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10 Things Your CEO Needs to Know Now about B2B Demand Generation

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For instance, Marketo invested over a quarter of a million dollars in a social media testing program. We love to read your comments and appreciate those who share our blog posts on social media. News: In just two days, Marketing Made Simple TV will do a LIVE show with @hubspot Social Media Scientist Dan Zarrella. 10 Things Your CEO Needs to Know Now about B2B Demand Generation.

Every single day is a gift for me

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Social Media Marketing software to make YOU more successful.” We love people who share on social media, which we make as easy as we can for you. Unfortunately, I fell 10 feet to a concrete floor on April 1, 2014 and nearly died – until early June 2014. The photo is the halo I wore for weeks 24 hours a day and even slept in, which was no fun at all.)

How the famous marketing expert Guy Kawasaki Manages Social Media

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How I Post—A Social-Media Core Dump. Many people ask me how I manage my social media accounts (and others make stuff up rather than figure out what I do). Perhaps you may find some of my methods useful to help you  get the most out of social media , too. Google+ On Google+, I’m  GuyKawasaki ,   and Google+ is the core of my social media existence.

The Science of Marketing – @danzarrella Social Scientist of @hubspot on Marketing Made Simple TV

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In this episode of Marketing Made Simple TV, you’ll meet @danzarrella Social Media Scientist at @hubspot , and prominent inbound marketing software firm. Dan Zarrella is an award-winning social, search, and viral marketing scientist at Hubspot, a prominent marketing company. With host Jeff Ogden  he shares insights from his new book, The Science of Marketing.

150 Content Marketing Tips

Drive traffic—and leads—with these tips for SEO, social media, content optimization, email marketing, and more

Infographics are great for Content Marketing

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Likeable Local is Social Media Marketing Software to make YOU more Successful. (My favorite marketing word is YOU, because it’s all about you.). Jeff Ogden  (follow me on Twitter at @fearesscomp ) of Find New Customers , the most likeable company in B2B marketing today is partnered with Likeable Local , who uses Hubspot and they have a very popular blog. Dave Kerpen of Likeable Local.

Global social media leader at Ford @scottmonty on Marketing Made Simple TV at Social Media Camp NYC

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In this show, you will learn the innovative ways Ford leverages social media and we also take questions from the audience. The show also includes a link to Ford Social. Marketing Made Simple TV is a production of the sales lead generation company Find New Customers  and is the creation of host Jeff Ogden , The show is directed by Craig E Yaris of Social Ribbit and is supported by our wonderful sponsors. Interviews & Guest Appearances Ford Motor Company Ford Social management-best-practices Marketing Made Simple TV sales lead generation Scott Monty social media camp

Top Ten Guests on Marketing Made Simple TV

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We’re experts in reaching your customers with likeable content on social media. Dave and Carrie continue to guide brands to the forefront of social media marketing. He is an expert in Viral, Social, and Authentic Marketing which he calls Un-Marketing. tweet on content marketing, B2B copywriting, social media, tech marketing. Chief evangelist of Canva. https://www.

Should You Do Buyer Personas In-House or Outsource Them?

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We love comments and those who share on social media too. Adele Revella. Jeff Ogden , the award-winning marketing expert has been trained in Buyer Personas by the Buyer Persona Institute. When marketing leaders tell me they have buyer insights covered (buyer persona projects), I typically don’t believe then. One VP of Marketing referred me to an expert on website design as proof!

Content Methodology: A Best Practices Report

social media, email, and chat platforms and in a multitude of media formats, from text. experience Loyalty • Return visitor rate • Email subscription rate • Social following growth • Avg. Total attention time • Total people • Total social actions • Avg. stories per person • Total attention time • Total people • Total social actions • Avg. sharing and native social.

Insights from The CMO Club Innovation Summit – @MargaretMolloy on Marketing Made Simple TV

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Director of the show is Craig Yaris of Social Ribbit. We also thank our wonderful show sponsors, like Social Media Club, Social Ribbit. In this episode of Marketing Made Simple TV, @MargaretMolloy , Chief Marketing Officer of Velocidi  sits down with host Jeff Ogden  and shares key take-aways from The CMO Club Innovation Summit in NYC. Who cares anymore? About Margaret Molloy.

