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  • HUBSPOT  |  MONDAY, JULY 14, 2014
    [Social Media] 74 Compelling Fill-in-the-Blank Blog Post Titles [Infographic]
    Whether your posts are being discovered in social media, search engines, or inside of people''s inboxes, the titles are the first things readers will see -- and they''re the gatekeepers of the excellent content just one click away. What''s the most compelling blog post title you''ve ever come across? Blogging
  • WINDMILL NETWORKING  |  WEDNESDAY, APRIL 2, 2014
    [Social Media] Short Form Video the New Way to be Social
    Short Form Video the New Way to be Social by Jayson Duncan - Maximize Social Business. Related Stories Your Real Estate Social Media Strategy is a #Fail. 10 Tools to Help Get More Social Media Traffic 5 Design Principles That Drive Social Customer Experience Marketing. Fix it.
  • B2B MARKETING UNPLUGGED  |  MONDAY, APRIL 12, 2010
    [Social Media] Campaign-o-Rama
    This is why most B2B marketers suck at social media, I think. All Getting & Losing Business Random Rants Social Media Stupid Ideas Websites ad agency B2B marketing campaign campaigns direct marketing facebook linkedin social media twitter visibilityBizmarketer is written by Elizabeth Williams.
  • SAZBEAN  |  SATURDAY, JANUARY 5, 2013
    [Social Media] Top Internet strategy, marketing and technology links for the week of January 5, 2013
    Here are the top Internet strategy, marketing and technology links for the week of January 5, 2013… 5 Ways to Get Your Business Into Shape for 2013  (Small Biz Trends) 21 Social Media Predictions for 2013 from the Pros  (Social Media Examiner) 3 Things Marketers Can Learn from the Media  (Mashable!)
  • LEADER NETWORKS  |  SATURDAY, JANUARY 16, 2010
    [Social Media] Find your Company's Twitter Voice for Business
    We are a research and strategy consulting company that helps organizations succeed in social business and B2B online community building. business communities professional networks social media TwitterTo play out my football analogy - that pigskin in one guy's hands is a silver bullet and a mudball backyard game in another hand.
  • TONY ZAMBITO  |  WEDNESDAY, OCTOBER 5, 2011
    [Social Media] Understanding Buyer Priorities and Goals in an Uncertain and Chaotic World
      Understanding buyer behavior is a qualitative social science in particular thus an overemphasis on quantitative analysis will make it difficult to reveal the underlying patterns that are emerging.  Image via Wikipedia. We are living in a world that is fraught with uncertainty.  Adaptation Begets Patterns. Related articles.
  • PR MEETS MARKETING  |  FRIDAY, JULY 9, 2010
    [Social Media] Email and Event Marketing on Facebook Doesn’t Work
    Tags: Facebook Social media email marketing event marketing pr marketing permission marketing Seth Godin
  • WINDMILL NETWORKING  |  TUESDAY, AUGUST 24, 2010
    [Social Media] Facebook Places Analysis: 3 Reasons Why Facebook Will Continue to Be Your Aggregator of Social Information
    While everyone was talking about the new Facebook Places application last week, I wanted to wait until I had a chance to actually experiment with it myself and report firsthand back to you on my analysis.  A little bit of historical perspective can’t hurt any analysis either: A few days in social media seems like a few months in real life.
  • MARKETING ACTION  |  MONDAY, OCTOBER 14, 2013
    [Social Media] B2B Social Marketing: ALL Decision-Makers Use Social for Work
    According to Forrester Research ’s B2B Social Technographics® numbers, fully 100 percent of business decision-makers use social media for work purposes. 79% are Joiners (they maintain a profile on social networking sites). If you’re the one who makes budget decisions, think about how you’re funding social efforts.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, FEBRUARY 7, 2010
    [Social Media] Twitter’s Biggest Scams Part 1: MLM
    Tags: economics of social media ethics
  • B2B MARKETING TRACTION  |  FRIDAY, APRIL 4, 2014
    [Social Media] Where in the Product Lifecycle is SEO?
    It also recognizes the buzz your site pages get on social media. Yes, you should work to get highly respected websites and social media users to link to your site with high relevancy. If you’re just now thinking that it might be a good time to invest in SEO, you should proceed with caution.
  • MARKETING EDGE  |  MONDAY, MARCH 29, 2010
    [Social Media] Individual Catalysts, Leadership Keys to Successful Communities – Part 2
    Social networks can be organic, they can form based on the desire of two people and grow from there. The Social Media Breakfast Minneapolis/St. This brought him to social media as the bridge between enablement and action. He started the Social Media Breakfast Minneapolis/St.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, DECEMBER 22, 2011
    [Social Media] The ABCs of selling. A {growtoon}.
    Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events. Kacy   Maxwell  is a guy who loves his work, family and a good challenge. Follow him on Twitter: @ Kacy TheDude. growtoons
  • KOMARKETING ASSOCIATES  |  TUESDAY, MARCH 26, 2013
    [Social Media] 8 Questions B2B SEO’s Should Ask In Buyer Persona Development
    But what’s interesting is that the conversion rate for organic search engine traffic is actually less than the average conversion rate across all channels and second to last overall, only ahead of social media. ” This question helps uncovers possible link opportunities and social media destinations for outreach strategies.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, SEPTEMBER 14, 2010
    [Social Media] Social Interaction Designers are gunning for your website
    She’s also among the finest thinkers and writers on the social media scene. confluence of changes in social media has created new ways websites can be used to encourage and leverage social interactions to accomplish business goals. Social interaction design is a sub-discipline of interaction design.
  • BIZNOLOGY  |  WEDNESDAY, SEPTEMBER 14, 2011
    [Social Media] Why Zagat might be a smarter purchase for Google than Yelp
    Google could very easily start with Zagat reviews and then add a social media ratings and review component that allows Zagat’s to scale their reviews way higher than they do now. Local Marketing Social Media Marketing Google Restaurant Restaurant rating Yelp ZagatImage via CrunchBase. Now, think about that.
  • FEARLESS COMPETITOR  |  TUESDAY, JULY 3, 2012
    [Social Media] The Disjointed Problem of Content Marketing
    As he said, Social media does one thing. We love comments and those who share on social media. Joe Pulizzi. There’s no common agreement on content. Webinars another. And PR something else. It’s as if the church choir was singing from different hymnbooks. What’s important to them? Question everything.
  • SYNECORE  |  WEDNESDAY, DECEMBER 23, 2015
    [Social Media] A Digital Marketer's Christmas Wish List
    Santa, let me give you some insight into the dark side of the digital marketing, which is embodied in a maxim that amounts to an unending devil’s bargain for the beleaguered digital marketer: the proliferation of digital media implies, and often necessitates, a corresponding proliferation of digital marketing content. Nick now more than ever.
  • WEBBIQUITY  |  SUNDAY, JUNE 2, 2013
    [Social Media] Most Engaging Twitterers in Minnesota
    One of the greatest attributes of social media is its ability to connect people with similar interests across the globe. “Tweetups” and other networking events are excellent places to meet new social media connections and to meet existing connections in real life, extending the relationship beyond the web.
  • I-SCOOP  |  SATURDAY, JULY 5, 2014
    [Social Media] Danny Devriendt: stories and how social becomes a currency
  • EARNEST ABOUT B2B  |  FRIDAY, JULY 15, 2011
    [Social Media] This is the week that was in b2b: we love a bit of controversy
    Social media boo boo of the week. This week the winner of the heavy handed use of social media award goes to O2. Detention for you O2 – retweet after me: “We promise not to embark on spurious social media practices ever again.”. B2B B2B branding B2B marketing B2B Social Media B2B Statistics
  • WINDMILL NETWORKING  |  MONDAY, NOVEMBER 11, 2013
    [Social Media] How To Build Referrals With Social Sales
    While this could be a topic for another article, you would also like to be … Continue Reading How To Build Referrals With Social Sales by Craig Jamieson - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource. Who wants referrals? You do, that’s who. Comments LOL.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  THURSDAY, DECEMBER 31, 2015
    [Social Media] 25 High-impact blog posts from 2015
    What is the best social media platform for your business? I’m very proud this made the top of the charts because I loved this post. Why it takes so long to achieve social media success. 25 Nuggets of essential social media wisdom. Is there a place for social media in a boring business?
  • KOMARKETING ASSOCIATES  |  WEDNESDAY, AUGUST 5, 2015
    [Social Media] 18 Ways To Build Trust Within Your Online Network
    Recommend a blog post topic to a colleague or prospect, based on keyword research or documented social media performance around a relevant topic. Over time, these little interactions establish the trust necessary to help someone achieve larger goals, in SEO, social media or life in general. Pressed for time?
  • EVERYTHING TECHNOLOGY MARKETING  |  SATURDAY, JANUARY 1, 2011
    [Social Media] The Top-10 B2B Marketing Trends for 2011
    Here are the key trends that B2B marketing professionals think are shaping B2B marketing in 2011. 1 - Integration of social media into lead generation programs 2011 will be the year social media evolves from the experimental stage to become an established marketing tactic. Happy New Year!
  • CONTENT MARKETING TODAY  |  TUESDAY, MARCH 9, 2010
    [Social Media] Why the Demise of the Yellow Pages is Great for Small Business Marketing
    For a capital investment of $5-$10,000 a business of any size can build a credible and compelling website that integrates a blog, an eNewsletter, and social media in order to compete effectively with companies that might be 10 or 100 times their size. You No Longer Need to Get Lost Among a Blizzard of Big Ads from the Big Boys.
