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  • WINDMILL NETWORKING  |  FRIDAY, FEBRUARY 13, 2015
    [Social] How Brand Builders Can Prep For Content Creators
    This monthly Content Marketing and Social Media column is contributed by Justice Mitchell. At present he is responsible for various marketing and social business objectives that emerges from his twelve year-old consulting practice named Big Block Studios. This is especially important with people who develop brands. Author information.
  • DIGITAL B2B MARKETING  |  THURSDAY, DECEMBER 22, 2011
    [Social] 12 B2B Marketing Predictions for 2012
    In addition, video will move beyond the website and social outlets and will be used to add depth to advertising messages. 3. Social Media 5. Social advertising. This shift will extend nurturing from email and phone into advertising and social media in order to nurture earlier stage contacts. Content Marketing 1.
  • B2B MARKETING INSIDER  |  THURSDAY, JUNE 11, 2015
    [Social] 5 Marketing Lessons From The Sharing Economy
    Marketers can leverage social proof and peer reviews to build trust and loyalty with customers at a grass roots level. 3. Integrate Social  Social integration is becoming the most important element of brand discovery and engagement.   Make every brand experience a social one where customers can engage, share, communicate. 4.
  • HUBSPOT  |  TUESDAY, AUGUST 16, 2011
    [Social] Engaging in Conversation Doesn't Grow Reach [Infographic]
    For more social media data and myth-busting, don't forget to register for my upcoming Science of Social Media webinar. So I've been conducting research for a few months now for our upcoming Science of Social Media webinar , and what I've found ultimately debunks myths about engaging in conversation and its effect on social media reach.
  • WINDMILL NETWORKING  |  FRIDAY, JUNE 4, 2010
    [Social] Going on a Business Trip? Use the LinkedIn Events Application and Windmill Network!
    There is value in plugging our windmills into the grid that is social media and virtually connecting. Image by @Photo. via Flickr. If you’ve followed my Windmill Networking blog for awhile or read my LinkedIn book , you’ll know that I’m a huge fan of the LinkedIn Events Application. You first need to create a LinkedIn Event.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, JANUARY 7, 2015
    [Social] 10 Innovative Marketing Events Happening in 2015
    While social and mobile are consistently evolving as viable communication and engagement tools, email is still the core marcomm channel. The event offers a plethora of session tracks to choose from, including “Branding and Marketing,” “Social and Privacy,” and “Design and Development,” among others.
  • ENGAGE  |  THURSDAY, OCTOBER 9, 2014
    [Social] Launch a Twitter Account From Scratch With These 8 Tips
    Launching a brand-new Twitter account for a business, product or initiative—and attempting to make it a social media sensation—can seem like a daunting undertaking. Growing a presence on social media organically can be time-consuming and take regular and calculated effort. We’re glass-half-full people, let’s be honest. Use them.
  • BIZNOLOGY  |  TUESDAY, SEPTEMBER 23, 2014
    [Social] Mizuno running long tail outreach marketing case study
    If you attend, you’ll have the opportunity to watch 40 industry thought leaders present on all things influencer, social media and content marketing — including me and cool stuff from my agency Gerris. I’ll be presenting from 12:15PM until 12:45PM EDT. It’s free, it’s web-based, virtual, and lasts all day.
  • WEBBIQUITY  |  TUESDAY, JUNE 4, 2013
    [Social] 37 Fantastic SEO Guides, Tips and Tactics
    Optimize off-site content (for example, on YouTube and other social platforms). Use social signals to boost rankings. Sean Clark contends that “Keywords (are) a thing of the past,” and that social media signals (particularly from Google+) are the future of search engine ranking signals. Create link-worthy content.
  • CRIMSON MARKETING  |  WEDNESDAY, APRIL 15, 2015
    [Social] Infographic: What’s Trending In Marketing for 2015?
    And don’t forget about Paid Social: “The days where marketers could drive measurable business results at impactful volumes through organic methods alone are basically over.” It’s old news now that your buyers are educated on your products and services before ever speaking to a sales rep. case studies – 73%.
  • MARKETING EDGE  |  FRIDAY, AUGUST 31, 2012
    [Social] Are You Image Crazy?
    Hitting on a single topic in marketing, social media and business communications. The first photo uploaded to the web was of four women. Today we are image crazy, do you understand! CRAZY.  We are so crazy with images that there is an Instant Upload feature in smartphones that. Quick and to the point.
  • MODERN B2B MARKETING  |  WEDNESDAY, OCTOBER 6, 2010
    [Social] The Essential Skill Set For Modern B2B Marketers
    Networking – As B2B social media grows, the marketer must communicate with prospects and customers through networking. Tags: Modern B2B Marketing b2b marketing B2B social media Email Marketing Marketing Automation revenue cycle Just like everyone else, B2B marketers wear different hats in the duties they perform.
