsored by Act-On Software: Marketing Automation for the Fortune 5 Million. Don’t forget to join us for our next episode when we discuss creating the life you really want with Randy Garn. Also, look out for special “After Party” footage from this interview with Paul Dunay coming next week. Visit [link] to learn more.

B2B Marketing 100

B2B Marketing Marketing Automation Services B2B CMO 100

Buzz Marketing for Technology

JUNE 6, 2012

Wouldn’t it be wonderful if Bill Gates endorsed your software product or Lebron James evangelized your new running shoe? In an ideal world, you’d be able to excite the most influential people on the planet and have them gravitate towards your brand. Financial services product? Wouldn’t it be amazing to have Alan Greenspan stump for you?

CMO 100

CMO PR Social Media Ad Agencies 100

Buzz Marketing for Technology

JULY 24, 2008

This file is part of a software application licensed from. The application software, database and associated files cannot be duplicated, copied or. This file is part of a software application licensed from. The application software, database and associated files cannot be duplicated, copied or. www.tekgroup.com).

Work Management 100

Work Management Marketing Management Customer Surveys Privacy Policies 100

Buzz Marketing for Technology

JULY 11, 2008

Im answering your point in your comment above about easy-to-use drawing software. This is a really easy-to-use piece of software. Its passed many pressure tests for me, and I simply love the software. I use a tablet pc to live-paint ideas in meetings. There are three significant applications in this arena. Its called Artweaver.

Video Marketing 100

Video Marketing Distribution Software Paper 100

Buzz Marketing for Technology

JANUARY 14, 2009

The core of Federal Appliance was a custom software platform coded in-house that allowed end-users to instantly get their own budgetary pricing with the sales team’s approval. He knew he had a winner and decided to separate the software platform and roll it into a new company. EchoQuote was born.

Lead Nurturing 100

Lead Nurturing Leads Lead Marketing Qualified Leads 100

Buzz Marketing for Technology

JANUARY 25, 2012

This can’t be solved with typical social media software. Which to me clearly underscores a need for trend analysis around your brand (think Google Trends for your Brand) to understand what to attack first to raise trust in your own company.

Transparency 100

Transparency Vendors Social Media Trust Marketing 100

Buzz Marketing for Technology

JULY 20, 2008

I tried bibliographic software such as endnote and reference manager but I hate their search interface and, for instance, I never found a way of setting a column with the last author. Backup your library (see above) before you play around with this software. It is a great piece of software! posted by Evil Gomez @ 6:30 AM.

Paper 100

Paper Organization Work Management Click Rate 100

Buzz Marketing for Technology

JUNE 27, 2008

Of course if youre lucky youll find something valuable in the mix of agile software, Ruby on Rails, ASP.NET, eLearning, technology, politics and marketing that I write about. Looking forward to the beginning of true space tourism and pursuing software craftsmanship. It's the software that matters! Thursday, June 05, 2008.

Work Management 100

Work Management Enterprise Management Marketing Management Web 2.0 100

Buzz Marketing for Technology

JUNE 27, 2008

There are variety of information technologies available to facilitate this: relational databases, web sites, the Palm Pilot, and personal information management software. At the same time, using simulation software presumes the capability of identifying the relationships that ground the microworld that is created.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Personalization 100

Buzz Marketing for Technology

JULY 21, 2010

The software may be real time but the sales people aren’t. But do we really have an all in one Closed Loop market system that does it all? In my last post I talked about the shadow pipeline created by sales teams who don’t act in real time. How about your partner community and the leads you have given over to them. Doubt it.

