Cintell

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The Right Customer at the Right time

Cintell

The social media landscape offers a virtual goldmine of customer intelligence. Using the power of the FullContact data engines, Cintell developed a deep profile to intensify and amplify your contact records providing valuable 360-degree insights for individual’s and corresponding employer’s social media activity and interests.

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Want to Deliver an Outstanding Customer Experience? Read On

Cintell

Pay attention to what is being shared on social media. Never provide the opportunity to your customers to turn to social media platforms to vent their frustration. Hence, it is essential to develop feedback loops to gain insight into your progress. Utilize real-time feedback surveys after an interaction.

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29 Ways to Use Your Personas

Cintell

Equip media relations teams with persona insights to help them understand which media outlets and targets are relied on by your key audiences. Arm social media managers with the relevant tone of voice, channels, and top-of-mind topics of interest for your given personas to satisfy their unique and distinct preferences.

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Habits of Customer-Centric Marketers: Q&A with Erika Goldwater

Cintell

At ANNUITAS Erika manages all aspects of marketing including demand generation, content marketing, social media and public relations helping to build pipeline and drive results for the ANNUITAS team. Erika has over 15 years of B2B marketing, public relations and demand generation expertise.

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A Guide to Optimizing Customer Communications

Cintell

In an era that is plagued by spammy email blasts, irrelevant ads on social media, and poor on-call customer support, personalization is a powerful tool for converting customers who are disenfranchised by generic communication.

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How to Build a Buyer Persona: a Recipe for Success [Infographic]

Cintell

Examine these things: Social media followers – much of this information can be found by using each social platform’s analytics tool. Blog content and social media posts – create content that speaks to different personas. We’ve broken the process down into five steps. Review existing customer data.