  • CLIENT BRIDGE  |  FRIDAY, JULY 8, 2011
    [Social] INFOGRAPHIC: Following Brands
    From Get Satisfaction, here's an infographic that looks at why people decide to follow a brand on social media. View Original Article
  • BIZNOLOGY  |  TUESDAY, FEBRUARY 1, 2011
    [Social] Interview with Dick Axelrod of Terms of Engagement
    Happily, Dick also agreed to respond to e-mail interview questions for us, discussing organizational change and social media, among other topics. MM: Does the advent of social media change the hierarchies in organizations that contribute to old-fashioned top-down change management? Cover via Amazon. DA: I'm an accidental consultant.
  • ENGAGE  |  MONDAY, JULY 23, 2012
    [Social] Monday Morning Reads: Infographics, Logos, and Silly Tweets from 2006
    Content Creation Social Media branding infographics internet logos TwitterWhat had TMG followers retweeting and clicking this past week? Here are some of the stories. What’s a Map of the Internet Look Like? Read on. Do You Have Sexy Infographics? We’re obsessed with infographics. Who isn’t? See how Visual.ly The Lost Logos.
  • MI6 MARKETING AGENCY  |  THURSDAY, AUGUST 18, 2011
    [Social] Mi6 Quick Tip #8: Custom Groups
    Linkedin is the primary public social network for making connections and engaging with business professionals. This group is used as a case example by Jeff Wiener, CEO of Linkedin, in this short interview on Social Media and B2B Sales. How Philips Engages with Radiologists. Watch an Interview About This Linkedin Group. Some Thoughts.
  • SAVVY B2B MARKETING  |  MONDAY, MARCH 5, 2012
    [Social] Could Pinterest Work for B2B?
    With the recent glut of blog posts and articles about this up-start social network (including my own, "The point everyone's missing about Pinterest" ), you're probably wondering if the world really needed another conversation about Pinterest. have to answer - "yes" and "yes." Is your brand using it?
  • HUBSPOT  |  SUNDAY, FEBRUARY 17, 2013
    [Social] Twitter to Launch New Ad API, and Other Marketing Stories of the Week
    This week's marketing round-up will fill you in on what you need to know about upcoming products, and changes to existing social networks around mobile and social advertising. The social networking giant, Facebook, is expected to purchase an extensive ad-serving technology known as Atlas, from Microsoft. Image credit: jbcurio
  • TRADESMEN INSIGHTS  |  TUESDAY, JANUARY 3, 2012
    [Social] Top 10 Posts for 2011
    Social Media: Who Uses It and Why? B-to-B Marketing Trends 2012 Study. Social Networking is on the Increase Among Older Adults. Reasons Why Social Media Doesn’t Work. Marketing Tips Social Marketing Traditional Marketing top posts of 2011Google+ and B-to-B Users: How to Get Started. Market Overviews.
  • FEARLESS COMPETITOR  |  TUESDAY, APRIL 9, 2013
    [Social] BtoB Content Marketing – 2013 Benchmarks, Budgets and Trends
    more tactics, and distributing their content on more social networks than they have in years past. We love comments and those who share on social media. Buffer. B2B Content Marketing: 2013 Benchmarks, Budgets, and Trends–North America from Content Marketing Institute. Overview: The State of B2B Content Marketing IN NORTH AMERICA.
  • BIZNOLOGY  |  MONDAY, NOVEMBER 8, 2010
    [Social] Who's Boss Tweet? Twitter dominates election politics
    Back in the summer, I wrote a pair of posts about Social Media and the FIFA World Cup in South Africa, and Mike Moran talked about reaching your audience during that big event. Having said that, I find fascinating to analyze the social media layer that is permeating the political scene globally. by Aaron Kim.
  • B2B MEMES  |  FRIDAY, APRIL 2, 2010
    [Social] What B2B Publishers Don’t Get: You Can’t Own the Conversation
    Although there may be a few exceptions, Stephen Saunders got it right this week  when he wrote on Folio: ’s web site that most B2B publishers are miserable failures at social networking.  He argues that you can’t build and maintain an online business community unless you produce lots of your own content to support it.
  • INBOUND MARKETING AUTOMATION BLOG  |  MONDAY, JANUARY 14, 2013
    [Social] Inbound Marketing: Beyond the Obvious
    Aside from the spectrum of PPC and SEO, many small businesses today are leaning on the popularity of social media sites like Facebook and Twitter. But they are not the only social media networks - read on to learn about the others you could be adding to your marketing effort. This is a very wise and (should be) obvious choice.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 5, 2009
    [Social] {grow} Tops July social media blog rankings
    Congratulations to Jamie for penning the number 1 and number 2 articles in the social media measurement category. My friend Jamie Wallace called to my attention that in the latest B2B marketing zone's ranking of top blog articles, {grow} had the number 1 article (or more) in every HOT TOPIC category for the month of July!
  • HUBSPOT  |  FRIDAY, OCTOBER 12, 2012
    [Social] 7 Inspiring Examples of Real-Time Marketing in Action
    It’s about relevant messaging, and it's achieved in social channels by listening to and anticipating customer needs. Paid media (advertising), earned media (content), and owned media (social and PR) are rapidly converging into just … media. Pretzel Crisps' "Social Sampling" Program. Pepsi During Fashion Week 2011.
