KoMarketing Associates

JULY 23, 2019

It comes as no surprise that video is taking over social media. With 72% of B2B marketers using video for content marketing purposes, video is a social media marketing trend that cannot be ignored. Let’s take a look at a few video marketing trends shaping social media in the B2B space. .

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Social Media Social Marketing B2B Marketing Trends 120

Go Beyond SEO

MARCH 13, 2024

Welcome to our comprehensive guide on using social media for manufacturers to boost your brand. In today’s digital age, social media has become a powerful tool for businesses to connect with their target audience and establish a strong online presence.

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Social Media Media Brand Identity Branding 78

Top Rank Marketing

JANUARY 31, 2024

From MySpace to Meta, social media has been through more evolutions than a deck of Pokémon. hours a day on social media, making it the most effective global marketplace for brands who want to offer their customers a more personalized and interactive experience. People around the world spend an average of nearly 2.5

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Social Media B2B Marketing Social Marketing B2B Thought Leadership 92

Martech

JANUARY 5, 2023

This means staying on your toes with actionable consumer intelligence from continuous social listening is a must. Join this live webinar and learn how Purdue University’s Center for Food Demand Analysis and Sustainability created a visualization of online and social datasets to help people throughout the food system.

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Social Media Webinar Metrics Media Analysis 77

Scoop.it

APRIL 11, 2024

A webinar is a virtual seminar. Current trends indicate marketers rate webinars as an effective channel for brands to connect with a target audience. According to On24 , 66% of marketers say their sales teams prioritize leads generated by varied webinar strategies.

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Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 85

Marketing Insider Group

JANUARY 30, 2023

In my last company, the webinar we did on “top ten considerations for 2023” with a fantastic internal SME and Craig Focardi , Banking Analyst and Principal at Celent , was a total home run over the fence (a spectacular penalty kick to win the world cup for the rest of the world). Yes, old ideas in a new context.

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Marketing Insider Group

DECEMBER 18, 2019

Marketers spend a good portion of their careers trying to get ahead of the curve when it comes to identifying and adopting the latest marketing trends. But being the trending topic yourself—whether B2B brand or thought leader—is a challenging feat. Hosting webinars, posting about industry trends, sharing useful tips.

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Social Media B2B Thought Leadership Media B2B 322

Contently

NOVEMBER 29, 2021

This February Austin McBroom, former college basketball star and patriarch of YouTube ‘s ACE Family, launched an online social media course. ‘How to Make Money from Social Media’ and ‘How to Grow Your Social Media Platforms’ weren’t tautologies but classes, priced at $50 per month.

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Social Media Media Viral Marketing Class 170

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. What makes a social media viral video?

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Viral Marketing Social Media Video Marketing Media 128

Emplifi

APRIL 30, 2021

Marketing experts share their knowledge on the topic of CX and the latest trends in social media.

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Social Media Trends Webinar Metrics Media 72

Zoominfo

FEBRUARY 25, 2021

Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Run a “So What?”

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Top of Funnel Webinar Metrics Advertising Funnels Landing Pages 208

Sprout Social

SEPTEMBER 2, 2022

Between algorithm shifts and the rise of new platforms, the only constant in the world of social media is change. And continuing your social media training is the best way for you, and your team, to achieve a quick knowledge and credentials boost. Org-wide social media marketing training. Type: Webinar.

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Social Media Training Course Resources 117

Sprout Social

AUGUST 3, 2023

In the span of 26 years, social media has transformed from a simple communication tool to a powerful marketing platform. And as a result, so has the role of social media managers. From content creation to community management, the responsibilities of social teams have expanded significantly.

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Social Media Media Content Storytelling 90

Go Beyond SEO

FEBRUARY 20, 2023

Determining the best platforms to establish your firm’s social media presence and establishing an effective social media presence may seem overwhelming at first. What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? How are they engaging with users?

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Social Media Media Best Practices Marketing Analytics Tools 88

Stevens & Tate

FEBRUARY 12, 2020

At this point in time, every business with an inbound marketing strategy should have a social media presence of some sort. Social media is one of the most effective ways to build relationships with your target audience. However, social media is constantly evolving. Invest More Into Social Media Commerce.

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Social Media Trends Media Inbound Marketing 69

Launch Marketing

APRIL 13, 2022

Be sure to also check previous installations in this series that focus on B2B lead generation trends in 2022 and B2B email marketing trends in 2022. Short, engaging content, including videos and webinars continued to rise in popularity and application over the past year. B2B Content Marketing Trends to Focus on in 2022 .

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Trends B2B Marketing Webinar Metrics Planning 126

Oktopost

MAY 30, 2023

We don’t need to remind you of the benefits of consistently posting quality content to social media, particularly when it comes to getting ahead of the competition. Here are the five things you need to know about streamlining your social media strategy. Content creation for social media shouldn’t be down-to-the-wire.

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Social Media Enterprise Management Media Work Management 84

Go Beyond SEO

FEBRUARY 20, 2023

Determining the best platforms to establish your firm’s social media presence and establishing an effective social media presence may seem overwhelming at first. What type of content investments are they making: blogs, legal podcasts, videos, webinars, eBooks? How are they engaging with users?

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Social Media Media Best Practices Marketing Analytics Tools 78

Parse.ly

MAY 12, 2022

VP of Marketing Dave Cardiel recently joined The Content Advisory Founder and Chief Troublemaker Robert Rose for a webinar led by BRAND United President Chris Lyons to discuss those objectives. . Watch the full webinar. 5/5/2022 webinar audience poll. If you have a social media channel, you need to feed it every day, and so on.