  • B2B IDEAS @ WORK  |  MONDAY, MAY 6, 2013
    [Social Media] Defining Engagement in B2B Marketing
    The term “engagement” is often thrown around in conversations regarding marketing and social media. Increasing engagement is almost always addressed when discussing content, campaigns and new. MLT Creative B2B Ideas @ Work Blog. Our ideas, musings, thoughts, reviews on b2b marketing topics
  • DIGITAL BODY LANGUAGE  |  TUESDAY, SEPTEMBER 14, 2010
    [Social Media] Who and What Do We Trust?
    Conversations were typically face to face, and the relationship incorporated many “social” elements such as dinner, drinks, golf outings, or sports events. Company Online Brands: The overall reputation and brand of a company is greatly influenced by the transparency of social media. Trust.
  • MARKETING GENIUS BLOG  |  THURSDAY, APRIL 1, 2010
    [Social Media] Harvesting Leads with the Sales Cornucopia
    The new Cornucopia takes a hard look at demand generation to acknowledge that marketing accounts for less than 50% of generated demand but is greatly influenced by the reverberation of social media throughout Silicon Valley and beyond where Gobbledygook is unexpectedly expanding marketing’s ability to nurture prospects. Tweet This!
  • HUBSPOT  |  WEDNESDAY, JULY 7, 2010
    [Social Media] Inbound Marketing vs. Outbound Marketing
    Second, the cost of coordination around learning about something new or shopping for something new using the internet (search engines, blogs, and social media sites) is now much lower than going to a seminar at the Marriott or flying to a trade show in Las Vegas. Free Download: 2010 Online Marketing Blueprint. Connect with HubSpot
  • THE B2B RESEARCH BLOG  |  MONDAY, JULY 14, 2014
    [Social Media] Insights from the B2B Barometer
    Third, content creation and social media are the fastest growing areas of spend.  A net of 50% report greater investment in content, and 45% do the same for social media.  The B2B Barometer explores economic confidence and spending patterns amongst B2B marketers.  The full report can be downloaded free-of-charge here.
  • LEADER NETWORKS  |  SUNDAY, MAY 15, 2011
    [Social Media] The Future Of Social Shopping
    Granted it’s time for a new spring wardrobe, but more importantly, I have been preparing to talk to the Indian Retailer’s Association (RAI) in Mumbai next month on the impact of social business on retailers. That’s a lot of pressure on retailers to innovate and many are turning to social media in order to do things differently.
  • SOCIAL MEDIA B2B  |  MONDAY, JULY 25, 2011
    [Social Media] 5 Ways To Influence B2B Group Buying Decisions
    So how can you use social media to influence the group buying decision?  Here are five things to consider as you create social media content targeted at B2B group buyers: 1. Related posts: 8 Reasons Why B2B Social Media is Easier than B2C Although social media is seldom "easy", there are some distinct.
  • MARKETING EDGE  |  THURSDAY, OCTOBER 11, 2007
    [Social Media] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. Paul, MN.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 12, 2015
    [Social Media] 5 Must-Haves for Your Online Press Room
    As PR pros, it’s easy to overlook the critical role that our newsroom plays as we’re busily dealing with social media, press and more and on a day-to-day basis. Maggie currently offers PR and social media consulting and coaching with a focus on guest blog posting and leveraging social media to support more traditional PR strategies.
  • TOMORROW PEOPLE  |  SATURDAY, JANUARY 28, 2012
    [Social Media] How to Increase Your Clickthroughs on Twitter
    The infographic is from Dan Zarrella, the Social Media Scientist giving you an insight on increasing your clickthroughs on Twitter based on: Length of the tweet. Where's the link? Frequency of tweets. Keywords used. Thank you, Dan Zarrella. Amazing post, yet again
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 12, 2014
    [Social Media] 7 Ways Blogging Makes You a Better Leader
    I’ve realized so many business benefits from blogging and it has become one of my favorite things to talk about with leaders trying to figure out social media’s role in the enterprise. The problem is exacerbated when the issue becomes public and enters the world of soundbites and social media memes. Clarity.
  • CLIENT BRIDGE  |  WEDNESDAY, MAY 29, 2013
    [Social Media] Twitter Unveils Lead Generation Cards
    Twitter has been a popular social media venue for B2B marketers. But it perhaps got a little more interesting with the recent announcement of the new lead generation tool. Read more
  • ACT-ON  |  THURSDAY, OCTOBER 8, 2015
    [Social Media] 10 Ways to Use Images for Memorable Marketing Results
    Second, the image you use becomes the default image people see after someone shares your post on social media. Because that header image will be used on social media sites, make sure it looks good at different sizes. These are the staples of many social media feeds. How can you stand out? Being memorable?