  • SAZBEAN  |  SATURDAY, NOVEMBER 17, 2012
    [Social] Top Internet strategy, marketing and technology links for the week of November 17, 2012
    Businesses  (Mashable!) News & Notes
  • CRIMSON MARKETING  |  TUESDAY, APRIL 30, 2013
    [Social] 4 Tips for Finding Great LinkedIn Groups that Will Help Generate Leads
    Corporate Marketing Other Interesting Topics linkedin seo social media targeted marketing Sometimes its hard to know where the best conversations and interactions are happening. Sometimes we’re not 100% sure ourselves where we need to be to start the right engagements. ” And I couldn’t agree more. Read the full article here.
  • VERTICAL RESPONSE  |  SATURDAY, OCTOBER 5, 2013
    [Social] Instagram Will Be “Ad Free” No More!
    Breaking News Social Media advertising Facebook Instagram photos In a move that many anticipated when they were  purchased by Facebook back on April 9, 2012 , Instagram is crossing over into the world of advertising. As stated in the post, “seeing photos and videos from brands you don’t follow will be new, so we’ll start slow.”
  • WINDMILL NETWORKING  |  TUESDAY, DECEMBER 24, 2013
    [Social] How Lowe’s Is Creating an Engaging Customer Experience
    The best possible outcome from a social, local, mobile (SoLoMo) strategy is a differentiating customer experience. This copyrighted content was originally published on Maximize Social Business and may not be republished on any other website or in any other format without explicit permission from the publisher. Merry.
  • I-SCOOP  |  SATURDAY, DECEMBER 20, 2014
    [Social] The role and use of content in email and marketing automation
    Do you think about whether you’re using email or a social platform, for instance, when using your mobile device? People today are becoming channel-agnostic. They use different platforms, channels and devices when and where it suits them best.
  • FEARLESS COMPETITOR  |  FRIDAY, FEBRUARY 10, 2012
    [Social] Laugh and Learn with Find New Customers | Episode 59 – Obsolete TV’s
    We love comments and those who share on social networks. In his weekly B2B marketing show, Jeff Ogden of Find New Customers  and the host of Mad Marketing TV   shares an important marketing lesson using wit and humor. We also invite you to check out our superb marketing show, Mad Marketing TV. What do you think of the show?
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 30, 2014
    [Social] The Power of Emotion in Online Video
    Kids are not the only ones who make buying decisions […] Author information Jayson Duncan This monthly Social Media and Video column is contributed by Jayson Duncan. Twitter | Facebook | LinkedIn | The Power of Emotion in Online Video by Jayson Duncan - Maximize Social Business. He has created videos for Fortune 50 companies.
  • WINDMILL NETWORKING  |  MONDAY, MAY 18, 2015
    [Social] 5 Tips to Create an Effective Slideshare Call-to-Action
    She has 7 years of experience in search and social media marketing. Tips to Create an Effective Slideshare Call-to-Action by Ann Smarty - Maximize Social Business. Everything you put online should have some kind of brand-specific purpose. Even if it didn’t when you created it, it damn well better have it by the time you publish.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, APRIL 8, 2014
    [Social] New insights into online radio, podcasting and Google +
    In the newest episode of The Marketing Companion Tom Webster and I examine a brand new study from Edison that reveals some eye-popping new insights on podcasting, digital radio and social media consumption. Some of the highlights of this podcast episode include: Introducing “Poodle King” Webster and Social Media Explained.
  • CONFLUENT FORMS  |  MONDAY, AUGUST 20, 2012
    [Social] Putting enough resources into your search engine profile?
    best practices seo social media b2c publicity content strategy advice b2b strategic planning small business sales businessNo, we're not talking about Search Engine Optimization (SEO). That's another topic for another day. Yes, we used the "chum in the water" metaphor. If you rely on local traffic a complete Google Places page is a must.
  • CONFLUENT FORMS  |  MONDAY, AUGUST 20, 2012
    [Social] Are you putting enough resources into your search engine profile?
    best practices seo social media b2c publicity content strategy advice b2b strategic planning small business sales businessNo, we're not talking about Search Engine Optimization (SEO). That's another topic for another day. Yes, we used the "chum in the water" metaphor. If you rely on local traffic a complete Google Places page is a must.
  • SAZBEAN  |  SATURDAY, JULY 14, 2012
    [Social] Top Internet strategy, marketing and technology links for the week of July 14, 2012
    Ways to Stay On Top of Social Media  (Mashable!). The 10 Commandments of Social Media Etiquette  (CIO.com). 12 Essential Social Media Cheat Sheets  (Mashable!). The Key to Effective Mobile Ads on Social Networks  (Business Insider). Customer-Centric Tips for Small Businesses  (Social Media Marketing Blog).
