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32 social media training resources and courses every marketer needs

Sprout Social

Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. Org-wide social media marketing training. Type: Worksheet.

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Building your generative AI marketing skillset: Training and upskilling

Martech

The shift from network television to cable, to the internet, to streaming entertainment and social media has greatly impacted marketing organizations of all sizes. These continual AI updates have left marketers scrambling to find reliable and relevant AI marketing education and training resources.

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The Marketing Book Podcast: “B2B Social Selling Strategy” by Julie Atherton

The Forward Observer

B2B Social Selling Strategy: Connect with Customers, Build Relationships, and Drive Sales by Julie Atherton About the Book Social media, when deployed strategically and effectively in B2B channels, offers a uniquely personal long-term networking opportunity for sales teams and business professionals.

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The Marketing Book Podcast: “Social Media Strategy” by Julie Atherton

The Forward Observer

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton About the Book Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehensive updates and the latest developments.

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The #1 Reason Why Sales Coaching is Critical to Your 2022 Sales Success

Speaker: Tim Hughes, Co-Founder and CEO of Digital Leadership Associates

In this era of social media, traditional ways of selling are not as effective as they used to be. As prospects become more proficient on social media, many organizations struggle to keep up, not knowing how to navigate the new digital landscape. How coaching will help your team build social selling habits.

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Building a Virtual Training Program That Actually Works

Hubspot

Virtual training has often become the default. So, what type of training makes sense? Let’s review what virtual training is, the best practices, and how to run a virtual training program. Table of Contents What is virtual training? Virtual Training Best Practices How to Do Virtual Training What is virtual training?

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How to create better social listening queries

Sprout Social

Contrary to popular belief, you don’t need to be a data analyst to craft social listening queries that drive results. Social listening has always been a powerful tool for brands that know how to wield it effectively. Social listening queries allow marketers to keep their finger on the pulse of what’s happening online.