| | | Sazbean | | Social Media | 559 articles |
| Page 1 of 6 | Previous | Next | SAZBEAN FEBRUARY 1, 2011 12 Tips for Creating a Social Media Content Strategy Having a content strategy is vital to the success of any social media strategy. What websites and social networks make the most sense for posting, sharing and curating content? This really part of your overall social media and digital strategy, but it does make sense to consider location when creating your content strategy. What content do you already have? | SAZBEAN DECEMBER 15, 2010 Using Social Media to Increase Brand Loyalty Social media can also be used to increase brand loyalty if we first identify what makes someone loyal to a brand. Increasing repurchasing behavior using social media is not the same as increasing brand loyalty. To use social media to increase brand loyalty, look for ways to help connect your customers, as well as ways you can help them with common problems or issues. | | | | | | | SAZBEAN FEBRUARY 8, 2011 Social Media in 15 Minutes Per Day Social media really is most effective when you put together a strategy, have a plan for implementation and can devote at least an hour per day to engagement and content production. While it may not be the most effective way to use social media, just 15 minutes per day can gain you some benefits. reputation social social networking tumblr website wordpress | SAZBEAN AUGUST 16, 2011 Trends in Social Media Marketing – 2011 7 trends of how the social web and technology are changing marketing and business. Trends in Social Media – 2011. Social Media Social NetworksView more presentations from Matt Heindl. | SAZBEAN JULY 19, 2011 Basic Marketing Principles Still Apply to Social Media Social Media Marketing is no different than other marketing tactics — at least in the need to follow basic marketing principles. In order for it to be effective, it’s important for social media marketing to fulfill the needs of your customers. Whatever claims you make, be sure to back them up (either through social channels or other marketing channels). | SAZBEAN JANUARY 7, 2011 Using Social Media to Tell Your Story Social media provides an opportunity to not only tell your story but also to include your customers as an enticing part of that story. Social Media Connects You to Your Audience Social Media can help connect you to your customers because they can have a conversation directly with you. Becoming engaged in social media allows you to have a voice as well. | | | | | | | | | -
SAZBEAN | FRIDAY, SEPTEMBER 24, 2010 How-to: Use Netvibes for Social Media Monitoring Keeping track of everything that’s going on can be a challenge — especially with social media which moves at the speed of light. Here’s how to setup Netvibes for your own social media monitoring… 1. Keep track of mentions of your topic on Twitter (including hashtags), WikiAnswers, YahooAnswers, Topsy, blogs, and other social networks. You can add widgets to show you content from all sorts of social networks, websites, and specific searches. Netvibes is a great way to get an eyeball on what’s going on, all in one dashboard. MORE >> -
SAZBEAN | WEDNESDAY, MARCH 28, 2012 Social media monitoring tool video: Why should I monitor social media? Social media monitoring tools have become widespread among many sorts of businesses. For example, even offline businesses like clubs and restaurants have started using social media monitoring tools. Well, social media monitoring allows businesses to do many things, such as: See what competitors are doing. As a result, the benefits of using a good social media monitoring tool far outweighs the drawbacks. Some businesses simply utilize “drive by” social media, but this does not work. Analytics Social Media Social Networks MORE >> -
SAZBEAN | MONDAY, OCTOBER 18, 2010 13 Twitter Tips for Increasing Engagement Tags: B2B B2C Business Content Marketing News & Notes Social Media Social Networks Strategy digital strategy engagement internet marketing internet marketing strategy marketing research online social networking real-time web social media strategy tips tweet twitter web 2.0 MORE >> -