  • SALES INTELLIGENCE VIEW  |  FRIDAY, JUNE 7, 2013
    [Social] Great Minds & A Great Time: Insider Summit 2013 Recap
    Many InsideView employees were on hand to meet and greet, lead panel discussions, and give presentations on such key topics as how to accelerate revenue with CRM Intelligence, walkthroughs of InsideView Connections and how to use it to generate leads in tandem with social media, and how to measure marketing campaign effectiveness.
  • CUSTOMER EXPERIENCE MATRIX   |  SUNDAY, DECEMBER 12, 2010
    [Social] Predictions for B2B Marketing in 2011
    Marketers will struggle to incorporate an ever-expanding array of online marketing options: not just Web sites and email, but social, mobile, location-based, game-based, app-based, video-based, and perhaps even base-based. Social marketing inches forward. Did you really think I'd talk about trends without mentioning social media?
  • CRIMSON MARKETING  |  THURSDAY, APRIL 16, 2015
    [Social] 4 Ways To Make Your B2B Content Marketing Strategy Stand Out
    search, social media, events, thought leadership). “Use microcontent (tips, stats, quotes) for social, then compile into blog posts, eBooks, newsletters, presentations. Content needs to attract buyers at the top of the funnel, through search, social, or referrals. Content marketing has reached a pinnacle. Is it visual.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MAY 22, 2013
    [Social] How to Turn a White Paper into a Content Marketing Machine
    Don’t miss a LIVE show with Hubspot’s Social Media Scientist Dan Zarrella TODAY on Marketing Made Simple TV, broadcasting live on Facebook at 2:00pm ET/11am PT  today. We love to read your comments and appreciate those who share our blog posts on social media. Ask YOUR questions during the show. What do you think?
  • B2B MARKETING INSIDER  |  WEDNESDAY, JANUARY 2, 2013
    [Social] Building Content Marketing Strategy – 10 Steps
    content strategy and a social strategy can work together make personal connections between the people that make your company and your customers. Social media can be used to turn a B2B transaction into a P2P relationship. But also on social sites, as long as you do it the right way. By Gerardo Dada. The new buying process.
  • WINDMILL NETWORKING  |  WEDNESDAY, JULY 15, 2015
    [Social] A Content Marketing Warrior Leaves Behind Valuable Lessons
    This monthly Content Marketing and Social Media column is contributed by Justice Mitchell. At present he is responsible for various marketing and social business objectives that emerges from his twelve year-old consulting practice named Big Block Studios. learned a lot from Brian over the years. Author information. Justice Mitchell.
  • CONFLUENT FORMS  |  FRIDAY, AUGUST 17, 2012
    [Social] Calculating your ROI is more important than ever
    Since then the story has evolved to spending money on micro-sites, blogging, search engine optimization (SEO), social media strategies (Facebook and Twitter are often cited), Second Life, or whatever the hot technology buzzword is for that given day. best practices social media advice b2b strategic planning procurement business
  • SAZBEAN  |  WEDNESDAY, MARCH 2, 2011
    [Social] Missing the Boat by Not Connecting Sales to Marketing
    Many companies keep marketing and sales in separate departments which never talk to each other, which not only causes friction, it can mean lost sales, especially in these days of the social web. The disconnect between sales and marketing is probably as old as the two industrys/jobs. How to do this? photo by LancerE , on Flickr).
  • ANNUITAS  |  TUESDAY, JULY 14, 2015
    [Social] The Change in B2B – 4 Rules To Live By
    Buyers are increasingly using the web and social media as sources with 53% saying that social media played a role in their purchase decision. According to the study, B2B buyers use a multitude of mediums to research and explore their purchase options with the web, specifically with social media leading the way.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 13, 2014
    [Social] Your Content Is Not As Good As You Think
    really want to know not only what the leadership of a […] Author information Justice Mitchell This monthly Content Marketing and Social Media column is contributed by Justice Mitchell. Twitter | Facebook | LinkedIn | YouTube | Your Content Is Not As Good As You Think by Justice Mitchell - Maximize Social Business.
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 25, 2013
    [Social] 7 Examples of Successful Reddit Marketing
    This copyrighted content was originally published on Maximize Social Business and may not be republished on any other website or in any other format without explicit permission from the publisher. Reddit Business Christian Marin Facebook HBO Lucid dream marketing reddit for business reddit marketing YouTube
  • CRIMSON MARKETING  |  WEDNESDAY, JULY 8, 2015
    [Social] Stacey Epstein, Banjo CMO: Keeping it Real with Big Data and Data Analytics
    Banjo analyses the world’s social and digital signals the second they occur and organizes them by time and location giving companies an unprecedented level of understanding about humanity and the world around us. . Big Data. Data Analytics. Predictive Data. MetaData. There’s no denying the buzzword status of data at the moment.
  • TOMORROW PEOPLE  |  WEDNESDAY, JANUARY 9, 2013
    [Social] Four Incredibly Naive Things People Say About Online Marketing
    As recently as the 90s, I thought the internet was for people with no social skills - it was just for guys who didn’t smell so good and liked Quake, right? Ask me anything' is an incredible feature on up-and-coming social media site Reddit , where influential people let members of the public (you guessed it) ask them anything.