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Won marketing awards and guest post but I’m a Notre Dame grad

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Love comments and those who share on social media. Jeffrey L. Ogden of Find New Customers may have won some awesome marketing awards and he may be getting published on the Ringlead blog by Amanda Nelson on March 23rd, which is a great honor. Happy to reconnect with Amanda who used to work for Salesforce.com.before she move to RingLead.com  (see photo). Feel free to connect with me.

The Remarkable, Amazing, Must-Read Story of Marketing Made Simple TV!!

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show like Dr. Jonah Berger of The Wharton School on Why Some Things Go Viral was shared on social media over 2,300 times! And social media support grew and grew as well. We have the remarkable branding and PR value of a very popular syndicated show that has major social support. We love comments and those who share on social media. Hope you enjoy it. Nancy Duarte.

Marketing Strategy to Revenues and Social with three top marketing experts

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LATEST VIDEO: FROM MARKETING STRATEGY TO REVENUES THROUGH AUTOMATION AND SOCIAL MEDIA. We love comments and those who share on social media. And at the recommendation of Dan Zarrella, Social Media Scientist at Hubspot (a future guest on Marketing Made Simple TV, by the way), we are now publishing very early. The video with the late Steve Jobs is a classic!

How to Organize a Digital Marketing Team – Lessons from Hubspot

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And a bit of news: Dan Zarrella is the Social Media Scientist at Hubspot. search marketing, social media activity, and other attraction strategies. We love to read your comments and appreciate those who share on social media. Learn how to organize your marketing team from the best in the business, in order to crank up digital marketing. They’ve grown extemely fast.

Content Marketing 2016: Staffing, Measurement, and Effectiveness

success, followed by social shares and likes. (19 percent) and pageviews (15 percent). • 49 percent of marketers rate their content as. social media, brands and publishers alike have had. social network, and Facebook’s video platform has. in the shadow of the big social networks, is almost as. came social shares and likes (19 percent), followed. SOCIAL.

How Sales Should Deal with Receptionists – the NIZ area

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We love comments and those who share on social media. How to Ensure Receptionists Don’t Stop You. Special promotion for July 2013. One of the persons who fills out the form on the top right of this blog will win a free $50 iTunes gift card. Winners will be notified via email in early August. One of these recent books is SOAR Selling by David and Marhnelle Hibbard. Is this a sales call?

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5 Ways to Create Magnetic Content that Wow Your Buyers

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We love comments and those who share on social media. Want to create truly magnetic content that has your prospects begging for more? The key to creating truly magnetic content for prospect is first understanding them – deeply – via a professional buyer persona initiative. Special promotion for July 2013. Winners will be notified via email in early August. Is it helpful or not?

Why You Shouldn’t Assume when Signing Employment Agreements

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We love comments and those who share on social media. Also, based on a recommendation from Dan Zarrella, Hubspot’s Social Media Scientist, we now publish very early in the am. Employment agreements can come back to bite you, big time. learned that the hard way. Over that time, I also joined a couple of companies in senior marketing roles. Shame on me. Shame on me.

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How Effective are Your Buyer Personas? Let Find New Customers grade yours for free.

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We love comments and those who share on social media. Buffer Find New Customers introduces a free grading service to evaluate buyer personas. Read on to see how you can get your personas graded by the experts. But most are not properly done. “Buyer personas are about messaging plus targeting, segmentation, prioritizing marketing investments, and sales enablement. What do you think?

Staffing and Launching Your Content Marketing Program

in new readers via search and social. return on social. SOCIAL Strategies, tools, and tips for spreading content through. the social web. sections of The Content Strategist: Brands, Media, Social, ROI, and Voices. You’ve heard the horror stories about organiza- tions that take months to approve simple social media. All rights reserved. Introduction 3 II.