SAZBEAN | THURSDAY, SEPTEMBER 2, 2010 8 Ways to Increase Social Media Interaction If you’re just getting started with social media, it can be very frustrating if you’re not getting a lot of interaction. If social media is important to your online strategy, then add it to your daily to-do list just like anything else. Distribute Your Content - It’s awesome when your readers submit your work to social networks, but that requires that you actually have readers. Until you’ve grown your audience, distribute your content out through your various social networks and share it anywhere it makes sense. Chat it Up! MORE >> -
SAZBEAN | TUESDAY, MARCH 22, 2011 Conversation, The Missing Piece of Most Social Media Marketing The Missing Link The conversational aspect of social media is the part that is often missing from social media efforts. The same goes for responding on social media. The same holds for listening to what a company says on social media. Find Time to Listen & Converse If you’re pressed for time with social media (or in general), carve out time for listening and conversations. psst, that’s the true power of social media) What do you think? Social Media Social Networks MORE >>
- Using Game Mechanics to Increase Engagement & Participation SAZBEAN | TUESDAY, MAY 17, 2011
- 15 Sources of New Content for Your Social Media Strategy SAZBEAN | THURSDAY, AUGUST 4, 2011
- Why Social Media Makes Customer Service Better SAZBEAN | MONDAY, OCTOBER 1, 2012
- Measuring Social Media Marketing Success SAZBEAN | FRIDAY, SEPTEMBER 10, 2010
- 7 Social Media Monitoring Essentials SAZBEAN | MONDAY, JANUARY 17, 2011
- 6 Ways to Increase Word of Mouth Referrals with Social Media SAZBEAN | THURSDAY, JULY 28, 2011
- 7 Tips for Integrating Social Media Into Your Day SAZBEAN | MONDAY, JANUARY 10, 2011
- Content Can Make or Break a Social Media Strategy SAZBEAN | MONDAY, AUGUST 1, 2011
- How Social Media Overtook Legacy Media SAZBEAN | FRIDAY, SEPTEMBER 9, 2011
- Finding Keywords for Social Media Content & Monitoring SAZBEAN | TUESDAY, JANUARY 18, 2011
- The Dangerous Allure of Speed in Social Media SAZBEAN | TUESDAY, MARCH 15, 2011
- Is Social Media a Waste of Time? SAZBEAN | THURSDAY, AUGUST 26, 2010
- Social media marketing tutorial: Google Glass social media campaign SAZBEAN | THURSDAY, APRIL 12, 2012
- Common Sense Guidelines for the Legal Use of Social Media SAZBEAN | TUESDAY, JANUARY 4, 2011
- Avoiding Zero Value Efforts in Social Media SAZBEAN | WEDNESDAY, JULY 6, 2011
- WiseStamp Adds Dynamic Content to Your Gmail Signature SAZBEAN | THURSDAY, OCTOBER 7, 2010
- How to Use Google Analytics to Improve Your Social Media Marketing SAZBEAN | WEDNESDAY, DECEMBER 5, 2012
- Thesis vs Genesis – Comparing Premium WordPress Themes SAZBEAN | TUESDAY, SEPTEMBER 6, 2011
- Ethics and Social Media: Where Should You Draw The Line? SAZBEAN | MONDAY, MARCH 19, 2012
- Social Media Must Align with Customer Service for Success SAZBEAN | TUESDAY, AUGUST 24, 2010
- Prioritizing for Social Media Scale SAZBEAN | FRIDAY, FEBRUARY 22, 2013
- Social Media in an Hour a Day SAZBEAN | WEDNESDAY, SEPTEMBER 8, 2010
- 6 Consequences of NOT Using Social Media SAZBEAN | THURSDAY, OCTOBER 28, 2010
- Five Ways To Increase Engagement On Social Media SAZBEAN | MONDAY, SEPTEMBER 17, 2012
- Social Media ROI SAZBEAN | FRIDAY, JUNE 18, 2010
- Social Media is NOT One-Size Fits All SAZBEAN | MONDAY, APRIL 11, 2011
- How to Ensure Your Social Media Campaign Succeeds SAZBEAN | TUESDAY, JUNE 11, 2013
- Review: Sprout Social for Social Media Management & Measurement SAZBEAN | MONDAY, MARCH 7, 2011
- Choosing the Right Social Media Measurements SAZBEAN | THURSDAY, FEBRUARY 3, 2011
- A Crystal Clear Explanation of How Social Media Influences SEO SAZBEAN | THURSDAY, OCTOBER 4, 2012
- Use Social Media to do the Work for Your Customers SAZBEAN | MONDAY, JULY 18, 2011
- The Do’s & Don’ts of Using Social Media for Business SAZBEAN | FRIDAY, JULY 2, 2010
- Social Media Measurement SAZBEAN | TUESDAY, AUGUST 9, 2011
- Measurable Effects of Old Spice Viral Campaign SAZBEAN | THURSDAY, JULY 15, 2010
- Why You Need Social Media, Even if Your Customers Don’t SAZBEAN | FRIDAY, APRIL 27, 2012
- Nestlé’s GMO trial: A Case Study SAZBEAN | FRIDAY, AUGUST 31, 2012
- Making the Case for Social Media SAZBEAN | WEDNESDAY, SEPTEMBER 28, 2011
- Using Google Analytics to Measure Social Media Success SAZBEAN | WEDNESDAY, JUNE 23, 2010
- How to Improve Social Networking for Your Business SAZBEAN | WEDNESDAY, JANUARY 25, 2012
- 5 Tools to Measure Digital Influence SAZBEAN | TUESDAY, MAY 29, 2012