  • TOMORROW PEOPLE  |  THURSDAY, AUGUST 23, 2012
    [Social] Journalism is Dead: Welcome to the Era of Content Marketing
    The internet , apps , social media and blogs have dramatically changed the way in which we search for, access and interact with information. Social media is a wonderful way to spread your message and you're not restricted to the big hitters like Twitter and Facebook. The tide has turned though. Journalism is dead! Really? Who needs it?
  • LEADER NETWORKS  |  TUESDAY, MARCH 29, 2011
    [Social] 10 Rules For Online Community Success
    As social is an emerging trend, many have put down their soapboxes to talk about online communities. We are a research and strategy consulting company that helps organizations succeed in social business and B2B online community building. The poet T.S. Eliot once wrote "If I had more time I would have written a shorter letter."
  • IT'S ALL ABOUT REVENUE  |  MONDAY, SEPTEMBER 29, 2014
    [Social] What Will Future Marketers Learn in School This Year?
    “ The newest course I have been teaching is called Social Networking for Job Search, geared to preparing students to find jobs after graduation utilizing various social networking platforms and best practices. ” – Josh Murdock, Professor Of Educational Technology & Social Networking, Valencia College.
  • MI6 MARKETING AGENCY  |  FRIDAY, JANUARY 27, 2012
    [Social] Apple Taking a Bite Out of Facebook and Google
    Wow, this article says Google and Facebook have a strong hill to climb and that Apple is on top because of the number of installed base of devices, their ecosystem, content and platforms that tie to the devices. 2) The real way to build a social network | Source Fortune Tech. You could say that we help them become Social Businesses.
  • B2B MARKETING INSIDER  |  WEDNESDAY, DECEMBER 18, 2013
    [Social] 33 Stats On The Future of Content Marketing
    B2B Marketers use an average of 6 social networks.  ~ CMI / MarketingProfs. Interesting content is a top reason that people follow brands on social media. ~ 87% of B2B buyers say content has an impact on vendor selection; more than a quarter (27%) say it has a “major impact.”   ~ Social Media Today. Social Media Today.
  • FEARLESS COMPETITOR  |  MONDAY, JANUARY 23, 2012
    [Social] The Awesome Power of B2B Lead Nurturing
    We love your comments and those who share on social networks. Lead nurturing , done right, offers the “biggest bang for the buck” in B2B today, according to the experts. But few companies are doing a good job of nurturing prospective customers. Notice that it has an embedded audio file? Power of lead nurturing in B2B.
  • B2B LEAD GENERATION BLOG  |  SUNDAY, JANUARY 15, 2012
    [Social] OpenView Names Top 25 Sales Influencers for 2012
    OpenView Labs leverages the Klout True Reach metric to calculate social media influence. Tweet I received some news today that leaves me both humbled and honored. OpenView Labs named its top 25 sales influencers for 2012, and I am among them. This is especially meaningful for two reasons.
  • KOMARKETING ASSOCIATES  |  MONDAY, AUGUST 19, 2013
    [Social] 32 B2B Marketers to Add to Your Google Plus Circles
    Building a network in Google+ could be the next critical tactic when it relates to B2B search engine optimization and broader social media initiatives. SEO impact aside, recent statistics indicate Google Plus is on pace to overtake Facebook (the current leader) in social shares by 2016. Team lead for Social Media at CA Technologies.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, APRIL 13, 2010
    [Social] Twitter ads and the end of mankind
    Now it’s called the sharing on the social web. Tags: Traditional media and advertising economics of social media ethics twitter guess this is the opportunity I’ve been waiting for to pontificate about making money on the web … Folks, it isn’t working. Music, books, art, whatever. This used to be called a crime.
  • FEARLESS COMPETITOR  |  FRIDAY, MAY 17, 2013
    [Social] The Awesome Power of Guest Posts in Content Marketing
    Guest post for Marketo : Igniting Word of Mouth – How WOM Reduced Teen Smoking in South Carolina  (722 social media shares already!). We love comments and those who share on social media. Guest posts not only bring links, they bring an audience for your content marketing. in his recent book. Boy does it ever! Did you see results?
  • SYNECORE  |  MONDAY, MARCH 23, 2015
    [Social] Meerkat Brings Live Video Streaming to Twitter (and beyond)
    Is it just me or is social media getting progressively more, well, social? For those of you scratching your head, Meerkat is a live video streaming app that has made quite a splash on Twitter in recent weeks and, more importantly, may represent the next stage in the evolution of social media. The Next Big Thing? They Will Now.
  • BIZNOLOGY  |  THURSDAY, JANUARY 31, 2013
    [Social] Are you mistaking marketing tactics for strategy?
    First, you need to understand your overall market strategy, and how digital fits into it, and then you can start thinking about social and maybe LinkedIn. Now that’s not to say that you can’t have a LinkedIn strategy or a social strategy or a search strategy. Diversification (marketing strategy) (Photo credit: Wikipedia).
