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New Research Finds Use of Video Accelerating in B2B with 71 Percent Reporting that Video Converts Better than Other Content Types

Vidyard

The usage of video across websites, social media, landing pages and sales conversations has increased year-over-year, with the volume of videos produced annually increasing to an average of 38 videos, up 31 percent from 29 last year. As businesses continue to create videos, budgets are following. About Demand Metric.

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Why Top EMEA Marketers Are Ready To Adopt Marketing Automation

Vidyard

MAPs are quickly becoming the cornerstone of the modern B2B marketing technology stack because they are more efficient, more powerful, and more cost-effective than using a diverse set of point tools. 79% of B2B marketers have not established a lead scoring model.

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New Research Finds Use of Video Accelerating in B2B with 71 Percent Reporting that Video Converts Better than Other Content Types

Vidyard

The usage of video across websites, social media, landing pages and sales conversations has increased year-over-year, with the volume of videos produced annually increasing to an average of 38 videos, up 31 percent from 29 last year. As businesses continue to create videos, budgets are following.

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Marketing Automation: The Foundation of Your Marketing Tech Stack

Vidyard

Marketing automation platforms (MAPs) are quickly becoming the cornerstone of the modern B2B marketing technology stack because they are more efficient, more powerful, and more cost-effective than using a diverse set of point tools. The tool you can’t live without next year may not have been created yet.

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Video Trends: The Top Five B2B Predictions for 2021

Vidyard

It’s now clear that embracing a digital-first strategy for marketing, sales, and employee engagement is a must for any business. And even those who have already been ‘digital first’ will evolve their strategies to better align with the new expectations of remote buyers and employees. Use Social Media to Live Stream Events 5.1.3

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Video Trends: The Top Five B2B Predictions for 2021

Vidyard

It’s now clear that embracing a digital-first strategy for marketing, sales, and employee engagement is a must for any business. And even those who have already been ‘digital first’ will evolve their strategies to better align with the new expectations of remote buyers and employees. Use Social Media to Live Stream Events 5.1.3

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Top Enterprise Sales Tools to Adopt in 2022

Vidyard

In the last couple of years, we have seen an accelerated need for digital transformation during the COVID-19 pandemic which has driven the need for practical and scalable enterprise sales tools. Video Marketing Strategy 2.2 Video Marketing Strategy 2.2 Social Media Video Statistics 3.1 A Tool to Help You 2.1.2