Resource Management 100

Resource Management Work Management Digg Planning 100

Buzz Marketing for Technology

JUNE 27, 2008

Abstract: The past five years have held tremendous innovation in enterprise software, an industry not known for its innovation relative to other areas of the technology sector. jr on CPAL is a Free Software License. UPDATE: Video of the keynote. My presentation at the Enterprise 2.0 Conference. View | Upload your own. Enterprise 2.0

Enterprise Management 100

Enterprise Management Wiki Conversion RSS 100

Buzz Marketing for Technology

JUNE 27, 2008

Roland Piquepaille lives in Paris, France, and he spent most of his career in software, mainly for high performance computing and visualization companies. Software as Services. Antivirus Software , File and Disk Management Utilities , Image Editing , Privacy Software , Shell and Desktop Management Enhancements.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

Buzz Marketing for Technology

OCTOBER 21, 2008

Link to Original Audio Source Signup for this Podcast Series About Steve Stephen Webster leads iPost's Sales team and co-founded iPost in 1996 to address the need for well-designed, professional email services and software.

Case Study 100

Case Study Case Studies B2B Sales Email Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

In contrast, a virtual learning environment (VLE) or learning management system (LMS) , such as Blackboard or Moodle, is: a software system designed to help teachers by facilitating the management of educational courses for their students, especially by helping teachers and learners with course administration.

Personalization 100

Personalization Web 2.0 Course Education 100

Buzz Marketing for Technology

JUNE 27, 2008

In contrast, a virtual learning environment (VLE) or learning management system (LMS) , such as Blackboard or Moodle, is: a software system designed to help teachers by facilitating the management of educational courses for their students, especially by helping teachers and learners with course administration.

Web 2.0 100

Web 2.0 Personalization Course Education 100

Buzz Marketing for Technology

JULY 24, 2008

Web Designer Company: Opera Software. Web Designer Company: Opera Software. Web Designer Company: Opera Software. View Results. Read More » -->. Communication. Management. motivation. organization. Productivity. Click More. achievement. motivation. networking. organization. performance. presentation. procrastination.

Product 100

Product Work Management RSS Privacy Policies 100

Buzz Marketing for Technology

JUNE 25, 2008

Take, for example, the following pitch for Apple’s GarageBand software (emphasis is mine): The new video track in GarageBand makes it easy to add an original music score to your movies. Just use GarageBand’s included loops, or try a combination of loops, software instruments, or any previous audio recordings you created.

Tools 100

Tools Course Software Design 100

Buzz Marketing for Technology

FEBRUARY 2, 2009

Prior to founding BuzzGain, he served as the Vice President of Marketing for Inovis, a leading B2B Community Management software company. He has founded and successfully sold 3 startups before BuzzGain.

PR 100

PR Marketing Management Buzz Startups 100

Buzz Marketing for Technology

JUNE 27, 2008

Computers & Software. Related Topics: Software Services & Applications (301). |. There is a crucial difference between real-world processes and many of the software systems supporting them. Software systems, however, are too often created without the ability to change as the business process changes. Construction.

Work Management 100

Work Management Marketing Management Resource Management Software 100

Buzz Marketing for Technology

JUNE 27, 2008

Coordinate Schedules with Team Aware Scheduling Software. Location-Independent Access to Team Data, People and Applications. Real-Time Joint Editing and Review. Build Social Engagement through Presence, Blogs and IM. Enterprise Action Management. Broaden the Network through Automatic Discovery Services.

Enterprise Management 100

Enterprise Management Work Management Product Companies 100

Buzz Marketing for Technology

JUNE 27, 2008

accountants, instructional designers, education, consultants), knowledge that is both part of the physical product and the product itself (software engineers, hospitals, retail), and knowledge needed to produce and service a physical product (process engineers, customer service, repairmen). Corporate guidelines for social software.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Training 100

Buzz Marketing for Technology

JULY 3, 2008

Two years ago, the focus was on how to apply social software for learning. Previously hard-to-find articles on my wiki have morphed into leave-behind reference material, for example, Learning in Business or Seminal Documents. The focus of my workshops is shifting, too.