  • HUBSPOT  |  WEDNESDAY, AUGUST 10, 2011
    [Social] How Google+, Facebook, Twitter, LinkedIn and Tumblr Compare [Infographic]
    With new social networks and social media services popping up all the time, it's easy for us marketers to feel daunted. With each network often coining its own social media lingo, learning the ins and outs of new platforms can seem almost as difficult as learning a foreign language. Connect with HubSpot
  • PWB MARKETING BLOG  |  MONDAY, SEPTEMBER 23, 2013
    [Social] Facebook Targeting – Improved User Engagement
    Need help navigating the waters of running your social media platforms or Facebook ads? Facebook social media Have you noticed the little target icon below your Facebook post box? It’s next to the icon where posts can be scheduled. By targeting your Facebook posts, there actually may be engagement improvement.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, OCTOBER 6, 2010
    [Social] A place where bloggers are royalty (video)
    Our friendship started through an innocent tweet (“Go Steelers!&# ), and has become one of my favorite stories of connecting through the social web.  Tags: Personalities of the social web Video blogs blogging The top bloggers are treated like media royalty over there.  Hey America, what gives?  : ). One of my favorites!
  • B2B MARKETING TRACTION  |  FRIDAY, MAY 1, 2015
    [Social] 3 Key Factors to Choosing the Right B2B Marketing Consultant
    Sure, hire a branding expert for a better brand image or a social media expert for excellent social media presence, but hire a great marketing consultant to provide a road map of what you need to do to get results ( including branding, social media, digital marketing, etc. ). 3. Expert marketer. Marketing guru. Dynamic speaker.
  • B2BMARKETINGSMARTS  |  MONDAY, OCTOBER 31, 2011
    [Social] B2B marketing basics for filling the sales pipeline.
    The presenter is a video blogger and social media evangelist for Sony Electronics, Sukhjit Ghan. At the event she will tell the story of a social media campaign for Sony that’s being recognized on The Next [.] This morning I wrote copy to help promote the upcoming November event for the San Diego Direct Marketing Association.
  • WEBBIQUITY  |  TUESDAY, JUNE 3, 2014
    [Social] 19 Remarkable Guides on Business Strategy, Leadership and Motivation
    For example, no one was talking about the social employee as recently as late 2006, but according to Google Trends , search interest in the term has quadrupled in the past five years. How can companies tap the social exposure potential of their workforces? What the Social Workforce Means for All of Us by iMedia Connection.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, MARCH 29, 2013
    [Social] Sales Prospecting Perspective Weekly Recap - Week of March 25, 2013
    One way to feed the pipeline is to start getting more social; integrating social selling practices in with your sales process. Brian cited multiple industry experts and discussed some of the findings from their ebooks, survey's and research to formulate is own opinion on the topic of social prospecting. Monday, March 25, 2013.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, DECEMBER 22, 2011
    [Social] The ABCs of selling. A {growtoon}.
    Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events. Kacy   Maxwell  is a guy who loves his work, family and a good challenge. Follow him on Twitter: @ Kacy TheDude. growtoons
  • MARKETING EDGE  |  MONDAY, MAY 7, 2012
    [Social] Biggest Dilemma for Men Using QR Code on Indoor Advertising?
    Hitting on a single topic in marketing, social media and business communications. So I’m standing at a urinal doing what guys do in that position, which is stare at indoor advertising and I’m faced with a dilemma, what to do with my other hand. You see as a geek. Quick and to the point.
  • CONVERSIONATION  |  SATURDAY, JULY 24, 2010
    [Social] Word-of-mouth: turn your business and employees into influencers
    //. //. Word-of-mouth is one of the most important phenomena on which companies focus their social media marketing activities. They try to tell the right stories, combine the proper social networks to get them told (or shared if you. Click title to read more
  • TOMORROW PEOPLE  |  THURSDAY, MARCH 7, 2013
    [Social] How is Mobile Changing Business? [INFOGRAPHIC]
    Mobile marketing and social media are closely linked — find out how to harness social media to generate real business leads The mobile world is where we all live now. Globally, more people own a mobile phone than own a toothbrush. Check out the impact of mobile phone ownership on business in this KissMetrics infographic.
  • ENGAGE  |  FRIDAY, JUNE 8, 2012
    [Social] Twitterbirds, Hackers, and Jimmy Fallon: Week in Content for June 8, 2012
    The Twitter bird logo is getting a makeover, said to now represent a social network that is poised for more growth and “limitless possibility.” Social Media. First came the news that the social network’s iOS app might be violating user privacy , and then a hacker posted 6,458, 020 encrypted passwords —without usernames—online.
  • SAZBEAN  |  SATURDAY, OCTOBER 5, 2013
    [Social] Top Internet Marketing Strategy Links for the Week of September 30th, 2013
    Here are the top Internet strategy, marketing and technology links for the week of September 30th, 2013… Is There Any Value in Using Meta Description? Best Of News & Notes
  • B2B MARKETING INSIDER  |  TUESDAY, AUGUST 7, 2012
    [Social] The Content Marketing Bucket List
    Identify your top social influencers by topic. Establish a social listening platform (keywords, measures, baselines, a listening tool and templates). Content marketing is a hot topic of discussion in almost every marketing organization. But hey, change is hard. What would be first on your list? Establish a content curation strategy.