B2B Buyers Don’t Trust Vendors’ Online Content: CMO Council

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We love to read comments and appreciate those who share our updates on social media. Everyone is doing content marketing today – 9 out of 10 companies, according to the Content Marketing Institute. But as this article shows, most companies truly suck at it. They’re sending out CRAP. ” – Jim Burns, CEO of Avitage.  No Jim, I cannot. Content marketing is critical today.

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How Jeff Ogden grew GE revenue by 242% worldwide in 1990

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What do you think of this story? I’d love to hear your comments (Not SPAM please) and I appreciate those who share on social media. Jeff Ogden of Find New Customers has been in software sales and marketing for a very long time indeed. And my greatest sales success is a story I want to share with you. Did Business Objects have a management dashboard? However. ”  Wow!

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Top 10 Guests on Marketing Made Simple TV

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Craig Yaris of Social Ribbit directed all the shows too and I booked awesome guests. Let me introduce our team, including show director, Craig Yaris of Social Ribbit and our platform of Watchitoo, which is now called NewRow as their new release really improved video quality. Craig is a dear friend and I highly recommend him and his company, Social Ribbit , so check it out.

How to Turn a White Paper into a Content Marketing Machine

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Don’t miss a LIVE show with Hubspot’s Social Media Scientist Dan Zarrella TODAY on Marketing Made Simple TV, broadcasting live on Facebook at 2:00pm ET/11am PT  today. We love to read your comments and appreciate those who share our blog posts on social media. How Do You Turn Your New White Paper into a Content Marketing Machine? Ask YOUR questions during the show.

Study: How Much of Your Content Marketing Is Effective?

excluding social media posts)? LEADERSHIP SOCIAL. Copyright © 2015 Contently. All rights reserved. contently.com By Jordan Teicher Study: How Much of Your Content. Marketing is Effective? What’s working—and what’s not—for over. 700 content marketers. CONTENTLY STUDY: HOW MUCH OF YOUR CONTENT MARKETING IS EFFECTIVE? Content marketing is having a moment. goals—and concerns—lie. content.

How to Create Content Maps That Actually Work in Sales Lead Generation

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We love to read your comments and appreciate those who share on social media. How to Create Content Maps That Actually Work in B2B Demand Generation. Content is critical in B2B sales lead generation. Content MUST be relevant to buyers and the proper role of content is to MOVE the prospective buyer through the buying process. Movement is critical!). It looked like this: Awareness. Evaluation.

Meet @Hubspot Social Media Scientist @danzarrella LIVE On Marketing Made Simple TV!

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Meet Hubspot Social Media Scientist Dan Zarralla LIVE on Marketing Made Simple TV on May 22nd! Here’s a great opportunity to watch a live TV broadcast interview of Dan Zarrella , H ubspot’s Social Media Scientist and author of the new book, The Science of Marketing. The post Meet @Hubspot Social Media Scientist @danzarrella LIVE On Marketing Made Simple TV!

Where’s your marketing plan? The most important marketing tool.

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Social marketing. company sites, , micro sites, social media sites (Facebook, Twitter, LinkedIn, FourSquare, Slideshare, etc. “Marketing Plans are an incredibly useful, but frequently overlooking tool for marketers” wrote Bill Blaney, author of B2B AtoZ. These authors want me to read their book in hopes of being booked as a guest on the show. Income level and profession.

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Fixing my 2 biggest business problems – Locally unknown and a great product to offer

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They are a great social marketing company in New York City led by Dave Kerpen,, a New York Times best-selling author too. We love comments (Not SPAM) and those who share on social media too. Jeff Ogden , President of Find New Customers and winner of many marketing awards is very well known nationally, but unknown locally. What can I offer to help local businesses? What do you think?

B2B Marketing Trends for 2016

social advertising on LinkedIn, programmatic networks like Choozle) that. Paul Gillin, B2B Social Media Strategist, Senior Trainer, Profitecture www.[link] Another good example is Top Rank’s Social Media Marketing Management. how you can solve their burning problem. • E – Engage Meaningfully via Social Media. more true, apparently, than in social media. Look for.