Wiki 100

Wiki RSS Creativity Course 100

Buzz Marketing for Technology

JUNE 30, 2010

If they have committed to your technology or software as a service they most likely will be with you for twice as long unless you do something horribly wrong. It’s the experience they had with your company over the entire sales cycle and the ongoing relationship they will have with your company when it comes to long term support.

Digg 100

Digg Paid Search Agency Acquisitions Budget Programs 100

Buzz Marketing for Technology

MARCH 30, 2010

Kadient, a software as a service provider, has a number of buyer personas – 2 in fact – one named Anya and one named Luke. Translation – it provides a rich target for your marketing, you may even put a name or a face to it as one of his blog post detailed called How Well do you Know your Buyer Personas ?

Buyer Personas 100

Buyer Personas Facebook Advertisements Advertising 100

Buzz Marketing for Technology

DECEMBER 22, 2010

Unfortunately I not only “Achieved Expectations” on that list … I actually “Exceeded Expectations”! In January I started on a product with the Avaya Labs (formerly Bell Labs) team to create what is now known as the Avaya Social Media Manager.

BtoB 100

BtoB Work Management Advertising Agencies Social Media 100

Buzz Marketing for Technology

JUNE 27, 2008

The EU project APOSDLE develops a software platform and tools to support you to learn @ work: Learn within the context of your immediate work and within your current work environment. News as RSS Feed. to the APOSDLE Website. Lifelong Learning has become an essential ingredient for success within our knowledge society.

RSS 100

RSS Paper Conference Training 100

Buzz Marketing for Technology

JULY 20, 2008

However, managing PDF files is troublesome and it is difficult to find software designed for organizing them," said Dr. Qian. Doodle Search: New Software Can Hunt Through Online Catalogs Using Only A Sketch (Mar. "For radiologists, these electronic papers provide richer information (e.g. > read more. Computers & Math.

Peer-to-peer 100

Peer-to-peer Personalization RSS Work Management 100

Buzz Marketing for Technology

DECEMBER 4, 2008

1 magazine on information technology for senior IT and business executives, he led coverage of the strategic use of IT and the software industry. Bob’s passion for research and writing about the business implications and applications of IT began in 1985, when he joined InformationWeek magazine as a senior editor. At InformationWeek, the No.

Thought Leadership 100

Thought Leadership Work Management Marketing Management Differentiation 100

Buzz Marketing for Technology

JULY 16, 2008

Didattica & Social Software. Blog Stats. 59,657 hits. Apprendere (con e senza le tecnologie). Brandon Hall. Caffè Pedagogico. Catepol 3.0. Connectivism Blog. eLearn Queen. eLearning Goddess. eLearning Goddess (blogroll). eLearning Technology. elearningeuropa. eLearningLab. elearningpapers. elearningpost. English4us. englishblog.

Wiki 100

Wiki Web 2.0 RSS Social Networks 100

Buzz Marketing for Technology

NOVEMBER 21, 2012

But the reality is that B2B buyers are very similar to B2C consumers— whether it’s buying a new car or new enterprise software, consumers want to be educated and informed. And it’s obvious why: buying cycles are longer, buyer mentalities are different, and products typically require more investigation before a purchase.

B2B Marketing 100

B2B Marketing B2B Buying Cycle Paid Search Agency 100

Buzz Marketing for Technology

JUNE 27, 2008

The Problem with Business Software & How Visualization Can Fix It. A white paper for Software Decision Makers. A New Generation of Software as-a-Service (SaaS) Solutions. Secure your virtual and physical environments with the same software. Get on the right path with best practices in business communications.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

FEBRUARY 23, 2009

1 magazine on information technology for senior IT and business executives, he led coverage of the strategic use of IT and the software industry. Bob’s passion for research and writing about the business implications and applications of IT began in 1985, when he joined InformationWeek magazine as a senior editor. At InformationWeek, the No.

Thought Leadership 100

Thought Leadership Work Management Marketing Management Sales Qualified Leads 100