  • THE CONTENT FACTOR  |  WEDNESDAY, MARCH 10, 2010
    [Social] The Call to Action Has Become a Call to Knowledge
    In the social media world, prospects move when they want to move. As many have said, the B2B "sales cycle" is becoming a "buying cycle" where the prospect has control over the relationship. read more.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 19, 2015
    [Social] 5 Things Pro Facebook Marketers Do That Most Page Admins Don’t
    He also contributes a monthly column to Social Media Examiner and has written for Forbes, Killer Startups, Fast Company, Venture Beat, The Next Web and Mashable. Twitter | LinkedIn | 5 Things Pro Facebook Marketers Do That Most Page Admins Don’t by Jim Belosic - Maximize Social Business. Many things. Facebook
  • SYNECORE  |  SUNDAY, FEBRUARY 17, 2013
    [Social] Integrated Digital Marketing: The Basics
    Further s hattering our understanding of traditional SEO, Facebook has introduced a viable social search engine with Graph Search, while Google is expanding its Adwords to automatically include mobile. Once you’ve set up shop on the relevant social media sites , it’s important to use each of them in their unique capacities.
  • THE FORWARD OBSERVER  |  WEDNESDAY, JULY 2, 2014
    [Social] How to Measure Success in Inbound Marketing
    The inbound methodology is about helping brands attract, convert, close and delight visitors, leads and customers through a variety of channels like social media, blogging, SEO and email. Referral traffic is a link from another website (including social media). social media, referrals, direct traffic, organic, etc.). Your Blog.
  • VERTICAL RESPONSE  |  FRIDAY, OCTOBER 11, 2013
    [Social] Facebook Friday: iOS Mobile App Update + Amazing Marketing Stats [VIDEO]
    Social Media Videos 9to5 Android Software App Update Business Insider Chipper Nicodemus Derek Overbey Facebook Facebook Marketing iOS Ios Version History Messenger Smartphone All rights reserved. The post Facebook Friday: iOS Mobile App Update + Amazing Marketing Stats [VIDEO] appeared first on VR Marketing Blog.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, NOVEMBER 1, 2013
    [Social] 3 Secrets To Having A Two-Way Conversation With Your Brand’s Customers Online
    No matter where you look, brands are all trying to crack the code of having a two-way conversation with their customers wherever they are – be it in-store, online, on a smartphone, on a tablet or on social media. But for brands, the real opportunity lies in the data obtained from consumer interactions on these social media sites.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SATURDAY, DECEMBER 31, 2011
    [Social] Did this blog make a difference?
    Neicole’s post “ Are We Killing Our Customers With Engagement ” was the most-viewed post of the year! 2) {growtoons} On May 6, the first of the weekly social media cartoons was introduced with Joey Strawn ‘s  Desperate Measures.  A few months later, Kacy Maxwell joined the team.  Did it move ahead? Innovations.
  • B2B MARKETING INSIDER  |  TUESDAY, NOVEMBER 27, 2012
    [Social] 6 Steps To Executing A Content Strategy
    There are plenty of folks out there trying to define content strategy and differentiate it from traditional marketing, content marketing, digital marketing, social media and search engine optimization. Use search, social and web analytics to determine your current share of the conversations in your space. Photo Source.
  • BIZNOLOGY  |  THURSDAY, DECEMBER 2, 2010
    [Social] What if my competitor is fabricating bad reviews?
    mean, sure we understand that we want to listen to social media and help customers who have had a problem. Full disclosure: I serve as Chief Strategist a Converseon, a social media listening company.] Social Media Marketing business internetmarketing ratingsandreviews socialmediamarketingImage via CrunchBase. What, indeed?
  • WINDMILL NETWORKING  |  MONDAY, MAY 10, 2010
    [Social] LinkedIn Referral Requests: 3 Bits of Advice for Handling a LinkedIn Introduction Request from Someone You Don’t Know Well
    50 Crucial Rules – Social Media Etiquette for Students (sociableblog.com). Image via Wikipedia. Soon after connecting with this new acquaintance on LinkedIn, you may all of the sudden receive the following type of request: It was a pleasure meeting you recently at the [Insert Event Name] event! Thank you so much for your help!
  • DIRECT RESPONSE COACH  |  SUNDAY, MAY 11, 2014
    [Social] Getting started with Content Marketing
    It’s such a broad topic that covers a range of activities like web content, blog content, gated content, search engine optimization, keywords, lead capture, email follow up and social media. Content marketing can be very intimidating. There’s too much to know and too much to do. You can see why many businesses never get around [.].
