Sprout Social

APRIL 19, 2019

Despite efforts to unseat it, Facebook is still the reigning social media network. Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

Hubspot

MAY 28, 2020

With nearly 700 million active users in 2020, LinkedIn's expanded from a networking site for professionals to one of the top social media platforms. With millions of company pages and individual members, there's a discussion, post, or professional network for almost anyone on this channel. LinkedIn Stats to Know in 2020.

Stats 101

Stats Linkedin B2B Thought Leadership Paid Search Agency 101

Webbiquity

MARCH 1, 2016

On the paid side, more than one million businesses use Google AdWords , and Google’s content network reaches 80% of all U.S. Check out the facts and stats below for more revealing insights from recent research on search engine optimization and marketing. About 26% of consumers use social media sites for this purpose.

SEM 100

SEM Paid Content Stats Paid Search Agency 100

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own. 3. Millennials prefer YouTube over TV.

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Webbiquity

MARCH 8, 2016

Here are three more key takeaways from the 22 content marketing stats and facts below: Words today, pictures tomorrow. Get more details on these insights and others in the 22 tantalizing content marketing stats and facts below. 8 Stats About Content Marketing Use and Trends. Social Media Examiner ). Stratabeat ).

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Sprout Social

JULY 13, 2022

Managing a social presence across U.S. To put it simply, social media in Europe is way different from social media in the U.S. Despite these differences, you don’t need to add “armchair cultural anthropology” to your ever-growing list of social media management skills. and European markets is a unique challenge for U.S-based

Social Media 99

Social Media Stats Webinar Metrics Media 99

Sprout Social

OCTOBER 4, 2016

The report combines a variety of social media analytics from Twitter, Facebook, Instagram and LinkedIn to benchmark your business’ overall success on social. The Group Report allows you to compare and analyze your social strategy across networks by aggregating common metrics across channels and timeframes. Impressions.

Aggregators 84

Aggregators Social Networks Allocation Paid Social Agency 84

Webbiquity

JULY 18, 2023

This 46-page report is packed with stats and insights on all aspects of marketing from HubSpot and partners including Wistia and Litmus. The most popular slice to partner with is micro-influencers, those with a social media following of 10,000-99,999 followers or subscribers; 64% of marketers plan to work with these individuals.

Marketing AI 246

Marketing AI Trends Planning Advertising Agencies 246

Hubspot

DECEMBER 5, 2019

The user-influenced platform , which embraces discussion and community engagement, rather than content creation or branding is vastly different from other networks -- like Facebook or Instagram -- where brands naturally find their niche. General Stats. Takeaways from Reddit Stats. Reddit Blog ). Source: Foundation Inc.

Stats 98

Stats Mobile Advertising Internet Marketing Mobile Marketing 98

Sprout Social

MAY 7, 2019

Many social media marketers today find themselves at a challenging crossroads–social platforms are growing increasingly complex, with more features, formats and content types, and audiences’ expectations for social content are developing alongside these platforms. Social media marketing challenges.

Stats 109

Stats Social Media Social Marketing Media 109

Webbiquity

JANUARY 19, 2016

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 But social media marketing spending will rise anyway.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Webbiquity

AUGUST 3, 2021

Those are just a few of the findings from the recently-released Digital 2021 Global Overview Report , compiled by We Are Social and Hootsuite. Here are 15 more intriguing and actionable stats and facts pulled from that research. 45% search for brand information on social media, and the same percentage use voice search.

Social Media 172

Social Media Spyware Wikipedia Correlation 172

Hubspot

JUNE 30, 2020

Below, I'll highlight more stats, facts, and figures that demonstrate the benefits of user-generated content. 23 User-Generated Content Stats to Know in 2020 Benefits of User-Generated Content. 34% of TINT users surveyed and 45% of marketing professionals agreed that UGC helps increase key social media KPIs. Stackla, 2020 ).

User-Generated Content 101

User-Generated Content Stats Generation Paid Search Agency 101

Webbiquity

JUNE 16, 2015

While most content sharing efforts by marketers are focused on the “big four” social networks, most (72%) content sharing done by buyers is on “dark social”–primarily email and apps. • However – only 28% of content sharing happens through the big social networks. And use video.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Hubspot

JANUARY 27, 2020

And, with the dawn of 5G -- a cloud-based high-speed wireless network -- tech innovation won't be slowing down anytime soon. To give you a bird's eye view of some of the most buzzed-about innovations that could impact marketers in the near or distant future, I've collected 45 stats related to four types of emerging technology.

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Hubspot

MAY 4, 2020

spent over three and a half hours on their smartphone each day, with half of that time spent engaging on social media networks. Not only has personal social media usage been on the rise, but professional social media usage has become more prevalent as well — and the field of sales is no exception.

Linkedin 80

Linkedin Stats Lead Scoring Lead Ranking 80

Webbiquity

AUGUST 17, 2021

According to Social Media Today , “ The days of organic reach on social media might be disappearing, but that’s not the case for Pinterest. The reach of each network is as follows: Ø Facebook page 1-2% average. Other interesting stats include: 38% of users are aged 50-64 years old. Guest post by Lisa Sicard.

Social Media 359

Social Media Advertising Channels Media Business 359

Hubspot

SEPTEMBER 10, 2020

Stats About Entrepreneurship. 74% of companies actively invest in social media marketing. 67% of small business owners use social media for business networking. 30% of businesses founded by women are in the wholesale and retail industries, and 20% are in the areas of health, government, education, and social services.