  • WEBBIQUITY  |  TUESDAY, MAY 13, 2014
    [Social Media] The Most Important Force for Increasing Leads and Sales
    Business buyers won’t buy from vendors who lack visibility in search and social media. This was less of a danger in the old days when public interaction was limited to official “company spokespeople,” but social media now makes virtually every employee “client-facing.” Low online visibility.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, APRIL 22, 2012
    [Social Media] Using Klout and social scoring for sales and marketing teams
    One of the things I have been interested in is examining practical applications of Klout and social scoring to an internal enterprise. If you are unclear about social scoring systems and what they attempt to measure, it might be useful to start with this blog post about Why Klout Matters. You mean they are representing our company?”
  • PWB MARKETING BLOG  |  WEDNESDAY, JANUARY 11, 2012
    [Social Media] SEO Trends to Watch For
    While the trends do seem to indicate huge growth in social media platforms, the trend towards more paid positioning leaves a bitter after-taste. B2B Internet Marketing B2B Marketing B2B Social Media Paid Search SEO MediaMore and more sections will be paid. We first saw this in Google ads, then Google shopping.
  • WRITESPARK  |  TUESDAY, APRIL 10, 2012
    [Social Media] Do You Need a Specialty Copywriter?
    Writing and managing short-form social media content has become a specialty for some writers. Content Marketing Sales Materials Social Media Working with Writers freelance copywriter freelance writer specialty copywriter technical copywriterThese ideas can help your search. Your project requires a specific writing style.
  • MARKETING GENIUS BLOG  |  WEDNESDAY, DECEMBER 30, 2009
    [Social Media] 5 Big Trends In Marketing Automation 2010: #4 Social Marketing Automation
    Social Marketing Automation. At Genius.com, we’ve been talking about Social Marketing Automation since late July when we announced Genius URLs (gURLs) , which help extend the integral tracking capabilities of Marketing Automation to Social Media. Social Marketing helps level the playing field. Trend 4.
  • KOMARKETING ASSOCIATES  |  MONDAY, JANUARY 7, 2013
    [Social Media] How Link Building Management Will Change in 2013 & Beyond
    User-based link building includes the websites, social media profiles, and web assets that that individual manages, is associated with, and contributes to, as well as demographic, professional, and industry (or client)-specific information. Own / run social media profiles, individually and as part of an organization.
  • SAZBEAN  |  THURSDAY, JUNE 24, 2010
    [Social Media] New HootSuite 5 Improves Speed & Adds Features
    HootSuite just released a new version of their social media application/dashboard/platform programmed in HTML5 for increased speed and performance. With every new release of HootSuite, which is updated the minute I login, the application becomes more and more useful as a social media tool.
  • CHRIS KOCH  |  THURSDAY, MAY 27, 2010
    [Social Media] Integrating mobile into B2B marketing
    Another sign of a great event is the people it attracts. I met two of my favorite B2B bloggers at the event: Christine Kerley (AKA @ cksays ) who writes CK’s Blog and Jeff Cohen (@ jeffreylcohen ) who, along with Kipp Bodnar writes the Social Media B2B blog. How to use social media for B2B (christopherakoch.com).
  • PROTEUS B2B MARKETING BLOG  |  TUESDAY, FEBRUARY 16, 2010
    [Social Media] Inbound Marketing: Does a 60% Lower Cost Per Lead Interest to You?
    Tags: B2B Research b2b blogging b2b seo B2B Social Media
  • B2B LEAD BLOG  |  TUESDAY, JULY 10, 2012
    [Social Media] Tweets and the C-Suite
    82% of respondents were more likely or much more likely to trust a company whose CEO and leadership team engage with social media. 77% of respondents were more likely or much more likely to buy from a company whose values and mission are defined through CEO and executive leadership participation on social media.
  • B2B LEAD BLOG  |  TUESDAY, JULY 10, 2012
    [Social Media] Tweets and the C-Suite
    82% of respondents were more likely or much more likely to trust a company whose CEO and leadership team engage with social media. 77% of respondents were more likely or much more likely to buy from a company whose values and mission are defined through CEO and executive leadership participation on social media.
  • B2B LEAD BLOG  |  TUESDAY, JULY 10, 2012
    [Social Media] Tweets and the C-Suite
    82% of respondents were more likely or much more likely to trust a company whose CEO and leadership team engage with social media. 77% of respondents were more likely or much more likely to buy from a company whose values and mission are defined through CEO and executive leadership participation on social media.