  • VIEWPOINT  |  THURSDAY, APRIL 4, 2013
    [Social] Good Reads for B2B Sales - Cold Calling Revisited
    The Force Multiplier Effect of Social Media for Professional Sellers. SPI''s Solution Selling blog encourages sales pros to embrace social media and take advantage of its multiplier effect. Staying current on the latest innovations and opinions in sales can be daunting, especially in the the digital space.
  • VERTICAL RESPONSE  |  TUESDAY, OCTOBER 23, 2012
    [Social] 4 Simple Ways to Monitor Your Competitors’ Marketing Strategies
    Like and follow on social networks – ‘Like’ your competitors on Facebook, connect with them on LinkedIn and follow them on Twitter. Many companies release special promotions on their social networks, so if you don’t see their pages or profiles, you won’t be aware of their social media strategies. All rights reserved.
  • VERTICAL RESPONSE  |  MONDAY, OCTOBER 29, 2012
    [Social] 3 Ways to Increase Your Pinterest Presence
    Just when you thought you’d mastered Facebook for your business , another social media site, Pinterest , comes along vying for your time and attention. Pinterest has become one of the fastest growing social networks and the “ Pin This” button has even surpassed Facebook’s “Like” button for use on websites.
  • E-STORM  |  TUESDAY, JUNE 29, 2010
    [Social] Realigning the Brand v. Direct Response Continuum
    microblogging, social networks, video, web apps, etc.) With a focus on Strategy, Marketing Research, Custom Training and Implementation Services (Interactive Advertising, SEO, SEM, Social Media Marketing), we provide smart thinking and smart strategies to more than 100 organizations. The core effect has instead been realignment.
  • WINDMILL NETWORKING  |  THURSDAY, JANUARY 22, 2015
    [Social] Using Facebook For Email Marketing
    In this article we’ll talk about why your […] Author information Amy Hall Amy Hall contributes a monthly column on Social Media and Email Marketing. Amy Hall | Twitter | Facebook | Google+ | LinkedIn | Using Facebook For Email Marketing by Amy Hall - Maximize Social Business. Email Marketing
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  FRIDAY, AUGUST 2, 2013
    [Social] Split personality. A {growtoon}.
    by Shonali Burke Split personality, plus either paranoid or a social media. The post Split personality. A {growtoon}. appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}. Comments Hahahahah!!! by Claudia Licher Related Stories A Royal Baby. A {growtoon}. Television 2.0 A {growtoon}. Tweet de France. A {growtoon}.
  • B2B MARKETING INSIDER  |  TUESDAY, OCTOBER 8, 2013
    [Social] 8 Steps To Become A Brand Publisher
    Because the world has changed drastically since the internet, social media and mobile broadband have enabled us all to become information resources for each other. The newspaper industry lost $40 Billion in advertising revenue since 2000 as traffic to social media sites soared. Why Businesses Need to Become Brand Publishers?
  • B2B MARKETING INSIDER  |  WEDNESDAY, APRIL 9, 2014
    [Social] 29 Signs Your Business Is Not Ready For Content Marketing
    Social listening and share of voice does not drive your marketing strategy. Your social channels are only used to promote and push your webinars, white papers and events. Your website gets less than 5% of traffic from social networks. How do you know your business is ready for content marketing? You’re not alone.
  • SYNECORE  |  MONDAY, JUNE 24, 2013
    [Social] Why Non-Profits Need Inbound Marketing
    Non-profits are not excluded from the opportunity that social media provides. Think about your target audience; understading who you are trying to reach should inform which social media channels to focus on. An exciting announcement came out of HubSpot last week that''s got the inbound world buzzing. Pretty cool, right? What next?
  • FEARLESS COMPETITOR  |  SUNDAY, MAY 1, 2011
    [Social] Thoughts for the tornado victims
    It should how social media enables total strangers to help each other. Come hear me speak about social media at the 140Conference on Long Island on May 26th. Sunday posts are different. While this blog is dedicated to helping companies improve revenue and help salespeople make their quotas, we take a break from that on Sundays.
  • SAZBEAN  |  SATURDAY, JUNE 8, 2013
    [Social] Top Internet strategy, marketing and technology links for the week of June 8, 2013
    Mashable) Science Social Network ResearchGate Pulls Down $35M From Investors Including Bill Gates (All Things D) 13 Simple Tips for Improving Your Web Design (CIO) Blogging PR Secrets and Style Guides – What’s In and Out (ClickZ) Social Media Hubs for Brands – Best Practices & 9 Examples (TopRank) Why you still need keyword research!
  • WINDMILL NETWORKING  |  WEDNESDAY, JANUARY 14, 2015
    [Social] The Content Creation Manual for Marketers (Part Two): Your Audience & Imagery
    We can get a good idea of why visuals are so important by examining the three […] Author information Justice Mitchell This monthly Content Marketing and Social Media column is contributed by Justice Mitchell. Your Audience & Imagery The old adage of “a picture is worth a thousand words” is more true than ever before.
  • SAZBEAN  |  SATURDAY, MAY 25, 2013
    [Social] Top Internet strategy, marketing and technology links for the week of May 26, 2013
    News & Notes
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