How the World Has Changed – @guykawasaki on Marketing Made Simple TV

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The Producer and Director of the show is Craig Yaris of Social Ribbit  and it is edited by Kevin Ogden. Buffer. In this Marketing Made Simple TV show (click the button on the lower right to maximize the viewing window), the famed Guy Kawasaki, prolific author (with over 1.2 In this show, you’ll learn: Why self-publishing is our future (and the theme of his new book, APE).

Encore: Global social media leader at Ford @scottmonty on Marketing Made Simple TV at Social Media Camp NYC

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In this show, you will learn the innovative ways Ford leverages social media and we also take questions from the audience. The show also includes a link to Ford Social. Author : Buffer, Inc Website : [link] --> The post Encore: Global social media leader at Ford @scottmonty on Marketing Made Simple TV at Social Media Camp NYC appeared first on Fearless Competitor.

Sales and Marketing Co-Creation – The Power of a Cold Beer

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We love to read comments and appreciate those who share our updates on social media. At the recent Sales and Marketing 2.0 Conference in San Francisco, Gerhard Gschwandtner, CEO of Selling Power told the attendees “ How can you build bridges between sales and marketing? Buy them a cold beer! ”  Gerhard said to me “The audience LOVED it.” ” Gerhard Gschwandtner.

Happy St. Patrick’s Day from Find New Customers!

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Patrick’s Day! (We call ourselves Likeable because Find New Customers is partnered with Likeable Local , which is Social Media Marketing Software to make YOU more Successful.). As you can see below, social media advertising is a much less expensive way to reach a lot of people, and Facebook is the cheapest and best for all. Despite our slow connection.) Newspaper     $32.00.

Evangelizing a Content Marketing Program

50% more sales-ready leads at a 33% lower cost 15 1,200 Blog posts per month Avg new monthly leads ULTIMATE CONTENT STRATEGIST PLAYBOOK CONTENTLY11 Content marketing's impact also extends to social me- dia, where brands that don't have compelling content to. brands experiencing declining social media effective- ness and came to a clear conclusion: " We’ve reached a tipping point where.

“A Promise Made is a Promise Kept” – a Motto of Find New Customers

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We love comments (not SPAM) and those who share on social media. That is one of the key mottos of the Tampa based marketing company Find New Customers , the best name of any company on Earth. After all, what business is not looking for new customers?  . As Gary from Vistage told me “ Marketing is universal. ” Marketing is the life blood of business today. Amanda. Amanda F.

BrandYourself is rocking now!

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We love comments and those who share on social media. I’ve been using BrandYourself.com for years to ensure my name, which is now  Jeffrey L. Ogden , ranks high in Google. Two weeks ago I got a call from Tom at BrandYourself and his advice was this “ Stop competing with the former NFL player Jeff Ogden and start using Jeffrey L. Ogden, your full name. Ogden everywhere. Jeffrey L.

What Social Media Can and Can’t Do by @davekerpen

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Find New Customers is now a partner of Likeable Local and as a partner we got many great books from them, including Likeable Social Media – How to Delight Your Customers, Create an Irresistible Brand and Be Generally Amazing on Facebook (and other social networks)  by @davekerpen  (Follow him on Twitter.). Social media won’t lead to overnight sales success.

Being Active on Social Media does NOT make you a Marketing Company!

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In the recent week, I started researching company websites and calling companies.  On the vast majority of websites I found invitations to follow them on social media sites like Twitter, LinkedIn and Facebook – but no content, landing pages or offers which smart marketing firms have. Recently, Jeff Ogden, President of Find New Customers moved down to St. Love comments here.

B2B Marketing Trends for 2016

social advertising on LinkedIn, programmatic networks like Choozle) that. Paul Gillin, B2B Social Media Strategist, Senior Trainer, Profitecture www.[link] Another good example is Top Rank’s Social Media Marketing Management. how you can solve their burning problem. • E – Engage Meaningfully via Social Media. more true, apparently, than in social media. Look for.