  • SALES INTELLIGENCE VIEW  |  MONDAY, NOVEMBER 15, 2010
    [Social Media] Top 20 Social Selling Posts to Start Your Week
    Sales Intelligence Social Selling B2B b2b sales CRM crm 2.0 facebook Inbound Marketing jigsaw linkedin Microsoft Dynamics netsuite Sales sales tips sales tools Salesforce social intelligence social media social selling twitter – TeleSmart Communications The Powerpoint Tune Up! customer 2.0 Enterprise 2.0
  • B2B MARKETING INSIDER  |  THURSDAY, JULY 12, 2012
    [Social Media] 10 Predictions For The Future of Marketing
    The latest trends in marketing all center around hype and buzzwords like Social Media ,  Content Marketing ,  Mobile Marketing  and the ubiquity of digital and customer experience. Social media roles will morph into more enablement roles such as the social business leader and social salespeople. Big Mistake!
  • EMAGINE B2B BLOG  |  TUESDAY, DECEMBER 13, 2011
    [Social Media] New research highlights top performers’ email methods
    Because of its central role in the online marketing efforts of so many of our clients, we return to the topic of email marketing fairly often …most recently, exploring the potential synergy between email and social media. Today, I wanted to alert you to some significant new research on the subject – Marketo’s Email Marketing [.].
  • FEARLESS COMPETITOR  |  THURSDAY, MAY 16, 2013
    [Social Media] Insights from The CMO Club Innovation Summit – @MargaretMolloy on Marketing Made Simple TV
    Director of the show is Craig Yaris of Social Ribbit. We also thank our wonderful show sponsors, like Social Media Club, Social Ribbit. Learn what’s on the minds of leading CMOs today in this highly engaging show. Margaret Molloy today in this very informative show. Who cares anymore? It is a TV show on the web.
  • MODERN B2B MARKETING  |  FRIDAY, NOVEMBER 4, 2011
    [Social Media] Keep Your Mobile B2B Marketing on Track in Time for iPhone 5
    Shareability – Social networking is one of the most widely used features on mobile devices. B2B Marketing Apple b2b marketing B2B social media marketing marketing plan Steve Jobsby Maria Pergolino When it comes to tech talk, the word on everyone’s lips is “iPhone.” For months now, discussion has centered on the iPhone 5.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JULY 17, 2015
    [Social Media] How to Market and Sell to the Modern Buyer
    This week I moderated another Social Media Today webinar as part of their Best Thinker webinar  series, this time on the topic of How to Market and Sell to the Modern Buyer. We discussed the changes marketing departments need to make or address in order to keep up with today’s buying habits.
  • B2B MARKETING TRACTION  |  WEDNESDAY, JULY 9, 2014
    [Social Media] B2B Marketers: Why It’s Time to Commit…
    Three years ago I did a Social Media Marketing presentation to a group of CEOs, mostly from B2B companies. At the time, there were some examples of B2B digital (social media, website, content) marketing, but I had to dig for them. used Timken Steel as an example at the time of good, integrated social media.
  • DIGITAL BODY LANGUAGE  |  WEDNESDAY, APRIL 28, 2010
    [Social Media] The Flywheel and the Lightning Strike
    The excitement and interest in social media, and all it can do, is palpable. However, the number of companies that are making significant hard dollar investments in social media as a marketing initiative is not as large as one might expect. However, with social media, investments follow a “flywheel” pattern.
  • SAZBEAN  |  WEDNESDAY, JANUARY 19, 2011
    [Social Media] State of the Social Web from Dave Linabury #smcd
    Social Media Club Detroit had the honor of having Dave Linabury give his take on the current state of the social web and up and coming trends. Dave is Executive Vice President, Director of Social Media at Campbell-Ewald in Detroit (connect with him on Twitter ). Social media is not the tools.
  • CONVERSIONATION  |  WEDNESDAY, AUGUST 10, 2011
    [Social Media] Customer Satisfaction and Social Feedback: No One Cares About You
    Author Jack Loechner mainly looked at the social media aspect of the survey that found “94% of companies do not yet use social media channels such as Facebook and Twitter to gather customer feedback” in [.].
  • B2B MARKETING INSIDER  |  WEDNESDAY, MAY 12, 2010
    [Social Media] 5 Steps to achieve Lead Generation ROI
    Social media is hot mainly because it is new news to lots of folks in marketing and across our organizations that “the customer is indeed in charge”. Barb May 27 2010 Social media is definitely the hot topic right now, like you said. Customers decide when and how to engage with us in the buying journey. Ask your partners.
  • B2B MARKETING INSIDER  |  FRIDAY, JUNE 17, 2011
    [Social Media] MarketingProfs 10 Imperatives To Chart A New Course In B2B Marketing
    And for those of you who unfollowed me, I understand…My output has caused another  Social Media Hangover. Social media:  Make social media an integral part of your marketing. Social media:  Start with goals, strategy, and structure to your social media marketing efforts.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, OCTOBER 1, 2014
    [Social Media] 3 Sales Tools That Are Changing the Way Salespeople Do Business
    Social Media. There is no way to overstate how important social media tools are in developing, maintaining, and growing relationships with customers, prospects, colleagues and competitors. One of the challenges with social media is that it moves quickly, and keeping up can be a chore in itself.
