SmartBug Media

JANUARY 26, 2023

What Is ZoomInfo, and What Does the ZoomInfo Enrich Integration with HubSpot Do? ZoomInfo is a B2B database that houses millions of businesses and their employees’ job titles, email addresses, phone numbers, and more. This database is often used to enrich existing databases, like with the ZoomInfo HubSpot integration.

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Zoominfo Hubspot CRM Budget Programs 105

Zoominfo

JANUARY 28, 2019

In 2019, ZoomInfo is taking to Twitter to host a series of 12 Q&A-type discussions. The ultimate goal of #ChatZoomInfo is to engage with the diverse group of professionals, customers, and partners who follow ZoomInfo on Twitter. Each chat will be moderated by a different member of the ZoomInfo team. Social Selling.

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Zoominfo Twitter Account Based Marketing Cold Calling 157

Zoominfo

JUNE 29, 2021

Much like Pride Month itself took decades to gain full influence — it originally commemorated the Stonewall Uprising in New York City in 1969 — building a supportive community at ZoomInfo has taken years of hard work and investment. Creating LGBTQ benefits and other resources was not accomplished by any one employee, executive, or initiative.

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Zoominfo Communities Act-On Resources 100

Zoominfo

JUNE 14, 2020

But I’m also not someone who sticks my head in the sand and doesn’t listen to the change that’s happening around us.” — Henry Schuck, CEO, ZoomInfo ZoomInfo employees recently received the email that all of corporate America has been waiting for: “Return to Office Information.” Employees in our Waltham, Mass.

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Zoominfo Work Management Guidelines Marketing Management 130

Zoominfo

AUGUST 3, 2020

But according to new research from ZoomInfo, it’s the nonprofit and charitable industry that has drawn the most funding since 2019 — north of $70 billion total from January 2019 through May 2020. Source: ZoomInfo. A large reason why stems from what is known as social impact investing.

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Zoominfo Advertising Mediums Network Marketing Software 239

DealSignal

MARCH 17, 2023

Using cutting-edge machine learning algorithms, DealSignal identifies the most promising leads from a range of sources including social media, news articles, and job postings. DealSignal is also more cost-effective than ZoomInfo, so you can get the leads you need without eating up your budget. DealSignal is the answer.

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Zoominfo Comparison Marketing Automation Services Ideal Customer Profiles 52

SalesIntel

AUGUST 16, 2023

ZoomInfo is a premier business intelligence product that combines an extensive company database with data analysis tools. Companies like ZoomInfo and DnB used to be the go-to data intelligence platforms for thousands of salespeople, marketers, and recruiters. ZoomInfo’s subscriptions have recently increased in price.

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Zoominfo SMB Enterprise Management Ideal Customer Profiles 52

SmartBug Media

SEPTEMBER 21, 2023

So how does intent-based marketing work, and how can your team leverage resources like ZoomInfo to boost your marketing with perfectly timed and tailored messages? Third-Party Intent Data Third-party intent data is collected from external sources, such as ZoomInfo or industry-specific platforms. Let’s dive in.

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Zoominfo Ideal Customer Profiles Intent Ad Building 59

SalesIntel

SEPTEMBER 19, 2022

ZoomInfo is a premier business intelligence product that combines an extensive company database with data analysis tools. Companies like ZoomInfo and DnB used to be the go-to data intelligence platforms for thousands of salespeople, marketers, and recruiters. ZoomInfo’s subscriptions have recently increased in price.

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Zoominfo Work Management Marketing Management DemandBase 52

Zoominfo

SEPTEMBER 22, 2023

Here’s a breakdown of the key types of intent, and an in-depth exploration of what makes ZoomInfo the top-rated buyer intent provider on G2 , the largest peer-review business software platform in the world. ZoomInfo knows that even minutes can matter when you’re looking for prospects. But not all intent data is created equal.

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Buyer Intent Intent Data Intent Marketing Analytics Tools 130

Zoominfo

MARCH 19, 2018

Social selling is a sales technique that leverages social networking sites to identify prospects, build relationships, and ideally, close more deals. Social selling is more than just a hot trend, it’s an essential part of the modern sales process. Social selling generates 38% more new opportunities than traditional sellers.

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Tools Lead Scoring Lead Ranking Zoominfo 227

Sprout Social

FEBRUARY 14, 2023

There are few sure bets when it comes to organic reach on social media. And yet, social advocacy examples continue to be the exception. Social advocacy empowers employees to amplify your brand message in a way that’s consistent with your business’s voice and tone. It piques interest. It piques interest.

