Crimson Marketing

OCTOBER 21, 2014

What is social amplification? Amplification is definitely the latest social media marketing buzzword, but what does it actually mean? In general, it is a paid media tactic that gets your content in front of your audience through various platforms – most notably social media. Amplification strategy.

Social Media 100

Social Media Media Word of Mouth Content 100

Crimson Marketing

SEPTEMBER 17, 2013

Sometimes LinkedIn gets put on the backburner, with more focus allotted to other social media networks like Facebook and Twitter. No other social platform allows you to find leads, share content and drive traffic as effectively as LinkedIn. Not to mention, LinkedIn can drive traffic to your website and blog.

Linkedin 100

Linkedin Advertising Agencies Marketing Mix Social Media 100

Crimson Marketing

JUNE 30, 2015

Important metrics include: bounce rates, organic traffic, page traffic, leads from social media, mobile traffic, conversion rates, and referring sites. Personas are what will help you determine how to tailor content to your buyers. . This data will give you the framework for your buyer’s pain and needs.

Buyer Personas 100

Buyer Personas Conversion Rate Traffic Segmentation 100

Crimson Marketing

JANUARY 23, 2015

Social Media. How many of you focus on measuring your followers and likes on social marketing channels? “A better way to tell if your social media tactics are successful is to measure converting traffic from social sources. The truth is these metrics have no affect on your marketing ROI.

Multi-Touch Attribution 100

Multi-Touch Attribution Top of Funnel Analytics Lead Ranking 100

Crimson Marketing

OCTOBER 8, 2013

Companies that blog 15 times or more a month get 5 times more traffic that non-blogging companies. Publishing infgraphics leads to an average 12% in traffic growth . 185% traffic increase when companies have 1,000+ Likes. 4 in 5 social media users want to connect with brands on Facebook . Newsletter . Case Studies.

Landing Pages 100

Landing Pages Case Study Case Studies Lead Scoring 100

Crimson Marketing

JANUARY 16, 2014

“By 2017, video will account for 69% of all consumer internet traffic, according to Cisco.” For any social media campaign, any SEO exercise, video is without doubt one of the best tools in the kit.” ” Does this mean you could be watching articles instead of reading them?

Video Marketing 100

Video Marketing Planning Content Marketing Content 100

Crimson Marketing

APRIL 14, 2015

Output measures – website traffic, social media engagement, and event participants. Metrics are standards of measurement: Activity measures – number of new blog posts or the number of events, and the associated hard and soft costs of those activities. Operational metrics – cost per lead and leads per rep.

Analytics 100

Analytics Lead Ranking Cost per Lead Lead Scoring 100