  • EMAGINE B2B BLOG  |  THURSDAY, MAY 31, 2012
    [Social Media] Facebooks Ads – Tips to Improve Ad Performance
    With the new Facebook IPO launched and acquisitions happening left and right, Facebook has become a social media force to be reckoned with, or at least one in the limelight right now. Businesses, both in the B2C and B2B world, are beginning to find more and more value in placing ads on Facebook. But, just [.]. B2B Web Strategy
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 26, 2014
    [Social Media] Facebook Tag Bombing is the new telemarketing
    It seems to be coming from the social media gurus and demi-gurus. It seems to be coming from the social media gurus and demi-gurus. Now, when I get an alert that I have been tagged in a post (or photo), I always take a look to see what’s going on. Perhaps that surprises you? Why would they? To what end? To what end?
  • TONY ZAMBITO  |  MONDAY, OCTOBER 25, 2010
    [Social Media] Buyer Interaction Shapes Buyer Experience Design
      Many of today’s modern movements related to experience design, social media, and digital engagement have in their DNA at least a molecule of interactionist theory.    Suggesting that how we interact with customers in the social engagement ecosystem cultivates customer loyalty and trust. 
  • LEADER NETWORKS  |  MONDAY, AUGUST 13, 2012
    [Social Media] Social Business Strategy Blog Must Reads
    There is a lot of information on the web about social media marketing, but relatively little of it explores B2B Social Business in ways that are useful to the enterprise or take into account the matrix of issues that must be considered when developing the right strategy for one's organization.
  • AD YOUR COMMENT HERE  |  WEDNESDAY, MAY 26, 2010
    [Social Media] How Much do you have to use Facebook and Twitter to Really be Effective?
    In the above case, we’re talking about a restaurant, and the first assumption I made was that it had nothing in the way of a social media presence to start.  You may need to monitor multiple social media channels, and respond to your audience.  Yadda yadda yadda.  What then?  Do we start tweeting?  Facebook? Blogging?
  • AD YOUR COMMENT HERE  |  WEDNESDAY, MAY 26, 2010
    [Social Media] How Much do you have to use Facebook and Twitter to Really be Effective?
    In the above case, we’re talking about a restaurant, and the first assumption I made was that it had nothing in the way of a social media presence to start.  You may need to monitor multiple social media channels, and respond to your audience.  Yadda yadda yadda.  What then?  Do we start tweeting?  Facebook? Blogging?
  • SYNECORE  |  MONDAY, JUNE 24, 2013
    [Social Media] Why Non-Profits Need Inbound Marketing
    Non-profits are not excluded from the opportunity that social media provides. Think about your target audience; understading who you are trying to reach should inform which social media channels to focus on. An exciting announcement came out of HubSpot last week that''s got the inbound world buzzing. Pretty cool, right?
  • THE NEW STRATEGIST  |  THURSDAY, DECEMBER 6, 2012
    [Social Media] Retrospect – 6 Undeniable Marketing Truths Learned in 2012
    Debates raged on many fronts, but none were more heated than the battles on two particular topics: Social Media ROI & Influence Scoring. Other issues came and went throughout the year as well, such as what kind of metrics marketers should be using, and if EVERY business really needs to be using social tools. Behold! Likes?
  • KOMARKETING ASSOCIATES  |  MONDAY, NOVEMBER 3, 2014
    [Social Media] 3 Online Marketing Elements The B2B Organization Should Not Overlook
    Not utilizing social media: Because social media sites like Facebook have their own review systems, it’s important for businesses to have a local presence. Indeed many of the organization’s social media mentions and inbound links can be realized through localization efforts. Size Doesn’t Matter.
  • JUNTA 42  |  WEDNESDAY, MARCH 14, 2012
    [Social Media] Selling the C-Level: 7 Content Marketing Myths Debunked
    Some senior marketers say that they target CEOs, who don’t use search engines or social media. For example, during the SXSW presentation, Jay shared his statistics on just one post on  social media strategy  he created almost three years ago. Myth #3: We can just do social media, we don’t need content.
  • BIZNOLOGY  |  FRIDAY, FEBRUARY 18, 2011
    [Social Media] If it's not Google, Twitter, or Facebook, no one cares
    Internet Marketing Social Media Marketing facebook Google social media twitterImage by smemon87 via Flickr. by Frank Reed. In case you didn't know it already, I am the managing editor for the Marketing Pilgrim Internet Marketing blog. Most of our readers, however, are quite seasoned in the industry.