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Examples Zoominfo Work Management Webinar Metrics 90

Zoominfo

OCTOBER 13, 2023

As such, utilizing ZoomInfo to find businesses that are in the market for your products and services will help you meet the bar for implied consent. How to Use ZoomInfo in Germany ZoomInfo provides access to relevant business data in a compliant and responsible way.

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Marketing Analytics Tools Telemarketing Zoominfo Effectiveness 130

Zoominfo

JUNE 13, 2018

Social media has completely transformed the way people interact with each other—including the way sales professionals interact with customers and prospects. Social selling is one of the hottest trends in the business world, yet many sales professionals remain skeptical of its effectiveness. Keep reading! Click to Tweet! Click to Tweet!

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Peer-to-peer Zoominfo Multi-Channel Cold Calling 244

SmartBug Media

DECEMBER 12, 2019

Earlier this year, Vancouver-based market intelligence company, DiscoverOrg acquired ZoomInfo for a reported $500 million. The new ZoomInfo platform, a combination of DiscoverOrg and the former ZoomInfo platform, is a cloud-based SaaS (software-as-a-service) platform currently in use by more than 13,500 customers.

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Zoominfo Marketing Automation Services Class Enterprise Management 81

Zoominfo

OCTOBER 13, 2020

As these social networks have risen, a graveyard of failed businesses trailed behind them, Friendster, MySpace, Vine, and so many more. The most important question for businesses that incorporate social media — albeit the natural rise and fall of a particular platform’s dominance is: Does social media really improve the bottom line?

Social Media 162

Social Media Generation Media Peer-to-peer 162

Zoominfo

JULY 4, 2018

Social selling has quickly become one of the most popular and effective selling tactics. As social media platforms grew in popularity, businesses began to recognize how essential social media is to the sales process. Consider these statistics ( source ): 78% of salespeople using social media perform better than their peers.

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Peer-to-peer Zoominfo Blast Campaigns B2B Sales 233

Zoominfo

NOVEMBER 25, 2020

ZoomInfo conducted an analysis of 60 million professionals in its database and found that approximately 2,250 roles with the word “diversity” or “inclusivity” in the title existed in 2019, compared to only 876 in 2014. . We don't have all of the answers at ZoomInfo, but we listen to our employees. B2B Growth. B2B Growth.

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Zoominfo

NOVEMBER 1, 2018

B2B marketers have long since understood the benefits of social media—yet many still struggle to leverage its full potential as a demand generation tool. In fact, 49% of B2B marketers rank social media marketing as the most difficult lead generation tactic to execute ( source ). What is social media demand generation?

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Demand Generation Agencies Demand Generation Social Media Demand 204

Zoominfo

JANUARY 26, 2021

Workers will also further pressure their bosses to take social stands in the new year. Employee activism is about elevating voices of underrepresented groups and employees feeling empowered to speak up about the things they think need changing,” ZoomInfo wrote recently. Source: ZoomInfo. Source: ZoomInfo.

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Zoominfo Budget Programs Gartner Pricing 246

Zoominfo

AUGUST 19, 2018

In a 2010 blog post, we state that in order to stay viable, B2B companies need to hire a social media manager. Today, the role of a social media manager is more important than ever. According to one recent study, 93% of B2B marketers reported social media as the most utilized marketing tactic of their teams ( source ).

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Social Media Work Management Marketing Management Media 174

Zoominfo

JANUARY 23, 2021

link] — ZoomInfo (@ZoomInfo) January 20, 2021. Get Social with Your Prospects. For the B2B sales rep, social media channels like LinkedIn and Twitter are a gold mine for connecting with potential leads. With some Holmes-like social listening, you can get to know a prospect’s interests.

Enterprise Management 264

Enterprise Management Ideal Customer Profiles Cold Calling Zoominfo 264

Zoominfo

APRIL 10, 2018

From the time social media became a viable marketing channel, B2B companies have been looking for ways to automate social processes. Although social media tools have made this easier—with features like post scheduling, conversation monitoring, and hashtag tracking—some aspects of social selling can’t be pre-planned.

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Social Media Media Zoominfo Ideal Customer Profiles 188

Zoominfo

JUNE 29, 2021

Much like Pride Month itself took decades to gain full influence — it originally commemorated the Stonewall Uprising in New York City in 1969 — building a supportive community at ZoomInfo has taken years of hard work and investment. Support for LGBTQ+ employees goes beyond formal benefits and weaves in social aspects of the community, too.