Stats 95

Stats Small Business Marketing Work Management Statistics 95

Parse.ly

NOVEMBER 15, 2018

Often we think of social media as a form of community. Unlike social, they’re just doing it in their own personal environment. In case you know someone who still needs convincing that newsletters are valuable , here are three more stats that prove it. Feedback arrives most often through direct messages on social media.

Newsletter 99

Newsletter Stats Communities Open Rate 99

Optinmonster

NOVEMBER 27, 2019

eCommerce Abandonment Stats: Shopping Cart Abandonment. As you can see, these eCommerce stats show a steady increase in the popularity of online shopping—so much so that estimates say that consumers will make 95% of purchases online by 2040. As previously mentioned, shoppers use social media to research products.

eCommerce 80

eCommerce Stats Statistics Amazon 80

Optinmonster

DECEMBER 28, 2023

Not sure where to start: email marketing vs. social media? Both email and social media marketing are promising channels to grow your business. In this post, we’ll share important insights into email and social media marketing. Which Drives More Sales: Email or Social Media? billion active social media users.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Brandwatch Marketing

NOVEMBER 8, 2023

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 98

Social Media Tools Media Lead Scoring 98

Marketing Insider Group

DECEMBER 18, 2013

Along the way, I’ve been collecting facts, stats and insights on the future of content marketing that support the need for change. And so thanks to folks like the Content Marketing Institute / MarketingProfs, the Corporate Executive Board (CEB), Tom Pick and many others, here are 33 stats on the future of content marketing.

Stats 100

Stats Content Marketing Content Curation 100

Sprout Social

JULY 18, 2019

There is no denying the power of brand social media. From raising a brand’s global profile to supplementing research and development efforts, social media can help grow multiple aspects of any organization. Customers are looking for entertainment on social. Finding your audience. million impressions in just one week.

Stats 73

Stats Brand Identity Branding Peer-to-peer 73

Sprout Social

OCTOBER 26, 2023

From influencer marketing growth stats to data surrounding the top three influencer marketing platforms, learn more about the state of this marketing strategy and how to get started. Influencer marketing advertising statistics Social media advertising is also a big part of influencer marketing. It hit $15.2 billion by 2025.

Statistics 127

Statistics Marketing Budget Advertising Agencies Marketing Strategy 127

Contently

SEPTEMBER 12, 2016

Keeping track of all the most effective social media techniques can be dizzying. Because effectively using social media requires Rubik’s Cube-like logic. There are so many different platforms to keep track of, and a shift on one network could impact how you approach others. Remember when Snapchat was a punchline?

Stats 60

Stats Social Media Social Marketing Media 60

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Zippia) 60% of TikTok’s audience comprises Gen Z users.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Brandwatch Marketing

JUNE 15, 2022

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 144

Social Media Tools Media Lead Scoring 144

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? What is the source of the largest share of social traffic to websites? (It’s

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Marketing Insider Group

NOVEMBER 21, 2022

Check out some interesting stats: Searches for “hybrid event” have increased 237% in the last 5 years. Networking opportunities are a big attraction for many event attendees, aside from the event itself, so make sure you schedule in plenty of free social time and provide casual spaces that promote interaction.

Trends 280

Trends Marketing AI Co-Registration Conference 280

Sprout Social

MAY 15, 2020

You know what’s unique about your brand, but in a crowded social landscape, it’s a constant challenge to find the right messaging that rises above the noise. Leveraging social data is one way to help pinpoint what’s working: what type of content drives attention, who your audience is and how you should schedule your posts to reach them.

Advertising Benchmark 123

Advertising Benchmark Social Media Media Work Management 123

Brandwatch Marketing

MARCH 7, 2023

We come across all sorts of interesting stats about social media sites and users, so we’ve collated the best of them in this bumper facts list. And it comes as a great fact sheet to give context to your social media marketing efforts. Social media statistics For context, as of April 2018, total worldwide population is 7.6

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Biznology

OCTOBER 13, 2017

With all of the ways to enhance your business and your professional reputations with social media, LinkedIn remains the ultimate method for achieving those goals. You can build up your LinkedIn network into the thousands and reach many of them regularly by following our tips for boosting your LinkedIn engagement. Like your own posts.

Linkedin 159

Linkedin Tips Click Rate Privacy 159

SocialPilot

JANUARY 15, 2024

Snapchat Demographics Statistics Snapchat is one of the most popular social media platforms , with more than 500 million monthly active users and 363 million daily active users. of internet users ages 16 to 64 call Snapchat their favorite social media app. Snapchat is the world’s 12th most popular social media platform.

Statistics 72

Statistics Business Customer Satisfaction Stats 72

Marketing Insider Group

OCTOBER 27, 2020

Engage Attendees On Social Media. It features content such as a “thank you” message, a recap of what happened during your event, important stats such as digital attendance, highlights from key virtual presentations, and downloadable content. Engage Attendees On Social Media. Be Swift with Post-Event Communication.

Lead Scoring 306

Lead Scoring Lead Ranking Tips Leads 306

SocialPilot

JANUARY 14, 2024

Discover more of such LinkedIn stats below. 93% of B2B content marketers use LinkedIn for organic social marketing. 46% of social media traffic to the company’s website comes from LinkedIn. 62% of B2B marketers generate leads on LinkedIn successfully, over double the next-highest social channel. of the world’s population.

Statistics 77

Statistics Linkedin User-Generated Content CTR 77

Sprout Social

OCTOBER 27, 2022

Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). So brands—now’s the time to build a social customer care strategy (if you don’t already have one). How do customers use social media for support? Not sure where to start?

Social Media 110

Social Media Statistics Marketing Management Ideal Customer Profiles 110