- Creating Winning Social Media Strategies in 8 Steps SAZBEAN | FRIDAY, FEBRUARY 8, 2013
- Content Marketing is Key to Social Media Success SAZBEAN | FRIDAY, JULY 13, 2012
- 9 Ways Social Media Marketing Can Help Sales SAZBEAN | FRIDAY, MARCH 4, 2011
- Best of 2010 – 13 Twitter Tips for Increasing Engagement SAZBEAN | WEDNESDAY, DECEMBER 22, 2010
- Giraffe Social Media Interviews Sarah SAZBEAN | MONDAY, OCTOBER 1, 2012
- Using Social Media to Understand Your Customers SAZBEAN | THURSDAY, JANUARY 13, 2011
- Social Media is Not a Magic Wand SAZBEAN | FRIDAY, JULY 9, 2010
- 7 Simple Improvements to Increase Website Lead Generation SAZBEAN | TUESDAY, FEBRUARY 19, 2013
- How Social Media Activity Affects Sales SAZBEAN | WEDNESDAY, JULY 27, 2011
- 7 Social Media Resolutions to Improve Customer Engagement SAZBEAN | MONDAY, JANUARY 3, 2011
- Creating a Social Media Persona to Maintain Brand Consistency SAZBEAN | TUESDAY, MAY 31, 2011
- Brand Marketers Totally Miss Social Media Influencers SAZBEAN | WEDNESDAY, FEBRUARY 6, 2013
- Add a Little Fun into your Social Media Marketing SAZBEAN | WEDNESDAY, JUNE 16, 2010
- Videos and Pictures on Social Media – Future of Engagement SAZBEAN | TUESDAY, MAY 15, 2012
- Does Your Social Media Personality Fit Your Brand? SAZBEAN | THURSDAY, SEPTEMBER 9, 2010
- The Importance of a Baseline When Measuring Social Media SAZBEAN | TUESDAY, FEBRUARY 15, 2011
- 6 Steps for Measuring Social Media SAZBEAN | THURSDAY, MAY 26, 2011
- Good Example of Local Social Media Outreach & Engagement #socialtestdrive SAZBEAN | MONDAY, MARCH 12, 2012
- Sazcast Episode 35 – Twitter Analytics with Dave Peckens SAZBEAN | WEDNESDAY, DECEMBER 21, 2011
- What Every Parent Should Know About Social Media SAZBEAN | TUESDAY, JANUARY 24, 2012
- How to monitor social media for business SAZBEAN | MONDAY, JUNE 18, 2012
- The No BS Guide to Social Media Monitoring & Measurement SAZBEAN | TUESDAY, SEPTEMBER 20, 2011
- The Importance of Blog Images to Social Sharing SAZBEAN | TUESDAY, DECEMBER 14, 2010
- How Valuable is a Social Media Audience, Really? SAZBEAN | MONDAY, DECEMBER 3, 2012
- Developing a Social Media Content Strategy SAZBEAN | WEDNESDAY, DECEMBER 8, 2010
- Social Media Insights from a Newbie SAZBEAN | MONDAY, JULY 12, 2010
- Dead? Social Media’s Explosive Growth is Only Beginning SAZBEAN | MONDAY, JANUARY 2, 2012
- What Social Media Does And Doesn’t Do For Business SAZBEAN | TUESDAY, OCTOBER 30, 2012
- Best of 2010 – How-To: Setup Social Media Monitoring in HootSuite SAZBEAN | TUESDAY, DECEMBER 28, 2010
- Best of 2010 – How-to: Use Netvibes for Social Media Monitoring SAZBEAN | THURSDAY, DECEMBER 23, 2010
- Social Media is Your Permanent Record SAZBEAN | WEDNESDAY, SEPTEMBER 22, 2010
- Marketers’ Top Questions on Social Media SAZBEAN | TUESDAY, MAY 21, 2013
- Real-time Social Media Monitoring with Social Mention SAZBEAN | WEDNESDAY, NOVEMBER 3, 2010
- Social media marketing and social networking tips by Foursquare – Future of Engagement SAZBEAN | WEDNESDAY, APRIL 18, 2012
- History of Social Media [infographic] SAZBEAN | WEDNESDAY, NOVEMBER 24, 2010
- Tapping Into Your Social Media Community SAZBEAN | FRIDAY, SEPTEMBER 3, 2010
- What to Expect from Social Media SAZBEAN | MONDAY, APRIL 25, 2011
- Beyond Klout: Better Ways To Measure Social Media Influence SAZBEAN | THURSDAY, OCTOBER 25, 2012
- Six Stages of Social Media Integration SAZBEAN | TUESDAY, AUGUST 23, 2011
- Social Media ROI – What’s the Value of a Conversation? SAZBEAN | TUESDAY, JUNE 1, 2010
- Social Media for Search Engine Optimization SAZBEAN | THURSDAY, NOVEMBER 4, 2010
- Indicators of Increasing Brand Loyalty in Social Media SAZBEAN | THURSDAY, DECEMBER 16, 2010
- Social Media & The Election [infographic] SAZBEAN | MONDAY, OCTOBER 29, 2012
- 3 Mistakes to Avoid when Connecting with Social Media Influencers SAZBEAN | WEDNESDAY, JANUARY 23, 2013
- Examples of Social Media Best Practices SAZBEAN | TUESDAY, JUNE 4, 2013
- Find Out What’s Trending by Demographic on YouTube with YouTube Trends Dashboard SAZBEAN | MONDAY, JULY 25, 2011
- Southwest Case Study: Turning Social Media Success into Sales SAZBEAN | WEDNESDAY, AUGUST 8, 2012
- Should You Use Facebook for Your Business? SAZBEAN | THURSDAY, JANUARY 20, 2011
- The “ME” in Social Media is not about You SAZBEAN | FRIDAY, JANUARY 21, 2011
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