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Crimson Marketing

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Creating Buzz for Your Next Product Launch

Crimson Marketing

With so many social media platforms and options it can be a confusing choice. Social media is a great free resource, and it is worth exploring all of your options. Does your company have a blog, podcast or YouTube series? Now is the time to start brainstorming how you can add social media to your next product launch campaign!

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The Who, What, Why & How of Sharing Information [Infographic]

Crimson Marketing

Careerist: These sharers are savvy business networkers and are more likely to share content on LinkedIn. They share informative content via social networks as well as by email. They are empowered by social media and tend to use both Twitter and Facebook. YouTube reaches more U.S. YouTube reaches more U.S.

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Think Before Ignoring These 15 Digital Marketing Trends

Crimson Marketing

Social commerce: . Social media: . Facebook, Twitter, and LinkedIn: “ Facebook, Twitter, and LinkedIn are social media’s big three. Almost all marketers (93%) are using Facebook as a marketing tool, the most of any social media network; Twitter is second (79%), followed by LinkedIn (71%).”

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4 Reasons Why Google+ is a Killer B2B Social Media Platform

Crimson Marketing

My following post was recently featured on Social Media B2B: Most of our B2B clients have staked a claim on Google+, but they don’t invest in it. Recent studies indicate that, while many companies were asleep at the switch, Google+ has emerged as the killer platform for B2B social media marketing. They say Google+ is irrelevant.

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The Video Marketing Manual [Infographic]

Crimson Marketing

Top online video platform: YouTube (188 billion streams/year). Stay in touch via social media. Viewers are most likely to discover and share videos through social networks. viewing time: 19.2 hours/month. By 2016, online video will drive 55% of all consumer Internet traffic worldwide. 2nd platform: Hulu (8.9

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How To Make a B2B Company “Sexy” with Social Media [Infographic]

Crimson Marketing

If you work for a B2B company, you’ve most likely noticed that it’s not as fast or easy to grow your social media presence as it is for a B2C company. Here’s how to improve social media growth in the B2B community! Why should B2B companies invest in social media? 77% YouTube. 69% increasing traffic.