  • MARKETING EDGE  |  MONDAY, NOVEMBER 24, 2008
    [Social Media] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem.
  • KOMARKETING ASSOCIATES  |  THURSDAY, MAY 1, 2014
    [Social Media] DMFB Preview: Building Your Online Brand Through Customers
    That also extends to social media where, according to MarketForce , 81% of U.S. online consumers’ purchase decisions are influenced by their friends’ social media posts. Customers can generate links, drive social shares, and help build trust to a website, all of which are important factors in overall search performance.
  • SAVVY B2B MARKETING  |  FRIDAY, APRIL 27, 2012
    [Social Media] Savvy Week in Review: April 27
    Are You Worthy of Social Media? Do you know how to earn engagement on social media? Want proof of social media ROI. TGIF, people! Another week, another tasty selection of fabulous posts from around the blogosphere. Welcome to our smorgasbord of the best B2B blogging tidbits this week. Key words.
  • SAVVY B2B MARKETING  |  MONDAY, JANUARY 23, 2012
    [Social Media] 10 Requirements to Deploy Successful Online Content Marketing
    In today’s competitive online business environment it’s a must for search engine visibility, social media marketing, lead conversion, brand building and referral traffic. Social Media Distribution – Social sharing buttons are a must for maximizing social visibility of your content and driving traffic.
  • EMAGINE B2B BLOG  |  THURSDAY, JANUARY 13, 2011
    [Social Media] Death of organic search and SEO greatly exaggerated
    B2B Web Strategy Search Engine Marketing Social MediaRecently there have been several blogposts advancing the notion that organic search – and its faithful companion, search engine optimization (SEO) – have come to end of life. Now, I’m probably more skeptical (cynical?)
  • PROTEUS B2B MARKETING BLOG  |  FRIDAY, FEBRUARY 12, 2010
    [Social Media] Where Should B2B Bloggers set up the Corporate Blog?
    Tags: B2B Search Marketing b2b blogging b2b search engine optimization b2b seo B2B Social Media
  • TRADESMEN INSIGHTS  |  TUESDAY, DECEMBER 1, 2015
    [Social Media] What type of Content Works Better in each Sales Funnel Stage?
    Cohen in Social Media B2B, The Most Effective B2B Content Types for Each Funnel Stage that I found very helpful. Awareness – it makes sense that social media, blog posts and infographics would be used to get your attention. Best way to touch them is with social media, blog posts or videos.
  • FEARLESS COMPETITOR  |  SUNDAY, JULY 29, 2012
    [Social Media] How Sales Leaders Find Growth – Jon Vander Ark of McKinsey and Company
    We love comments and those who share on social media. With the steady flow of news about how bad the global economy, I love to share a video like this – how sales leaders find growth. This video compliments my review of the book Sales Growth: Five Strategies from the World’s Sales Leaders. What do you think?
  • CLIENT BRIDGE  |  WEDNESDAY, DECEMBER 7, 2011
    [Social Media] INFOGRAPHIC: Online Marketing for Offline Success
    From KISSmetrics, here's an infographic that demonstrates how social media drives brick and mortar success. View Original Article
  • LEADERSHIP  |  THURSDAY, JUNE 19, 2014
    [Social Media] Interesting Infographics: What You Need To Know About Twitter This Year
    Infographics Social Media infographic Twitter If you’re doubtful about using Twitter in your future marketing campaigns, Dashburst ’s infographic may clear up some of your concerns. In particular, China houses the largest amount of Twitter users in the world, which is calculated at 35.5 million. Did You Know…. million times. million.
  • WINDMILL NETWORKING  |  MONDAY, APRIL 28, 2014
    [Social Media] How To Use Instagram to Improve Your Marketing
    How To Use Instagram to Improve Your Marketing by Jenn Herman - Maximize Social Business. Related Stories 5 Ways To Be More Productive on Instagram How Hotel Social Media Goes from Online to Offline Short Form Video the New Way to be Social. Instagram instagram direct instagram video photoshop
  • MODERN B2B MARKETING  |  WEDNESDAY, JULY 10, 2013
    [Social Media] Kittens & Bacon: The Most Viral Infographic Ever
    See how these stats below can be leveraged as a sort of “catnip” for your own marketing campaigns, giving them a savory shot of personality for extra social media lift and virality. Author: Jason Miller If the internet had a mascot, you can bet it would be a kitten dressed in a bacon costume. Modern Marketing
  • FIFTH GEAR ANALYTICS  |  MONDAY, AUGUST 23, 2010
    [Social Media] Using Analytics to Drive Your Tweet Strategy
    Microblogging is understood to be short snippets of information shared across social networks.  About the Author: Wendy Boyce is the Social Media & Marketing Manager at  SIGMA Marketing Group , a marketing analytics firm. Wendy Boyce. The most known example of this would be Twitter, with their 140 character “tweets.” 