Zoominfo 52

Zoominfo Communities Act-On Resources 52

Zoominfo

FEBRUARY 17, 2023

At ZoomInfo, we are dedicated to the sustainability of our business, people, and communities. This report looks at our environmental, social and governance responsibilities over the past year, along with our short- and long-term goals. We’re excited to announce that our annual Sustainability Report has just been published.

Enterprise Management 130

Enterprise Management Work Management Zoominfo Marketing Management 130

Zoominfo

FEBRUARY 19, 2018

There’s no way around it: Social media has drastically changed the way modern companies do business. But, what do you really know about social selling? Today, we provide you with a little more insight into the world of social selling. 48 Social Selling Statistics to Help You Close More Deals. alone ( source ).

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Statistics Peer-to-peer Cold Calling Zoominfo 184

Zoominfo

DECEMBER 4, 2019

In today’s candidate-driven landscape, it’s no longer sufficient to go through the motions of a one-size-fits-all recruiting strategy — particularly when it comes to social recruiting. Social media has transformed the recruiting industry, as more than 91% of employers use social media to hire talent today ( source ).

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High Quality Lead Outreach Zoominfo Social Media 221

Valasys

JANUARY 22, 2020

On the 21 st of January 2020, ZoomInfo announced the launch of two new mobile apps to amass information that will allow marketers to delve into the information regarding their prospects from anywhere, leveraging B2B data intelligence. ZoomInfo is the global leader in providing go-to-market (GTM) intelligence solutions.

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Zoominfo Enterprise Management Work Management B2B 52

Zoominfo

OCTOBER 13, 2020

As these social networks have risen, a graveyard of failed businesses trailed behind them, Friendster, MySpace, Vine, and so many more. The most important question for businesses that incorporate social media — albeit the natural rise and fall of a particular platform’s dominance is: Does social media really improve the bottom line?

Social Media 130

Social Media Generation Media Peer-to-peer 130

Zoominfo

NOVEMBER 17, 2020

To better understand the tools that shape us, ZoomInfo ran an analysis of the number of technologies at companies based on employee size. Source: ZoomInfo. Businesses may start by adopting simple tools to host a website, send a newsletter, and schedule a few social posts. Source: ZoomInfo.

Enterprise Management 246

Enterprise Management Work Management CMS Development Zoominfo 246

Zoominfo

JULY 1, 2018

We know B2B decision makers are using social media to inform their buying decisions. In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). What is Social Selling?

Enterprise Management 190

Enterprise Management Tips Budget Programs Work Management 190

Zoominfo

JANUARY 28, 2021

This post is part of ZoomInfo’s Annual Report series. Source: ZoomInfo. Source: ZoomInfo. While web conferencing may be emblematic of the impact social distancing had on office life, this shouldn’t obscure how important the adoption of payroll and e-signature software has been overall.

Work Management 235

Work Management Zoominfo Tools Forrester 235

Zoominfo

JANUARY 15, 2021

They may even extend to your social media and email strategy. link] — ZoomInfo (@ZoomInfo) January 12, 2021. Additionally, your lead magnets should be promoted on your company’s social media channels. By highlighting your lead magnet on social, you are placing it directly in front of your target audience.

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Lead Generation Lead Ranking Paid Content Lead Scoring 264

Zoominfo

JULY 27, 2023

Take this opportunity to test consistent messaging and branding across channels, such as email campaigns, sales talk tracks, search ads, and social media content. The Walk Phase: Lean Into Automation The walk phase of your ABM strategy is all about process and automation.

Account Based Marketing 246

Account Based Marketing ABM Marketing Analytics Tools Automation 246

Zoominfo

JUNE 11, 2020

But what about industries that might prefer to forget about video calls once social distancing guidelines are relaxed and larger groups can congregate? For many, it’s a familiar experience by now: Thumbnails of a dozen or more people staring back on a computer screen, digitally discussing the matter at hand.

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Zoominfo

OCTOBER 3, 2022

You’ve probably seen questionable social media accounts trolling the comment section of your personal feed, or heard of scammers attempting to make a buck through fake Facebook or Instagram profiles. But recently, there’s been attention on a new frontier of fake social media accounts — business profiles on LinkedIn.

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Ideal Customer Profiles Profiling Linkedin Zoominfo 130

Zoominfo

AUGUST 17, 2020

Since lockdown orders began, ZoomInfo has been tracking the adoption of technologies that help companies conduct business remotely. Earlier in the year, we covered how the adoption of digital tools — specifically web conferencing — coincided with shut down and social distancing orders. Source: ZoomInfo. Source: ZoomInfo.

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Zoominfo Click Rate Order Advertising Mediums 246