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Webinar Metrics Demand Generation Agencies Planning Trends 72

Sprout Social

JULY 13, 2022

To put it simply, social media in Europe is way different from social media in the U.S. Despite these differences, you don’t need to add “armchair cultural anthropology” to your ever-growing list of social media management skills. Social media in Europe: Advice from 3 marketers in the region.

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Social Media Stats Webinar Metrics Media 99

Binary Demand

FEBRUARY 23, 2024

Check out the tech and tactics fueling the above mentioned shift: Intent data Account-based marketing (ABM) Personalization Marketing automation Predictive analytics Adapting to the merging of modern B2B buyers and the trends driving B2B demand generation strategies is crucial for thriving in today’s evolving B2B landscape.

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Demand Generation Agencies Demand Generation Demand Account Based Marketing 116

Litmus

AUGUST 2, 2021

In the first part of our online Ultimate Email Summit , Jessica Raggio (VP of Product Marketing at Litmus) and April Mullen (Director of Brand and Content Marketing at SparkPost) shared their takes on these 2021 email trends to date and predictions for the future of: Agility, adaptability, acceleration. Privacy & trust. Newsletters.

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Webinar Metrics Privacy Protection Trends Privacy 105

Trade Press Services

MARCH 4, 2024

Current and Trending Content Evergreen content is a powerful long-term asset. Organizational news can be shared through press releases, news outlets, case studies, and social media. Content addressing industry topics and trends is best accomplished through bylined articles , interviews, podcasts, webinars, and blogs.

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Top of Funnel Trends B2B Thought Leadership Buyer Personas 80

Emplifi

JANUARY 29, 2021

Socialbakers experts discuss the latest social media trends report.

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Social Media Trends Webinar Metrics Media 54

Brandpoint

AUGUST 21, 2023

In a world where social media has become an indispensable tool for manufacturing companies, navigating the optimal usage of your social media budget can be a perplexing puzzle. Engage and Interact Allocate resources for actively engaging with your audience on social media.

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Social Media Allocation Advertising Agencies Social Marketing 62

ClearVoice

NOVEMBER 25, 2022

And for B2B marketers and large enterprises, the cost of lagging behind the content marketing trend curve is too massive to ignore. To help you keep up with the times, here is a compilation of the top 15 trends in content marketing that will shape the industry in 2023. Emerging content marketing trends. Let’s get started.

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Top of Funnel Marketing AI Trends Enterprise Management 115

Marketing Insider Group

JANUARY 29, 2024

“ChatGPT, help me out with 10 fresh keyword ideas and content angles for digital marketing trends in 2024.” Blend them with your understanding of current market trends to create content that resonates and ranks. Add in specific details about the webinar, like key speakers or unique insights attendees will gain.

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Copywriting Optimization Marketing AI FAQ 224

Oktopost

MARCH 15, 2021

We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn.

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Social Media Webinar Metrics Media Marketing & Strategy 136

KoMarketing Associates

JANUARY 22, 2019

Setting your social media strategy in the new year can seem like a daunting task. Here are the steps necessary to creating a wholistic social media approach in the new year: Identify what matters in your social media strategy. What do you want from social media? Who is your target audience?

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Social Media Webinar Metrics Media Marketing & Strategy 122

Sprout Social

AUGUST 16, 2023

It was a scene out of futuristic fiction—a decades-old bank collapsing mere hours after a social media post went viral. SVB wasn’t the only bank to experience a social media-induced run this year, with First Republic Bank following suit and collapsing two months later.

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Work Management Marketing Management Social Media Service 74

DealSignal

FEBRUARY 20, 2024

Read about Demand Generation trends for this year and be ready to act. This trend will continue as efficiency is paramount. Social Media Advertising More and more people are spending time and conducting business on social media. Doesn’t really matter, it’s a trend that cannot be ignored.

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Demand Generation Demand Trends Account Based Marketing 52

FMG Suite

AUGUST 12, 2021

Social media can be game-changing for small businesses. A strong social media strategy can help you connect and engage with potential customers instantly, reduce marketing costs, drive traffic to your website, and develop your brand. Watch our webinar replay to learn: Why social media is important.

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Social Media Media Webinar Metrics Small Business Marketing 52

Webbiquity

JUNE 20, 2023

3 Host Live Demos and Webinars Webinars and live demos are a powerful video marketing strategy because they engage your audience in real time. Webinars and similar virtual events provide a platform for you to share insights, industry knowledge, customer stories, and expertise.

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Webinar Metrics Demand Work Management Video Marketing 309

Sprout Social

DECEMBER 8, 2020

Videos are more important than ever in marketing and this is not a trend that’s going away anytime soon. To make the most out of your video marketing strategy , you’ll need to figure out which video length is best for your goals and social platforms. General social media video best practices. Optimize for social media.

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Social Media Practices Video Marketing Media 128

BOP Design

NOVEMBER 14, 2023

After 15 dynamic years in the B2B website design space , we’ve seen a bevy of web trends come and go, while others evolve and persist. In 2023, B2B firms saw trends shift to adapt to a post-pandemic world. Let’s have a look at the trends shaping the future of B2B web design in 2024. This trend has stuck.

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Design Trends Marketing Websites B2B 94

Vision6

NOVEMBER 2, 2023

While email and social media marketing both stand out as powerhouse advertising channels, combining them together can really light a fire under your next campaign. Armed with new ideas and fresh ways of doing things, it might seem overwhelming, but it’s no secret that social media has changed the face of marketing.

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Social Media Work Management Email Marketing Social Marketing 52

Only B2B

DECEMBER 29, 2022

Season for trends & predictions has arrived! The best-performing content forms for B2B businesses in 2022 were research papers, ebooks, blogs under 3,000 words, and virtual events like webinars or online courses. Social selling is a long-term endeavour. Using your social media presence to attract demand.

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B2B Marketing Trends Planning Paid Search Agency 126