  • GREAT B2B MARKETING  |  THURSDAY, JUNE 3, 2010
    [Social Media] Don’t Drop Your Drawers on the Web – by John Leavy
    Organizations should develop a social media privacy policy before letting their employees jump into the “potentially” deep end of the pool. Tags: Marketing Strategy Online Marketing Social Media Social Media Marketing Uncategorized little vigilance is in order. For example: On Twitter. On Facebook.
  • TOMORROW PEOPLE  |  FRIDAY, OCTOBER 12, 2012
    [Social Media] 4 Ways for David Cameron to Succeed on Twitter
    How can the British PM and other leaders use social media to their advantage? Senior executives and other important folks have a peculiar relationship with social media. study earlier this year found that 80% of people thought executives who use social media are better equipped to lead their organisations.
  • WINDMILL NETWORKING  |  TUESDAY, NOVEMBER 26, 2013
    [Social Media] How to Define Your Style on Instagram
    Fortunately, Instagram makes it … Continue Reading How to Define Your Style on Instagram by Jenn Herman - Maximize Social Business - Maximize Social Business - Your Social Media for Business Resource. As with anything in marketing and branding, we need to have a “style” that defines our brand.
  • CHRIS KOCH  |  FRIDAY, MAY 21, 2010
    [Social Media] How Facebook’s privacy disasters will change B2B marketing
    Social media is beginning to teach us that long qual forms are going the way of the dodo. I’m still looking to pin down incontrovertible evidence of this, but anecdotally I hear from people that when they get rid of qual forms for their content the amount of engagement increases exponentially. come at a price. What do you think?
  • INBLURBS  |  WEDNESDAY, JULY 11, 2012
    [Social Media] How to empower your Real Time Marketing and PR with Traditional Medias trust
    More and more businesses focus on online marketing, social media marketing and online business lead generation. The buyer also increasingly research for products and services on the web and in social media. So it looks like that social media is obviously not the #1 news machine. How to do that?
  • SALES INTELLIGENCE VIEW  |  WEDNESDAY, JANUARY 12, 2011
    [Social Media] InsideView More Than Doubles Revenue in Record-Breaking Year
    During 2010, InsideView announced multiple record quarters, more than 50 new partners, multiple industry accolades, and the launch of social selling capabilities. Social CRM Technology B2B b2b sales CRM crm 2.0 InsideView today announced that it finished 2010 on a record-breaking note, growing revenue more than 135 percent. million.
  • B2B MARKETING TRACTION  |  MONDAY, AUGUST 17, 2009
    [Social Media] Quit Yer Pitchin’
    Just as in our personal and work relationships, social networking on Twitter, Facebook and blogs is like banking. Internet Marketing Social Media/Web 2.0 marketing social mediaTweet. This week I got a direct message as a result of following someone on Twitter. look forward to reading your tweets. link].”
  • CHRIS KOCH  |  FRIDAY, APRIL 9, 2010
    [Social Media] How to establish a voice of authority in a blog
    Tags: Blogging B2B marketing Blog LinkedIn marketing Social Media social media management Subject matter expert
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, JANUARY 19, 2015
    [Social Media] 12 Ideas to Ignite Your Content NOW
    Sadly, I have to begin this list with what should be the most obvious recommendation … but perhaps the most useful: Add social sharing buttons to your content site. When I help businesses with their social media strategy, half of them do not have social sharing buttons on their website – even very large companies! Wrong.
  • ANNUITAS  |  TUESDAY, JULY 14, 2015
    [Social Media] The Change in B2B – 4 Rules To Live By
    Buyers are increasingly using the web and social media as sources with 53% saying that social media played a role in their purchase decision. According to the study, B2B buyers use a multitude of mediums to research and explore their purchase options with the web, specifically with social media leading the way.
  • B2B MARKETING INSIDER  |  TUESDAY, JANUARY 22, 2013
    [Social Media] Future of Marketing Interview with Mark Schaefer: Is Search Dead?
    Will it be defined by the implications of the social business ? Today, I teach at Rutgers University, blog at {grow} , specialize in corporate social media workshops , consult, speak at conferences, and I’ve written three marketing books, including Return On Influence. What is the Future of Marketing ? Time to mix it up!
  • HUBSPOT  |  MONDAY, MAY 7, 2012
    [Social Media] The 10 Best Marketing Infographics of 2012 (So Far)
    From Mavenlink. 7) The History of Marketing From HubSpot. 8) How LinkedIn Works From Infographic Labs. 9) 2012 Social Media Marketing Report From World View Editing. Visual content has taken 2012 by storm, and leading the pack is the much beloved (and sometimes bemoaned) infographic. What on earth is an infographic, you ask?
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