B2B Memes

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Is Advertising in New Media Doomed?

B2B Memes

At about 46 minutes in, the conversation turned to a recent dispute between Microsoft and the Apache Software Foundation involving the way websites track users with cookies , a key requirement for many online advertisers.

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Is Advertising in New Media Doomed?

B2B Memes

At about 46 minutes in, the conversation turned to a recent dispute between Microsoft and the Apache Software Foundation involving the way websites track users with cookies , a key requirement for many online advertisers.

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Open vs. Closed: Six New-Media Principles, No. 4

B2B Memes

Another example of closed and open digital systems comes from software. Proprietary software programs, like Microsoft Windows, are closed. Open-source software like Linux, by contrast, exposes its source code to the world, and not only allows modification by volunteers, but is built on such voluntary involvement.

Media 100
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Worried That Journalist Robots Will Replace You? Say “I”

B2B Memes

Both Lohr’s article and a more recent series by Farhad Manjoo in Slate , “ Will Robots Steal Your Job ,” examine the efforts of IT startups to develop software that performs skilled, creative work such as writing. She’s skeptical of claims that software can win Pulitzers or successfully mimic the human element in journalism.

Startups 100
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Swabbing the Decks of the Titanic: Why You Should Learn Programming

B2B Memes

Does a typical mid-career editor on a print publication today need to learn software programming? As I’ve noted recently on this blog, some journalists are worried that their role will one day be eclipsed by software. From that perspective, it’s hard to come up with a compelling argument for it, though I’ve certainly tried.

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This Might Be Big: IDG Enters Content Marketing

B2B Memes

But it appears that they will be offering a wide range of content strategy consulting, content creation, and software tools. Exactly what IDG’s “content development and content optimization services” will consist of is obscured by the typical press release jargon.

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Journalism, Professionalism, and the Turing Test

B2B Memes

Robot reporters are cornering the market on facts, as companies like Narrative Science and Automated Insights perfect the science of teaching software to turn data into news stories. The problem with traditional news is that traditional journalists are increasingly unnecessary to produce it.

Twitter 100