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Industrial Marketing Today

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Industrial Blogging Lessons Learned from Working with Technical SMEs

Industrial Marketing Today

This requires me to work very closely with engineers and technical SMEs (Subject Matter Experts) on a daily [.]. My clients often ask me to write posts for their industrial blogs. This is only a content summary. Please click on the headline to read the full article. Visit my website for more content on industrial marketing.].

SME 60
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Content Marketing for Engineers

Industrial Marketing Today

Yes, I do get it that the lines between work and personal lives have blurred thanks to today’s hyper-connected world where everybody is always “On.” It is not just about facts and figures, engineers want content marketing to talk about challenges and issues that they face in their work life on a daily basis.